presentation skills development goal

11 SMART Goals Examples for Your Public Speaking Skills

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Public speaking is one of the most common fears. It is not easy to get on stage with people looking straight at you, and give a speech.

But by working on your public speaking skills, you can get better at it, and start to appear more comfortable when on stage.

One strategy that can help is to set SMART goals that provide milestones you can use to overcome the specific challenges you have related to public speaking.

So, in this article, we will briefly discuss what smart goals are, why they are important for public speaking, and finally we’ll look at 11 SMART goals that you can apply to improve your public speaking .

Let’s get to it.

Table of Contents

What Are SMART Goals?

If we don’t have a compass or a compass that is constantly spinning around, we will probably end up getting nowhere. SMART goals help us set a target and draw a roadmap to get there. The clearer our vision of the target, the easier it is for us to achieve them.

We hear about SMART Goals nearly every day; everyone talks about them. Setting goals is one of the most crucial steps to achieving what is important for you in life; they help us acknowledge and define our objectives, give us a sense of direction, and help us align our compass.

Not All Goals Are as SMART as They Seem

Have you ever made a list of vague goals that ended up in your drawer, never to see the light of day again? How about a list of goals about getting organized that you found in your huge pile of papers lying on the floor beside your desk?

According to Jack Canfield , an American author, “Vague goals lead to vague results.”

Take one common goal that many people set, chase them for a few days, and eventually give up on; “I want to be a better public speaker.” Before we get on stage and speak our hearts out, we need to have a specific objective. Being a better public speaker is a term that is too vague to be a SMART goal.

Without a precise and clearly defined objective, all our plans are likely to fail. SMART goals help us define our objective and allow us to focus on it. The acronym SMART expands into:

S pecific: Must be narrowed down, focused, and clearly defined
M easurable: Must have some quantitative factors that help track progress
A ttainable: Must be achievable
R elevant: Must be important and have a significant value in our life
T ime-Bound: Must have a timeline and a deadline

If you are looking for a more detailed overview of SMART goals and how to set them with a few easy steps, then be sure to check out our step-by-step build for setting and achieving SMART goals.

Why SMART Goals Are Important for Public Speaking

Public speaking is a vast field. Setting a goal like “ I want to be a better public speaker ” is too vague to address and work on.

Every public speaker has some room for improvement. So if you want to get better at speaking in front of crowds, then you could set SMART goals that help you focus on:

Confidently delivering the message
Maintaining eye contact
Stop using filler words such as um, ah, like, actually, etc.
Improving body language
Improving vocality
Making your presentations more engaging

Each one of these goals will make you a better public speaker. Working on these more specific tasks will be much easier than working on a vague goal of becoming a better public speaker.

smart goals examples | speaking goals for students | smart goal for presentation skills

Public speaking is a skill that will take time and practice to improve. If your goals aren’t in the right order, you will not make much progress, exhaust yourself, and eventually give up. It is important to be specific with what you want to achieve.

So let’s dive into 11 examples of SMART goals you could set.

11 SMART Goals Examples for Public Speaking

1. improve stage confidence.

I want to improve my stage confidence and learn how to deliver my message more confidently. I will record my speeches and make it a habit to go over my presentations the next day and list all confidence flaws I find. I will try to eliminate them in my next presentation and aim to have less than five flaws in all my speeches by six months.

Specific: Improve stage confidence, and reduce confidence flaws to less than five

Measurable: The progress can be measured by counting the confidence flaws, and when the flaws drop below five, I will know that I have achieved the goal

Attainable: Using the recordings from the speeches, I can determine if the goal is attainable or not. Also, there is good room for error, and adequate time has been provided to practice and improve.

Relevant: I want to deliver the message more confidently because it will persuade more people. I will also feel better after presenting confidently.

Time-Bound: Since I have set a deadline for this goal, I know that I have to reduce the flaws to less than five in six months.

2. Overcome Stage Fright

I have a big presentation coming up in three months. I want to learn how to manage my nerves. I will practice speaking to small family audiences to overcome my nerves and increase my speech time from 3 minutes to 15 minutes by the end of two months.

Specific: Overcome stage fright and increase speech time to 15 minutes

Measurable: The progress can be measured by measuring the time I stayed on the stage

Attainable: With the help of the family audience, I will be able to speak more easily, and

Relevant: I have a big presentation coming up and want to do well in it

Time-Bound: I have set a timeline that I want to get comfortable by the end of two months and also increase my speech duration to 15 minutes by then.

3. Control Filler Words

I want to eliminate the use of filler words like uhh, umm, so, etc. I want to sound more confident on stage. I hope to minimize the usage of filler words by rehearsing my speech at least five times before delivering it. I plan to have a maximum of two filler words for every ten minutes of presentation by the end of four months .

Specific: Sound more confident by eliminating filler words

Measurable: The progress can be measured by counting the filler words in the speeches. When they are down to two for every ten minutes of speaking, the goal will be achieved

Attainable: With ample time, and room for error, the goal is made attainable

Relevant: I want to sound confident and not waste my efforts in preparing and delivering the speech

Time-Bound: The timeline is clearly defined at four months

4. Build Rapport with Audience

I want to refer less to my notes during my presentation because I would like to build a rapport with the audience. I will rehearse my speech six times before it is due in two weeks.

Specific: Build rapport with the audience, minimize the usage of notes, and rehearse the speech at least six times.

Measurable: The progress can be measured by counting the times I referred to the notes.

Attainable: With proper rehearsals and practice, it is attainable

Relevant: I would like to build a rapport with the audience and make a good impression.

Time-Bound: The timeline is clearly defined at two weeks.

5. Improve Posture

I want to improve my posture and look more confident when on stage. I have to stop myself from slouching when standing up during my presentation. I will consciously correct my posture every time I slouch over the next 30 days .

Specific: Stop slouching and maintain a good posture.

Measurable: The progress can be measured by checking the number of times I slouched during the speech. And also, by the number of times I had to correct my posture consciously.

Attainable: Since the slouching habit can be eliminated within a few days, this goal is attainable

Relevant: I want to look confident and leave a positive impression on the audience

Time-Bound: The timeline is defined as 30 days

6. Control Purposeless Movement

I want to control purposeless movement on stage as it distracts the audience. I will work with my friend and ask them to count the times they think I unintentionally fidgeted on stage. I want to control and eliminate purposeless movement with practice over the next ten presentations .

Specific: Control purposeless movement.

Measurable: The progress can be measured by checking the number of times I fidgeted or moved unintentionally on stage.

Attainable: With practice, purposeless movement can be eliminated, as many novice public speakers have done.

Relevant: I want to look confident and not speak to a distracted audience

Time-Bound: The timeline is ten presentations. This means that I hope to have significantly minimized purposeless movement by the time I start my eleventh.

7. Improve Audience Engagement

I want to improve the audience engagement by adding humor to my speech. After every ten minutes of my forty-minute presentation, I will add a joke to keep the audience alert and engaged.

Specific: Improve audience engagement

Measurable: The progress can be measured by checking the reaction of the audience and the number of times a joke was told during the presentation.

Attainable: Several speakers add humor to their presentations to keep the audience engaged

Relevant: I want to keep the audience engaged and not feel like a television or a radio.

Time-Bound: The timeline is defined as a joke every ten minutes during a forty-minute presentation

8. Improve Eye Contact

I want to improve my eye contact with the audience and improve my credibility. I will practice making eye contact with every audience member for five seconds. I will start by practicing with small audiences of 8-10 people and hope to be comfortable with larger audiences by six months.

Specific: Improve eye contact

Measurable: The progress can be measured by checking the number of times I stared blankly at the floor, ceiling, or wall. It can also be measured by the audience size that I am comfortable with

Attainable: Several speakers can make eye contact with their audience members. If they can, so can I.

Relevant: I want to improve my credibility with the audience

Time-Bound: The timeline is defined as six months’ worth of practice

9. Design Eye-catching Slides

I want to be able to design eye-catching and intriguing presentation slides. I plan to attend an online course on presentation design for two weeks and hope to make professional-looking slides by the end of the course.

Specific: Learn how to design eye-catching slides

Measurable: The progress can be measured by the number of days the course has been attended and also by comparing previous slides to ones after the course

Attainable: The goal is easy to attain

Relevant: I want to impress the audience and keep them intrigued with my presentations

Time-Bound: The timeline is defined with the course of two weeks

10. Improve Voice Modulation

I want to work on adding voice modulation to my speeches. My monotonous voice often causes the audience members to doze off. I will work with a public speaking coach for two months to learn and apply modulation. I will also keep an eye on the members dozing off to know how effective the coaching is.

Specific: Improve voice modulation and keep the audience alert.

Measurable: The progress can be measured by checking the number of audience members who doze off during the presentation and comparing it with previous presentations.

Attainable: The goal is easy to attain with a public speaking coach

Relevant: I want the audience to listen to what I am saying

Time-Bound: The timeline is two months to minimize the number of dozed-off audience members.

11. Improve Hand Gestures

I want to add emphasis to my speeches by adding proper hand gestures. I will take an online public speaking course to learn the skill. I will then record myself during rehearsals and on stage to determine how much I am improving during the course. I hope to be fluent with the gestures within four months .

Specific: Improve hand gestures

Measurable: The progress can be measured by checking the number of times hand gestures were used

Attainable: The goal is easy to attain with practice

Relevant: I want the audience to understand the importance of what I am saying

Time-Bound: The timeline is defined as four months.

Final Thoughts on SMART Goals for Public Speaking

Public speaking is a broad topic. So it’s essential to narrow down the areas you want to improve related to the current challenges you’re facing. Hopefully these 11 examples will provide that spark of inspiration for setting goals that will help you become a more effective public speaker.

Just remember that the key to accomplishing SMART goals is to have them written down and revisit them every day. To get started, you can use one of the SMART goal worksheets and templates that are provided on this page .

And if you want more SMART goal ideas and examples, be sure to check out these blog posts:

5 SMART Goal Examples for Your Musician Career
6 SMART Goals Examples for Event Coordinators
7 SMART Goals Examples for Churches or a Ministry

Finally, if you want to take your goal-setting efforts to the next level, check out this FREE printable worksheet and a step-by-step process that will help you set effective SMART goals .

smart goals for public speaking | public speaking goals examples | smart goals for public speaking examples

Presentation Skills: 15 Examples for Setting Performance Goals

Presentation Skills: Use these examples for setting employee performance goals. Help your employees master this skill with 5 fresh ideas that drive change.

Presentation Skills are useful in getting your message or opinion out there in many aspects of life and work, though they are mostly used in businesses, sales, teaching, lecturing, and training.

Presentation Skills: Set Goals for your Employees. Here are some examples:

Show the willingness to learn new ways of delivering presentations.
Know my audience well enough and to use proper language and terms that suit them.
Conduct proper research and careful preparation before delivering any presentation.
Build and show high confidence at all times when delivering a presentation.
To prepare and use visual aids more appropriately while making presentations.
Attend more presentation meetings and seminars to try to learn from others.
Speak with great clarity and in a concise way that the audience can comprehend.
React to the concerns and questions raised by the audience in the right way.
Carry out proper audience analysis to have an effective presentation.
Create a very lively persona always before, during and after delivering any presentation.

