How To Write A Presentation 101: A Step-by-Step Guide with Best Examples

How To Write A Presentation 101: A Step-by-Step Guide with Best Examples

Jane Ng • 02 Nov 2023 • 8 min read

Is it difficult to start of presentation? You’re standing before a room full of eager listeners, ready to share your knowledge and captivate their attention. But where do you begin? How do you structure your ideas and convey them effectively?

Take a deep breath, and fear not! In this article, we’ll provide a road map on how to write a presentation covering everything from crafting a script to creating an engaging introduction.

So, let’s dive in!

Table of Contents

What is a presentation , what should be in a powerful presentation.

  • How To Write A Presentation Script
  • How to Write A Presentation Introduction 

Key Takeaways

Tips for better presentation.

  • How to start a presentation
  • How to introduce yourself

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Presentations are all about connecting with your audience. 

Presenting is a fantastic way to share information, ideas, or arguments with your audience. Think of it as a structured approach to effectively convey your message. And you’ve got options such as slideshows, speeches, demos, videos, and even multimedia presentations!

The purpose of a presentation can vary depending on the situation and what the presenter wants to achieve. 

  • In the business world, presentations are commonly used to pitch proposals, share reports, or make sales pitches. 
  • In educational settings, presentations are a go-to for teaching or delivering engaging lectures. 
  • For conferences, seminars, and public events—presentations are perfect for dishing out information, inspiring folks, or even persuading the audience.

That sounds brilliant. But, how to write a presentation?

How To Write A Presentation

How To Write A Presentation? What should be in a powerful presentation? A great presentation encompasses several key elements to captivate your audience and effectively convey your message. Here’s what you should consider including in a winning presentation:

  • Clear and Engaging Introduction: Start your presentation with a bang! Hook your audience’s attention right from the beginning by using a captivating story, a surprising fact, a thought-provoking question, or a powerful quote. Clearly state the purpose of your presentation and establish a connection with your listeners.
  • Well-Structured Content: Organize your content logically and coherently. Divide your presentation into sections or main points and provide smooth transitions between them. Each section should flow seamlessly into the next, creating a cohesive narrative. Use clear headings and subheadings to guide your audience through the presentation.
  • Compelling Visuals: Incorporate visual aids, such as images, graphs, or videos, to enhance your presentation. Make sure your visuals are visually appealing, relevant, and easy to understand. Use a clean and uncluttered design with legible fonts and appropriate color schemes. 
  • Engaging Delivery: Pay attention to your delivery style and body language. You should maintain eye contact with your audience, use gestures to emphasize key points, and vary your tone of voice to keep the presentation dynamic. 
  • Clear and Memorable Conclusion: Leave your audience with a lasting impression by providing a strong closing statement, a call to action, or a thought-provoking question. Make sure your conclusion ties back to your introduction and reinforces the core message of your presentation.

writing for presentation in english

How To Write A Presentation Script (With Examples)

To successfully convey your message to your audience, you must carefully craft and organize your presentation script. Here are steps on how to write a presentation script: 

1/ Understand Your Purpose and Audience:

  • Clarify the purpose of your presentation. Are you informing, persuading, or entertaining?
  • Identify your target audience and their knowledge level, interests, and expectations.
  • Define what presentation format you want to use

2/ Outline the Structure of Your Presentation:

Strong opening: .

Start with an engaging opening that grabs the audience’s attention and introduces your topic. Some types of openings you can use are: 

  • Start with a Thought-Provoking Question: “Have you ever…?”
  • Begin with a Surprising Fact or Statistic: “Did you know that….?”
  • Use a Powerful Quote: “As Maya Angelou once said,….”
  • Tell a Compelling Story : “Picture this: You’re standing at….”
  • Start with a Bold Statement: “In the fast-paced digital age….”

Main Points: 

Clearly state your main points or key ideas that you will discuss throughout the presentation.

  • Clearly State the Purpose and Main Points: Example: “In this presentation, we will delve into three key areas. First,… Next,… Finally,…. we’ll discuss….”
  • Provide Background and Context: Example: “Before we dive into the details, let’s understand the basics of…..”
  • Present Supporting Information and Examples: Example: “To illustrate…., let’s look at an example. In,…..”
  • Address Counterarguments or Potential Concerns: Example: “While…, we must also consider… .”
  • Recap Key Points and Transition to the Next Section: Example: “To summarize, we’ve… Now, let’s shift our focus to…”

Remember to organize your content logically and coherently, ensuring smooth transitions between sections.

Ending: 

You can conclude with a strong closing statement summarizing your main points and leaving a lasting impression. Example: “As we conclude our presentation, it’s clear that… By…., we can….”

3/ Craft Clear and Concise Sentences:

Once you’ve outlined your presentation, you need to edit your sentences. Use clear and straightforward language to ensure your message is easily understood.

Alternatively, you can break down complex ideas into simpler concepts and provide clear explanations or examples to aid comprehension.

4/ Use Visual Aids and Supporting Materials:

Use supporting materials such as statistics, research findings, or real-life examples to back up your points and make them more compelling. 

  • Example: “As you can see from this graph,… This demonstrates….”

5/ Include Engagement Techniques:

Incorporate interactive elements to engage your audience, such as Q&A sessions , conducting live polls , or encouraging participation.

6/ Rehearse and Revise:

  • Practice delivering your presentation script to familiarize yourself with the content and improve your delivery.
  • Revise and edit your script as needed, removing any unnecessary information or repetitions.

7/ Seek Feedback:

You can share your script or deliver a practice presentation to a trusted friend, colleague, or mentor to gather feedback on your script and make adjustments accordingly.

More on Script Presentation

writing for presentation in english

How to Write A Presentation Introduction with Examples

How to write presentations that are engaging and visually appealing? Looking for introduction ideas for the presentation? As mentioned earlier, once you have completed your script, it’s crucial to focus on editing and refining the most critical element—the opening of your presentation – the section that determines whether you can captivate and retain your audience’s attention right from the start. 

Here is a guide on how to craft an opening that grabs your audience’s attention from the very first minute: 

1/ Start with a Hook

To begin, you can choose from five different openings mentioned in the script based on your desired purpose and content. Alternatively, you can opt for the approach that resonates with you the most, and instills your confidence. Remember, the key is to choose a starting point that aligns with your objectives and allows you to deliver your message effectively.

2/ Establish Relevance and Context:

Then you should establish the topic of your presentation and explain why it is important or relevant to your audience. Connect the topic to their interests, challenges, or aspirations to create a sense of relevance.

3/ State the Purpose

Clearly articulate the purpose or goal of your presentation. Let the audience know what they can expect to gain or achieve by listening to your presentation.

4/ Preview Your Main Points

Give a brief overview of the main points or sections you will cover in your presentation. It helps the audience understand the structure and flow of your presentation and creates anticipation.

5/ Establish Credibility

Share your expertise or credentials related to the topic to build trust with the audience, such as a brief personal story, relevant experience, or mentioning your professional background.

6/ Engage Emotionally

Connect emotional levels with your audience by appealing to their aspirations, fears, desires, or values. They help create a deeper connection and engagement from the very beginning.

Make sure your introduction is concise and to the point. Avoid unnecessary details or lengthy explanations. Aim for clarity and brevity to maintain the audience’s attention.

For example, Topic: Work-life balance

“Good morning, everyone! Can you imagine waking up each day feeling energized and ready to conquer both your personal and professional pursuits? Well, that’s exactly what we’ll explore today – the wonderful world of work-life balance. In a fast-paced society where work seems to consume every waking hour, it’s vital to find that spot where our careers and personal lives harmoniously coexist. Throughout this presentation, we’ll dive into practical strategies that help us achieve that coveted balance, boost productivity, and nurture our overall well-being. 

But before we dive in, let me share a bit about my journey. As a working professional and a passionate advocate for work-life balance, I have spent years researching and implementing strategies that have transformed my own life. I am excited to share my knowledge and experiences with all of you today, with the hope of inspiring positive change and creating a more fulfilling work-life balance for everyone in this room. So, let’s get started!”

Check out: How to Start a Presentation?

writing for presentation in english

Whether you’re a seasoned speaker or new to the stage, understanding how to write a presentation that conveys your message effectively is a valuable skill. By following the steps in this guide, you can become a captivating presenter and make your mark in every presentation you deliver.

Additionally, AhaSlides can significantly enhance your presentation’s impact. With AhaSlides, you can use live polls, quizzes, and word cloud to turn your presentation into an engaging and interactive experience. Let’s take a moment to explore our vast template library !

Frequently Asked Questions

1/ how to write a presentation step by step .

You can refer to our step-by-step guide on How To Write A Presentation Script:

  • Understand Your Purpose and Audience
  • Outline the Structure of Your Presentation
  • Craft Clear and Concise Sentences
  • Use Visual Aids and Supporting Material
  • Include Engagement Techniques
  • Rehearse and Revise
  • Seek Feedback

2/ How do you start a presentation? 

You can start with an engaging opening that grabs the audience’s attention and introduces your topic. Consider using one of the following approaches:

3/ What are the five parts of a presentation?

When it comes to presentation writing, a typical presentation consists of the following five parts:

  • Introduction: Capturing the audience’s attention, introducing yourself, stating the purpose, and providing an overview.
  • Main Body: Presenting main points, evidence, examples, and arguments.
  • Visual Aids: Using visuals to enhance understanding and engage the audience.
  • Conclusion: Summarizing main points, restating key message, and leaving a memorable takeaway or call to action.
  • Q&A or Discussion: Optional part for addressing questions and encouraging audience participation.

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Few of us feel entirely comfortable writing a presentation. There is something very daunting for many people about the process of moving your thoughts from your head to paper (or a series of slides on the computer).

However, there are things that you can do to help yourself. These include knowing your material well and taking time to consider what you want to say.

This page provides advice on how to write a presentation. It discusses the initial writing, and then also explains how to review and edit your work. This will help to ensure that your presentation is as effective as possible.

Before you start...

Before you start to write your presentation, you need certain information: the objective, the subject, and details of the audience, for example. For more about this, see our page on Preparing Your Presentation .

Based on the information you have gathered, you should also have started to develop your ideas and select the main points to include. For more about this, see our page on Organising Your Material .

Some basic starting points

There are two really important things to remember when starting to write a presentation:

1. Give your presentation an introduction, a main message, and a conclusion.

Some people summarise this as ‘say what you’re going to say, say it, then say what you’ve said’ .

However, that is not the whole story. Your introduction needs to ‘set the scene’ a bit and give a broad outline of what you are going to cover in your presentation. If you are using presentation software such as PowerPoint, this should be a single slide. Your conclusion needs to sum up and present your main message to your audience, probably again in a single slide.

If you are taking questions after your presentation, and you are using PowerPoint, you will probably have a slide up on the screen during questions. You could, of course, have a final slide that says something like “Thank you for listening, any questions?”, or gives your contact details.

However, you could also leave up a final slide that highlights your conclusions.

This will help to ensure that your key messages remain in the minds of your audience.

2. Think about using stories to get your message across

We are hard-wired by thousands of years of evolution to listen to stories. Stories helped us survive by reminding us about important behaviours. We therefore tend to remember them much better than dry lists of facts or bullet points.

It is much easier to work with this than ignore it.

There are two aspects of this.

First, you should try to think about your presentation as telling a story to your audience. What is the point that you are trying to make, and how can you best get it across?

Second, it is helpful to use stories as part of your presentation . For example, if you start by telling a story or anecdote, it will act as a ‘hook’ to draw in your audience. You can also use stories to illustrate each point you want to make. Of course, your story has to link to your main message, because you can pretty much guarantee that your audience will remember the story much longer than the conclusion!

Structuring Your Presentation

The structure and content of your presentation will of course be unique to you.

Only you can decide on the best way to present your messages.  However, you might like to consider some standard presentation structures for inspiration:

1. Harnessing the Power of Three

In public speaking and rhetorical debate, as well as in much communication, three is a magic number.  The brain finds it relatively easy to grasp three points at a time.

People find three points, ideas or numbers, easier to understand and remember than four or more. 

You could therefore structure your presentation using the magic number of three.

For example, your presentation should have three main elements: the introduction, middle and conclusions. Within the main body of your presentation, divide your key message into three elements and then expand each of these points into three sub-points.  If you are using a visual aid such as PowerPoint, limit the number of bullet points to three on each slide and expand on each of these as you go along.

What should you do if you have more than three points to make?

Reduce them until you don’t have more than three points!

Your audience will probably only remember three of your five or six points anyway—but which three? Do the work for them, and identify the three most important points, and leave the others out.

2. What, Why, How?

An alternative structure uses the questions “What?”, “Why?” and “How?” to communicate your message to the audience. In a way, this also harnesses the power of three, but is a special case for driving action.

“What?” identifies the key message you wish to communicate. Think about the benefit of your message for your audience. What will they gain, what can they do with the information, and what will the benefit be?

“Why?” addresses the next obvious question that arises for the audience .  Having been told “what”, the audience will naturally then start to think “why should I do that?”, “why should I think that?” or “why should that be the case?”. Directly addressing the “why?” question in the next stage of your presentation means that you are answering these questions and your talk is following a natural route through the material. This will ensure that you have the audience on your side immediately.

“How?” is the final question that naturally arises in the audience’s mind . They want to know how they are going to achieve what you have just suggested.  Try not to be too prescriptive here. Instead of telling people exactly how they should act on your message, offer suggestions as to how they can act, perhaps using examples.

You should try to back up what you say with evidence. You can use case studies, personal examples or statistics here, but try to ensure that you use them in the form of stories.

There is more about this on our page Presenting Data .

Editing Your Content

Once you have a first draft of your presentation, it is important to review and edit this.

This will help to ensure that it really does get your message across in the most effective way.

When editing presentation content, you should consider:

The language . Make sure that what you are saying will be clear to your audience. Remove any jargon and try to use plain English instead. If necessary, explain terms when you first use them.

Sentence structure .  Use short sentences and keep the structure simple. Remember that you will be talking through your ideas and that the audience will be listening rather than reading.

The flow . Make sure that your presentation structure leads your audience through your ideas and helps them to draw your conclusion for themselves.

Use metaphors and stories to aid understanding and retention.

‘Hooks’ to get and hold the audience’s attention . Ensure that you have included several ‘hooks’ at various points in the presentation. This will help you to get and then keep the audience’s attention. These might be stories, or audience participation, or some alternative visual aids , such as a short video.

Check, and double check, for spelling and grammar . Make sure that any presentation slides or illustrations, titles, captions, handouts or similar are free from spelling mistakes.

Ideally, you should take a break from the presentation before editing so that you can look at your writing with a fresh pair of eyes.

You might also want to ask a friend or colleague to have a look, particularly at the flow and the language. If possible, ask someone who is not familiar with the material .

A final thought

The actual writing of your presentation is really the final stage of your preparation.

If you have done your homework, you will already be clear about the reason why you are presenting, the subject matter, and the main points you want to make. Actually putting it down on paper should therefore be relatively straightforward.

Continue to: Deciding the Presentation Method Preparing for a Presentation

See also: Organising the Presentation Material Working with Visual Aids Coping with Presentation Nerves Dealing with Questions

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writing for presentation in english

Business writing essentials

How to write a presentation (and deliver it, even via Zoom)

Jack elliott.

31 minute read

A woman at a microphone giving a presentation.

You’ve been asked to give a presentation. Chances are, your response will be roughly one of the following:

1. It’s a subject you’re passionate about and you’re a confident speaker. You’re pleased to have the opportunity.

2. You secretly worry that your style is flat and unengaging. You’re not looking forward to it.

3. At best, the prospect makes you nervous; at worst, terrified. You’d rather have root canal surgery.

If you belong in one of the last two categories, you probably know you’re not alone. You may have heard the statistic that public speaking is more widely feared even than death .

Quote from Mark Twain, illustrated with his photo: ‘There are only two types of speakers in the world: those who are nervous and liars.’

However you feel about the prospect of presenting, this comprehensive guide will take you step by step through the process of planning, writing and delivering a presentation you can be proud of (even via Zoom).

Use the contents links below to jump to the section you need most, make your way through methodically from start to finish, or bookmark this page for next time you need it.

What is a presentation?

Essentially, it’s a story. And its origins go back thousands of years – to when our ancestors gathered around the campfire to listen to the wise elders of the tribe. Without PowerPoint!

