does social media improve or impede communication essay

Chapter 6: 21st-century media and issues

6.10.2 Social media and communication (research essay)

Lindsey Matier

English 102, April 2021

Communication is extremely important in today’s world, whether it be verbal or nonverbal. It can take place through many different forms such as through writing, speaking, listening and physical actions. These forms of communication evolve and continue to improve over time. As humans, we rely on communication for almost everything and it is a way of life. Communication has evolved from talking to writing letters to texting or talking over the phone. Every time a new form of communication is brought up and becomes more popular, we have to adapt and evolve to that new lifestyle. Throughout all the new forms of communication and ways of evolving, social media has been one of the most influential so far. Social media has allowed us to create new ways of communicating, such as texting or posting through different apps. It can connect us with people all over the world and give us a platform to express ourselves in ways that have not been possible before. While social media started off as a small form of technology, it has morphed into aspects of our everyday life. Now there are apps for everything from social media profiles to online shopping. While social media and technology itself has evolved, this has also affected our communication with each other and the world. Social media has created a fast track for information in a matter of seconds. It can give people a platform with millions of followers overnight for doing practically anything. It can help people express themselves in new ways and connect with people who have similar interests. The end goal of social media is to make people happy and ultimately make lives easier.

Introduction

With all this being said, it is evident that social media is in our everyday lives and will continue to change. It has a very strong grip on society as social media usage continues to rise throughout the years. Generalizing social media, we are exposed to forms of media at almost all times of the day. Answering the question of what media is will help give a better understanding of social media as a whole. Media can be defined as a way of mass communication. This could include siting in the car listening to ads on the radio all the way to scrolling on twitter. We are exposed to social media less often than generalized media, but it tends to come in greater quantities when exposed. For example, for people that wake up and check twitter it is an instant flood of information with every scroll. Everything from politics to sports to celebrity news is available at the fingertips. The concern is not all focused on the overwhelming information, but also the overwhelming number of comments and opinions. If we wanted to debate or talk about something before social media it had to be done in person, face to face. Now with social media, we are able to fight with people in comment sections on a backup account with a different name and no connection to who we really are. This new form of communication takes away the vulnerability of speaking to people and having genuine conversation, and makes up for it in internet trolls. Overall, social media is impacting the way we communicate with each other and the real questions are: Is social media impacting us in a positive or negative way? Do the positive aspects outweigh the negative aspects? Is social media hindering the way we communicate in person with each other? Is their more room for improvement when it comes to dealing with communication in the social media spectrum? How is social media impacting younger generation’s communication versus older generation’s communication? How can we help improve our communication skills on social media and in real life?

Personal Research 

Along with the other studies that I found from the sources I chose, I also conducted my own study to determine more accurate and recent data. I asked students mostly within high school and college range questions relating to social media and communication. I tried to get a wide range of data dealing with social media apps, screen time, and overall communication as a result of social media. I expected to see almost all negative responses about social media and communication. I figured that most people would respond saying that it has affected them negatively rather than positively, but the results were different compared to what I expected.

The first questions I asked had to do with social media itself. I asked questions about their most used social media apps, screen time, what age they were allowed to start using social media, and whether or not they think social media has had a negative or positive impact on them. As expected, most of the social media apps were some of the most popular ones like Snapchat, Instagram, and TikTok. Overall, the average screen time for all apps was evenly split between 4-6 and 6-8 hours, which I also expected. Something that did surprise me was the amount of time spent on certain social media apps. The data was split pretty evenly three ways and all between 1-4 hours. The next two questions dealt with when they group surveyed started using social media. I asked these questions because a lot of the points I want to discuss later in my paper have to deal with age and whether younger generations are suffering when it comes to communication. More than half the people surveyed said that they wished that they had waited to get social media until they were older. Some said that it is not appropriate for younger kids and that it is just toxic in general. Something that I really like that a couple people mentioned was that in reality, social media at a young age is stupid and useless. A lot of people said they wish they would have enjoyed their childhood more and they would be more extroverted now if they had not been exposed that early. The last question of this section that I asked was if they thought social media has had a more positive or negative impact on them. Overall, the data was split but leaning slightly towards the more positive side. The positive answers mostly dealt with being able to talk to stay in contact with people and meeting new friends. The negative answers all related to mental health and feeling bad about themselves. A lot of people said it is toxic and very controlling and takes up too much of our time.

The next set of questions I asked had to do more with communication and interaction with and without social media. I asked questions like how they feel about social media and how it has impacted their communication, their mental health, and if it has made our lives easier. I decided to ask questions like these because I figured I would get a wide range of responses and a lot of people’s different opinions. I started off by asking if people are an introvert or an extrovert to get an idea of what the responses would be like, and 66% said somewhere in between the two. The response for the next question really shocked me because I received such a one-side response. I asked if they think social media has impacted their communication and the way they interact with others and 75% (18/24 people) said yes. This is the information that I was looking for along with the next two questions. The next question asked if they think social media has negatively impacted their mental health and 50% said yes. I also plan on using this as a research question to show that social media can affect our mental health and therefore affect the way we interact with and around other people. The last two questions are similar but the responses were both very good. Almost everyone answered yes to the question asking if social media has made our lives easier. Everyone that answered yes said they think so because it helps them talk to friends, stay in touch with people they do not see as much, and meet new people that they are comfortable talking to. The people that said no also made good points such as it takes over our lives and it is filled with too much hate and cancel culture. I agree with both sides and am very happy that people can feel a positive response especially when it comes to communicating with other people online. The last question I asked was used to wrap up the whole survey and topic. I asked if they think social media has made our generation’s communication improve or worsen. The data was pretty evenly split, and most people gave a positive and a negative. The people that said improve gave that answer because they said it broadens our communication and allows us to talk to people at a wider range. The people who said it has made it worse all said that it is ruining our face-to-face interaction and causing us to lose emotion. They said that some people do not even know how to have a proper in person conversation and that they are too dependent on their phones. Overall, I agree with both arguments that people made but I do think that the positives outweigh the negatives in most of these situations and questions.

Research Questions

The first question I want to ask has to deal with the overall social media and communication connection and has multiple other questions I would like to cover within it. The main question is: Is social media hindering the way we communicate with each other? I also want to touch on questions like: Is social media impacting us in a positive or negative way? Do the positives outweigh the negatives? The second set of research questions I have is: Is their more room for improvement when it comes to dealing with communication in the social media spectrum? How can we help improve our communication skills on social media and in real life? How is social media impacting younger generation’s communication versus older generation’s communication?

Research Question One

Social media and communication have a direct connection to each other and both have a strong impact on the outcome of the other. My first research question has to do with that. My questions center around how social media has impacted our communication, and whether or not it is positive or negative. First, I think it is important to note the changes and different characteristics that come into play when talking about this. Things like age and problems going on in our world can affect our social media usage and communication. While we connect to people on a deeper level when talking to the in person, social media has also given us a newer and more broad way of communicating. The article “How Social Media Affects Our Ability to Communicate” by Stacey Hanke, talks about different ways social media has impacted our communication. Social media has become so relevant in our day to day lives and Hanke describes it in a couple different ways. She describes it as information binging and the fear of missing out, social graces and conversational boredom. Within these, she explains how social media has become an excuse and escape to talk to people face to face. Hanke also talks about how even though it is limiting our in person communication, it can sometimes make communicating in general easier, by being able to talk to each other in just a few words (Hanke 1). In another article by Ryan J. Fuller titled “The Impact of Social Media Use on Our Social Skills”, he discusses similar topics to Hanke’s article but also brings up more positive attributes of social media. Fuller starts of his article by giving some statistics, stating that 75% of teens own cellphones and 25% of them using it for social media, and also says that they use 7.5 hours a day using it (Fuller 1). I am glad that this was brought up because it is important to know how much time is spent on social media, scrolling through feed. Next, Fuller starts to discuss some of the benefits of social media. He briefly explains how social media is beneficial because we are able to stay in touch with our friends and family, and share important parts of our lives with them. He also explains how it helps people reach out to new friends and provide themselves with more opportunities (Fuller 1). Overall, I really like that he mentioned these because it is important to keep in mind the vast majority of social media and communication. While some use it for more simpler purposes likes just keeping up to date with what is going on in the world, others use it to make new friends, find new job opportunities, and stay in touch with people. Another topic I find important when it comes to answering this research question is how Covid affected everything. With the pandemic, we were left inside with nothing to do but what was at our fingertips. This pandemic increased social media usage drastically. The article “Social Media Insights Into US Mental Health During the COVID-19 Pandemic: Longitudinal Analysis of Twitter Data” by Danny Valdez et al, shows extensive research into determining just how much social media usage in the United States increased during the pandemic. They did experiments and surveys to determine multiple responses to research questions and show how much we rely on social media to communicate with each other. During the pandemic, everyone spent more time on their social media and their phone in general, probably more than they would like to admit. The article helps give more insight into this claim. There is the idea that social media was meant as an addition to our lives. For some people, it has become an addiction and a new piece of their life. The article focuses on how social media could be a toxic place and have a negative effect on our mental health. The time period for this information focuses around the COVID-19 pandemic. Using data from Twitter, Valdez created a study to determine the mood of people during the pandemic and the usage throughout (Valdez et al 2). Collecting tweets with certain hashtags and during time periods, the goal was to determine how much the pandemic affected people’s moods, and how much they put out and shared on social media. They used hashtags, timeline data, and tweets from different periods such as the first lockdown, different stay at home orders, etc. Given the responses to the data, they were able to determine the increase in social media usage. We cannot determine if this had a positive or negative effect on the people who were using Twitter, but we can infer that social media is becoming a key part of our lives. Not being able to talk to people as much in person during the first few months of the pandemic greatly affected communication, in positive and negative ways. Communication over the phone increased due to the amount of free time that people had and were able to spend talking to others. Contrary to that, in person communication also decreased given that people were not really allowed to leave the house. The next article by Tayebi et al, “The Role of Information Systems in Communication Through Social Media” focuses a lot about how we have evolved over time with social media and communication. They start off by talking about how social networks are like social media societies. They explain it by resembling it to a human society, as it is filled with people communicating, regardless of time or place. They also exemplify other aspects such as emotional support, information, emotions (Tayebi 2). Social media is constantly looked at through such a negative light due to some of the major bad events that have taken place. While it can be difficult at times to look past the negatives, it is important to recognize and acknowledge the positives. The growth of scientific research would not be possible without the amount of information received from the media (Tayebi 3). Without social media and media in general, we would not be where we are today as a society. As mentioned earlier, it is so easy to get lost in the negative aspects of social media and discard the positive ones. Positive parts of social media such as widespread communication and unlimited access to information makes it all worth it. Staying on topic with positive aspects of social media and communication, social media in the workplace has also broken down barriers for communication. The article “A Guide to the Successful Use of Social Media in the Workplace” by Clark Boyd gives insight into how social media has improved the workplace, and ultimately communication and interaction as a whole. Companies can use social media as a form of branding and way to communicate their products (Boyd 4). Boyd states, “Harvard Business Review finds that 82% of employees believe social media improves work relationships. Left to their own devices, your teams will connect and communicate on social networks, both inside and outside the office.” This directly relates to the research question asking whether social media hinders our communication with each other. Social media also helps when it comes to dealing with complaints placed online. By seeing these through social media, it can help the company communicate either with the person or their company the concerns that are being stated (Boyd 9). Overall, it is safe to say that social media has directly affected communication throughout different aspects of our lives.

