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15 Effective Visual Presentation Tips To Wow Your Audience

By Krystle Wong , Sep 28, 2023

Visual Presentation Tips

So, you’re gearing up for that big presentation and you want it to be more than just another snooze-fest with slides. You want it to be engaging, memorable and downright impressive. 

Well, you’ve come to the right place — I’ve got some slick tips on how to create a visual presentation that’ll take your presentation game up a notch. 

Packed with presentation templates that are easily customizable, keep reading this blog post to learn the secret sauce behind crafting presentations that captivate, inform and remain etched in the memory of your audience.

Click to jump ahead:

What is a visual presentation & why is it important?

15 effective tips to make your visual presentations more engaging, 6 major types of visual presentation you should know , what are some common mistakes to avoid in visual presentations, visual presentation faqs, 5 steps to create a visual presentation with venngage.

A visual presentation is a communication method that utilizes visual elements such as images, graphics, charts, slides and other visual aids to convey information, ideas or messages to an audience. 

Visual presentations aim to enhance comprehension engagement and the overall impact of the message through the strategic use of visuals. People remember what they see, making your point last longer in their heads. 

Without further ado, let’s jump right into some great visual presentation examples that would do a great job in keeping your audience interested and getting your point across.

In today’s fast-paced world, where information is constantly bombarding our senses, creating engaging visual presentations has never been more crucial. To help you design a presentation that’ll leave a lasting impression, I’ve compiled these examples of visual presentations that will elevate your game.

1. Use the rule of thirds for layout

Ever heard of the rule of thirds? It’s a presentation layout trick that can instantly up your slide game. Imagine dividing your slide into a 3×3 grid and then placing your text and visuals at the intersection points or along the lines. This simple tweak creates a balanced and seriously pleasing layout that’ll draw everyone’s eyes.

2. Get creative with visual metaphors

Got a complex idea to explain? Skip the jargon and use visual metaphors. Throw in images that symbolize your point – for example, using a road map to show your journey towards a goal or using metaphors to represent answer choices or progress indicators in an interactive quiz or poll.

3. Visualize your data with charts and graphs

The right data visualization tools not only make content more appealing but also aid comprehension and retention. Choosing the right visual presentation for your data is all about finding a good match. 

For ordinal data, where things have a clear order, consider using ordered bar charts or dot plots. When it comes to nominal data, where categories are on an equal footing, stick with the classics like bar charts, pie charts or simple frequency tables. And for interval-ratio data, where there’s a meaningful order, go for histograms, line graphs, scatterplots or box plots to help your data shine.

In an increasingly visual world, effective visual communication is a valuable skill for conveying messages. Here’s a guide on how to use visual communication to engage your audience while avoiding information overload.

presentation in image

4. Employ the power of contrast

Want your important stuff to pop? That’s where contrast comes in. Mix things up with contrasting colors, fonts or shapes. It’s like highlighting your key points with a neon marker – an instant attention grabber.

5. Tell a visual story

Structure your slides like a storybook and create a visual narrative by arranging your slides in a way that tells a story. Each slide should flow into the next, creating a visual narrative that keeps your audience hooked till the very end.

Icons and images are essential for adding visual appeal and clarity to your presentation. Venngage provides a vast library of icons and images, allowing you to choose visuals that resonate with your audience and complement your message. 

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6. Show the “before and after” magic

Want to drive home the impact of your message or solution? Whip out the “before and after” technique. Show the current state (before) and the desired state (after) in a visual way. It’s like showing a makeover transformation, but for your ideas.

7. Add fun with visual quizzes and polls

To break the monotony and see if your audience is still with you, throw in some quick quizzes or polls. It’s like a mini-game break in your presentation — your audience gets involved and it makes your presentation way more dynamic and memorable.

8. End with a powerful visual punch

Your presentation closing should be a showstopper. Think a stunning clip art that wraps up your message with a visual bow, a killer quote that lingers in minds or a call to action that gets hearts racing.

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9. Engage with storytelling through data

Use storytelling magic to bring your data to life. Don’t just throw numbers at your audience—explain what they mean, why they matter and add a bit of human touch. Turn those stats into relatable tales and watch your audience’s eyes light up with understanding.

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10. Use visuals wisely

Your visuals are the secret sauce of a great presentation. Cherry-pick high-quality images, graphics, charts and videos that not only look good but also align with your message’s vibe. Each visual should have a purpose – they’re not just there for decoration. 

11. Utilize visual hierarchy

Employ design principles like contrast, alignment and proximity to make your key info stand out. Play around with fonts, colors and placement to make sure your audience can’t miss the important stuff.

12. Engage with multimedia

Static slides are so last year. Give your presentation some sizzle by tossing in multimedia elements. Think short video clips, animations, or a touch of sound when it makes sense, including an animated logo . But remember, these are sidekicks, not the main act, so use them smartly.

13. Interact with your audience

Turn your presentation into a two-way street. Start your presentation by encouraging your audience to join in with thought-provoking questions, quick polls or using interactive tools. Get them chatting and watch your presentation come alive.

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When it comes to delivering a group presentation, it’s important to have everyone on the team on the same page. Venngage’s real-time collaboration tools enable you and your team to work together seamlessly, regardless of geographical locations. Collaborators can provide input, make edits and offer suggestions in real time. 

14. Incorporate stories and examples

Weave in relatable stories, personal anecdotes or real-life examples to illustrate your points. It’s like adding a dash of spice to your content – it becomes more memorable and relatable.

15. Nail that delivery

Don’t just stand there and recite facts like a robot — be a confident and engaging presenter. Lock eyes with your audience, mix up your tone and pace and use some gestures to drive your points home. Practice and brush up your presentation skills until you’ve got it down pat for a persuasive presentation that flows like a pro.

Venngage offers a wide selection of professionally designed presentation templates, each tailored for different purposes and styles. By choosing a template that aligns with your content and goals, you can create a visually cohesive and polished presentation that captivates your audience.

Looking for more presentation ideas ? Why not try using a presentation software that will take your presentations to the next level with a combination of user-friendly interfaces, stunning visuals, collaboration features and innovative functionalities that will take your presentations to the next level. 

Visual presentations come in various formats, each uniquely suited to convey information and engage audiences effectively. Here are six major types of visual presentations that you should be familiar with:

1. Slideshows or PowerPoint presentations

Slideshows are one of the most common forms of visual presentations. They typically consist of a series of slides containing text, images, charts, graphs and other visual elements. Slideshows are used for various purposes, including business presentations, educational lectures and conference talks.

presentation in image

2. Infographics

Infographics are visual representations of information, data or knowledge. They combine text, images and graphics to convey complex concepts or data in a concise and visually appealing manner. Infographics are often used in marketing, reporting and educational materials.

Don’t worry, they are also super easy to create thanks to Venngage’s fully customizable infographics templates that are professionally designed to bring your information to life. Be sure to try it out for your next visual presentation!

presentation in image

3. Video presentation

Videos are your dynamic storytellers. Whether it’s pre-recorded or happening in real-time, videos are the showstoppers. You can have interviews, demos, animations or even your own mini-documentary. Video presentations are highly engaging and can be shared in both in-person and virtual presentations .

4. Charts and graphs

Charts and graphs are visual representations of data that make it easier to understand and analyze numerical information. Common types include bar charts, line graphs, pie charts and scatterplots. They are commonly used in scientific research, business reports and academic presentations.

Effective data visualizations are crucial for simplifying complex information and Venngage has got you covered. Venngage’s tools enable you to create engaging charts, graphs,and infographics that enhance audience understanding and retention, leaving a lasting impression in your presentation.

presentation in image

5. Interactive presentations

Interactive presentations involve audience participation and engagement. These can include interactive polls, quizzes, games and multimedia elements that allow the audience to actively participate in the presentation. Interactive presentations are often used in workshops, training sessions and webinars.

Venngage’s interactive presentation tools enable you to create immersive experiences that leave a lasting impact and enhance audience retention. By incorporating features like clickable elements, quizzes and embedded multimedia, you can captivate your audience’s attention and encourage active participation.

6. Poster presentations

Poster presentations are the stars of the academic and research scene. They consist of a large poster that includes text, images and graphics to communicate research findings or project details and are usually used at conferences and exhibitions. For more poster ideas, browse through Venngage’s gallery of poster templates to inspire your next presentation.

presentation in image

Different visual presentations aside, different presentation methods also serve a unique purpose, tailored to specific objectives and audiences. Find out which type of presentation works best for the message you are sending across to better capture attention, maintain interest and leave a lasting impression. 

To make a good presentation , it’s crucial to be aware of common mistakes and how to avoid them. Without further ado, let’s explore some of these pitfalls along with valuable insights on how to sidestep them.

Overloading slides with text

Text heavy slides can be like trying to swallow a whole sandwich in one bite – overwhelming and unappetizing. Instead, opt for concise sentences and bullet points to keep your slides simple. Visuals can help convey your message in a more engaging way.

Using low-quality visuals

Grainy images and pixelated charts are the equivalent of a scratchy vinyl record at a DJ party. High-resolution visuals are your ticket to professionalism. Ensure that the images, charts and graphics you use are clear, relevant and sharp.

Choosing the right visuals for presentations is important. To find great visuals for your visual presentation, Browse Venngage’s extensive library of high-quality stock photos. These images can help you convey your message effectively, evoke emotions and create a visually pleasing narrative. 

Ignoring design consistency

Imagine a book with every chapter in a different font and color – it’s a visual mess. Consistency in fonts, colors and formatting throughout your presentation is key to a polished and professional look.

Reading directly from slides

Reading your slides word-for-word is like inviting your audience to a one-person audiobook session. Slides should complement your speech, not replace it. Use them as visual aids, offering key points and visuals to support your narrative.

Lack of visual hierarchy

Neglecting visual hierarchy is like trying to find Waldo in a crowd of clones. Use size, color and positioning to emphasize what’s most important. Guide your audience’s attention to key points so they don’t miss the forest for the trees.

Ignoring accessibility

Accessibility isn’t an option these days; it’s a must. Forgetting alt text for images, color contrast and closed captions for videos can exclude individuals with disabilities from understanding your presentation. 

Relying too heavily on animation

While animations can add pizzazz and draw attention, overdoing it can overshadow your message. Use animations sparingly and with purpose to enhance, not detract from your content.

Using jargon and complex language

Keep it simple. Use plain language and explain terms when needed. You want your message to resonate, not leave people scratching their heads.

Not testing interactive elements

Interactive elements can be the life of your whole presentation, but not testing them beforehand is like jumping into a pool without checking if there’s water. Ensure that all interactive features, from live polls to multimedia content, work seamlessly. A smooth experience keeps your audience engaged and avoids those awkward technical hiccups.

Presenting complex data and information in a clear and visually appealing way has never been easier with Venngage. Build professional-looking designs with our free visual chart slide templates for your next presentation.

What software or tools can I use to create visual presentations?

You can use various software and tools to create visual presentations, including Microsoft PowerPoint, Google Slides, Adobe Illustrator, Canva, Prezi and Venngage, among others.

What is the difference between a visual presentation and a written report?

The main difference between a visual presentation and a written report is the medium of communication. Visual presentations rely on visuals, such as slides, charts and images to convey information quickly, while written reports use text to provide detailed information in a linear format.

How do I effectively communicate data through visual presentations?

To effectively communicate data through visual presentations, simplify complex data into easily digestible charts and graphs, use clear labels and titles and ensure that your visuals support the key messages you want to convey.

Are there any accessibility considerations for visual presentations?

Accessibility considerations for visual presentations include providing alt text for images, ensuring good color contrast, using readable fonts and providing transcripts or captions for multimedia content to make the presentation inclusive.

Most design tools today make accessibility hard but Venngage’s Accessibility Design Tool comes with accessibility features baked in, including accessible-friendly and inclusive icons.