These days, presentations encompass the glitz and scale of the Oscars or the new iPhone launch through to business briefings to smaller audiences, in person or – increasingly – online. We’re focusing on the business side.

Whatever the occasion, there’s always an element of drama involved. A presentation is not a report you can read at your leisure, it’s an event – speakers are putting themselves on the spot to explain, persuade or inspire you. Good presentations use this dynamic to support their story.

Always remember: everyone wants you to do well

If you are nervous, always remember: no one sets out to write a poor presentation and no one wants to go to one either. There may be private agendas in the room, but for the most part audiences approach presentations positively. They want to be engaged and to learn. They want you to do well.

First things first: the date’s in the diary and you need to prepare. Let’s break it down.

Preparing a presentation

1. Preparing your presentation

Imagine you’re a designer in the automotive industry and your boss has asked you to give a presentation. The subject: the future of the car and how it will fit with all the other modes of transport.

Where to start? How to approach it? First you need an angle, a key idea.

We talk about ‘giving’ a presentation – and of course it’s the audience who will be receiving it. So, instead of beginning with cars (in this case), let’s think about people. That way we can root the talk in the everyday experience we all share.

Maybe you remember a time you were stuck in traffic on a motorway. Morning rush hour. No one moving. Up ahead children were crossing a footbridge on their way to school, laughing at the cars going nowhere. And you thought, ‘Enjoy it while you can! This will be you one day.’ But maybe not. Surely we can do better for future generations!

There’s your opening – the whole issue captured in a single image, and you’ve immediately engaged your audience with a simple story.

The who, the why and the what

Always begin with the people you’ll be addressing in mind. Before you start writing, answer three fundamental questions: who is your audience, why are you talking to them and what do you want to say?

The answers will provide the strong foundations you need and start the ideas flowing. Ignore them and you risk being vague and unfocused. Clear writing is the result of clear thinking and thinking takes time, but it’s time well spent.

Got a presentation to write? Before you do anything else, answer three fundamental questions: who is your audience, why are you talking to them and what do you want to say? @EmphasisWriting Click To Tweet

Start with the audience

Are you a senior car designer talking to your team? If the answer’s yes, you can assume high-level, shared knowledge.

But if you’re talking to the sales or marketing departments, you can’t make the same assumptions – there are issues you might have to explain and justify. And if it’s a press briefing, it’s about getting the message out to the general public – a different story again.

Knowing your audience will also dictate your tone. Your presentation to the board is likely to be quite formal, whereas a talk for your team can be more relaxed.

And what’s the audience’s mood? On another occasion you might have bad news to deliver – perhaps the national economy and the company’s finances are threatening people’s jobs. Then you must empathise – put yourself in their position and adapt your tone accordingly.

I want to …

You also need a clear objective (the why ). For our car designer, the overriding objective should be to plant a key idea in the audience’s mind. Starting with that image of the schoolchildren, it’s to convince the audience that the company has a radical and distinctive design future.

That’s the takeaway. How should they do that? Should they explain, persuade or inspire – the three key strategies for any presentation? You may need to use several of them to achieve your goal.

Objectives should always complete the statement ‘I want to …’. What do you want to do ?

It’s about …

The what is the substance of your presentation – the building blocks, all the facts and figures that tell the audience ‘It’s about …’.

Back to our designer. The move away from petrol and diesel will allow a complete rethink of car design. The electric power unit and battery can lie under the car’s floor, freeing up all the space taken up by the conventional engine. And then there are all the issues around emission-free, autonomous vehicles in the ‘smart’ cities of the future.

When you’re planning, it can be helpful to get all the information out of your head and onto the page, using a mind map , like the example below (for a talk on UK transport policy).

This is an effective way of unlocking everything you know (or still need to do more research on). Start with your main topic, then keep asking yourself questions (like who, what, when, where, how and why) to dig into all the aspects.

Mind map to plan talk on UK transport policy. Full description below, under summary field labelled 'Open description of image'

Mind map with the topic of ‘UK transport policy at the centre. Arrows point out to six bubbles with the labels ‘Who’, ‘When’, ‘Why’, ‘How’, ‘What’ and ‘Where’. More arrows point out from each of these bubbles to explore related points in each area, and still more arrows from some of those points to expand further. The information reads:

  • Special interests / NGOs
  • Need for clear government direction
  • What industry will do
  • R&D spend
  • What industry is doing
  • Congestion [this leads to the sub-point ‘Wasted time and money’]
  • More pollution
  • More congestion
  • More wasted time and money
  • Climate change
  • Road pricing
  • Legislation
  • Working together
  • New technology
  • Exports/revenue
  • Social policy
  • Rest of world
  • Emerging economies

Once you’ve got it all out on the page, you can identify which parts actually belong in your presentation. Don’t try to include every last detail: audiences don’t want to process piles of information. They are more interested in your ideas and conclusions.

Now let’s put all this research and planning into a structure.

2. How to structure your presentation

On 28 August 1963, Dr Martin Luther King Jr stood on the steps of the Lincoln Memorial in Washington DC and delivered one of the most powerful speeches in history: ‘I have a dream’.

He was the leader of the civil rights movement in the US and his audience that day numbered in the hundreds of thousands. His goal was to inspire them to continue the struggle.

Presentations usually aim to either explain, persuade or inspire – sometimes with elements of all three. Your aim will determine your structure. This will be the backbone of your presentation, giving it strength and direction.

Explain in a logical sequence

When you explain, you add to people’s knowledge to build the key idea. But ask yourself, what does this audience already know?

If you’re an astrophysicist talking to an audience of your peers, you can use terms and concepts you know they’ll be familiar with. If you’re explaining black holes to Joe Public, you can’t do that. Typically, you’ll have to use simple analogies to keep the audience with you (‘Imagine you’re in a huge dark room …’).

Whether it’s black holes or new software, good explanations start with what we know and then build on that understanding, step by step, layer by layer. The audience will stay with you if they can follow your logic and you can help this with linking comments – ‘Building on that … ‘, ‘This means …’, ‘To illustrate that, I’ve always found …’.

Presentations usually aim to either explain, persuade or inspire – sometimes with elements of all three. Your aim will determine your presentation's structure. @EmphasisWriting Click To Tweet

We need to change

If you’re writing a persuasive presentation, you also need to follow a particular sequence.

Whether you’re writing a pitch for a prospective customer or making research-based recommendations to a client, you follow the same structure. That structure is the Four Ps . It’s a powerful way of leading your audience’s thinking.

Start with the current situation – where you are now ( position ). Explain why you can’t stay there, so the audience agrees things have to change ( problem ). Suggest up to three credible ways you can address the issue ( possibilities ). Then decide which one is the optimum solution ( proposal ).

Three is a magic number for writers – not too many, not too few. But there may be one standout possibility, in which case you go straight to it ( position, problem, proposal ).

Think about how the pandemic has profoundly changed our working lives. Towns and cities are full of offices that people used to commute to. But to maintain social distancing, we’ve been encouraged to work from home where possible and to stay away from public transport.

At some point, decision-makers within organisations will have to make a call – or share a recommendation – about what to do long term. Should we go back to the office, stay at home or combine the two?

If we had to present on this choice using the Four Ps structure, we could outline the pros and cons of each possibility and then make a push for the one we recommend above the others. Or we could join the likes of Google and Twitter and simply propose purely remote working well into the future.

I have a dream

A presentation that inspires is about the future – about what could be. Scientists inspire children to follow careers in astronomy or physics with their passion and stunning visuals. Designers re-energise companies with their radical, exciting visions. Business leaders convince their staff that they really can turn things around.

The Rosette Nebula

An audience watching an inspirational presentation is not going to take away lots of facts and figures. What’s important is their emotional and intellectual engagement with the speaker, their shared sense of purpose. One way to build that engagement is with your structure.

From dark to light

The most inspiring presentations are so often born of shared struggle. On 13 May 1940, Winston Churchill addressed the British parliament – and the British people listening on their radios – in the darkest days of the Second World War.

He was brutally realistic in his assessment of the current position: ‘We have before us many, many long months of struggle and of suffering.’ He then set out his policy: ‘To wage war by sea, land and air, with all our might … against a monstrous tyranny’, and the prize: ‘Victory, however long and hard the road may be.’

In difficult situations, audiences immediately see through false hope and empty rhetoric. They want honest acknowledgement, and the determination and clear strategy to lead them to the future.

We can imagine how the same structure could show up in a more business-related context:

‘I’m not going to sugar-coat the figures. We have to change to save jobs and secure our future. There will be dark days and sacrifices along the way, but what’s the hardest part of any turnaround? It’s getting started. To do that, we all need to keep asking two fundamental questions: where can we improve, how can we improve? And if we push hard enough and if we’re utterly relentless, change will come and our momentum will build.’

Insight boxout. Transcript below, under summary field labelled 'Open transcript of image’

Are you going to appeal to your audience’s

  • habits of thought (current beliefs)?

If your recommendations run counter to their current beliefs, try appealing to their emotions.

3. Writing your presentation script

You don’t have to write a script. Some people put a few PowerPoint slides together and wing it; others make do with bullets on a smartphone, laptop or cue cards. It depends on the event and the presenter.

Writing a full script takes time, but if it’s a very important presentation and you might use it again – perhaps to appeal for investment – it will be worth it.

Some people will write a full script because the company or organisation that’s commissioned a presentation will want to see a copy well ahead of the event (often for legal reasons). Others will write the script, edit it down to the required time and then edit it down again to bullets or notes.

If the presentation is to a small audience, your notes or bullets will suit a more conversational approach. There are no rules here – see what works best for you. But what you must do is know your subject inside out.

To write clearly, you must think clearly and a full script will expose the areas that aren’t clear – where an explanation needs strengthening, for example, or where you should work on a transition.

Timing is everything

A full script also helps with working out timing, and timing is crucial. TED talks, for example, have a strict 18-minute limit, whether in front of an audience or online. That’s short enough to hold attention, but long enough to communicate a key idea. (The ‘I have a dream’ speech lasted 17 minutes 40 seconds and it changed the world.)

It takes a very skilled presenter to go much over 30 minutes. If you are taking questions during or after your presentation , however, it’s fine to build in extra time.

Imagine you’re writing your presentation in full and your slot is 20 minutes. On an A4 page with a 14-point Calibri font and 1.5 line spacing, that will equate to about 10 pages.

You can also divide the page in two, with slides on the left and text on the right (or vice versa). Then you can plan your words and visuals in parallel – and that will be roughly 20 pages.

Example excerpt of presentation script. Full description and transcript below under summary field labelled 'Open description and transcript of image

Script page with a slide on the left-hand side and text on the right. The slide has the heading ‘What is your purpose?’ and has a photo of a smiling person at a whiteboard mid-presentation. The text on the slide reads:

Do you want to:

  • do a combination of all three?

The notes next to the slide read:

How should they do that? Should they explain, persuade or inspire – the three key strategies for any presentation? You may need to use several of them to achieve your goal.

The most powerful key on your keyboard – Delete

Use these numbers as your goal, but your first draft will probably be longer. That’s when you start deleting.

Be ruthless. Anything not adding to the story must go, including those anecdotes you’ve been telling for years ( especially those anecdotes). It’s not about what you want to tell the audience, it’s about what they need to hear.

Don’t feel you have to include every single issue either. Dealing with two or three examples in some detail is far better than saying a little bit about many more.

And interpret visual material you’re displaying rather than describing it, just as you wouldn’t repeat the text that’s on the screen. The audience can see it already.

It’s a conversation

Be yourself – don’t write a script that’s not in your style. We want the real you, not a supercharged version.

Some people are naturals when it comes to presenting – which can mean they’ve learned how to draw on their authentic strengths.

Sir David Attenborough is a great example. He has a wide-ranging knowledge of the natural world. He has an infectious passion and enthusiasm for his subject. And most importantly, he doesn’t lecture the camera: he talks naturally to his audience (and he’s now using Instagram to inspire new generations).

You can take a cue from Sir David and make your presentation style your own. Knowing your own strengths and really understanding your why will help you speak with purpose and passion.

And aim to speak naturally. Use conversational, inclusive language. That means lots of personal pronouns ( I believe, we can) and contractions ( Don’t you wonder …, you’re probably thinking …).

Sir David Attenborough introduces his new series, Our Planet at its premiere. He builds up our awareness by layering information alongside arresting statistics. These are framed simply, in relatable terms (‘96% of mass on the planet is us …’), so we easily grasp their shocking significance. He also uses ‘we’ and ‘us’ a lot to underline how this environmental emergency affects us all on ‘the planet we all call home’.

Finding the right words

Imagine you’re talking to someone as you write. And try saying the words out loud – it’s a good way to catch those complex, overlong sentences or particular words that will be difficult to say.

Presentations are not reports that can be reread – the audience has to understand what you are saying in the moment . Don’t leave them wondering what on earth you’re talking about, as they will only fall behind.

So avoid using long or complex words, or words you wouldn’t hear in everyday conversation (if your everyday conversation includes ‘quarks’ and ‘vectors’, that’s fine). And beware of jargon – it can exclude the audience and it quickly becomes clichéd and outdated.

Here are some more hints and tips on how to write effectively for speaking:

Syntax (word order): Disentangle your thoughts and arrange the words in your sentences to be simple and logical. Often, complex syntax shows up when the main point is getting lost inside excess information (or that the speaker is unsure what their main point is).

Pace, rhythm and tone: Varying the pace, rhythm and tone of sentences makes both the speaking and listening experience far more enjoyable.

Make sure the stress falls on the most important words. For example, ‘To be or not to be ‘ (where the stress rises and falls on alternate words) or ‘I have a dream ‘ (where the stress falls on the final word).

Vary the length of sentences and experiment with using very short sentences to emphasise a point.

Play with rhythm by arranging words in pairs and trios. Saying things in threes gives a sense of movement, progression and resolution: Going, going … gone . Saying words in pairs gives a more balanced tone (‘courage and commitment’, ‘energy and effort’) or a sense of tension between the words (‘war and peace’, ‘imports and exports’).

Analogies: Good analogies can work well in presentations because they paint vivid pictures for the audience. The best way to do it is to use either a simile (‘It wasn’t so much a dinner party, more like feeding time at the zoo’) or a metaphor (‘He was the fox and the company was the henhouse’).

Alliteration: This means using two or more words that start with the same sound, like ‘big and bold’, ‘sleek and shiny’ or ‘key components’. On the page alliteration may look contrived, but it can effectively highlight important phrases in a presentation.

Words to avoid: Be careful about using clichés like ‘pushing the envelope’, ‘playing hardball’ and ‘thinking outside the box’. And think carefully about using any word that ends with -ism, -ise, -based, -gate, -focused and -driven.

Be careful with humour too: don’t write jokes unless you can naturally tell them well. Keep the tone light if it fits the occasion, but a badly told joke can be excruciating.

4. How to start your presentation

People tend to remember beginnings and endings the most, so make sure your opening and conclusion are both strong.

You have about a minute to engage an audience. You want them to be intrigued, to want to know more, to come slightly forward in their seats. If you only learn one part of your presentation by heart, make it that minute.

A quick ‘thank you’ is fine if someone has introduced you. A quick ‘good morning’ to the audience is fine too. But don’t start thanking them for coming and hoping they’ll enjoy what you have to say – you’re not accepting an Oscar, and they can tell you what they thought when it’s over. Get straight down to business.

There are four basic types of introduction which will draw your audience in:

  • News – ‘Positive Covid-19 tests worldwide have now reached …’
  • Anecdotal – ‘About ten years ago, I was walking to work and I saw …’
  • Surprise – ‘Every five minutes, an American will die because of the food they eat.’
  • Historical – ‘In 1800, the world’s population was one billion. It’s now 7.8 billion.’

You can interpret these beginnings in any number of ways. If you were to say, ‘I have an admission to make …’, we will expect a personal anecdote relating to your main theme. And because you’re alone in front of us, it’s playing on your vulnerability. We’re intrigued straight away, and you’ve established a good platform for the rest of the presentation.

You can also combine these techniques. The historical beginning creates a sense of movement – that was then and this is now – as well as a surprising fact. It may prompt a thought like, ‘Wow, where’s this going?’ And you can trade on this with your own rhetorical question: ‘What does this mean for everyone in this room? It’s not what you think …’.

As well as setting up your story, you need to quickly reassure the audience they’re in safe hands. One way to do that is to give them a map – to tell them where you’re going to take them and what they’re going to see along the way.

