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Home Blog Presentation Ideas How to Start a Presentation: 5 Strong Opening Slides and 12 Tricks To Test

How to Start a Presentation: 5 Strong Opening Slides and 12 Tricks To Test

Knowing how to start a presentation is crucial: if you fail to capture the audience’s attention right off the bat, your entire presentation will flop. Few listeners will stick with you to the end and retain what you have told.

That is mildly unpleasant when you are doing an in-house presentation in front of your colleagues. But it can become utterly embarrassing when you present in front of larger audiences (e.g., at a conference) or worse – delivering a sales presentation to prospective customers.

Here is how most of us begin a presentation: give an awkward greeting, thank everyone for coming, clear our throats, tap the mic, and humbly start to mumble about our subject. The problem with such an opening performance? It effectively kills and buries even the best messages.

Table of Contents

• The Classic Trick: Open a Presentation with an Introduction
• Open a Presentation with a Hook
• Begin with a Captivating Visual
• Ask a “What if…” Question
• Use the Word “Imagine”
• Leverage The Curiosity Gap
• The Power of Silence
• Facts as Weapons of Communication
• Fact vs. Myths
• The Power of Music
• Physical Activity
• Acknowledging a Person

How to Start a PowerPoint Presentation The Right Way

Let’s say you have all of your presentation slides polished up (in case you don’t, check our quick & effective PowerPoint presentation design tips first). Your presentation has a clear storyline and agenda. Main ideas are broken into bite-sized statements for your slides and complemented with visuals. All you have left is to figure out how you begin presenting.

The best way is to appeal to and invoke certain emotions in your audience – curiosity, surprise, fear, or good old amusements. Also, it is recommended to present your main idea in the first 30 seconds of the presentation. And here’s how it’s done.

1. The Classic Trick: Open a Presentation with an Introduction

When you don’t feel like reinventing the wheel, use a classic trick from the book – start with a quick personal introduction. Don’t want to sound as boring as everyone else with your humble “Hi, I’m John, the head of the Customer Support Department”? Great, because we are all about promoting effective presentation techniques (hint: using a dull welcome slide isn’t one of them).

Here’s how to introduce yourself in a presentation the right way.

a. Use a link-back memory formula

To ace a presentation, you need to connect with your audience. The best way to do so is by throwing in a simple story showing who you are, where you came from, and why your words matter.

The human brain loves a good story, and we are more inclined to listen and retain the information told this way. Besides, when we can relate to the narrator (or story hero), we create an emotional bond with them, and, again – become more receptive, and less skeptical of the information that is about to be delivered.

So here are your presentation introduction lines:

My name is Joanne, and I’m the Head of Marketing at company XYZ. Five years ago I was working as a waitress, earning $10/hour and collecting rejection letters from editors. About ten letters every week landed to my mailbox. You see, I love words, but decent publisher thought mine were good enough. Except for the restaurant owner. I was very good at up-selling and recommending dishes to the customers. My boss even bumped my salary to $15/hour as a token of appreciation for my skill. And this made me realize: I should ditch creative writing and focus on copywriting instead. After loads of trial and error back in the day, I learned how to write persuasive copy. I was no longer getting rejection letters. I was receiving thousands of emails saying that someone just bought another product from our company. My sales copy pages generated over $1,500,000 in revenue over last year. And I want to teach you how to do the same”

b. Test the Stereotype Formula

This one’s simple and effective as well. Introduce yourself by sharing an obvious stereotype about your profession. This cue will help you connect with your audience better, make them chuckle a bit, and set a lighter mood for the speech to follow.

Here’s how you can frame your intro:

“My name is ___, and I am a lead software engineer at our platform [Your Job Title]. And yes, I’m that nerdy type who never liked presenting in front of large groups of people. I would rather stay in my den and write code all day long. [Stereotype]. But hey, since I have mustered enough courage…let’s talk today about the new product features my team is about to release….”

