power words for speech

Use Power Words in Your Speech to Persuade Your Audience

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"Words are the most powerful force available to humanity. They have energy and power with the ability to help, to heal, to hinder, to hurt, to harm, to humiliate, and to humble."

Why do you think this quote from Yehuda Berg, an international speaker and author, is so famous and used in so many articles about compelling writing and public speaking?

Firstly, because it’s true.

And secondly, because it sounds persuasive and argumentative , thanks to the power words the speaker uses. (Did you notice that every verb of the second sentence starts with "h"?)

Power words are words that evoke emotions and responses. Implementing them in your speech wherever appropriate can boost the audience's interest, transforming even lifeless arguments into persuasive messages that compel listeners to take action.

In this post, we'll reveal the nature of power words, their types, and ways to include them in your speech to motivate and persuade your audience.  

What are power words?

As the author of Well Said! , a book about public speaking , Darlene Price rightly notes, "Whether it's inspiring a nation, launching a product, building a team, or mending a relationship, the right words spoken at the right time can change history."

Indeed, let's take the iconic speeches of Winston Churchill and Martin Luther King as examples. Both are full of carefully chosen power words drawing people from one emotion to another, inspiring them to act.

Churchill's speech abstract, with power words in red:

King's speech abstract, with power words in red:

Given the above, a good definition of power words is:

Power words are persuasive and descriptive lexical items that trigger a positive or negative emotional response. Spicing content with these words, an author influences the audience's reactions and compels them to take action.

How to know if a word is powerful?

It will fit into at least one of these five qualities:

Descriptive

Action-driven

Using power words in spoken, written, or video content is your chance to engage people and have them pay attention to your message, even in today's world of content shock and super-short attention spans .

It's critical to understand what words are responsible for the particular emotion you want to elicit with your speech. Also, it's essential to know how to layout your power words for them to do good, not harm.

Keep on reading for more details.

Power words are about action and emotion: They make the audience feel something and act accordingly. But emotions are varied.

To have your target audience feel specific emotions that motivate and persuade them to do what you plan, it's critical to choose words that trigger a particular response. Clearly, your speech will fail if you aim to build authority and trust but use vocabulary that engenders anger and greed.

It doesn't mean you shouldn't appeal to negative emotions. It means that you should avoid mixing mutually exclusive or conflicting power words in your speech.

Decide on what you want to evoke, and choose the best words for your public speech to achieve that. Here are some examples of what to evoke and words to use to do so:

Inspire curiosity

Curiosity is what motivates us to research, read, listen, and learn new things. It is probably a reason why you are reading this blog post right now. With the help of corresponding power words in your speech, you can hook your audience with what you're going to reveal.

Here are some examples of curiosity power words:

confidential

But make sure you do satisfy the evoked curiosity with your speech. Otherwise, you'll betray the audience's trust and your authority as a speaker.

Address their fears

Fear is the most powerful emotion to grab and keep people’s attention, and that's why news channels, newspapers, and marketers often appeal to it. We bet you've heard of FOMO, aka fear of missing out on something important: That's precisely how some copywriters and essay writers use fear to motivate consumers to act.

Fear power words examples:

disappointment

Obviously, you don't want your audience to fear for their lives or experience super negative emotions when listening to you. However, there are different levels of fear; evoking a little anxiety with power words, but then saying you also have a solution, can really grab the attention of your audience and influence their perceptions of your speech for the better.

Suggest safety

When using safety power words in your speech, you make the audience feel more secure dealing with you. They need to trust what you say and have confidence that you'll keep a promise. Make them feel as if you protect them from harm by providing actionable information.

Try these power words when appealing to safety:

bestselling

professional

trustworthy

Evoke greed

As well as fear, greed is a relatively negative emotion. We all are a little greedy, and that's why marketing copy is full of words appealing to this emotion: even when overused or cliche, they still work.

With targeted messages (what you want to tell or sell with your speech), consider using words that can help convince and convert your audience. Help them get what they want by suggesting exceptional value to them.

Appeal to greed with the following power words:

inexpensive

Establish your authority

As a speaker, you want to gain the audience's respect and trust. It's critical to exude authority when sharing presentation materials, and you can do that with words too.

A strong way to do this is to present third-party materials (statistics, research or study results, testimonials, and others) supporting your words. Prove that your data is relevant and critical enough for the audience to pay attention and listen to you.