Then you’re starting the journey together.

5. How to end your presentation

Your ending is what you want the audience to take away: your call to action, your vision of the future and how they can contribute.

If your presentation is online or to a small group in a small room, your ending is not going to be a battle cry, a call to man the barricades – that would be totally inappropriate. But equally don’t waste it with something flat and uninspiring.

Here are four effective ways to end your talk (like the intros, you can combine them or come up with your own):

  • Predict the future – ‘So what can we expect in the next ten years? …’
  • Quotation – ‘As our chief exec said at the meeting yesterday, …’
  • Repeat a major issue – ‘We can’t carry on with the same old same old.’
  • Summarise – ‘Continuous improvement isn’t our goal. It’s our culture.’

Predicting the future fits well with a historical beginning – it completes the arc of your presentation.

If you end with a quotation, make sure it’s relevant and credible – it has to be an authoritative stamp.

Repeating a major issue means pulling out and highlighting a major strand of your presentation, while summarising is about encapsulating your argument in a couple of sentences.

Your ending can also be a change of tone, perhaps signalled by the single word ‘Finally …’. It’s the audience’s cue to come slightly forward again and pay close attention.

As with your opening, it will have more impact if you’ve learned your ending – put down your notes, take a couple of steps towards the audience and address them directly, before a simple ‘Thank you.’

6. Creating your PowerPoint slides

We’ve all been there – watching a seemingly endless, poorly designed slide deck that’s simply restating what the presenter is saying. So common is this tortuous experience that there’s a name for it: Death by PowerPoint. But it doesn’t have to be like this.

Do you need slides at all?

As with your script, the first thing you should ask is ‘Do I actually need this?’ In 2019, Sir Tim Berners-Lee gave the Richard Dimbleby lecture for the BBC. He spoke for about 40 minutes with no autocue (he’d memorised his script) – and no speaker support.

This is a uniquely powerful form of presentation because the audience’s attention is totally focused on that one person. The call to action at the end of a presentation and delivering bad news are also best done without visuals.

Visual support

But if they’re well-judged and relevant, slides or other visuals can add enormously to a presentation – whether it’s photography, video or the ubiquitous PowerPoint. There are, however, two things everyone should know about PowerPoint in particular:

  • It’s incredibly versatile and convenient.
  • In the wrong hands, it can be unbearably tedious.

Your PowerPoint slides should not essentially be your cue cards projected onto a screen. They shouldn’t be packed margin to margin with text or full of complex diagrams.

If the presentation is live, the audience has come to watch you, not your slide deck. Online, the deck may have to work harder to sustain visual interest.

As with the script, keep your finger poised over that Delete key when you’re putting the deck together.

How many slides?

There’s no hard-and-fast rule about how many slides you should use, but think in terms of no more than one or two a minute on average. And don’t use more than a couple of short video inserts in a 20-minute presentation.

You might have a section where you show a few slides in a sequence or hold a single slide for a couple of minutes, which is fine. Varying the pacing helps to keep a presentation moving.

Optimise for psychology

As self-professed presentation aficionado David JP Phillips notes in his TEDx talk , people – and that includes your audience – have terrible working memories. If you don’t account for this fact in your slides, your talk will not have a lasting impact. In fact, most of it will be forgotten within around 30 seconds.

To counter this effect, David identifies five key strategies to use when designing your PowerPoint:

  • Only have one message per slide: more than that and you’re splitting your audience’s attention.
  • Don’t use full sentences on slides, and certainly don’t imagine you can talk over them if you do. People trying to read and listen at the same time will fail at both and absorb nothing. Move your running text into the documentation section instead, and keep the slide content short and sweet.
  • People’s focus will be drawn to the biggest thing on the slide. If your headline is less important than the content below it, make the headline text the smaller of the two.
  • You can also direct people’s attention using contrast. This can be as simple as guiding their point of focus by using white text (on a dark background) for the words you want to highlight, while the surrounding text is greyed out.
  • Including too many objects per slide will sap your audience’s cognitive resources. (Your headline, every bullet, any references, even a page number each count as an object.) Include a maximum of six objects per slide and viewers will give a mental sigh of relief. This will probably mean creating more slides overall – and that’s fine.

More Powerpoint and visual aid tips

Here are a few more guidelines for creating your visual aids:

  • Never dive into PowerPoint as job one in creating your presentation. Work out your talk’s structure (at least) before designing your slide deck. Making a genuinely effective PowerPoint requires that you know your subject inside out.
  • List any visuals you’ll need as you prepare your script. That terrific photo you saw recently could be difficult to track down, and you might need permission and to pay to use it.
  • It bears repeating: keep each slide to one key idea.
  • Use the build effect of adding one bullet at a time (or use the contrast trick above) and try not to use more than three bullets per frame (or six objects overall).
  • Strip each bullet to the bare minimum – no articles (‘a’, ‘an’ and ‘the’), no prepositions (‘in’, ‘at’, ‘to’ etc) and cut right back on punctuation.
  • Every word that’s not there for a reason has to go. Delete, delete, delete.

‘Extra’ slides

  • Use a ‘walk-in’ slide. Rather than have the audience arrive to a blank screen, this tells them who you are and your presentation’s title.
  • Use occasional holding slides in between those with more content – perhaps an image but no text. They give the audience a visual rest and put the focus back on you.
  • A plain white background might look fine on a computer monitor, but it will be glaring on a big screen. Invert the norm with a dark background, or use shading or ‘ghosted’ images to break up backgrounds and add visual interest.
  • Some colours work better than others on-screen. Blues and greys are soft and easy on the eye. Red is a no-no, whether for backgrounds or text. And if you stick with a light background, favour a more subtle dark grey over black for the text.
  • Use sans serif fonts (like Arial, Helvetica or Calibri) and think about point size – make sure it’s easily legible.
  • Only use upper case where absolutely necessary.

Images and data

  • Photos work well full screen, but they also really stand out well on a black background.
  • Make sure your charts and graphics aren’t too complex. The dense information that’s fine on the page will not work on-screen – it’s too much to take in. Graphs behind a TV newsreader are often reduced to a single line going dramatically up or down.
  • Don’t present data or graphs and expect them to speak for themselves. You need to find the story and significance in the data and present that .

And finally

  • Proofread, proofread, proofread – or risk standing in front of an embarrassing spelling mistake.

Technical check

  • Check what laptop they’re using at your venue. If you’ve written your deck on a PC, run it on a PC (and, of course, the same rule applies if you’ve used a Mac).
  • If you’ve emailed your presentation to the venue, take a USB copy along as back-up.
  • If you’re presenting online, check which platform you’ll be using and get comfortable with it. If someone else will be hosting the event, make sure you arrange a time for a rehearsal, especially if there will be a producer.

7. Delivering your presentation

You’ve put a lot of time and effort into preparing your presentation and now you’ve come to the sharp end – it’s time to stand and deliver.

Run it through

You don’t have to rehearse, but most presenters do and for good reason – it catches weak points and awkward transitions. And, crucially, it bolsters confidence.

Read your script or go through your bullets aloud – it will help to settle your nerves. If you use colleagues as a dummy audience, you can do a sense check too: ‘Does that bit work?’ ‘Have I explained it clearly?’ ‘Do you get the big picture?’ And rehearsing out loud will catch those words and sentences you thought you could say but can’t.

The more you rehearse, the more familiar and natural the presentation will become. Rehearse the technical side too – where the video is going to come in, how you’re going to vary your pace and tone to maintain interest.

Try speaking slightly more slowly than you would normally so the audience catches every word, and don’t be afraid to pause now and again. It gives a breathing space for you and the audience.

A businesswoman presenting points to a smiling member of the audience

Connect with your audience

When you deliver your presentation for real, establish eye contact with the audience, just as you would in a conversation. In a small room with a small audience, talk to individuals. In a larger space, don’t talk to the first couple of rows and ignore the rest – include everyone.

And if you stumble over your words here or there, carry on and don’t dwell on it – you’ll lose your concentration. Audiences are generally forgiving and they might not even notice.

Each audience is unique: they react differently in different places. And although tomorrow might be the tenth time you’ve done the same presentation, it will be the first time this audience sees it. Your duty is to keep it fresh for them.

A final point

This is your presentation – you’re in control and the audience needs to feel they’re in safe hands.

It’s perfectly natural to feel nervous , but it’s the thought of doing it that’s the worst bit. Once you get going – and especially when you sense the audience is with you – the nerves will start to disappear. Try to enjoy it. If you enjoy it, it’s far more likely the audience will too.

And remember: everyone wants you to do well.

writing for presentation in english

8. How to present online

Taking to Zoom or another online platform to present was once the exception. These days, online presenting is as essential a skill as presenting in person.

The switch to online can be nerve-wracking and cause even usually skilled presenters to falter. But there’s no need for that to happen.

Indeed, all of the advice we’ve talked about on preparing, structuring and writing for in-person presenting is equally relevant for your online delivery. You just need to be ready for the unique challenges that remote presentations pose.

An obvious one is that while you still have an audience, it will probably be muted and possibly even unseen (if webcams are switched off). This makes it far more difficult to gauge audience reaction, and if the event is pre-recorded, there might not be any at all – at least not immediately. Clapping and laughing emojis are not quite like the real thing.

Keep eye contact

But although your audience may be many miles away, there are still ways you can – and should – create a sense of connection with them. Your presentation will have much more impact if you do.

Whether the event is live or recorded, at least start with your webcam on (unless you really can only use slides). If it’s an option and feels appropriate, consider keeping your camera on throughout – remember, you are the presentation as much as any visuals.

If you will be on display, make sure you know where your webcam’s lens is and at key moments of your talk look directly into it – and out at your audience – to punctuate those points.

And don’t look at a second screen to cue up your PowerPoint – viewers will think your attention is wandering.

Engage your online audience

Being an engaging speaker is always important, but remember that the online world is already a place we associate with distraction. It’s also easier for a viewer behind their laptop to disguise their wandering attention than it would be for one in an auditorium or boardroom.

This isn’t to say your audience don’t want to give you their attention. But it is more important than ever to keep your presentation sharp and concise. Revisit your structure, your script or cue cards and your slides. Take a really critical eye to it and (as always) delete, delete, delete anything that’s not directly relevant.

If it works for your format, you can look at making your presentation interactive. You can then break the content into short segments, interspersed with comment, polls, questions and discussion. The variety will be a welcome change for your viewers.

Your visuals are part of what will keep people with you – along with the interplay you create between you and them. This means following the best-practice guidance we covered earlier is even more important.

Using Zoom for your presentation? Master the art of online delivery through this simple mix of set-up, delivery and technical tricks @EmphasisWriting Click To Tweet

Modulate your voice

Your tone of voice is extremely important here because presenting online is like radio with pictures. When people say ‘You have a great voice for radio’ what they mean is that it’s easy to listen to, often because you’re using quite a low-pitched, warm and relaxed register.

Listen to voices on the radio and voiceovers and identify the ones you particularly enjoy. What do you like about them? Why do you enjoy some voices and not others?

A flat, unmodulated voice, for instance, is difficult to listen to for long periods (and isn’t likely to inspire anyone).

Experiment with intentionally adding energy to your voice, as internet audio can have a dulling effect. As our trainer Gary Woodward puts it: ‘Turn up the enthusiasm dial even higher than you think, to make sure it comes through.’ And always vary your pace and tone as you would in a normal conversation.

And if it suits the tone of your talk, smile now and again. Smiling is contagious, and people will hear it in your voice even if they can’t see you.

Perfect your transitions

One of the other key challenges of remote presentations is that you have another layer of technology to wrestle with: sharing your PowerPoint online.

This means that many presentations begin with the popular catchphrase ‘Can you see my screen?’

This can also cause many presenters to stumble through their transitions, making the links between their slides clunky. And while remote audiences may be forgiving, for a slick presentation it’s best to prevent these sort of fumbles.

Naturally, practice plays a part here. But you can also give yourself the advantage with your set-up.

Dave Paradi from Think Outside the Slide explains one great way of setting up Zoom so you can smoothly cue up and run your slide deck – and be certain what’s being displayed.

You’ll even be able to see the rest of your screen (but the audience won’t). As you’ll be able to see what’s coming up, your transitions can also be seamless.

The trick is to use one of Zoom’s advanced settings after you hit ‘Share screen’, to share only a portion of your screen:

Screensharing options in Zoom. Full description below, under summary field labelled 'Open description of image'

Advanced screensharing options pop-up box in Zoom, with the options ‘Portion of Screen’, ‘Music or Computer Sound Only’ and ‘Content from 2nd Camera’. The ‘Portion of Screen’ option is highlighted in blue.

This will give you a frame you can move to the part of the screen you want the audience to see.

Put your PowerPoint slides into ‘presenter view’ before launching the screenshare. Then you’ll be able to see the upcoming slides and your notes throughout, and your animations (like build slides) will work as normal.

PowerPoint presenter view using Zoom's portion of screen. Full description below, under summary field labelled 'Open description of image'

Zoom’s ‘portion of screen’ setting in action

Presenter view in PowerPoint, with the current displayed slide on the left and the upcoming slide displaying smaller on the right, with notes below it. There is a notification saying ‘You are screen sharing’ at the top and a sharing frame positioned around the current slide.

The other part of the trick? Set it up in advance shortly before you’re due to speak. Once you’re happy with the set up, you can stop sharing until it’s time to kick off your talk. When you return to ‘Share screen’ again, it will reopen the frame in the same place.

Dave shows you the process in this video:

Five practical tips for a truly professional online presentation

You’re happy with the content of your talk, you’ve ruthlessly streamlined your slides and mastered your radio voice. Now just make sure you cover these crucial practicalities for a polished presentation:

1. Create a good space Make sure you have your environment well set up:

  • Keep the background on display as tidy and minimalist as possible – a plain wall or backdrop is great, if you can.
  • Manage and minimise background noise (shut the window, ensure your phone’s on silent, put the cat out, make sure someone’s watching the kids in another room – whatever it takes).
  • Check your lighting: have your light source in front of you, not behind you (or you’ll be in shadow).
  • Set up your computer or device at eye level so that you are well-framed and facing it straight on – avoid looming above it while providing a lovely view into your nostrils.

2. Think about your appearance Dress in the same way you would if the presentation were in person, and judge your choice of attire based on the formality of the event and your audience.

3. Practise! Run through the presentation and rehearse the technical side. Practise your transitions, including the initial cueing up of your slides (perhaps using the Zoom tip above), so that you can be confident in doing it all smoothly.

4. Be primed and ready Log in early on the day of your talk. Check all your tech is working, get your headset on and ensure everything is set up well ahead of time. This will save any last-minute issues (and stress) and means you can hit the ground running.

5. Stand and deliver Even online, consider giving your presentation standing up, if you can do so comfortably (adjusting your device or webcam accordingly). This may put you more into a presenting frame of mind and will differentiate you from most remote presenters.

Are you still there?

Live audiences have a group dynamic – as soon as a few people start laughing it becomes infectious and the others join in. It’s naturally different online. But that doesn’t have to throw you.

You might not get that immediate feedback, but don’t overcompensate and feel you have to win them back.

Yes, it’s often more difficult to gauge an audience’s reaction online – especially if their audio is muted and their webcams off. Yes, this can be daunting. But they are still out there listening. You may or may not hear (or see) laughter, but they could still be smiling and very interested in what you have to say. Have faith in your own content. Whatever form your delivery will take, keep coming back to your purpose and message for giving this talk – and keep considering the people you’ll be talking to. Whether the address will be online or in person, it is keeping this focus which is the key to every powerful presentation.

Ready to learn even more? Work one-to-one on your presentation-writing skills with one of our expert trainers or join our scheduled presentation-writing courses . If your team are looking to upskill, we also offer tailored in-house training . And if fear of presenting is holding your team back, check out our in-house course The reluctant presenter .

Image credit: lightpoet / Shutterstock

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Jack Elliott

These days he's one of Emphasis' top business-writing trainers, but in previous career lives Jack has written for many public and private sector organisations. He has an in-depth knowledge of the engineering and manufacturing sectors, particularly the UK automotive industry. As the lead scriptwriter for chairmen and CEOs, he has been responsible for proposals, pitches and reports as well as high-profile speeches and global product launches.