How do I choose the right visuals for my presentation?

Choose visuals that align with your content and message. Use charts for data, images for illustrating concepts, icons for emphasis and color to evoke emotions or convey themes.

What is the role of storytelling in visual presentations?

Storytelling plays a crucial role in visual presentations by providing a narrative structure that engages the audience, helps them relate to the content and makes the information more memorable.

How can I adapt my visual presentations for online or virtual audiences?

To adapt visual presentations for online or virtual audiences, focus on concise content, use engaging visuals, ensure clear audio, encourage audience interaction through chat or polls and rehearse for a smooth online delivery.

What is the role of data visualization in visual presentations?

Data visualization in visual presentations simplifies complex data by using charts, graphs and diagrams, making it easier for the audience to understand and interpret information.

How do I choose the right color scheme and fonts for my visual presentation?

Choose a color scheme that aligns with your content and brand and select fonts that are readable and appropriate for the message you want to convey.

How can I measure the effectiveness of my visual presentation?

Measure the effectiveness of your visual presentation by collecting feedback from the audience, tracking engagement metrics (e.g., click-through rates for online presentations) and evaluating whether the presentation achieved its intended objectives.

Ultimately, creating a memorable visual presentation isn’t just about throwing together pretty slides. It’s about mastering the art of making your message stick, captivating your audience and leaving a mark.

Lucky for you, Venngage simplifies the process of creating great presentations, empowering you to concentrate on delivering a compelling message. Follow the 5 simple steps below to make your entire presentation visually appealing and impactful:

1. Sign up and log In: Log in to your Venngage account or sign up for free and gain access to Venngage’s templates and design tools.

2. Choose a template: Browse through Venngage’s presentation template library and select one that best suits your presentation’s purpose and style. Venngage offers a variety of pre-designed templates for different types of visual presentations, including infographics, reports, posters and more.

3. Edit and customize your template: Replace the placeholder text, image and graphics with your own content and customize the colors, fonts and visual elements to align with your presentation’s theme or your organization’s branding.

4. Add visual elements: Venngage offers a wide range of visual elements, such as icons, illustrations, charts, graphs and images, that you can easily add to your presentation with the user-friendly drag-and-drop editor.

5. Save and export your presentation: Export your presentation in a format that suits your needs and then share it with your audience via email, social media or by embedding it on your website or blog .

So, as you gear up for your next presentation, whether it’s for business, education or pure creative expression, don’t forget to keep these visual presentation ideas in your back pocket.

Feel free to experiment and fine-tune your approach and let your passion and expertise shine through in your presentation. With practice, you’ll not only build presentations but also leave a lasting impact on your audience – one slide at a time.

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11 Dos and Don'ts of Using Images in Presentations

11 Dos and Don'ts of Using Images in Presentations

Anuj Malhotra

author-user

Many presenters are using images horribly in their presentations!

From pixelated visuals to copyright images with watermarks clearly visible on them to many other disasters, presenters are coming up with unique ways to kill all the fun. Are you guilty of poor selection of visuals? Are your experiments at creating visual slides turning into disasters?

Lucky for you, we have put together a complete list of dos and don’ts for adding images to slides. You won’t believe how a little care while handling images can make your presentation a visual success. Ready for some introspection? Compare yourself with these 11 yardsticks to determine your visual literacy:

Visuals in Presentations: Best and Worst Practices

Sin 1: Using pixelated or blurry images

It’s not that presenters do not see that the image in their slide is of poor quality but that is the last desperate move they make when they can’t find any better visual in its place. Sorry folks, you have to search harder for that high quality image. If you have to shell out a few dollars, then do. But a blurry image casts a very poor impression.

Image Sin 1- Blurred picture

Sin 2: Tiny Images

Don’t use tiny images that require audience to carry binoculars. A high quality image lets you play up that visual on your slide, so go for it. For instance, in the Don’t slide below, the presenter has killed the action picture of football by using it up in such small space.

WHAT TO DO: If you have lots of text to incorporate, allocate half the slide to text and half to the image as you can see in the Do slide below:

Image Sin 2- Using tiny images

Sin 3: Overuse of visuals

These presenters are the ones who have taken the use-image-advice a bit too seriously. They collect as many images as can be fit into a slide and squeeze their content into the space left. Why do they do this? They find several relevant visuals for a single slide. For instance, in the Don’t slide below, the presenter has a slide on business goals and objectives of a start-up. All visuals used in the slide are pretty relevant and the slide would have been great if the presenter went with a single, big image.

WHAT TO DO: Choose one high quality image that sums up the main theme of the slide. Choose any visual that represents Goals and Objectives; it’s not necessary to pick an image for each of those goals. If you want to show each goal visually, dedicate a complete slide to each. Check out the difference:

Image Sin 3- Images kept haphazardly

Sin 4: Multiple pictures arranged poorly

Yes, there are times when the slide warrants multiple pictures. A campus view, various benefits of a product, trip collage, etc. require you to arrange multiple visuals aesthetically. This, however, requires basic design knowledge such as giving frames or borders to each image. The Don’t slide below is a bad way to arrange your images.

WHAT TO DO: Place your image along grids using the Gridlines feature ( View tab) in PowerPoint. Or give them a frame using the default frames in PowerPoint ( Format tab). The Do slide below is a good way to arranged multiple pictures in a single slide.

Image Sin 4- Ugly Collages

Sin 5: Cliparts that add no value, except shock value

If you haven’t heard so many presentation experts screaming their heads off calling clipart crappy and tacky, hear us now. These cartoonish characters add absolutely no value to your slide and make you look a tacky presenter too. An exception is always there, say designing a cartoonish slide is your purpose, but they don’t stand a chance in a corporate presentation. In the Don’t slide below, the clipart of suited professionals can still be forgiven but why not show your awesomeness like the Do slide shows.

WHAT TO DO: Nothing, just forget about clipart. Any visual would look better than it.

Image Sin 5- Tacky cliparts

Sin 6: Watermark Images

This is the worst sin of all. Even if you make the image small enough to hide the watermark, many in the audience would be quick to spot it and trust us, it’s the worst thing that can mar the reputation of a presenter.

WHAT TO DO: Need we say anything here? Please buy the image; don’t attempt to blur or remove the watermark even if you know how to do it.

Image Sin 6- Copyright Visuals

Sin 7: Pictures with headache-inducing backgrounds

Unless your objective is to perform a hypnosis session or cause excruciating pain to audience’s eyes, never choose a visual that has swirls, rainbows and other distracting elements in the background. Moreover, the content fails to stand apart from the background making it very difficult (practically impossible) for the audience to read the content. The Don’t slide below is a perfect example of what not to do.

WHAT TO DO: Choose an impressive visual that covers the whole slide. If you want to show growth, there are hundred options you can choose from- towering building, bar diagram, growth of a plant from sapling to tree, ladder steps, etc. If you have lots of text to accommodate within the slide, add a transparent layer over the complete image and then place your content. As you can see in the Do slide below, the image and content complement each other to create a professional, sophisticated presentation slide.

Image Sin 7- Jarring background colors

Sin 8: Amputating people while cropping images

Don’t be merciless while cropping images. Place yourself in the shoes of the person you are cropping. Would you like to see your photo with one arm missing? Obviously not. But yes, cropping an image to make it fit within the slide and to accommodate text at the same time is indeed tricky. As a presenter, you have to cut off portion of an image without making it look awkward. How do you that?  

One tip that all professional photographers give, while composing an image or cropping it post production, is to “never crop at joints”. Don’t cut off the person’s feet, fingers, and at the points dissecting any body part. See the Don’t slide below; the image composition doesn’t give due respect to the CEO.

WHAT TO DO: If the image itself is poorly composed, you need to take it again or choose a different picture. In the Do slide below, a different image has been taken and it’s taking up the same area without any need for cropping.

Image Sin 8- Bad cropping of photos

But what do you if you have a large-sized image that covers the complete slide space? Chop off all body parts left and right so that you can show the faces? Let’s take another example. Check out the Don’t slide below which has been brutally cropped to fit the content. Even the head and the crucial handshake signifying partnership has been hacked for convenience.

Now, check the Do slide- you only need to minimise the photo, crop the unnecessary portions (not the limbs, please), give it a nice frame (Go to the Format tab and check out the default Picture Styles) and tilt the photo to make it stand out and relevant to the slide. Not bad, uh?

Image Sin 8.1- Poor cutting of photos

Sin 9- Badly stretched photos

This sin is unforgivable and makes your slide an eyesore of the worst kind. Even if the stretched photo is of a high quality! What was the presenter thinking? We know. The presenter has a picture of a certain dimension, say in a portrait style, but wants to display it in the landscape format. So he stretches it to accomplish his mission knowing the damage he is doing to the image and the complete slide.

The Don’t slide below is an adaptation of a similar slide I came across on a presentation sharing platform. This also happens when a presenter chooses a shape and uses the Picture fill option in PowerPoint to fill the area with an image. If the image has a different aspect ratio than the area of the shape, PowerPoint will stretch the photo to fill the area, distorting the image in this process.

Image Sin 9- Stretched photo

WHAT TO DO: If you use the Picture Fill option in PowerPoint and the image gets stretched, follow these simple steps:

  • Click the stretched photo
  • Go to the Format tab on PowerPoint ribbon
  • Under the Crop dropdown menu, choose the Fill option (see the screenshot below)

PowerPoint will resize the image while maintaining the original aspect ratio of the image:

How to resize images in PowerPoint correctly

You can now drag the photo to adjust the required portion within the area. This might not work in your favor because you can’t have the teacher, student as well as the book within the small rectangular shape.

Check out what we did in the Do slide again. We cropped the photo and removed the white space in the image, chose a white background so that the image gels in smoothly, drew a circular outline around the image and placed our content alongside the image. You can try this or some other design trick, but stretching won’t do. Even a slight stretching distorts the image and is easily noticeable casting a bad impression on the presenter.

Sin 10: Using irrelevant silhouettes or other images

Silhouettes aren’t all that bad. They can be used if you want a visual element in your presentation but don’t want the audience to be distracted by the details. But adding silhouette just for the sake of it distracts the audience even more.

In the Don’t slide, the silhouette of a businesswoman doesn’t say anything. In a slide already having one visual element- a line chart- adding the silhouette is unnecessary and makes it difficult for the audience to read the chart values.

WHAT TO DO: Choose an image that adds value to your content. If it doesn’t, simply scrap it. The Do slide looks much better and cleaner with simply the graph:

Image Sin 10- Irrelevant silhouettes

Sin 11: Image with a thick outline

Creativity sometimes misfires and gives an unpleasant look and feel to your slide. One such creative effort is giving very thick border line to an image. The frame becomes as heavy as the image itself making one wonder what is more important- the image or the frame. Even if you picked the same from PowerPoint’s default Picture Styles, it doesn’t mean it is suitable for your presentation. In the Don’t slide below, the frame seems to be jumping from the slide and is too harsh on the eyes.

WHAT TO DO: If you wish to give it an outline, don’t keep the width of the line more than 1 point. Pick a light color for the outline if the background is dark. In the Do slide below, we encapsulated the image within a circle so that it doesn’t look jutting out of the slide. The outline was also chosen white and the width was kept at 1 point. The color of the text was picked as white to have a soothing contrast and not as jarring as black and red.

Image Sin 11- Using very thick borders

BONUS TIP 1: Characters in the image should look within the slide

Now this is a small error that dilutes the impact of a slide. It’s a basic human behavior to look where others are looking. This knowledge of eye movement should guide you while choosing images for your PowerPoint presentation too.