Research Question Two

My second set of research questions has a lot to do with the future and how we can improve. Questions such as: Is their more room for improvement when it comes to dealing with communication in the social media spectrum? How can we help improve our communication skills on social media and in real life? How is social media impacting younger generation’s communication versus older generation’s communication? The article “What is Literacy” by James Paul Gee talks a lot about the basics of communication. I find this an important article to talk about before I go into more detail with this second research question. Gee explains discourse as a socially accepted way of speaking, thinking, and acting (Gee 1). It is important to note this because social media has changed that discourse for us. We no longer communicate and interact the same way in which we use to therefore almost giving us a new discourse. Another thing Gee discusses is identity kits. Gee explains identity kits as “appropriate costumes and instructions on how to act and talk” (Gee 2). This relates to social media because there is a certain way we communicate online that we wouldn’t do in person. For example, we use emojis and abbreviations to communicate on social media or over text, but this is something we would not do when communicating face-to-face. There are also some basic well-known rules of social media that follow along the lines of an identity kit. Such as, for Instagram it is a common idea not to like people’s pictures from too long ago. When you say this aloud it sounds like it is not a big deal and silly almost, but for people that use social media it is something that makes sense. The next article is going to focus more on the question that has to do with room for improvement of communication. The article “The Positive Effect of Not Following Others on Social Media” by Francesca Valsesia, Davide Proserpio, and Joseph C. Nunes involves how we deal with social media and how we react to it. The article has a lot to do with pyramid schemes and marketing schemes on social media, simply due to follower count. Social media has a lot of power over us and the content we see. Influencers have too much impact on what we see every day and this overall effects our communication (Valsesia 1). Social media feeds us information at our fingertips, whether it be true or false. Valsesia is trying to get the point across that social media has no impact on our lives without the phone and therefore, having a smaller follower count is better for our communication and overall wellbeing in the first place. Leading into my next article, social media can have a huge impact on the younger generation. This leads into part of my second research question dealing with the younger generation and their communication. The article “The Impact of Social Media on Youth Mental Health: Challenges and Opportunities” by Jacqueline Nesi shows how social media is a very complex brand of information and makes it complicated for everyone. Younger kids having access to it and multiple devices like computers and phones makes it that much more difficult. There are a lot of positives and negatives for younger kids having access to social media and the internet in general. It has an impact on their mental health and studies show it leads to signs of depression, body dysmorphia, eating disorders (Nesi 2). It can also affect their communication and outward identity due to things such as bullying, internet drama, and behavioral problems. While it does have serious negative risks, social media also can bring a lot of new positive ones. Things like creative ideas, humor and entertainment, and being able to explore their identity are all really great positives that social media gives us (Nesi 4). Most of them using it as a way to connect with friends and family and help them feel a sense of acceptance and belonging (Nesi 4). Similarly to this, social media has given a great outlet for kids and young adults to speak out on issues going on in the world. The article “Building Bridges: Exploring the Communication Trends and Perceived Sociopolitical Benefits of Adolescents Engaging in Online Social Justice Efforts” by Mariah Elsa Kornbluh goes into detail about the racial injustices in the world and how they are communicated through social media. Social media networks can help connect kids to different backgrounds and aspects of their lives (Kornbluh 1). Kornbluh expresses how a society only can flourish under civic engagement and being able to express ourselves, and social media is helping us do that. It is helping the younger generation prepare for the civic role that they will undergo (Kornbluh 2). Social media helps play a major role in participating in political movements and bringing awareness to topics (Kornbluh 3). This all is done by the younger generation and would not be possible without them. So, while it is easy to look at the negative parts of social media and how it effects the younger generation, it also brings great awareness to real life problems in our world. This last article I wanted to go over dealing with this research question has to do with the pandemic. The article “Responses to COVID-19 in Higher Education: Social Media Usage for Sustaining Formal Academic Communication in Developing Countries” by Abu Elnasr E. Sobaih, Ahmed M. Hasanein and Ahmed E. Abu Elnasr briefly talks about communication with social media in higher education systems. Education systems had to switch from in person learning and communication to online learning, which was a struggle for everyone. Throughout the time that this took place, results showed that social media had a positive effect on students dealing with this (Sobaih 1). Students used social media to build a community and help support each other through this rough time. Through these results, proper usage of social media can be shown as a positive result for a new era of learning (Sobaih 1). This is just one more reason why social media can help us improve our future.

After answering my research questions, it has become clear to me that while social media does have negative aspects, the positive aspects outweigh them. Between the articles and my own research, I have enough evidence to prove that social media does effect communication, but in a more positive way. The way we act and present ourselves is heavily influenced by social media and communication between generations are different and can be seen that way. It is important to note the accomplishments we have made as a society with social media and the media in general. It has helped connect families, provide support groups, and provide entertainment in desperate times. Our communication has changed because of social media but has changed and helped us for the better in the long run. Keeping social media a positive place and staying away from the toxic people on it will only help us grow and learn new things about ourselves.

Works Cited

Boyd, Clark. “A Guide to Using Social Media in the Workplace in 2021.”  The Blueprint , The Blueprint, 13 May 2020, www.fool.com/the-blueprint/social-media-in-the-workplace/.

https://www.fool.com/the-blueprint/social-media-in-the-workplace/

D, Valdez, et al. “Social Media Insights Into US Mental Health During the Covid-19 Pandemic: Longitudinal Analysis of Twitter Data.”  Journal of Medical Internet Research  , vol. 22, no. 12, 14 Dec. 2020, pp. 1438–8871.

http://eds.b.ebscohost.com.proxy.ulib.csuohio.edu:2050/eds/detail/detail? vid=8&sid=ff59b04c-b868-44cd-b864-4538e112a2ea%40sessionmgr103&bdata=JnNpdGU9ZWRzLWxpdmUmc2NvcGU9c2l0ZQ%3d%3d#AN=33284783&db=mnh

J, Nesi. “The Impact of Social Media on Youth Health: Challenges and Opportunities.”  North Carolina Medical Journal , vol. 81, no. 2, 2020, pp. 116–121.

http://eds.b.ebscohost.com.proxy.ulib.csuohio.edu:2050/eds/detail/detail?vid=10&sid=ff59b04c-b868-44cd-b864-4538e112a2ea%40sessionmgr103&bdata=JnNpdGU9ZWRzLWxpdmUmc2NvcGU9c2l0ZQ%3d%3d#AN=32132255&db=mnh

Gee, James Paul. “What is literacy.”  Negotiating academic literacies: Teaching and learning  across languages and cultures  (1998): 51-59.

https://academic.jamespaulgee.com/pdfs/Gee%20What%20is%20Literacy.pdf

Hanke, Stacey. “How Social Media Affects Our Ability to Communicate.”  Thrive Global , 13  Sept. 2018, thriveglobal.com/stories/how-social-media-affects-our-ability-to-communicate/.

https://thriveglobal.com/stories/how-social-media-affects-our-ability-to-communicate/

http://eds.a.ebscohost.com.proxy.ulib.csuohio.edu:2050/eds/pdfviewer/pdfviewer?vid=4&sid=467b825c-34f8-4e47-95df-e5b2b61bbaf4%40sessionmgr4006

Kornbluh, Mariah Elsa. “Building Bridges.”  Youth & Society , vol. 51, no. 8, 2017, pp. 1104–1126., doi:10.1177/0044118×17723656.

https://journals-sagepub-com.proxy.ulib.csuohio.edu/doi/pdf/10.1177/0044118X17723656

Retchin, Sarah, et al. “The Impact of Social Media Use on Social Skills.”  New York Behavioral Health , 1 Dec. 2020, newyorkbehavioralhealth.com/the-impact-of-social-media-use-on-social-skills/.

https://newyorkbehavioralhealth.com/the-impact-of-social-media-use-on-social-skills/

Sobaih, Abu Elnasr E., et al. “Responses to COVID-19 in Higher Education: Social Media Usage for Sustaining Formal Academic Communication in Developing Countries.”  MDPI , Multidisciplinary Digital Publishing Institute, 12 Aug. 2020, www.mdpi.com/2071-1050/12/16/6520/htm.

https://www.mdpi.com/2071-1050/12/16/6520/htm

Tayeb, Seyed Mohammad, et al. “The Role of Information Systems in Communication through Social Media.”  International Journal of Data and Network Science , vol. 3, no. 3, 2019, pp. 245–268., doi:10.5267/j.ijdns.2019.2.002.

http://www.growingscience.com/ijds/Vol3/ijdns_2019_15.pdf

Valsesia, Francesca, et al. “The Positive Effect of Not Following Others on Social Media .”  Journal of Marketing Research  , vol. 57, no. 6, Dec. 2020, pp. 1152–1168.

https://www.francescavalsesia.com/uploads/1/0/5/1/105151509/the_positive_effect_of_not_following_others_on_social_media.pdf

Understanding Literacy in Our Lives by Lindsey Matier is licensed under a Creative Commons Attribution-NonCommercial-NoDerivatives 4.0 International License , except where otherwise noted.

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How Has Social Media Affected Communication: Facts that Surprise!

Updated: February 28, 2024

Published: April 4, 2020

It’s no surprise that the widespread use of social media for communicating ideas, personal and professional stories and experiences has had a profound effect on the overall way people communicate today. Just how has social media affected communication, you ask? In more ways than you may think! But not all are bad — just look at our list of social media effects on communication.

What is Social Media?

Social media can be described as the collection of online platforms that involve sharing and collaborating with an online community by posting, commenting, and interacting with one another. The most commonly used social media platforms today are Instagram, Facebook, Twitter, Pinterest, LinkedIn, and Snapchat.

Photo by  Tracy Le Blanc  from  Pexels

Social media effects on communication.

Around 3 billion people use social media today, which means that 40% of the world uses social media for communication. It’s no surprise that this widespread use has social media effects on communication.

11% of adults reported preferring staying home on Facebook than going out on the weekend. Communication is affected in ways such as personal expression, our expectations of others, and the way companies communicate with customers.

Exposure to Messaging

Information overload.

Many people tend to binge on social media, spending hours and hours scrolling though sites. Ultimately, this may lead to a constant craving of more internet and more social media consumption. The more people get, the more they want — and it’s hard to stop the cycle.

Photo by  Kaboompics .com  from  Pexels

Young people read news.

Social media has made reading the news cool again. According to Wibbitz, 23% of young users get news from social media , and a whopping 61% get political news from Facebook . On social media, people share interesting news they read, and they can follow various news sources’ pages.

Getting the Full Picture

Stories — a part of Instagram, Snapchat, and Facebook — mean that people get the full picture of an event, activity, or occurrence in someone’s life. We no longer just get a snapshot of a home-cooked meal, we might see the entire process from start to finish.

This has changed the way people think about what to post — there is much less thought put into a post when it is a story that will be erased after 24 hours.