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Blog > English Presentation Structure (Introduction, Closing) & useful Phrases

English Presentation Structure (Introduction, Closing) & useful Phrases

02.21.20   •  #powerpoint #presentation #english.

When giving a presentation in english, there are certain guidelines you should follow. Maybe you haven't got a lot of experience presenting - or you would simply like to refresh your already existing knowledge - we're here to teach you the basics about presenting and provide you with a free list of useful phrases and the basic structure you can in your presentation!

writing for presentation in english

1. Structure

The general structure of a presentation is the following:

  • Introduction

It is up to you to design these three parts. Using videos or everyday-examples can be a great way to introduce the audience to the topic. The important thing is that you capture the audience's attention from the beginning by making an interesting introduction. The main part is where you present your topic, ideally divided into sections. You can be creative with it - incorporate images, videos, stories or interactive polls . We generally recommend using different kinds of elements, as that makes the presentation more lively. Make sure your main part is well structured, so your audience can follow. In the conclusion, you should give a short summary of the points you made without adding any new information. You can also make an appeal to your audience in the end.

2. Useful Phrases

Here you'll find several phrases that you'll need in every presentation. Of course, you should adapt them and use them in a context that is suitable for your setting. The phrases are divided into subcategories so you can find what you're looking for more easily.

writing for presentation in english

Starting your Presentation

In your introduction, you should:

Welcome your audience

Good morning/afternoon/evening everyone!

Ladies and gentlemen, I welcome you to my presentation about...

Introduce yourself

I am ... (from company ...) and today I would like to introduce you to the topic of ...

My name is ... and I am going to talk about ... today.

Icebreakers (for audience engagement)

Icebreaker polls are an amazing way to engage your audience instantly. They function as a fun and playful element at the beginning, giving you the perfect start you need to give a successful presentation. Click here to read our detailed post about icebreaker polls!

Mention the presentation topic and the reason for giving the presentation

I am grateful to be here today and tell you you about...

I would like to take this opportunity to talk about ...

I am here today to talk to you about ...

The reason why I am here today to talk about ... is ...

The purpose of this presentation is to ...

My goal today is to ...

Hopefully, by the end of the presentation, you will all know more about ...

Give a short overview of the content

To make it as understandable as possible, I divided my presentation into ... parts. In the first part, I will concentrate on ..., the second part will be about ..., ...

First of all, I will give you a short introduction, then we will move on to ...

... and finally, I will give you some insights to ...

writing for presentation in english

Here are a few phrases that you could use during the whole presentation, but especially in the main part.

Engage your audience

In order to raise the audience's attention and improve their engagement, it is extremely important to make contact with them. A great way to do so is by adding interactive elements such as polls. If you would like to know more about this topic, read our article on How To Boost Audience Engagement . You can also use a software like SlideLizard , which allows you to conduct live polls, do Q&A sessions with your audience, share your resources and many more benefits that take your presentation to the next level.

Please raise your hand if you ...

Have you ever thought about ... ?

I would like to do a poll about ...

Please ask any questions as soon as they arrive.

On one hand, … on the other hand…

Comparing … with …, we can see that…

Clearly, … makes more sense than …

Whereas Option A is …, Option B is …

Making new points

Firstly,… Secondly,…

What also has to be mentioned is…

Next, I would like to bring up the topic of…

That being said, now we are going to take a look at…

Let's move on to the next topic.

On the next slide,…

The last thing I would like to mention is…

writing for presentation in english

We made a whole blog post about how to pose questions in your presentation: The Right Way to do a Question Slide .

Talking about images or videos

In this image you can clearly see that ...

We are now going to take a look at a picture/video of ...

I'm going to show you a video by ... about ... now.

I've prepared a video about ...

Talking about statistics and charts

I am now addressing this graph that refers to the results of study XY.

In the graph on this slide, you can see that ...

The average is at ...

This graph clearly shows that the majority ...

According to this graph, the focus should be on ...

What that study tells us for practice is that we should ...

Emphasizing

I would like to emphasize the importance of ...

Moreover, it has to be said that ...

I want to stress the importance of ...

We always have to remember that ...

This is of high significance because ...

That part is especially important because ...

When something goes wrong

I am sorry, but it seems like the projector isn't working.

Could someone please help me with ...?

Is anybody here who knows how to ...?

Could someone give me a hand with ...

I would like to apologize for ...

I apologize for the technical problems, we are going to continue in a minute.

I am sorry for the inconvenience.

End of Presentation

In the conclusion, you should...

Sum up the main points

In conclusion I can say that…

To sum up the main points,…

With all mentioned aspects taken into consideration, I can say that…

Make an appeal

So please, in the future, try to be conscious about...

Please take a moment to think about...

I would like to encourage you to...

Thank your audience and say goodbye

It was a pleasure being here today.

Thank you for listening and goodbye.

Thank you for being such a great, engaged audience. Goodbye.

Thank you so much for listening, see you next time.

What is the structure of a presentation?

Your presentations should always have an Introduction, a Main part and a Conclusion.

What is a good way to begin a presentation?

You can start by introducing yourself, giving an overview of your topic, telling a little story or showing the audience an introductory video or image.

What are good phrases to use in English presentations?

There are many phrases that will make your presentation a lot more professional. Our blog post gives you a detailed overview.

Related articles

About the author.

writing for presentation in english

Pia Lehner-Mittermaier

Pia works in Marketing as a graphic designer and writer at SlideLizard. She uses her vivid imagination and creativity to produce good content.

writing for presentation in english

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Speak Confident English

How to Organize Your Introduction for a Presentation [+ FREE Presentation Checklist]

May 1, 2018 | Business Professional English , Free Resource , Public Speaking & Presentations

How to Organize Your Introduction for a Presentation in English - Lesson

This lesson on how to organize your introduction for a presentation in English has been updated since its original posting in 2016 and a video has been added.

Getting ready to present in English? Here’s how to make sure your introduction for a presentation in English is successful.

But first… When you think about a presentation, I know you’re thinking about something like a TED video or a presentation at a conference. You’re thinking about a speech, with PowerPoint slides and a big audience.

But did you know we use the same skills when we share new information or ideas with our work colleagues? Or when we tell stories to our friends and family? The situation or speaking task may be different but we still use the same skills.

When presenting information or telling stories, we need to:

  • Capture a listener’s attention
  • Share information, ideas, or opinions
  • Give the important details
  • Make your information memorable
  • Get your audience (family, friends, colleagues or strangers) to agree, to take action, to change their mind, etc.

So today you’re going to learn how to take the first big step in your English presentation: how to start with a great introduction.

The introduction is the most important part of your presentation. It is the first impression you’ll make on your audience. It’s your first opportunity to get their attention. You want them to trust you and listen to you right away.

However, that first moment when you start to speak is often the hardest. Knowing how to best prepare and knowing what to say will help you feel confident and ready to say that first word and start your presentation in English.

Be sure to include these 5 things in your inroduction.

Lesson by Annemarie

How to Organize Your Introduction for a Presentation in English and Key Phrases to Use

Organize Your Introduction Correctly

Okay, first let’s focus on what you need to include in your English introduction. Think of this as your formula for a good introduction. Using this general outline for your introduction will help you prepare. It will also help your audience know who you are, why you’re an expert, and what to expect from your presentation.

Use this general outline for your next presentation:

  • Welcome your audience and introduce yourself
  • Capture their attention
  • Identify your number one goal or topic of presentation
  • Give a quick outline of your presentation
  • Provide instructions for how to ask questions (if appropriate for your situation)

Use Common Language to Make Your Introduction Easy to Understand

Great, now you have the general outline of an introduction for a speech or presentation in English. So let’s focus on some of the key expressions you can use for each step. This will help you think about what to say and how to say it so you can sound confident and prepared in your English presentation.

“The introduction is the most important part of your presentation. It is the first impression you’ll make on your audience. It’s your first opportunity to get their attention. You want them to trust you and listen to you right away.”

Welcome Your Audience & Introduction

It is polite to start with a warm welcome and to introduce yourself. Everyone in the audience will want to know who you are. Your introduction should include your name and job position or the reason you are an expert on your topic. The more the audience trusts you, the more they listen.

  • Welcome to [name of company or event]. My name is [name] and I am the [job title or background information].
  • Thank you for coming today. I’m [name] and I’m looking forward to talking with you today about [your topic].
  • Good morning/afternoon ladies and gentlemen. I’d like to quickly introduce myself. I am [name] from [company or position]. (formal)
  • On behalf of [name of company], I’d like to welcome you today. For those of you who don’t already know me, my name is [name] and I am [job title or background]. (formal)
  • Hi everyone. I’m [name and background]. I’m glad to be here with you today. Now let’s get started. (informal)

Capture Their Attention

For more information about how to best capture your audience’s attention and why, please see the next session below. However, here are a few good phrases to get you started.

  • Did you know that [insert an interesting fact or shocking statement]?
  • Have you ever heard that [insert interesting fact or shocking statement]?
  • Before I start, I’d like to share a quick story about [tell your story]…
  • I remember [tell your story, experience or memory]…
  • When I started preparing for this talk, I was reminded of [tell your story, share your quote or experience]…

Identify Your Goal or Topic of Presentation

At this stage, you want to be clear with your audience about your primary topic or goal. Do you want your audience to take action after your talk? Is it a topic everyone is curious about (or should be curious about)? This should be just one or two sentences and it should be very clear.

  • This morning I’d like to present our new [product or service].
  • Today I’d like to discuss…
  • Today I’d like to share with you…
  • What I want to share with you is…
  • My goal today is to help you understand…
  • During my talk this morning/afternoon, I’ll provide you with some background on [main topic] and why it is important to you.
  • I will present my findings on…
  • By the end of my presentation, I’d like for you to know…
  • I aim to prove to you / change your mind about…
  • I’d like to take this opportunity to talk about…
  • As you know, this morning/afternoon I’ll be discussing…

Outline Your Presentation

You may have heard this about presentations in English before:

First, tell me what you’re going to tell me. Then tell me. And finally, tell me what you told me.

It sounds crazy and weird, but it’s true. This is how we structure presentations in English. So today we’re focusing on the “First, tell me what you’re going to tell me” for your introduction. This means you should outline the key points or highlights of your topic.

This prepares your listens and helps to get their attention. It will also help them follow your presentation and stay focused. Here are some great phrases to help you do that.

  • First, I’m going to present… Then I’ll share with you… Finally, I’ll ask you to…
  • The next thing I’ll share with you is…
  • In the next section, I’ll show you…
  • Today I will be covering these 3 (or 5) key points…
  • In this presentation, we will discuss/evaluate…
  • By the end of this presentation, you’ll be able to…
  • My talk this morning is divided into [number] main sections… First, second, third… Finally…

On Asking Questions

You want to be sure to let you audience know when and how it is appropriate for them to ask you questions. For example, is the presentation informal and is it okay for someone to interrupt you with a question? Or do you prefer for everyone to wait until the end of the presentation to ask questions?

  • If you have any questions, please don’t hesitate to interrupt me. I’m happy to answer any questions as we go along.
  • Feel free to ask any questions, however, I do ask that you wait until the end of the presentation to ask.
  • There will be plenty of time for questions at the end.
  • Are there any questions at this point? If not, we’ll keep going.
  • I would be happy to answer any questions you may have now.

Capture Your Audience’s Attention

Do you feel unsure about how to capture the attention of your audience? Don’t worry! Here are some common examples used in English-speaking culture for doing it perfectly!

Two of the most famous speakers in the English-speaking world are Steve Jobs and Oprah Winfrey. While Steve Jobs is no longer living, people still love to watch his speeches and presentations online. Oprah is so famous that no matter what she does, people are excited to see her and listen to her.

BUT, if you listen to a speech by Steve Jobs or Oprah Winfrey,  they still  work  to get your attention!

The don’t start with a list of numbers or data. They don’t begin with a common fact or with the title of the presentation. No – they do much more.

From the moment they start their speech, they want you to listen. And they find interesting ways to get your attention. In his most famous speeches, Steve Jobs often started with a personal story. And Oprah often starts with an inspiring quote, a motivational part of a poem, or a personal story.

These are all great ways to help your audience to listen to you immediately – whether your presentation is 3 minutes or 20 minutes.

Here’s how you can do it.

Like Steve Jobs or Oprah Winfrey, start with a:

  • Personal story or experience
  • Motivational quote or line from a poem or book
  • Joke (be careful with this – make sure it translates easily to everyone in the audience!)
  • Shocking, bold statement (Think of Steve Jobs’ quote: “ Stay hungry. Stay Foolish .”)
  • Rhetorical question ( =a question that you don’t want an answer to; the focus is to make someone think)

And finally, consider audience participation. Ask a question and get your audience to respond by raising hands.

Get the complete Presentations in English Series:

Part 1: How to Prepare for Your Presentation in English

Part 2: How to Start with a Great Introduction in Your Presentation

Part 3:  How to Organize Your Presentation in English

Part 4:  How to End Your Presentation Powerfully

As I mentioned in the video, I have two question for you today:

  • What is the best introduction you’ve ever heard? Have you watched a TED Talk or a presentation on YouTube with a great introduction? Tell me about it. What do you think was great about the introduction?
  • What frightens you the most about preparing your introduction in a presentation? Share your concerns with me so I can help you overcome any challenges you have.

Be sure to share in the comments below to get feedback from me and to learn from others in the Confident English Community.

Have a great week! ~ Annemarie

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guest

Thank you, Annemarie. thanks for the generosity of sharing useful and systemative information and content.

Dharitri karjee

This is really a very informative message thank you.. And it’s help me a lot

yami

hi thank you for this It was helpful. You used simple english that i understood well.

Gassimu Zoker

How to start with a great presentation on composition

Anshika Abhay Thakur

Thankyou for the information . It was much helpful . I will definitely use this information in my presentation 🤗

Thang Sok

Hi, I am Thang Sok Do you have a Sample presentation?

Khadija

This was helpful but can you please tell me how to start a presentation in college because this is for work in a company. My presentation is on laboratory skills and all that

Anum

Its informative

Yasin Hamid

Thank you for this video! I’ve learned quite a lot and will want to use all these knowledge in presenting my thesis proposal in 2 months. About your question no. 2, I’d just like to share that the mere fact of presenting in front of many respected professionals makes me already nervous and shaky even if i have studied everything about my presentation. What do you think should i do to deal with my concern?

martineromy940

Could you give me advise, how to start learning English for beginner.How to prepare presentation on any topic and how to make interesting..

Pratik

Thank u so much for valuable advice. Definitely I will used this in my presentation!!

Farangiz

Thank you very much for these kind of useful advice. I hope my first presentation will be exciting for the audience.Your video is helping me again thanks a lot 😊

yumna

hi, i’m B.COM student and I have to prepare presentation about identifying business opportunities. How to start and an attractive attention to my audience.. Please Help me…

Nancy Tandui

very nise and educative piece of information thank you nancy nairobi kenya

kanishka mishra

i am starting a video speech shooting in night about a famouse person how do i start my speech with a good intro.

Kate

Hi again how do you do a introduction goodbye

kate

Hi i do not know what you are talking about

Annemarie

Hi Kate, I’m sorry to hear you’re not sure about the content. I recommend reviewing the video carefully if you haven’t already. Is there something specific you have a question about?

Tooba

thanks a lot for guiding in such an easier way.

Amit

Your write-up on introduction helped a lot, thank you Annemarie. I work for cross-geography team and greetings get lengthy as timezones are different e.g. “Good evening to those joining from US office and good morning to colleagues from India office”. I replaced that with “Thank you everyone for joining”. Is it okay?

Hi Amit, I’m so glad it was helpful. As for your greeting, both of your options are perfectly appropriate and friendly.

znb

How to introduce group members in online presentation?

Great question! I’d love to use that for a future Confident English lesson.

zarsha

its amazing. i can’t explain in wording. this material helping me a lot. i am so happy after use this website . its make easy for me preparing my presentation more interesting. i am thankful too u.

jinah

thanks! i use your materials to teach my students(clinets) how to prepare a presentation. is it ok to use them on my materials?

Matangi

Hi! I am a student from the USP from Tuvaluan and i take CEE45 so our assessment 2 is to prepared a group presentation and we presented in school. so need your help for how to start an attractive introduction to my teacher and my fellow students, they already kwow me.