Presentation Skills: Improve and master this core skill with these ideas

Keep the message and the purpose clear. Ensure that your message is presented with clarity passing the central message as it should be to eliminate any reason for sharing non-relevant information.
Understand your audience. It is highly critical to understand who your audience is, ensure you understand who your audience is before you address them.
Structure your presentations properly. Poorly presented presentations reflect a lack of understanding. Make sure your presentations are well presented to make it easy to read and share them easily.
Practice your delivery. Delivery of your services and products is what determines if you will or lose your customers.
Be comfortable with the use of PowerPoint. This is a presentation tool that allows one to include videos and photos to make an attractive presentation. Learn its basics to create presentations that educate.

These articles may interest you

6 presentation skills and how to improve them

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What are presentation skills?

The importance of presentation skills, 6 presentation skills examples, how to improve presentation skills.

Tips for dealing with presentation anxiety

Learn how to captivate an audience with ease

Capturing an audience’s attention takes practice.

Over time, great presenters learn how to organize their speeches and captivate an audience from start to finish. They spark curiosity, know how to read a room , and understand what their audience needs to walk away feeling like they learned something valuable.

Regardless of your profession, you most likely use presentation skills on a monthly or even weekly basis. Maybe you lead brainstorming sessions or host client calls.

Developing effective presentation skills makes it easier to contribute ideas with confidence and show others you’re someone to trust. Although speaking in front of a crowd sometimes brings nerves and anxiety , it also sparks new opportunities.

Presentation skills are the qualities and abilities you need to communicate ideas effectively and deliver a compelling speech. They influence how you structure a presentation and how an audience receives it. Understanding body language , creating impactful visual aids, and projecting your voice all fall under this umbrella.

A great presentation depends on more than what you say. It’s about how you say it. Storytelling , stage presence, and voice projection all shape how well you express your ideas and connect with the audience. These skills do take practice, but they’re worth developing — especially if public speaking makes you nervous.

Engaging a crowd isn’t easy. You may feel anxious to step in front of an audience and have all eyes and ears on you.

But feeling that anxiety doesn’t mean your ideas aren’t worth sharing. Whether you’re giving an inspiring speech or delivering a monthly recap at work, your audience is there to listen to you. Harness that nervous energy and turn it into progress.

Strong presentation skills make it easier to convey your thoughts to audiences of all sizes. They can help you tell a compelling story, convince people of a pitch , or teach a group something entirely new to them. And when it comes to the workplace, the strength of your presentation skills could play a part in getting a promotion or contributing to a new initiative.

To fully understand the impact these skills have on creating a successful presentation, it’s helpful to look at each one individually. Here are six valuable skills you can develop:

1. Active listening

Active listening is an excellent communication skill for any professional to hone. When you have strong active listening skills, you can listen to others effectively and observe their nonverbal cues . This helps you assess whether or not your audience members are engaged in and understand what you’re sharing.

Great public speakers use active listening to assess the audience’s reactions and adjust their speech if they find it lacks impact. Signs like slouching, negative facial expressions, and roaming eye contact are all signs to watch out for when giving a presentation.

2. Body language

If you’re researching presentation skills, chances are you’ve already watched a few notable speeches like TED Talks or industry seminars. And one thing you probably noticed is that speakers can capture attention with their body language.

A mixture of eye contact, hand gestures , and purposeful pacing makes a presentation more interesting and engaging. If you stand in one spot and don’t move your body, the audience might zone out.

two-women-talking-happily-on-radio-presentation-skills

3. Stage presence

A great stage presence looks different for everyone. A comedian might aim for more movement and excitement, and a conference speaker might focus their energy on the content of their speech. Although neither is better than the other, both understand their strengths and their audience’s needs.

Developing a stage presence involves finding your own unique communication style . Lean into your strengths, whether that’s adding an injection of humor or asking questions to make it interactive . To give a great presentation, you might even incorporate relevant props or presentation slides.

4. Storytelling

According to Forbes, audiences typically pay attention for about 10 minutes before tuning out . But you can lengthen their attention span by offering a presentation that interests them for longer. Include a narrative they’ll want to listen to, and tell a story as you go along.

Shaping your content to follow a clear narrative can spark your audience’s curiosity and entice them to pay careful attention. You can use anecdotes from your personal or professional life that take your audience along through relevant moments. If you’re pitching a product, you can start with a problem and lead your audience through the stages of how your product provides a solution.

5. Voice projection

Although this skill may be obvious, you need your audience to hear what you’re saying. This can be challenging if you’re naturally soft-spoken and struggle to project your voice.

Remember to straighten your posture and take deep breaths before speaking, which will help you speak louder and fill the room. If you’re talking into a microphone or participating in a virtual meeting, you can use your regular conversational voice, but you still want to sound confident and self-assured with a strong tone.

If you’re unsure whether everyone can hear you, you can always ask the audience at the beginning of your speech and wait for confirmation. That way, they won’t have to potentially interrupt you later.

Ensuring everyone can hear you also includes your speed and annunciation. It’s easy to speak quickly when nervous, but try to slow down and pronounce every word. Mumbling can make your presentation difficult to understand and pay attention to.

6. Verbal communication

Although verbal communication involves your projection and tone, it also covers the language and pacing you use to get your point across. This includes where you choose to place pauses in your speech or the tone you use to emphasize important ideas.

If you’re giving a presentation on collaboration in the workplace , you might start your speech by saying, “There’s something every workplace needs to succeed: teamwork.” By placing emphasis on the word “ teamwork ,” you give your audience a hint on what ideas will follow.

To further connect with your audience through diction, pay careful attention to who you’re speaking to. The way you talk to your colleagues might be different from how you speak to a group of superiors, even if you’re discussing the same subject. You might use more humor and a conversational tone for the former and more serious, formal diction for the latter.

Everyone has strengths and weaknesses when it comes to presenting. Maybe you’re confident in your use of body language, but your voice projection needs work. Maybe you’re a great storyteller in small group settings, but need to work on your stage presence in front of larger crowds.

The first step to improving presentation skills is pinpointing your gaps and determining which qualities to build upon first. Here are four tips for enhancing your presentation skills:

1. Build self-confidence

Confident people know how to speak with authority and share their ideas. Although feeling good about your presentation skills is easier said than done, building confidence is key to helping your audience believe in what you’re saying. Try practicing positive self-talk and continuously researching your topic's ins and outs.

If you don’t feel confident on the inside, fake it until you make it. Stand up straight, project your voice, and try your best to appear engaged and excited. Chances are, the audience doesn’t know you’re unsure of your skills — and they don’t need to.

Another tip is to lean into your slideshow, if you’re using one. Create something colorful and interesting so the audience’s eyes fall there instead of on you. And when you feel proud of your slideshow, you’ll be more eager to share it with others, bringing more energy to your presentation.

2. Watch other presentations

Developing the soft skills necessary for a good presentation can be challenging without seeing them in action. Watch as many as possible to become more familiar with public speaking skills and what makes a great presentation. You could attend events with keynote speakers or view past speeches on similar topics online.

Take a close look at how those presenters use verbal communication and body language to engage their audiences. Grab a notebook and jot down what you enjoyed and your main takeaways. Try to recall the techniques they used to emphasize their main points, whether they used pauses effectively, had interesting visual aids, or told a fascinating story.

woman-looking-at-video-from-tablet-while-cooking-dinner-presentation-skills

3. Get in front of a crowd

You don’t need a large auditorium to practice public speaking. There are dozens of other ways to feel confident and develop good presentation skills.

If you’re a natural comedian, consider joining a small stand-up comedy club. If you’re an avid writer, participate in a public poetry reading. Even music and acting can help you feel more comfortable in front of a crowd.

If you’d rather keep it professional, you can still work on your presentation skills in the office. Challenge yourself to participate at least once in every team meeting, or plan and present a project to become more comfortable vocalizing your ideas. You could also speak to your manager about opportunities that flex your public speaking abilities.

4. Overcome fear

Many people experience feelings of fear before presenting in front of an audience, whether those feelings appear as a few butterflies or more severe anxiety. Try grounding yourself to shift your focus to the present moment. If you’re stuck dwelling on previous experiences that didn’t go well, use those mistakes as learning experiences and focus on what you can improve to do better in the future.

Tips for dealing with presentation anxiety

It’s normal to feel nervous when sharing your ideas. In fact, according to a report from the Journal of Graduate Medical Education, public speaking anxiety is prevalent in 15–30% of the general population .

Even though having a fear of public speaking is common, it doesn’t make it easier. You might feel overwhelmed, become stiff, and forget what you were going to say. But although the moment might scare you, there are ways to overcome the fear and put mind over matter.

Use these tactics to reduce your stress when you have to make a presentation:

1. Practice breathing techniques

If you experience anxiety often, you’re probably familiar with breathing techniques for stress relief . Incorporating these exercises into your daily routine can help you stop worrying and regulate anxious feelings.

Before a big presentation, take a moment alone to practice breathing techniques, ground yourself, and reduce tension. It’s also a good idea to take breaths throughout the presentation to speak slower and calm yourself down .

2. Get organized

The more organized you are, the more prepared you’ll feel. Carefully outline all of the critical information you want to use in your presentation, including your main talking points and visual aids, so you don’t forget anything. Use bullet points and visuals on each slide to remind you of what you want to talk about, and create handheld notes to help you stay on track.

3. Embrace moments of silence

It’s okay to lose your train of thought. It happens to even the most experienced public speakers once in a while. If your mind goes blank, don’t panic. Take a moment to breathe, gather your thoughts, and refer to your notes to see where you left off. You can drink some water or make a quick joke to ease the silence or regain your footing. And it’s okay to say, “Give me a moment while I find my notes.” Chances are, people understand the position you’re in.

men-giving-conference-sitting-on-a-chair-with-microphone-presentation-skills

4. Practice makes progress

Before presenting, rehearse in front of friends and family members you trust. This gives you the chance to work out any weak spots in your speech and become comfortable communicating out loud. If you want to go the extra mile, ask your makeshift audience to ask a surprise question. This tests your on-the-spot thinking and will prove that you can keep cool when things come up.

Whether you’re new to public speaking or are a seasoned presenter, you’re bound to make a few slip-ups. It happens to everyone. The most important thing is that you try your best, brush things off, and work on improving your skills to do better in your next presentation.

Although your job may require a different level of public speaking than your favorite TED Talk , developing presentation skills is handy in any profession. You can use presentation skills in a wide range of tasks in the workplace, whether you’re sharing your ideas with colleagues, expressing concerns to higher-ups, or pitching strategies to potential clients.

Remember to use active listening to read the room and engage your audience with an interesting narrative. Don’t forget to step outside your comfort zone once in a while and put your skills to practice in front of a crowd. After facing your fears, you’ll feel confident enough to put presentation skills on your resume.

If you’re trying to build your skills and become a better employee overall, try a communications coach with BetterUp.

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Elizabeth Perry, ACC

Elizabeth Perry is a Coach Community Manager at BetterUp. She uses strategic engagement strategies to cultivate a learning community across a global network of Coaches through in-person and virtual experiences, technology-enabled platforms, and strategic coaching industry partnerships. With over 3 years of coaching experience and a certification in transformative leadership and life coaching from Sofia University, Elizabeth leverages transpersonal psychology expertise to help coaches and clients gain awareness of their behavioral and thought patterns, discover their purpose and passions, and elevate their potential. She is a lifelong student of psychology, personal growth, and human potential as well as an ICF-certified ACC transpersonal life and leadership Coach.