Here are some power words to try to accomplish this:

unquestionable

Build trust

Trust goes hand in hand with authority in public speaking. It is more about building long-term relationships with the audience and convincing them that they can rely on you. Trust-related power words need to be consistent across your speech.

Here are some to try:

Lust is not just about romantic love. It can be about craving or longing for anything, whether an emotion or material possessions. Choose the correct power words in your speech to appeal to what your consumers long for, and satisfy those desires.

Some power words to try here are:

captivating

charismatic

fascinating

Use them together or by themselves to hook the audience and improve your speechwriting while you’re at it.

Make them feel powerful

This is your other weapon to gain the trust of your audience. Why do you think all those corny motivational speakers and internet marketing fraudsters are so popular with thousands of people? They make their audience members feel powerful. We’re not suggesting that you take advantage of, or are dishonest with your audience, but used in moderation, making them feel powerful will help get them on your side.

These are words you can use to boost your audience’s self-esteem:

accomplished

Encourage the audience

Let's face it, most people aren't that excited and motivated to listen to a speech on coaching platforms , conferences, or other events. There’s a good chance that they sat in front of you or their screens tired, bored, or even a bit depressed. Your challenge as a speaker is to wake them up and involve them in your communication.

The power words of encouragement can help. Here go some to consider in speech:

Additional tips for motivating and persuading the audience

Power words are numerous. Their biggest ambassador is Jon Morrow from Smart Blogger, continuously sharing and updating the list of power words on his blog. You can also find power word lists from copywriters, marketers, and bloggers. You can use these words in both headlines and copy, as well as your speeches. It’s a good idea to refer to such lists when looking for unique and action-driven words for your speech.

Together with power words, also consider these extra tips when trying to inspire and persuade your audience:

Use "you" more often than "I."

Call the audience and members by name when you can.

Practice using positive words and phrases: avoid "not" wherever possible.

Try using some literary devices to make your speech more compelling: Look into polysyndeton (extra conjunctions), chiasmus (reversal of structure), anaphora (word repetition at the beginning), or epistrophe (repetition at the end). Experiment with them and let us know the results.

Power words have nothing to do with psychological hacks or tricks to manipulate your audience. The use of power words is an instrument to engage people, grab their attention, and make them listen to your speech. Mix and match them whenever relevant to communicate your message and motivate your audience to take action.

Remember that certain words evoke specific emotions. Decide on what you want your audience to feel and choose your words carefully. Emotions overlap sometimes, so do your best to craft your public speech accordingly.

About the author:

Lesley Vos is a professional copywriter and guest contributor, currently blogging at Bid4Papers , a platform that helps students and authors with writing solutions. Specializing in data research, web text writing, and content promotion, she is in love with words, non-fiction literature, and jazz.

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Home Blog Presentation Ideas Powerful Words to Use in Presentations: Ultra Long List 

Powerful Words to Use in Presentations: Ultra Long List 

The power of words is immense and palpable when it comes to sharing ideas with others. The way you frame your sentences and cherry-pick specific words will affect how the audience preserves you. Not just that. Well-selected power words can shape narratives around businesses, distort (positively and negatively) their perception, and impact the listener’s decision to purchase. That’s why top copywriters and public speakers alike spend a great deal of time brainstorming different word combos and obsessing over their selection of action verbs, adjectives, and linking phrases.

Granted, you no longer need to do that. Just grab a PowerPoint template of your choice and start populating it with our big list of power words! 

What are Power Words?

Power words are persuasive words and phrases that evoke a positive or negative emotional response. Our selection of verbs, adjectives, and adverbs can convey different emotions from slight excitement to rightful outrate. That’s why public speakers , authors, and copywriters always carefully choose their words to convey the right idea and sentiment. 

Power words and phrases can make the same idea sound very different. Let’s take Apple’s famous slogan as an example: Think different. 

You can also convey the same idea using other descriptive words: Don’t think like everybody else, think outside the box, be creative 

However, each variation has a somewhat different ring to it. Ultimately, your word choice also impacts how others perceive you based on your speech.

Researchers found that word selection can have a massive impact on people, businesses, and society as a whole. Individual word choices can indicate the speaker’s mental state and impact the outcomes of a negotiation. Business power words shape customer experience with the brand and affect conversions. Action words, chose by the media, influence public perception of a social issue. 

Interestingly a group of researchers from Wilfrid Laurier University in Canada and Wharton in the US also found that word choices impact the song’s popularity. By applying text mining analytics to Billboard charts, the group found that songs with somewhat more unique texts performed better than those with pretty standard lyrics. A 16% differentiation in lyrical topics within a song was enough to propel it higher than songs in similar genres. 