Zainab

Thank you.. very helpful

Moataz Saleh

Very useful

Taha

It was very use Gul for or presentations

Gaman Aryal

Hi. I am a 1st year BIT student and I have to prepare a presentation on 3D Printing. how to start an attractive introduction to my teachers, when they already know about me? Can you please help me out? Thank you.

Andrew

I just took 1st place for my paper that I presented at an international students conference. I used a lot of your techniques to improve my speech and I have no words to say how grateful I am to you. Keep up the good work!

😲WOW!! That’s awesome, Andrew. 🙌Congratulations on your presentation. What a wonderful response to your hard work. I’d love to know what you presentation was about. And thank you for sharing your new here. I’m thrilled to know that my techniques were helpful to you.

The title of the presentation was “Handling burnout: A study regarding the the influence of job stressors over military and civilian personel”. I can sent you my paper through email if you would like to see it.

Hi Andrew, what a fascinating topic. And it’s interesting because I just had a newspaper reporter interview me about burnout as a small business owner. Must be a hot topic. 🙂 And sure, I’d love to see it.

Mariya

🔥❤ too goodd

Helia

Hello Annemarie, Thank you so much for one of the best content on the English presentation, I’ve seen. I have a question: Is it impolite or informal to start the presentation without a greeting? I’m asking this question because I’ve seen a lot of TEDTalks and in only a few of them, they greet the audience and in most of it, they quickly go to the “CAPTURING the ATTENTION” with numbers and pictures. I would be so thankful if you could answer this question as soon as possible, my presentation is so close. Best regards, Helia

Hi Helia, What a great question. It has definitely become more common to skip the greeting and go straight to capturing the attention of the audience and you’re right that we often see this in TED talks. I would say it’s best to know your audience and what might be expected. For example, at more formal, traditional conferences or lecture, it might be more appropriate to start with a welcome. I prefer to welcome/thank my audience quickly at the start when I give presentations. A welcome can be very brief, just one sentence, and then you can quickly go into …  Read more »

Vivek Shukla

Hi Annemarie I would like to thank you for giving such types of presentation skills but I have a question can you give me some idea about vote of thinks.

I’m glad the lessons are helpful to you. Could you clarify what you mean by ‘vote of thinks?’ I’m not sure I understand that.

Bello

Please can you give me some idea about vote of thanks

Could you clarify what you’re asking for, Bello?

Amrit

Thanks a lot

Glad it was helpful!

tadla

it is agood i learn alot from this english class

Radha Mohan

Hello.i would like to thank you for giving these beautiful tips to start a presentation.This article helped me a lot.

That’s great, Radha. Glad to hear it.

Mithun Kumar

Thanks for your article. It’s simply for interpersonal skill development.

You’re welcome, Mithun. Glad to know it was helpful.

Swetha

Hi Annemarie . Thank you so much for giving such helpful guildelines it’s really gonna help me

I’m glad it’s helpful, Swetha! 🙂

dawharu boro

thank you for help me

You’re very welcome!

Tom

Hi Anne Marie, i ‘m from Catalonia and i came across with your site only by chance and i think it’gonna be so helpful for me to pass the next test for c1 level. Several weeks ago i did some rehersals with my presentation and i was so nervous and terrified about what was expected from me.

Some tips in your youtube channel are so cool !!! Thank you.

Hi Tom, I’m thrilled you’ve found this site in your preparations for your English exam and am glad to know it’s helpful! Best of luck as you continue to prepare.

Fatima

Hi Annemarie Thanks it’s so useful to develop presentation skill. Fatima

You’re very welcome, Fatima! I’m glad it was helpful.

Dzmitry

Awesome, especially this simple and clear motto: “First, tell me what you’re going to tell me. Then tell me. And finally, tell me what you told me.” This three sentences exactly explain the content you need to create a memorable presentation.

Hi Dzmitry,

Yes, I’ve always loved that simple motto on how to do a presentation. 🙂 It’s so easy to remember and tells you exactly what to do.

Mahbub

hello I need to introduce myself to language center. i am going to learn Danish Language and i want to introduce myself to them and i am little bit nervous because my grammar is not good at that level.so will you please guide me how to introduce myself to them with an example. i did go through your examples but that is for professionals and i am just a student (Graduate). I don’t have any experience . Please guide me how to do it.

Navin Shivram SS

I was in a confused state about starting a conversation and proceeding in it but when I read the guidelines you mentioned above I became confident. thank you for your innumerable ………….

Salma

Thank you so much…… it’s an excellent topic, and it helped me a lot

I’m so glad this was helpful to you! Thank you for sharing.

rebecca

hi annemarie i have a few questions about a speech i have to make a englishi speech of what i want to become can you help me?

Hi Rebecca,

Thank you for the question. I have several lessons on the topic of presentations in English . However, for personal assistance with English or presentations, I only do that through my one-on-one classes .

Shalini Tripathi

thank you so much…… it’s really helpful for me….

You’re very welcome, Shalini.

Mohammed Zaid ameen

Thanks its really nice to develop the presentation skills

Awesome. I’m glad it was helpful to you, Mohammed.

dinesh dhakar

I have to give a demo on one of your programs next week. I would like you to check my self introduction – Good afternoon everyone and thank you for all of your presence. Before we get into the session I would like to quickly introduce myself. My name is Dinesh . I am working as a Pharmaceutical sale and promotion of the brands for Arrient Healthcare. I am in this filed for the past ten years. Before becoming trainer I worked as a medical representatives for different pharma company . I am highly interested in learning from people and …  Read more »

Monica

Please ignore my previous comment. Yea the demo was a success. So hereafter I will say”I have been in this field for the past four years. Actually I worked for different consultancies so I didn’t include an article there.

Monica

I have to give a demo on one of your programs next week. I would like you to check my self introduction – Good afternoon everyone and thank you for all of your presence. Before we get into the session I would like to quickly introduce myself. My name is Monica. I am working as a Soft Skill Trainer at Synergy School of Business Skills. I am in this filed for the past four years. Before becoming trainer I worked as a Recruiter for different job consultancy. I am highly interested in learning from people and I think teaching/training is …  Read more »

Thank you for sharing your example! One note: “I am in this field for the past four years.” –> Don’t forget, when we’re talking about something that started in the past and continues to now, we use the present perfect. How might you change this sentence to fix the grammar?

Also, we want to add an article to, “… I worked as a recruiter for [a] different job consultancy.”

I wish you much success in your demo this week! Best, Annemarie

Yea the demo was a success! So hereafter I will say”I have been for the past four years. Actually I worked for different consultancies.

Fadia

I like it but I think capturing their attention is the most difficult part in preparing a presentation. From my little experience, I used to talk about something out of the scope of the presentation in order to grasp their attention. For example, I had a presentation about medical terminology and its parts (suffix, prefix —). So I provided example which is Ultra Violet then I talked about the ultraviolet in the sun and Vitamin D deficiency. They liked the talk because it is very important to them and by this topic I captured their attention more and more.

Hello Fadia, I’m sorry I’m so late in responding to your comment! I agree with you: capturing attention is very challenging to do. It requires understanding your audience, knowing what is important to them, and how to connect with them. In English-speaking culture, we often connect by telling a story or showing we understand a problem the audience has. I think you’re exactly right to talk about something that is maybe “off topic” or out of the scope of the presentation, as you said, to get their attention first. It sounds like you did a great job in your experience!! …  Read more »

sonam

hi there it was great going through your enlightening presentation skills however i would be even more delighted if you put some quotes for various PPT’s which will give us an instant ideas during the adhoc PPT like myself…just a suggestion.

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How to Ace Your Business Presentation in English

young woman giving a presentation to coworkers in 2021 08 27 11 10 39 utc

So, you need to make a business presentation in English.

First of all, congratulations! To be in your position, you must have invested a huge amount of time and effort in your English language skills. You should be proud.

That said, we totally understand that giving a presentation in a second language can be a challenge. You may be worried that your audience won’t understand your accent. Perhaps you are wondering whether you need to use specific vocabulary. Maybe you’re not sure how best to handle questions from your audience.

If this sounds like you, don’t worry. In this post, we’re going to run through our top tips for acing your business presentation in English. Even if you’ve already made a few presentations in the language, we’re sure you’ll find these suggestions helpful.

So, read on to learn more. And before we start, let us wish you the very best of luck in delivering your next presentation.

Understand your audience

As with all forms of communication, it’s vital that you understand who your audience is. Even in the business world, you can find yourself speaking to very different groups of people.

For example, if you are giving a presentation to members of another company, you would certainly be more formal than when you give a presentation to members of your own team. In each case, you need to think about what your audience will expect from your presentation.

So, before you write a word, ask yourself these questions about your audience. Who are they? What interests them? What do they need to know? What do you want them to do as a result of your presentation?

One useful tip for writing your presentation is to imagine your audience is a single person. It’s easier to write convincingly if you have a single person in mind. Try it!

Mind your language

Most audiences will expect you to give your presentation using formal Business English . Don’t make the mistake of confusing Business English with business jargon .

Successful Business English uses language that is simple, direct, professional and easy to understand. Business jargon on the other hand, relies on obscure phrases, clichés, and acronyms. In many cases, business jargon is complex, not very precise and a barrier to good communication .

We have some useful resources on Business English on this page . However, if in doubt, keep the language of your presentation as simple and clear as possible. It’s also a good idea to use sentences with the active, rather than the passive voice. This allows you to use fewer words, which makes your sentences shorter and more engaging.

To give an example, this is a sentence in the passive voice:

The interview was failed by over one third of applicants.

Now compare this sentence, which is in the active voice.

Over one-third of applicants failed the interview.

To learn more about the active and the passive voice, check out this explainer from the British Council.

Practise, practise, practise

If English isn’t your first language, it’s more important than ever to practise your presentation before delivering it. By practising, you’ll feel more comfortable using English in a business setting. You’ll be able to work on any words or phrases you find difficult to pronounce, or you can change them to words or phrases you are more comfortable with.

Ideally, you should practise giving your presentation in front of someone else. That way you can get useful feedback on what works well, and what doesn’t. If that’s not possible, make a video of yourself giving your presentation. When you see yourself on screen, it will give you helpful insights into ways you can improve your delivery.

Don’t forget to introduce yourself

It may sound obvious, but don’t forget to introduce yourself at the very beginning of your presentation. It not only breaks the ice , but it’s an opportunity to get the audience on your side. If you are presenting to native English speakers, you may wish to tell them that English is not your first language – but don’t apologise for it! If anything, your audience will be impressed that you can give a presentation in a second language.

Have a clear structure

When people learn to teach in the UK, they are often told to structure their lessons in this simple way:

  • Say what you’re going to say
  • Say what you’ve said

In other words, introduce the session by explaining what you intend to talk about. This sets the audience’s expectations – they know what’s going to happen.

You then use main part of the session to make your presentation. There are many effective ways of doing this, and we’ll cover some of these soon.

Finally, finish by summarising the most important points of your presentation. This helps your audience to remember them clearly.

One other tip, if you plan to let the audience ask questions, it’s a good idea to tell them you’d prefer to answer them at the end of the presentation. This will discourage them from interrupting your presentation at the wrong moment.

Use storytelling

People love stories. If you can capture your audience’s imagination with a story, you can make a very powerful impression.

For example, imagine you are giving a presentation about how to commission new advertisements for your company. You want to make the point that good copywriting as just as important as good visual design.

You can either make your point directly, like this:

“Successful adverts rely on good writing as well as good design. If you change the wording of an advert, it can often result in extra sales – or fewer. Therefore, the words we choose are as important as the images we use.”.

Or you could begin with a story, like this:

“I want you to imagine it’s the year 1907. A man called Louis Victor Eytinge is in prison, convicted of murder. He’s a drug addict, suffering from tuberculosis. He’s unlikely to live, never mind get out of jail. Yet, by 1923 he walked free into a well-paid advertising job and a career as a Hollywood screenwriter. How? He had written his way to freedom. I want to use his story to show you why, if we want successful adverts, we need to commission powerful writing as well as good design.”

Which version of the presentation would you rather listen to?!

Remember pace and pitch

One useful tip for acing your business presentations in English is to vary the pace and pitch of your delivery.

While you don’t want to speak too fast, it’s a good idea to use a different pace for different parts of your presentation. For example, when you want to communicate a key point, speaking more slowly will help people understand that you think it is important.

Equally, it’s a good idea to vary the pitch of your voice. Try and keep this as natural as possible, but experiment with using a higher pitch when asking questions and a lower pitch when beginning your sentences. One good way to learn how to vary your pitch is to listen to UK news broadcasts – news presenters are expert at varying the tone of their voice to keep listeners interested.

Add a call to action

Most business presentations are given for a specific purpose. You may want to convince another company to work with you. Or you may want to convince your own firm to invest in a new kind of product. You may simply be explaining to colleagues how a new training scheme will work.

Whatever the purpose of your presentation, always remember to tell your audience what you want them to do. This is a ‘call to action’. Do you want your audience to email you their ideas? Or send you a funding proposal? Or arrange a meeting?

No matter what you need your audience to do, don’t forget to tell them. And at the very end, be sure to thank them for their time!

More business presentation tips

There are many other tips we could share with you on how to ace a business presentation in English. For example, it’s never a good idea to read your presentation from a piece of paper – it’s not engaging and it means you can’t easily make eye contact. It’s also tempting to rely too heavily on visual aids like PowerPoint, but if you get it wrong your audience will read your slides instead of listening to you. On the other hand, it can really engage an audience if you ask them to work together in small groups to share ideas or solve problems.

However you choose to make your presentation, if you prepare well, speak clearly and work hard to connect with your audience, you are very likely to succeed. And if you’d like to improve your presentation skills even further, why not try live online classes with English Online ? They can help you succeed in any career where using English is essential.

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The latest language learning tips, resources, and content from oxford university press., useful phrases for giving a presentation in english.

  • by Oxford University Press ELT
  • Posted on April 21, 2023 February 2, 2024

writing for presentation in english

Giving a presentation in English can be challenging, but with these helpful phrases, you can feel confident and ready to make a good presentation in English. 

Starting your presentation

So how to start a presentation in English? Begin by saying hello and welcoming everyone. You can also thank the audience for being there with you. 

The beginning of the presentation is one of the most important parts because you need to make sure your audience is interested from the start. 

You could tell a short story, give a fact, or simply tell the audience a little bit about yourself, e.g. ‘ Let me start by telling you a little bit about myself …’ 

Then, introduce what your presentation is about by giving an opening statement or an overview of your session. For example, ‘Today, I am going to talk to you about …’ or, ‘Today, we’ll be looking at/focusing on …’. 

You can also tell the audience, ‘ If you have any questions, please raise your hand and I’ll be happy to answer them’ … or ‘ We’ll have time at the end for questions.’

Presenting the topic

When you get into the main part of giving your presentation in English, remember that what you’re saying to your audience is new information. Speak slowly, organise your ideas, and make sure your pronunciation is clear. You can learn more about boosting your pronunciation here . 

Use expressions to order your ideas and introduce new ones. You can use words and phrases to sequence like, firstly/first of all, secondly, then, next, following this, and lastly/finally. 

If you want to introduce the opposite point of view, you can use language like however, on the other hand, contrary to this and then again. 

It’s a good idea to link what you are saying back to previous things you have said. This shows you have a well-organised presentation and also helps keep people engaged. For example, ‘as I said previously/at the beginning …’, ‘as you may remember’ and ‘this relates to what I said about ….’

Highlighting information during your talk 

When you are giving a presentation in English, you might want to highlight a particular piece of information or something that’s important. You can use phrases such as ‘Let’s focus on …’, ‘I want to highlight …’,   ‘Pay attention to …’, ‘Let’s look at …’, ‘I want to briefly address …’, or ‘Now, let’s discuss ….’ You can use these phrases after your sequencing words to help you with your structure. 

You can also highlight information by asking your audience their opinion of what you are saying or having them engage with the presentation in some way. For example, you could ask a question and have the audience raise their hands if they agree, or disagree, or if you want to find out how many of them have experience with the situation you’re discussing. Asking questions is a good way to make sure you still have the audience’s attention after you’ve been speaking for a while.

You can also highlight information on your visuals if you’re using them. Use bright, impactful pictures and colours, and don’t include too much writing on your slides.  

Finalising the talk 

At the end of the presentation, you should summarise your talk and remind the audience of the things you have discussed, and the new information you have given them. You can say things like ‘In summary, we have looked at …’, ‘I’d like to finish by …’, and ‘We’re coming to the end of the presentation. We’ve discussed …’. 