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What It Takes to Give a Great Presentation

Carmine Gallo

Five tips to set yourself apart.

Never underestimate the power of great communication. It can help you land the job of your dreams, attract investors to back your idea, or elevate your stature within your organization. But while there are plenty of good speakers in the world, you can set yourself apart out by being the person who can deliver something great over and over. Here are a few tips for business professionals who want to move from being good speakers to great ones: be concise (the fewer words, the better); never use bullet points (photos and images paired together are more memorable); don’t underestimate the power of your voice (raise and lower it for emphasis); give your audience something extra (unexpected moments will grab their attention); rehearse (the best speakers are the best because they practice — a lot).

I was sitting across the table from a Silicon Valley CEO who had pioneered a technology that touches many of our lives — the flash memory that stores data on smartphones, digital cameras, and computers. He was a frequent guest on CNBC and had been delivering business presentations for at least 20 years before we met. And yet, the CEO wanted to sharpen his public speaking skills.

Carmine Gallo is a Harvard University instructor, keynote speaker, and author of 10 books translated into 40 languages. Gallo is the author of The Bezos Blueprint: Communication Secrets of the World’s Greatest Salesman (St. Martin’s Press).

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Ideas and insights from Harvard Business Publishing Corporate Learning

Learning and development professionals walking and talking

Powerful and Effective Presentation Skills: More in Demand Now Than Ever

When we talk with our L&D colleagues from around the globe, we often hear that presentation skills training is one of the top opportunities they’re looking to provide their learners. And this holds true whether their learners are individual contributors, people managers, or senior leaders. This is not surprising.

Effective communications skills are a powerful career activator, and most of us are called upon to communicate in some type of formal presentation mode at some point along the way.

For instance, you might be asked to brief management on market research results, walk your team through a new process, lay out the new budget, or explain a new product to a client or prospect. Or you may want to build support for a new idea, bring a new employee into the fold, or even just present your achievements to your manager during your performance review.

And now, with so many employees working from home or in hybrid mode, and business travel in decline, there’s a growing need to find new ways to make effective presentations when the audience may be fully virtual or a combination of in person and remote attendees.

Whether you’re making a standup presentation to a large live audience, or a sit-down one-on-one, whether you’re delivering your presentation face to face or virtually, solid presentation skills matter.

Even the most seasoned and accomplished presenters may need to fine-tune or update their skills. Expectations have changed over the last decade or so. Yesterday’s PowerPoint which primarily relied on bulleted points, broken up by the occasional clip-art image, won’t cut it with today’s audience.

The digital revolution has revolutionized the way people want to receive information. People expect presentations that are more visually interesting. They expect to see data, metrics that support assertions. And now, with so many previously in-person meetings occurring virtually, there’s an entirely new level of technical preparedness required.

The leadership development tools and the individual learning opportunities you’re providing should include presentation skills training that covers both the evergreen fundamentals and the up-to-date capabilities that can make or break a presentation.

So, just what should be included in solid presentation skills training? Here’s what I think.

The fundamentals will always apply When it comes to making a powerful and effective presentation, the fundamentals will always apply. You need to understand your objective. Is it strictly to convey information, so that your audience’s knowledge is increased? Is it to persuade your audience to take some action? Is it to convince people to support your idea? Once you understand what your objective is, you need to define your central message. There may be a lot of things you want to share with your audience during your presentation, but find – and stick with – the core, the most important point you want them to walk away with. And make sure that your message is clear and compelling.

You also need to tailor your presentation to your audience. Who are they and what might they be expecting? Say you’re giving a product pitch to a client. A technical team may be interested in a lot of nitty-gritty product detail. The business side will no doubt be more interested in what returns they can expect on their investment.

Another consideration is the setting: is this a formal presentation to a large audience with questions reserved for the end, or a presentation in a smaller setting where there’s the possibility for conversation throughout? Is your presentation virtual or in-person? To be delivered individually or as a group? What time of the day will you be speaking? Will there be others speaking before you and might that impact how your message will be received?

Once these fundamentals are established, you’re in building mode. What are the specific points you want to share that will help you best meet your objective and get across your core message? Now figure out how to convey those points in the clearest, most straightforward, and succinct way. This doesn’t mean that your presentation has to be a series of clipped bullet points. No one wants to sit through a presentation in which the presenter reads through what’s on the slide. You can get your points across using stories, fact, diagrams, videos, props, and other types of media.

Visual design matters While you don’t want to clutter up your presentation with too many visual elements that don’t serve your objective and can be distracting, using a variety of visual formats to convey your core message will make your presentation more memorable than slides filled with text. A couple of tips: avoid images that are cliched and overdone. Be careful not to mix up too many different types of images. If you’re using photos, stick with photos. If you’re using drawn images, keep the style consistent. When data are presented, stay consistent with colors and fonts from one type of chart to the next. Keep things clear and simple, using data to support key points without overwhelming your audience with too much information. And don’t assume that your audience is composed of statisticians (unless, of course, it is).

When presenting qualitative data, brief videos provide a way to engage your audience and create emotional connection and impact. Word clouds are another way to get qualitative data across.

Practice makes perfect You’ve pulled together a perfect presentation. But it likely won’t be perfect unless it’s well delivered. So don’t forget to practice your presentation ahead of time. Pro tip: record yourself as you practice out loud. This will force you to think through what you’re going to say for each element of your presentation. And watching your recording will help you identify your mistakes—such as fidgeting, using too many fillers (such as “umm,” or “like”), or speaking too fast.

A key element of your preparation should involve anticipating any technical difficulties. If you’ve embedded videos, make sure they work. If you’re presenting virtually, make sure that the lighting is good, and that your speaker and camera are working. Whether presenting in person or virtually, get there early enough to work out any technical glitches before your presentation is scheduled to begin. Few things are a bigger audience turn-off than sitting there watching the presenter struggle with the delivery mechanisms!

Finally, be kind to yourself. Despite thorough preparation and practice, sometimes, things go wrong, and you need to recover in the moment, adapt, and carry on. It’s unlikely that you’ll have caused any lasting damage and the important thing is to learn from your experience, so your next presentation is stronger.

How are you providing presentation skills training for your learners?

Manika Gandhi is Senior Learning Design Manager at Harvard Business Publishing Corporate Learning. Email her at [email protected] .

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Home Blog Education Presentation Skills 101: A Guide to Presentation Success

Presentation Skills 101: A Guide to Presentation Success

Getting the perfect presentation design is just a step toward a successful presentation. For the experienced user, building presentation skills is the answer to elevating the power of your message and showing expertise on any subject. Still, one can ask: is it the same set of skills, or are they dependable on the type of presentation?

In this article, we will introduce the different types of presentations accompanied by the skillset required to master them. The purpose, as always, is to retain the audience’s interest for a long-lasting and convincing message.

Table of Contents

The Importance of Presentation Skills

Persuasive presentations, instructional presentations, informative presentations, inspirational presentations, basic presentation skills, what are the main difficulties when giving a presentation, recommendations to improve your presentation skills, closing statement.

Effective communication is the answer to reaching business and academic goals. The scenarios in which we can be required to deliver a presentation are as diverse as one can imagine. Still, some core concepts apply to all presentations.

We define presentation skills as a compendium of soft skills that directly affect your presentation performance and contribute to creating a great presentation. These are not qualities acquired by birth but skills you ought to train and master to delve into professional environments.

You may ask: is it really that evident when a presenter is not prepared? Here are some common signs people can experience during presentations:

Evasive body language: Not making eye contact with the audience, arms closed tightly to the body, hands in pockets all the time.
Lack of interest in the presenter’s voice: dull tone, not putting an effort to articulate the topics.
Doubting when asked to answer a question
Irksome mood

The list can go on about common presenter mistakes , and most certainly, it will affect the performance of any presented data if the lack of interest by the presenter is blatantly obvious. Another element to consider is anxiety, and according to research by the National Institute of Mental Health, 73% of the population in the USA is affected by glossophobia , which is the fear of public speaking, judgment, or negative evaluation by other people.

Therefore, presentation skills training is essential for any business professional who wants to achieve effective communication . It will remove the anxiety from presentation performance and help users effectively deliver their message and connect with the audience.

Archetypes of presentations

Persuasive presentations aim to convince the audience – often in short periods – to acquire a product or service, adhere to a cause, or invest in a company. For business entrepreneurs or politicians, persuasive presentations are their tool for the trade.

Unless you aim to be perceived as an imposter, a proper persuasive presentation has the elements of facts, empathy, and logic, balanced under a well-crafted narrative. The central pillar of these presentations is to identify the single factor that gathered your audience: it could be a market need, a social cause, or a revolutionary concept for today’s society. It has to be something with enough power to gather critiques – both good and bad.

That single factor has to be backed up by facts. Research that builds your hypothesis on how to solve that problem. A deep understanding of the target audience’s needs , concerns, and social position regarding the solution your means can offer. When those elements are in place, building a pitch becomes an easy task.

Graphics can help you introduce information in a compelling format, lowering the need for lengthy presentations. Good presentation skills for persuasive presentations go by the hand of filtering relevant data and creating the visual cues that resonate with what your audience demands.

One powerful example of a persuasive presentation is the technique known as the elevator pitch . You must introduce your idea or product convincingly to the audience in a timeframe between 30 seconds and less than 2 minutes. You have to expose:

What do you do
What’s the problem to solve
Why is your solution different from others
Why should the audience care about your expertise

presentation skills an elevator pitch slide

For that very purpose, using engaging graphics with contrasting colors elevates the potential power of your message. It speaks professionalism, care for details, and out-of-the-box thinking. Knowing how to end a presentation is also critical, as your CTAs should be placed with care.

Therefore, let’s resume the requirements of persuasive presentations in terms of good presentation skills:

Identifying problems and needs
Elaborating “the hook” (the element that grabs the audience’s attention)
Knowing how to “tie” your audience (introducing a piece of information related to the hook that causes an emotional impact)
Broad knowledge of body language and hand gestures to quickly convey your message
Being prepared to argue a defense of your point of view
Handling rejection
Having a proactive attitude to convert opportunities into new projects
Using humor, surprise, or personal anecdotes as elements to sympathize with the audience
Having confidence
Be able to summarize facts and information in visually appealing ways

skills required for persuasive presentations

You can learn more about persuasive presentation techniques by clicking here .

In the case of instructional presentations, we ought to differentiate two distinctive types:

Lecture Presentations : Presentations being held at universities or any other educative institution. Those presentations cover, topic by topic, and the contents of a syllabus and are created by the team of teachers in charge of the course.
Training Presentations : These presentations take place during in-company training sessions and usually comprise a good amount of content that is resumed into easy-to-take solutions. They are aimed to coach employees over certain topics relevant to their work performance. The 70-20-10 Model is frequently used to address these training situations.

Lecture presentations appeal to the gradual introduction of complex concepts, following a structure set in the course’s syllabus. These presentations often have a similar aesthetic as a group of professors or researchers created to share their knowledge about a topic. Personal experience does tell that course presentations often rely on factual data, adequately documented, and on the theoretical side.