The takeaway:

Our word choices have a profound impact on how others perceive us, as well as the actions they take afterward. Thus, if you want to be a Rockstar presenter , you need to choose your words carefully and prioritize powerful words! 

List of Powerful Words to Use in Presentations 

The English language has about 170,000 words in use . But an average person has an active vocabulary of 20,000 – 30,000 words. Among them is a smaller range of powerful adjectives and action verbs to make your presentations and speeches more impactful. 

Action Verbs to Use in Your PowerPoint Presentation

As the name implies, action verbs denote some dynamics — state, movement, result, etc. We use action verbs in our everyday speech a lot to describe what and how we do things. As author Elwyn Brooks White suggests : 

“Write with nouns and verbs, not with adjectives and adverbs. The adjective hasn’t been built that can pull a weak or inaccurate noun out of a tight place.”

Strong verbs don’t need adverbs to reinforce them. Compare these two statements: 

• I walked quickly towards the door. 
• I rushed out of the door. 

The first sentence merely states the fact. But the second one better conveys the emotion, the urgency of getting out of the room. It adds color to the narrative and sets the right mood.

In business presentations, action verbs help imply action to the user. They are good to use for both throughout the copy and the closing slide when you describe: 

• Main action points 
• Accomplishments
• Next steps 
• Results 

As you proofread your slide deck, look for weaker verbs and then replace them with stronger synonyms. Some common offenders include: 

• State-of-being verbs such as am, does, do, could, might, etc. While they have their merit, oftentimes, you can find a more descriptive alternative, conveying an extra emotion. 
• Verbs ending in -ing : wishing, planning, forgetting. Be bolder. Use present or past tenses instead. 
• Verbs in conjunction with an adjective: walked quickly, talked loudly, etc. Again, these can be replaced with snappier one-word alternatives. 

List of powerful verbs to make your language more persuasive: 

• Accelerate 
• Alter 
• Maintain 
• Regard 
• Convince 
• Boost 
• Ignite 
• Surge 
• Disrupt 
• Rejuvenate 
• Smash 
• Supercharge 
• Report 
• Change 
• Explore 
• Re-define 
• Strategize 
• Maximize 
• Capture 
• Achieve 

Powerful Adjectives to Use In Your Presentation 

The goal of adjectives is to reinforce your nouns and verbs. Use them to convey specific emotions and set the scene for the audience. 

But be sparring. You are not writing a novel. Too many adjectives can make your slide deck look cluttered, as you’d have to skim on white space to fit longer sentences. Also, excessive use of adjectives can muddle the main idea behind your key statements.

Below is our quick collection of power adjectives you can use to punch up your presentation: 

Power Words for Motivation

• Awe-inspiring
• Exquisite 
• Blissful 
• Brilliant 
• Dynamic 
• Burgeoning 
• Breathtaking
• Accomplished
• Successful 
• Enterprising 
• Venturesome
• Life-changing
• Encouraging 
• Baffling 
• Sensational 
• Incredible 

Power Words for Sales (Adjectives) 

• Cost-effective 
• Exorbitant 
• Knock-out 
• Science-proofed 
• Limited-time 
• Fully-booked
• Refundable 
• Negotiable 
• Below market average 
• Too-good-to-miss
• Budget-friendly
• Optimal 
• Exclusive 
• Time-sensitive
• Efficacious
• Sensible 
• Stylish 
• Unique 
• Profitable 

Power Adjectives to Persuade

• Verified 
• Risk-free 
• Effective 
• Tested 
• Solution-oriented
• Vetted 
• Non-negotiable
• Quality-controlled 
• Reliable 
• Legitimate 
• Lifetime 
• Market-tested 
• Foolproof 
• Surefire 
• Ingenious 
• Innovative 
• Cutting-edge 
• Exceptional 
• Game-changing
• Ground-breaking
• Flagship 
• Assured 
• Collateralized 
• Painless 
• Diciest 
• Tamperproof
• Immutable 

Coherence Markers 

Coherence markers are conversational words and phrases we use to denote logical connections between different ideas. They are not meaningful standalone words. Yet, they play a huge role in making your presentation copy more compelling.

Take a look at these two versions of Dove ad copy:

• Your skin’s natural oils keep it silky and supple. As you age, it becomes less elastic, and the production of oil slows down. Aging can cause dull, dehydrated skin.
• Your skin’s natural oils keep it silky and supple. But as you age, your skin becomes less elastic, and the production of oil slows down. That is why aging can cause dull, dehydrated skin.