After sharing a quick, self-deprecating line, you transition back to your topic, reinforcing the audience’s attention . Both of these formulas help you set the “mood” for your further presentation, so try using them interchangeably on different occasions.

2. Open a Presentation with a Hook

Wow your audience straight off the bat by sharing something they would not expect to hear. This may be one of the popular first-time presentation tips but don’t rush to discard it.

Because here’s the thing: psychologically , we are more inclined to pay attention whenever presented with an unexpected cue. When we know what will happen next – someone flips the switch, and lights turn on – we don’t really pay much attention to that action.

But when we don’t know what to expect next – e.g., someone flips the switch and a bell starts ringing – we are likely to pay more attention to what will happen next. The same goes for words: everyone loves stories with unpredictable twists. So begin your presentation with a PowerPoint introduction slide or a line that no one expects to hear.

Here are a few hook examples you can swipe:

a. Open with a provocative statement

It creates an instant jolt and makes the audience intrigued to hear what you are about to say next – pedal back, continue with the provocation, or do something else that they will not expect.

“You will live seven and a half minutes longer than you would have otherwise, just because you watched this talk.”

That’s how Jane McGonigal opens one of her TED talks . Shocking and intriguing, right?

b. Ask a rhetorical, thought-provoking question

Seasoned presenters know that one good practice is to ask a question at the beginning of a presentation to increase audience engagement. Rhetorical questions have a great persuasive effect – instead of answering aloud, your audience will silently start musing over it during your presentation. They aroused curiosity and motivated the audience to remain attentive, as they did want to learn your answer to this question.

To reinforce your message throughout the presentation, you can further use the Rhetorical Triangle Concept – a rhetorical approach to building a persuasive argument based on Aristotle’s teachings.

c. Use a bold number, factor stat

A clean slide with some mind-boggling stat makes an undeniably strong impact. Here are a few opening statement examples you can use along with your slide:

• Shock them: “We are effectively wasting over $1.2 billion per year on producing clothes no one will ever purchase”
• Create empathy: “Are you among the 20% of people with undiagnosed ADHD?”
• Call to arms: “58% of marketing budgets are wasted due to poor landing page design. Let’s change this!”
• Spark curiosity: “Did you know that companies who invested in speech recognition have seen a 13% increase in ROI within just 3 years?”

3. Begin with a Captivating Visual

Compelling visuals are the ABC of presentation design – use them strategically to make an interesting statement at the beginning and throughout your presentation. Your first presentation slide can be text-free. Communicate your idea with a visual instead – a photo, a chart, an infographic, or another graphics asset.

Visuals are a powerful medium for communication as our brain needs just 13 milliseconds to render what our eyes see, whereas text comprehension requires more cognitive effort.

Relevant images add additional aesthetic appeal to your deck, bolster the audience’s imagination, and make your key message instantly more memorable.

Here’s an intro slide example. You want to make a strong presentation introduction to global pollution.  Use the following slide to reinforce the statement you share:

“Seven of nine snow samples taken on land in Antarctica found chemicals known as PFAs, which are used in industrial products and can harm wildlife”

Source: Reuters

4. Ask a “What if…” Question

The “what if” combo carries massive power. It gives your audience a sense of what will happen if they choose to listen to you and follow your advice.  Here are a few presentations with starting sentences + slides to illustrate this option:

Alternatively, you can work your way to this point using different questions:

• Ask the audience about their “Why.” Why are they attending this event, or why do they find this topic relevant?
• Use “How” as your question hook if you plan to introduce a potential solution to a problem.
• If your presentation has a persuasion factor associated, use “When” as a question to trigger the interest of the audience on, for example, when they are planning to take action regarding the topic being presented (if we talk about an inspirational presentation).

5. Use the Word “Imagine”

“Imagine,” “Picture This,” and “Think of” are better word choices for when you plan to begin your presentation with a quick story.

Our brain loves interacting with stories. In fact, a captivating story makes us more collaborative. Scientists have discovered that stories with tension during narrative make us:

• Pay more attention,
• Share emotions with the characters and even mimic the feelings and behaviors of those characters afterward.