You can then ask the audience for any questions you haven’t already answered. 

What are your experiences of giving a presentation in English? Do you have any other tips to add? Share below!

Billie Jago is an ELT writer and teacher trainer, specialising in digital & assessments. She is the founder of the professional development podcast ELTcpd and co-founder of the digital ELT content agency, otterelt .

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Author: Oxford University Press ELT

Every year we help millions of people around the world to learn English. As a department of the University of Oxford, we further the University’s objective of excellence in education by publishing proven and tested language learning books, eBooks, learning materials, and educational technologies. View all posts by Oxford University Press ELT

before You start your presentation ,try please to mention the time duration . sometimes people should be informed so that we can take a coffe break or cigarettes break in order to make evry one happy with the topics

Here is the tip I would add according to my experience :

end your presentation on a positive note, for example with a funny sentence /image /meme / an inspirational quote, in short something that will make your talk pleasant to remember.

Valentina T.

You need to chill out and show calmness and confidence. You should rehearse your presentation on the stage some time before its previously stated time.

Clear, cogent & commanding. Thanks.

I think to get better respond to presentation you can do some mistakes in it and then explain it the end or in the next presentation. Because if anyone would like to learn something also should show involvement.

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52 Phrases for Better Flowing English Presentations

/ Steven Hobson / Business English , English Presentations , Vocabulary

English Presentations - Impactful English

Do you give English presentations at work, but feel that you could communicate your message in a more objective, fluid way?

Maybe you have an English presentation coming up and want to make sure that your speech is clear and structured so that your audience doesn’t lose concentration and stays with you all the way to the end.

A technique that can help you achieve objective, clear, and structured English presentations, is to use linking phrases that join the separate parts of your presentation together.

English presentations normally consist of an introduction, the main body, individual parts of the main body, and the ending or conclusion.

To help maintain your audience’s attention, you need to signal when you are going from one part to another.

In this article, I teach you 52 phrases that do exactly this – linking the different parts together, and therefore, making your presentation flow better. You’ll find that these phrases will act as ‘signposts’ for the audience when you finish one part and start another.

writing for presentation in english

52 Phrases to Improve the Flow of Your English Presentations

The introduction.

All good presentations start with a strong introduction.

There are a number of different ways you can begin your English presentation. Here’s a simple, but effective introduction structure which works for most types of business presentations:

Introduce – Introduce yourself and greet your audience. Introduce the presentation topic – Explain the reasons for listening. Outline – Describe the main parts of the presentation. Question policy – Make it clear to your audience when they can ask questions: during or at the end?

Here are some phrases which you can use to structure the introduction in this way:

1. Good morning/afternoon (everyone) (ladies and gentlemen). 2. It’s a pleasure to welcome (the President) here. 3. I’m … (the Director of …)

Introduce the presentation topic

4. By the end of the talk/presentation/session, you’ll know how to… / …you will have learned about… / 5. I plan to say a few words about… 6. I’m going to talk about… 7. The subject of my talk is…

8. My talk will be in (three parts). 9. In the first part… 10. Then in the second part… 11. Finally, I’ll go on to talk about…

Question Policy

12. Please interrupt if you have any questions. 13. After my talk, there will be time for a discussion and any questions.

Mini-course: fluency and confidence

 Main Body

Now that you have finished the introduction, we now need to transition to the main body, and its individual parts in a smooth way.

There are three parts of the main body of a presentation where linking phrases can be used:

Beginning the Main Body Ending Parts within the Main Body Beginning a New Part

Here are some phrases which you can use for these parts:

Beginning the Main Body

14. Now let’s move to / turn to the first part of my talk which is about… 15. So, first… 16. To begin with…

Ending Parts within the Main Body

17. That completes/concludes… 18. That’s all (I want to say for now) on… 19. Ok, I’ve explained how…

Beginning a New Part

20. Let’s move to (the next part which is)… 21. So now we come to the next point, which is… 22. Now I want to describe… 23. Let’s turn to the next issue… 24. I’d now like to change direction and talk about…

Listing and Sequencing

If you need to talk about goals, challenges, and strategies in your English presentation, listing phrases can help link these together and improve the flow of your speech. If you have to explain processes, sequencing phrases are helpful:

25. There are three things to consider. First… Second… Third… 26. There are two kinds of… The first is… The second is… 27. We can see four advantages and two disadvantages. First, advantages… 28. One is… Another is… A third advantage is… Finally…

29. There are (four) different stages to the process. 30. First / then / next / after that / then (x) / after x there’s y. 31. There are two steps involved. The first step is… The second step is… 32. There are four stages to the project. 33. At the beginning, later, then, finally… 34. I’ll describe the development of the idea. First the background, then the present situation, and then the prospect for the future.

After you have presented the main body of your English presentation, you will want to end it smoothly.

Here are typical sections transitioning from the main body to the ending of the presentation, and then inviting the audience to ask questions:

Ending the Main Body Beginning the Summary and/or Conclusion Concluding An Ending Phrase Inviting Questions and/or Introducing Discussion Thanking the Audience

Ending the Main Body

35. Okay, that ends (the third part of) my talk. 36. That’s all I want to say for now on (the 2017 results).

Beginning the Summary and/or Conclusion

37. To sum up… 38. Ok, in brief, there are several advantages and disadvantages. 39. To conclude… 40. I’d like to end by emphasizing the main points. 41. I’d like to end with a summary of the main points.

42. I think we have seen that we should… 43. In my opinion, we should… 44. I recommend/suggest that we… 45. There are three reasons why I recommend this. First, … / Second, … / Finally,…

An Ending Phrase

46. Well, I’ve covered the points that I needed to present today. 47. That sums up (my description of the new model). 48. That concludes my talk for today.

Inviting Questions and/or Introducing Discussion

49. Now we have (half an hour) for questions and discussion. 50. So, now I’d be very interested to hear your comments.

Thanking the Audience

51. I’d like to thank you for listening to my presentation. 52. Thank you for listening / your attention. / Many thanks for coming.

Linking phrases are like the skeleton which holds your presentation together.

Not only do they improve the flow and help guide the audience, but by memorizing them they can also help you remember the general structure of your presentation, giving you increased confidence.

To help you memorize, I recommend saying the linking phrases on their own from the beginning to the end of your presentation while you practice.

I also suggest memorizing the introduction word for word. By doing this, you will get off to a great start, which will settle your nerves and transmit a positive first impression.

writing for presentation in english

Author: Steven Hobson

Steven is a business English coach, a certified life coach, writer, and entrepreneur. He helps international professionals build confidence and improve fluency speaking English in a business environment.

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Scared for Your Oral Presentation in English? Follow This 6-step Example

When you stand up for an oral presentation, you want to feel like a rockstar .

Confident. Cool. Ready to blow the audience away.

That is the ideal situation, anyways.

In real life, most people—even native English speakers—feel totally the opposite before an oral presentation.

Nervous. Self-conscious. Scared the audience will fall asleep.

Most of us have been there. Every student and professional, at some point, will have to do an oral presentation . Of course that includes English language learners. In fact, oral presentations might happen more often in an English class because they are a good way for teachers to assess your speaking and writing skills.

This article will provide a six-step example of how to ace your oral presentation in English . We will provide key English phrases, tips and practice techniques you can use for any presentation you have coming up.

Soon you will be presenting in English with the confidence of a rockstar !

Download: This blog post is available as a convenient and portable PDF that you can take anywhere. Click here to get a copy. (Download)

Follow This Example to Rock Your Oral Presentation in English

Every country has different cultural standards for communication. However, there is a general consensus in English-speaking colleges and universities about what makes a good oral presentation.

Below, we will show you how to write a presentation in English that your listeners will love. Then we will show you the English speaking skills and body language you need to present it effectively.

1. Introducing a Presentation in English

Having a strong introduction is extremely important because it sets the tone for the rest of the presentation .   If the audience is not interested in your presentation right away, they probably will not pay attention to the rest of it.

To get everyone’s interest, try using attention-grabbing language . If your introduction is engrossing enough, the audience will not care if you have an accent or mispronounce a few words. They will want to learn more about your topic because you did such a great job of making them interested.

Here are some example ideas and phrases you can use in your own presentation introductions:

  • Start with a story or personal anecdote , so the audience will be able to relate to your presentation.

“When I was a child…”

  • Mention a startling fact or statistic.

“Did you know the U.S. is the only country that…”

  • Have the audience imagine something or describe a vivid scene to them.

“Imagine you are sitting on the beach…”

  • Show an interesting picture or video on your presentation screen.
  • Introducing yourself can also help make the audience more comfortable. It does not have to be anything fancy.

“My name is John and I am…”

“I became interested in this topic because…”

2. Supporting Your Claims with Evidence

If you have written an essay in English , you have probably had to do some research to provide statistics and other facts to support your thesis (the main point or argument of your essay). Just like those essays, many oral presentations will require you to persuade someone or inform them about a topic.

Your presentation will need background information and evidence . To persuade someone, you will need convincing evidence. No one will be persuaded if you simply say, “We need to stop global warming because it is bad.”

At the same time, it may be hard to express your thoughts or argument if English is not your first language. That is why doing research and finding credible sources is extra important.

Using information and quoting from sources can make your presentation much stronger. (Of course, always remember to cite your research properly so you do not plagiarize !) If you are not sure how to go about researching or where to look for evidence, the University of North Carolina’s Writing Center provides some excellent examples here .

After you have done research, add a section or a slide that specifically gives facts or evidence for your topic . This should be somewhere in the middle of the presentation, after your introduction but before your conclusion or closing thoughts (basically like the body paragraphs in an essay). This will help keep your ideas logical and make it a really effective presentation.

3. Incorporating Persuasive Language

Specific evidence is crucial for a persuasive argument. But to truly impact your audience, you need to speak persuasively, too .

Need some vocabulary that will catch everyone’s attention? According to Buffer , the five most persuasive words in the English language are surprisingly simple:

  • Free (this one is less relevant to oral presentations, since it is used in the context of persuading people to get a product)

Using these words in your introduction and throughout your presentation will help keep the audience engaged.

For example, if giving a persuasive speech, speaking directly to the audience will have a better effect:

“To help lessen the effects of global warming, the planet needs you .”

4. Using Logical Flow and Transitions

As an English learner, was there ever a conversation that you could not follow because you had no idea what was going on? A language barrier often causes this confusion. However, even if your English is fluent, this can also happen when ideas or information are presented in an order that does not make sense.

This applies to presentations as well. If the sequence is illogical, the audience may become confused. It is important to have a clear sequence of thoughts or events. A distinct beginning, middle and end with logical sequences is needed for your audience to follow along.

As an English language learner, you may not be familiar with certain transitional words or phrases. Below are some example English words and phrases to use as you transition through your oral presentation.

General transitions that show sequence:

  • First…
  • Next…
  • Then…
  • In addition/additionally…

When you are nearing the end of your presentation, it is important to let the audience know you are going to finish soon. Abruptly ending the presentation may confuse the audience. Or, the presentation may not seem as effective. Just like with introductions and transitions, there are certain phrases that you can use to bring your presentation to a close.

Phrases to conclude your presentation:

  • To conclude/In conclusion…
  • To sum everything up…
  • Finally…

5. Speaking Clearly and Confidently

You may be self-conscious about your ability to speak clearly if you are not fluent in English or if you have an accent. But let us be honest. Many people do not have long attention spans (the length of time someone can focus on one thing), so you will need to keep their attention during your presentation. And to do this, you will have to  enunciate (speak clearly, loudly and confidently).

Do not expect this to just happen on the day of your presentation. You will need to practice ahead of time . Here is how:

Pay attention to how your lips, mouth and tongue move.

Practice saying different sounds and words over and over in front of the mirror, or have a friend watch you. What shapes does your mouth make? When does your tongue raise or flick? How can you change those movements to make each word sound clearer?

Listen to others speak English so you know how it should sound.

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Record yourself when you practice your presentation.

This will help you get a better sense of how your mouth moves or how you pronounce words. You will also see what kind of mistakes you made and will be able to correct them.

Practice speaking slowly.

Along with enunciation, it is important to practice speaking slowly . Nerves can make us rush through things, but the audience may not understand you if you speak too quickly. Try reading your presentation for a couple minutes a day to get used to speaking slowing.

6. Making Eye Contact

In American society, it is important to keep eye contact. It is considered rude to not look someone in the eyes when you are speaking with them. Avoiding eye contact (even if it is unintentional or out of embarrassment) might frustrate your audience.

Therefore, when giving your oral presentation, you will want to try to make eye contact with your audience, especially if you are in the U.S. The audience will not feel appreciated if you stare down at your note cards or at the presentation screen. They may become bored. Or, they may think you are not confident in your work—and if you are not confident, they will not be, either!

Here is an example of a speaker  demonstrating eye contact during an English presentation . Notice how he is careful to make eye contact with all audience members, looking left, right and forward throughout the presentation.

Following the tips in this article will help make your oral presentation great. Who knows, maybe your teacher or professor will use it as an example for other students!

As an added bonus, all of the skills needed for a good oral presentation are needed in everyday English. Speaking clearly, making eye contact and having a logical flow of ideas will help you communicate better with others when you are speaking with them in English. In addition, knowing how to write an introduction, use attention-grabbing language and provide evidence will help you in English classes. You will be able to get a great grade on your presentation and improve your overall communication skills.

And One More Thing...

If you like learning English through movies and online media, you should also check out FluentU. FluentU lets you learn English from popular talk shows, catchy music videos and funny commercials , as you can see here:

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If you want to watch it, the FluentU app has probably got it.

The FluentU app and website makes it really easy to watch English videos. There are captions that are interactive. That means you can tap on any word to see an image, definition, and useful examples.

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FluentU lets you learn engaging content with world famous celebrities.

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Learn all the vocabulary in any video with quizzes. Swipe left or right to see more examples for the word you’re learning.

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writing for presentation in english

If You Want to Write a Great Speech, Here’s How to Do It

Joanna Cutrara

Writing a speech isn’t all that different than writing for other mediums. You need to know your audience, the required length, and the purpose or topic. This is true whether your speech is for a business conference, a wedding, a school project, or any other scenario.

But there’s something about speech writing that’s especially nerve-wracking .

If you write and deliver a speech that doesn’t go over well, you’ll get feedback in real time. The people sitting in front of you could lose interest, start talking, doze off, or even wander out of the room. (Don’t worry, only audiences in movies throw tomatoes).

Of course, a poor speech is not the end of the world. You can give plenty of crummy speeches and live to tell the tale.

But we also know that a great speech is capable of changing the world. Or at least sparking an audience’s imagination, catapulting your business into success, earning an A+ on your assignment, or ensuring that the bride and groom are still friends with you after the wedding.

So if you’re feeling stressed over your impending speech writing duties, fret no more! Today we’re breaking down for you the step-by-step process of exactly how to write a great speech.

Here’s a tip: Want to make sure your writing shines? Grammarly can check your spelling and save you from grammar and punctuation mistakes. It even proofreads your text, so your work is extra polished wherever you write.

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1 Tips to write (and live) by

Let’s start with the 30,000 foot, big-picture view. These are the tenets that will guide you in your speech writing process (and pretty much anything else you want to write).

  • Know the purpose: What are you trying to accomplish with your speech? Educate, inspire, entertain, argue a point? Your goals will dictate the tone and structure, and result in dramatically different speeches.
  • Know your audience: Your speech should be tailored for your audience, both in terms of ideas and language. If you’re speaking at a sound healer convention, you won’t need to explain the concept of energetic blocks. And if you’re speaking to an octogenarians-only quilting circle, you probably shouldn’t drop as many F-bombs as you would with your local biker gang.
  • Know the length: You don’t want to underwhelm or overwhelm your audience.Ten minutes may be too short for your keynote address, but it’s probably too long for your best man speech. Don’t leave things up to chance. Your writing process will be much easier if you keep your eye on your target length.
  • Write, revise, practice, revise, practice…: MLK’s “I Have a Dream” speech wasn’t written in a day. Give yourself the time you need to practice your material and work through multiple drafts. Don’t expect to nail everything on the first try.

2 The step-by-step process

Still feeling stressed over how to get started? Here’s how to write your speech from concept to completion.

Step 1: Outline your speech’s structure. What are the main ideas for each section?

