- Sales Career
- Sales Process
- Sales Software
- Sales Management
- Sales Report
- Account Management
How to Write a Business Proposal Letter (+ Template)
Related articles, top 26 cold calling tips for better selling success, cold calling: definition, effectiveness & how to do it, how to cold call for sales in 12 steps (+ free script).
A business proposal letter is a one-page document that serves as the persuasive summary or cover letter for a comprehensive business proposal. Its goal is to briefly highlight the most important aspects of your full proposal. While not required, it’s good to use if you want to convey a higher level of professionalism, to build trust or credibility, to provide added context, or to deliver a short pitch. You can then send the letter in an email or as a physical copy.
Make sure your proposal letter introduces a professional and memorable business proposal for the best results. Hire a design expert on Fiverr to custom-design a business proposal for as little as five dollars. Fiverr is a gig-based marketplace with experts offering editable proposal designs you can customize for each prospect and send as a PDF. Check out the top gigs below:
How Business Proposal Letters Work
A good proposal letter is formatted as a single page containing 3-4 paragraphs and fewer than 400 words, with five key elements. For formal proposal letters, first include a business heading with your contact information and your prospect's. Then, briefly introduce your company before stating the purpose of your proposal, including the problem, solution, and key benefits. End with a strong call-to-action and a detailed signature.
Once you draft your business proposal letter, send it to your prospect along with your full proposal. You can mail a hardcopy with the letter on top and the proposal underneath, or more commonly, you can email it. If your contact is the decision maker, paste the letter into the body of an email and attach the proposal. If your contact might forward your email to others, also make the letter the first page of the proposal.
Remember that just like your full business proposal, your proposal letter should be customized for your unique prospect. It should also accurately summarize and tease your proposal, so make sure the information between the two documents are aligned and build off each other. For information on writing a full-blown proposal and how it ties into your proposal letter, read our article on how to create a business proposal .
In some cases, people use the terms “business proposal letter” and “business proposal” interchangeably. This refers specifically to a one-page business proposal . Businesses selling smaller projects or drafting a proposal to companies they have a good relationship with often use a one-page proposal containing both the letter and details.
Free Business Proposal Letter Template
We’ve created a free business proposal letter template that incorporates the crucial elements listed above, as well as examples of what to write for each. Personalize it to your specific sales situation by simply replacing the words in parentheses (aka, the fields) with your own writing. We’ll show you how to do this throughout the article, incorporating screenshots of each section.
Standard Business Proposal Letter Format
Check out each of the major components of an effective business proposal letter below, starting with business headings, continuing on with an introduction, statement of purpose, and call-to-action, and wrapping up with a strong outro.
Introduction
Statement of purpose, call-to-action.
Business headings provide a formal touch for your business proposal letter and include contact information for your business as well as the recipients, such as the business name, address, and points of contact. For more informal business proposal letters or proposal letters you send via email, you can consider omitting this portion of your letter.
Your introduction is an opportunity to re-introduce yourself and remind your lead, prospect, or recipient why you're sending the associated proposal. This also gives you a chance to provide any relevant social proof to prime them before reading your full proposal, as well as tease the overall purpose.
This acts as a summary of the most important contents of your business proposal: their problem, your solution, and the benefits the prospect will receive. This gives you a chance to highlight the most important points of your proposal and accurately communicate your elevator pitch or USP for the scanning reader.
Conclude with a sentence that tells the reader what to do next. Usually, this next step will be to read your attached proposal, but it can also be to request a call or meeting to review the proposal together or to ask and answer any questions that may have arisen after reviewing. If this is the case, use concrete language with a specific ask, such as "use my Calendly link to book a time to connect this week."
End with a polite outro stating how excited you are about the opportunity to work together. Then, sign the document if it's a physical copy, or use a professional email signature if you're sending it via email. Include your contact information in the signature so they can reach you.
Now that you understand the purpose of each section of the letter, follow our step-by-step instructions to write your own business proposal letter.
How to Write a Business Proposal Letter
To write a letter that effectively introduces and summarizes the proposal, draft each of the five elements in order. Below, we'll show examples of each element from our free template. Be brief and to the point, including only the most crucial information and using clear, simple language to help the reader remain engaged. Personalize the letter so the prospect feels that you’ve listened to and truly understood their specific needs — this can inspire them to work with you over your competitors.
1. Fill Out Your Business Headings
Add business headings to the top left-hand side of your letter, listing standard information about both your business and your prospect’s. List full names, job titles, companies, addresses, and contact information, as shown below. This helps the reader know this letter is for them and which business it’s from, which can be helpful if they’re assessing multiple vendors.
Some business proposals also include the date at the top, above the business headings. Some make their business information a header across the top of the page and paste their logo onto it. Do what you think looks best, and combine rows to save space if needed. This element is essentially a formality. As long as it looks organized and professional, it won’t impact the success rate of your proposal. If it looks sloppy, it might hurt it.
If you're writing the letter in the body of an email, you can likely skip this step. Including business headers is more appropriate for letters that appear as the first page of the proposal.
2. Craft a Compelling Introduction
The introduction element is the beginning of the body of your proposal letter, starting with a greeting like “Dear” (most professional) and ending with a segue into the statement of purpose. Personalize the introduction to the prospect’s unique situation to make them feel understood; do this by beginning with background information that you’ve uncovered through conversations with them, like the agreed-upon value proposition. Keep it under 100 words, if possible.
Let’s go over the bolded fields in our template using the screenshot below. Include individual and business names, plus the following:
- First or Last Name: Whether you choose Frank or Mr. Underwood depends on your relationship with the prospect. If uncertain, it’s best to stick with the formal Mr./Mrs. Also keep in mind that they might go by other pronouns or honorifics like Mx.
- Date of Last Conversation: The last time you spoke with them, they should have asked for a proposal or shown interest in moving into the next stage. Bring this meeting back into their memory by including the date it occurred. This makes it personal.
- Agreed Value Proposition: At the prior meeting, you and the prospect should have agreed on the value proposition: why the prospect should choose your solution. Write it here, mirroring how they said it out loud or in their email so they remember it easily.
- Number of Years in the Industry: Write how long you’ve been serving customers like them. This harmless brag builds your credibility as an expert.
- Their Business Type: Business type could be “enterprise martech brands,” “freelance writers,” or “property management companies managing over 1,000 units.” Tell them that you’ve served companies just like theirs.
- Eye-Catching Benefit: Before segueing into the statement of purpose, hook them in with another benefit of your solution. Ideally, this is one they’ve expressed excitement about in your past meetings.
Here's how these prompts fit into our free template:
3. Clearly State the Purpose of Your Proposal
Now it’s time to write the statement of purpose element of your business proposal letter. This is arguably the most critical portion of the letter, so it receives the greatest length: about 175 words. It summarizes what the prospect will learn in the attached proposal and the proposal’s purpose: to show them how you’ll help them solve a problem or achieve a goal. This element should also highlight some key benefits or your unique selling proposition (USP) to increase their curiosity.
Below are the statement of purpose fields and how to complete them:
- Prospect’s Main Problem: This grabs their attention since it’s what they want solved. Also, include any associated costs caused by the issue. Dedicate 1-2 sentences to this.
- Your Product or Service: Explain the solution you’re offering. In one sentence, describe what your solution is and how it works.
- Benefits List: List the three benefits they’ll receive from your solution. This gets them excited about the proposal. Consider making benefit #3 a key differentiator (aka, a unique selling proposition) that paints you as separate from and above the competition.
- Any Other Crucial Proposal Elements You Want to Mention: Your proposal often includes more than just the three fields above. List with commas what else they’ll find inside, whether it’s case studies or a full analysis of their situation.
We've included these elements in our free template using paragraphs and bullets:
You may be wondering if cost should get a spot in the letter. It’s generally best practice to exclude cost. There’s a reason the pricing comes at the end of the full proposal — by then, the prospect will fully understand the value you offer, which makes the cost more digestible. The only time you’d include your cost is if it were a main selling point (perhaps your cost is far below the competition’s), in which case you’d include it in the paragraph after the bulleted list.
4. Make Your Call-to-Action
Your call-to-action (CTA) is where you tell the prospect what you want them to do next. This is typically to open and read the attached business proposal. You can also ask them to call or email you when they’ve finished reading it or as questions arise, or to set up a meeting in advance so they’ll finish reading it by the time you connect again. Sometimes, it'll be appropriate to include a contract and ask the prospect to sign it if they have no concerns.
Here are four potential CTAs to use:
- “You can find the proposal below, attached to this email. Please give it a read, and feel free to book a meeting using my Calendly link if any questions arise or you'd like to go over the business proposal in detail."