If you have an image looking out of the slide, the audience tends to look there too and returns to the slide to read the content. For a brief second or so, you disconnect with the audience. If the image, instead, looks into the slide towards the content, the audience first looks at the image and then reads the content, their attention focused within the slide. This is exactly what you want. The Don’t slide below is an example how you should not be placing your image.

WHAT TO DO: You can move the image to the other side of the slide like we did in the Do slide below. Else, you can flip the image within PowerPoint using the Rotate feature. Select the image, go to the Format tab, locate the Rotate dropdown menu and click Flip Horizontal . That solves the problem too!

Image should look inside the slide, not outside

BONUS TIP 2: Maintain consistency of images throughout the presentation

You should not be using a clipart on one slide, an image on another and an illustration in a different slide. Avoid too much variation as it breaks the smooth flow of a presentation. It makes you look like an amateur presenter.

There can be countless other ways to screw your slides. To save your skin, show your presentation to your family member or close friend before putting it online or broadcasting it before an audience. Trust us, you’ll be saved from many embarrassing mistakes with this exercise. If you have come across any other visual disasters, share with us in the comments below.

Spread the visual literacy by sharing this article with your friends and followers. Here’s a pre-populated tweet to get you started!

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A Guide to Using Images and Photos For Powerpoint

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No matter what industry you’re in, you’ll likely be tasked with creating PowerPoint presentations to use in meetings, for marketing, or as a standalone piece of sales collateral to hand off to a client. Whatever the context, a PowerPoint presentation allows you to share information in an easily digestible, visual format that informs the reader and brings your story to life. Presenting images alongside your text is a surefire way to make your slides more eye-catching, but it takes some finesse to give your audience information without the overload.

Creating an aesthetically pleasing PowerPoint can be a make-or-break deal, and the photos you use – along with the the right combination of colors, fonts and other graphic elements – can either convey professional credibility and inspiration, or be a jumbled mess that your audience won’t know how to decipher. In this guide, we’ll go over the best practices for using images in PowerPoint (or the slide deck program of your choice).

Tips for Presenting Images

Text, colors, and icons can’t always do the heavy lifting of a presentation on their own — using photos in PowerPoint will make your ideas feel more immediate, human, and relatable. Think about your key messages and your brand identity before adding images to your presentation. What story are you trying to tell? What audience are you trying to speak to?

A blank text-only Powerpoint slide vs. a slide with a background photo to illustrate that presenting images in Powerpoint is a more clear and impactful way to engage your audiences and help them more quickly internalize your findings.

Visuals are essential to creating an engaging presentation. Audiences will tune out if they see nothing but text.

Generally, you should focus on adding photos to your PowerPoint that support and emphasize your key statements, rather than overshadow or distract from them. Selecting more muted background images for presentation slides can also maintain the look, feel, and texture you desire without attracting too much focus.

Here, we’ve compiled a handy guide to the Do’s and Don’ts of PowerPoint presentation design and selecting the right images:

1. Use High Quality Photos

Nothing can tarnish your professional credibility quicker than seeing a blurry, pixelated image in your presentation. This is why adding high-resolution stock photography to your presentation is a must, and drawing from the wealth of professional photos available on a site like Noun Project will lend your slides an immediate air of professionalism.

Go to NounProject.com/photos and search for keywords related to your main idea. You can view specific collections like Diversity in Tech , Empowered Women , Students , and Hiking , and explore additional images by photographer as well.

When you’ve found a stock photo you like, be sure to download it in the resolution you want. Noun Project offers many photos for free in a lower resolution, but depending on how large your final presentation will be, you’ll want the highest resolution that can be expanded to fit your screen without pixelation. Always double check to make sure that the picture still looks crisp at full screen size.

The do’s and don’ts of Powerpoint: insert images into your Powerpoint at the highest possible resolution so that they don’t appear blurry and pixelated. Be sure that the stock photos you download and insert have at least the same dimensions as the presentation slide itself.

Tip: Standard screen resolutions are 1920 pixels wide by 1080 pixels high (and most default PowerPoint templates have these dimensions). Be sure your photo is at least the same dimension if you’re doing a full screen size to avoid pixelation.

2. Practice Consistency

Chances are, your entire presentation focuses on a single overarching idea and the photos you use should reflect that. In addition to finding the right subjects, pay attention to the other aesthetic qualities of the photos you bring in. Are they in a similar, complementary color scheme? Are they shot in similar environments for a consistent tone (e.g., sleek and corporate, rugged and outdoorsy, urban and gritty, or light and playful)?

Two examples of how using images in Powerpoint sets the tone for the whole presentation, and the stock photos you insert should work in tandem with other text and color choices to accentuate your theme.

Use images in PowerPoint that support and accentuate your theme and overall tone. The images you use throughout should complement each other without repeating or looking too dissimilar.

The most fail-proof way to ensure consistency is to draw from an individual photographer or a particular photo shoot. Stock photographers will often shoot several different angles, poses and variations from a single scene, so you can find just the right shot for each slide and remind your audience that this is all part of one cohesive message.

Noun Project organizes stock photos in collections from individual shoots, so almost any image you click on will have similar ones from the series available. Bear in mind, though, that you don’t want to use too many similar images — the more you can change scenes without shifting the tone, the better.

Find stock photos for Powerpoint that are all by the same photographer or are part of the same collection — this will help maintain the visual consistency of your presentation.

Adding photos to a presentation from the same photographer is the easiest way to keep it visually consistent. If you insert photos from the same shoot, just make sure you add enough variety so it doesn’t become repetitive. Pictured: Fitness photo collection by Jacob Lund.

Once you have your desired photos downloaded (and ideally put in the same folder in your hard drive), here’s how to add pictures to PowerPoint:

  • Simply click and drag the picture file (as .JPG or .PNG) from your file finder window into the PowerPoint pane. You may see the “Design Ideas” toolbar pop up on the side of your pane, with different options you can try out to arrange visual elements.
  • Alternatively, go to Insert > Pictures > Picture from file , and select the photo you want from your finder.

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3. Avoid Photo Clutter

The photos you add to your PowerPoint should be presented one at a time, or minimally enough to maintain focus — too many photos can cause clutter and become distracting. You don’t want the photo to be the sole star of the show — you want it to support your statements and add emotional resonance to your messages.

When presenting images, you only need to add one or two stock photos to your Powerpoint slide to get your point across. If you want to insert multiple photos into your presentation, try to align them within an overarching grid system so that the slide doesn’t become visually cluttered.

There may, however, be occasions when you want to use multiple images that support a unifying topic: for example, steps in a process or different ways that customers can purchase your product.

If you ever want to add one or more smaller photos, rather than a large background image, here are a few rules of thumb:

  • Crop the photos to the same size or shape: Having mixed dimensions makes the overall composition feel unbalanced. Whether you choose a square, rectangle, or circle shape for your photos, making them all the same size and shape will boost the scannability of your page.
  • Group and align: Again, scannability is key. When you group the elements of your page together in an even and consistent way, people will visually register the pattern and can digest the content more quickly. For example, you may have three groupings that consist of an image, headline, and descriptive body text. Make sure that these elements are (1) clustered together so they form one unified thought, (2) grouped to match each other so they form a visual “rhythm” across the page with equal text sizes, line weights, and image dimensions, and (3) aligned and justified along the X or Y axis for legibility (in PowerPoint, select multiple objects and go to Arrange > Align to line them up along the same axis).
  • If using different sized photos, fit them together into a cohesive shape . A binding element like a grid with solid lines will help the photos appear on the page like neatly fitted puzzle pieces. Again, keep overall alignment in mind — the more your content stays organized in tidy rows and columns, the more scannable it will be.

Using multiple stock photos on a single Powerpoint slide can quickly become visually messy — the Design Ideas column on the right will automatically generate tidier grid formats to fit your images into.

If you must use multiple photos, PowerPoint’s Design Ideas toolbar will give you options to array them in a neatly aligned grid. Focus on creating a tidy overarching shape to avoid the cluttered “collage” effect.

4. Choose Photos Over Clipart

Clipart has been nearly synonymous with PowerPoint and other programs since the ’90s, but unfortunately hasn’t evolved much with the times. While a piece of clipart from the web may encapsulate or accentuate your key themes, keep in mind these aesthetic considerations:

  • Professional credibility is lost when your design looks “dated” or “cartoonish,” but gained when your presentation is sleek and modern.
  • While aiming for visual consistency, also bear in mind that more muted and subtle visuals — from the photos you choose to the icons that illustrate your key points — help keep the focus on your words and ideas, rather than your visual aids
  • If you want to add a more sleek, modernized look, browse Noun Project’s collection of over 3 million icons to find a corresponding set to include.

Steer away from outdated Clip Art and instead use a combination of tasteful stock photos and polished, sleek, and matching icon sets to create a slide that appears more modern and on-brand.

For a more polished and modern look, go for minimalist and visually consistent icons to accentuate key messages, rather than clipart.

Tip: The PowerPoint Add-In for Noun Project lets you search and pull in icons right there in the software without having to leave your workflow. Go to Insert > Add-Ins > Get Add-Ins and search for Noun Project. Once you open the Noun Project Add-In window and log in to your account, choose icons from the same collection to ensure that they’re visually consistent.

The Noun Project Powerpoint Add-In lets you search from our robust library of over 3 million icons and insert them directly into your Powerpoint slides without having to leave your workflow.

Find the Noun Project PowerPoint Add-In on NounProject.com or, from PowerPoint, go to Insert > Add-Ins > Get Add-Ins to search for Noun Project icons.

5. Don’t Use Watermarked Images

Even if it is small, a watermark can be distracting and, once spotted, can negatively impact your credibility. Be sure to use free photos and credit the photographer, or pay for the photos you use in your presentations to avoid the loss of credibility and trust that can occur when you use watermarked images.

Not sure what usage rights you have with an image? Let’s cover the basics of how to cite images in a presentation: Questions about fees, licenses, and usage rights are common, and citing images in a presentation is the standard expectation for free photos so that the photographer gets credit. Fortunately, Noun Project Photos provides a transparent model for photo usage and licensing — any free photo download is licensed under Creative Commons, which allows you to use the photo for noncommercial purposes, without creating derivatives, as long as you provide attribution to the photographer.

The “Basic Download” option will not only give you a free, CC-licensed image, but tell you exactly what attribution information you should include when you cite it. Once you click “Get This Photo,” you’ll see the image title and photographer name listed in a text box — simply copy the text and include it on your slide to properly cite the image.

How to cite photos in Powerpoint: take a look at the licensing and attribution info provided when you download a stock image from Noun Project Photos. Noun Project Photos provides many free stock photos for presentations, but copying attribution text to include in your Powerpoint slides is necessary to credit the original photographers.

Noun Project Photos provides a transparent licensing model in which photos are free to use with attribution under Creative Commons.

Your presentation may have a footer for notes, where such a citation could easily fit. If not, many presentations will have all the attributions listed on a final page. Under Creative Commons, both methods are acceptable.

6. Maintain Diversity in Photos

The truth is incontrovertible: representation matters. Stock photography — like much of the broader media and marketing landscape — has faced a chronic issue with only representing a particular sub-sect of the population, and more and more consumers have started to notice. At Noun Project, we’re dedicated to ensuring that the visual resources we share are inclusive, free from outdated stereotypes, and more accurately reflect the world we live in . Through initiatives like our Diversity in Tech and Empowered Women photo collections, we’re championing more equal and accurate representation in the world of stock photography.

Double-check the photos you’ve added to your presentation and ask yourself: Does this speak to the widest possible audience, or does it leave certain groups out of the picture?

Noun Project Photos is the best website to find diverse, inclusive, and free images for Powerpoint presentations. Our stock photo library is curated to better reflect the world we live in.

Noun Project offers diverse, inclusive photos, so you can finally leave the stuffy corporate photo shoot in the past. Audiences want to see natural, non-posed, high-quality photos that better resemble day-to-day life.

