Market Research Presentation
Organizations use market research to analyze and better understand their market. With that knowledge, they can plan or adjust their business operations going forward. Market research is essential for core business, but also for the growth of a company. The market research presentation can be the toughest step in the market research process, but it’s usually the most important.
Use our market research presentation template to:
- Propose a customer research project
- Present research findings to stakeholders and investors
- Inform future strategies based on customer research

Create your Market Research Presentation
To help you illustrate your points, you might add timelines, flowcharts, graphs, and images to your slides. Each of these options can be added to your market research presentation template in an instant. Some slides to include in your market research presentation are:

Pro Tips for your Market Research Presentation
Consider these tips when customizing your market research presentation template.
Create a general outline of what you want to say in your market research presentation by labeling your slides first.
Graphs and charts can be highly effective in communicating lots of data, which is a natural element of a market research presentation. Use visuals to present your numbers.
Explain why the research was conducted, what you’ve found, what the results mean, and what the organization should do next.
What is the ultimate conclusion you’ve drawn from your research? Present next steps at the end that gives everyone an idea of what needs to be done.
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Market Research Powerpoint Presentation Slides
Select our content ready Market Research PowerPoint Presentation Slides to create your organization’s strategy. Determine the viability of your new project with this professionally designed market opportunity analysis presentation deck. The strategic marketing plan PowerPoint complete deck comprises ready-to-use templates such as key market drivers, restraint, forecasts, internet of things, food industry, technology market drivers, challenges, etc. Represent various key performance indicators using the self-explanatory business drivers PPT visuals. Make use of the easy to understand market profitability analysis PowerPoint presentation to showcase market research study and its findings. Incorporate professional-looking business analysis PPT visuals to solve marketing problems and make business decisions. Utilize the business growth analysis PowerPoint graphics to link business processes with your company’s strategic goals. Not just this, you can also use the market growth drivers PPT slides to identify new markets and make business policies. Thus, download this high-quality organizational driver's PowerPoint presentation to increase sales and boost profits. You will find our Market Research Powerpoint Presentation Slides to be good company. They enable you to have fruitful conversations.

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PowerPoint presentation slides
The Market Research Powerpoint Presentation Slides are extensively researched. This ready-to-use deck comprises visually stunning PowerPoint templates, icons, visual designs, data-driven charts and graphs, and business diagrams. The deck consists of a total of twenty slides. You can customize this presentation as per your branding needs. You can change the font size, font type, colors as per your requirement. Download PowerPoint templates in both widescreen and standard screen. The presentation is fully supported by Google Slides. It can be easily converted into JPG or PDF format.

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Content of this Powerpoint Presentation
Slide 1 : This slide introduces Market Research. State Your Company Name and begin. Slide 2 : This slide shows Market Drivers Template 1 describing- Key Trend, Market Driver, Forecast, etc. Slide 3 : This slide presents Market Drivers Template 2 describing- Hardware and Software, Industrial Sector, The Market in EMEA. Slide 4 : This slide displays Market Drivers Template 3 in tabular form. Slide 5 : This slide represents Market Drivers Template 4 with related imagery. Slide 6 : This slide showcases Key Market Drivers & Restraint. Slide 7 : This slide shows Key Market Drivers & Forecast. Slide 8 : This slide presents Internet of things Market Drivers with related flow chart. Slide 9 : This slide displays Food Industry Market Drivers describing- Market Growth, Market Driver, Market Trend. Slide 10 : This slide represents Business & Technology Drivers & Restraints describing- Key Business Restraints, Key Business Drivers, Key Technology Drivers, Key Technology Restraints. Slide 11 : This slide showcases Market Drivers & Restraints Template 5. Slide 12 : This slide shows Market Drivers & Challenges 6 with related diagram. Slide 13 : This slide displays Market Driver Icons. Slide 14 : This slide reminds about 10 minutes coffee break. Slide 15 : This slide is titled as Graphs and Charts with bar chart comparing two different products. Slide 16 : This slide displays Stacked Line With Markers. Slide 17 : This slide is titled as Additional Slides for moving forward. Slide 18 : This is Our Team slide with names and designation. Slide 19 : This is About Us slide to show company specifications etc. Slide 20 : This is a Thank You slide with address, contact numbers and email address.
Market Research Powerpoint Presentation Slides with all 20 slides:
Use our Market Research Powerpoint Presentation Slides to effectively help you save your valuable time. They are readymade to fit into any presentation structure.