- “Please read the proposal below and give us a call or send us an email when you’ve finished to set up time to talk about the proposal, answer any of your questions, and discuss the possibility of working together.”
- “Please read the enclosed proposal. To make sure you have all the information you need, let’s put some time on the calendar for me to answer any questions and hear your thoughts. Are you available next week at ( Three Date/Time Options )?”
- "The proposal is attached and includes all of the details we discussed on ( Day ). Please let me know if any questions come up. If all looks good, you can sign the contract on the final page."
As you can see, each CTA tells the recipient to read the proposal and lays out next steps for what the prospect should do after they’ve finished reading. This tactic is effective because it solidifies next steps. We recommend going with an option that politely nudges the prospect to commit to a future meeting during which you can discuss the proposal and move the sale to a close. This accelerates the sales cycle velocity.
If you prefer a gentler approach, use the CTA in our template:
5. End With a Friendly Outro & Signature
Your outro should be 1-2 sentences expressing confidence in your proposal while also thanking the prospect for considering you as a potential partner, supplier, or vendor. This ends the letter on a friendly note and also gives one last reason why reading the proposal will be beneficial. Below the final line of the body, sign off using “sincerely” and your full name or email signature, shown here:
A handwritten signature adds a personal touch. If you don’t already have an esignature, you can easily include one by signing a piece of paper, taking a photo, then pasting that image into the Word, Google Docs, or PDF document of your letter.
In addition to the template we’ve given you above, it can also be helpful to review and learn from real-world examples of proposal letters.
Top 4 Business Proposal Letter Examples & Samples
Take a look at these four business proposal letter examples from around the web by scrolling left and right below. You can learn new techniques, formats, and phrasing from each of them. The more you study other businesses’ proposal letters, the better you’ll be at crafting your own.
Product Business Proposal Letter Example
This letter focuses on and flatters the recipient and then talks about their company and product. While it's ideal to build a relationship with your prospect before sending them a proposal, this letter's first paragraph is a solid option if you haven't had much of a chance to speak with your prospect but you want to get their guard down immediately so they'll read the rest of the letter and open your proposal.
Marketing Agency Business Proposal Letter Example
Because the letter makes a few claims (e.g., a 30% acquisition cost reduction), the full proposal should explain how the seller arrived at each number. This is a great example, but keep in mind that it lacks two key elements: an adequate CTA and a signature. We recommend including both.
Accounting Services Business Proposal Letter Example
The attached proposal seems to focus mainly on the costs of the service, so this letter is shorter than usual. This is okay — different selling scenarios call for different-sized letters. If you have a long-term client who wants another product delivery but doesn’t want the whole “dog and pony show,” you may just introduce the cost summary in the letter.
Web Developer Business Proposal Letter Example
Some businesses do this to save time. If you’re pitching a current client on a product or service upgrade, they might tell you they don’t need the full proposal. Smaller businesses like freelance writers or web designers might not have the bandwidth to craft a long proposal. We have an article on a one-page proposal that goes in depth on this concept and how/when to use one.
Oftentimes, it's best to start with a template and then modify it to best fit your business and to incorporate ideas from examples you see online. Then, you can simply tweak your new template for each unique prospect.
Benefits of a Business Proposal Letter
A business proposal letter isn’t required when sending a full proposal. However, it has many benefits, and you should strongly consider it. Salespeople write business proposal letters for these reasons:
Build Trust
Professionalism still plays a key role in most business transactions. Prospects trust those who put in the extra effort throughout the sales process.
Hook the Prospect
The letter sparks curiosity in the reader and motivates them to read the full proposal by outlining the beneficial information they’ll find within.
Give Your Prospect Context
The letter outlines the content of the proposal, which can improve reading comprehension rates by telling the reader what to look for.
Communicate With Other Readers
Oftentimes, your business proposal will be circulated internally. If this is the case, use your letter to communicate your benefits to other readers.
Overall, use proposal letters on a case by case basis, rather than trying a one size fits all solution.
Bottom Line: Business Proposal Letter
Your business proposal letter is an effective lead nurturing tool and is your business proposal’s first impression. It sets the tone for what’s to come and gets the prospect excited about reading your plan to help them actualize their desires and goals. To do this effectively, it must first and foremost focus on the prospect. Accolades and rewards aside, your business must take the backseat here. Use this single page to show the prospect you know exactly how to help and get them to read on.
Get the Latest Articles Delivered to Your Inbox
Check out our recent and related articles on the topic
Check out our compilation of cold calling tips from expert sellers so you can improve your unique lead generation process and overall close rate.
Learn about cold calling as a sales prospecting strategy, including how it works, whether it's useful, and the information needed to do it well.
Read our guide on how to cold call to learn the step-by-step process for calling sales leads and sparking their curiosity in your product or service.
19 Brilliant Sales Call Tips From Lead Nurturing Experts
Read our curated list of the top sales call tips for sellers, all sourced from professionals with experience nurturing leads to a close.
6 Best Online Form Builders for Lead Generation 2023
Read our curated list of the six best online form builders for lead generation and learn their pricing, features, primary use cases.
How to Write a Cold Call Script That Sells + Free Templates
Learn how to craft the perfect cold call script with our detailed article, including free cold call script templates and examples for different scenarios.
7 Free Discovery Call Script Templates & How to Make One
Learn how to create your own discovery call script and get access to free discovery call script templates you can customize to fit your sales needs.
Top 23 B2B Lead Generation Tips From Experts 2023
Check out the top B2B lead generation tips and tactics that we sourced from B2B sales professionals and experienced business owners.
Top 20 Lead Generation Ideas From Expert Salespeople
Check out our curated list of the top 20 lead generation ideas and tactics from practicing sales professionals and business owners.
- Integrations
- Real Estate
- Legality Guide
- Signature Generator
- Get Started Now — It’s Free!
- Proposal Letter Template
A proposal letter is a formal letter used to establish a business agreement with another party — either in an ongoing arrangement, or to offer one's services for a single engagement. This ready-made Proposal Letter template from Jotform Sign serves as a standard introductory letter, but you can customize the wording however you choose. Once you’ve filled out and signed the letter, you’ll receive a finalized document to print out or email to prospective clients.
Customizing this Proposal Letter Template is easy with our powerful online builder. You don’t need any design or coding knowledge — just drag and drop to add or edit form fields, include your company’s unique branding, change fonts and colors, and much more. Make a good first impression with a client and get your proposal seen with this free Proposal Letter from Jotform Sign.
More templates like this
Free Business Proposal Template
Getting your business off the ground is no small task and might require gathering funding from investors. With Jotform Sign, your young business can create a Free Business Proposal Template to outline your business’ needs, ideas, and benefits — making it easier to get investor buy-ins. Just create and customize your proposal, then send it to your investors and stakeholders for their e-signatures.Need to make changes to your Free Business Proposal Template? No problem! Jotform’s got you covered. Drag and drop to personalize your form to align with your company branding and policies. Add or remove form fields, create automated signing orders for multiple investors, upload logos and branding, and choose fonts and colors that work best for you. Work smarter with Jotform Sign.
Free Project Proposal
Don’t waste time creating multiple project proposals from scratch. With Jotform Sign’s ready-made Project Proposal template, you can generate and customize a professional-looking proposal that includes details such as an overview and description of the project, resources and budget, project goals, expected outcomes, and more. Update the wording however you see fit, then share it with clients via email to seamlessly gather e-signatures from any device.Want to personalize this Free Project Proposal to match your company’s branding? No problem! Using our powerful online builder, you can add or edit form fields, upload your logo and branding, include images, change fonts and colors, and make other design changes without any coding. Once both you and your client have signed this proposal, you’ll automatically receive a finalized document — ready to share, download, and print for your records.
Mobile App Development Proposal
Create a Mobile App Development Proposal Template that works for all occasions with Jotform Sign. With our entirely online signature and feedback collection process, you’ll be able to manage and reference signatures from your team members in one convenient place. Share via email or embed in your online team portal.Customizing this Mobile App Development Proposal Template is simple and efficient with Jotform Sign. Update the terms and conditions, add or remove form fields, change fonts and colors, and make other cosmetic changes with no coding required. Create your app proposal, send it straight to your team, and start collecting signatures and feedback instantly. Collaborate smarter with Jotform. To collect e-signatures on any device, create an e-sign document with Jotform Sign.
These templates are suggested forms only. If you're using a form as a contract, or to gather personal (or personal health) info, or for some other purpose with legal implications, we recommend that you do your homework to ensure you are complying with applicable laws and that you consult an attorney before relying on any particular form.