An example of a presentation that lies under this concept is a Syllabus Presentation, used by the teaching team to introduce the subject to new students, evaluation methods, concepts to be learned, and expectations to pass the course.

using a course syllabus presentation to boost your instructional presentation skills

On the other hand, training presentations are slide decks designed to meet an organization’s specific needs in the formal education of their personnel. Commonly known as “continuous education,” plenty of companies invest resources in coaching their employees to achieve higher performance results. These presentations have the trademark of being concise since their idea is to introduce the concepts that shall be applied in practice sessions.

Ideally, the training presentations are introduced with little text and easy-to-recognize visual cues. Since the idea is to summarize as much as possible, these are visually appealing for the audience. They must be dynamic enough to allow the presenter to convey the message.

presentation skills example of a training presentation

Those key takeaways remind employees when they revisit their learning resources and allow them to ruminate on questions that fellow workers raise.

To sum up this point, building presentation skills for instructional presentations requires:

Ability to put complex concepts into simpler words
Patience and a constant learning mindset
Voice training to deliver lengthy speeches without being too dense
Ability to summarize points and note the key takeaways
Empathizing with the audience to understand their challenges in the learning process

skill requirements for instructional presentations

The informative presentations take place in business situations, such as when to present project reports from different departments to the management. Another potential usage of these presentations is in SCRUM or other Agile methodologies, when a sprint is completed, to discuss the advance of the project with the Product Owner.

As they are presentations heavily dependent on data insights, it’s common to see the usage of infographics and charts to express usually dense data in simpler terms and easy to remember.

a SCRUM process being shown in an informative slide

Informative presentations don’t just fall into the business category. Ph.D. Dissertation and Thesis presentations are topics that belong to the informative presentations category as they condense countless research hours into manageable reports for the academic jury.

an example of a thesis dissertation template

Since these informational presentations can be perceived as lengthy and data-filled, it is important to learn the following professional presentation skills:

Attention to detail
Be able to explain complex information in simpler terms
Creative thinking
Powerful diction
Working on pauses and transitions
Pacing the presentation, so not too much information is divulged per slide

skill requirements for informational presentations

The leading inspirational platform, TEDx, comes to mind when talking about inspirational presentations. This presentation format has the peculiarity of maximizing the engagement with the audience to divulge a message, and due to that, it has specific requirements any presenter must meet.

This presentation format usually involves a speaker on a stage, either sitting or better standing, in which the presenter engages with the audience with a storytelling format about a life experience, a job done that provided a remarkable improvement for society, etc.

using a quote slide to boost inspirational presentation skills

Empathizing with the audience is the key ingredient for these inspirational presentations. Still, creativity is what shapes the outcome of your performance as people are constantly looking for different experiences – not the same recipe rephrased with personal touches. The human factor is what matters here, way above data and research. What has your experience to offer to others? How can it motivate another human being to pursue a similar path or discover their true calling?

To achieve success in terms of communication skills presentation, these inspirational presentations have the following requirements:

Focus on the audience (engage, consider their interests, and make them a part of your story)
Putting ego aside
Creative communication skills
Storytelling skills
Body language knowledge to apply the correct gestures to accompany your story
Voice training
Using powerful words

skills required for inspirational presentations

After discussing the different kinds of presentations we can come across at any stage of our lives, a group of presentation skills is standard in any type of presentation. See below what makes a good presentation and which skills you must count on to succeed as a presenter.

Punctuality

Punctuality is a crucial aspect of giving an effective presentation. Nothing says more about respect for your audience and the organization you represent than delivering the presentation on time . Arriving last minute puts pressure on the tech team behind audiovisuals, as they don’t have enough preparation to test microphones, stage lights, and projector settings, which can lead to a less powerful presentation Even when discussing presentations hosted in small rooms for a reduced audience, testing the equipment becomes essential for an effective presentation.

A solution for this is to arrive at least 30 minutes early. Ideally, one hour is a sweet spot since the AV crew has time to check the gear and requirements for your presentation. Another benefit of this, for example, in inspirational presentations, is measuring the previous presenter’s impact on the audience. This gives insights about how to resonate with the public, and their interest, and how to accommodate your presentation for maximum impact.

Body Language

Our bodies can make emotions transparent for others, even when we are unaware of such a fact. Proper training for body language skills reduces performance anxiety, giving the audience a sense of expertise about the presented topic.

Give your presentation and the audience the respect they deserve by watching over these potential mistakes:

Turning your back to the audience for extended periods : It’s okay to do so when introducing an important piece of information or explaining a graph, but it is considered rude to give your back to the audience constantly.
Fidgeting : We are all nervous in the presence of strangers, even more, if we are the center of attention for that moment. Instead of playing with your hair or making weird hand gestures, take a deep breath to center yourself before the presentation and remember that everything you could do to prepare is already done. Trust your instincts and give your best.
Intense eye contact : Have you watched a video where the presenter stared at the camera the entire time? That’s the feeling you transmit to spectators through intense eye contact. It’s a practice often used by politicians to persuade.
Swearing : This is a no-brainer. Even when you see influencers swearing on camera or in podcasts or live presentations, it is considered an informal and lousy practice for business and academic situations. If you have a habit to break when it comes to this point, find the humor in these situations and replace your swear words with funny alternatives (if the presentation allows for it).

Voice Tone plays a crucial role in delivering effective presentations and knowing how to give a good presentation. Your voice is a powerful tool for exposing your ideas and feelings . Your voice can articulate the message you are telling, briefing the audience if you feel excited about what you are sharing or, in contrast, if you feel the presentation is a burden you ought to complete.

Remember, passion is a primary ingredient in convincing people. Therefore, transmitting such passion with a vibrant voice may help gather potential business partners’ interest.

But what if you feel sick prior to the presentation? If, by chance, your throat is sore minutes before setting foot on the stage, try this: when introducing yourself, mention that you are feeling a bit under the weather. This resonates with the audience to pay more attention to your efforts. In case you don’t feel comfortable about that, ask the organizers for a cup of tea, as it will settle your throat and relax your nerves.

Tech Skills

Believe it or not, people still feel challenged by technology these days. Maybe that’s the reason why presentation giants like Tony Robbins opt not to use PowerPoint presentations . The reality is that there are plenty of elements involved in a presentation that can go wrong from the tech side:

A PDF not opening
Saving your presentation in a too-recent PowerPoint version
A computer not booting up
Mac laptops and their never-ending compatibility nightmare
Not knowing how to change between slides
Not knowing how to use a laser pointer
Internet not working
Audio not working

We can come up with a pretty long list of potential tech pitfalls, and yet more than half of them fall in presenters not being knowledgeable about technology.

If computers aren’t your thing, let the organization know about this beforehand. There is always a crew member available to help presenters switch between slides or configure the presentation for streaming. This takes the pressure off your shoulders, allowing you to concentrate on the content to present. Remember, even Bill Gates can get a BSOD during a presentation .

Presentations, while valuable for conveying information and ideas, can be daunting for many individuals. Here are some common difficulties people encounter when giving presentations:

Public Speaking Anxiety

Glossophobia, the fear of public speaking, affects a significant portion of the population. This anxiety can lead to nervousness, trembling, and forgetfulness during a presentation.

Lack of Confidence

Many presenters struggle with self-doubt, fearing that they may not be knowledgeable or skilled enough to engage their audience effectively.

Content Organization

Organizing information in a coherent and engaging manner can be challenging. Presenters often grapple with how to structure their content to make it easily digestible for the audience. Artificial Intelligence can help us significantly reduce the content arrangement time when you work with tools like our AI Presentation Maker (made for presenters by experts in presentation design).

Audience Engagement

Keeping the audience’s attention and interest throughout the presentation can be difficult. Distractions, disengaged attendees, or lack of interaction can pose challenges.

Technical Issues

Technology glitches, such as malfunctioning equipment, incompatible file formats, or poor internet connectivity, can disrupt presentations and increase stress.

Time Management

Striking the right balance between providing enough information and staying within time limits is a common challenge. Going over or under the allotted time can affect the effectiveness of the presentation.

Handling Questions and Challenges

Responding to unexpected questions, criticism, or challenges from the audience can be difficult, especially when presenters are unprepared or lack confidence in their subject matter.

Visual Aids and Technology

Creating and effectively using visual aids like slides or multimedia can be a struggle for some presenters. Technical competence is essential in this aspect.

Language and Articulation

Poor language skills or unclear articulation can hinder effective communication. Presenters may worry about stumbling over words or failing to convey their message clearly.

Maintaining appropriate and confident body language can be challenging. Avoiding nervous habits, maintaining eye contact, and using gestures effectively requires practice.

Overcoming Impersonal Delivery

In virtual presentations, maintaining a personal connection with the audience can be difficult. The absence of face-to-face interaction can make it challenging to engage and read the audience.

Cultural and Diversity Awareness

Presenting to diverse audiences requires sensitivity to cultural differences and varying levels of familiarity with the topic.

In this section, we gathered some tips on how to improve presentation skills that can certainly make an impact if applied to your presentation skills. We believe these skills can be cultivated to transform into habits for your work routine.

Tip #1: Build a narrative

One memorable way to guarantee presentation success is by writing a story of all the points you desire to cover. This statement is based on the logic behind storytelling and its power to connect with people .

Don’t waste time memorizing slides or reading your presentation to the audience. It feels unnatural, and any question that diverts from the topic in discussion certainly puts you in jeopardy or, worse, exposes you as a fraud in the eyes of the audience. And before you ask, it is really evident when a presenter has a memorized speech.

Build and rehearse the presentation as if telling a story to a group of interested people. Lower the language barrier by avoiding complex terms that maybe even you aren’t fully aware of their meaning. Consider the ramifications of that story, what it could lead to, and which are the opportunities to explore. Then, visualize yourself giving the presentation in a natural way.

Applying this technique makes the presentation feel like second nature to you. It broadens the spectrum in which you can show expertise over a topic or even build the basis for new interesting points of view about the project.

Tip #2: Don’t talk for more than 3 minutes per slide

It is a common practice of presenters to bombard the audience with facts and information whilst retaining the same slide on the screen. Why can this happen? It could be because the presenter condensed the talk into very few slides and preferred to talk. The reality is that your spectators won’t retain the information you are giving unless you give visual cues to help that process.

Opt to prepare more slides and pace your speech to match the topics shown on each slide. Don’t spend more than 3 minutes per slide unless you have to introduce a complex piece of data. Use visual cues to direct the spectators about what you talk about, and summarize the principal concepts discussed at the end of each section.

Tip #3: Practice meditation daily

Anxiety is the number one enemy of professional presenters. It slowly builds without you being aware of your doubts and can hinder your performance in multiple ways: making you feel paralyzed, fidgeting, making you forget language skills or concepts, affecting your health, etc.

Meditation is an ancient practice taken from Buddhist teachings that train your mind to be here in the present. We often see the concepts of meditation and mindfulness as synonyms, whereas you should be aware that meditation is a practice that sets the blocks to reach a state of mindfulness. For presenters, being in the here and now is essential to retain focus, but meditation techniques also teach us to control our breathing and be in touch with our body signals when stress builds up.

The customary practice of meditation has an impact on imagination and creativity but also helps to build patience – a skill much needed for connecting with your audience in instructional presentations.

Having the proper set of presentation skills can be quite subjective. It goes beyond presentation tips and deepens into how flexible we can be in our ability to communicate ideas.