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Home PowerPoint Templates Market Research PowerPoint Templates & Slides for Presentations
Market Research PowerPoint Templates & Slides for Presentations
Create presentations related to sales and marketing with the Market Research PowerPoint Templates .
With the help of the given dashboards, charts, tables and clipart, you can create marketing plans, presentations based on market research, market share analysis, sales projections, quarterly evaluations and more.

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What is a Market Research? It is the process of determining the viability and feasibility to launch a new product or service through a compelling research conducted directly with potential customers. Check out our article on Market Research to understand what it is and how to conduct an effective market research for business purposes.
With the help of Market Research templates, consultants, executives and business professionals can prepare and conduct an effective market research starting from a pre-made presentation template instead of starting from scratch. This helps to optimize the process and save time.
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Conducting insightful market research and creating a compelling presentation
If you’re interested in introducing a new product or service to consumers, you must be sure they need it and would want to purchase it. That is why you should conduct market research and design it into attractive market research slides to have an idea in advance of customer acceptance of that product to avoid as many risks of market unacceptance as possible.
Choosing presentation design service is the first step to avoiding risks because sheets of data will not impress anyone but colorful pie charts will.
What is Market Research Presentation?
Marketing research is a system of identifying and analyzing information related to the techniques and problems of marketing.
As an important part of the marketing function, market research has to be properly conducted and used regularly to get all the answers you need. The research is just as valuable to the manufacturer as its further market research ppt to present to managers and teams . Logical enough, if you create an unnecessary product with an unattractive presentation, few stakeholders will approve it, and few people will buy the product. Thus, your business idea will eventually fail.
Market research includes all research activities involved in marketing problems:
- Gathering information.
- Recording information.
- Analyzing information.
Sources of information on markets:
- Published statistics.
- Government agency.
- Trade associations.
- Other consultants.
Why Address Market Research Slide Deck?
The marketing research deck provides the next benefits:
- Effective sales forecasting with attractive graphs.
- Continued business vitality.
- The soundness of marketing decisions.
- Transparency on how much, where, to whom, and how to sell.
Additionally, a comprehensive market research deck helps to design sales analysis through recorded data. It can be even done in the company’s own office to set up sales records and yield data. As you see, there are no disadvantages to market analysis presentations, and it is a wholesome instrument to analyze your company and predict its prospects in beautiful tables and slides.
Check this material if you struggle with composing an effective sales plan and its analysis.
How to Design a Market Research PowerPoint Plan?
The scope of typical marketing research includes following the next steps:
- Measure market potential.
- Determine market characteristics.
- Analyze market share.
- Study competitive products.
- Make short and long-range forecasting.
- Discover business trends.
- Study advertisement effectiveness.
- Analyze pricing.
- Investigate plant and warehouse.
- Explore distribution channels.
How to Conduct Market Research?
Let’s discuss the exact steps involved in conducting effective market research.
Step 1: Define the problem
When posing questions, researchers will benefit from having a well-defined area of study. These inquiries need to be problem-solving in nature and customized for the project. The study objectives should also be clearly stated and briefly define the information that is required and how it might be acquired. The question of “why are we performing this research?” must eventually have an insightful response.
Step 2: Define the sample
The researcher needs a representative sample to conduct market research. A sample is a small group of individuals who serve as an accurate representation of a larger group. Obviously, a company cannot squander resources by gathering data from the incorrect demographic.
There are two techniques to obtain the sample:
- Probability sampling: it ensures that every member of the population will have the same chance of being chosen and included in the sample group because the sample will be chosen at random.
- Non-probability sampling: a variety of people are attempting to obtain a more representative sample that is more evenly distributed. Understanding the demographics of your group will surely help in limiting the target sample’s profile and defining interesting variables (gender, age, place of residence, etc.).