- Sign Templates /
Free Proposal Templates
Write a winning proposal in minutes with Jotform’s Proposal PDF Templates. Whether you need a business proposal, bid proposal, or project proposal, these free proposal templates will help guide you in creating an attention-grabbing proposal that contains key information regarding objectives, strategy, and budget. Proposal submissions will automatically be converted into PDFs that are easy to print, pitch, and present.
Personalize your proposal for your company or potential clients using Jotform’s PDF Editor. If you need to start from scratch, you can always get started generating a custom proposal for free! In any case, you’ll be able to modify your proposal template however you’d like, from writing additional form fields to changing fonts and colors. Jotform simplifies the proposal process so you can spend less time drawing up your proposals and more time closing deals.
Prepare a business proposal to present to interested investors. Personalize to match your branding. Works on all devices. Collect e-signatures quickly.
Generate a free project proposal in seconds with Jotform Sign. Fill out and e-sign from any smartphone, tablet, or desktop. Easy to customize and sign.
Create a proposal to send to your mobile app development team. Works on desktop, tablet, and mobile devices. Drag and drop to customize. No coding knowledge needed.
Cleaning Proposal
Save time by automating the way you create, fill out, and sign proposals. Easy-to-customize document template. E-sign instantly on any device.
Consulting Proposal
Create a professional consulting proposal via Jotform Sign. Drag and drop to customize. Fill out and e-sign from any device. Easy to share. No coding.
Bid Proposal
Create a bid proposal for upcoming projects. Customize to match your project’s theme. Works on any device — desktop, tablet, or mobile. Collaborate smarter.
Sponsorship Proposal
This sponsorship proposal template helps you attract and convince your leads to be part of your event as a sponsor. It contains a front page, cover letter for the leads, company overview, information about the event and terms.
Grant Proposal
Create a custom grand proposal in seconds. Easy to share and collect e-signatures. Works on any device. Drag and drop to customize. Streamline your workflow.
Construction Proposal
Create a construction proposal for all your needs. Drag and drop to customize. Works on smartphone, tablet, and desktop devices. E-sign in seconds.
Software Proposal
Create a software proposal in seconds. Fill out and e-sign in seconds. Share with clients via email. Works great on any device. Converts to a PDF.
One Page Proposal
Generate one page proposals with ease. Free template. Easy to customize. Share in seconds. Fill out and sign on any device. Save time with e-signatures.
Video Production Proposal
Create a professional video production proposal. Works on tablet, mobile, and desktop devices. Built to match your company needs. E-sign in seconds.
Budget Proposal
Generate a custom budget proposal in seconds with Jotform Sign. Fill out and sign on any device. Drag and drop to customize. Converts to a PDF document.
Non profit Business Proposal
Generate a nonprofit business proposal and share via email. Fill out and sign from any smartphone, tablet, or desktop. Customize in seconds. No coding.
Proposal Letter
Create a proposal letter with this ready-made template. Easy to customize and share via email. Fill out and e-sign from any device. Converts to a PDF.
Marketing Proposal
Generate a marketing proposal with this free template. Fill out and e-sign in seconds. Easy to customize and share. Converts to PDF document. No coding.
Interior Design Proposal
Create a custom interior design proposal with this free template. Easy to customize and share. E-sign in seconds. Works on all iOS and Android devices.
Event Proposal
Create, track, and manage event proposals online. Gather e-signatures from any device. Drag and drop to customize the design. Turn into completed PDFs.
Job Proposal
Create a job proposal with this free template. Fill out and e-sign from any device. Easy to customize and share. Works great on any Android and iOS device.
Contractor Proposal
Create a professional proposal for your next contracting job. Works on mobile, tablet, and desktop devices. E-sign in just seconds. Converts to PDF.
Catering Proposal
Create a catering proposal for your client’s next event. Easy to edit and customize. Works on all mobile, tablet, and desktop devices. Receive copies upon approval.
Research Proposal
Create a professional research proposal with Jotform Sign. Easy to customize and share. Fill out and e-sign anytime, anywhere. Converts to a PDF.
Music Business Proposal
Create a business proposal for your next music venture. Create and send in minutes. Drag and drop to customize. Works on all iOS and Android devices.
Go To Market Strategy
Create a go-to-market strategy for your team. Works well on all devices. Drag and drop to customize. Email or embed to share. Converts to PDF easily.
What is a proposal?
A proposal is a formal offer written in response to a specific request or opportunity with a prospective client. As the name suggests, it proposes a unique idea or a solution to a client’s problem. Proposals are evaluated on whether they meet a client’s expectations regarding goals, timelines, deliverables, and budget.
What are the different types of proposals?
From sales proposals to construction proposals to book proposals, proposals are written for all purposes and industries. Some of the most common types of proposals are grant proposals, research proposals, and business proposals. Business proposals are either solicited or unsolicited. A solicited proposal is one that has been requested by a client or written in response to an RFP (request for proposal). RFPs are sent out by companies and agencies and list specific requirements. Unsolicited proposals initiate the sales process without responding to a request and are generally considered to be more challenging to write.
What should I include in my proposal?
Our free proposal templates already include everything you'll need for your proposal. To learn more about proposals, read our article on items to include in a proposal!
How should I write an effective business proposal?
It takes a lot more than a good idea for a proposal to be successful. Check out our tips on how to write a winning proposal .
What makes a proposal different from an estimate, quote, bid, or business plan?
Unlike estimates, quotes, and bids, proposals include information beyond the specific cost of a project or service. Proposals provide an in-depth explanation of the work being done, with details about scope, deliverables, milestones, and qualifications as well as budget.
While a business plan and business proposal might sound like the same document, one focuses on a company’s internal operations while the other seeks to create a business relationship with another company. A business plan, usually written with the intent of securing funds from an investor, summarizes a company’s overall goals and objectives. On the other hand, a business proposal focuses on a specific project or service for a prospective client.
Can a proposal become a contract?
For a document to be considered a legally binding contract, it must consist of an offer, consideration, and acceptance. A proposal can serve as the foundation for a contract, but it will generally only require a client’s signature, whereas a contract needs signatures from all involved parties.
A signed proposal may become a contract only if it contains signatures from each party and contractual language such as terms and conditions. However, it’s best to keep your contract separate from your proposal in case your client disagrees with your offer and requires a new document outlining the negotiated terms. If you need inspiration for your contract, we recommend our free contract PDF templates.
More categories like this
Business sign templates, services sign templates.
Your account is currently limited to {formLimit} forms.
Go to My Forms and delete an existing form or upgrade your account to increase your form limit.
- Sample Letters
FREE 48+ Sample Business Proposal Letter Templates in PDF | MS Word | Pages | Google Docs
At least every business firm starts as an idea that needs nurturing and pursuing. A business proposal letter template seeks to place forth a business idea, or an intention to work in a certain way with potential partners with the aim of convincing them to lend support or joining in the campaign. When writing such a sample letter , one need to point out their expectation to start a given business, explain its ideals and expected out comes both to the owners, consumers and stake holders.
Business Proposal Letter
48+ sample business proposal letter templates, formal business proposal letter template, proposal letter for business template, business proposal letter for service template, free business partnership proposal letter template, sample product business proposal letter, free business proposal letter for partnership template, business proposal rejection letter template, free business proposal letter for cleaning services template, business proposal letter for services template, basic it business proposal letter template, offer letter for business proposal template, letter of intent for business proposal template, business proposal cover letter template, business proposal request letter template, sample business sales proposal letter template, appointment letter for business proposal template, formal business funding proposal cover letter template, business proposal contract letter to client template, business funding proposal cover letter template, business partnership proposal letter example, business sponsorship proposal letter template, business proposal letter of intent to client template, free sample business proposal letter template, business proposal letter to client template, business proposal letter in doc, sample business proposal cover letter template, business proposal letter format, business proposal letter outline, minimalist business proposal letter, printable business proposal letter, project business proposal letter in pdf, business proposal acceptance letter template, simple business proposal letter, sample business proposal letter, business commercial/purchase proposal letter, business proposal follow up letter template, business proposal letter template, corporate business proposal letter template, standard business proposal letter, hotel business proposal letter template, school business proposal letter template, simple business proposal letter template, supplier business proposal letter template, transport business proposal letter template, business sales proposal letter template, how to write an effective business proposal letter, what is the main purpose of a business proposal letter, benefits of business proposal letters:, general faqs, 1. what is a business proposal letter, 2. what is the use of a business proposal letters, 3. what must be included in a business proposal letter, 4. what makes a good business proposal letter, 5. how do you write an effective business proposal letter.
- Microsoft Word
- Google Docs
- Apple Pages
Free Download
A business proposal letter usually directs its attention to possible business partners or funders who need to see an opportunity before giving their green light on the project. However, a business proposal does not limit itself to an idea yet to be put to test, it also involves explaining need to develop certain products or services in a given formulation that may turn the tide in favor of the participants.