The bolded coherence markers help digest the claims by establishing logical connections between the ideas. Research shows that adding such links to any copy (or speech) improves clarity and boosts persuasion. Therefore, sprinkle some coherence markers in your presentation to help the reader or lister mentally justify what you are saying. 

Coherence Markers to Use in a Presentation 

• Now do it 
• So go ahead
• Due to 
• That’s why 
• Given that 
• Here’s the deal:
• That’s right 
• By contrast 
• Beyond that 
• For starters
• What’s the bottom line?
• You might be wondering
• By now you should 
• Better still…
• The general conclusion is that
• Compound this with 
• What does this mean for you?
• Inferring from above 
• Just imagine
• You’ve tried everything. But
• You start to worry that
• Let me guess 
• What’s the catch?
• I know that’s what you’re thinking, right?
• But one thing’s for sure
• Let me say this straight
• Now consider it this way 
• It gest better (or worse)
• But here’s the kicker
• As if that’s not enough
• Best of all

Metaphors 

A metaphor is a figure of speech used to represent or symbolize another object or concept. For example, time is the greatest gift given to you . 

Writers love using metaphors to act depth and eloquence to their narrative. At the same time, top presenters use these to help the reader picture an intangible concept. 

As research found, metaphors help with persuasion by helping the reader or listener form a concrete mental image of the discussed concept. For example, you can say that your printing equipment works fast. But how fast do you mean? A metaphor can help make it more clear, e.g., “Our printing machines an equivalent of Ferrari in terms of speed.”  

Check our complete guide to using metaphors in presentations for more insights. Or swipe of some of the examples from our list below: 

Metaphors for Professional Presentations 

• Zeus-like 
• Drag-and-drop interfaces 
• To be worth waiting for 
• Glue for the Internet 
• To stay afloat 
• Off the shelf 
• Custom-made 
• To get up to speed
• App-like functionality 
• blue ocean / red ocean 
• Bumps on the road 
• Jump on the bandwagon 
• Tossed its cap
• The veneer on the credenza.
• Moonshot project
• More complicated than one-color puzzles.
• Lion-tamer-sky-diver fun
• Pack a punch 
• At the foothold of new 
• Buckets of questions 
• Going against the grain
• The epitome of something else
• From full throttle to a halt

To Conclude

Positive power words speak straight to the hearts and minds of the audiences. They encourage, inspire, motivate, bring up, and help move on in the right direction. If your goal is to hammer in a clear idea and prompt subsequent desirable action, these words are your best buddies to use all through your presentation slides and during delivery! 

1. 12 Tips List PowerPoint Templates

If you´re searching for a PowerPoint Template that is very flexible and can be used to create lists, the 12 Tips List PowerPoint Template is a great choice. 

Use This Template

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One Response to “Powerful Words to Use in Presentations: Ultra Long List ”

Great article! it helped me ALOT. Thank you.

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15 Powerful Speech Opening Lines (And How to Create Your Own)

Hrideep barot.

• Public Speaking , Speech Writing

Powerful speech opening lines set the tone and mood of your speech. It’s what grips the audience to want to know more about the rest of your talk.

The first few seconds are critical. It’s when you have maximum attention of the audience. And you must capitalize on that!

Instead of starting off with something plain and obvious such as a ‘Thank you’ or ‘Good Morning’, there’s so much more you can do for a powerful speech opening (here’s a great article we wrote a while ago on how you should NOT start your speech ).

To help you with this, I’ve compiled some of my favourite openings from various speakers. These speakers have gone on to deliver TED talks , win international Toastmaster competitions or are just noteworthy people who have mastered the art of communication.

After each speaker’s opening line, I have added how you can include their style of opening into your own speech. Understanding how these great speakers do it will certainly give you an idea to create your own speech opening line which will grip the audience from the outset!

Alright! Let’s dive into the 15 powerful speech openings…

Note: Want to take your communications skills to the next level? Book a complimentary consultation with one of our expert communication coaches. We’ll look under the hood of your hurdles and pick two to three growth opportunities so you can speak with impact!

1. Ric Elias

Opening: “Imagine a big explosion as you climb through 3,000 ft. Imagine a plane full of smoke. Imagine an engine going clack, clack, clack. It sounds scary. Well I had a unique seat that day. I was sitting in 1D.”