That’s why good action movies often feel empowering and make us want to change the world too. By incorporating a good, persuasive story with a relatable hero, you can also create that “bond” with your audience and make them more perceptive to your pitch – donate money to support the cause; explore the solution you are offering, and so on.

6. Leverage The Curiosity Gap

The curiosity gap is another psychological trick frequently used by marketers to solicit more clicks, reads, and other interactions from the audience. In essence, it’s the trick you see behind all those clickbait, Buzzfeed-style headlines:

Not everyone is a fan of such titles. But the truth is – they do the trick and instantly capture attention. The curiosity gap sparks our desire to dig deeper into the matter. We are explicitly told that we don’t know something important, and now we crave to change that. Curiosity is an incredibly strong driving force for action – think Eve, think Pandora’s Box.

So consider incorporating these attention grabbers for your presentation speech to shock the audience. You can open with one, or strategically weave them in the middle of your presentation when you feel like your audience is getting tired and may lose their focus.

Here’s how you can use the curiosity gap during your presentation:

• Start telling a story, pause in the middle, and delay the conclusion of it.
• Withhold the key information (e.g., the best solution to the problem you have described) for a bit – but not for too long, as this can reduce the initial curiosity.
• Introduce an idea or concept and link it with an unexpected outcome or subject – this is the best opening for a presentation tip.

7. The Power of Silence

What would you do if you attended a presentation in which the speaker remains silent for 30 seconds after the presentation starts? Just the presenter, standing in front of the audience, in absolute silence.

Most likely, your mind starts racing with thoughts, expecting something of vital importance to be disclosed. The surprise factor with this effect is for us to acknowledge things we tend to take for granted.

It is a powerful resource to introduce a product or to start an inspirational presentation if followed by a fact.

8. Facts as Weapons of Communication

In some niches, using statistics as the icebreaker is the best method to retain the audience’s interest.

Say your presentation is about climate change. Why not introduce a not-so-common fact, such as the amount of wool that can be produced out of oceanic plastic waste per month? And since you have to base your introduction on facts, research manufacturers that work with Oceanic fabrics from recycled plastic bottles .

Using facts helps to build a better narrative, and also gives leverage to your presentation as you are speaking not just from emotional elements but from actually recorded data backed up by research.

9. Fact vs. Myths

Related to our previous point, we make quite an interesting speech if we contrast a fact vs. a myth in a non-conventional way: using a myth to question a well-accepted fact, then introducing a new point of view or theory, backed on sufficient research, that proves the fact wrong. This technique, when used in niches related to academia, can significantly increase the audience’s interest, and it will highlight your presentation as innovative.

Another approach is to debunk a myth using a fact. This contrast immediately piques interest because it promises to overturn commonly held beliefs, and people naturally find it compelling when their existing knowledge is put to the test. An example of this is when a nutritionist wishes to speak about how to lose weight via diet, and debunks the myth that all carbohydrates are “bad”.

10. The Power of Music

Think about a presentation that discusses the benefits of using alternative therapies to treat anxiety, reducing the need to rely on benzodiazepines. Rather than going technical and introducing facts, the presenter can play a soothing tune and invite the audience to follow an exercise that teaches how to practice breathing meditation . Perhaps, in less than 2 minutes, the presenter can accomplish the goal of exposing the advantages of this practice with a live case study fueled by the proper ambiance (due to the music played in the beginning).

11. Physical Activity

Let’s picture ourselves in an in-company presentation about workspace wellness. For this company, the sedentary lifestyle their employees engage in is a worrying factor, so they brought a personal trainer to coach the employees on a basic flexibility routine they can practice in 5 minutes after a couple of hours of desk time.

“Before we dive in, let’s all stand up for a moment.” This simple instruction breaks the ice and creates a moment of shared experience among the attendees. You could then lead them through a brief stretching routine, saying something like, “Let’s reach up high, and stretch out those muscles that get so tight sitting at our desks all day.” With this action, you’re not just talking about workplace wellness, you’re giving them a direct, personal experience of it.