Size: 122 KB
A business proposal contract is aimed to introduce a proposal while highlighting its opportunities and risks. For clients, this will also serve as a documentation mentioning the purpose and strategy planned for the project.
Size: 134 KB
A Cover Letter for Business Proposal funding will include the general description of the proposal and introduced the detailed finances involved and expected for the project.
Size: 491 KB
This would be a letter that officially invites another business to enter into a partnership agreement , either as a whole entity or in some projects mutually agreed to by both businesses.
Size: 71 KB
Whenever you are looking to ask for sponsorship for your business, the letter should be highlighting the smart goals of the projects, its challenges and the opportunities that make it perfect for funding.
Size: 255 KB
A letter of intent will necessarily define the interest of an organization into getting in business on a project that has been introduced. This letter is officially to carry forward the talks on the new proposal/project.
This letter is in the format of a sample. It is a business proposal letter from the concerned organization to the concerned person. It is a professional letter and has the name of the organization, address and logo. The Free Sample Business Proposal Letter comes in both word and pdf format. It is easy to download and print.
It is a business proposal letter from the concerned organization to the client. It is a professional letter and has the name of the organization, address and logo. The Business Proposal Letter to Client comes in both word and pdf format. It is easy to download and print.
This document is a professional letter format . It is a proposal on behalf of the company to the concerned party / individual. The terms and conditions of the proposal are mentioned in this document. The Business Proposal Letter in Doc comes in both word and pdf format. It is easy to download and print.
This document is a sample cover letter regarding the business that you would like to do. The cover letter explains in detail the purpose of the business. It highlights the terms and conditions involved. The Sample Business Proposal Cover Letter comes in both word and pdf format. It is easy to download and print.
The benefits of such formal letters are overwhelming. This is probably the best way to form new professional connections to expand or improve the business, demonstrate proper knowledge of the business or idea in question and gain support from existing partnerships.
Size: 225 KB
Size: 135 KB
Size:174 KB
Size: 366 KB
Size:565 KB
Size:549 KB
Size:488 KB
The success of such proposals lies in proper communication. Many of the proposal templates avail provide a good hint on how to go about such writing, but this is not the final jury. Comparing and contrasting in combination with logic is the best way to put up something worthwhile.
So, how do you write a business proposal letter samples while sending a proposition that is effective and interesting? Here’s how.
1. Irrespective of whether you are drafting the letter as a hard copy or sending it as an email, make sure that you format it right. Take a look at the requisition letter samples available online for more.
2. The letter should begin with your name and address along with contact details, followed by the date and then the details of the recipient.vYou may also see sample formal letters
3. The salutation should be a formal quotation and should comprise of a suitable title for the recipient.
4. The first paragraph should comprise a brief account of your idea.
5. In the second paragraph, spell out as to what your goals are and how you plan to achieve these. You also need to elaborate on how you are different from your competitors. Check the partnership proposal letters to make the right partnership proposal letters you need.
6. In the concluding paragraph, request the investor to consider your work proposal .
7. Sign off with your name and signature.
Remember that you can use the same methodology for all business proposal letters including marketing proposal letters . There is no denying the fact that when it comes to business and its operations, effective communication is the key. This especially holds when writing a business proposal letter as it helps you to gain the attention of the prospective investors and get them interested in your idea.
Listed below are the purposes of a business proposal letter. However, based on the nature of the letter like catering proposal letter, marketing proposal , etc, these may vary.
- To present the business idea to prospective investors
- To give a clear idea of the goals and performance objectives
- To elaborate on the steps that the person intends to take to achieve the specified goals
- To give a detailed account of how the idea is diverse from the competitors
- To pique the interest of the investors. You may also see appreciation letters in Doc
- To give information about the kind of products and services that will be offered
You may draft a business proposal letter not just with the idea of starting a new business plan but also for the expansion of the current business. The submission of such letters is usually made to prospective investors or higher officials in an organization.
Business proposal application letters come in handy for business owners as well as new entrepreneurs to present their ideas of establishing a new business or expanding an existing one. It can be used by a person to begin a small business for a financial statement in collaboration with an established firm or renowned financial institution. However, these can also be used for other purposes. Let us take a look at what these are.
- For making sample proposal for the delivery of goods
- For specifying the terms of a transaction
- For initiating a deal with a seller
- While responding to a particular request
- For specifying the name and details of a proposed product or service
- For describing the quality and specifications of a product or service
Not sure how to write an effective business proposal letter? Don’t worry. You can easily find a wide range of sample business proposal letters online and download these. These give you a clear idea of the format to be followed and the sections to be included in the letter. You can also customize these as per your requirements.
If you have any DMCA issues on this post, please contact us!
A business proposal letter can be defined as a document that outlines all the details of the proposed partnership proposal of one’s business to another party. It proposes cooperation and outlines how your company’s products or services can benefit prospective clients and investors.
A business proposal letter can be used to create a relationship between corporate entities. They help to assure that there is healthy competition between organizations through certain tie-ups and their combined events and programs. These letters can also be used to introduce someone to your ideas and promote products and services.
There are a few details that need to be mentioned in the business proposal letter. These details include the following:
- The title page
- Table of contents
- Executive summary
- Acknowledgment of the problem
- Outline of an approach to the problem
- Deliverables
- Timeline and pricing of the proposed event, etc.
A good business proposal letter is more like a sales pitch on paper. You need to explain why you are the best that the client needs to pick. A good proposal must outline all the services offered, briefly explaining how you will solve problems, how you will approach a given task, etc.
You can write an effective business proposal letter using the following steps:
- Format the letter perfectly
- Address the recipient professionally
- Provide background details of your company
- State your purpose statement of writing the letter
- Request a followup from the recipient you are sending the letter to
- Close the letter
- Attach any documentation if needed.
Related Posts
Free 14+ sample job acceptance letter templates in ms word | pdf, free 27+ sample invitation letter templates in pdf | ms word | google docs, free 21+ sample transfer request letter templates in pdf | ms word | pages | google docs, free 5+ contractor letter of intent samples in pdf | ms word, free 13+ sample notice to vacate letter templates in pdf | ms word | pages | google docs, free 29+ sample letter of interests in pdf | ms word, free 55+ sample invitation letter templates in pdf | ms word | apple pages | google docs, free 26+ sample hr letter templates in pdf | ms word, free 10+ sample salary negotiation letter templates in ms word, free 16+ sample job application cover letter templates in pdf | ms word, free 35+ sample reference letter templates in ms word | pdf, free 24+ sample retirement letter templates in pdf | ms word, free 10+ sample resignation letter for family reasons in apple pages | ms word | google docs, free 30+ sample quotation letter templates in pdf | ms word | google docs | pages, free 31+ sample thank you letters for appreciation in pdf | google docs | ms word | apple pages, proposal letter pdf, 38+ business proposal letter examples, 33+ business proposal letters in pdf, 30+ business proposal formats.
- eSignatures
- API overview
- All use cases
- Customer Success
- Customer stories
- Help center
- Product updates
- Community gallery
- Integrations
- Developer portal
167 Free Business Proposal Templates
Close your deals faster and win over potential clients with a stunning project proposal template. Get started with any of 167+ business proposal samples from PandaDoc.
- Freelance proposals
- Marketing proposals
- Service proposals
- HR proposals
- Ecommerce proposals
- Sponsorship proposals
- Design proposals
- Development proposals
- Sales proposals
Exhibition Proposal Template
Bathroom Remodel Proposal Template
Home Staging Proposal Template
Brand Collaboration Proposal Template
Program Proposal Template
Restaurant Business Proposal Template
Pressure Washing Proposal Template
30 Minutes to President’s Club Sales Proposal Template
Customize this sales proposal to suit the goals of your prospects with editable pricing tables, testimonials, and standard commercial agreement terms.
Letter of Recommendation Template
One-Page Sales Proposal Template
A lengthy business proposal isn’t always necessary, especially when you’re trying to work with multiple decision-makers. This one-page proposal will help you close contracts faster.
Digital Marketing Proposal Template
The purpose of this digital marketing proposal is to give you a bit of information about your company and the various digital marketing services your offer, along with information and pricing for a custom digital marketing solution
Website Development Proposal Template
This website development proposal does dual-duty as an executable contract. Use it when you’re proposing a complete website development project for your client. It includes spaces for previous project examples, project costs, and delivery schedules.
Sales Proposal Template
This Sales Proposal Template is designed to help you deliver a high quality proposal to organizational buyers. In it, you’ll find areas focused on communicating your identity, your value proposition, your pricing, and your terms.