Boredom in Conversation

Here’s a sad social media effect on communication. We are becoming bored when we have real, in-person conversations. People have such a need for social media consumption and that instant, colorful feedback only social media can give, they will often become bored during real conversations, resorting to their phones. This can lead to a decrease in the quality and number of meaningful conversations.

Reactions to Non-Verbal, Emotional, and Social Cues

In-person reactions to non-verbal, emotional, or social cues are changing in that people don’t need to respond to these types of communication when they are online. This leads to less experience and awareness of others’ needs based on these types of cues that can only be received from in-person communication.

Self Expression

Sense of urgency.

No one has to wait for longer than a few hours for a response, and people have come to expect that timeline for conversations. There is so much of a sense of urgency that people are often anxious if they haven’t heard back from a family member, friend, or partner in a number of hours.

Photo by  Cristian Dina  from  Pexels

Need to share.

Social media has created a feeling among users that they must share whatever they are doing — from restaurant orders, to concerts, to the books they are reading. This can be a social media positive effect because people are getting more exposure to things they might not otherwise, such as new reads. But it can also be a negative effect as it can urge people to become dependent on posting anything occurring in their own lives and painting those occurrences as rosier than they truly are.

Photo by  Vinicius Wiesehofer  from  Pexels

How we value ourselves.

When people see others having a wonderful life, as represented on social media, they tend to have a negative self-image, and start to devalue their own ways of life. In addition, there is a feeling of needing to paint an inaccurately positive and ‘fun’ version of one’s own life which leads to feelings of negativity about one’s ‘real’ life.

Inside Perspective of Afar

One of the positive effects of social media is the ability to get an intimate view of other cultures and places. With social media, especially on Instagram, users are able to see what others are doing around the world. People are exposed to travel ideas, new cultures, and ways of life unlike before.

Broadcasting Live

Broadcasting live started as a fun, innocent idea to share life’s moments, but it’s transformed to become a large part of political movements, sharing some dark aspects of today’s society. The option to post live videos has created an important platform for serious issues that need to be spoken about.

Personalized Digital Messages

Both Instagram and Snapchat have popularized the highly personalized message. People can now completely change their own faces with selfie filters, or draw pictures to send to friends, and more. Creativity soars, which is a great thing, but people can start to spend too much time personalizing picture messages.

Communication Style

1. summarized writing.

Starting with the limited character text messaging of the 2000s, and nowadays with the 140-character tweet, messages have been getting shorter and more concise. Other areas of communication have adapted for summarized writing as well, such as in shortened work memos, shortened academic communication between students and professors, and shortened messages in advertising.

2. Abbreviations

The abbreviated style of communicating that became popular when text messaging started in the 00’s has continued into online conversations. It has also made its way into traditionally non-abbreviated forms of communication such as spoken language, email communication, and even academic forms of writing. This has caused concern among some academics, citing studies that show a causation between “textese” and negative effects on literacy skills such as writing skills and reading accuracy. Other studies show that using “textese” has no effect on spelling ability, or correct grammar use. For a full review of related studies, see this meta-analysis .

3. Unfiltered Interactions

Social media and internet interactions offer a veil between the person sending and the person receiving the message. These interactions are no longer face to face, and this can lead to some unfiltered conversations as people feel they can say anything with no repercussions.

4. GIFs and Emojis

5. Viral Messages

That quick and easy “share” button on so many social media platforms has led to the phenomenon of “going viral.” Messages, videos, and other content can be easily shared between platforms with millions of people in a matter of days.

In Business

1. building a community.

By utilizing social media, brands are able to create an entire community based on their products or services. The use of a particular brand can be integral to being a part of a certain lifestyle, and social media perpetuates that idea. By being involved with the right communities, or making your own community out of a brand (such as Disney), companies are creating the most loyal of customers.

2. Brands Are Speaking Directly to Audiences

Companies no longer need to go through media such as TV stations, magazines, or newspapers to reach consumers. Brands now have direct access to customers by way of social media — they can now find out exactly the needs of the customer much faster and respond accordingly.

3. Social Media is Changing Traditional Media

Traditional media was such that a brand would just post an article and it would reach audiences. With social media and the way information reaches consumers today makes it so that it’s important who is posting or writing about a product. Influencers, bloggers, and Youtube celebrities can all have a much bigger impact on getting a product successful in the market.

4. Brands Can Have a More Personal Connection with the Media

With social media, brands have a more personal and long-term connection with journalists. Instead of a one-time phone call or email for a story or new product information, brands can create relationships with journalists and get them interested in sharing their stories.

5. There’s an Opportunity to Coordinate with PR Efforts

Brands can create some important PR campaigns through social media. Through social media, companies have an easier time finding influencers to work with, other brands to collaborate with, and news sources to feed stories to.

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Feb 15, 2023

6 Example Essays on Social Media | Advantages, Effects, and Outlines

Got an essay assignment about the effects of social media we got you covered check out our examples and outlines below.

Social media has become one of our society's most prominent ways of communication and information sharing in a very short time. It has changed how we communicate and has given us a platform to express our views and opinions and connect with others. It keeps us informed about the world around us. Social media platforms such as Facebook, Twitter, Instagram, and LinkedIn have brought individuals from all over the world together, breaking down geographical borders and fostering a genuinely global community.

However, social media comes with its difficulties. With the rise of misinformation, cyberbullying, and privacy problems, it's critical to utilize these platforms properly and be aware of the risks. Students in the academic world are frequently assigned essays about the impact of social media on numerous elements of our lives, such as relationships, politics, and culture. These essays necessitate a thorough comprehension of the subject matter, critical thinking, and the ability to synthesize and convey information clearly and succinctly.

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Want to learn how to write an argumentative essay? Check out these inspiring examples!

We will provide various examples of social media essays so you may get a feel for the genre.

6 Examples of Social Media Essays

Here are 6 examples of Social Media Essays:

The Impact of Social Media on Relationships and Communication

Introduction:.

The way we share information and build relationships has evolved as a direct result of the prevalence of social media in our daily lives. The influence of social media on interpersonal connections and conversation is a hot topic. Although social media has many positive effects, such as bringing people together regardless of physical proximity and making communication quicker and more accessible, it also has a dark side that can affect interpersonal connections and dialogue.

Positive Effects:

Connecting People Across Distances

One of social media's most significant benefits is its ability to connect individuals across long distances. People can use social media platforms to interact and stay in touch with friends and family far away. People can now maintain intimate relationships with those they care about, even when physically separated.

Improved Communication Speed and Efficiency

Additionally, the proliferation of social media sites has accelerated and simplified communication. Thanks to instant messaging, users can have short, timely conversations rather than lengthy ones via email. Furthermore, social media facilitates group communication, such as with classmates or employees, by providing a unified forum for such activities.

Negative Effects:

Decreased Face-to-Face Communication

The decline in in-person interaction is one of social media's most pernicious consequences on interpersonal connections and dialogue. People's reliance on digital communication over in-person contact has increased along with the popularity of social media. Face-to-face interaction has suffered as a result, which has adverse effects on interpersonal relationships and the development of social skills.

Decreased Emotional Intimacy

Another adverse effect of social media on relationships and communication is decreased emotional intimacy. Digital communication lacks the nonverbal cues and facial expressions critical in building emotional connections with others. This can make it more difficult for people to develop close and meaningful relationships, leading to increased loneliness and isolation.

Increased Conflict and Miscommunication

Finally, social media can also lead to increased conflict and miscommunication. The anonymity and distance provided by digital communication can lead to misunderstandings and hurtful comments that might not have been made face-to-face. Additionally, social media can provide a platform for cyberbullying , which can have severe consequences for the victim's mental health and well-being.

Conclusion:

In conclusion, the impact of social media on relationships and communication is a complex issue with both positive and negative effects. While social media platforms offer many benefits, such as connecting people across distances and enabling faster and more accessible communication, they also have a dark side that can negatively affect relationships and communication. It is up to individuals to use social media responsibly and to prioritize in-person communication in their relationships and interactions with others.

The Role of Social Media in the Spread of Misinformation and Fake News

Social media has revolutionized the way information is shared and disseminated. However, the ease and speed at which data can be spread on social media also make it a powerful tool for spreading misinformation and fake news. Misinformation and fake news can seriously affect public opinion, influence political decisions, and even cause harm to individuals and communities.

The Pervasiveness of Misinformation and Fake News on Social Media

Misinformation and fake news are prevalent on social media platforms, where they can spread quickly and reach a large audience. This is partly due to the way social media algorithms work, which prioritizes content likely to generate engagement, such as sensational or controversial stories. As a result, false information can spread rapidly and be widely shared before it is fact-checked or debunked.

The Influence of Social Media on Public Opinion

Social media can significantly impact public opinion, as people are likelier to believe the information they see shared by their friends and followers. This can lead to a self-reinforcing cycle, where misinformation and fake news are spread and reinforced, even in the face of evidence to the contrary.

The Challenge of Correcting Misinformation and Fake News

Correcting misinformation and fake news on social media can be a challenging task. This is partly due to the speed at which false information can spread and the difficulty of reaching the same audience exposed to the wrong information in the first place. Additionally, some individuals may be resistant to accepting correction, primarily if the incorrect information supports their beliefs or biases.

In conclusion, the function of social media in disseminating misinformation and fake news is complex and urgent. While social media has revolutionized the sharing of information, it has also made it simpler for false information to propagate and be widely believed. Individuals must be accountable for the information they share and consume, and social media firms must take measures to prevent the spread of disinformation and fake news on their platforms.

The Effects of Social Media on Mental Health and Well-Being

Social media has become an integral part of modern life, with billions of people around the world using platforms like Facebook, Instagram, and Twitter to stay connected with others and access information. However, while social media has many benefits, it can also negatively affect mental health and well-being.

Comparison and Low Self-Esteem

One of the key ways that social media can affect mental health is by promoting feelings of comparison and low self-esteem. People often present a curated version of their lives on social media, highlighting their successes and hiding their struggles. This can lead others to compare themselves unfavorably, leading to feelings of inadequacy and low self-esteem.

Cyberbullying and Online Harassment

Another way that social media can negatively impact mental health is through cyberbullying and online harassment. Social media provides a platform for anonymous individuals to harass and abuse others, leading to feelings of anxiety, fear, and depression.

Social Isolation

Despite its name, social media can also contribute to feelings of isolation. At the same time, people may have many online friends but need more meaningful in-person connections and support. This can lead to feelings of loneliness and depression.

Addiction and Overuse

Finally, social media can be addictive, leading to overuse and negatively impacting mental health and well-being. People may spend hours each day scrolling through their feeds, neglecting other important areas of their lives, such as work, family, and self-care.

In sum, social media has positive and negative consequences on one's psychological and emotional well-being. Realizing this, and taking measures like reducing one's social media use, reaching out to loved ones for help, and prioritizing one's well-being, are crucial. In addition, it's vital that social media giants take ownership of their platforms and actively encourage excellent mental health and well-being.

The Use of Social Media in Political Activism and Social Movements

Social media has recently become increasingly crucial in political action and social movements. Platforms such as Twitter, Facebook, and Instagram have given people new ways to express themselves, organize protests, and raise awareness about social and political issues.