Step 3: Execute data collection
First, a data collection instrument should be developed. Indeed, not answering the survey or answering it incompletely will cause errors in research and further results.
Step 4: Analyze the results
If all the above is executed well, but there is no accurate result analysis, the consequent decisions will not be appropriately made. Meanwhile, in-depth analysis will be insightful and effective in making vital solutions. Data analysis has to be noted in a clearly written report.
Step 5: Make the research report
When presenting market research presentation slides with results, researchers should focus on what they want to achieve using these results. Bright graphs and charts are worth little if they answer no valuable business question.
To make a prominent report slide deck, consider these pieces of advice from expert analysts and presenters:
- Use storytelling: start with your conclusions and give fundamentals instead of accumulating evidence.
- Be flexible: order of questions in your questionnaire should not determine the order of outcomes in the presentation.
- Restructure data: you could discover new and more valuable information.
- Take decisions: act and implement!
And remember, every observer should be able to extract something from your report so that it becomes relevant to their field of work.
How to Design Market Research in PowerPoint?
The typical structure of a market research presentation includes the following set of slides:
- Title slide.
- Objectives.
- SWOT analysis.
- Intended outcomes.
- Target demographics.
- Data collection.
We would like to give you more options for marketing research presentation structures, and you pick the one that suits your specific request. We will not include the title, conclusion, and other slides so that you focus on the presentation’s main body.
Disclaimer: you are welcome to adjust, alter, and suit the next examples per your requirements.
Presentation Structure #1: Desk Research
- Sales analysis slide(s). – Past sales. – Fluctuations in sales & promotional expenditure. – Economics of order size.
- Correlation studies slide(s) (concerned with finding the relationship between two or more variables).
- Ratios slide(s). – Stock-turn (relation between sales and stocks). – Profit per capita.
Presentation Structure #2: Postal Questionnaire
- Questions slide(s). – Short. – Specific. – Statistical. – Open-minded.
- Answers slide(s).
- “So what?” slide(s).
Presentation Structure #3: Statistical Method
- Pre-collected data slide(s). – Bar charts. – Histograms. – Frequency polygons. – Frequency distribution curves.
- Sample size slide(s).
- Testing hypothesis slide(s).
- Data interpretation slide(s).
Marketing and sales are interconnected things. While the first is a more abstract notion, the second is based on exact numbers. And managing those numbers is a responsible task that must be based on solid market research. Collecting, analyzing, and interpreting data is what market research is. And every company needs plenty of them to make more informed decisions.
If you struggle with designing the obtained numbers into attractive charts and graphs, make sure to contact our presentation design services and get an animated interpretation of your data.
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Market Research Report for Business
Market research report for business presentation, free google slides theme and powerpoint template.
If you are in the business and marketing world you will surely know the importance of doing a good market research before launching a new product or service. If you need to present the results of yours, you can do it with this geometric and professional style template, in pastel green, white and purple. It has all the resources you need to make your presentation clear and understandable for your audience: graphs, map, calendar, checklist, etc.
Features of this template
- 100% editable and easy to modify
- 27 different slides to impress your audience
- Contains easy-to-edit graphics such as graphs, maps, tables, timelines and mockups
- Includes 500+ icons and Flaticon’s extension for customizing your slides
- Designed to be used in Google Slides and Microsoft PowerPoint
- 16:9 widescreen format suitable for all types of screens
- Includes information about fonts, colors, and credits of the free resources used
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13 Feb 6 Creative Ways to Present Your Market Research Data
With the large amounts of data that market researchers deal with, finding ways to present data in a creative, interesting way can be a challenge. Here’s a list of the six best ways to present your research data.
#1: Interactive Dashboards Interactive dashboards let you communicate important information to your audience. A dashboard is a visual display of the most significant information from a project. The information appears on a single screen, offering a quick and simple way to monitor and evaluate a study’s progress. Dashboards are a highly effective way to present data to executives who don’t have a lot of time and need to be able to check data at any point in a project.