Lawn Maintenance Proposal Template
This concise and customizable lawn maintenance proposal template is ideal for landscaping companies that want to create persuasive proposals for potential clients. Use it to provide a brief overview of your company, outline a detailed lawn maintenance proposal, and specify payment terms. You can also add your own branding and photographs.
Web Design Proposal Template
This web design proposal template is perfect for the agency that wants to wow prospects who are considering building a new website. It includes detailed service descriptions, pricing, legal terms, and electronic signature.
Social Media Marketing Proposal Template
Social media is a constantly evolving marketplace. Use this social media marketing proposal template as a legal jumping off point, then customize with your own experience and personality.
Office Cleaning Proposal Template
They say cleanliness is next to godliness. Use this Office Cleaning Proposal to inform your clients of your experienced cleaning services.
Marketing Consulting Proposal Template
Are you ready to streamline your proposal workflow? Win more business with the PandaDoc marketing consulting template. Download your free copy today!
Sales Training Proposal Template
This sales training proposal template is designed to help sales trainers book new clients. Download your free copy today!
Electrical Business Proposal Template
Supercharge your proposal process with an electrical business proposal template. Designed for commercial and residential electrical businesses.
Upwork Proposal Template
Hiring freelancers from Upwork can be a challenge, but PandaDoc can help! Streamline your onboarding process with our Upwork proposal template.
AI Proposal Template
Build a complete and customized proposal for your artificial intelligence services in minutes with this proposal template from PandaDoc.
Video Production Proposal Template
This video production proposal template is designed to help video producers close more deals and accelerate their document signing process. Download your free copy today.
Mortgage Proposal Template
This mortgage proposal template is designed to close more deals and accelerate the document signing process for real estate professionals. Download your free copy today.
Advertising Sales Proposal Template
Stand out to potential clients with this free proposal template. You can customize the advertising proposal template to appeal to your prospects and close the sales process faster.
Sales Proposal Template UK
This free sales proposal template helps UK companies write better proposals and speed up the sales process. You can customize the business proposal template to meet your business’ needs.
IT Sales Proposal Template
A good IT proposal should identify the prospect’s needs, outline the scope of work, and explain what the next steps are. This sales proposal template does just
Hotel Sales Proposal Template
This Business Proposal Template can be used by any sales professionals and event planners who regularly plan and host events. You can send this sample proposal to your potential client.
Business Proposal Template for UK Companies
Writing proposals for potential clients can be challenging, which is why we offer this pre-filled business proposal template that allows you to close sales faster and onboard new clients.
HVAC Proposal Template
This HVAC sales proposal contains all details and relevant information regarding the scope of work, cover letter, pricing, and other terms requested by a client.
Catering Proposal Template
Use this free catering proposal template to show off your catering and event planning capabilities to sign your next event.
SEO Proposal Template
This SEO Proposal template will help you convince clients that your knowledge of SEO best practices and ability to effectively plan SEO strategies makes you the best choice for their needs.
Sponsorship Proposal Template
Promoting an upcoming event and looking for sponsors? Use this free Event Sponsorship Proposal Template — that will be sure to garner attention — to pitch to those prospective sponsors.
Mobile app Development Proposal Template
In a world in which apps for mobile devices are like grains of sand, you can stand out from the competition with this straightforward and elegant proposal template. It’s easily adaptable to fit any industry, and more suited for Android operating systems, giving potential clients clear visuals of their future tech.
Software Development Proposal Template
Our software development proposal template lets you create and customize a persuasive online proposal that’s sure to be signed.
Network Installation Proposal
This network installation proposal template is intended for use by vendors installing computer networks in commercial properties. It includes sections for system descriptions, pricing, and installation timelines.
SaaS Sales Proposal Template
Use this SaaS sales proposal template to provide your team with a standardized and professional sales proposal.
Landscaping Proposal Template
Appearance makes an impression and an unkempt office or home landscape area can give the wrong one. Use this Landscaping Proposal to let your prospects know how you can make their landscaped area aesthically pleasing as well as what you will do to maintain the area.
Recruitment Proposal Template
This Recruitment Proposal Template is ideal for boutique staffing firms looking to grow their business and the business of their clients. Customize the services you offer at your staffing agency and let your clients know how you stand up to the competition of the bigger recruiting firms.
Accounting Proposal Template
This free customizable accounting proposal is great for small accounting firms and certified public accountants (CPAs) looking to help businesses become more efficient and financially stable by leaving the numbers to the pros.
Wedding Planning Proposal Template
Your potential clients’ wedding will be one of the most important days of their lives. Such an event requires a detailed, enticing, and persuasive proposal. Use this wedding planning proposal template to introduce your company, outline the various packages you offer, and offer additional services like flower arrangements and photography. Easily customize it with your own branding and images.
Interior Design Proposal Template
This customizable interior design proposal template makes it easy to put your professionalism and skills on display. Add details about your business and images, and start gaining new clients.
Event Management Proposal Template
Use this Event Management Proposal to let your prospective clients know how your company can help plan the best, most memorable event possible.
Photography Proposal Template
Add proof of your work and client testimonials to our photography proposal template to convince and close repeat clients and events.
IT Services Proposal Template
Use this IT services proposal template to offer a detailed quote to potential clients for managed IT solutions.
Cleaning Proposal Template
Save time growing your business by automating and sending more cleaning proposals. This cleaning proposal template is legally binding and meets your industry standards.
PR (Public Relations) Proposal Template
In the PR world, everything you send to your clients, including your business proposal, reflects who you are. Customize this proposal to show your clients your professionalism and how you can help them with their public relations.
NGO Project Proposal Template
Trying to round up financial backers for your NGO’s upcoming project? This template will help you present your organization, your goals, and your project’s financial needs to any potential financiers.
Travel Agency Proposal Template
This travel agency proposal template is perfect for agencies offering travel packages to individuals, groups, and companies. Use it to impress your clients with agency and agent backgrounds, customer testimonials, itinerary information, and optional add-on items for their trip.
Construction Equipment Lease Proposal Template
This proposal is a combination Construction Equipment Lease Proposal and Lease Agreement. Let your customers know the quality of your equipment to be leased and the services you can provide so they don’t have to worry about equipment and can focus on the task at the construction site.
Freelance Graphic Design Proposal Template
Need a more impressive proposal? This freelance graphic design proposal template will help you impress potential clients and win more business.
Pest Control Proposal Template
Do you run a pest control business? Use this free pest control proposal template to create detailed, engaging proposals that showcase the best of you have to offer. Modify pre-written sections to tell clients about your company, past projects and experience, available pest control plans, and more. You can also propose specific plans and obtain a client’s signatures.
PPC Proposal Template
Are you building pay-per-click campaigns? Whether you’re a freelancer or company, it’s always good to have a solid proposal template in your back pocket. You can use this for all your clients, with only minor changes from account to account.
House Cleaning Proposal Template
Use this house cleaning proposal template to show potential customers just how professional your company is, and make it easy for them to select a service package and sign up for your services.
Music Artist Sponsorship Proposal Template
Bands can use this music artist sponsorship proposal template to offer companies an opportunity to partner with you as sponsors.
Mobile Marketing Proposal Template
Want to close more deals? This mobile marketing proposal template allows you to impress clients with images and video while giving them three packaged options for your services.
One Page Proposal Template
Sales proposals don’t need to be long, complex documents. Use this free one-page proposal template to create clear and concise sales proposals for your clients. Quickly add an overview of the proposal, product descriptions, pricing conditions, and a signature area for the client to approve the sale.
Fitness Services Proposal Template
Stand out against other fitness experts with this fitness services proposal template. Include your own headshot, images and testimonials from past clients, and a detailed breakdown of your fitness program to convince potential clients you’re worth their money.
Residential Construction Proposal Template
This residential construction agreement template can be used by a contractor offering custom home builds, renovations, or remodels to residential property owners.
SAP Proposal Template
Download SAP proposal template for free. No design experience necessary.
Shopify Proposal Template
This free Shopify proposal sample is for any agency that wants to pitch their services. This template is an excellent way to create professional proposals.
Product Sales Proposal Template
Get started with this product sales proposal template now. This template is customizable and could be used with many different products.
Game Development Proposal Template
This game development proposal template can be used by a development agency offering HTML5 game development services. It includes areas for a game description, project timelines, and estimated project costs.
Software Sales Proposal Template
Customize a pre-made software sales proposal template. Create your own custom version in minutes with PandaDoc.
CRO Proposal Template
Close more deals with a professional Conversion Rate Optimization (CRO) proposal template. Use it to pitch CRO audits or other services to a potential client.
Venture Capital Proposal Template
Win funding from venture capitalists with this free venture capital proposal template. Create persuasive, visually stunning, and detailed proposals that tell potential investors about what you do, how you intend to cater to your market and outmaneuver competitors, and what kind of return they can expect from their investments.