Raising Awareness and Mobilizing Action

One of the most important uses of social media in political activity and social movements has been to raise awareness about important issues and mobilize action. Hashtags such as #MeToo and #BlackLivesMatter, for example, have brought attention to sexual harassment and racial injustice, respectively. Similarly, social media has been used to organize protests and other political actions, allowing people to band together and express themselves on a bigger scale.

Connecting with like-minded individuals

A second method in that social media has been utilized in political activity and social movements is to unite like-minded individuals. Through social media, individuals can join online groups, share knowledge and resources, and work with others to accomplish shared objectives. This has been especially significant for geographically scattered individuals or those without access to traditional means of political organizing.

Challenges and Limitations

As a vehicle for political action and social movements, social media has faced many obstacles and restrictions despite its many advantages. For instance, the propagation of misinformation and fake news on social media can impede attempts to disseminate accurate and reliable information. In addition, social media corporations have been condemned for censorship and insufficient protection of user rights.

In conclusion, social media has emerged as a potent instrument for political activism and social movements, giving voice to previously unheard communities and galvanizing support for change. Social media presents many opportunities for communication and collaboration. Still, users and institutions must be conscious of the risks and limitations of these tools to promote their responsible and productive usage.

The Potential Privacy Concerns Raised by Social Media Use and Data Collection Practices

With billions of users each day on sites like Facebook, Twitter, and Instagram, social media has ingrained itself into every aspect of our lives. While these platforms offer a straightforward method to communicate with others and exchange information, they also raise significant concerns over data collecting and privacy. This article will examine the possible privacy issues posed by social media use and data-gathering techniques.

Data Collection and Sharing

The gathering and sharing of personal data are significant privacy issues brought up by social media use. Social networking sites gather user data, including details about their relationships, hobbies, and routines. This information is made available to third-party businesses for various uses, such as marketing and advertising. This can lead to serious concerns about who has access to and uses our personal information.

Lack of Control Over Personal Information

The absence of user control over personal information is a significant privacy issue brought up by social media usage. Social media makes it challenging to limit who has access to and how data is utilized once it has been posted. Sensitive information may end up being extensively disseminated and may be used maliciously as a result.

Personalized Marketing

Social media companies utilize the information they gather about users to target them with adverts relevant to their interests and usage patterns. Although this could be useful, it might also cause consumers to worry about their privacy since they might feel that their personal information is being used without their permission. Furthermore, there are issues with the integrity of the data being used to target users and the possibility of prejudice based on individual traits.

Government Surveillance

Using social media might spark worries about government surveillance. There are significant concerns regarding privacy and free expression when governments in some nations utilize social media platforms to follow and monitor residents.

In conclusion, social media use raises significant concerns regarding data collecting and privacy. While these platforms make it easy to interact with people and exchange information, they also gather a lot of personal information, which raises questions about who may access it and how it will be used. Users should be aware of these privacy issues and take precautions to safeguard their personal information, such as exercising caution when choosing what details to disclose on social media and keeping their information sharing with other firms to a minimum.

The Ethical and Privacy Concerns Surrounding Social Media Use And Data Collection

Our use of social media to communicate with loved ones, acquire information, and even conduct business has become a crucial part of our everyday lives. The extensive use of social media does, however, raise some ethical and privacy issues that must be resolved. The influence of social media use and data collecting on user rights, the accountability of social media businesses, and the need for improved regulation are all topics that will be covered in this article.

Effect on Individual Privacy:

Social networking sites gather tons of personal data from their users, including delicate information like search history, location data, and even health data. Each user's detailed profile may be created with this data and sold to advertising or used for other reasons. Concerns regarding the privacy of personal information might arise because social media businesses can use this data to target users with customized adverts.

Additionally, individuals might need to know how much their personal information is being gathered and exploited. Data breaches or the unauthorized sharing of personal information with other parties may result in instances where sensitive information is exposed. Users should be aware of the privacy rules of social media firms and take precautions to secure their data.

Responsibility of Social Media Companies:

Social media firms should ensure that they responsibly and ethically gather and use user information. This entails establishing strong security measures to safeguard sensitive information and ensuring users are informed of what information is being collected and how it is used.

Many social media businesses, nevertheless, have come under fire for not upholding these obligations. For instance, the Cambridge Analytica incident highlighted how Facebook users' personal information was exploited for political objectives without their knowledge. This demonstrates the necessity of social media corporations being held responsible for their deeds and ensuring that they are safeguarding the security and privacy of their users.

Better Regulation Is Needed

There is a need for tighter regulation in this field, given the effect, social media has on individual privacy as well as the obligations of social media firms. The creation of laws and regulations that ensure social media companies are gathering and using user information ethically and responsibly, as well as making sure users are aware of their rights and have the ability to control the information that is being collected about them, are all part of this.

Additionally, legislation should ensure that social media businesses are held responsible for their behavior, for example, by levying fines for data breaches or the unauthorized use of personal data. This will provide social media businesses with a significant incentive to prioritize their users' privacy and security and ensure they are upholding their obligations.

In conclusion, social media has fundamentally changed how we engage and communicate with one another, but this increased convenience also raises several ethical and privacy issues. Essential concerns that need to be addressed include the effect of social media on individual privacy, the accountability of social media businesses, and the requirement for greater regulation to safeguard user rights. We can make everyone's online experience safer and more secure by looking more closely at these issues.

In conclusion, social media is a complex and multifaceted topic that has recently captured the world's attention. With its ever-growing influence on our lives, it's no surprise that it has become a popular subject for students to explore in their writing. Whether you are writing an argumentative essay on the impact of social media on privacy, a persuasive essay on the role of social media in politics, or a descriptive essay on the changes social media has brought to the way we communicate, there are countless angles to approach this subject.

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International Conference on Human-Computer Interaction

HCI 2015: HCI International 2015 - Posters’ Extended Abstracts pp 91–96 Cite as

Social Media Use and Impact on Interpersonal Communication

• Yerika Jimenez 2 &
• Patricia Morreale 3  
• Conference paper
• First Online: 01 January 2015

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Part of the book series: Communications in Computer and Information Science ((CCIS,volume 529))

This research paper presents the findings of a research project that investigated how young adult interpersonal communications have changed since using social media. Specifically, the research focused on determining if using social media had a beneficial or an adverse effect on the development of interaction and communication skills of young adults. Results from interviews reveal a negative impact in young adult communications and social skills. In this paper young adult preferences in social media are also explored, to answer the question: Does social media usage affect the development of interaction and communication skills for young adults and set a basis for future adult communication behaviors?

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1 Introduction

Human interaction has changed drastically in the last 20 years, not only due to the introduction of the Internet, but also from social media and online communities. These social media options and communities have grown from being simply used to communicate on a private network into a strong culture that almost all individuals are using to communicate with others all over the world. We will concentrate on the impact that social media has on human communication and interaction among young adults, primarily college students. In today’s society, powerful social media platforms such as Myspace, Facebook, Twitter, Instagram (IG), and Pinterest have been the result of an evolution that is changing how humans communicate with each other. The big question we asked ourselves was how much has social media really impacted the way that humans communicate and interact with each other, and if so, how significant is the change of interpersonal interaction among young adults in the United States today?

The motivation behind this research has been personal experience with interaction and communication with friends and family; it had become difficult, sometimes even rare, to have a one-on-one conversation with them, without having them glancing at or interacting with their phone. Has social interaction changed since the introduction of advanced technology and primarily social media? In correlation with the research data collected in this study, it was concluded that many participants’ personal communication has decreased due social media influence encouraging them to have online conversations, as opposed to face-to-face, in-person conversations.

2 Related Work

The question of how social media affects social and human interaction in our society is being actively researched and studied. A literature review highlights the positive and negative aspects of social media interaction, as researchers battle to understand the current and future effects of social media interaction. A study done by Keith Oatley, an emeritus professor of cognitive psychology at the University of Toronto, suggests that the brain may interpret digital interaction in the same manner as in-person interaction, while others maintain that differences are growing between how we perceive one another online as opposed to in reality [ 1 ]. This means that young adults can interpret online communication as being real one-on-one communication because the brain will process that information as a reality. Another study revealed that online interaction helps with the ability to relate to others, tolerate differing viewpoints, and express thoughts and feeling in a healthy way [ 2 , 3 ]. Moreover a study executed by the National Institutes of Health found that youths with strong, positive face-to-face relationships may be those most frequently using social media as an additional venue to interact with their peers [ 4 ].

In contrast, research reveals that individuals with many friends may appear to be focusing too much on Facebook, making friends out of desperation rather than popularity, spending a great deal of time on their computer ostensibly trying to make connections in a computer-mediated environment where they feel more comfortable rather than in face-to-face social interaction [ 5 ]. Moreover, a study among college freshman revealed that social media prevents people from being social and networking in person [ 6 ].

3 Experimental Design

This research study was divided into two parts during the academic year 2013–2014. Part one, conducted during fall semester 2013, had the purpose of understanding how and why young adults use their mobile devices, as well as how the students describe and identify with their mobile devices. This was done by distributing an online survey to several Kean University student communities: various majors, fraternity and sorority groups, sports groups, etc. The data revealed that users primarily used their mobile devices for social media and entertainment purposes. The surveyed individuals indicated that they mainly accessed mobile apps like Facebook, Pinterest, Twitter, and Instagram, to communicate, interact, and share many parts of their daily life with their friends and peers.

Based on the data collected during part one, a different approach and purpose was used for part two, with the goal being to understand how social media activities shape the communication skills of individuals and reflects their attitudes, attention, interests, and activities. Additionally, research included how young adult communication needs change through the use of different social media platforms, and if a pattern can be predicted from the users’ behavior on the social media platforms. Part two of this research was conducted by having 30 one-on-one interviews with young adults who are college students. During this interview key questions were asked in order to understand if there is a significant amount of interpersonal interaction between users and their peers. Interpersonal interaction is a communication process that involves the exchange of information, feelings and meaning by means of verbal or non-verbal messages. For the purposes of this paper, only the data collected during spring 2014 is presented.

4 Data Collection

Through interviews, accurate results of the interaction of young adults with social media were collected. These interviews involved 30 one-on-one conversations with Kean University students. Having one-on-one interviews with participants allowed for individual results, first responses from the participant, without permitting responses being skewed or influenced by other participants, such as might occur in group interviews. It also allows users to give truthful answers, in contrast to an online or paper survey, as they might have second thoughts about an answer and change it. The one-on-one interviews consisted of ten open-ended questions, which were aimed to answer, and ultimately determine, how social media interaction involuntarily influences, positively or negatively, an individual’s attitude, attention, interests, and social/personal activities. The largest motive behind the questions was to determine how individual communication skills, formally and informally, have changed from interacting with various social media platforms. The interviews, along with being recorded on paper, were also video and audio-recorded. The average time for each interview was between two to ten minutes. These interviews were held in quiet labs and during off-times, so that the responses could be given and recorded clearly and without distraction (Fig.  1 ). A total of 19 females and 11 males participated, with ages ranging from 19 to 28 years old.