Different presentations and different audiences shape the outcome of our efforts. Therefore, having a basic understanding of how to connect, raise awareness, and empathize with people can be key ingredients for your career as a presenter. A word of advice: success doesn’t happen overnight. It takes dedication and patience to build communication skills . Don’t condition your work to believe you will be ready “someday”; it’s best to practice and experience failure as part of the learning process.

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Presentation Science

Set SMART Goals for Better Presentations

By: Amy Boone

It’s the season of wish lists. What is it that you are wishing for this holiday season?

It’s not something you can get on Amazon, but many of us wish we were better at public speaking. But wishing to get better at giving presentations is like wishing to learn to play the piano. Or wishing to improve our golf swing. Presenting is an art form. A skill. It’s something that takes time and training and practice to improve. It takes intentionality.

If becoming a better presenter is on the list of things you’d like to accomplish, set SMART goals. SMART is an acronym that stands for specific, measurable, achievable, relevant, and time-bound. It’s a theory that has been adapted by different theorists. But it’s largely attributed to George T. Doran who wrote about SMART goals in his 1981 article “ There’s a S.M.A.R.T. Way to Write Management’s Goals and Objectives .” Some of his original terms have been adapted over the years, but the concept remains the same.

Let’s use Doran’s theory to help us move from wishing we were better speakers to actually achieving our goals.

First, “I want to be a better presenter” is a great goal, but it’s too broad. You need to zoom in. What is it specifically that you want to improve on? If you have a presentation coming up, record it. If you don’t, simply think about the things you feel you need to get better at. Then, make a list of at least 5 specific goals. They could be things like, make better eye contact with my audience members . Or develop content that flows more smoothly from the beginning to the end of the presentation . Or reduce the number of filler words (um’s, uh’s,) and use pauses more thoughtfully . Or increase my volume and vocal variety .

Once you have a targeted list of things you will work to improve, you can move on to examining how to measure them.

How you measure your goals will depend on the specific goals you’ve identified in the first step. Many of them can be measured by simply recording yourself every time you present and then going back to watch yourself and assessing your progress.

Other goals will take a little more work. You might need to enlist the help of audience members to give you feedback via an anonymous survey using a tool like SurveyMonkey. Or you might find it helpful to enlist the help of a presentation skills coach who can give you expert feedback on your progress.

I’m tempted to leave this letter blank. Why? Because I wholeheartedly believe that every single person who wants to get better at public speaking can. Are there some people who are naturally more gifted in this field? Sure. Just like there are some people who have natural music abilities or natural athletic abilities. But no one gets great just on natural abilities. Every skill takes work.

So yes , any goal you make toward improving your public speaking skills is achievable. In an article for NBC News, Sarah DiGiulio cites Marjorie L. North, a speech pathologist and lecturer at Harvard University who has been teaching public speaking for over 35 years. North says that everyone, regardless of personality traits, feels nervous when they are in front of a large crowd because it’s not a natural activity. And everyone can improve with preparation and practice. This is because public speaking is “a skill, not a talent.”

This is another letter that it’s tempting for me to want to skip over. Very few things are more valuable than strong communication skills. In fact, the CNBC article “ The 10 Most In-Demand Skills of 2019, According to LinkedIn ” lists persuasion (the ability to communicate in a way that influences and moves) second. Second. So if you are wondering if your goals to improve your presentation skills are relevant, they are .

This last element of SMART goals holds you accountable. For goals that seem scary or unattainable, you can delay progress indefinitely. If you don’t start, you don’t risk failing, right? But to get serious about achieving a goal, you need to instill progress markers and deadlines.

SMART goals can help you stop wishing and start working. Begin now. Write out specific, measurable, achievable, relevant, and time-bound goals about what you want to accomplish as a presenter.

If you want some support in reaching your goals , check out our full line of presentation design and training services today .

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7.1 Effective Presentation Skills

Learning objectives.

By the end of this section, you will be able to:

Ensure the slideshow meets the needs of the presentation
Craft a strong presentation hook
Identify the key skills for presenting in front of an audience
Describe the importance of a strong closing

A well-crafted set of slides is essential for an effective presentation. Equally essential are presentation skills. In this first section, we discuss some best practices in presenting. Some people may be apprehensive about presenting in front of a group; others may welcome the challenge. At this point in your academic career, you may have also taken a course in public speaking. Regardless of your prior experience and your feelings about presenting in front of others, some practice and attention to developing your skills as a presenter will be worthwhile. We can all benefit from fine-tuning our public speaking and presenting abilities, even if we are regularly in front of a group. These skills are relevant in all types of meetings, whether in person or virtual.

One of the best ways to improve your presenting is to practice. This can help you work through all of the technological hiccups, as well as set your mind at ease. You should practice in the same space and with the same technology, if possible, as well as practice what you are going to say and your demeanor during the presentation. The importance of this prep work cannot be overemphasized. Consider recording yourself as you are practicing to give you a firsthand look at your presentation skills. This strategy is helpful even if you are presenting fully in person.

Ensuring the Final Presentation Meets Its Goals

In general, to create an effective presentation, you first need to understand the goal or intent of the presentation. Your supervisor may provide those goals, or you may determine them yourself. Regardless, setting your goals first will help you ensure that the look of your slides matches those goals. Presentations can fall into one of the following categories, as outlined in Table 7.1 : persuasive, instructional, informational, or inspirational. Knowing the goal of your presentation helps you set the stage for developing the slides and constructing your narrative.

For example, if you want to create a lively, inspirational presentation to encourage the audience to donate to a nonprofit cause, a gray-tone slide presentation dominated by text will not be effective in meeting your goals.

Opening a Presentation

There are many ways to start a presentation to engage your audience. What you do not want to do is jump right into the content or start by simply introducing yourself. You want your audience to be interested and engaged right away and to want to know more about what you are presenting.

To get your audience interested and engaged in the presentation from the get-go, consider developing a strong opener, or hook . A hook is a statement, story, or question designed to get participants’ attention and pique their interest.

For example, if you are presenting WorldCorp’s sales goals, you could begin with a personal anecdote about how you once set a goal and achieved it. Alternatively, you could ask the audience to think about a time when they faced a lofty goal and found a way to overcome the challenges. Be creative—think about a time when you were in a meeting or presentation and found yourself engaged from the beginning. What did that speaker do to get your attention? Did the presentation include compelling statistics? Maybe a short video or bit of humor got your attention. The hook helps set the tone of the entire presentation and can establish rapport with the group. It is your way to connect with the audience from the initial stages of the presentation.

Also, think about your goals and how they are relevant to the type of presentation you are giving. Do you want to inspire the group and leave them with a call to action? Perhaps your presentation is a training session where you will be assessing the participant’s learning at the end. Keeping the type of presentation in mind can help you craft an impactful hook. After you have delivered the hook, transition into the introduction of the slideshow, drawing the connection between the hook and the goal of the slideshow.

Spotlight on Ethics

Inclusivity and presentations.

When delivering presentations, consider the needs of all audience members and ensure accessibility for all individuals, including those with disabilities. Presentations should be designed and delivered in a way that accommodates individuals with visual, hearing, or other impairments, to ensure equal access to information and an inclusive experience. Here is an example:

Imagine WorldCorp is conducting a large-scale conference at which it provides handouts of presentation slides to attendees. In this case, it would be important to consider whether the handouts are available in alternative formats, such as braille or accessible electronic formats. This ensures that individuals with visual impairments can access the same information as everyone else.

Additionally, in the context of delivering presentations, presenters should consider incorporating accessible features in their slides and delivery style. Some key considerations include the following:

Clear and readable text: Use legible fonts, appropriate font sizes, and high contrast between text and background colors to ensure readability for individuals with visual impairments.
Alt text for visuals: Provide alternative text descriptions for images, graphs, and charts. This allows individuals with visual impairments who use screen readers to understand the content presented visually.
Captioning and transcripts: If the presentation involves audio or video elements, provide closed captions or transcripts. This helps individuals with hearing impairments or those who may have difficulty understanding the spoken language.
Verbal descriptions: When demonstrating visual elements, ensure that the presenter provides verbal descriptions of what is being shown on the screen. This assists individuals who are visually impaired and cannot see the visuals.
Inclusive language and tone: Use inclusive language, and avoid making assumptions or generalizations that could marginalize or exclude certain groups of individuals.

By considering these guidelines, presenters can create a more inclusive and accessible environment, ensuring that their presentations are accessible to a broader range of individuals.

Key Presentation Skills

Specific skills can vary by the type of presentation. For example, if you are giving a persuasive presentation, you might use more humor than you would in an informational presentation. There is no single standard set of skills that all presenters should possess, and what defines a good presenter versus a bad presenter can be quite subjective. However, there are some skills that pertain in all situations. A good presenter is one who is prepared, professional, and able to communicate effectively with the audience.

First, consider what you are going to wear to the presentation. You should choose attire that is professional and appropriate for the type of presentation you are giving. Make sure you feel comfortable too. Do not wear clothing that you think you will be fidgeting with or accessories that you might handle if you are feeling nervous, such as coins or keys in your pocket. If your hair falls on your face often, you may want to pull it back for the presentation. The fewer distractions there are, the better. Consider the type of footwear you will wear. If you will be moving around the room during the presentation, choose comfortable shoes that you are confident walking in. The type of flooring in the room is also something to consider. Carpet is typically much quieter when walking during the presentation. Certain shoes on tile floors can be quite loud and distracting.

Also, think about the temperature in the room. When you are presenting, you may warm up quickly because of nerves and because you are active. Choose attire that will not show signs of sweat and will not let you become overheated. You might also want to consider what fragrances you typically wear. In a smaller or warm room, strong fragrances can quickly become overwhelming and distracting.

But first and foremost, be on time for your presentation. In fact, you should plan to arrive early. Arriving early will help set your mind at ease and leave time for you to work out any issues that may arise. A good rule of thumb is to arrive at least thirty minutes before your presentation is scheduled to start. Get the slideshow set up before any participants arrive, and get prepared to begin. Remember, you will start with your hook. Be sure to use your slides as a supplement to what you are saying. The slides should not be the centerpiece; they are secondary and complementary to what you want to convey. Reference the content on the slides as necessary to keep the audience engaged.

During the presentation, be aware of your body language. You want to appear confident and prepared. Make eye contact with the audience, making sure you look at all sides of the room. Also, you should display body language that shows the audience you are engaged and excited about the presentation. This means good posture, using hand gestures as appropriate, and pausing to make sure the audience is following. There is nothing worse than sitting through a presentation where the speaker appears disengaged and bored. Try not to rely on the slides or your notes too much, and avoid turning your back to the audience. It is acceptable to walk out into the room a bit and not stay in the front of the room or behind a computer desk or podium. However, too much moving around can be distracting to the audience and make you appear nervous and unprepared.

Think about how your voice is coming across to the audience. Have good voice projection without yelling. Maintain a conversational style of speaking, rather than sounding monotone and memorized. Avoid swearing and inappropriate jokes. Be sensitive to audience members and aware of words or phrases that may reflect any bias or discrimination. Use pauses and voice inflection when you want to draw attention to certain parts of the presentation. Throughout the presentation, you can also repeat or rephrase important points for emphasis. Speak slowly and clearly. Keep a bottle of water close in case you need it, especially if you will be speaking for an extended period. If you lose your train of thought or are searching for the next phrase, avoid using filler words such as “uh” and “um.” Instead, try silently counting to yourself for a few moments; this is one strategy that can help you avoid using words to fill pauses. Sometimes a little silence is okay. You do not need to fill every spare moment with speaking.