HubSpot Proposal Template
Impress your clients with persuasive services proposals. Use this free HubSpot services proposal template to tell potential clients about your company, showcase your previous work, and outlined a detailed sales plan based on the HubSpot CRM. It’s fully customizable and can be modified with your organization’s branding.
Salesforce Proposal Template
This Salesforce proposal template should be used by companies that work with Salesforce CRM. It can help you to deliver personalised proposals for a potential buyer using Salesforce data.
Training Course Proposal Template
This training course proposal template should be used by companies or consultants offering outsourced professional training services to companies or other organizations.
Roofing Proposal Template
This one-page roofing proposal template can be filled out quickly to provide clients with a detailed price estimate for roofing replacement.
Security Proposal Template
When you are ready to offer your security services to a business or individual, why not use this professional security proposal template to close the deal faster?
Mobile App Design Proposal Template
Use this mobile app design proposal template to offer a custom proposal to potential clients for your app design services.
Construction Proposal Template
Your construction business needs to be on the move and on site. Use this construction proposal template to create, send, track and get it signed from anywhere.
Grant Proposal Template
This free grant proposal template not only helps you put your most professional foot forward, it offers you loads of tips to make your project shine.
Budget Proposal Template
This free budget proposal template is perfect for both a small business or a nonprofit to outline funds used for investors and donors.
Video Proposal Template
Use this free video proposal template to show off your videography services skills or your ability to create and produce a movie or film.
Financial Funding Proposal Template
Use this free financial funding proposal template to present your organization as responsible and worthy of funding.
Request for Proposal Template
You have such an important project that you put out an RFP. We will help you explain your requirements and needs to customize this clear and concise request for proposal template.
Book Proposal Template
You’ve poured your heart and soul into the pages of your book. Customize this book proposal template to persuade a publisher to print and vend your bestseller!
Technical Proposal Template
You need a technical proposal template to prove your technical prowess that went into designing an invention that will solve a problem.
Bid Proposal Template
Use this bid proposal template as a jumping off point to clearly outline the project you are looking to outsource.
Project Proposal Template
When a company is looking to outsource, you want your business to stand out of the pack. Customize this free project proposal template to paint your company as a solution.
IT Project Proposal Template
You want every step of our sales process to represent your IT company as cutting edge. Use this IT Project Proposal template to create a brilliant, convincing proposal.
Graphic Design Proposal Template
Show off your graphic design company by adding photos and examples of your work to this customizable graphic design proposal template.
Public Relations Proposal Template
In the PR world, everything you send to your clients, including your business proposal, reflects who you are, which is why you should customize this free public relations proposal template to reflect your awesomeness.
Advertising Proposal Template
You want to sell advertising space for your media. You need to customize this persuasive advertising proposal template to make it more appealing to your clients, who will know that your media source shares their audience.
Training Proposal Template
Edit this Training Proposal Template to reflect your experience, talking about how you can use it to train your subjects properly.
Market Research Proposal Template
Market research is a simply essential part of both marketing and of starting your own business. Use this Market Research Proposal Template to sell your vital services.
Website Design Proposal Template
Any freelance web designer or design firm can use this website design proposal template to jumpstart their standard proposals, covering Concept Development, Design, Technical, and Testing. You should customize this agreement to your client’s specific needs and to highlight your experience.
Thesis Proposal Template
Presenting your thesis proposal is probably the most important moment of your academic career. Use this thesis proposal template as a guide for organization.
Architectural Proposal Template
Architects and firms can use this architectural proposal template to set out the scope and costs of proposed works, including sketches, plans or drawings, and then track the parts your prospects are looking at.
Lease Proposal Template
Realtors and private property owners can use this lease proposal template to contract new tenants.
Marketing Proposal Template
Your Marketing Proposal represents your ability to market yourself and thus your clients. Customize this Marketing Proposal Template with images and examples of how you can service your clients.
Marketing Research Proposal Template
It’s impossible for your clients to market businesses without knowing their audiences. This Marketing Research Proposal Template gives you the credibility to provide this service.
Branding Proposal Template
Your branding proposal represents your brand and marketing capabilities. Customize this branding proposal template with photo examples of your work & how you can represent your clients.
Job Proposal Template
This job proposal template is perfect for an HR department or recruitment agency to look to fill a new position.
Event Proposal Template
Use this free event proposal template to offer event management and planning for any business, sporting event or otherwise.
Flooring Installation and Repair Proposal Template
Put your business’ flooring expertise on display and gain new clients by adding photos of your work, customer testimonials, and project details to this customizable flooring installation and repair proposal template.
Commercial Insurance Proposal Template
This template is perfect for the insurance agency offering a variety of commercial insurance products to business clients. Offer your clients property, general liability, auto, workers’ comp, and commercial umbrella insurance in a single, easy to read insurance services proposal.
Human Resources Proposal Template
Show your potential clients why your team is qualified to support their human resources needs with this detailed HR services proposal template!
Speaking Engagement Proposal Template
An engaging speaker that provides valuable information can really make an event. Use this Speaking Engagement Proposal to showcase to your clients how your speakers will make their event a memorable one for their audience.
Property Management Proposal Template
This Property Management Proposal is a great proposal and contract combination that sets out the guidelines for managing a client’s property.
Marketing Recap Proposal Template
A recap of how successful a client’s event was under your company’s facilitation will be sure to help you gain repeat business. Use this Marketing Recap Proposal template to regain that business.
Online Tutoring Services Proposal Template
Education is of the utmost importance. Inform your clients on the superior quality of education that your tutors provide by using this Online Tutoring Services Proposal.
Copywriting Proposal Template
A strong copywriting services proposal helps you stand out from the pretenders you’re up against. Show off your understanding of content writing, strategy, and design with this detailed proposal template.
Solar Panel Installation Proposal Template
Impress your residential clients with this solar panel installation proposal. Use the tables to detail system costs, tax credits, and lifetime financial benefits of your solar systems.
Agriculture Project Proposal Template
This agriculture project proposal template helps farm owners request government funding for approved agricultural projects.
Research Proposal Template
Research projects are very in-depth. This comprehensive Research Proposal will show your prospective clients how serious you are about your research.
Laundry Services Proposal Template
Use this laundry services proposal template to help build your client base for your laundry services.
Architecture Firm Proposal Template
Architecture Firms can use this free architectural proposal template to not only describe their specialties, skills, and processes, but also to set out the scope and costs of proposed works, sketches, plans, and drawings.
Event Catering Proposal Template
People always remember the quality of the food and the professionalism of the staff of a catering company. Use this Event Catering Proposal to show your clients how you put on a great event.
Product Marketing Proposal Template
Your marketing proposal represents your ability to market yourself as well as your client’s products. Use this Product Marketing Proposal template to show how you can assist your clients with their product marketing projects and goals.
Event Photography Proposal Template
Use this Event Photography Proposal to showcase your company’s photography skills and portfolio. Confidently secure your next event booking.
Freelance Writing Proposal Template
Are you a busy writer juggling multiple gigs at the same time? Maybe you’d rather do less pitch writing and more actual writing. Online proposals make it quick and hassle-free for you and your clients, providing all the information you need to express your ideas.
UX Design Proposal Template
This UX design proposal covers each phase of the UX design process, including initial research, prototype development, and user testing. Use it to outline your UX design process to potential clients along with project delivery timelines and costs.
Youtube Marketing Proposal Template
Want to wow your prospects? This Youtube marketing proposal template will help you show off your video chops and marketing expertise. Use the video embed feature to show off your work right inside the proposal!
WordPress Web Design Proposal Template
Every business needs web presence. Use this WordPress Web Design Proposal template to show your prospects your experience in designing websites as well as how you will work with them to create a beautiful and engaging website they will be satisified with.
Inbound Marketing Proposal Template
This Inbound Marketing Proposal Template was designed for marketing companies looking to showcase their marketing services, experience, and expertise to prospective clients. This free downloadable template is completely customizable to fit your company’s needs.
CRM Implementation Proposal Template
Even for the experts, definitions differ when it comes to customer relationship management, or CRM. Our template simplifies this process of two-way interaction between business and consumer, making it ideal for landing clients and keeping them happy.
Staff Hiring Service Proposal Template
We designed this template to help you stand out against other staff hiring services. This staff hiring services proposal template can be used as-is in most cases, but we’ve also included a lot of flexibility so that you can adjust it to your specific services or add further details if you focus on a specific industry.
Car Wash Proposal Template
Does your company offer car wash services to company fleets? This car wash services proposal template will help you stand out against your competitors when seeking new commercial clients for your car wash business.