7. Keep it Simple.

Finally, slides should be readable. The visual elements you choose should bolster the core message of each slide, rather than overshadowing it. Key things to watch out for are:

  • Less text, more talk . Unless you’re handing off a comprehensive sales deck, you as the presenter should be doing the talking — not the words on the page. Focus on using short bullet points to extract main ideas and keywords, rather than numerous full sentences.
  • Check your text size. Bigger is better (and with less text on the page, it should have more room to breathe). But don’t forget about hierarchy: there should be a clear distinction between headlines and supporting text.
  • Check legibility . Are you using simple, legible text for body copy? Does the text appear clearly against the background? Up the contrast or find a more suitable background that doesn’t strain the eye.

Search for “Copy Space” photos to add to your presentation. The best background photos to add are those that have plenty of white space for you to add your own content. While bold, busy photographs might be the most visually striking, bear in mind that your text needs room to breathe. A quick Noun Project search for “Copy Space” will lead you to more minimal photographs that include this built-in space for text.

When you use stock photos for Powerpoint, be sure that there is enough copy space or solid-color white space so that you can add text without it interfering with the background.

Search for photos with copy space to give your text legibility. Tip: If you need to set text against a more visually busy background, add a semi-transparent color block. Add a rectangle (Insert > Shapes > Rectangle) underneath your text, give it a black fill, but adjust the transparency until the text becomes clearer while leaving the photo visible.

Explore More Stock Photos for PowerPoint at Noun Project

Noun Project Photos features professionally-selected, inclusive, beautiful and affordable images created by a global community of photographers. We’ve curated our collection to put visual clichés and tired, outdated stereotypes to rest — so you can find stunning images for any project. With worry-free licenses, you’ll support photographers and have peace of mind with clear image usage rights, including model and property releases.

Explore the collection at thenounproject.com/photos/ and follow our blog for more tutorials about visual communication.

presentation in image

Marketing Communications Manager at Noun Project, Designer and Illustrator.

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Minimal presentations design, portfolio vector templates with circle elements on black background. Multipurpose template for presentation slide, flyer leaflet, brochure cover, report, advertising. Stock Vector

Pretty, young business woman giving a presentation in a conference/meeting setting (shallow DOF; color toned image)

Pretty, young business woman giving a presentation in a conference/meeting setting (shallow DOF; color toned image) Stock Photo

Business people are working in office. Handsome young businessman is making presentation for his colleagues, using a digital tablet and pointing to the board

Business people are working in office. Handsome young businessman is making presentation for his colleagues, using a digital tablet and pointing to the board Stock Photo

Yellow and white element for slide infographic on background. Presentation template. Use for business annual report, flyer, corporate marketing, leaflet, advertising, brochure, modern style.

Yellow and white element for slide infographic on background. Presentation template. Use for business annual report, flyer, corporate marketing, leaflet, advertising, brochure, modern style. Stock Vector

Orange multipurpose presentation template flat design set for brochure flyer marketing and advertising

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Modern Design Minimal style infographic template / can be used for infographics / numbered banners / horizontal cutout lines / graphic or website layout vector

Modern Design Minimal style infographic template / can be used for infographics / numbered banners / horizontal cutout lines / graphic or website layout vector Stock Vector

Detail infographic set vector illustration. World Map and Information Graphics Presentation

Detail infographic set vector illustration. World Map and Information Graphics Presentation Stock Vector

Red and black element for slide infographic on background. Presentation template. Use for business annual report, flyer, corporate marketing, leaflet, advertising, brochure, modern style.

Red and black element for slide infographic on background. Presentation template. Use for business annual report, flyer, corporate marketing, leaflet, advertising, brochure, modern style.  Stock Vector

Green presentation templates elements on a white background. Vector infographics. Use in Presentation, flyer and leaflet, corporate report, marketing, advertising, annual report, banner.

Green presentation templates elements on a white background. Vector infographics. Use in Presentation, flyer and leaflet, corporate report, marketing, advertising, annual report, banner. Stock Vector

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Minimal presentations, portfolio templates. Blue elements on a white background. Brochure cover vector design. Presentation slides for flyer, leaflet, brochure, report, marketing, advertising, banner Stock Vector

Conference Business Meeting Presentation: CEO Businessman Shows Data to Group of Investors, Businessspeople. Projector Screen Shows Graphs, Product Sales, Revenue Growth Strategy, e-Commerce Analysis

Conference Business Meeting Presentation: CEO Businessman Shows Data to Group of Investors, Businessspeople. Projector Screen Shows Graphs, Product Sales, Revenue Growth Strategy, e-Commerce Analysis Stock Photo

Female Motivational Speaker on Stage, Talking about Happiness, Diversity, Success, Leadership, STEM and How to Be Productive. Woman Presenter Leads Tech Business Conference.

Female Motivational Speaker on Stage, Talking about Happiness, Diversity, Success, Leadership, STEM and How to Be Productive. Woman Presenter Leads Tech Business Conference. Stock Photo

Modern people doing business, graphs and charts being demonstrated on the screen of a touch-pad

Modern people doing business, graphs and charts being demonstrated on the screen of a touch-pad Stock Photo

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Presentation slide templates or hero banner images for websites, or apps. Business concept illustrations. Modern flat style. Vector Stock Vector

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Green gray presentation templates elements on a white background. Vector infographics. Use in Presentation, flyer and leaflet, corporate report, marketing, advertising, annual report, banner.

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Scheme and Diagram Icons for Presentation in E-commerce, Statistics, Finance and Business Areas

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Page layout design template for presentation and brochure , Annual report, flyer and book page with infographic elements design.with flat vector cover backgrounds

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Abstract Presentation Templates, Infographic elements Template design set for Brochures, flyer, report, Questions and Answers, social networks, talk bubbles vector, profile, Website design, Webpage

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Set of blue, gray infographic elements for presentation templates. Leaflet, Annual report, book cover design. Brochure, layout, Flyer layout template design. Easy to edit.

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Yellow and grey elements for infographics on a white background. Presentation templates. Use in presentation, flyer and leaflet, corporate report, marketing, advertising, annual report, banner. Stock Vector

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Set of color infographic elements for presentation templates. Leaflet, Annual report, book cover design. Brochure, layout, Flyer layout template design. Easy to edit. Stock Vector

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Create a presentation

Create a presentation in PowerPoint

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Create presentations from scratch or start with a professionally designed, fully customizable template from Microsoft Create .

Open PowerPoint.

In the left pane, select New .

Select an option:

To create a presentation from scratch, select Blank Presentation .

To use a prepared design, select one of the templates.

To see tips for using PowerPoint, select Take a Tour , and then select Create , .

Create new PowerPoint

Add a slide

In the thumbnails on the left pane, select the slide you want your new slide to follow.

In the  Home tab, in the  Slides  section, select  New Slide .

In the Slides section, select Layout , and then select the layout you want from the menu.

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Add and format text

Place the cursor inside a text box, and then type something.

Select the text, and then select one or more options from the Font section of the Home tab, such as  Font , Increase Font Size , Decrease Font Size ,  Bold , Italic , Underline , etc.

To create bulleted or numbered lists, select the text, and then select Bullets or Numbering .

PowerPoint format text

Add a picture, shape, and more

Go to the  Insert  tab.

To add a picture:

In the Images section, select Pictures .

In the Insert Picture From menu, select the source you want.

Browse for the picture you want, select it, and then select Insert .

To add illustrations:

In the Illustrations section, select Shapes , Icons , 3D Models ,  SmartArt , or Chart .

In the dialog box that opens when you click one of the illustration types, select the item you want and follow the prompts to insert it.

Insert Images in PowerPoint

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How-To Geek

How to highlight part of an image in microsoft powerpoint.

Make a portion of your picture pop!

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Add your image, insert a shape, merge and fragment the elements, apply the blur or other effect to the picture.

Images are common components in slideshows, adding visual flair to your presentations. So, what if you have a picture with a spot you want to focus on? With a little editing, you can highlight part of an image in PowerPoint .

It might be the face of your company or mission, a product on the store shelf, or a handshake showing a good business relationship. Whatever it is you want to spotlight, you can do it easily.

As a refresher, you can add a photo or picture to your PowerPoint presentation in just a few clicks.

Related: How to Insert an Image Inside of Text in PowerPoint

Select the slide and spot on it where you want the image. Go to the Insert tab and click the Pictures drop-down arrow. Choose the location of the image from "This Device," "Stock Images," or "Online Pictures."

Find the picture you want to add and click "Insert." From there, you can drag to move or resize the image on the slide as you please.

Next, you'll insert a shape to cover the portion of the image you want to highlight.

Related: How to Draw and Edit a Freeform Shape in Microsoft PowerPoint

Go to the Insert tab and click the Shape drop-down arrow. Choose the shape you want to use from the variety of options.

Your cursor changes to a crosshair, so drag to draw the shape on your image. You can adjust the shape after you draw it by dragging to move it or dragging in or out from a corner or edge to resize it.

Don't worry about the color fill you see in the shape. This won't display after you follow the remaining steps.

Select the image and then the shape. You can do this by holding Ctrl on Windows or Command on Mac as you click each one. Be sure to select the image first.

Go to the Shape Format tab that appears. In the Insert Shape section of the ribbon, click the Merge Shapes drop-down arrow and pick "Fragment."

This merges the picture and shape together while fragmenting the shape so it's separate.

Now that the image and shape are merged, select the picture (not the shape). Then, go to the Picture Format tab that displays.

Related: How to Blur an Image in PowerPoint

In the Adjust section of the ribbon, click the Artistic Effects drop-down arrow. To blur the picture except for the shape, pick the Blur option. You can choose a different effect if you prefer.

You'll see the fragmented shape in full focus with the remainder of your picture blurred, thus highlighting that portion.

To make adjustments to the effect, right-click the picture and pick "Format Picture."

When the sidebar opens, it should direct you to the Artistic Effects section on the Effects tab, but if not, head there. Expand Artistic Effects if necessary.

You can then use the slider to increase or decrease the amount of blur. If you choose an effect other than blur, you may see other options.

You can also try out the other effects here as well using the Artistic Effects drop-down box.

Highlighting just a portion of a picture in PowerPoint lets you put the spotlight on the focus. And for other ways to edit pictures in PowerPoint, look at how to crop an image to fit a shape or how to make an image transparent .

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How to Insert an Image into a PowerPoint Presentation

(Note: S uitable for users of PowerPoint 2016, 2019, 2021, and PowerPoint for Microsoft 365 . )

Liven up a presentation by inserting an image and formatting it to convey a message or idea.

The Images in PowerPoint Explained

Imagery can be used in PowerPoint presentations to convey a message or idea. In general, most people find it easier to remember images than text. Images can be professional or creative and fun to make your presentation memorable.

Check the Copyright

We must be careful about what images we use in our presentation and where those images come from. When we need an image to represent an idea, most of us jump straight onto Google, search for a keyword, download the image, and add it to our presentation. This is where we can run into copyright issues.

For example, if we are creating a YouTube video that contains a PowerPoint presentation and we’ve used a copyrighted image, we leave ourselves open to problems because YouTube is a monetized platform. Similarly, if we use a copyrighted image in a pitch presentation, that could also be seen as benefitting financially from someone else’s work.

If we decide to use an image we found on Google, we need to check the copyright on the image. Many images are free for personal use only and cannot be used in commercial projects. Other images require us to attribute the image owner somewhere in the presentation.

In the example below, we have googled for an image of a ‘funny cat’. All results that match these keywords will be returned. We can filter the image by Usage Rights and then check the copyright on a specific image.

  • Type the search term into Google.
  • Click the Images tab.
  • Click the drop-down arrow next to Usage Rights .

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  • Select Creative Commons licenses .
  • Click on the image you want to use.