Again, consider recording yourself presenting to see where you can improve. Use the available technological tools such as the Rehearse with Coach feature in PowerPoint. Your skills and comfort level will improve with practice and preparation. The more you practice and present in front of others, the better you will get at it.

Real-World Application

One way to hone your presentation skills is to watch other presenters. TED Talks are an excellent source. One TED Talk that is often recommended for its exceptional presentation skills and storytelling is “The power of vulnerability” by Brené Brown. In this talk, Brown, a renowned research professor and author, explores the topic of vulnerability and its connection to human connection and personal growth.

Brown’s talk stands out for several reasons:

Engaging storytelling: Brown captivates the audience with personal anecdotes, humor, and relatable stories that make the topic accessible and relatable to a wide range of people. She uses storytelling as a powerful tool to connect with the audience emotionally.
Authenticity and vulnerability: As she discusses vulnerability, Brown displays a genuine and vulnerable presence on stage. She shares personal experiences and openly acknowledges her own struggles and fears. This authenticity creates a strong connection with the audience, making her talk even more impactful.
Research-based content: Brown supports her talk with research findings, which adds credibility and depth to her message. She presents her research in a way that is easily understandable and relatable, helping the audience grasp complex concepts.
Humor and wit: Brown infuses her talk with humor and wit, using well-timed jokes and lighthearted moments. This keeps the audience engaged and creates a pleasant atmosphere during the presentation.

"The power of vulnerability" has millions of views and has resonated with people worldwide. It serves as an excellent example of how effective storytelling, authenticity, and research-based content can create a powerful and memorable presentation.

Closing a Presentation

Just as you need a strong hook to start off a presentation, you also need a strong closing statement. It should be more than simply a summary of what you discussed in the presentation. Your closing statement should be a few words that leave a lasting, positive impression and that convey the essence of the slideshow. You want your audience to remember the presentation, especially your key points. This is your last chance to bring it all together for the audience.

To prepare your closing statement, start by making a list of the top three to five items you hope the audience will walk away with after listening to your presentation. For Amir’s presentation at WorldCorp, he may want the audience to remember his leadership skills, his teamwork ability, and a few items about his background. In your closing, you can reemphasize these items in a creative way rather than simply listing them one by one. For example, your closing slide might include a collage of pictures that visually represent your main points. If you are giving a persuasive or inspirational presentation, you may want to close with a call to action—what you hope the participants will be motivated to do after hearing your presentation.

For example, if you are giving a presentation to encourage people to donate to a nonprofit organization, in the closing you can specifically ask about how to donate. Another option is to end the presentation with a story or joke that sums up the main points. If you started with a story as your opening hook, you can come back to that story and add more to it. Finally, you may want to use a quote from a famous historical or contemporary figure that encapsulates what you hope the audience will take away from your presentation.

As you can see, there are many ways to close a presentation that go beyond simply ending with a “Thank You” or “Questions” slide. Your main goal should be to get the audience to remember the presentation and the message you set out to convey.

Link to Learning

One technique to engage the audience during a presentation is to tell a story rather than give a speech. People are intrigued by stories. Using this approach encourages your listeners to create mental images. See this blog on storytelling techniques used by the TED presenters for some tips on using storytelling in presentations.

This book may not be used in the training of large language models or otherwise be ingested into large language models or generative AI offerings without OpenStax's permission.

Want to cite, share, or modify this book? This book uses the Creative Commons Attribution License and you must attribute OpenStax.

Access for free at https://openstax.org/books/workplace-software-skills/pages/1-chapter-scenario

Authors: Tammie Bolling, Angela Mitchell, Tanya Scott, Nyrobi Wheeler
Publisher/website: OpenStax
Book title: Workplace Software and Skills
Publication date: Nov 29, 2023
Location: Houston, Texas
Book URL: https://openstax.org/books/workplace-software-skills/pages/1-chapter-scenario
Section URL: https://openstax.org/books/workplace-software-skills/pages/7-1-effective-presentation-skills

© Jan 3, 2024 OpenStax. Textbook content produced by OpenStax is licensed under a Creative Commons Attribution License . The OpenStax name, OpenStax logo, OpenStax book covers, OpenStax CNX name, and OpenStax CNX logo are not subject to the Creative Commons license and may not be reproduced without the prior and express written consent of Rice University.

21 Ways To Improve Your Presentation Skills

Published: April 07, 2023

You know the feeling of sitting through a boring presentation. A text distracts you. A noise outside pulls your gaze. Your dog begs for attention. By the time the presentation ends, you question why you needed to sit and listen in the first place.

Presentation Skills: A woman speaks before a crowd.

Effective presentation skills can stop you from boring an audience to oblivion. Delivering strong presentations can help you stand out as a leader, showcase your expertise, and build confidence.

Table of contents:

Presentation skills definition
Importance of presentation skills
How to improve presentation skills
Effective presentation skills
Presentation skills for executives

Presentation Skills Definition

Presentation skills include anything you need to create and deliver clear, effective presentations to an audience. This includes creating a compelling set of slides , ensuring the information flows, and keeping your audience engaged.

Speakers with strong presentation skills can perform the following tasks:

Bring together different sources of information to form a compelling narrative
Hook audiences with a strong beginning and end
Ensure audiences engage with their content through questions or surveys
Understand what their audience wants and needs from their presentation

Importance of Presentation Skills

At some point in your career, you will present something. You might pitch a startup to a group of investors or show your research findings to your manager at work. Those in leading or executive roles often deliver presentations on a weekly or monthly basis.

Improving your presentation skills betters different aspects of your working life, including the following:

Communication: Improving your presentation skills can make you a better communicator with your co-workers and friends.

Confidence: 75% of people fear public speaking. By working on your presentation skills, you can gain confidence when speaking in front of a crowd.

Creativity: You learn to understand how to use imagery and examples to engage an audience.

Management: Presentations involve pulling together information to form a succinct summary, helping you build project and time management skills.

How To Improve Presentation Skills

1. create an outline.

Before designing slides and writing a script, outline your presentation. Start with your introduction, segue into key points you want to make, and finish with a conclusion.

2. Practice, Practice, Practice

Almost 8 in 10 professionals practice their presentations for at least an hour. So, practice your presentation in the mirror or to a close friend.

3. Start With a Hook

When presenting, grab your audience with a hook. Consider starting with a surprising statistic or a thoughtful question before diving into the core information.

4. Stay Focused on Your Topic

You might want to cover everything under the sun, but information overload can overwhelm your audience. Instead, stay focused on what you want to cover. Aim for key points and avoid including unnecessary details.

5. Remember To Introduce Yourself

At the beginning of the presentation, introduce yourself. Kill any tension in the room by mentioning your name, your role, and any other helpful details. You could even mention a fun fact about yourself, putting the audience at ease.

6. Work on Your Body Language

55% of people look to nonverbal communication when judging a presentation. Straighten your back, minimize unnecessary gestures, and keep your voice confident and calm. Remember to work on these aspects when practicing.

7. Memorize Structure, Not Words

You might feel better knowing exactly what you want to say. But skip the script and stick to memorizing the key points of your presentation. For example, consider picking three to four phrases or insights you want to mention for each part of your presentation rather than line-by-line memorization.

8. Learn Your Audience

Before crafting a killer outline and slide deck, research your audience. Find out what they likely already know, such as industry jargon, and where they might need additional information. Remember: You're presenting for them, not you.

9. Reframe Your Anxiety as Excitement

A study conducted by Harvard Business School demonstrates that reframing your anxiety as excitement can improve performance. For example, by saying simple phrases out loud, such as “I’m excited,” you then adopt an opportunity-oriented mentality.

10. Get Comfortable With the Setting

If you plan to present in person, explore the room. Find where you’re going to stand and deliver your presentation. Practice looking into the seats. By decreasing the number of unknowns, you can clear your head and focus on the job.

11. Get Familiar With Technology

Presenting online has unique challenges, such as microphone problems and background noise. Before a Zoom presentation, ensure your microphone works, clean up your background, test your slides, and consider any background noise.

12. Think Positively

Optimistic workers enjoy faster promotions and happier lives. By reminding yourself of the positives — for example, your manager found your last presentation impressive — you can shake off nerves and find joy in the process.

13. Tell a Story

To engage your audience, weave storytelling into your presentation — more than 5 in 10 people believe stories hold their focus during a presentation. Consider ways to connect different parts of your slides into a compelling narrative.

14. Prepare for Questions

At the end of your presentation, your audience will likely have questions. Brainstorm different questions and potential answers so you’re prepared.

15. Maintain Eye Contact

Eye contact signals honesty. When possible, maintain eye contact with your audience. For in-person presentations, pay attention to each audience member. For online ones, stare at your camera lens as you deliver.

16. Condense Your Presentation

After you finish the first draft of your outline, think about ways to condense it. Short and sweet often keeps people interested instead of checking their phones.

17. Use Videos

Keep your audience’s attention by incorporating video clips when relevant. For example, videos can help demonstrate examples or explain difficult concepts.

18. Engage With Your Audience

Almost 8 in 10 professionals view presentations as boring. Turn the tide by engaging with your audience. Encourage audience participation by asking questions or conducting a live survey.

19. Present Slowly and Pause Frequently

When you get nervous, you talk faster. To combat this, remember to slow yourself down when practicing. Place deep pauses throughout your presentation, especially when transitioning between slides, as it gives you time to breathe and your audience time to absorb.

20. Start and End With a Summary

A summary at the start of a presentation can pique your audience’s interest. One at the end brings everything together, highlighting key points your audience should take with them.

21. Ask for Feedback

You will never deliver the perfect presentation, so ask for feedback. Talk to your managers about where you could improve. Consider surveying your audience for an unbiased look into your presentation skills.

Effective Presentation Skills

Effective presentation skills include communicating clearly, presenting with structure, and engaging with the audience.

As an example, say a content manager is presenting a quarterly review to their team. They start off with a summary. Their introduction mentions an unprecedented 233% growth in organic traffic — numbers their team has not seen in years. Immediately, the presenter grabs their team’s attention. Now, everyone wants to know how they achieved that in one quarter.

Alternatively, think of an entrepreneur delivering their pitch to a group of investors. They start with a question: How many of you struggle to stay awake at work? They then segue into an exciting product designed to improve the sleep quality of working professionals. Their presentation includes videos demonstrating the science behind sleep and surprising statistics about the demand for their product.

Both examples demonstrate effective presentation skills. They incorporate strong attention grabbers, summaries, and attempts to engage the audience.

Think back to strong presentations you viewed as an audience member. Ask yourself: What made them so memorable, and how can I incorporate those elements into my presentations?

Presentation Skills for Executives

Presentations take up a significant portion of an executive’s workload. Executives regularly showcase key company initiatives, team changes, quarterly and annual reviews, and more. Improving your presentation skills as a leader can help with different parts of your job, such as:

Trust: Delivering great, effective presentations can build trust between you and your team.

Confidence: Most people dread presentations — so a strong presenter projects the confidence needed by a leader.

Emotional intelligence: A great presentation taps into the audience’s perspectives, helping executives improve their emotional intelligence .