General Contractor Services Proposal
General contractors don’t have time to spend hours making proposals for every potential job. To help, we designed a general contractor proposal template that you can easily customize for every job. This template is sure to set you apart from the other GCs competing with your company.
Website Analytics Proposal Template
When it comes to website analytics, it’s just as important for your customers to understand “why” as it is “how” and “how much”. That’s why we built a website analytics proposal template that makes it clear to your prospects why they need your services if they want to succeed.
HTML 5 App & Website Proposal
The competition among web and app developers is fierce, and you need to stand out if you want to grow your business. This HTML5 & web app proposal will help you communicate why you’re the right developer for your prospects.
Facebook Marketing Proposal Template
Are you ready to admit how much you love Facebook? That’s OK, since all you really need to know is how important marketing can be on the social media platform. Facebook marketing is intense and potentially lucrative, and this template sets up the process in a likeable format.
E-Commerce (Magento) Web Design Proposal Template
Every business needs an optimized web presence. Use this E-Commerce Web Design Proposal template to show prospects your experience in website design, development, and optimization.
Social Media Optimization Proposal Template
You don’t need a tweet or a Vine to explain the importance of a well-crafted social media presence. With this template, your clients will also see the value in honing or boosting their market standing by optimizing their social media channels and better connecting with customers.
Wedding Photography Proposal Template
This wedding photography proposal template is perfect for freelance photographers and photography agencies alike. It makes it easy for you to highlight your unique qualifications, your past work samples, and the photography services that you offer.
iOS App Development Proposal Template
No two apps are built the same, and that’s especially true when it comes to iOS devices. Apple has exacting standards, you have exacting standards, and your clients will want something incredible that takes their company to the next level.
Printing Services Proposal Template
Commercial printers should use this printing services proposal template to offer a detailed breakdown of their services and pricing to potential business clients.
Fashion Show Sponsorship Proposal Template
Looking for sponsors for your upcoming fashion show? Use this proposal to demonstrate the value of your various sponsorship packages to potential business sponsors.
Equipment Purchase Proposal Template
This equipment purchase proposal template can be modified to suit any equipment sale in seconds. Simply fill in key customer details, model information, features, warranty information, and pricing, and click send!
HR Outsourcing Proposal Template
Does your company provide outsourced HR services? This proposal will help you outline the various human resources that you can offer a client, and put forward a price for a monthly HR services retainer.
Affiliate Marketing Proposal Template
Win clients with this affiliate marketing proposal template. Personalize the pre-written sections to demonstrate your ability to effectively launch and manage results-driven affiliate programs for your prospective clients. Quickly add your own branding, client testimonials, pricing, sales projections, and more.
Window Cleaning Proposal Template
This window cleaning proposal template is perfect for companies that offer window cleaning services to commercial and residential properties. Use the template to show off images of your work, detailed pricing, and key reasons why a property owner should hire you.
Film Proposal Template
Use this film proposal template to present your fantastic film idea to producers to gain support and funding.
Website Redesign Proposal Template
Your client is ready to update their website. Use this Website Redesign Proposal Template to explain how you can transform their website into one that converts into more page views and signups.
WordPress Development Proposal Template
Every business needs a web presence. Use this WordPress Development Proposal template to show your prospects your experience in developing websites as well as how you will work with them to create a beautiful and engaging website they will be satisfied with.
Android App Development Proposal Template
Competition is fierce amongst providers of Android app development. Stand out with this proposal template that includes details regarding native, web, and hybrid mobile apps, and makes it possible for your clients to choose the approach that’s right for them.
Website Strategy Audit Proposal Template
Do you perform audits or your clients’ websites? If so, then this proposal will help you outline how a complete website strategy audit can benefit your clients, and detail the timeline and costs associated with having you audit their website and deliver a comprehensive report.
Event Marketing Proposal Template
Event marketing is a competitive industry. Stand out from your competition with this PandaDoc event marketing template!
Responsive Design Proposal Template
Show off your responsive design chops with this proposal template that includes plenty of space for portfolio images of your previous responsive website builds.
Logistics Services Proposal Template
Impress potential clients with detailed, persuasive logistics services proposals. Use this free logistics services proposal template to display air, rail, road, and sea service packages, outline pricing, and showcase client testimonials. Quickly customize it with your own branding and images.
Marketing Agency Proposal Template
Use this marketing agency proposal template to create beautiful, persuasive proposals for your prospective clients. It’s fully customizable and includes sections for describing your services, showcasing past projects, and displaying pricing packages. Adding your own branding, which will fit seamlessly with the rest of the template, is easy.
Project Management Proposal Template
Use this Project Management Proposal template to demonstrate your knowledge of the project at hand and why your team is the most qualified to carry it out.
Sports Event Sponsorship Proposal Template
Looking for sponsors for your next sports event? This proposal includes three sponsorship tiers, a custom pricing table, and plenty of space for you to show off client testimonials.
Janitorial Services Proposal Template
Clean up the competition, as well as the work spaces, with this Janitorial Servies Proposal template which you can customize for your business according to the services you provide.
Event Sponsorship Proposal Template
Use this sponsorship proposal template to persuade various businesses to sponsor your event or product, making sure to focus on the audience and the obvious benefits your sponsors will get out of it.
Transportation Proposal Template
This transportation proposal template should be used when preparing a proposal for shuttle or VIP transport services for an event.
Travel Proposal Template
Is there an upcoming event or convention in your industry that you would like to attend? Customize this free Travel Proposal Template to let your manager know how the company can benefit from your attendance and how much it will cost them.
Business Partnership Proposal Template
If you are looking to partner up with another business, then you’ll want to use this free Business Partnership Proposal Template. This template sample also allows you to further customize it to your needs.
Investment Proposal Template
This free investment proposal template is designed for organizations and individuals that are seeking funding from investors. Use it to provide a detailed, concise, and persuasive overview of the current state of your business and to highlight exciting opportunities for growth. It includes customizable sections for describing your products and services, market openings, information about competitors, and funding requirements.
Music Event Sponsorship Proposal Template
Use this template to present three sponsorship packages to businesses who are considering sponsoring your next concert or music festival.
Website Maintenance Proposal Template
Provide your clients with a stunning proposal for your website maintenance services with this easy-to-use proposal template.
Investor Proposal Template
Impress prospective investors with this investor proposal template. Tell investors about your company or startup, marketing plan, financial forecasts, and specify how much money you are asking for. Use it to create a comprehensive, persuasive, and detailed document that gives you the best possible chance of gaining the funding your business needs.
Case Study Proposal Template
This free Case Study Proposal Template was created for B2B and B2C businesses in mind. Case studies are essential in any business, especially a growing one. Use this template to help build trust with prospective clients and let them know how others just like them have been successful using your product/service.
Plumbing Proposal Template
This plumbing proposal template makes it easy to create professional estimates for your company’s potential clients.
Engineering Proposal Template
We’ve crafted this template to be used across all engineering fields. Whether you’re in academia, consulting, software, or something else, your pitches will be smoother and better targeted.
Logo Design Proposal Template
Our logo design proposal template will help you craft a thoughtful, detailed proposal for clients interested in having you create their company’s logo.
Email Marketing Proposal Template
Use this email marketing proposal template to create detailed, impressive marketing proposals that showcase the best of what you or your company has to offer. It’s fully customizable, with sections for describing past projects, deliverables, and pricing. You can also add your own branding to the document with just a few clicks.
E-Commerce Proposal Template
Are you in the web design/e-commerce business? This e-commerce proposal is geared for website design companies focusing on developing professional e-commerce websites for their clients.
Bank Loan Proposal Template
How well you present yourself could be the difference between landing that crucial loan or watching your business dreams fade away.
Commercial Proposal Template
If you need a commercial proposal download our free sample here! This commercial proposal template focuses more on the business-case side but can also be tailored to be used for the purchase of products or services or even for a business venture.
Real Estate Proposal Template
Captivate prospective buyers with this free real estate proposal template. Quickly specify property details, secondary costs, additional terms, and any other sections you deem necessary. You can also add your own branding and graphic materials with just a few clicks.
Construction Proposal and Agreement Template
Your construction company is always on the move and on site. Use this Construction Proposal and Agreement to set up your company’s next project.
Accounting Services Proposal Template
Impress your business clients with this detailed accounting services proposal! The template includes pre-written accounting services description, a large pricing table, and electronic signature fields.
Audit Proposal Template
If you are in the business of helping other businesses with audit reviews, use this free audit proposal template to inform your prospective clients on how you can help them through the audit process as well as pass the final review. Feel free to edit where appropriate.
Freelance Web Design Proposal Template
This freelance web design proposal is sure to impress your clients, with plenty of space for visual examples of your work, client testimonials, and project execution details. With 5 minutes of your time you can create a web design proposal that sets you apart from other freelancers.