Step 2: Flesh out the main ideas in your outline. Don’t worry about finding the perfect words. Just let your creativity flow and get it all out!

Step 3: Edit and polish what you’ve written until you have a cohesive first draft of your speech

Step 4: Practice, practice, practice. The more you practice your speech the more you’ll discover which sections need reworked, which transitions should be improved, and which sentences are hard to say. You’ll also find out how you’re doing on length.

Step 5: Update, practice, and revise your speech until it has a great flow and you feel it’s ready to accomplish its purpose.

3 The universal structure

Getting hung up on Step 1? Here’s a structure you can follow for any type of speech.

Introduction

Who are you, why are are you giving this speech, what is your main thesis?

The “who” and “why” can be longer or shorter depending on the context. For example, if you’re speaking at a wedding, you’ll want to explain your relationship to the bride and groom and why they mean so much to you. But if you’re presenting to your class at school, you may be able to head straight into your thesis.

If you’re presenting in a business or motivational setting, this is a crucial time to hook your audience’s attention and pique their curiosity. Typically someone else will have already introduced you and your accolades, so use this to your advantage and dive straight in.

“Hi everyone, it’s great to be here! As Kevin just said, I’ve been an urban beet farmer for 30 years, and a couple years back I got this absolutely crazy idea. What if…”

Main message

Idea 1, Idea 2, Idea 3…

The majority of your speech should be spent presenting your thesis and supporting material in a simple, organized way.

Whether you’re giving an inspirational talk or a business presentation, rambling is a sure-fire way to lose your audience’s attention. Don’t try to share absolutely everything you know on your topic, instead pick a few (two to five) key points to present to your audience.

Stick to one point at a time and finish the thought before you move on to the next. Build in clear, logical transitions from idea to idea.

Want to make your speech memorable? Studies have shown our brains are great at remember stories! As much as is appropriate, make your speech personal and include your own anecdotes and thoughts.

We’re also better at remembering big ideas if they’re condensed into a few memorable words, so do your best to sum up your thesis.

“I have a dream.”

“Ask not what your country can do for you, ask what you can do for your country.”

“Make good art.”

What do you want your audience to walk out of the room remembering?

Wrap everything up and drive home your main idea, whether that’s through providing a few (one to three) key takeaways, or telling one last story that perfectly illustrates your point.

Here are some examples of how your outline might look

As a researcher presenting your findings…

Introduction: Explain the key problem or question of your research.

Main message: Describe the research process, then describe your three key findings.

Takeaway: Present your conclusions and their implications, then your next steps for moving forward.

As the maid of honor giving a speech at your best friend’s wedding…

Introduction: Explain who you are and how you met the bride.

Main message: Recount three funny and heartwarming stories about your decades-long friendship with her, plus your first impressions of the groom.

Takeaway: Wrap things up by expounding on how amazing the bride and groom’s love for each other is, how they’re meant to be together, and how you know their love will last a lifetime. …L’chaim!

What are your favorite tips for writing a great speech?

Here’s a tip: Grammarly’s  Citation Generator  ensures your essays have flawless citations and no plagiarism. Try it for citing speeches in Chicago , MLA , and APA styles.

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SpeakUp resources

Starting a presentation in english: methods and examples.

  • By Jake Pool

writing for presentation in english

If you’re going to make it in the professional world, most likely you’ll have to give a presentation in English at some point. No reason to get nervous!

Most of the work involved lies in the introduction. You may or may not need an English presentation PPT file, your topic, audience, or time limit may vary, but a strong opening is a must no matter what! Everything that follows can build from the opening outline you present to your audience.

Let’s look at some guidelines for starting a presentation in English. If you can master this part, you’ll never have to worry about the rest!

Opening in a Presentation in English

While it’s important to have your entire presentation organized and outlined, planning and organization are especially important in the introduction. This is what will guide you through a clear and concise beginning. Let’s look at how to start a presentation with well-organized thoughts .

Introduction Outline

  • Introduce yourself and welcome everyone.
  • State the purpose of your presentation
  • Give a short overview of the presentation

As we say, it’s as easy as 1-2-3. (No need for a more detailed English presentation script!) Let’s examine the first step.

1. Introduce Yourself & Welcome Everyone

The self-introduction is your opportunity to make a good first impression. Be sure to open with a warm welcome and use language that is familiar and natural. Based on your audience, there are a few different expressions you can use to start your presentation.

If you’re presenting to coworkers who may already know you:

  • Hello, [name] here. I would like to thank you all for your time. As you may know, I [describe what you do/your job title] I look forward to discussing [topic] today.
  • Good morning/afternoon/evening everyone. Thank you for being here. For those who don’t know me, my name is [name], and for those who know me, hello again.

If you’re presenting to people you’ve never met:

  • Hello everyone, it’s nice to meet you all. My name is [name] and I am the [job/title].
  • Hello. Welcome to [event]. My name is [name] and I am the [job/title]. I’m glad you’re all here.

There are certainly more ways to make an introduction. However, it’s generally best to follow this format:

  • Start with a polite welcome and state your name.
  • Follow with your job title and/or the reason you’re qualified to speak on the topic being discussed.

2. State the Purpose of Your Presentation

Now that your audience knows who you are and your qualifications, you can state the purpose of your presentation. This is where you clarify to your audience what you’ll be talking about.

So, ask yourself, “ What do I want my audience to get from this presentation? ”

  • Do you want your audience to be informed?
  • Do you need something from your audience?
  • Do you want them to purchase a product?
  • Do you want them to do something for the community or your company?

With your goal in mind, you can create the next couple of lines of your presentation. Below are some examples of how to start.

  • Let me share with you…
  • I’d like to introduce you to [product or service]
  • Today I want to discuss…
  • I want to breakdown for you [topic]
  • Let’s discuss…
  • Today I will present the results of my research on [topic]
  • By the end of this presentation, you’ll understand [topic]
  • My goal is to explain…
  • As you know, we’ll be talking about…

When talking about the purpose of your presentation, stick to your goals. You purpose statement should be only one to three sentences. That way, you can give your audience a clear sense of purpose that sets them up for the rest of the presentation.

3. A Short Overview of the Presentation

The final step in starting your presentation is to give a short outline of what you’ll be presenting. People like a map of what to expect from a presentation.

It helps them organize their thoughts and gives a sense of order. Also, it lets the audience know why they’re listening to you. This is what you’ll use to grab their attention, and help them stay focused throughout the presentation.

Here are some examples of how you can outline your presentation:

  • Today, I’m going to cover… Then we’ll talk about… Lastly, I’ll close on…
  • We’re going to be covering some key information you need to know, including…
  • My aim with this presentation is to get you to… To do that we’ll be talking about…
  • I’ve divided my presentation into [number] sections… [List the sections]
  • Over the next [length of your presentation] I’m going to discuss…

That’s it! It’s as simple as 1-2-3. If you have a fear of public speaking or are not confident about presenting to a group of people, follow these three steps. It’s a simple structure that can get you off to a good start. With that in mind, there are other ways to bring your introduction to the next level too! Read on for bonus tips on how to really engage your audience, beyond the basics.

For a Strong Presentation in English, Engage your Audience

Presentations aren’t everyone’s strongest ability, and that’s OK. If you’re newer to presenting in English, the steps above are the basics to getting started. Once you’re more comfortable with presenting, though, you can go a step further with some extra tricks that can really wow your audience.

Mastering the skill of engaging an audience will take experience. Fortunately, there are many famous speakers out there you can model for capturing attention. Also, there are some common techniques that English-speakers use to gain an audience’s attention.

*How and when you use these techniques in your introduction is at your discretion, as long as you cover the 3 steps of the introduction outline that we discussed earlier.*

Do or say something shocking.

The purpose of shocking your audience is to immediately engage them. You can make a loud noise and somehow relate the noise to your presentation. Or, you can say, “ Did you know that… ” and follow with a shocking story or statistic. Either way, the objective is to create surprise to draw their attention.

Tell a story

Telling a story related to your presentation is a great way to get the audience listening to you.

You can start by saying, “ On my way to [location] the other day… ” or “ On my way here, I was reminded of… ” and then follow with a story. A good story can make your presentation memorable.

Ask your audience to take part

Sometimes a good introduction that captures attention will involve asking for help from the audience. You can ask the audience to play a quick game or solve a puzzle that’s related to your presentation. Also, you could engage the audience with a group exercise. This is a great way to get people involved in your presentation.

There are many more ways to engage the audience, so get creative and see what you can think up! Here are some resources that will help you get started.

Also, if you want to get better at public speaking (and help your English speaking too!), a great organization to know about is the Toastmasters . The organization is dedicated to helping you be a better speaker, and there are many local groups in America. They offer free lessons and events to help you master your English speaking, and also offer additional help to paying members.

The Takeaway

A presentation in English? No problem, as long as your introduction sets you up for success . Admittedly, this can be easier said than done. Native speakers and non-native speakers alike sometimes struggle with getting a good start on their English presentation. But the advice above can help you get the confidence you need to lay a good foundation for your next speech !

Jake Pool

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10 Ways To Give A More Effective Presentation in English - A Guide for Non-native Speakers

Published on, november 15, 2022, this article may contain affiliate links.

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Does the idea of giving a presentation in English make you nervous? It doesn’t need to be this way. Here’s our guide for non-native speakers to deliver a powerful presentation, with 10 tips you can use today.

10 Ways To Give A More Effective Presentation in English - A Guide for Non-native Speakers

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As an English teacher, my students often ask me, “ Is my English good enough to give a presentation? ”

This question makes me laugh. Why? Because I even get my beginners’ class to give presentations! Some of them give fantastic presentations on topics like ‘My House’ or ‘My Family’.

So, yes, your English is definitely good enough to give a presentation. 

In fact, instead of worrying about your English, you should be looking at ways to make your presentations more interesting and more powerful.

Let’s see how we can do that.

Does presenting make you nervous? Maybe that’s a good thing!

Nearly everyone gets nervous when they have to give a presentation. It’s normal!

Mark Twain even famously said (about speaking in public):

“There are two types of speakers: those that are nervous and those that are liars”

But non-native speakers have extra things to worry about: What if I make an English mistake? What if people don’t understand me?

Let’s cut out all this worrying. If you make a mistake when you speak, that’s fine. Everyone makes mistakes, including native speakers.

You should, on the other hand, try to minimise the mistakes in your PowerPoint slides. After all, people will be staring at each one for a few minutes. I recommend asking a friend to help you proofread them.

But let’s focus on your vocal skills. After all, it’s your spoken words that people will remember more than your slides.

Although I said you shouldn’t worry about giving a presentation, it’s impossible not to be a little bit nervous. And that’s a good thing!

Wait… it’s good to be nervous? Yes, you read that correctly. When you’re nervous, you have more energy and your mind is more focused .

Convert that nervous energy to ‘positive’ energy, become excited about your topic and move around. Use gestures .

Think about a boring teacher you had at school. Wouldn’t they have been more interesting if they had some nervous energy?

What about my vocabulary? Should I use long words?

Many non-native speakers worry that their vocabulary is too simple.

The truth is that simple is good .

I prefer to listen to a presentation with simple vocabulary rather than the long-winded jargon used by professors and politicians.

Remember, we want to use precise words, not long words.

As an example, a word like ‘empathy’ is good. It’s precise and it’s easier than saying ‘understanding others’ feelings’.

But a phrase like ‘conceptualisation of developmental strategies’ is jargon and it will just annoy the audience.

Be aware of cultural differences when you present

Are there cultural differences when presenting? Yes, there are some that you should be aware of when presenting to an international audience.

1 Eye contact is good. Some cultures avoid eye contact, but eye contact with the audience is very important for an effective presentation.

2 Don’t point at people . In some cultures, it is okay to point your finger at people, but in other cultures, this is very rude! Point with the flat part of your hand instead.

writing for presentation in english

3 Avoid offensive jokes . A joke that is accepted in your culture might not be accepted in others. Humour is great, but avoid topics like religion and politics, and certainly don’t make jokes that might be considered offensive to certain groups.

What if my presentation is online?

All of the tips we are going to cover are great for both online and offline presentations.

And when presenting online, remember that body language still matters . The purpose of using gestures is to show your excitement and energy about the topic.

Even if the audience can’t see you (for example, when you are presenting a slide), you should still use positive body language to show you are passionate about your topic.

In fact, these tips will work well even in situations that are not technically presentations; they are tips that will serve you well whenever you need to speak in English.

Practise makes perfect

The most effective way to practise is not ‘in the mirror’ as many might tell you, but in front of a video camera.

Record yourself . Play it back and see where you can improve. It’s also a good way to spot and get rid of distracting gestures, such as scratching your nose!

You could write out a script to help you. But you should consider this very carefully.

A script might help you to practise, but you should not use a script when you deliver your actual presentation. People don’t want to see you read from a script - they want to feel like you are speaking directly to them.

And don’t try to memorise a script either. Instead, speak from simple notes.

Remember that if you are using PowerPoint, the slides are your notes . Write them in point form, so that you don’t end up just reading from the slides.

Ten tips for a great presentation

Here are ten simple tips that you can use immediately to improve any presentation, online or in person.

1 Speak slowly

As I mentioned, when you are nervous, you have more energy. This can cause you to speak faster than normal.

Instead, use that extra energy to project your voice and use more gestures.

If you find yourself speaking too quickly, simply stop and take a breath between points. Take a sip of water if you have it.

You are familiar with punctuation in writing, but what about ‘spoken punctuation’?

Where you might write a comma, insert a short pause. Where you might write a full stop, insert a longer pause. Where you begin a new topic, insert an even longer break.

A good public speaker feels confident pausing for a long time, but it does take some practice.

3 Use sentence stress to highlight important words

You should also use something called sentence stress . Don’t worry! It’s simpler than it sounds.

It just means that you need to stress – make louder and longer – some words in a sentence. Which words? The important ones!

This is an excerpt from Julius Caesar by William Shakespeare. Try saying it slowly and stressing the words in bold:

Friends , Romans , countrymen , lend me your ears ; I come to bury Caesar , not to praise him.

Try saying it a few times until you feel confident. Why not compare it to a professional ?

4 Start with a hook

You want to start with a powerful opening. One way to do this is to use a ‘hook’.

What’s a hook? It is simply a statement – or picture, or video – that gets the audience to sit up and pay attention.

I like to use WHAT-IF statements to do this. A WHAT-IF statement challenges the audience to think about a certain scenario.

“What if I told you that you could retire before age 40?” “What if you found out that you were adopted?” “What if you had one insurance plan that could meet all of your needs?”

Another great lead in is “think of a time”.

Think of a time when you experienced terrible customer service. How did you feel? Think of a time when you were overwhelmed by work. How did it affect your productivity?

5 Find ways to make it interesting

A hook makes the introduction interesting, but the rest of the presentation should be interesting too.

You can do this by sharing personal stories, telling jokes, highlighting interesting facts and quotes, showing images or videos or bringing something to show the audience. Perhaps you've learned something interesting in the latest episode of English Learning for Curious Minds .

Check out how this fireman gives a talk in his firefighting outfit .

6 Make it interactive

Getting the audience to interact guarantees that your presentation will be fun.

The most common way to get audience interaction is to ask them questions.

But this isn’t the only way. You could give them puzzles or even ask them to discuss things in groups.

For online presentations, you can set up interactive quizzes using Kahoot! , Quizizz or Mentimeter . Mentimeter also offers interactive surveys.

7 Use rhetorical questions

I mentioned that questions are a great way to make a presentation more interactive.

Let’s look at a certain kind of question: rhetorical questions.

A rhetorical question is simply a question that you ask without expecting an answer. Here’s an example.

Have you ever wondered what happens to the 800 kilograms of garbage that the average American produces per year?

When we ask a question like this, we don’t stop and wait for the audience members to answer. We simply ask it for rhetorical effect .

However, even though we don’t wait for the audience to give answers, each person will think about the answer in their own mind .

This means that rhetorical questions increase audience focus and interest.

8 Use signposting

Have you ever considered that a presentation is like an essay? There’s an introduction, a body and a conclusion.

When someone reads an essay, they know exactly where they are on the page. In fact, people also like to know “where they are” in a presentation.

To do this, we use a simple but effective technique called signposting. This just means signalling the structure of the presentation to the audience .