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  • Click License details .

This page will show us what we can and can’t do with this image.

We can share, copy and redistribute the material in any format as long as we follow the license terms listed below. So, if we want to use this image in a presentation, we must give appropriate credit to the owner and link to the license, and we can’t use it in commercial presentations (anything where we benefit financially).

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The process of finding an image this way can be long, tedious, and disheartening.

Ideally, we want to avoid these issues by only using images that are free to use in personal and commercial projects.

I highly recommend both Pexels and Unsplash for royalty-free images that can be used in any project without attribution. Both of these websites offer high-quality images that can be used in presentations.

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This Device

Stock images, online pictures, other images, cutout people, illustrations, cartoon people, insert an image using the screenshot tool.

  • Insert an Image Using Copy Paste

Related reads:

How to Wrap Text in PowerPoint

How to Add a Watermark in PowerPoint

How to Add a Hyperlink to a PowerPoint

Insert an Image Into a PowerPoint Presentation

We can insert images into our presentations in a number of different ways: using the Insert ribbon, using the Screenshot tool, or Copy and Paste .

Insert an Image Using the Insert Ribbon

We can insert an image into a presentation using the Insert ribbon. We have three options: This Device , Stock Images or Online Pictures .

If we have an image stored in a folder on our PC, we can insert the image using the This Device option.

  • From the Insert tab in the Illustrations group, click the drop-down arrow under Pictures .
  • Select This Device from the menu.

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  • Navigate to the folder where the image is stored.
  • Select the image.
  • Click the Insert button.

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The selected image will be inserted into the slide.

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We can use the Picture Format ribbon to format the image.

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In the example below, we’ve resized the image, added a white border and glow effect, and changed the color saturation.

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If we don’t have an image of our own to use, we can choose an image from the Stock Image library in PowerPoint. Stock Images are a fairly new feature in PowerPoint. The images available in the Stock Image library are licensed by Microsoft from Getty, and possibly other sources, to be offered to PPT users in their presentations.

  • From the Insert tab in the Illustrations group, click the drop-down arrow underneath Picture .

Select Stock Images from the menu.

The Stock Image library will open. Stock Images are high-quality images and are grouped into categories. Click on the category headings to browse the images or search for something specific using the search bar.

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  • Click on an image to select.

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The third option for sourcing images in PowerPoint is to search online. As we mentioned at the beginning of this article, this can come with some major pain points with regard to determining the copyright of an online image and if it can be used.

  • Select Online Pictures from the menu.
  • Choose a category to browse or type a keyword into the search bar.

It’s important to ensure we select the Creative Commons only checkbox. This will filter the results and show only photos that have license details attached under Creative Commons.

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  • Select an image.

In more recent updates of PowerPoint, additional image categories have been added: Icons , Cutout People , Stickers , Video , Illustrations, and Cartoon People .

Icons are scalable vector graphics that can be inserted into our presentation. We can resize them, change the color and apply formatting. PowerPoint contains hundreds of free-to-use icons that can really liven up a presentation.

  • Click the Icons tab.

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Icons can be used in many different ways to add interest and visually communicate with the audience.

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Cutout People helps us bring our presentation to life using cutout images of people. Add any of the 24 smiling faces to the presentation to convey the emotion of the content. Cutout people have transparent backgrounds so they can be placed on top of any image for a seamless look.

  • Click the Cutout People tab.

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Use Cutout People in any presentation to increase engagement and interest in the subject matter.

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Suggested reads:

How to Change PowerPoint Slides to Portrait

How to Change Slide Size in PowerPoint

How to Save PowerPoint as Video

We also have a gallery of Stickers to add a fun element to our PowerPoint presentations.

  • Click the Stickers tab.
  • Select a sticker.

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We can add hyperlinks to stickers and essentially turn them into clickable buttons. In this example, customers click on the jellyfish sticker to jump to the presentation’s first slide.

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Video is a very popular way to communicate an idea or a message. We can even use Video in PowerPoint to create motion backgrounds so our slides look and feel more dynamic and interesting.

  • Click the Videos tab.
  • Select a video.

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The video will be added to the slide. We can play the video, rewind, and fast-forward using the playback controls underneath.

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When we click on the video, we can see two contextual ribbons: Video Format and Playback .

The Video Format ribbon contains different formatting tools. We can apply a video style, add a border, change the video shape, and make minor color adjustments.

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The Playback ribbon controls how the video plays. We can trim the video, apply a fade in/fade out, loop the video, insert captions, adjust the volume, and determine if we want the video to start as soon as the slide loads.

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Illustrations can add creative flair to our presentations and can be used in many ways.

  • Click the Illustrations tab.
  • Select an illustration.

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By default, all illustrations in the gallery show a yellow accent. We can change this once we have inserted the illustration into our presentation.

  • Select the illustration.
  • From the Graphics Format tab, in the Graphics Styles group, click the drop-down arrow next to Graphics Fill .
  • Choose a color from the palette.

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Cartoon People is the latest image gallery to be added to PowerPoint. Using Cartoon People, we can build our own customized cartoon characters for use in our presentations. Select from different bodies, heads, facial expressions, clothing, and activities.

  • Click the Cartoon People tab.
  • Select one or more images. 

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In the example below, we have inserted the image of the bike, a head, and a facial expression. We can combine them together seamlessly to create our customized character.

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Another way we can insert an image into a presentation is to use the screenshot tool. We can take a screenshot of a window we currently have open or ‘clip’ part of a window.

  • From the Insert tab in the Illustrations group, click the Screenshot button.

PowerPoint will display the other PowerPoint windows we currently have open.

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We can take a screenshot of any open PowerPoint presentation simply by selecting the thumbnail.

The screenshot is treated as a Picture and can be formatted like any other picture using the Picture Format ribbon.

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What if we want to take a screenshot of something other than a PowerPoint window? Maybe we want to screenshot something we’ve seen online or part of a PDF? For this, we can use the Screen Clipping tool.

The important thing to note about Screen Clipping is that whatever we want to ‘clip’ must be open directly behind the current active PowerPoint window. This is because PowerPoint minimizes when we select Screen Clipping to reveal the window behind. We cannot switch to another window using Alt+Tab .

  • Click Screen Clipping .

PowerPoint will minimize and reveal the window behind. The cursor will change to a crosshair, and a transparent overlay will ‘ghost’ over the window.

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  • Click and drag the crosshair to select the part of the window to clip.

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Insert an Image Using Copy and Paste

We can also insert images from other Microsoft applications and from the web into our slides using Copy (CTRL+C) and Paste (CTRL+V).

For example, maybe I want to grab an image of Africa from the Wikipedia page about the Sahara Desert.

  • Go to www.wikipedia.com and search for the Sahara Desert.
  • Scroll to the image.
  • Right-click on the image and select Copy Image from the contextual menu.

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  • Go back to the PowerPoint presentation.
  • Press CTRL+V to paste.

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When using this method of inserting images, ensure you check the copyright and licensing for the image as outlined at the beginning of this article.

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Please visit our free resources center for more high-quality PowerPoint and Microsoft Suite application guides.

Ready to dive deep into PowerPoint? Click here for basic to advanced PowerPoint courses with in-depth training modules.

Simon Sez IT has been teaching PowerPoint and other business software for over ten years. You can access 150+ IT training courses for a low monthly fee.

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Deborah Ashby

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Deborah Ashby is a TAP Accredited IT Trainer, specializing in the design, delivery, and facilitation of Microsoft courses both online and in the classroom.She has over 11 years of IT Training Experience and 24 years in the IT Industry. To date, she's trained over 10,000 people in the UK and overseas at companies such as HMRC, the Metropolitan Police, Parliament, SKY, Microsoft, Kew Gardens, Norton Rose Fulbright LLP.She's a qualified MOS Master for 2010, 2013, and 2016 editions of Microsoft Office and is COLF and TAP Accredited and a member of The British Learning Institute.

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Art of Presentations

How To Insert Picture In PowerPoint [A Comprehensive Guide]

By: Author Shrot Katewa

How To Insert Picture In PowerPoint [A Comprehensive Guide]

When I am in a conference hall, and the speaker is presenting a PowerPoint to the audience, the first thing that catches my eye is the pictures in the presentation. Pictures are a wonderful way of representing information in an engaging and creative manner. They bring life to an otherwise dull text-heavy presentation.

But, how do you insert pictures in PowerPoint?

To insert a picture into a presentation, first go to the slide where the picture will be added. Then select the “Insert tab”, click on “Pictures”, and “Source of the picture”. Choose the picture you want, either from the Internet, Stock images, or from the computer. Finally, click Open (or OK), and the picture will be inserted.

There are many other ways to add in a picture into your presentation. In this article, we shall cover all the different ways to insert a picture in PowerPoint. Plus, I’ll also share a few pro-tips to help you add text with the picture to your slide.

So, let’s get started!

1. How to Add Pictures in PowerPoint?

In Microsoft PowerPoint, you can add pictures and any other object using the  “Insert”  tab. The  “Insert”  tab includes features that allow you to insert a picture from different sources like your device, a camera, a cloud drive, the internet, etc.

1.1 How to Insert Picture from Computer in PowerPoint?

To insert a picture into a PowerPoint slide, you have to use the  “This Device”  option in the  “Insert Picture From”  list. You can also use the keyboard shortcuts to quickly add a picture to a PowerPoint presentation.

1.1a Method 1 – Using the Insert Tab

The  “Insert” tab is the third tab in the menu ribbon in Microsoft PowerPoint. To add a picture to a slide using the  “Insert”  tab, follow the 3 simple steps. 

Step-1: Click on the “Insert” tab

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The first step is to open the slide where you want to add the picture. Then click on the  “Insert”  tab in the menu ribbon located at the top of the screen.

Step-2: Click on the “Pictures” option

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The next step is to click on the  “Pictures”  option in the  “Images”  group of the  “Insert”  menu. Then click on the  “This Device”  option from the dropdown menu under the  “Pictures”  option.

Step-3: Click on the “Open” button

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In the  “Insert Picture”  dialog, browse for the picture on your computer. Then select the picture and click on the  “Open” button at the bottom of the dialog box to insert the picture into the open slide.

1.1b Method 2 – Using Drag and Drop

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To use the  “Drag and Drop”  method, you have to open the  “File Explorer”  window over the PowerPoint file. In the window, look for the picture that you want to insert into the presentation slide. Then all you have to do is click on the picture in the  “File Explorer”  window and drag it to the presentation slide and drop it there.

1.2 Shortcut to Insert Picture in PowerPoint?

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Microsoft PowerPoint allows you to insert a picture into your slide using only the keyboard. To use the keyboard shortcuts, you have to first press the  “Alt”  key.

The keyboard shortcut for each option in the menu ribbon will now be visible on the screen. Now press the  “N”  key on your keyboard to open the  “Insert”  menu. In the  “Insert”  menu, press the  “P”  key to open the  “Insert Picture From”  dropdown menu.

Press the  “D”  key to insert an image from your computer. You can also press the  “S”  key for stock images and the  “O”  key for online pictures.

1.3 How to Insert Online Pictures in PowerPoint?

The  “Online Pictures”  option in PowerPoint allows you to insert a picture from the internet into your slide using the Bing search engine. To add a picture from the web to PowerPoint, follow the 5 easy steps.

You have to first open the  “Insert”  menu. To do so, click on the  “Insert”  tab in the menu ribbon located at the top of the screen.

Step-2: Click on the “Online Pictures” option

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In the  “Images”  group of the  “Insert”  menu, click on the  “Pictures”  button. Then click on the  “Online Pictures”  option from the dropdown menu under the  “Pictures”  option.

Step-3: Click on the search bar

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Now you have to click on the search bar at the top of the  “Online Pictures”  dialog box and type in what you are looking for. You can also select a preferred category from the dialog box.