Proposal to Buy a Business Template
Interested in purchasing a business from another company or individual? This proposal to buy a business template makes it easy to communicate your intent and make an initial offer to the business owner.
Ecommerce Website Design Proposal Template
Competition amongst website designers is fierce, particularly for the business of the new ecommerce brands that emerge on a daily basis. This ecommerce website design proposal template will help you stand out against your competition for sure.
Painting Proposal Template
Use this free painting proposal template to create a persuasive and detailed project outline for potential clients. It includes sections for outlining the scope of work, payment terms, your past experience, timeline, and warranty and follow-up work. It is suitable for individuals, independent companies, and larger organizations and can be fully customized with your branding and images.
Real Estate Development Proposal Template
Use this real estate development proposal template to construct a thorough document detailing your project’s design, feasibility, risk, timeline, and financial considerations for potential investors.
Service Proposal Template
This service proposal template can be used by any B2B services provider. It includes sections for company background, testimonials, discussion of the prospect’s problems and challenges, your proposed solution, pricing, and an implementation schedule.
Medical Services Proposal Template
This medical services proposal template can be used by any company providing medical services to another company. Relevant use cases include on-site emergency services, outsourced medical care, and long-term medical services support.
What are business proposals used for?
A great marketing proposal can be just as important as an outstanding business plan when it comes to winning new business.
Business online proposals give a potential client all the information they need to make an informed decision about your company, the products or services you sell, and why they should work with you.
Well-organized sales proposals help your business stand out from the crowd during the early stages of the sales process. This is critical because your prospective clients are considering competitors, soliciting bids, and comparing proposed solutions to their problem.
What goes into a business proposal?
While there isn’t a set business proposal format, there are a few basic things that your proposal should have. These include:
- Cover page or title page
- Introduction or cover letter
- Company overview and contact information
- Executive summary
- Project overview
- Scope of work documentation
- Terms of the agreement
- Signature field
Sales and marketing proposals are highly flexible and their contents depend on the complexity of the project.
A web design or graphic design proposal might not be as complex a construction proposal for a new building, which might need to include an extensive roadmap and production timeframe in order to meet the minimum requirements of the bid.
No matter your deliverable, your business proposal should help you cross the threshold between marketing and sales. You could include testimonials and a small portfolio of your previous work in order to build trust. A problem statement and basic pricing information are also good candidates for inclusion.
At the end of the day, your business proposal should contain a combination of both custom and boilerplate information.
Include the marketing content that would apply to any customer, but be sure to leave a little room to personalize your proposal so that business owners know you took the time to understand their problem and offer a genuine solution.
Business proposal templates and examples from PandaDoc
While business proposals can help your organization stand out from the crowd, you can’t devote hours to building the perfect proposal every time.
When responding to RFPs or submitting unsolicited proposals, your sales team needs to be able to generate and send content quickly.
That’s why PandaDoc offers free proposal templates to help you create outstanding, customized proposals. While you can download any proposal in our template library as a PDF, signing up for a PandaDoc account will allow you to import our template into the document editor for quick and easy editing.
Browse our business proposal samples and use them to take your sales outreach to the next level.
Frequently asked questions
How many pages should a business proposal be.
It really depends on your business and the complexity of the customer project.
A winning business proposal doesn’t confuse customers. It provides customers with a roadmap to success.
For a simple and straightforward job with a clear deliverable, that may only take a few pages. Proposals for complex jobs could run long enough that they require a full table of contents and a small marketing plan.
Why is a business proposal important?
The business world is competitive. If an organization solicits RFPs, there are dozens of other freelancers, small businesses, and corporate entities bidding to win that contract.
A strong business proposal helps you get noticed and gives new clients all the information they need to contact you.
Think of a business proposal as a self-contained document that tells a client why they should hire you — no Google search required.
How do I write a proposal outline?
Your proposal outline depends on the information you receive from your potential client. If you can use the customer’s RFP as a guide, you can build a marketing proposal to suit those needs.
If you can get your potential client on the phone for a discovery call, you’ll be able to get more information about the project.
Take careful notes and use them to write an effective problem statement based on the call. From there, build your proposal around that information. ?
What type of business proposal do I need?
There are six kinds of business proposals:
- Formally solicited
- Informally solicited
- Unsolicited
- Continuation
- Supplemental
The first three have everything to do with how you find your potential client and whether or not they’re looking for proposals when you contact them. You’ll need to adjust the context of your proposal to match their timeline.
The other three types of business proposals take place based on an existing relationship. If you need to continue work beyond the scope of the original proposal, renew a contract, or do additional work outside the nature of your current agreement, you may need to write a new business proposal to formalize that process.
How can I create my own business proposal template?
It’s easy to create the perfect project proposal template with PandaDoc .
To do this, select any of the free templates from the PandaDoc template library and import it to the PandaDoc document editor. From there, you’ll be able to customize your template to match your brand.
When you’re done, save the document as a template and add variables to easily reuse.
Get started with PandaDoc today
No credit card required
Get Access to ALL Templates & Editors for Just $2 a month.
- Google Docs
- Apple Pages
- Illustrator (AI)
- MS Publisher
- Vectors (EPS)
- Google Sheets
- Apple Numbers
- Power Point
- Backgrounds
- Coloring Pages
- Illustrations
- Video Online
32+ Proposal Letter Templates – DOC, PDF
It is difficult to present your small business in a positive light if you don’t have an accurate communication strategy. A business proposal can help you communicate your startup goals properly and professionally. But, a proposal letter template must precede the actual proposal templates . The purpose of this formal letter in Word is to help you excel at communicating what your startup business will be dealing with once established. You can incorporate these brief templates for sending comprehensive yet short business, wedding, school, and other request letters .
Letter Enclosing Proposal Long Template
- Microsoft Word
Sample Letter Enclosing Proposal Short Template
Proposal Letter Example Download
- Microsoft Publisher
How to Write a Proposal Letter for a Project
Sample proposal letter template.
Formal Proposal Letter Template
Short Advertising Proposal Letter Template
Job Proposal Letter Template
Proposal Letter for Business Template
Strategic Partnership Proposal Letter
Proposal Letter Template for Funding
Business Proposal Letter for Partnership
Formal Business Proposal Letter Design
Sample Product Proposal Letter Template
Free Catering Proposal Letter Template
Event Proposal Letter Template
Free Sending Business Proposal Letter to Client in Word
Free Sponsorship Proposal Letter in PDF Format
Proposal Letter for Partnership Free Editable
Free Love Marriage Proposal Letter To Girl Word Format
Proposal Letter for Service Provider Free Download
Free Download Proposal Letter for Promotion of Employee
Free Proposal Letter for Donations in PDF Format
Free Simple Business Offer Letter Format in PDF
Free Technical Brief Proposal Cover Letter Sample
Free Job / Internship Proposal Letter in PDF
Free Simple Work Project Proposal Letter Printable
Free Official Proposal Letter Download
What is the Meaning of Proposal Letter?
Free new product supplier sales proposal letter.
Free Marketing Vendor Proposal Rejection Letter
Free Construction Bid Request Proposal Approval Letter
Free Printable School Event Proposal Letter Template
Free Wedding Catering Proposal Letter Template
Explain the Types of Business Proposal Letter?
What is a social security benefits proof of income letter, more in letters.
77+ FREE & Premium Proposal Letter - Download NOW
Beautifully Designed, Easily Editable Templates to Get your Work Done Faster & Smarter.
IMAGES
VIDEO
COMMENTS
How to write a business proposal letter · 1. Create a business header · 2. Address the recipient properly · 3. Include relevant background details.
See more ideas about proposal letter, proposal, business proposal letter. ... Business Proposal Letter and How to Make It | Mous Syusa Sample Proposal
For formal proposal letters, first include a business heading with your contact information and your prospect's. Then, briefly introduce your company before
What is the Format of a Proposal? · Title Page. This page of the proposal offers the business address you operate from the date that the proposal
A proposal letter is a formal letter used to establish a business agreement with another party — either in an ongoing arrangement, or to offer one's
5. How do you write an Effective Business Proposal Letter? · Format the letter perfectly · Address the recipient professionally · Provide background details of
How to write a proposal letter · Introduction and background. Set the context for the letter by providing a little background information in the first paragraph.
Instantly draft and send a business proposal template to establish the terms and ... cover letter, pricing, and other terms requested by a client.
A business proposal can help you communicate your startup goals properly and professionally. But, a proposal letter template must precede the actual
How to Write a Business Proposal Letter · Address the recipient · Introduce yourself · State your purpose · State your objectives and goals · Define your uniqueness.