#2. Infographics Infographics illustrate data and combine text, images, and design to tell the story of a study. They are becoming increasingly popular and since infographics present data in an engaging and easy-to-understand manner, they are frequently shared on social media, boosting the viral capabilities of your information. Infographics can drive increased traffic to your website and highlight key elements of your data.

#3. Prezi Prezi is a new way to present information that engages audiences, visually demonstrates how ideas relate to one another, and allows collaboration in virtual space. Prezi is cloud-based, so you can present from your browser, desktop, or iPad and you will always have the most recent version available. Prezi offers visually engaging features such as zooming in and out of images and barrel rolls. Prezi is engaging and memorable, helping you make great presentations.
#4. Videos/Vox Pops Videos let you put a face to the research, making study results more relatable and memorable. Vox pops are another effective way to bring research to life: vox pops (or streeters) are interviews with members of the public where people speak on camera and tell the viewer what they think and how they feel about a particular subject. Videos and vox pops can supplement both qualitative and quantitative research and is compelling way to involve the viewer in the research.
#5. Motion Graphics Motion graphics are graphics that use video footage or animation technology to create the appearance of movement. They are often combined with audio and used in multimedia projects. Motion graphics are a captivating way to present your data and they help create a story for your data. The graphics help people understand concepts more clearly and make your project more appealing.
#6. Web & Mobile Apps The increase in the number of smartphone users has led to the development of new ways of presenting data. In the increasingly fast-moving world, people need to be able to check reports and research data at any time, and apps are the perfect solution. Web apps let users check research data on their mobile devices, and the interactive nature of the apps lets the user control the research data they want to access and present. Apps are intuitive, easy to use, and an engaging way to view data and results.
Related post: 4 Chart Tips to Turnaround Your Report Quickly

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How to Plan Your Market Research Presentation
by Caitlin Stewart , on August 13, 2014

Presenting your market research results is arguably the most important part of the process. There are many different presentations you might have to do throughout your career. I am going to focus on general internal presentations you might have to do for a board, such as a bid offer or a market research conclusion, and external presentations you might do, such as a presentation for a group of investors. Whether internal or external, there are some basic guidelines that all presenters should follow to make sure they are prepped and ready to go.
Preparing for your Market Research Presentation:
“Failing to prepare is preparing to fail.” – John Wooden
- Outline : Create an outline of the things you know you must say during your presentation. When you rehearse beforehand, you can use the outline to make sure you don’t forget anything important.
- Executive Summary : As with market research reports, your presentation should include an executive summary to explain why the research was done, what was found, what the findings mean, and what management should now do. Within your own company, those who paid for your research are going to be looking for a result. Use this section to focus on your key findings, and don’t explain all the results at once.
- Visuals : Present graphs or charts with important numbers and findings. Remember, not every data set needs a graph, but do emphasize the information that is going to be needed to encourage a change or action. Visuals are extremely useful to communicate results if they are designed appropriately.
- Draw Conclusions : No matter what your presentation is on, have a conclusion. What are you going to do now that you have this information from your research? Have an idea that you can present in order to show others that you were able to find a solution through obtaining data on the market.
- Bring Copies : You might want to consider bringing copies of anything from the above mentioned materials. With detailed market research projects, you can bring entire copies of the report you write after your research is done. But, having copies of anything you chose to present can allow your audience to follow along with your presentation.
Internal Market Research Presentation:
If you are presenting your market research findings internally to your supervisors or upper management, there are a few main issues you want to address. Consider these questions when you begin prepping for your presentation:
- What does the data really mean?
- What impact does it have?
- What have we learned from the data?
- What do we need to do, given the information we now have?
- How can future studies of this nature be enhanced?
- What could make this information more useful?
When presenting to those within your organization, particularly with a single user license for your reports, you must always remember to cite your source correctly according to the reports' market research licenses . Remember, those in your organization want to be assured that the marketing team did not waste money and that your research was related to the needs of the organization. This is your chance to show them that the research they invested in was worthwhile and how the conclusions are going to positively impact the organization.
External Market Research Presentation:
When you present to those you either don’t know, or those you want to invest in your organization, it is very important to be well equipped and know your information. But, there’s a difference in presenting market research to your organization and to investors.
When you are trying to get investors or venture capitalists, you might be trying to encourage them to invest in your new product or idea. There is a chance that there is nothing like your product out on the market, so there is little market research that can be done on your product, or little research you can do to test customer’s opinions through focus groups or other means. Most investors are looking for metrics that validate market success. Because of this, using market research as a base to demonstrate that your product will do well in the market is extremely important. Knowing the market you are looking to enter is going to show the investors you know what you are getting into and that you are prepared.
With all these tips in mind, there is a basic reminder all presenters should remember: be confident . Doing market research allows you to become more aware and knowledgeable in your industry, which in turn gives you the information to know what might be best for your organization. Sharing this information with others only spreads knowledge.
To learn more about using market research for your business, download our free white paper .