How to use the power of imagination to open your speech?

Putting your audience in a state of imagination can work extremely well to captivate them for the remainder of your talk.

It really helps to bring your audience in a certain mood that preps them for what’s about to come next. Speakers have used this with high effectiveness by transporting their audience into an imaginary land to help prove their point.

When Ric Elias opened his speech, the detail he used (3000 ft, sound of the engine going clack-clack-clack) made me feel that I too was in the plane. He was trying to make the audience experience what he was feeling – and, at least in my opinion, he did.

When using the imagination opening for speeches, the key is – detail. While we want the audience to wander into imagination, we want them to wander off to the image that we want to create for them. So, detail out your scenario if you’re going to use this technique.

Make your audience feel like they too are in the same circumstance as you were when you were in that particular situation.

2. Barack Obama

Opening: “You can’t say it, but you know it’s true.”

3. Seth MacFarlane

Opening: “There’s nowhere I would rather be on a day like this than around all this electoral equipment.” (It was raining)

How to use humour to open your speech?

When you use humour in a manner that suits your personality, it can set you up for a great speech. Why? Because getting a laugh in the first 30 seconds or so is a great way to quickly get the audience to like you.

And when they like you, they are much more likely to listen to and believe in your ideas.

Obama effortlessly uses his opening line to entice laughter among the audience. He brilliantly used the setting (the context of Trump becoming President) and said a line that completely matched his style of speaking.

Saying a joke without really saying a joke and getting people to laugh requires you to be completely comfortable in your own skin. And that’s not easy for many people (me being one of them).

If the joke doesn’t land as expected, it could lead to a rocky start.

Keep in mind the following when attempting to deliver a funny introduction:

• Know your audience: Make sure your audience gets the context of the joke (if it’s an inside joke among the members you’re speaking to, that’s even better!). You can read this article we wrote where we give you tips on how you can actually get to know your audience better to ensure maximum impact with your speech openings
• The joke should suit your natural personality. Don’t make it look forced or it won’t elicit the desired response
• Test the opening out on a few people who match your real audience. Analyze their response and tweak the joke accordingly if necessary
• Starting your speech with humour means your setting the tone of your speech. It would make sense to have a few more jokes sprinkled around the rest of the speech as well as the audience might be expecting the same from you

4. Mohammed Qahtani

Opening: Puts a cigarette on his lips, lights a lighter, stops just before lighting the cigarette. Looks at audience, “What?”

5. Darren Tay

Opening: Puts a white pair of briefs over his pants.

How to use props to begin your speech?

The reason props work so well in a talk is because in most cases the audience is not expecting anything more than just talking. So when a speaker pulls out an object that is unusual, everyone’s attention goes right to it.

It makes you wonder why that prop is being used in this particular speech.

The key word here is unusual . To grip the audience’s attention at the beginning of the speech, the prop being used should be something that the audience would never expect. Otherwise, it just becomes something that is common. And common = boring!

What Mohammed Qahtani and Darren Tay did superbly well in their talks was that they used props that nobody expected them to.

By pulling out a cigarette and lighter or a white pair of underwear, the audience can’t help but be gripped by what the speaker is about to do next. And that makes for a powerful speech opening.

6. Simon Sinek

Opening: “How do you explain when things don’t go as we assume? Or better, how do you explain when others are able to achieve things that seem to defy all of the assumptions?”

7. Julian Treasure

Opening: “The human voice. It’s the instrument we all play. It’s the most powerful sound in the world. Probably the only one that can start a war or say “I love you.” And yet many people have the experience that when they speak people don’t listen to them. Why is that? How can we speak powerfully to make change in the world?”

How to use questions to open a speech?

I use this method often. Starting off with a question is the simplest way to start your speech in a manner that immediately engages the audience.

But we should keep our questions compelling as opposed to something that is fairly obvious.

I’ve heard many speakers start their speeches with questions like “How many of us want to be successful?”

No one is going to say ‘no’ to that and frankly, I just feel silly raising my hand at such questions.

Simon Sinek and Jullian Treasure used questions in a manner that really made the audience think and make them curious to find out what the answer to that question is.

What Jullian Treasure did even better was the use of a few statements which built up to his question. This made the question even more compelling and set the theme for what the rest of his talk would be about.

So think of what question you can ask in your speech that will:

• Set the theme for the remainder of your speech
• Not be something that is fairly obvious
• Be compelling enough so that the audience will actually want to know what the answer to that question will be

8. Aaron Beverley

Opening: Long pause (after an absurdly long introduction of a 57-word speech title). “Be honest. You enjoyed that, didn’t you?”