This approach has several advantages. Firstly, it infuses energy into the room and increases the oxygen flow to the brain, potentially boosting the audience’s concentration and retention. Secondly, it sets a precedent that your presentation is not going to be a standard lecture, but rather an interactive experience. This can raise the level of anticipation for what’s to come, and make the presentation a topic for future conversation between coworkers.

12. Acknowledging a Person

How many times have you heard the phrase: “Before we begin, I’d like to dedicate a few words to …” . The speaker could be referring to a mentor figure, a prominent person in the local community, or a group of people who performed charity work or obtained a prize for their hard work and dedication. Whichever is the reason behind this, acknowledgment is a powerful force to use as a method of starting a presentation. It builds a connection with the audience, it speaks about your values and who you admire, and it can transmit what the conversation is going to be about based on who the acknowledged person is.

Closing Thoughts

Now you know how to start your presentation – you have the opening lines, you have the slides to use, and you can browse even more attractive PowerPoint presentation slides and templates on our website. Also, we recommend you visit our article on how to make a PowerPoint Presentation to get familiarized with the best tactics for professional presentation design and delivery, or if you need to save time preparing your presentation, we highly recommend you check our AI Presentation Maker to pair these concepts with cutting-edge slide design powered by AI.

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Big Titles DaVinci Resolve Templates

A collection of big bold title templates for DaVinci Resolve. There are multiple styles of title designs to choose from with templates for both creati...

Halloween Intro After Effects Template

Create a fun horror-themed intro for your Halloween videos using this animated After Effects template. It features a very entertaining intro scene tha...

Sport Stomp DaVinci Resolve Intro Template

This DaVinci Resolve intro template is great for making modern and energetic openers for sports, gym, and fitness videos. You can also use it to make ...

Colorful Logo Reveal After Effects Template

This modern logo reveal and intro template comes with a creative and colorful design. It’s ideal for making an intro scene for design, fashion, ...

Smooth Opener DaVinci Resolve Video Templates

You can use this intro template to create smooth and stylish openers for your videos. It has an elegant design with unique animations that will fit in...

Creative Titles Templates for DaVinci Resolve

This templates kit features a set of very creatively animated titles. You can use them with your various YouTube videos, films, social media clips, an...

Motivational Opener Template for DaVinci Resolve

This is a unique DaVinci Resolve template designed for adding an opening scene for films, documentaries, and vlogs. The template lets you create an in...

Intro Slideshow After Effects Template

This is a different type of intro template. It features a beautifully animated slideshow where you can feature multiple images and videos. It’s ...

Tech Logo After Effects Intro Template

This template is most suitable for making intros and opening scenes to introduce your brand to viewers using your logo. It comes with an easily editab...

Dynamic Glitch Intro Template

This creative intro template features a unique glitch effect that lets you transition from intro to video content in a different way. The template is ...

Big Business DaVinci Resolve Intro Template

This DaVinci Resolve intro template is made with modern businesses and brands in mind. It’s most suitable for creating intro and opening scenes ...

YouTube Vlog Intro Pack Template

If you are a YouTuber looking for an extensive pack to create a dynamic intro video for your travel, review, unboxing, fashion, or cooking channel, th...

Speed Logo Intro After Effects Template

Another professional intro and logo reveal After Effects template you can use to make an intro scene for a YouTube channel or a promotional video for ...

Fast Intro Template

This quick Premiere Pro intro template is perfect for video editors who love fast intros. It features a very short and simple intro scene you can use ...

Modern Intro & Title Scene After Effects Template

A modern intro and title scene After Effects template featuring colorful and creative designs. This intro template features 11 video or image placehol...

Cinematic Logo Intro Template for Final Cut Pro

This Final Cut Pro intro template features an opening animation that makes it look exactly like the logo reveal for Marvel Studios. It starts with the...