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Blog – Creative Presentations Ideas
infoDiagram visual slide examples, PowerPoint diagrams & icons , PPT tricks & guides

Use Modern Market Analysis Graphics for Better Presentations
Presenting market research reports or market analysis? You can help your audience understand who your target group is, what the market size looks like, and what the trends are in your competitive market landscape.
Whether you need your audience to understand what the marketing scope is, what its potential is, who your competitors are or other details – the market analysis diagrams set can help.
Note: All example slides below are accessible in Market Analysis PPT Diagrams (see details by clicking the pictures).
What’s the typical content of a Market Analysis presentation?
Market analysis presentation content can vary, depending on the market you study (is it local, national, or global?) and the type of your business (services, products, B2B, Retail?).
Understanding and defining who is in your target market are often essential, as is considering what the competitive landscape looks like at the time you’re presenting.
Let’s have a look at typical topics present in the market research:
- Target Market Definition and its characteristics
- Presenting your ideal customer – a company profile if you are in a B2B business or sales avatar for all B2C and retail companies.
- Geographical scope presented by world or country maps
- Market Size & Potential estimation
- Market Trends & Drivers
- Market Evaluation, by one of the analysis frameworks e.g. SWOT, PESTLE, Porter’s Forces
- Competitive Landscape – comparison of main competitors, their pros and cons,
- Success Factors for market entrance
- Next Actions summary, to access the analyzed market.
How can you make those presentation sections more engaging or eye-catching? We suggest following those 4 rules:
- Declutter – Keep slide content clean, and avoid stuffing too many details. Spare them for the printed handouts.
- Ensure the presentation has a readable structure e.g. clearly separate sections
- Use modern and vivid visuals to pass the essential information
- Ensure graphical consistency, by using a limited color palette and graphical styles.
Let’s see some examples.
How Using Visual Diagrams will Make Complex or Abstract Concepts Resonate
1. define your target market, market size section, or other terms.

You should define who your target market is, and what your focus areas are. You should also describe and explain your market size. If you’re presenting to a group of novices, you may also want to define the terms you will be using throughout the presentation. This will help them follow along and ensure they’re on the same page as you progress to more complicated material.
2. Provide a Target Client Company or Persona Profile Card

Explaining who your ideal clients are is infinitely easier when you can show your audience just what you mean. You can modify the text on this slide to match whatever it is that your ideal client looks like in terms of industry, experience, and even more. By changing the icons you can focus the profile card on whatever aspects of your target client are important to your business or the audience you’re presenting to. Notice how you can also use icons to circle significant data or change the color of the essential details.
3. Explain Your Market on a Global Scale

Do you do international business, or would you like to? You can show the folks you’re presenting to what your current audience looks like, or what your audience should be based on population and demographic information. You can customize the colors or add supplemental text descriptions to provide additional context and explanation for your audience.
4. Describe Market Characteristics

Market characteristics aren’t all demographic or geographic. By using this slide you can highlight the behavioral and psychographic aspects of your market. This will provide even more details for your target client profile or will help you provide the basis for your audience to build their own target client profiles.
5. Explain the Size of Your Marketing Areas

In the example, the market area sizing is explained and divided by sector. If you wanted to use this approach or modify it for your own purposes you could easily change the icons which represent each sector or divide your marketing areas by different variables or criteria. The text box at the side gives you an opportunity to offer more information or provide details about each sector.
With the help of icons, you can easily define your target market or market size section for your audience. You can provide those you’re presenting to with target client/persona profile cards, and explain your market on a global scale. You can also describe market characteristics and explain the size of your marketing areas, and these are just the uses we’ve thought of!
Resource: Market Analysis Presentation Diagrams
You should use visual charts on slides to help you illustrate market research information. Market research data can be complicated and difficult to make sense of for those who are unfamiliar with the topics; that’s why having icons and visual aids is useful. These icons are all fully editable in PowerPoint and don’t require any additional software or training. These are vector images that can easily be resized. In addition, you can change the colors of the icons’ outline and filling, add shadows, rotate or flip the objects you’re using, or even layer them differently on the slide.
If you find the above examples useful or helpful you can down the full diagrams set here:
Market Analysis Presentation Diagrams
Looking for more marketing templates? See our Business&Marketing slide decks collection .
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