How to use silence for speech openings?

The reason this speech opening stands out is because of the fact that the title itself is 57 words long. The audience was already hilariously intrigued by what was going to come next.

But what’s so gripping here is the way Aaron holds the crowd’s suspense by…doing nothing. For about 10 to 12 seconds he did nothing but stand and look at the audience. Everyone quietened down. He then broke this silence by a humorous remark that brought the audience laughing down again.

When going on to open your speech, besides focusing on building a killer opening sentence, how about just being silent?

It’s important to keep in mind that the point of having a strong opening is so that the audience’s attention is all on you and are intrigued enough to want to listen to the rest of your speech.

Silence is a great way to do that. When you get on the stage, just pause for a few seconds (about 3 to 5 seconds) and just look at the crowd. Let the audience and yourself settle in to the fact that the spotlight is now on you.

I can’t put my finger on it, but there is something about starting the speech off with a pure pause that just makes the beginning so much more powerful. It adds credibility to you as a speaker as well, making you look more comfortable and confident on stage. 

If you want to know more about the power of pausing in public speaking , check out this post we wrote. It will give you a deeper insight into the importance of pausing and how you can harness it for your own speeches. You can also check out this video to know more about Pausing for Public Speaking:

9. Dan Pink

Opening: “I need to make a confession at the outset here. Little over 20 years ago, I did something that I regret. Something that I’m not particularly proud of. Something that in many ways I wish no one would ever know but that here I feel kind of obliged to reveal.”

10. Kelly McGonigal

Opening: “I have a confession to make. But first I want you to make a little confession to me.”

How to use a build-up to open your speech?

When there are so many amazing ways to start a speech and grip an audience from the outset, why would you ever choose to begin your speech with a ‘Good morning?’.

That’s what I love about build-ups. They set the mood for something awesome that’s about to come in that the audience will feel like they just have to know about.

Instead of starting a speech as it is, see if you can add some build-up to your beginning itself. For instance, in Kelly McGonigal’s speech, she could have started off with the question of stress itself (which she eventually moves on to in her speech). It’s not a bad way to start the speech.

But by adding the statement of “I have a confession to make” and then not revealing the confession for a little bit, the audience is gripped to know what she’s about to do next and find out what indeed is her confession.

11. Tim Urban

Opening: “So in college, I was a government major. Which means that I had to write a lot of papers. Now when a normal student writes a paper, they might spread the work out a little like this.”

12. Scott Dinsmore

Opening: “8 years ago, I got the worst career advice of my life.”

How to use storytelling as a speech opening?

“The most powerful person in the world is the storyteller.” Steve Jobs

Storytelling is the foundation of good speeches. Starting your speech with a story is a great way to grip the audience’s attention. It makes them yearn to want to know how the rest of the story is going to pan out.

Tim Urban starts off his speech with a story dating back to his college days. His use of slides is masterful and something we all can learn from. But while his story sounds simple, it does the job of intriguing the audience to want to know more.

As soon as I heard the opening lines, I thought to myself “If normal students write their paper in a certain manner, how does Tim write his papers?”

Combine such a simple yet intriguing opening with comedic slides, and you’ve got yourself a pretty gripping speech.

Scott Dismore’s statement has a similar impact. However, just a side note, Scott Dismore actually started his speech with “Wow, what an honour.”

I would advise to not start your talk with something such as that. It’s way too common and does not do the job an opening must, which is to grip your audience and set the tone for what’s coming.

13. Larry Smith

Opening: “I want to discuss with you this afternoon why you’re going to fail to have a great career.”

14. Jane McGonigal

Opening: “You will live 7.5 minutes longer than you would have otherwise, just because you watched this talk.”

How to use provocative statements to start your speech?

Making a provocative statement creates a keen desire among the audience to want to know more about what you have to say. It immediately brings everyone into attention.

Larry Smith did just that by making his opening statement surprising, lightly humorous, and above all – fearful. These elements lead to an opening statement which creates so much curiosity among the audience that they need to know how your speech pans out.

This one time, I remember seeing a speaker start a speech with, “Last week, my best friend committed suicide.” The entire crowd was gripped. Everyone could feel the tension in the room.

They were just waiting for the speaker to continue to know where this speech will go.