Dynamic Opener Final Cut Pro Intro Template

The modern and dynamic animations used in this intro template makes it a great choice for designing openers for social media videos. It will especiall...

Monochrome DaVinci Resolve Title Templates

Use this title template collection to add professional-looking title scenes to your corporate business videos and promos. It includes 5 different titl...

Big & Bold Urban Opener for DaVinci Resolve

A bold intro with big titles is a surefire way to attract the attention of your audience. This DaVinci Resolve template is perfect for achieving that ...

Clean Logo Intro After Effects Template

A modern After Effects intro template featuring a clean and minimal design. This template is great for creating an intro scene or a logo reveal scene ...

Modern Title Templates for DaVinci Resolve

A collection of title templates with trendy and modern designs. These DaVinci Resolve templates can be used to create titles, lower-thirds, and end-sc...

Street Opener DaVinci Resolve Template

If you want to add a bit of upbeat urban vibe to your videos, this DaVinci Resolve template is the perfect choice for you. It will allow you to easily...

Stomp Intro Template

Stomp openers are another popular type of intro design used by many video editors. This Premiere Pro template features a similar intro featuring a typ...

Minimal Final Cut Pro Intro Template

If you’re looking for an intro scene with a more clean and minimal design, this template is perfect for you. It features a modern and simple lay...

Rhythm Typography Final Cut Pro Intro Template

The trendy and rhythmic animation of this intro scene allows you to create a more energetic and creative intro scene for your videos. It comes with a ...

Typewriter Stomp Intro After Effects Template

This After Effects intro template comes with a retro-themed design featuring an old typewriter and a grunge layout. It’s most suitable for makin...

Stylish Typography Davinci Resolve Title Templates

With this typography templates pack, you get to choose from 9 beautiful title designs to create modern and elegant titles for videos in DaVinci Resolv...

Unique Callout Titles DaVinci Resolve Templates

This template kit is a must-have for editors who work on product promo videos and infomercials. It includes 5 different styles of designs for adding c...

Opener Pro After Effects Intro Templates

A creative After Effects intro template with multipurpose designs. This template includes multiple styles of animations, effects, and slides you can u...

YouTube Intros Pack for Final Cut Pro

There are 4 stylish Final Cut Pro intro templates included in this bundle that are designed specifically for YouTube content creators. The templates h...

Dynamic Intro After Effects Template

If you’re looking for a fast-paced intro with dynamic transition effects, this After Effects template is made just for you. The template include...

Dream Pursuit Event Opener Template for Premiere Pro

This Premiere Pro template will allow you to create beautiful intros for your event promo videos. It includes multiple styles of intro scenes with col...

Stylish Media Opener DaVinci Resolve Template

A simple and clean DaVinci Resolve template for making intros for professional and business videos. This template is especially suitable for corporate...

Cyberpunk Intro Template

If you are looking for an aesthetic that oozes personality in whichever video project it’s used for, this cyberpunk intro template is what you s...

Stomp Promo Opener for Premiere Pro

If you’re a fan of fast stomp openers, this Premiere Pro template is made just for you. It comes with a fast design featuring quick animations. ...

Stomp Logo After Effects Intro Template

This intro template features a very fast and creative animation with the stomp effect. The template comes with 3 different styles of intro animations....

Black & White Minimal DaVinci Resolve Intro Template

This intro template will allow you to maintain the elegance and simplicity of your brand with this minimalist design. It has a black and white design ...

Clean & Energy Premiere Pro Intro Template

If you’re looking for a more energetic and rhythmic intro scene to make your videos more appealing to younger audiences, this Premiere Pro templ...

Travel Video Intro Template

If you’re working on a travel video or a vlog, this Premiere Pro intro template will allow you to create an eye-catching opening scene for your ...

Trap Action Opener DaVinci Resolve Template

Trap action opener is a unique DaVinci Resolve template that features a very professional design. It includes an upbeat transition animation that will...

Wedding Rings Intro After Effects Template

Another creative intro and title scene you can use to make opening scenes for your wedding-related videos. This template features an easily customizab...