Step-4: Click on the “Filter” option

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The next step is optional. You can click on the  “Filter”  icon which looks like a funnel under the search bar. In the  “Filter”  dropdown menu, you can select the size, type, and layout of the online picture. 

Step-5: Click on the “Insert” button

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Finally, you have to click on one or more pictures that you want to add to the slide. Then click on the  “Insert”  button at the bottom of the dialog box.

1.4 How to Insert Image Using Photo Browser in PowerPoint? 

The  “Photo Browser”  option in Office helps you browse through the photos on your Mac device. This option is only available in Microsoft PowerPoint for Mac. To insert an image from iPhoto or Photo Booth using the  “Photo Browser” , follow the 2 quick steps.

Step-1: Click on the “Photo Browser” option

The first step is to open the slide where you want to add the picture. Then click on the  “Picture”  option in the  “Insert” menu and select the  “Photo Browser”  option under the  “Picture”  option.

Step-2: Select your preferred image

In the dialog box, you have to now browse to the picture that you want to add to the PowerPoint slide. Then all you have to do is drag the picture onto the slide.

1.5 How to Add Image From Your Phone to Your PowerPoint Presentation?

When you take a photo on your iPhone, you can add it to your PowerPoint presentation using the PowerPoint for Mac. You have to first save the picture to iCloud Drive. Then follow the 2 simple steps.

Step-1: Click on the “Picture From File” option

The first step is to open the slide where you want to insert the image. In the  “Insert”  menu, hover your pointer over the  “Picture”  option. Then click on  “Picture From File” .

Step-2: Click on the “Insert” button 

In the dialog box, look for the picture in your iCloud that you want to insert and click on it. Then all you have to do is click on the  “Insert”  button to add it to the open PowerPoint slide.

1.6 How to Add Stock Images in PowerPoint?

Stock images are a gallery of free images available in PowerPoint. To insert a stock image into a PowerPoint slide, follow the 5 quick steps.

In the PowerPoint presentation, open the slide where you want to add the stock image. Then click on the  “Insert”  tab which is the third tab in the menu ribbon.

Step-2: Click on the “Stock Images” option

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Now you have to click on the  “Pictures”  option in the  “Images”  group of the  “Insert”  menu. Then click on the  “Stock Images”  option from the dropdown menu. This will prompt a dialog box.

Step-3: Select your preferred category

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At the top of the dialog box, click on one of the seven categories of stock images available in PowerPoint.

Step-4: Click on the search bar

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The next step is to click on the search bar and type in the keywords to search for a stock image. Then scroll through the images to select your preferred image.

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Now all you have to do is click on the  “Insert”  button at the bottom of the dialog box to add the selected stock image to the open slide.

1.7 How to Insert Picture in PowerPoint on Mobile?

In the PowerPoint app for Android devices, you can insert a picture directly from the camera on your mobile phone. All you have to do is follow the 3 easy steps.

Step-1: Tap on the “Insert” tab

You have to first open the slide where you want to add the picture. Then tap on the  “Insert”  tab in the floating ribbon on the bottom of the screen.

Step-2: Tap on the “Camera” option

In the  “Insert”  menu, tap on the  “Pictures”  option. Then tap on the  “Camera”  option under the  “Pictures”  option. This will open the camera app on your phone.

Step-3: Tap on the “Done” button

Now all you have to do is take a picture. If you are satisfied, tap the  “Done”  button at the bottom of the screen to insert the picture into the PowerPoint slide.

2. How to Insert Pictures On All Slides in PowerPoint?

Using the  “Slide Master” feature in PowerPoint, you can insert a picture into all the slides of the presentation at once. To do so, follow the 5 simple steps.

Step-1: Click on the “Slide Master” option

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In the menu ribbon located at the top of the screen, click on the  “View”  tab. Then click on the  “Slide Master”  option in the  “Master Views”  group of the  “View”  menu.

Step-2: Click on the master slide

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In the  “Slide Master”  view, you have to open the master slide. Scroll up in the slide layout pane on the left side of the screen and click on the slide at the very top. This is the master slide. 

Step-3: Click on the “Pictures” option

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The next step is to insert the picture. Click on the  “Insert”  tab in the menu ribbon, and then click on the  “Pictures” option in the  “Insert”  menu. Refer to  section 1  for detailed steps on inserting images from different sources.

Step-4: Click on the “Picture Format” tab

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In the menu ribbon, you have to now click on the  “Picture Format”  tab. In the  “Picture Format”  menu, you can now edit, adjust, resize, and reposition the inserted picture. You cannot edit the picture in the master slide once you return to the  “Normal”  view.

Step-5: Click on the “Close Master View” button

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Once you have inserted and edited the picture, you can now return to the  “Normal”  view. All you have to do is click on the  “Slide Master”  tab. Then click on  “Close Master View”  in the  “Slide Master”  tab.

3. How to Insert Picture as Slide Background in PowerPoint?

In Microsoft PowerPoint, you can insert a picture into a slide as a background. All you have to do is follow the 4 easy steps.

Step-1: Click on the “Format Background” option

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“Right Click”  anywhere on the open slide. Then click on the  “Format Background”  option from the right-click menu.

Step-2: Click on the “Picture or texture fill” option

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In the  “Format Background”  sidebar, click on the  “Fill”  option. Then click on the  “Picture or texture fill”  option under the  “Fill”  section.

Step-3: Click on the “Insert” button

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The next step is to click on the  “Insert”  button under the  “Picture Source”  option in the  “Format Background”  sidebar as shown in the previous picture. This will open the  “Insert Pictures”  dialog box.

Step-4: Insert a picture  

In the  “Insert Pictures”  dialog box, click on the source of the background picture. You can see the detailed steps for adding pictures from each source in  section 1 .

4. How to Insert Image Placeholder in PowerPoint?

A picture placeholder in PowerPoint is a predesigned spot in a slide layout where you can add a picture. Check out my other article to learn more about placeholders in PowerPoint .

To insert an image placeholder, follow the 4 quick steps.

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The first step is to click on the  “View”  tab in the menu ribbon. In the  “View”  menu, click on the  “Slide Master”  option.

Step-2: Click on the  “Insert Placeholder” button

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In the slide layout pane on the left side of the  “Slide Master”  screen, click on the layout where you want to add the placeholder. Then click on the  “Insert Placeholder”  option under the  “Slide Master”  tab.

Step-3: Click on the “Picture” option

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In the dropdown menu under the  “Insert Placeholder”  option, click on the  “Picture”  option. Then draw the picture placeholder on the slide layout

Step-4: Click on “Close Master View”

Finally, all you have to do is click on the  “Close Master View”  option to save the picture placeholder in the slide layout (as shown above).

5. How to Insert Picture in PowerPoint Without White Background? 

When inserting a picture into a PowerPoint slide, you may want to remove the unnecessary white background in your picture. To learn about all the tools you can use to remove the background, you can read my article  here . To remove the white background using the  “Set Transparent Color”  feature, follow the 4 simple steps.

Step-1: Insert a picture

The first step is to insert the picture with white background into the PowerPoint slide. Refer to  section 1  for the detailed steps on inserting images from all sources.

Step-2: Click on the “Picture Format” tab

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The next step is to click on the  “Picture Format”  tab in the menu ribbon located at the top of the screen.

Step-3: Click on the “Set Transparent Color” option

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In the “Adjust” group of the  “Picture Format”  tab, click on the  “Color”  option. Then click on the  “Set Transparent Color”  option at the bottom of the dialog box under the  “Color”  option.

Step-4: Click on the white background

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Now all you have to do is click on the white part of the selected image on the slide to remove the white background.

6. How to Insert Picture With Text in PowerPoint?

Once you have inserted a picture in PowerPoint, you can add text on top of it. To add text to an inserted picture, follow the 4 simple steps.

Step-1: Click on the “Text Box” option

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In the menu ribbon, click on the  “Insert”  tab. Then click on the  “Text Box”  option in the  “Text”  group of the  “Insert” menu. Now you have to draw the text box over the inserted picture in the slide.

Step-2: Type in the text box

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In the text box, you can now type in the text that you want to add to the picture. You can also edit the appearance of the text using the features available in the  “Home”  menu.

Step-3: Select the text box and the picture together

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Now you have to select the text box and the picture together to group them. Press and hold the  “Ctrl”  key on your keyboard and click on the text box and then the picture to select them both.

Step-4: Click on the “Group” option 

In the  “Drawing”  section of the  “Home”  tab, click on the  “Arrange”  button. Then click on the  “Group”  option in the dropdown menu to group the text with the inserted picture on the slide (as shown above).

7. How to Insert Picture in PowerPoint Notes?

In PowerPoint, you can add a picture to your speaker notes. All you have to do is follow the 3 quick steps.

Step-1: Click on the “Notes Page” option 

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The first step is to click on the  “View”  tab in the menu ribbon. In the  “View”  menu, click on the  “Notes Pages”  option.

Step-2: Click on the “Insert” tab 

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In the  “Notes Page”  view, scroll through to open the slide note where you want to insert a picture. Then click on the  “Insert”  tab in the menu ribbon.

Step-3: Click on the “Pictures” option 

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In the  “Images”  section of the  “Insert”  tab, click on the  “Pictures”  option. Then select the picture source from the dropdown menu. You can find the detailed steps for inserting an image in  section 1 .

8. How to Insert Clip Art in PowerPoint? [Link to Existing Article]

The clipart in PowerPoint is a collection of free images that you can use in your presentation slides. You can read about the detailed steps on inserting clipart in any version of PowerPoint in my article here.

To insert a clipart in PowerPoint using the  “Online Pictures”  option, follow the 5 simple steps.

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The first step is to open the slide where you want to insert the clipart. Then click on the  “Insert”  tab in the menu ribbon located at the top of the screen.

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In the  “Images”  group of the  “Insert”  tab, click on the  “Pictures”  option. In the dropdown menu under the  “Pictures” option, click on the  “Online Pictures”  option.

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In the  “Online Pictures”  dialog box, you can now click on any of the available categories of the pictures. You can also click on the search bar at the top of the dialog box to search for a specific category.

Step-4: Click on the “Clipart” option

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Now you have to click on the  “Filter”  option, which is the funnel icon under the search bar. In the  “Filter”  pop-up menu, click on the  “Clipart”  option under the  “Types”  section.

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The final step is to select one or more cliparts from the  “Online Pictures”  dialog box to insert into the slide. Then all you have to do is click on the  “Insert”  button at the bottom of the dialog box.

9. How to Add Picture to a Shape in PowerPoint? [Link to Existing Article]

Microsoft PowerPoint allows you to add a picture to an existing shape inside a slide. You can read about the different methods for adding pictures to a shape in my other article. To insert a picture into a shape using the  “Shape Fill”  feature, follow the 3 easy steps.

Step-1: Click on the “Fill” option

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The first step is to  “Right Click”  on the shape where you want to insert the picture. From the Shape Format tab, in the pop-up menu, click on the  “Fill”  option.

Step-2: Click on the “Picture” option

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In the dropdown menu under the  “Fill”  option, click on the  “Pictures”  option. This will open the  “Insert Pictures” dialog box.

Step-3: Insert a picture

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Now all you have to do is insert the picture into the selected shape. In the  “Insert Pictures”  dialog box, choose where you want to add the picture from. For the detailed steps for inserting pictures from any source, refer to  section 1 .

10. How to Insert Round Picture in PowerPoint?

In Microsoft PowerPoint, you can add any shape to a picture. To insert a round picture, you have to first insert a picture following the steps detailed in  section 1 . Then follow the 3 simple steps.

Step-1: Click on the “Picture Format” tab

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Click on the picture that you want to add a round shape to. Then click on the  “Picture Format”  tab from the menu ribbon located at the top of the screen.