That’s what a hard-hitting statement does, it intrigues your audience so much that they can’t wait to hear more! Just a tip, if you do start off with a provocative, hard-hitting statement, make sure you pause for a moment after saying it.

Silence after an impactful statement will allow your message to really sink in with the audience.

Related article: 5 Ways to Grab Your Audience’s Attention When You’re Losing it!

15. Ramona J Smith

Opening: In a boxing stance, “Life would sometimes feel like a fight. The punches, jabs and hooks will come in the form of challenges, obstacles and failures. Yet if you stay in the ring and learn from those past fights, at the end of each round, you’ll be still standing.”

How to use your full body to grip the audience at the beginning of your speech?

In a talk, the audience is expecting you to do just that – talk. But when you enter the stage and start putting your full body into use in a way that the audience does not expect, it grabs their attention.

Body language is critical when it comes to public speaking. Hand gestures, stage movement, facial expressions are all things that need to be paid attention to while you’re speaking on stage. But that’s not I’m talking about here.

Here, I’m referring to a unique use of the body that grips the audience, like how Ramona did. By using her body to get into a boxing stance, imitating punches, jabs and hooks with her arms while talking – that’s what got the audience’s attention.

The reason I say this is so powerful is because if you take Ramona’s speech and remove the body usage from her opening, the entire magic of the opening falls flat.

While the content is definitely strong, without those movements, she would not have captured the audience’s attention as beautifully as she did with the use of her body.

So if you have a speech opening that seems slightly dull, see if you can add some body movement to it.

If your speech starts with a story of someone running, actually act out the running. If your speech starts with a story of someone reading, actually act out the reading.

It will make your speech opening that much more impactful.

Related article: 5 Body Language Tips to Command the Stage

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Final Words

So there it is! 15 speech openings from some of my favourite speeches. Hopefully, these will act as a guide for you to create your own opening which is super impactful and sets you off on the path to becoming a powerful public speaker!

But remember, while a speech opening is super important, it’s just part of an overall structure.

If you’re serious about not just creating a great speech opening but to improve your public speaking at an overall level, I would highly recommend you to check out this course: Acumen Presents: Chris Anderson on Public Speaking on Udemy. Not only does it have specific lectures on starting and ending a speech, but it also offers an in-depth guide into all the nuances of public speaking. 

Being the founder of TED Talks, Chris Anderson provides numerous examples of the best TED speakers to give us a very practical way of overcoming stage fear and delivering a speech that people will remember. His course has helped me personally and I would definitely recommend it to anyone looking to learn public speaking. 

No one is ever “done” learning public speaking. It’s a continuous process and you can always get better. Keep learning, keep conquering and keep being awesome!

Lastly, if you want to know how you should NOT open your speech, we’ve got a video for you:

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50 Power Words To Use In Persuasive Writing

Certain words pack a powerful punch. When used correctly, they can grab attention, convey emotion, and motivate people to take action. Using power words in persuasive writing can be incredibly effective and help lead to conversions.

Some of the most commonly used power words include:

1. “You” – This word is a powerful way to get someone’s attention. It personalizes the message and makes the recipient feel like you are speaking directly to them.

2. “New” – This word is eye-catching and creates a sense of urgency. It implies that there is something fresh and exciting to be experienced.

3. “Free” – This word is a great way to get people’s attention. It conveys the message that no risk or cost is associated with taking advantage of what you are offering.

4. ” because ” – This phrase is a great way to justify or explain why someone should take action. It shows that you have thought through the situation and have a logical reason for why someone should comply with your request.

5. ” now ” – This word creates a sense of urgency and encourages people to take action immediately. It suggests they may miss out on a great opportunity if they delay.

6. ” instantly ” – This word is similar to “now” because it creates a sense of urgency. However, it takes things one step further by implying that the results will be immediate.

7. ” save ” – This word is often used to get people’s attention and encourage them to take action. It suggests they can reduce costs or time by taking advantage of your offer.

8. ” increase ” – This word is typically used to show how someone will benefit from taking action. It suggests that they will be able to improve or enhance something by doing what you are suggesting.

9. ” discover ” – This word piques curiosity and encourages people to want to learn more. It suggests that there is something new and exciting to be found by taking the recommended action.

10. ” create ” – It implies that the individual has the power to make something happen by taking the recommended course of action.

11. ” prevent ” – This word is a great way to get people’s attention and show them how your suggestion can help them avoid a negative outcome.

12. ” eliminate ” – Similar to “prevent,” this word also highlights how taking action can help people steer clear of undesirable consequences.