Female participant during one-on-one interview

After conducting the interviews and analyzing the data collected, it was determined that the age when participants, both male and female, first began to use social media ranged between 9 to 17 years. It was found that, generally, males began to use social media around the age of 13, whereas females started around the age of 12. The average age for males starting to use social media is about 12.909 with a standard deviation of 2.343. For females, the average age is 12.263 with a standard deviation of 1.627. From this, we can determine that males generally begin to use social media around the age of 13, whereas females begin around the age of 12.

After determining the average age of when participants started using social media, it was necessary to find which social media platforms they had as a basis; meaning which social media platform they first used. MySpace was the first social media used by twenty-three participants, followed by Facebook with three users, and Mi Gente by only one user, with two participants not using social media at all. It was interesting to find that all of the participants who started using Myspace migrated to Facebook. The reasoning provided was that “everyone [they knew] started to use Facebook.” According to the participants, Facebook was “more interactive” and was “extremely easy to use.” The participants also stated that Myspace was becoming suitable for a younger user base, and it got boring because they needed to keep changing their profile backgrounds and modifying their top friends, which caused rifts or “popularity issues” between friends. After finding out which platform they started from, it was also essential to find out which platform they currently use. However, one platform that seemed to be used by all participants to keep up-to-date with their friends and acquaintances was Instagram, a picture and video-based social media platform. Another surprising finding was that many users did not use Pinterest at all, or had not even heard of the platform. After determining which social media platforms the users migrated to, it was essential to identify what caused the users to move from one platform to another. What are the merits of a certain platform that caused the users to migrate to it, and what are the drawbacks of another platform that caused users to migrate from it or simply not use it all?

4.1 Social Interaction Changes

For some participants social interaction had a chance for a positive outcome, while others viewed it in a more negative aspect. The participants were asked if their social interactions have changed since they were first exposed to social media (Table  1 ). One participant stated that “it is easier to just look at a social media page to see how friends and family are doing rather than have a one-on-one interaction.” As for people’s attitudes, they would rather comment or “like” a picture than stop and have a quick conversation. On the other hand, another participant felt that social media helped them when talking and expressing opinions on topics that they generally would not have discussed in person. Moreover, the participants are aware of the actions and thing that they are doing but continue to do it because they feel comfortable and did not desire to have one-on-one interactions with people.

The participants were also asked to explain how social media changed their communication and interactions during the years of using social media (Table  2 ). The data shows that participants interact less in person because they are relating more via online pictures and status. For other participants, it made them more cautious and even afraid of putting any personal information online because it might cause problems or rifts in their life. On the contrary, some participants stated that their communication and interaction is the same; however, they were able to see how it had changed for the people that are around them. A participant stated that “internet/social media is a power tool that allows people to be whatever they want and in a way it creates popularity, but once again they walk around acting like they do not know you and ‘like’ your pictures the next day.”

5 Discussion

The data illustrated in this paper shows how much the introduction and usage of social media has impacted the interaction and communication of young adults. The future of interaction and communication was also presented as a possibility, if the current trend continues with young adults and social media or online communities. This raises the notion of possibly not having any social, in-person interaction and having all communication or interaction online and virtually with all family and friends.

6 Conclusion

Referring back to the question asked during the introduction: how much has social media impacted the way we communicate and interact with each other? After reviewing all the findings, seeing the relationship individuals have with their mobile phones, and comparing social media platforms, it is clear that many young adults have an emotional attachment with their mobile device and want interaction that is quick and to the point, with minimal “in-person” contact. Many young adults prefer to use their mobile device to send a text message or interact via social media. This is due to their comfort level being higher while posting via social media applications, as opposed to in-person interaction. To successfully and accurately answer the question: yes, social media has had a very positive and negative effect on the way we communicate and interact with each other. However, how effective is this method of “virtual” communication and interaction in the real world?

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Jimenez, Y., Morreale, P. (2015). Social Media Use and Impact on Interpersonal Communication. In: Stephanidis, C. (eds) HCI International 2015 - Posters’ Extended Abstracts. HCI 2015. Communications in Computer and Information Science, vol 529. Springer, Cham. https://doi.org/10.1007/978-3-319-21383-5_15

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The Effects of Social Media on How We Write

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Editor's Note: The following article is a guest post by  Jennifer Broflowski  at the  Resume Writing Service .

The twenty-first century has taken the world by technological storm. Of course, technology has significantly improved almost each and every domain of human activity, from medicine to space exploration to sharing photos of our cats.

Digital technologies have especially impacted written communication. The advent of social media platforms and online communication have ensured that the world communicates faster and more efficiently than ever before.

Today, everyone can type fast and send messages. But can everyone still write in complete, grammatical sentences? Here's a perusal of the effects of social media on how we write in the third decade of the twenty-first century.

The State of Modern English

There is, probably, no way to deny the fact that social media websites have made a significant contribution to the development of English as lingua franca .

— Erik Prescott (writer at PaperLeaf )

Are we writing in proper English online? The sheer amount of slang in online English could be understood as a case of linguistic drift.

For example, we might type, "LOL, imho, this is psych. Btw, I G2G. Lmk when you're ready," when what we mean is: "This is extremely hilarious. In my honest opinion, it is even unacceptable. By the way, I have to go now. Let me know when you are ready."

Twitter and Instagram require us to express our thoughts and opinions in a limited amount of characters, obliging us to contract and abbreviate words. As a result, many of us no longer feel the need to remain professional when it comes to how we write online.

Emojis and You

One of the effects of social media is that our written language is becoming more pictographic. One might use an emoji in place of two or three words, and such emojis are definitely changing the way people write .

We can even create personalized emojis to express our emotions. This is outstanding from a technological point of view, but it has resulted in a new language for online communication.

How Online Communication Functions in Business

Business ethics and etiquette are reflected in how people treat each other, and especially in how professionals speak to one another, as clear communication is the basis of good business practices.

Imagine you are a CEO who has done everything possible to establish your company's reputation. You, as the CEO, have put great effort into treating your employees with respect and honor through your business correspondence.

Now, imagine you receive the following email:

Hi, My name is Dave and I don't want this email to contain 2MI, so let's cut to the chase. My PRO and my BKPR have told me that your company is a hit! BTW, I have been your fan since the age of like ten. GMTA! If you fancy doing some stuff together, lmk, AEAP. Dave

On a scale of one to ten, how interested would you be in working with Dave?

Of course, it is possible that Dave is a financial genius whose start-up is going to make billions of dollars. However, such informal writing reflects poorly on Dave, and it is unacceptable in business circles. It can also result in miscommunication .

Clearly, how we write tells people a lot about us and often plays a considerable role in making a first impression. To ensure you're using the right language for professional communication, make sure your writing is text-talk free . Consult a professional editor , who can help ensure that you will make a great first impression.

Communication in the Twenty-First Century

Due to the increasing use of social media platforms, written communication has become more efficient—communicating is faster than ever before. Large volumes of information are transmitted via social media, and all the world’s information is—quite literally—at our fingertips.

Has face-to-face communication suffered as a result of advancements in online communication? In the modern world, many of us find it difficult to engage in offline communication, or we are distracted by smartphones during conversation.

Social media has improved many aspects of how we write. One of the effects of social media is that people on opposite sides of the world can stay in touch continually.

Social media has also had a huge impact on the world's perception of the very concept of language, so much so that the question of whether online English is still modern English has arisen. As the world is constantly changing, so too is the language that we use to describe it. 

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Social Media Has Improved Human Interactions

Social media has impacted various aspects of human life and it has a great influence on communication and human interactions. Social media refers to all internet sites and applications used to make and share different forms of content or engage others in social networking. The world is currently characterized by fast access to large quantities of information regardless of one’s location for those who can access the internet.

Interpersonal communication has changed to an extent where people depend on digital gadgets to access social media at the expense of face-to-face communication. In addition to personal use, social media plays a crucial role as a marketing tool. Companies depend on social media platforms to run targeted advertisements and collect information that can be used to improve customer experience.

Businesses utilize social media to appeal to wide audiences globally by spending less money compared to conventional methods such as print media and radio. A tweet by a government official about the need to get vaccinated can be reached by millions of people across the world provided that they have a smartphone to access Twitter. Knowledge and information spread by professionals, parents, and peers group enable constant and efficient communication between different people in all parts of the world. In addition to the positive influences of social media, users may encounter undesirable effects. Users may experience dejection, cyberbullying, and social anxiety (Hemsley et al., 2018).

They may become addicted to social media, while others may be victims of blackmailing or peer pressure. Social media benefits many people because millions of them use it for research, entertainment, and communication. The paper aims to explore how social media has improved human interactions with a special focus on positive and negative impacts.

Hemsley, J., Jacobson, J., Gruzd, A., & Mai, P. (2018). Social media for social good or evil: An introduction . Social Media + Society , 4 (3), 205630511878671. Web.

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December 21, 2021 / Reading Time: ~ 12 minutes

Effects of Social Media on Interpersonal Relationships

Kyler Shakespear

Popularization of social media has been an ever-growing phenomenon since the rise of internet communication technology. With the college aged demographic at the forefront of this social frontier, they are the ones most heavily affected. This paper seeks to address the relationship between social media and connectivity and communication in relationships, both online and offline. The paper employs a mixed methods survey distributed to college-aged students that addresses aspects of social media and their impact on relationships. The results found that social media makes relationships online seem superficial, while offline relationships suffer as well because of a general trend of declining mental health and self esteem that seems to be a result of certain aspects of social media. This paper has implications for further research into the effects of social media on relationships and provides a discussion that addresses the need to understand how technology is changing social interactions. Mental health, as well as the impersonality and anonymity that come from communicating through online mediums seem to be some of the most prominent forces affecting relationships.

Introduction

Modern communication technology is a ubiquitous force that seems to be influencing all aspects of people’s lives around the world, receiving both much praise and criticism. These mixed feelings make it hard to tell if the course of technology is leading us down a path to a more developed society, or stalling growth and causing a social stagnation that makes us dependent on likes and followers. Do the benefits outweigh the drawbacks? Are the criticisms valid enough for us to consider fixing the apparent issue, or are they simply resulting from a fear of change? Apprehension towards new technologies has always been a hindering force in the acceptance of new things. After all, even Socrates had his reservations about the written word, citing that it “leads to forgetfulness, since it encourages one to rely on written characters instead of the memory” (Greene, 1951, p. 23). Perhaps the biggest way that modern media affects society today is through its impact on relationships. Arguably the strongest technological force impacting modern relationships is social media, permeating the lives of most everybody in the younger generations. Social media seems to diminish relationships by negatively impacting mental health and self esteem, and removing cues that are important in relational upkeep and maintaining the idea that the other communicant is a real person.