For a longer presentation, people like to have a preview of what’s to come. Note the language in bold, which you can use in your own presentations:

First , I’ll be discussing cryptocurrency basics. Then , I’ll move on to how blockchain works. Finally , I’ll cover the pros and cons of the most common cryptocurrencies.

It’s very important to show people when you are moving on to a new point and you can make this clear with signposting:

Okay, so we have learned cryptocurrency basics. The next important topic that I want to cover is blockchain…

9 Predict what the audience will ask

Answering questions from the audience can also be scary!

To prepare for this, write down a list of questions that you expect the audience might ask and prepare answers.

Some people like to answer questions anytime during the presentation (it’s more interactive). Others like to have a Q & A session at the end (it’s easier to manage your time).

You can make your preference clear to the audience at the beginning of your talk:

“Feel free to interrupt me if you have any questions.”
“I'll try to answer all of your questions in a Q and A session after the presentation.”

Occasionally, someone might ask you a question that you don’t know the answer to. This happens to all presenters, so don’t worry.

Simply ask the person for their email address or give them yours. You can find the answer later, after the presentation, and continue the discussion via email or chat group.

10 Get inspired

A great way to prepare for an upcoming presentation is to watch other people present.

TED.com can help you do this; it’s a website that offers thousands of short presentation videos that you can watch for free.

If you have, say, a big presentation to give on Monday, why not spend an hour or two on Sunday night watching TED talks to put you in the zone .

You can learn interesting techniques from Ted speakers and look for examples of the tips in this article.

I recommend this Ted Talk by Matt Cutts . How about a good example of an online presentation? Try this talk by Ashley Whillans .

Each Ted Talk comes with a transcript, so you can explore the language the speaker uses.

Take any opportunity to present

The tips here can help you to give a powerful presentation.

But you won’t become a good presenter just by reading about it. You have to do it!

Take every opportunity that you can to practise presenting. Volunteer when you get the chance, or join Toastmasters .

Only by stepping up to the challenge can you really improve.

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Presentation

A presentation proves that you are able to communicate on a topic of your choice with just a few key words as reminders. In some countries, a presentation is part of the English exam at school (e.g. Eurokom in Germany).

Preparation

Choose a topic that interests you. First, read about the topic in your native language for necessary background information. At that point you should already plan how you want to organise your presentation. When writing the presentation, you should work with English texts only (that's easier than translating the document in the end). Take short notes only from the English texts, then make your own sentences (short ones if possible).

Structure and Content

  • Introduction: General information on the topic Give your listeners an introduction to the topic (some general information) and explain what exactly you are going to talk about in your presentation.
  • Presentation on an event: history, present, special customs
  • Presentation on a sport: history, rules, important events
  • Presentation on a stay in an English speaking country: chronologically
  • How does the event influence our daily lives?
  • How important is the event for you personally? / What's your opinion about it?
  • What might the future bring?
  • a quotation that summarises your presentation

Important Tenses

Which tenses to use depends on your topic. Above all you'll probably need the following tenses:

  • Simple Present
  • Simple Past
  • Present Perfect

If you cannot think of a topic for your presentation, check out the sections countries , literature and animals/sports on www.ego4u.de. Maybe you'll find something that catches your interest.

The online encyclopaedia www.wikipedia.org provides lots of information on a variety of topics in several languages. Do also use the search engine www.google.com to find information on your topic.

Collect pictures and graphics if possible. They'll help you getting through your presentation without losing the thread. Furthermore, pictures always make a presentation more interesting for the listeners.

Usually you are expected to talk about the topic without reading every sentence from a piece of paper. So practise at home until you can hold the presentation with just a few key words (or pictures) as reminders.

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 Academic Presentations

Academic presentations are an integral part of university study and assessment. Academic presentations may be presented individually or as a group activity but both require the key skills of planning and structuring key information. The key difference between an academic presentation and a general presentation is that it is usually quite formal and includes academic research to evidence the ideas presented. The presentation will include references to credible sources and demonstrate clearly your knowledge and familiarity of the topic.

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Intro to presentations, academic presentations, presentation phrases , what is an academic presentation , presentation ppt slides, improve your ppt slides, create effective ppt slides, a basic ppt presentation  , graphs & charts, presentation feedback,  marking criteria, teacher feedback form, peer feedback form, peer-to-peer feedback form, terms & conditions of use, academic  presentation information.

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Giving a good academic presentation

  • Think about the aim of your presentation and what you want to achieve.
  • Concentrate on your audience: who   they are and  what   they (want to) know.
  • Choose the topic that interests you: involvement and motivation are key to confidence.
  • Give your presentation a  clear   and  logical   organization so that everyone can follow.
  • Present information  visually : this adds interest to your talk and makes it easier to follow.
  • Practise giving your presentation until you are familiar with the key points; this way you may discover any potential problems and check the timing. Besides, practice will also make you feel more confident.

Basic outline / structure

  • Introduction: introduce the topic, some basic background, thesis (your stance or argument).
  • Outline: provide basic bullet points on the key parts of the presentation.
  • Main body: divide the main body into sections.
  • Evaluation: always include evaluation. This can be a separate section or part of the main body.
  • Conclusion: summarise key points, restate the thesis and make a recommendation / suggestion / prediction.
  • Reference list: create one slide with all your sources.
  • Questions : be prepared to answer questions.
  • Cope with nerves: breathe deeply; it calms you down and stops you from talking too quickly.
  • Control your voice: speak clearly and try to sound interesting by changing intonation and rhythm.
  • Watch your body language: try to give the impression that you are relaxed and confident.
  • Maintain eye contact with your audience: it keeps them interested in what you are saying. For this reason, you should not read.
  • Provide visual information, but do not give too many facts at a time. Give your audience enough time to take them in.
  • Keep attention by asking rhetorical questions.

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 Advanced Signposting Language –

key language phrases for presentation

Presentation Speaking Criteria

This i s a basic criteria to assess presentation speaking skills. It has three key criteria: Language accuracy & language range,  fluency &  pronunciation, and   presentation & engagement.    Example  /   Level: ** *** [B1/B2/C1]   TEACHER MEMBERSHIP

An Introduction to Academic Presentations

  introduction to presentations (new 2023).

This lesson is designed to introduce students to academic presentations. It contains information on how to plan, structure, and deliver an academic presentation. It includes a listening worksheet, presentation signposting phrases and a mini-presentation activity. Example . Level: ** * ** [B1/B2/C1] TEACHER MEMBERSHIP / INSTITUTIONAL MEMBERSHIP

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Suitable phrases to use for greeting, structuring, examples, transitions summarising and  concluding .

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 This lecture discusses the key ideas of giving an academic presentation including referencing, signposting, delivery and rehearsal.  2-page listening worksheet with answers. A great introduction to giving a presentation.   Example.  Level *** ** [ B1/B2/C1]   Video [7:00]  / MP3 /   TEACHER MEMBERSHIP  / INSTITUTIONAL MEMBERSHIP

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Improve your Presentation PowerPoint Slides

These are PPT slides from the above video or  go here . It’s a great way to explain how to present effective slides by using the correct fonts, focusing on key points and using animation to help audience engagement. The slides can be adapted to sort your style and method of teaching.   Video  [12:00]   Level *** ** [B1/B2/C1]  / TEACHER MEMBERSHIP / INSTITUTIONAL MEMBERSHIP

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Create PPT slides people will remember – Duarte Inc [CEO]

Harvard Business Review: How to plan an informed presentation and what is needed to create really effective slides that keep an audience engaged. More HBR listening worksheets are   Example   Video  [03:08]   Level: ** * * * [B2/C1]  / TEACHER MEMBERSHIP  / INSTITUTIONAL MEMBERSHIP

A Basic PPT Presentation

This is a video example of a ‘basic’ presentation on Domestic Violence using signposting language and a basic structure

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Academic  Presentation Marking Criteria

A basic criteria that can be used to assess and grade a students’s presentation – full criteria in paid version (below).

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A Guide to Oral Presentation and Statement of Intention

Oral presentations can be incredibly daunting for students, and most of us are not the biggest fans of public speaking. To help you alleviate your stress in preparing for this SAC, we have created a comprehensive guide on this particular topic which includes some ideas to help you develop your writing, research and presentation skills! An annotated sample response is also attached for your reference.

  • Choosing a Topic for your SAC

Researching Your Issue

Creating a contention, writing your speech, presentation tips.

  • Sample Speech

Choosing a Topic for your Oral Presentation SAC

When selecting a topic for your presentation ensure, that there are clearly two sides to the issue. For example, the issue of whether or not Australia should implement a sugar tax has arguments both for and against. This means that you will have lots of opposing opinions to rebut!

Remember that the issue you choose must have appeared in the Australian media since September the 1st the previous year. When choosing an issue, try to base it around a specific event, proposal or something concrete. For example, the general topic of climate change is too broad, whereas writing about whether or not the school climate strikes (specific event) should be allowed to proceed, sufficiently narrows down the topic.

Further, make sure that the issue you choose will be interesting and understandable to your audience of teachers and VCE students. You should avoid topics which require you to use extensive jargon. Your audience is most likely to be captivated by a relatable topic that they care about and understand.

Make sure to phrase your issue as a precise question that you can answer in your contention. For example “Should Australia increase surveillance in an attempt to counteract terrorism?”.

If you are struggling to choose an issue the ABC News Archive is a good starting place. If in doubt, choose an issue which you are interested in! You are more likely to be motivated to spend time researching and writing on a topic that you care about.

Once you have chosen a topic make sure to conduct research before writing your speech! A good place to begin is by searching for coverage in popular news sources (The Age, The Herald Sun, The ABC, The Australian). Next, you may also want to use some lesser known but still reputable websites (The Conversation, A Current Affair, Q&A, 9 News, Insight, etc.). Make sure that you read articles arguing both for and against your contention.

As you read, note down any key arguments, quotes, pieces of evidence or persuasive techniques which you think may inspire or support your own speech. Once you have done this for 5–10 articles you should be ready to write! When writing, aim to go further than just synthesising the arguments that you have seen others present. Assessors are looking for your ability to create unique and convincing arguments, which are supported by research and evidence.

Your contention must be precise and concise. You should avoid contentions that are too broad or are already generally accepted in society, such as “climate change exists” or “hate speech is wrong”. An example of a specific and detailed contention is “Australia must allow punters to test their pills at music festivals and the police to operate in a similar way to the Sydney injecting centre where using drugs is not a crime.”

The Introduction:

Start with an opening sentence which grabs the attention of your audience. This could take the form of an anecdote, rhetorical question, quote, shocking statistic, etc.

  • Establish the importance and urgency of your issue.
  • Relate to your audience by using inclusive language.
  • Clearly state your contention and briefly summarise your arguments.

If you are taking on a persona use some time to introduce yourself. Taking on a persona is recommended so that you can establish your credibility and stake in the issue. When choosing a persona keep in mind that if you choose to speak as a professional person (politician, lawyer, doctor, etc.) you should consider the type of jargon and formal language that they may use.  

  • Be sure to vary your sentence length. Short sentences are usually more impactful than extended ones.
  • Define any key terms.

The Body Paragraphs:

Begin and end each body paragraph by clearly signposting your argument.

Your paragraphs should be made up of evidence and explanation that supports your argument.

Aim for a balance between appealing to the audience’s sense of logic (with evidence, appeals to common sense, expert opinion, etc.) and appealing to their emotions (with emotive language, anecdotes, connotations and rhetorical questions).

Make use of a variety of persuasive language techniques! Take inspiration from the techniques used in the articles you found during the research stage.

Utilise words with connotations, or implied meanings, in order to influence the audience’s perception of the issue. For example, if you were arguing for graffiti to be considered as art you may refer to it as “street art”, whereas if you were arguing for it to be considered a criminal offence you may describe it as “vandalism”.

Acknowledge the potential arguments of the opposition and then rebut them. You can include this rebuttal throughout your essay or as a final paragraph dedicated to criticising your opposition.

The Conclusion:

  • Restate your contention and briefly summarise your arguments.
  • Remind the audience of why the issue is important and how it relates to them directly.

Your conclusion must end in a memorable way to ensure that your speech stands out to the assessor and remains on their mind after its conclusion. You may choose to do this with a rhetorical question, quote, statistic, anecdote, etc.

Ensure that you make eye contact with various members of your audience and look around the room. Raise your cue cards so that you don’t need to look down too far to see them.

Whilst presenting your speech try to stand still and avoid swaying or pacing. Use your arms to make natural gestures; however, do not overdo this.

Read your speech aloud to your family or friends to practice your delivery. Another option is reading your speech in front of a camera or mirror. Aim to practise the speech until you have it memorised.

Make sure to vary your tone when presenting. Pause after making an important statement and emphasise elements that you want the audience to pay attention to with volume and tone. Variation will make your speech more engaging for the audience.

Make sure to time your speech to ensure that it is within the time restriction. Also ensure that you are speaking at a slightly slower pace than usual so that the audience can follow your points easily.

If speaking with props or a Powerpoint presentation, avoid overcomplicating your materials. You don’t want to distract the audience from your speech by overwhelming them with busy Powerpoint slides, or bore them by simply reading straight from your presentation.

The Written Explanation

The written explanation gives you an opportunity to explain the choices that you have made when writing your speech. Often these statements have a strict word limit usually around 400–500 words (depending on your school), which means that you need to be as concise as possible. The written explanation is worth 25% of your mark for this outcome, so make sure that you take it seriously. When writing your statement of intention you can follow the structure outlined below.

Provide a brief description of your issue and any specific events which sparked media coverage.

Contention:

Clearly state your stance on the issue. You may also like to include why you have chosen this stance.

Outline where and when you will be presenting your speech and why you have made this choice. If you are taking on a persona explain who you have chosen to speak as and why.

Select a target audience which is suitable for your presentation. Describe why you have chosen to present to this specific group of people.

Consider the overall language style you have used (formal, informal, personal, etc.) and the persuasive language techniques you have incorporated (repetition, comparison, connotations, etc.). How do you intend for these techniques to influence your audience?

Outline what you want to achieve by presenting your speech. What is the message you would like the audience to receive? What is the desired outcome of your speech?

writing for presentation in english

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writing for presentation in english

  • Education, training and skills
  • Inspections and performance of education providers

Ofsted report shows reading has improved but writing and spoken language need more focus

Ofsted has today published a subject report looking at how English is being taught in England’s schools.

writing for presentation in english

The report draws on evidence from subject visits to a sample of primary and secondary schools.

Read the ‘Telling the story: the English education subject report’ .

The teaching of reading in schools has improved significantly since the introduction of the phonics screening check, the report finds. Schools have successfully invested in phonics programmes and training so that teachers know how to teach pupils to read. However, when pupils enter key stages 2 and 3 unable to read fluently, they are not always supported well enough to be able to catch up quickly.

The curriculums for written and spoken language are less effective. Schools understand that spoken language underpins pupils’ reading and writing. However, many schools are not always sure how to teach spoken language in a way that helps pupils understand how to confidently express themselves.

The writing curriculum often introduces complex tasks too early before many pupils are equipped with the knowledge and skills that underpin these. Primary pupils are not always given sufficient teaching and practice to gain high degrees of fluency in spelling and handwriting early enough.

Ofsted’s Chief Inspector, Sir Martyn Oliver said:

English is a hugely important subject and reading is the gateway to wider learning. The focus being given to the teaching of phonics means more children are leaving primary school able to read. Although there is more work to be done to improve children’s writing and language comprehension. I hope our English report will help schools in developing their curriculum for writing and spoken language.

The report had a number of recommendations including:

  • making sure that the national curriculum requirements for spoken language are translated into practice, so that pupils learn how to become competent speakers. This should include opportunities to teach the conventions of spoken language, for example how to present, to debate and to explain their thinking
  • encouraging pupils to read a wide range of books once they are fluent readers, so they build a reading habit
  • helping those pupils who enter key stages 2 or 3 unable to read fluently to catch up quickly. This includes making sure that teaching addresses specific gaps in pupils’ phonics knowledge or provides additional practice for pupils who have accurate knowledge, but read too slowly to absorb information effectively
  • ensuring that teachers have high-quality professional development in English literature and language with time to develop subject knowledge beyond exam specifications
  • ensuring that statutory tests and exams do not disproportionately influence decisions about curriculum and pedagogy
  • making sure that the curriculum takes full account of the foundational knowledge and skills that pupils need in reading, writing and spoken language to carry out more complex tasks and providing them opportunities to practise these key components

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