Expertise: Presentations help executives display their subject-matter expertise, making employees safe in their hands.

Delegation: At times, executives might need to pull information from different sources for a presentation — improving their ability to delegate as managers.

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7 Presentation Skills to Wow Your Audience

We’ve all been there, sitting in a presentation or speech, struggling to keep our eyes open as the presenter drones on. Maybe the content is interesting, but the delivery is lacklustre. Or maybe the delivery is fantastic, but the content is disorganised or hard to follow. Whatever the reason, there’s no denying that effective presentation skills are critical to captivating and inspiring your audience.

So, whether you’re a seasoned speaker or a novice presenter, it’s always a good idea to brush up on your skills. That’s why in this blog post, we’ll be covering seven effective presentation skills that are sure to wow your audience. From knowing your audience to engaging with them, these skills will help you deliver powerful presentations that leave a lasting impact.

So, let’s dive in and explore these seven effective presentation skills that will take your speaking abilities to the next level. And to help you hone these skills, we’d like to introduce you to our specialised effective presentation skills training programs.

Skill 1: Knowing Your Audience

One of the most effective presentation skills is knowing your audience. Understanding your audience helps you tailor your presentation to their needs, interests, and expectations.

Knowing your audience allows you to focus on the topics that are most relevant to them and speak in a language they can understand. Failure to know your audience can lead to a disengaged and uninterested audience, which can ultimately derail your presentation.

Tips for Identifying and Understanding Your Audience

When it comes to delivering a presentation, understanding your audience is essential. Identifying their needs, interests, and expectations can help you tailor your presentation to keep them engaged and interested throughout. Here are some tips to help you better identify and understand your audience:

1. Research your audience

Before your presentation, research your audience to understand their demographics, interests, and expectations. This can be done through social media, surveys, or by asking the event organisers for details about the attendees.

2. Ask questions

During your presentation, ask questions that engage the audience and help you understand their needs and interests. This can help you tailor your presentation to meet their expectations.

3. Analyse non-verbal cues

Pay attention to non-verbal cues, such as facial expressions and body language. This can help you gauge the audience's level of engagement and adjust your presentation accordingly.

4. Consider the occasion

The type of event can affect the expectations of your audience. If you're presenting at a formal event, your audience may expect a more polished and structured presentation. On the other hand, if you're presenting at a more casual event, your audience may appreciate a more relaxed and conversational tone.

5. Use social media

Social media can be a great tool for understanding your audience. Look for groups or hashtags related to your topic to see what people are saying about it. You can also use social media to ask questions and get feedback from your audience.

Skill 2: Storytelling

Storytelling is a powerful tool that can make your presentation stand out from the rest. It can help you engage your audience emotionally and make your message more memorable.

A well-crafted story can take your audience on a journey, creating a connection between you and them. In a world where attention spans are short, storytelling can be an effective way to hold the attention of your audience and keep them engaged.

Tips for crafting a compelling story for your presentation

Crafting a compelling story for your presentation takes some effort, but the result can be powerful. Here are some tips to help you create a story that resonates with your audience:

1. Start with a clear message

Before you begin crafting your story, identify the key message you want to convey. This will help you structure your story around the central idea and ensure that it aligns with your overall goal.

2. Use a simple structure

A simple structure can help you keep your story focused and easy to follow. Consider using a traditional story arc, which includes an introduction, rising action, climax, falling action, and resolution.

3. Create relatable characters

Characters are an important part of any story. Create characters that your audience can relate to, and make them feel human and believable. This will help your audience connect with your story on an emotional level.

4. Use sensory language

Sensory language can help bring your story to life. Use descriptive words to paint a picture in the minds of your audience. This can help them better understand and remember your story.

5. Incorporate humour

Humour can be an effective way to engage your audience and create a memorable presentation. However, be sure to use humour that is appropriate, relevant and not sexist, ageist or ableist.

Skill 3: Visual Aids

Visual aids can be a powerful tool to enhance your presentation and improve its effectiveness. They can help you convey complex information in an easy-to-understand way and make your presentation more engaging and memorable.

The human brain processes visual information much faster than text, so incorporating visual aids in your presentation can help your audience understand your message more quickly and effectively.

Tips for creating effective visual aids

Now that we've covered the importance of visual aids, here are some tips for effective presentation skills :

1. Keep it simple

Visual aids should be simple and easy to understand. Avoid cluttered or complicated images, and use clear and concise language. Your audience should be able to quickly and easily understand the information you are presenting.

2. Use high-quality images

Low-quality images can be distracting and detract from your message. Use high-quality images that are relevant to your message and enhance the overall tone of your presentation.

3. Avoid too much text

Visual aids should be used to support your message, not replace them. Avoid using too much text on your slides or graphs, and instead, use bullet points or brief phrases to convey your message.

4. Use colour strategically

Colour can be a powerful tool to help emphasise important information, but it should be used strategically. Avoid using too many colours or bright colours that can be distracting.

5. Incorporate multimedia

Videos and audio can be effective tools to help engage your audience and make your presentation more interactive. Just be sure to use multimedia that is relevant to your message and supports the overall tone of your presentation.

Skill 4: Body Language

Body language is a critical aspect of effective communication skills for presentation , especially in a presentation setting. The way you use your body can have a significant impact on how your message is received by your audience.

Your body language can convey confidence, interest, enthusiasm, and many other emotions and attitudes that can affect how your audience perceives you and your message.

Tips for using effective body language

Here are some tips for effective presentation skills :

1. Stand up straight

Good posture is key to projecting confidence and authority. Stand up straight with your shoulders back and your feet shoulder-width apart.

2. Make eye contact

Eye contact is a powerful way to connect with your audience and build trust. Try to make eye contact with different members of your audience throughout your presentation.

3. Use hand gestures

Appropriate hand gestures can help emphasise your message and make your presentation more engaging. However, be careful not to overdo it or use gestures that are distracting or inappropriate.

4. Avoid fidgeting

Fidgeting can be distracting and convey nervousness or anxiety. Try to stand still and avoid pacing, tapping your feet, or playing with objects.

5. Use facial expressions

Your facial expressions can convey a wide range of emotions and attitudes, from enthusiasm and interest to boredom and disengagement. Use appropriate facial expressions to match the tone of your message.

Skill 5: Voice and Tone

The way you use your voice can have a significant impact on how your presentation is perceived by your audience.

Your voice and tone can convey a range of emotions and attitudes, such as confidence, authority, enthusiasm, and interest. Your tone can also indicate the level of importance or urgency of your message.

Tips for using effective voice and tone

Now that we understand the impact that voice and tone can have on a presentation, let's explore some tips for effective presentation skills:

1. Practice speaking with intention

Before your presentation, take some time to practice your speaking with intention. Think about the key messages you want to convey and how you want your audience to feel while listening to your presentation. This will help you deliver your message with a clear and purposeful voice and tone.

2. Vary your pace

Varying your pace can help keep your audience engaged and interested in your presentation. Slow down during important or complex points, and speed up during lighter or more exciting parts. By varying your pace, you can also create a sense of urgency or importance in your message.

3. Use pitch to convey emotion

Varying the pitch of your voice can help convey different emotions and attitudes in your presentation. For example, a higher pitch can convey excitement, while a lower pitch can convey seriousness or importance.

4. Pay attention to your volume

Be sure to project your voice so that everyone in the room can hear you. However, be careful not to speak too loudly, which can be distracting or overwhelming for your audience.

5. Pause for emphasis

Pausing at strategic moments can help emphasise important points and give your audience time to process your message. Take a breath and pause before making an important point to give it more weight.

Skill 6: Engaging Your Audience

One of the most important aspects of giving a presentation is engaging your audience. Without audience engagement, your presentation can quickly become boring, forgettable, or even frustrating for your listeners. Engaging your audience is a crucial skill that can help you build rapport, gain trust, and effectively communicate your message through your communication skills for presentation .

Tips for engaging your audience throughout your presentation

Engaging your audience is a crucial skill that can help you build rapport, gain trust, and effectively communicate your message using your communication skills for presentation . In this section, we will explore some tips for effective presentation skills .

1. Use storytelling

Storytelling is a powerful tool that can help you capture your audience's attention and keep them engaged. Use personal stories, anecdotes, or case studies to illustrate your points and make your presentation more relatable.

Asking questions can help you create a dialogue with your audience and make them feel like they are part of the conversation. Use open-ended questions to encourage participation and discussion.

3. Use humour

Appropriate humour can help lighten the mood and create a sense of rapport with your audience. Use jokes, puns, or funny anecdotes to break up the monotony of your presentation and keep your audience engaged.

4. Use visual aids

Visual aids, such as graphs, charts, or videos, can help illustrate your points and make your presentation more dynamic. Use them strategically to support your message and keep your audience engaged.

5. Use audience participation

Incorporating interactive elements, such as polls, quizzes, or games, can help keep your audience engaged and create a sense of excitement or competition. Use them strategically to break up your presentation and keep your audience engaged.

Skill 7: Handling Questions and Feedback

Handling questions and feedback is a critical skill that can make or break a presentation. It provides an opportunity to demonstrate your knowledge, address any concerns, and show your audience that you value their input.

Tips for handling questions and feedback effectively

Handling questions and feedback can be daunting, but with some practice, it can become an opportunity to showcase your expertise and engage with your audience. Here are some tips on how to handle questions and feedback effectively:

1. Listen carefully

Listen carefully to the question or feedback, and take a moment to think about your response. This shows that you respect the person asking the question and value their input.

2. Repeat or rephrase the question

This ensures that you have understood the question correctly, and it also helps the audience hear the question clearly. Rephrasing the question can also help clarify any misunderstandings or confusion.

3. Be concise

Keep your answers concise and to the point. Avoid giving long-winded answers that might confuse or bore the audience.

4. Use real-life examples

Using examples or stories can help illustrate your points and make them more relatable to the audience. It can also help keep the audience engaged.

5. Be honest

If you don't know the answer to a question, it's okay to say so. You can offer to follow up with the person after the presentation or suggest resources where they can find more information.

Wrapping It Up

In conclusion, effective presentation skills are an essential part of being a successful communicator. Knowing your audience, storytelling, using visual aids, body language, voice, and tone, engaging your audience, and handling questions and feedback are all key skills that can help you deliver a powerful and impactful presentation.

By following the tips and strategies we've shared, you can improve your communication skills for presentation and leave a lasting impression on your audience. And if you're looking to take your skills to the next level, some.Education provides presentation skills training that can help you develop and hone these skills.

Remember, a great presentation isn't just about the content - it's also about the delivery. By mastering these skills, you can engage your audience, build your credibility, and leave a lasting impression. So go out there and wow your audience!

Useful Resources : 10 importance of speech communication | Communication skills presentation | Grapevine communication

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Career Planning
Skills Development

Important Presentation Skills for Workplace Success

What Are Presentation Skills?

Steps To Create a Presentation

Skills that help make an effective presentation, how to make your skills stand out.

xavierarnau / Getty Images

Whether you’re a high-level executive or an administrative assistant, developing your presentation skills is one key way to climb in an office-based job. Leaders make decisions based on information shared in presentation format, and hardly any business changes its mind without first seeing a persuasive presentation.

It is important for any office employee to know what steps go into creating an effective presentation and what presentation skills are most important to employers. Highlighting these skills will also help you stand out during your job search.