My main focus for the purposes of this paper is how the relationships of college-aged people are affected. I define this age range between eighteen and twenty-two, though the upper distinction may be blurred a little bit because, for example, graduate students or students who took a gap year before beginning secondary school will be a little older. Because of this, anyone in their early or mid twenties is still of interest. I chose this demographic for multiple reasons. Firstly, because the college demographic is one that is most engaged with social media use. A study from 2010 found that “72% of all college students have a social media profile with 45% of college students using a social media site at least once a day” (Sponcil & Gitimu, 2012, p. 2). This figure is slightly outdated, being eleven years old at the time of this writing, though given the further rise of social media prevalence even since then, it is safe to say that the number would be equal or higher now. One study shows that “social media usage has increased nationally by almost 1000 percent in eight years [as of 2015] for people between 18 and 29” (Griffin, 2015)

Figure 1. Social media usage among the 18-29 demographic. From Social Media Is Changing How College Students Deal With Mental Health, For Better Or Worse by R. Griffin, https://www.huffpost.com/entry/social-media-college-mental-health_n_55ae6649e4b08f57d5d28845  

Another reason that this demographic was chosen is because they are the first generation to grow up with social media being a relevant force since their early lives. Facebook began in 2004—an eighteen year old would have only been a year old at this time; certainly young enough to be impacted by it since before they could remember. (While Facebook may be neither the current biggest nor the first major social media, it is a relevant reference point due to its still quite large standing since very near the beginning of social medias) Even a thirty year old would have been thirteen at this time; old enough for it to become popular in their early adolescence, which is when most engagement with social media typically begins. Both Facebook and Instagram for example require that users be at least thirteen years old to create an account. For these reasons, I found the college-aged demographic most fitting.

To supplement this paper with my own research, I have employed a survey asking questions about various aspects of social media and how respondents felt they impacted their relationships. The survey consists of several ten point Likert-type scale questions as well as a few short answer questions. I reached out mostly to students at the University of Washington Tacoma campus and twenty-one respondents answered the survey. While I recognize the fairly small sample size that could have been prevented by posting my survey to social media, I avoided doing so to eliminate possible bias from asking people about social media on social media because people who don’t use it would be left out, and I believe that I have sufficient secondary research to supplement it. The majority of respondents fell between the ages of nineteen and twenty-four, with one thirty-six year-old and one twenty-nine year-old (one respondent did not answer the age question), therefore I contend that my survey results are relevant to the demographic of focus. 

Mental Health & Self Esteem

One of the most widely-heard criticisms of social media is its negative impact on mental health. Body image issues, low self esteem, anxiety, and addiction are but some of the most widely attributed faults. But what do these issues really prove about relationships? Well, research shows that mental health and self esteem can have quite an impact. According to Harris and Orth (2019), “the link between people’s social relationships and their level of self-esteem is truly reciprocal in all developmental stages across the life span, reflecting a positive feedback loop between the constructs” (p. 1). In other words, self esteem both determines the quality of connectivity in social relationships, and is determined by the quality and quantity of them. Low self esteem makes it much more difficult to connect with others. If one is unsure about oneself, then they are much less likely to be confident enough to open up and be able to connect on a deeper level. 

While it is important to know how mental factors dictate relationships, it is first necessary to understand how exactly social media affects mental health. With a survey of 627 participants, Christensen (2018) found that excessive social media use corresponded with a lower general sense of emotional well-being (p. 33). He mentions how people who show higher dependency on their phones also show higher levels of depression and decreased attention, both factors that can contribute to a decline in the quality of relationships (p. 33). One common effect of depression is a loss of interest in things that one would normally enjoy. In relationships, showing a lack of interest can have the effect of making the other person feel that they are not liked or are not interesting enough. This can be a blow to self esteem which, as spelled out earlier, can further harm relationships. Additionally, decreased attention can lead to distractibility and can again make the other person feel there is a lack of interest. In some ways therefore, social media can affect the emotional health of both parties, regardless of whether or not they are both heavy users. 

Christensen (2018) also mentions a study which found that “interaction with online peers contributed to compromising the function of offline relationships and increased the potential for Internet addictions” (p. 32). As I will explore more deeply later in this paper, interacting with people online that are not known offline reduces subtle cues that would make in-person communication much more difficult if not present. Getting used to communicating only through a limited-cues medium makes normal face-to-face communication harder and therefore increases the likelihood that online interactions are sought more and more until they displace in-person interactions. In my survey, only 50% of respondents answered that they use social media more to keep up with people they already know than to meet new people they don’t know in person. This means that a lot of the communication that happens in online relationships stays strictly online and is not supplemented with face-to-face communication.  Griffin (2015) quotes Columbia University Clinic for Anxiety and Related Disorders director Dr. Anne Marie Albano, saying, “Social media and other technologies can give an individual a false sense of having true relationships, which can get in the way of developing peer support and mentor relationships. In actuality, they never cross over to make an engaging relationship with such people in the real world.” As a result of this, college students are less likely to have tangible relationships and are beginning college with less social experience as teenagers than was true of the past (Griffin, 2015). This all can make it harder to form new real world relationships. Meeting new people and making new connections isn’t necessarily a bad thing, but when done online it is important not to replace in-person interactions to avoid running the risk of developing the addictive tendencies that social media seems to draw out of many. Watson (2016) claims that “social media is appealing to its users because it is easy to use, provides users with instant gratification and allows the user to be in total control.” These factors all make addictive personalities have even more trouble with putting their phones down.

Understanding how social media affects mental health is not just important for the sake of understanding relationships, but also for the sake of mental health itself. For many college students, this age is a time of heavy transition and sometimes uncertainty. This type of stress can make them much more susceptible to mental health problems. But additionally, understanding how this trend affects relationships is important because, as we saw earlier, successful relationships do play a role in mental health and self esteem. 

Reduction of Cues

Baym (2015) defines social cues as the nuances of communication that “provide further information regarding context, the meanings of messages, and the identities of the people interacting” (p. 9). As she explains, it is the missing cue of a shared location that makes texting the question “where are you?” much more common than asking it in face-to-face interactions. Cues are very important to social interaction. In romantic relationships, physical touch is a cue that is important to many couples. Even simpler than this, slightly changing one’s tone of voice can dramatically alter the meaning of a sentence. To demonstrate this, consider the sentence “I didn’t say he took the money.” Placing the emphasis on each word in the sentence completely changes its meaning. Online mediums have ways of mimicking in-person cues. Italicizing words can take the place of intonation (“I didn’t say he took the money” vs “I didn’t say he took the money”), or emojis to simulate facial expressions or reactions. Sometimes, online mediums can create their own cues in place of ones that are not present. 

Reducing cues in an interaction reduces the personality and expressiveness of each participant. When there aren’t enough cues, interaction can feel impersonal and anonymous. This is a problem that can really hinder the connectivity of communicants over an online medium. While the anonymity that many online platforms grant can help people to feel more comfortable opening up honestly and sharing valuable information, the other side of the coin is that many people do not feel that their actions online have any real-world consequences. This can lead them to be ruder, more disrespectful, and less tolerant of others’ views. Even if people don’t act like blatant jerks when they feel they are anonymous, the reduction of cues can make the quality of the relationship feel like it is not as real. A general trend I found from my survey is that the more friends or followers a person has, the smaller percentage of them they perceive to be ‘real’ friends. This is because interacting with such a mass of followers reduces the cues available to be sent to and from each one. Another question asked of the participants was how close they feel in their online relationships compared to offline. They were asked to rate their degree of connectivity on a scale from one to ten, one being that they feel no connection, five being the same as in-person, and ten being significantly more connected. Not surprisingly, the numbers were not very high. The average response was a 3.71, with nobody rating higher than a seven. This confirms that a reduction of cues results in a feeling of lower connectivity. 

Figure 2. Connectivity in online relationships

Reduced connectivity is not the only negative side effect of limited social cues in social media however. Another result is the disconnect between communication and the idea that the other communicant is a real person. Without sufficient cues, it is hard to see how somebody else is reacting to one’s messages, and that can lead many people to ignore or forget about others’ emotions. It makes communication feel much more impersonal and inconsequential. One phenomenon that can be attributed to this is ghosting. Ghosting is a phenomenon most present in romantic relationships where one party decides to cut all ties with the other and does not respond to any attempts at contact. Ghosting is so common in fact that the term applied to it is easily recognisable to mostly anyone on the internet. Isaf (2020) mentions a survey which found that only 36% of men and 23% of women had never experienced ghosting before (p. 62). She goes on to explain that “a Huffington Post article attributed the motivation for ghosting to a desire to avoid confrontation, difficult conversations, and hurting someone’s feelings. However, relationship research has shown that in the long run, ghosting often leads to worse confrontations than would have otherwise occurred with an alternative breakup strategy” (Isaf, 2020, p. 61). Many people who turn to ghosting feel that since they are not saying anything to hurt the other person’s feelings, they are mitigating the emotional harm. After all, by blocking them, they do not receive any cues from the other end, so there’s no way to see what harm they have done. In fact, all this does is make the other person feel that they aren’t worth the confrontation. This ends up harming the person on the receiving end all the more while the ghoster escapes unscathed. This is one of the many reasons why trust is very sceptically placed in online situations, especially on dating apps, where romantic relationships are supposed to involve honest communication and trust. When asked how trustworthy online dating profiles are, survey respondents again, not surprisingly, did not tend to rate very high. The average rating for this question was 3.78. Obviously, problems of impersonality severely limit trust in online relationships.

Figure 3. Trust in online dating profiles

Lack of trust is a big issue that can stunt and altogether stop the growth of a relationship. Reduction of social cues in online mediums like social media and dating apps lead to a feeling that either there is no reason to care about the person on the other end, there is no reason for the person on the other end to care, or both. Due to the ever-expanding presence of social media in modern life, it is important to know how to deal with online communication, and that starts with understanding its strengths and its limitations.

From the evidence gathered, it seems that social media is a socially poisonous force. In reality however, it isn’t all negative. While not ideal communication, it presents the opportunity to still be able to connect with people who might otherwise not be seen. After all, being able to talk to family members who live in another country, or a friend from high school who now lives in another state is better than no communication at all. The important point is that it is necessary to understand the limits and drawbacks of the forces that are so ever-present in our lives. Understanding the lack of cues will help to recognize and avoid tendencies that hurt trust and impersonality. Knowing how social media impacts mental health can help make it easier to mitigate harm by taking a different approach, like for example restricting people you follow to only those whom you deem close enough friends or people you would actually like to keep in touch with. When left unchecked, social media can result in some truly ugly effects for mental health, trust, and communication. It is still a very recent development in the course of human history and thus is still being perfected. While at the moment it is far from perfect, tailoring social media platforms to fit specific, healthy communication purposes can drastically increase the quality of connectivity in relationships. Instead of centering apps around how many followers and likes one can get, it might be more beneficial for everybody to focus it around forming deeper connections rather than more numerous shallow ones. Filling one’s world with empty communication and shallow relationships can make it feel both overwhelmingly crowded and desperately lonely at the same time. This may be at least in part the reason why mental health and anxiety are such common problems now. “In the last year, anxiety has superseded depression as the most prevalent mental health disorder across college campuses, according to a study by the American College Health Association” (Griffin, 2015). College students are currently the most affected demographic, and thus it is extremely important to address such an issue. 

Perhaps the next step is a study focused around how to turn social media into a positive force, employing a psychological approach to address the issues of mental health and addiction as well as a communications-oriented approach aiming to add cues necessary to making interactions online more genuine. Fixing these issues with social media and in turn helping improve the quality of relationships produced can be a great benefit that is worth striving for.

Baym, N. K. (2015). Personal Connections in the Digital Age (Digital Media and Society) (2nd ed.). Polity.