Rhythmic Stomp Opener After Effects Template

The colorful and trendy design of this intro template makes it a great choice for designing urban-style opener for fashion and lifestyle videos. It co...

Paint Brush Slides Opener Premiere Pro Template

With this Premiere Pro template, you can make creative intros and openers for various types of videos. It features a paint brush-themed design with cr...

Colorful Inks Claps Stomp Opener Template

If you’re looking for a colorful and modern opener template to create a stylish intro for your videos, this After Effects template will come in ...

Pop Art Opener Premiere Pro Intro Template

With this intro template, you can transform your opening scene to look like an intro from a comic book movie. It lets you add 15 photos or videos and ...

Urban Intro – Premiere Pro Template

Modern and trendy videos should have upbeat intros that match the look and feel of the video. That’s why this Premiere Pro intro template is per...

Techno Glitch Final Cut Pro Intro Template

This Final Cut Pro intro template comes with an uncommon design and effect. It allows you to give a futuristic and a technology-themed look to your in...

Stomp Photo Opener Template for DaVinci Resolve

You can create a stylish opener with a photo montage using this DaVinci Resolve template. It features an attractive stomp-style animation to give your...

Flat Opener After Effects Intro Template

This is a modern After Effects intro template that features a creative design inspired by flat color designs. It features a trendy and attractive cont...

Trendy Quote Titles DaVinci Resolve Templates

If you want to add a stylish quote clip to your videos, this pack has multiple templates that are perfect for the job. The templates come in several s...

Classic Intro Template

You can create a simple intro scene for your professional and business videos using this classic intro template. It comes with multiple opener scenes ...

Urban Opener DaVinci Resolve Template

This DaVinci Resolve opener template comes in two versions. A shorter version with 9 media placeholders. And a long version with 17 placeholders. Both...

FAQs About Video Intro & Opener Templates

What are video intro & opener templates.

Video intro and opener templates are pre-made video sequences often used at the beginning of a video project. Their primary purpose is to introduce the viewer to the video's content in a creative and engaging way. They can include effects, animation, branding design, music, and more.

These templates are often designed with customization in mind, allowing users to replace default content with their images, videos, music, or text to match their project needs. They are meant to save time and effort while delivering professional results.

Why use video intro & opener templates?

Using video intro and opener templates is advantageous for enhancing the overall visual quality and impact of your video content while saving time and financial resources. They are particularly useful if you lack advanced video editing skills. With these, you can create professionally designed videos without extensive knowledge in digital design or animation.

Consistency is another key benefit. If you're creating a series of videos, using the same intro or opener can help build recognition and strengthen your branding. The viewer becomes accustomed to your style, and this familiarity can increase engagement and loyalty to your content.

Where can I find video intro & opener templates?

You can find video intro and opener templates on several online platforms. These include video editing software applications like Adobe After Effects or Premiere Pro, which often come with a library of templates. Other popular sources include Envato Elements, Motion Array, or VideoHive.

When choosing a platform, it's essential to consider factors such as the template's quality, the platform's reputation, convenience, the availability of customer service, and your individual needs and budget.

Can I customize these templates to match my brand?

Yes, video intro and opener templates are typically designed to be fully customizable. You can change colors, add your own logo, modify the text, insert your own footage or images, or even modify the music. This makes it easy to align the video with your brand's visual identity and messaging.

However, the level of customization options will vary from one template to another and from one software to another. Therefore, it's recommended to review a template's specifications before use to ensure it meets your requirements.

Do I need specific software to use video intro & opener templates?

Yes, specific software is typically required to utilize video intro and opener templates. The majority of templates are designed for use with popular video editing software such as Adobe Premiere Pro, Adobe After Effects, Final Cut Pro, or Apple Motion. These platforms provide the tools needed to customize and render templates.

It's important to check the template's specifications before purchasing or downloading to ensure you have the necessary software to use it. Some platforms may also offer online editing tools, allowing you to customize templates directly in your web browser.