13. ” gain ” – This word is typically used to show how someone will benefit from taking action. It suggests that they will be able to acquire something desirable by doing what you are suggesting.

14. ” improve ” – It suggests that the individual has the ability to make something better by doing what you are suggesting.

15. ” reduce ” – This word is a great way to get people’s attention and show them how your suggestion can help them save money or time.

16. ” simplify ” – It suggests that the individual has the ability to make something easier by doing what you are suggesting.

17. ” accelerate ” -. It suggests that they will be able to achieve their goals more quickly by doing what you are suggesting.

18. ” award ” – This word suggests they can receive something desirable (such as recognition or a prize) by doing what you suggest.

19. ” authorize ” – It suggests that the individual has the ability to give permission or approval by doing what you are suggesting.

20. ” boost ” – It suggests that the individual has the ability to make something better or more effective by doing what you are suggesting.

21. ” complete ” suggests that they can finish or accomplish something by doing what you suggest.

22. ” double ” – This word is a great way to get people’s attention and show them how your suggestion can help them improve or enhance something.

23. ” enable ” – It suggests that the individual has the ability to make something possible by doing what you are suggesting.

24. ” encourage ” -. It suggests that the individual has the ability to make something more likely or probable by doing what you are suggesting.

25. ” expand ” – It suggests that the individual has the ability to make something larger or greater by doing what you are suggesting.

26. ” extend ” – It suggests that the individual has the ability to make something longer or last longer by doing what you are suggesting.

27. ” facilitate ” – It suggests that the individual has the ability to make something easier or more likely by doing what you are suggesting.

28. ” finance ” – This word is a great way to get people’s attention and show them how your suggestion can help them obtain money or funding.

29. ” generate ” – It suggests that the individual has the ability to create or produce something by doing what you are suggesting.

30. ” implement ” suggests that they can put something into effect or make it happen

31. ” increase ” – It suggests that the individual has the ability to make something greater or larger.

32. ” influence ” – This word is a great way to get people’s attention and show them how your suggestion can help them change or affect something.

33. ” launch ” -. It suggests that the individual has the ability to start or initiate something by doing what you are suggesting.

34. ” maximize ” – This word is a great way to get people’s attention and show them how your suggestion can help them make something as large or great as possible.

35. ” motivate ” – it suggests that the individual has the ability to encourage or inspire someone to do something by doing what you are suggesting.

36. ” optimize ” – This word is a great way to get people’s attention and show them how your suggestion can help them make something as effective or efficient as possible.

37. ” outline ” – It suggests that the individual has the ability to describe or summarize something by doing what you are suggesting.

38. ” promote ”- It suggests that the individual has the ability to make something more widely known or accepted by doing what you are suggesting.

39. ” provide ”- It suggests that the individual has the ability to make something available or accessible by doing what you are suggesting.

40. ” recommend ”- It suggests that the individual has the ability to suggest or endorse something by doing what you are suggesting.

41. ” reduce ”- It suggests that the individual has the ability to make something smaller or less by doing what you are suggesting.

42. ” register ”- It suggests that the individual has the ability to record or officially sign up for something by doing what you are suggesting.

43. ” reinforce ”- It suggests that the individual has the ability to make something stronger or more effective by doing what you are suggesting.

44. ” represent ”- It suggests that the individual has the ability to stand for or act on behalf of something by doing what you are suggesting.

45. ” simplify ”- It suggests that the individual has the ability to make something easier or less complicated by doing what you are suggesting.

46. ” stimulate ”- It suggests that the individual has the ability to encourage or motivate someone to do something by doing what you are suggesting.

47. ” strengthen ”- It suggests that the individual has the ability to make something stronger or more effective by doing what you are suggesting.

48. ” support ”- It suggests that the individual has the ability to provide assistance or help to something by doing what you are suggesting.

49. ” test ”- It suggests that the individual has the ability to see if something works or not by doing what you are suggesting.

50. ” validate ”- It suggests that the individual has the ability to confirm or verify something by doing what you are suggesting.

Using these power words in your content will help increase the persuasiveness of your writing and make it more likely that people will take action on what you are suggesting. So don’t hesitate to incorporate them into your next piece!

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When it comes to writing, Willow Tenny is a true pro. She has a wealth of experience in SEO copywriting and creative writing, and she knows exactly what it takes to produce quality content. On her blog, Willow Writes, Willow shares top writing strategies with both beginners and experienced writers.

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