Christensen, S. P. (2018). Social Media Use and Its Impact on Relationships and Emotions. All Theses and Dissertations, 6927. https://scholarsarchive.byu.edu/etd/6927

Greene, W. C. (1951). The Spoken and the Written Word. Harvard Studies in Classical Philology, 60 , 23–59. https://doi.org/10.2307/310884

Griffin, R. (2015, July 22). Social Media Is Changing How College Students Deal With Mental Health, For Better Or Worse . HuffPost. Retrieved November 10, 2021, from https://www.huffpost.com/entry/social-media-college-mental-health_n_5 5ae6649e4b08f57d5d28845

Harris, M. A., & Orth, U. (2020). The link between self-esteem and social relationships: A meta-analysis of longitudinal studies. Journal of Personality and Social Psychology, 119 (6), 1459–1477. https://doi.org/10.1037/pspp0000265

Isaf, M. (2020). The Role of Social Media in Dating Trends Among Gen Z College Students. Elon Journal of Undergraduate Research in Communications, 11 (2), 59–68. https://www.elon.edu/u/academics/communications/journal/wp-content/u ploads/sites/153/2020/12/06-Isaf_EJfinal.pdf

Sponcil, M., & Gitimu, P. (2012). Use of social media by college students: Relationship to communication and self-concept. Journal of Technology Research . Published. https://www.researchgate.net/publication/266344276_Use_of_social_media_by_college_students_Relationship_to_communication_and_self-concept

Watson, K. (2016, November 28). How Social Media Addictions Strain Relationships with College Students . Progressions. Retrieved November 10, 2021, from https://progressions.prsa.org/index.php/2016/11/28/how-social-media-addictions-strain-relationships-with-college-students/

And So It Was Written

Author: Kyler Shakespear

Published: December 21, 2021

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How Social Media Affects Our Ability to Communicate

Stacey Hanke

What method of communication allows you to learn more about another person: a post on Facebook or a face-to-face conversation? We connect on a deeper, more meaningful level when we converse with others personally, yet studies show an increased dependency on social media. Why? 

Social media is a convenient way of communicating, but it lessens the quality of the connection.  Almost two-thirds of U.S. adults  admit they use social media to connect. Its rise to prominence changes our ability to interact with others on a meaningful level. Our social skills are challenged to the point that many now struggle to interact in traditional conversations. 

Before social media, the ways in which we connected and how many people we reached were limited. We depended on phone calls  and face-to-face interactions to strengthen relationships. On the upside, the latest technology provides endless ways to connect. We can also reach more people than ever. The downside is the way we communicate has also changed, challenging our ability to make meaningful connections. 

One survey revealed that 74 percent of Millennials prefer conversing digitally rather than in person. While this helps them communicate more efficiently, it diminishes their communication effectiveness. The more people use digital communication, the more interpersonal communication skills decline. Our need for rapid bits of information replaces our ability to clearly express thoughts and ideas when speaking to others.

Information Bingeing

Consider how often you check your phone and social media updates. Our “fear of missing out” has created bad habits that have rewired how we interact with each other. Some studies suggest the rise of Attention Deficit Hyperactivity Disorder (ADHD) is directly associated with overuse of social media, as our brain easily loses focus due to ongoing demands for our attention. One study found that heavy users of digital media were twice as likely to develop ADHD than their peers, attributing such lack of focus to a continuous, daylong stream of information. This forces us to process more quickly and to crave more digital input. The more we get, the more we require to feel satisfied.

Social (un)Graces

Social media also challenges our communication etiquette. Our need for efficiency has surpassed the consequences of digital dialogue. People too often say whatever comes to mind without thinking about how the receiver will interpret their tone and intent. We miss the fact that there is a human on the other side of the screen. Ultimately, it has created more misunderstanding and miscommunication, which threatens our relationships.

From Twitter to text messaging, comments are limited to short one- or two-sentence answers. While it’s helped us make messages brief and clear, it’s done so at the expense of quality communication. Poor grammar is now commonplace, while abbreviations and acronyms have become commonplace.

Conversational Boredom

People have become addicted to their devices. A distressing 62 percent of people studied admit to using digital gadgets while with others. They most likely have no clue that  the quality of conversation and their ability to meaningfully engage is affected. 

One study evaluated how mobile devices affect the quality of face-to-face social interactions . Results found that conversations without digital devices were far superior to those conducted while devices were present. It also discovered that people in device-free conversations were better listeners and more empathetic to those speaking. Another study revealed that the presence of devices affected closeness, conversation quality and connection, especially when more meaningful topics were being discussed. 

Take Control

Social media and digital dialogue can have its place in our world if we take control of our usage, both personally and professionally. Start implementing these five steps to gain more awareness of your digital addiction:

•   Use your calendar to schedule short periods each day to check social media updates. Refrain from checking in outside of your scheduled times. This will ensure you  remain accountable for  time spent online and encourage traditional communication method

2. Leave your phone behind. During a meeting or presentation, leave your phone at your desk. Do this as well when you visit a co-worker’s desk or head to the breakroom. This will make it easy to engage without disruption. When it’s out of sight, it’s out of mind.

3. Choose one day a week to be technology free. Consider turning off all technology ­– computers, phones and tablets – one day a week. Make this a rule for the whole family. Challenge yourselves to engage with each other in more personal ways.

4. Go cold turkey. If you believe your social media use borders on addiction, or if you don’t feel strong enough to resist the urge, use an app to silence social media. Tools such as Facebook Eradicator will silence your news feed entirely and help you slowly reprogram your need to read.

5. Pick up the phone for its intended use. Call a friend instead of messaging. Video call a client instead of emailing. Walk over to a co-worker instead of instant messaging. Either way, choose to use your technology for a more intentional connection.

There is no denying that social media has been helpful in connecting us with others. We also can’t deny its unfortunate impact on our social skills, making us lazy communicators and disrupting our need for meaningful conversation.

But by implementing these five steps today, you can begin redirecting your attention to genuine conversational connections. We can change that now by taking ownership of technology use and becoming more intentional in personal, face-to-face conversations.

Persuasive Essay Writing

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Learn How to Write a Persuasive Essay About Social Media With Examples

Published on: Jan 26, 2023

Last updated on: Jan 29, 2024

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Are you looking to learn how to write a persuasive essay about social media? 

Perfect, you've come to the right place!

From navigating the power of hashtags to analyzing changes in public opinion, these examples will help guide you on your journey. 

Whether you’re a seasoned pro at writing persuasive essays or just a starter, look at these examples to be inspired.

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Brief Overview of Persuasive Essay

A persuasive essay persuades the reader or audience to take a particular stance on an issue. It is used to present an opinion on any subject, and it typically takes the form of an academic essay. It includes evidence and facts supporting its arguments.

The writer must use facts and reliable sources to back up his or her claims.

It is also important that the essay should be well-structured. It should have clear arguments and a logical flow from one point to another.

Learn more about crafting perfect persuasive essays with the help of our detailed guide.

Persuasive Essay Examples About Social Media

Are you a student unsure how to write persuasive essays successfully? Well, never fear! 

We've got examples of some amazing persuasive essays about social media that will surely give you inspiration. Let’s take a look at a short persuasive essay example: 

Check these FREE downloadable samples of persuasive essays! 

Persuasive essay about social media on students

Persuasive essay about social media addiction

Persuasive Essay about Social Media Platforms are Danger to Our Privacy

Persuasive essay about social media beneficial or harmful

Persuasive essay about social media privacy

Persuasive essay on social media is bad for students

Examples of Argumentative Essay about Social Media

To help get your creative juices flowing, look at these example argumentative essays about social media below!

Argumentative essay about social media advantages and disadvantages

Argumentative essay about social media addiction

For more examples of persuasive essays, check out our blog on persuasive essay examples .

How Can You Write a Persuasive Essay About Social Media?      

A persuasive essay about social media can be an interesting and challenging task.

Understanding what makes a persuasive essay unique and how to craft arguments that effectively communicate your point of view is important. 

These are a few steps you should follow before writing an effective persuasive essay on social media.

Step 1: Decide Your Stance

First, you must decide on your stance regarding the issue at hand. Are you for or against the use of social media? Are you in support of social media?

After you decide your stance, move on to the research process.

Step 2: Conduct Due Research

Once you have established your position, you must research the topic and develop an argument that supports your stance. 

Make sure to include facts, statistics, and examples to back up your points.

Step 3: Outline Your Essay

Create a structured persuasive essay outline before delving into detailed writing. This roadmap will help organize your thoughts, ensuring a logical flow of arguments. Outline your introduction, key points, counterarguments, and conclusion.

Step 4: Craft Your Introduction 

The introduction should provide context, state the thesis statement , and grab the reader's attention. It precedes deciding your stance and initiates the overall writing process.

Read this free PDF to learn more about crafting essays on social media!

Persuasive essay about social media introduction

Step 5: Write the Body

Organize your arguments logically in the body of the essay. Each paragraph should focus on a specific point, supported by research and addressing counterarguments. This follows the introduction and precedes maintaining a persuasive tone.

Step 6: Address All Counterarguments

It is important to anticipate potential counterarguments from those who oppose your stance. 

Take time to address these points directly and provide evidence for why your opinion is more valid.

Step 7: Maintain a Persuasive Tone

To maintain your audience's attention, it is important to write in a confident and persuasive tone throughout the essay. 

Use strong language that will make readers take notice of your words. 

Check out this video on persuasive writing tones and styles.

Step 8: Conclude Your Essay

Finally, end your essay with a memorable conclusion that will leave your audience with something to think about. 

With these important steps taken into account, you can create an effective persuasive essay about social media!

Step 9: Revise and Edit

After completing your initial draft, take time to revise and edit your essay. Ensure clarity, coherence, and the effective flow of arguments. This step follows the conclusion of your essay and precedes the final check for overall effectiveness.

Persuasive Essay About Social Media Writing Tips

Here are some additional writing tips to refine your persuasive essay on social media.

• Highlight Numbers: Use facts and numbers to show how important social media is.
• Tell Stories: Share real stories to help people connect with the impact of social media.
• Use Pictures: Add charts or pictures to make your essay more interesting and easy to understand.
• Answer Questions: Think about what people might disagree with and explain why your ideas are better.
• Talk About What's Right: Explain why it's important to use social media in a good and fair way.

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Social Media Persuasive Essay Topics

Take a look at these creative and enticing persuasive essay topics. Choose from one of them or get inspiration from these topics.

• Should social media platforms be held accountable for cyberbullying?
• Should age restrictions be stricter for social media access to protect younger users from its negative effects?
• Should social media companies be mandated to prioritize user privacy over targeted advertising?
• Should schools integrate mandatory education on the pitfalls of social media for students?
• Should governments regulate the amount of time users spend on social media to prevent addiction?
• Should social media influencers face stricter guidelines for promoting unrealistic body standards?
• Should there be more transparency about how algorithms on social media platforms amplify divisive content?
• Should employers be allowed to consider an applicant's social media profiles during the hiring process?
• Should there be penalties for social networking sites that propagate false information?
• Should there be a limit on the amount of personal data social media platforms can collect from users?

Check out some more interesting persuasive essay topics to get inspiration for your next essay.

Wrapping up, 

Learning how to write persuasive essays about social media matters in today's digital world is crucial whether you are a high school student or a college student. These examples guide us in exploring both the good and bad sides of social media's impact. 