Step-2: Click on the “Crop to Shape” option

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In the  “Size”  group of the  “Picture Format”  tab, click on the  “Crop”  option. In the dropdown menu under the  “Crop” option, click on  “Crop to Shape” . This will open a secondary menu containing a list of all the available shapes.

Step-3: Select the round shape

Finally, all you have to do is click on the round shape from the dropdown list to insert the picture into the round shape as shown in the image above.

11. How to Insert a Linked Picture in PowerPoint?

Microsoft PowerPoint offers the feature to insert a linked picture so that the inserted picture in the presentation can update automatically when it is edited outside the PowerPoint file. To insert a linked picture, follow the 3 easy steps.

Step-1: Click on the “Insert” tab 

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In the menu ribbon located at the top of the screen, click on the  “Insert”  tab.

Step-2: Click on the “This Device” option 

In the  “Insert”  menu, click on the  “Pictures”  option. Then click on the  “This Device”  option from the dropdown menu. You can insert a linked picture only from this option. (shown in the image above)

Step-3: Click on the “Insert and Link” option 

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In the  “Insert Picture”  dialog, click on the picture that you want to add. Then click on the down arrow by the  “Insert” button at the bottom of the dialog box. Click on the  “Insert and Link”  option from the dropdown list to insert the linked picture.

12. How to Insert a Screenshot in PowerPoint? [Link to Existing Article]

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In PowerPoint, you can directly take and add a screenshot to a slide. To do so, you have to first click on the  “Insert”  tab in the menu ribbon. In the  “Images”  group of the  “Insert”  tab, click on the  “Screenshot”  option.

The  “Available Windows”  option allows you to take a screenshot of any of the open windows. You can use the  “Screen Clipping” option to take a screenshot of the current screen. Read my article here to learn more about the  “Screenshot”  feature in PowerPoint.

13. Insert Image in a Table in PowerPoint

In Microsoft PowerPoint, you can insert an image inside a table. All you have to do is follow the 2 quick steps.

Step-1: Click inside a cell

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You have to insert the picture inside a single cell in a table. So the first step is to click on the cell where you want to insert the picture. Then click on the  “Insert”  tab in the menu ribbon.

Step-2: Click on the “Pictures” option 

In the  “Insert”  menu, click on the  “Pictures”  option. Refer to  section 1  for the detailed steps on inserting images from different sources into PowerPoint. (shown in the image above)

14. Unable to Insert Image in PowerPoint Error

If PowerPoint shows an error message when inserting an image into a slide, you can embed the picture into the slide instead. To do so, follow the 4 simple steps.

Step-1: Click on the “Object” option

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In the menu ribbon located at the top of the screen, click on the  “Insert”  tab. Then click on the  “Object”  option which is the last icon in the  “Text”  group of the  “Insert”  tab.

Step-2: Click on the “Browse” option 

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In the left column of the  “Insert Object”  dialog box, click on the  “Create from file”  option. Then click on the “Browse”  button at the center of the dialog box.

Step-3: Click on the “OK” button

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In the  “Browse”  window, select the picture that you want to insert into the slide. Then click on the  “OK”  button at the bottom.

Step-4: Click on the “OK” option

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Finally, all you have to do is click on the  “OK”  button at the bottom of the  “Insert Object”  dialog box to embed the selected picture into the PowerPoint slide.

Credit to wayhomestudio (on Freepik) for the featured image of this article (further edited).

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International Women’s Day 2024 theme

International Women’s Day 2024

The Government of Canada’s theme for International Women’s Day (IWD) 2024 is Invest in women: Accelerate progress .

It’s a call to action and a reminder that gender equality is one of the most effective ways to build healthier, more prosperous, and more inclusive communities.  

We all have a role to play in building a future where everyone can reach their full potential.  

It is time to act – because women’s success is everyone’s success.

Check out the Ministerial statement and video from the Honourable Marci Ien, Minister for Women and Gender Equality and Youth, to mark International Women’s Day 2024.

Ways to get involved

  • Follow us on  Twitter ,  Facebook ,  LinkedIn , or  Instagram .
  • Share our social media posts on March 8 and the days leading up to this important date, or start a conversation using our social media shareables below with the hashtags #IWD2024 and #InvestInWomen.
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  • Explore the  Women in Canadian History: A Timeline  showcasing the achievements of Canadian women in various fields such as politics, sciences, and the arts.
  • Consult the  Gender equality timeline  for an overview of gender equality milestones in Canada.
  • Watch  Heritage Minutes  videos on inspiring Canadian women.

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More From Forbes

More video streamers will have presentations during the tv upfronts.

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During last year's upfront week, Colin and Samir spoke onstage during YouTube "Brandcast" at David ... [+] Geffen Hall in New York. This May, YouTube will be joined by Netflix and Amazon in presenting to advertisers in what had been the exclusive domain of TV networks. (Photo by Kevin Mazur/Getty Images for YouTube)

As an indication marketers will be investing more of their ad budget with streaming video, there will be three “pure-play” streaming providers that have scheduled a presentation during this year’s TV upfront week. The upfronts are always held in the middle of May each year and had been the sole domain of television networks. The aftermath of the upfronts kick off an ad buying frenzy in which television networks and marketers, negotiate and allocate billions of dollars every year.

This year that may not be the case with Amazon AMZN AMZN joining Netflix NFLX and YouTube in scheduling a presentation to the advertising community during upfront week. For over a half century, the TV upfronts have been an annual event in the increasingly less relevant broadcast calendar. The appearance of Amazon, Netflix and YouTube, is just the latest example of tech behemoths' strategy of siphoning off ad dollars from legacy media and upending their revenue model.

Todd Reinhart, DeadLizard partner and co-founder notes, “This year we are seeing Amazon, YouTube and Netflix scheduling big events over the Upfront window. And they are doing it with good cause, as streaming revenue is tracking to eclipse TV subscription revenue. Now that all of the big streaming platforms offer ad tier subscriptions – everything old is new again – they are able and more than willing to compete directly in the legacy media space. While the power of companies like Amazon, Netflix and YouTube are inarguable in the streaming world, they are now attempting to play by the rules of an economy whose disruption allowed them to flourish in the first place.”

Of course, Disney, Warner Bros. Discovery, NBCU and Fox, long time stalwarts of the upfronts, will be returning. As viewers and ad dollars continue to migrate to streaming, a growing part of their presentations will be spent touting their digital content to Madison Avenue. According to Media Dynamics, last year’s primetime upfront generated $19.1 billion for linear television (broadcast and cable), a year-over-year decline of -5%. Meanwhile, streaming video totaled $8.0 billion in upfront dollars, a year-over-year increase of +31%.

Last May’s upfront presentations were hindered by the screen writer’s strike impacting the star-studded events and the uncertainty of when new scripted programming would become available. Previously, the upfront had been hampered by the pandemic. Hence, this year could be the first “normal upfront” in five years, although the video landscape has changed substantially since 2019.

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Also, the IAB NewFronts, begun in 2008 to promote the advertising opportunities of digital media, will continue. This year’s NewFronts are scheduled for the week of April 29. In previous years both Amazon and YouTube have been regular participants and are expected to return this year.

Amazon announced they will be participating in this year’s upfront week. The ecommerce giant is scheduled for 10 a.m. (ET) on Tuesday, May 14. The event will be held at Pier 36 in New York.

The announcement comes in the aftermath of Amazon launching an ad supported tier for Prime Video in late January. In addition to Prime Video, Amazon will also be pitching to advertisers Twitch, Amazon Music, Prime Video Sports and Freevee. Amazon recently denied reports they would be closing down Freevee, a FAST channel.

Among the highlights will surely be the NFL. In its second season of streaming Thursday Night Football the audience grew year-over-year by 24% averaging 11.86 million viewers. Also, last season Amazon introduced the NFL’s first Black Friday game. In addition, according to CNBC , Amazon will be paying the NFL $150 million for the rights to stream a postseason wild card game next January. Last year, NBCU had paid the NFL $110 million to stream the wild card game on Peacock which averaged a record 23 million viewers. Besides the NFL, Amazon will also promote popular scripted series including Reacher, The Boys and The Lord of the Rings: The Rings of Power among newer programs.

Nielsen’s monthly Gauge report for January 2024 found Amazon’s Prime Video recorded an audience share of 2.8%, third behind YouTube and Netflix among streamers. In fourth quarter 2023, prior to the launch of an ad supported tier on Prime Video, Amazon generated $14.6 billion in ad dollars. MoffettNathanson projects ad revenue for Prime Video will reach $1.3 billion in 2024 and increase to $2.3 billion in 2025. In the U.S. market, Amazon has an estimated 180 million subscribers.

Netflix launched its ad supported tier in November in 2022 and has scheduled a two-day in-person upfront event on May 15 and May 16. Netflix had scheduled their first upfront presentation last year at the Paris Theater, a venue they operate. The in-person presentation was scrapped with the ongoing writer’s strike and possible picketing, replaced by a virtual event.

On May 15 Netflix has scheduled a small event in which senior executives will provide senior ad buyers a “first look” at their upcoming programming. The following day, at New York’s Pier59, the streaming giant will host a larger all-day “Netflix Experience” for advertisers. The interactive event will allow ad buyers the opportunity to fully immerse themselves in popular Netflix content including Stranger Things and Squid Games . There will also be a food element with Netflix Bites and comedy with Netflix is a Joke .

According to Insider Intelligence , Netflix is projected to surpass Disney+ in ad revenue this year. Netflix is forecast to take in $1.03 billion in ad dollars compared to $911.9 billion Disney+. (Disney+ launched an ad supported in December 2022.) In Nielsen’s monthly Gauge report in January 2024 Netflix had an audience share of 7.9%, second highest after YouTube. As of January, Netflix globally had over 23 million monthly active users on its ad tier platform.

YouTube will host their third consecutive presentation (a.k.a. “Brandcast”) to advertisers during the broadcast upfront week. The event will be held on May 15 at Lincoln Center’s David Geffen Hill and will start at 6 p.m. (ET). This is the second straight year the event will be held at this venue. YouTube’s event will continue to be held at the David Geffen Hall through at least 2026. It is expected the YouTube presentation will include NFL Sunday Ticket and YouTube Shorts.

In the U.S., each month, over 150 million watch content on YouTube via connected TV. According to Nielsen’s monthly Gauge report, YouTube has been the most watched streaming provider for more than one year. In January YouTube led again grabbing an audience share of 8.6%. Ad revenue for YouTube in fourth quarter totaled $9.2 billion, a year-over-year increase of 15.5%.

Television Networks

For the TV network upfronts, NBCU has scheduled their annual upfront presentation on Monday, May 13 returning to Radio City Music Hall. NBCU will also hold its fourth annual data and tech conference with advertisers (this year called One24) on March 20 at Studio 8H in Rockefeller Center (home of Saturday Night Live ). The NBCU owned Spanish language network Telemundo will hold their presentation on the evening of May 13 at The Shed in New York’s Hudson Yards. Fox will also hold their upfront presentation on May 13. Once again, the event will be held at New York’s Hammerstein Ballroom.

Disney will hold their upfront on Tuesday, May 14 from New York’s Javets Center. Last January Disney held their fourth annual Global Tech & Data Showcase at the CES in Las Vegas. Also, on May 14 the Spanish language TelevisaUnivision will host a “Casa Cultura '' experiential upfront presentation from New York’s HK Hall. The following day, at 10 a.m. (ET), Warner Bros. Discovery will return to the Theatre at Madison Square Garden in New York for its upfront.

Paramount Global will, once again, bypass a large upfront event opting instead for a series of meetings with advertisers in New York, Chicago and Los Angeles. The meetings will begin at the end of April.