Key Takeaways

Presentation skills are what you need to know to be able to give an engaging, effective presentation.
The steps to creating a successful presentation are preparation, delivery, and follow-up.
Employers want to know you have the necessary skills to research, analyze, and create a presentation, plus the communication skills needed to deliver it and field questions afterward.
You can highlight your skills to employers through your resume, cover letter, and interview.

What Are Presentation Skills?

Presentation skills refer to all the qualities you need to create and deliver a clear and effective presentation. While what you say during a presentation matters, employers also value the ability to create supporting materials, such as slides.

Your prospective employer may want you to deliver briefings and reports to colleagues, conduct training sessions, present information to clients, or perform any number of other tasks that involve speaking before an audience.

Giving engaging and easy-to-understand talks is a major component of the strong oral communication skills that are a job requirement for many positions. Not all presentations take place in a formal meeting. Many presentation skills are relevant to one-on-one consults or sales calls.

Any presentation has three phases: preparation, delivery, and follow-up. All presentation skills fit into one of these three phases.

Preparation

Preparation involves research and building the presentation. Consider the audience you'll be presenting to and what most interests them. This may mean crafting the entire text (or at least writing notes) and creating any slides and other supporting audio/visual materials.

You will also have to make sure that the appropriate venue is available, properly set up beforehand, and ensure the projector (if you'll need one) works and connects with your laptop.

You'll also want to practice your presentation as many times as you need to to feel comfortable delivering it with ease and confidence within the time allotted for the presentation.

Skills related to preparation include conducting research related to your presentation topic, devising charts and graphs depicting your research findings, and learning about your audience to better tailor your presentation to their needs. You'll also need to create digital slides, using statistics, examples, and stories to illustrate your points and effectively to persuade the audience.

Preparing handouts or digital references is an added courtesy that will help the audience pay attention because they won't be preoccupied with note-taking.

Your delivery is the part of the presentation that the audience sees. A good delivery depends on careful preparation and confident presentation and requires its own distinctive skill set .

Skills related to delivery include giving an attention-grabbing opening for a talk, providing a summary of what will be covered to introduce the presentation and provide context, and using body language and eye contact to convey energy and confidence.

Make sure you pause to emphasize key points, modulate your vocal tone for emphasis, and articulate your speech clearly and smoothly.

Don't be afraid of injecting humor or speaking with enthusiasm and animation—these techniques can help you in projecting confidence to your audience.

Summarize key points at the conclusion of the presentation, and be sure to have a plan for how you'll field any audience questions.

Presentation follow-up includes properly breaking down and storing any equipment, contacting any audience members with whom you agreed to communicate further, and soliciting, collecting, and analyzing feedback.

In some presentations, you may collect information from audience members—such as names and contact information or completed surveys—that you also must organize and store.

Skills related to follow-up include creating an evaluation form to solicit feedback from attendees, interpreting feedback from evaluations, and modifying the content and/or delivery for future presentations. Other follow-up skills include organizing a database of attendees for future presentations, interviewing key attendees to gain additional feedback, and emailing presentation slides to attendees.

To create and deliver the most effective presentation takes a variety of skills, which you can always work to improve.

You must be able to look honestly at your performance, assess the feedback you get, and figure out what you need to do to get better. That takes analytical thinking .

More importantly, you need to have a firm grasp of the information you are about to communicate to others. You need to analyze your audience and be prepared to think quickly if asked questions that force you to demonstrate that you are fully aware of the material and its implications.

The kind of analytical skills you need to be an effective presenter include problem sensitivity, problem-solving , reporting and surveying, optimization, and predictive modeling. It also helps to be adept at strategic planning, integration, process management, and diagnostics. With these skills, you'll be better able to objectively analyze, evaluate, and act on your findings.

Organization

You do not want to be the person who spends half of their presentation time trying to find a cable to connect their laptop to the projector. Many things can and do go wrong just before a presentation unless you are organized .

Presentation preparation also means keeping track of notes, information, and start/stop times. You will want to proofread and fine-tune all the materials you plan to use for the presentation to catch any mistakes. Make sure you time yourself when you rehearse so you know how long it will take to deliver the presentation.

A presentation that's finished in half the time allotted is as problematic as one that's too long-winded.

Some key organizational skills to work on include event planning, auditing, benchmarking, prioritization, and recordkeeping. Make sure your scheduling is on point and pay close attention to detail. Quick thinking is an important skill to have for when things inevitably go wrong.

Nonverbal Communication

When speaking to an audience, the way you present yourself can be just as important as how you present your information. You want to appear confident and engaging. You can do this through good posture, the use of hand gestures, and making eye contact with the audience.

Practice your nonverbal communication by filming yourself doing a practice presentation and observing your body language carefully. Your physical bearing and poise should convey a degree of comfort and confidence in front of an audience, while active listening , respect, and emotional intelligence will help you in facilitating group discussions.

Presentation Software

Microsoft PowerPoint is the dominant software used to create visual aids for presentations. Learn to use it well, including the special features outside of basic templates that can really bring a presentation to life. Even if someone else is preparing your slideshow for you, it will help to know how to use the software in case of last-minute changes.

Other software that is good to learn includes Microsoft Office, Apple Keynote, Google Slides, and Adobe Presenter.

Public Speaking

You need to appear comfortable and engaging when speaking before a live audience, even if you're not. This can take years of practice, and sometimes public speaking just isn't for certain people. An uncomfortable presenter is a challenge for everyone. Fortunately, public speaking skills can improve with practice . Some skills to work on include articulation, engagement, and memorization. You should be able to assess the needs of the audience and handle difficult questions. Controlling your performance anxiety will help you communicate more effectively.

Research is the first step in preparing most presentations and could range from a multi-year process to spending 20 minutes online, depending on context and subject matter. At the very least, you must be able to clearly frame research questions, identify appropriate information sources, and organize your results. Other useful skills include brainstorming, collaboration , comparative analysis, data interpretation, and deductive and inductive reasoning. Business intelligence is a skill that will help you evaluate what information you need to support the bottom line, while case analysis and causal relationships will help you parse and evaluate meaning.

Verbal Communication

Public speaking is one form of verbal communication , but you will need other forms to give a good presentation. Specifically, you must know how to answer questions. You should be able to understand questions asked by your audience (even if they're strange or poorly worded) and provide respectful, honest, and accurate answers without getting off-topic. Use active listening, focus, and empathy to understand your audience. Skills such as assertiveness, affirmation, and enunciation will help you restate and clarify your key points as it relates to their questions or concerns.

You may or may not need a written script, but you do need to pre-plan what you are going to say, in what order you will say it, and at what level of detail. If you can write a cohesive essay, you can plan a presentation.

Typical writing skills apply to your presentation just as they do to other forms of writing, including grammar, spelling, vocabulary, and proofreading. The ability to build outlines, take notes, and mark up documents will also be useful.

Digital Technologies of the Project “Moscow ‘Smart City—2030’”: The Transport Sector

Aleksandr A. Matenkov ORCID: orcid.org/0000-0003-3831-1245 3 ,
Ruslan I. Grin ORCID: orcid.org/0000-0003-4343-9219 3 ,
Markha K. Muzaeva ORCID: orcid.org/0000-0003-0843-5685 3 &
Dali A. Tsuraeva ORCID: orcid.org/0000-0002-2445-6729 3
First Online: 17 May 2023

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Part of the book series: Environmental Footprints and Eco-design of Products and Processes ((EFEPP))

The research deals with the priority areas of digitalization in the transport sector in interpreting the strategy “Moscow ‘Smart City—2030’.” The research aims to study the priority areas of digitalization of transport flows of the metropolis and the potential impact of digitalization on the functioning of the territory. By applying the methods of content analysis and the regulatory-legal method in the research, the authors assessed the position of the city authorities on the most sought-after areas of innovation in the transport sector and determined the composition of socio-economic benefits of digitalization of the transport sector. The analysis of statistical indicators of the development of the transport sector of the Moscow urban agglomeration has confirmed the growing need to improve the efficiency of transport infrastructure in the broad sense, including an increase in the level of connectivity of the city districts and the level of sustainability of the transport system. The results show certain disproportions between the priority areas of transport development and the actual needs of the urban infrastructure, as well as the presence of significant legal constraints in implementing uncrewed transport concepts. It is demonstrated that there is a certain consensus between the municipal authorities and the population on the issue of assigning the transport sector among the priorities for implementing digital technology. The specifics of the metropolitan area (high concentration of capital and innovation activity) allow for considering Moscow as a model example of the introduction of innovative technologies. In this regard, it is necessary to optimize the legal restrictions on the introduction of innovations in the field of transport (on the model of a legal sandbox, Regulatory Sandbox).

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Matenkov, A.A., Grin, R.I., Muzaeva, M.K., Tsuraeva, D.A. (2023). Digital Technologies of the Project “Moscow ‘Smart City—2030’”: The Transport Sector. In: Popkova, E.G. (eds) Smart Green Innovations in Industry 4.0 for Climate Change Risk Management. Environmental Footprints and Eco-design of Products and Processes. Springer, Cham. https://doi.org/10.1007/978-3-031-28457-1_45

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In fact, the CNBC article "The 10 Most In-Demand Skills of 2019, According to LinkedIn" lists persuasion (the ability to communicate in a way that influences and moves) second. Second. So if you are wondering if your goals to improve your presentation skills are relevant, they are. Time-bound. This last element of SMART goals holds you ...
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Tip #3: Keep your slides short and sweet. Tip #4: Focus on your presentation design. Tip #5: Visualize boring numbers and data. Tip #6: Practice in front of a live audience. Tip #7: Meet your audience before presenting. Tip #8: Channel nervous energy into enthusiastic energy.
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2. Ask questions. During your presentation, ask questions that engage the audience and help you understand their needs and interests. This can help you tailor your presentation to meet their expectations. 3. Analyse non-verbal cues. Pay attention to non-verbal cues, such as facial expressions and body language.
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Presentation skills are what you need to know to be able to give an engaging, effective presentation. The steps to creating a successful presentation are preparation, delivery, and follow-up. Employers want to know you have the necessary skills to research, analyze, and create a presentation, plus the communication skills needed to deliver it ...
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Smart city. for humans. 1. To focus on humans and creating the conditions for a full-fledged, high-quality, and happy life for all categories of residents. Participation of residents. in city governance. 2. To develop conditions for active involvement of residents in social life and making decisions on citywide issues; open digital government.
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To achieve the research goal, the work with sources and literature relied on general scientific methods of analysis and synthesis. Given that the practice of using information technology in the field of transport is studied based on program and strategic documents of the federal level and the level of the subject of the federation, the methods of legal analysis were in demand.
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Spotlight on Moscow. Jan 13, 2020 •. 1 like • 316 views. OECDregions. Follow. Presentation by Ms. Polina Kriuchkova, Deputy Chief of Department of Economic Policy and Development, City of Moscow, Russian Federation The 2nd OECD Roundtable on Cities and Regions for the SDGs was held at the World Conference Center in Bonn, Germany, on 9 ...

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2. Overcome Stage Fright

3. Control Filler Words

4. Build Rapport with Audience

5. Improve Posture

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7. Improve Audience Engagement

8. Improve Eye Contact

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10. Improve Voice Modulation

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