Ampere Analysis recently projected revenue from streaming services will surpass pay-TV in third quarter of this year. For the quarter Ampere forecasts revenue for streaming video to reach $17.3 billion compared to $16.7 billion for pay-TV. Furthermore, Ampere says by 2028 pay-TVs value will be half of what it was during its peak year of 2017. Since July 2022, the viewing shares to streaming has been higher than either broadcast or cable television.

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Key moments from Sen. Katie Britt's Republican response to 2024 State of the Union

By Melissa Quinn

Updated on: March 8, 2024 / 3:07 AM EST / CBS News

Washington — Alabama Sen. Katie Britt on Thursday delivered an impassioned criticism of President Biden and his administration's policies during the Republican response to his  2024 State of the Union address,  seeking to use her rebuttal to draw a contrast to the president heading into the November general election and distinguish the GOP as the party that is better positioned to lead the nation.

In remarks delivered from her kitchen table at her house in Montgomery, Alabama, Britt denounced Mr. Biden's remarks in his third State of the Union, and lambasted the president for his policies on immigration , economics, crime and foreign policy.

"What we saw was the performance of a permanent politician who has actually been in office for longer than I've been alive," she said. "One thing was quite clear though: President Biden just doesn't get it."

Britt sought to paint Mr. Biden as an out-of-touch politician who has little awareness of what the middle class is experiencing under his administration. She did not mention former President Donald Trump, who Britt has endorsed for the White House and who is expected to face-off against Mr. Biden in the November general election.

"Right now, the American dream has turned into a nightmare for so many families," Britt said. "The true, unvarnished state of our union begins and ends with this: Our families are hurting. Our country can do better."

The senator, who made history as the first woman elected to represent Alabama in the Senate, and youngest Republican woman ever elected to the upper chamber, attempted to appeal to families who are worried about crime in their communities and inflation.

"Just ask yourself, are you better off now than you were three years ago?" she said. "There's no doubt we're at a crossroads, and it doesn't have to be this way. We all feel it."

Britt characterized Republicans as the party of "hardworking parents and families" who are working to improve the nation's future for the next generation and "want families to grow." 

"It's why we strongly support continued nationwide access to in vitro fertilization," she said.

The Alabama senator's mention of IVF services comes as Republicans seek to quell concerns that access to fertility treatments could be at risk after the high court in Britt's home state found  frozen embryos can be considered children  under Alabama law. 

The Alabama Supreme Court's decision last month left the state mired in controversy after several clinics that provide in vitro fertilization services announced they would be halting or limiting treatments, and Republicans at the state and federal level have raced to express support for continued access to IVF services.

"We the people are in the driver's seat," Britt said. "We get to decide whether our future will grow brighter or whether we'll settle for an America in decline. Well, I know which choice our children deserve, and I know the choice the Republican Party is fighting for."

On immigration, Britt claimed that Mr. Biden created the current situation at the border with a slew of executive actions he issued in his first 100 days in office.

"This is the United States of America and it is past time, in my opinion, that we start acting like it," she said. "President Biden's border policies are a disgrace. This crisis is despicable and the truth is, it is almost entirely preventable."

Britt attempted to stoke fear by proclaiming that "innocent Americans are dying," and, to Mr. Biden said, "you only have yourself to blame." The Alabama Republican noted the murder of 22-year-old Laken Riley last month on the campus of the University of Georgia. The suspect in her death is a Venezuelan migrant, and Republicans have claimed her killing is a result of Mr. Biden's border policies.

"Fulfill your oath of office. Reverse your policies. End this crisis and stop the suffering," she said.

On the economy, Britt said that the American people are "scraping by," while the president touts the success of his economic policies, which the White House has dubbed "Bidenomics." And on foreign policy, the Alabama senator claimed that the U.S. has retreated on the world stage, allowing adversaries like Russia and Iran to act without repercussions. 

"We all recall when presidents faced national security threats with strength and resolve. That seems like ancient history," she said. "Right now, our commander-in-chief is not in command. The free world deserves better than a dithering and diminished leader. America deserves leaders who recognize that secure borders, stable prices, safe streets and a strong defense are actually the cornerstones of a great nation."

Britt claimed that Mr. Biden has failed the country, and she sought to motivate voters to tap into the nation's history and "stand up and prove ourselves worthy of the American dream."

"Get into the arena," she said. "Every generation has been called to do hard things. American greatness rests in the fact that we always answer that call. It's who we are."

Republican leaders announced last month that Britt would be delivering the GOP response to Mr. Biden's State of the Union address and indicated that she is well-suited to show the American people why the president, at 81, should be limited to a single term in the White House.

How do they choose who gives the State of the Union rebuttal?

The Republican selected to deliver the rebuttal is typically considered a rising star in the party, and someone who can draw a clear distinction from Mr. Biden and Democrats. The top leaders of the party that doesn't occupy the White House choose who will give the response.

In 2023, Arkansas Gov. Sarah Huckabee Sanders, the nation's youngest governor, delivered the GOP response, and in 2022, Iowa Gov. Kim Reynolds provided the rebuttal.

Given the focus on Mr. Biden's age heading into the November general election, which is poised to be a rematch of the 2020 race against Trump, GOP leaders selected the youngest Republican woman ever to serve in the upper chamber. Mr. Biden began his career in the Senate years before Britt was even born.

In fact, House Speaker Mike Johnson said in a statement last month that "the American people will tune in as the youngest Republican woman ever elected to the Senate turns the page on the oldest president in history."

Senate Republican Leader Mitch McConnell praised Britt as an "an unapologetic optimist."

The GOP is working to convince voters that they are the better party to lead the country into the future and address key issues like immigration and the economy. McConnell said last month that Britt has become "a leading voice in the fight to secure a stronger American future and leave years of Washington Democrats' failures behind."

A look at Senator Katie Britt's political career

Britt was elected to the Senate in 2022 after defeating Rep. Mo Brooks in the GOP primary runoff. Trump initially endorsed Brooks, but the former president withdrew his support earlier in the race after polls showed Brooks struggling to gain support. Trump threw his weight behind Britt months later, after she received the most votes in the primary. She  advanced to a runoff against Brooks.

Brooks and Britt were vying to succeed longtime GOP Sen. Richard Shelby after he announced his retirement. Britt served as Shelby's chief of staff and as president of the Business Council of Alabama.

Before leading Shelby's office, Britt served as deputy campaign manager for his 2016 re-election bid and was a practicing attorney.

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Melissa Quinn is a politics reporter for CBSNews.com. She has written for outlets including the Washington Examiner, Daily Signal and Alexandria Times. Melissa covers U.S. politics, with a focus on the Supreme Court and federal courts.

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Artificial Intelligence Computing Leadership from NVIDIA

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Nvidia and hp supercharge data science and generative ai on workstations.

LAS VEGAS, March 07, 2024 (GLOBE NEWSWIRE) -- HP Amplify — NVIDIA and HP Inc. today announced that NVIDIA CUDA-X ™ data processing libraries will be integrated with HP AI workstation solutions to turbocharge the data preparation and processing work that forms the foundation of generative AI development.

Built on the NVIDIA CUDA ® compute platform, CUDA-X libraries speed data processing for a broad range of data types, including tables, text, images and video. They include the NVIDIA RAPIDS™ cuDF library, which accelerates the work of the nearly 10 million data scientists using pandas software by up to 110x using an NVIDIA RTX™ 6000 Ada Generation GPU instead of a CPU-only system, without requiring any code changes.

RAPIDS cuDF and other NVIDIA software will be available as part of Z by HP AI Studio on HP AI workstations to provide a full-stack development solution that speeds data science workflows.

“Pandas is the essential tool of millions of data scientists processing and preparing data for generative AI,” said Jensen Huang, founder and CEO at NVIDIA. “Accelerating pandas with zero code changes will be a massive step forward. Data scientists can process data in minutes rather than hours, and wrangle orders of magnitude more data to train generative AI models.”

“Data science provides the foundation for AI, and developers need fast access to software and systems to power this critical work,” said Enrique Lores, president and CEO of HP Inc. “With the integration of NVIDIA AI software and accelerated GPU compute, HP AI workstations provide a powerful solution for our customers.”

NVIDIA CUDA-X Speeds Data Science on HP Workstation Solutions Pandas provides a powerful data structure, called DataFrames, which lets developers easily manipulate, clean and analyze tabular data.

The NVIDIA RAPIDS cuDF library accelerates pandas so that it can run on GPUs with zero code changes, rather than relying on CPUs, which can slow workloads as data size grows. RAPIDS cuDF is compatible with third-party libraries and unifies GPU and CPU workflows so data scientists can develop, test and run models in production seamlessly.

As datasets continue to grow, RTX 6000 Ada Generation GPUs provide 48GB of memory per GPU to process large data science and AI workloads on Z by HP workstations. With up to four RTX 6000 GPUs, the HP Z8 Fury is one of the world’s most powerful workstations for AI creation. The close collaboration between HP and NVIDIA allows data scientists to streamline development by working on local systems to process even large generative AI workloads.

Availability NVIDIA RAPIDS cuDF for accelerated pandas with zero code changes is expected to be available on HP AI workstation solutions with NVIDIA RTX and GeForce RTX GPUs this month and on HP AI Studio later this year.

About NVIDIA Since its founding in 1993, NVIDIA (NASDAQ: NVDA) has been a pioneer in accelerated computing. The company’s invention of the GPU in 1999 sparked the growth of the PC gaming market, redefined computer graphics, ignited the era of modern AI and is fueling industrial digitalization across markets. NVIDIA is now a full-stack computing infrastructure company with data-center-scale offerings that are reshaping industry. More information at https://nvidianews.nvidia.com/ .

For further information, contact: Shannon McPhee NVIDIA Corporation [email protected] +1-310-920-9642

Certain statements in this press release including, but not limited to, statements as to: the benefits, impact, and performance of NVIDIA’s products, services, and technologies, including NVIDIA CUDA-X data processing libraries, NVIDIA CUDA, NVIDIA RAPIDS cuDF, NVIDIA RTX 6000 Ada Generation GPU and NVIDIA RTX and GeForce RTX GPUs; the benefits and impact of NVIDIA’s collaboration with HP Inc., and the features and availability of its services and offerings; pandas being the essential tool of millions of data scientists processing and preparing data for generative AI; accelerating pandas with zero code changes being a massive step forward; and the ability of data scientists to process data in minutes rather than hours, and wrangle orders of magnitude more data to train generative AI models are forward-looking statements that are subject to risks and uncertainties that could cause results to be materially different than expectations. Important factors that could cause actual results to differ materially include: global economic conditions; our reliance on third parties to manufacture, assemble, package and test our products; the impact of technological development and competition; development of new products and technologies or enhancements to our existing product and technologies; market acceptance of our products or our partners' products; design, manufacturing or software defects; changes in consumer preferences or demands; changes in industry standards and interfaces; unexpected loss of performance of our products or technologies when integrated into systems; as well as other factors detailed from time to time in the most recent reports NVIDIA files with the Securities and Exchange Commission, or SEC, including, but not limited to, its annual report on Form 10-K and quarterly reports on Form 10-Q. Copies of reports filed with the SEC are posted on the company's website and are available from NVIDIA without charge. These forward-looking statements are not guarantees of future performance and speak only as of the date hereof, and, except as required by law, NVIDIA disclaims any obligation to update these forward-looking statements to reflect future events or circumstances.

© 2024 NVIDIA Corporation. All rights reserved. NVIDIA, the NVIDIA logo, CUDA-X, CUDA and NVIDIA RTX are trademarks and/or registered trademarks of NVIDIA Corporation in the U.S. and other countries. Other company and product names may be trademarks of the respective companies with which they are associated. Features, pricing, availability and specifications are subject to change without notice.

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  1. 5 tips to turn your presentation from good to great

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