We hope this persuasive blog on social media has given you a few new ideas to consider when persuading your audience.

But if you are struggling with your essay assignment do not hesitate to seek professional help. At CollegeEssay.org , our writing experts can help you get started on any type of essay. 

With our professional persuasive essay writing service , you can be confident that your paper will be written in utmost detail.

So don't wait any longer! Just ask us ' write my essay ' today and let us help you make the most of your writing experience!

Frequently Asked Questions

What are some good persuasive essay topics.

Good persuasive essay topics can include topics related to social media, such as 

• whether or not it should be regulated more heavily,
• the impact of social media on society, 
• how social media has changed our daily lives.

How do you write an introduction for social media essay?

You should start by briefly explaining what the essay will cover and why it is important. 

You should also provide brief background information about the topic and what caused you to choose it for your essay.

What is a good title for a social media essay?

A good title for a social media essay could be "The Impact of Social Media on Society" or "Social Media: Regulation and Responsibility." 

These titles indicate the content that will be discussed in the essay while still being interesting and thought-provoking.

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Does social media improve people’s communication skills.

The following article includes points on how Social Media improves people’s communication skills and its effects on communication .

Does Social Media improve People’s Communication Skills ?

Communication skills are the talents you employ to give and receive various types of information . Communicating new ideas, thoughts, or even an update on your project are some instances. Listening, speaking, watching, and empathizing are all communication abilities. Social media is more than simply a tool for gathering information. Social media is used to connect with people, for business or commercial objectives, make new acquaintances, rekindle existing connections, and find long-lost relatives.

Prior to the development of social media , interacting with individuals who were not in our local area was quite limited, but now we can communicate with someone on the other side of the planet with the press of a button. It’s easy to forget that there’s a virtual barrier between us and the person we’re speaking with: a barrier that may prevent us from speaking directly with that person. The nonverbal methods we communicate face-to-face, such as hand gestures and facial expressions, are lacking in online interactions, which can lead to misconceptions. This may make online communication more prone to ambiguity and misinterpretation. People may have gotten so accustomed to interacting through a screen than conventional face-to-face interaction has become a source of social anxiety for many. It is obvious that talking with individuals in person enables us to build deeper, more meaningful relationships; but, as our digital profiles expand, it becomes increasingly difficult to form interpersonal interactions. Students’ reading abilities have been progressively harmed by abbreviations and bad grammar, in addition to verbal communication. Social media has an impact not just on our capacity to listen and connect with people, but also on our ability to communicate effectively in writing.

It is found that students’ academic performance and communication abilities were favorably impacted by their use of social media. This suggests that using social media for academic purposes will increase business school students’ communication skills and academic achievement. This also suggests that if traditional business education learning continues, academic performance will remain unimpressive.

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Does the Internet Bring People Closer Together or Further Apart? The Impact of Internet Usage on Interpersonal Communications

1 Business School, Shandong University, Weihai 264209, China

Guangjie Ning

2 HSBC Business School, Peking University, Shenzhen 518055, China

Qianqian Liu

Associated data.

The data that support the findings of this study are available from the Chinese General Social Survey (CGSS, http://cgss.ruc.edu.cn/English/Home.htm (accessed on 25 September 2022). Restrictions apply to the availability of these data, which were used under license for this study. Data are also available from the authors with the permission of the CGSS.

The complementarity interference (CI) model suggests that the Internet may either inhibit or facilitate interpersonal communications. This paper empirically examines the impact of Internet usage on interpersonal interactions, using a micro dataset from China to answer whether the Internet brings people closer together or further apart. The empirical results demonstrate, first, that Internet usage significantly increases both the time and frequency of people’s communications with their family and friends, rather than causing them to feel more disconnected and isolated. Holding other factors constant, for each one-standard-deviation increase in Internet usage, weekly communications with family members increases by an average of 102.150 min, while there is an average increase of 54.838 min in interactions with friends. These findings as to its positive effects are robust when using other regression models and interpersonal contact measures, as well as the instrumental variable method. Second, Internet usage also contributes to decreased loneliness; it exerts this effect primarily by improving people’s interactions with their family members. However, communications with friends do not significantly mediate such impacts. Third, the positive role of Internet usage on communications is more prominent for people with more frequent online socialization and self-presentation, better online skills, younger age, higher educational level, and who are living in urban areas. In addition, the beneficial effects of Internet usage are larger for communications with family members in the case of migrants. Therefore, in the context of the rapid development of information technology, the network infrastructure should be improved to make better use of the Internet to facilitate interpersonal communications and promote people’s wellness.

1. Introduction

Whether Internet usage brings people closer together or further apart is an important but unanswered question. With the rapid development of information technology, the Internet has been widely used in various areas almost all over the world. According to Internet World Stats, compared with the year 2000, the number of global Internet users in 2022 has increased by 14.16 times. By 31 July 2022, there were 5.47 billion Internet users in the world out of the 7.93 billion global population, and the penetration rate has steadily risen to 68.98% [ 1 ]. The rapid taking up of the Internet has profoundly changed human society in multiple aspects. On the macro level, it has reduced transaction costs, promoted industrial upgrading [ 2 , 3 ], and driven economic development [ 4 , 5 ]. On the micro level, the Internet has tremendous impacts on people’s daily lives and has changed their lifestyles, habits, attitudes and preferences [ 6 , 7 , 8 ]. However, the impact of Internet usage on interpersonal communications is still unclear. The complementarity interference (CI) model suggests that the Internet may either inhibit or facilitate interpersonal interactions.

On the one hand, in terms of the interference aspects, there may be a crowding-out effect of Internet usage on interpersonal contacts. Using the Internet may divert people’s attention from communicating with family and friends to other activities, such as playing online games, surfing websites, watching online videos, and live streaming. This may lead people to ignore real-life communications [ 9 , 10 , 11 ]. In addition, excessive addiction to the Internet can also trigger people’s depression, anxiety, and emotional impulsivity, resulting in a poor psychological state and even social phobias [ 12 , 13 ]. This may also cause people to reduce their interpersonal interactions. Based on this finding, it has been hypothesized that the more time spent on the Internet, the fewer interpersonal communications there will be.

On the other hand, in terms of complementarity, the Internet may facilitate interpersonal communications by reducing communication costs and providing opportunities for teleconferencing. Before the popularization of modern information technologies, people could only communicate by meeting face to face. Later, the development of communication technologies, such as the telegraph and telephone, eliminated the geographical boundaries of interpersonal contacts and made remote communication a reality. However, traditional communication technologies can only transmit information via voice and text messages and have the drawback of high cost. The Internet has greatly reduced the cost of communications, shortened the distances between disparate groups, and has even made it possible for people to meet via video conferencing [ 14 ]. In addition, Internet technologies have brought a variety of emerging communication platforms, such as Facebook, WhatsApp, Zoom, and WeChat, helping people to communicate more conveniently at a much lower cost [ 15 , 16 , 17 ]. On the basis of this evolution, it is hypothesized that the more time people spend on the Internet, the more interpersonal communications there are.

Interpersonal communications are essential to building social networks, which is also a necessary channel to help people establish social trust and enhance their sense of belonging and happiness [ 18 , 19 , 20 ]. Therefore, in the context of the rapid development of Internet technology, it is of great importance to clarify the impact of the Internet on interpersonal communications. If Internet usage can facilitate interpersonal interactions at a lower cost and in a more convenient way, then we should make full use of this technology to promote communications. Conversely, if the Internet reduces interpersonal communications, then necessary measures should be taken to alleviate its negative effects on interpersonal interactions while utilizing the benefits of the Internet in other aspects. Therefore, this paper aims to empirically examine the impact of Internet usage on interpersonal communications, using the Chinese General Social Survey. The robustness and endogeneity of the results are also tested from multiple perspectives. On this basis, we further explore the impact of Internet usage on people’s feelings of loneliness and the mediating role of interpersonal communications. In addition, the heterogeneities of the Internet’s effects are systematically investigated.

Compared with the existing literature, the contributions of this paper are mainly reflected in two aspects. First, this paper enriches the research concerning the Internet’s impacts on people. Most of the existing literature examines the influence of the Internet from the points of view of working conditions, psychological states, emotions, health, preferences, and lifestyles [ 20 , 21 , 22 , 23 , 24 ], while little research has been conducted concerning its effect on interpersonal communications. Second, this paper deepens our understanding of the influencing factors of interpersonal interactions, from the new perspective of modern information technology. Existing studies in the field of social communications have mainly focused on the effects of demographic characteristics, social identities, culture, and so on [ 25 , 26 , 27 ], lacking any assessment of the impact of the Internet.

This paper aims to examine the impact of Internet usage on interpersonal communications, as well as to investigate the heterogeneities in its effect, to systematically answer whether the Internet brings people closer together or pushes them further apart. This study is carried out following the research logic of “literature review—theoretical framework—empirical tests—further discussion—heterogeneity analysis”. A systematic literature review is given in Section 2 . Based on the literature, a theoretical framework using the complementarity interference (CI) model is presented in Section 3 , wherein the hypotheses are proposed. To test the theory, the data, variables, and empirical results are presented in Section 4 and Section 5 . Section 6 further discusses the impact of Internet usage on loneliness and the mediating role of interpersonal communications, as well as the Internet’s effects in other respects. Section 7 explores the heterogeneities of the impact of Internet usage. Section 8 summarizes all the conclusions drawn in the above sections, Section 9 identifies the theoretical and practical implications, and Section 10 discusses the study’s limitations and further research directions.

2. Literature Review

2.1. the impact of internet usage on people’s lives.

With the advancement of information technology, the Internet has become more and more indispensable in people’s daily lives. The Internet has brought tremendous positive impacts in multiple aspects. For example, Internet-based telecommuting is becoming a convenient and increasingly popular mode of work around the world [ 28 ]. Moreover, studies have found that self-presentation on social media helps users to achieve higher psychological well-being [ 29 ]. Heterogeneity analysis demonstrates that the positive impact of self-presentation on social media on psychological well-being is more significant in those with higher self-esteem [ 30 ]. Through online comparisons, people are able to generate benign envy, which is helpful for inspiration [ 22 , 31 ].

However, it has also been found that the Internet has mixed and heterogeneous impacts on its users. For example, while for girls, daily Internet use was not associated with higher levels of depressive symptoms [ 32 ], for boys, a positive association between the two factors did exist [ 33 ]. Interestingly, a study based on a Chinese sample found a significantly positive association between Internet use and mental health [ 34 ]. Many studies have also identified jealousy as one of the main symptoms of poorer states of mental health resulting from Internet use [ 35 , 36 , 37 ]. In addition to psychological health, existing studies find a significant negative association between mobile Internet use and self-rated health [ 34 ]. Moreover, online games are one of the most significant applications of the Internet and their impacts are controversial. It is found that frequent exposure to violent online games tends to be associated with an increase in aggressive behavior, desensitization, and physiological arousal, while also showing a decrease in empathy [ 38 ]. However, other studies have found that the correlation between online games and aggressive behaviors is not significant [ 23 , 24 ]. In addition, practical games are widely used in multiple areas of education, healthcare, sustainability projects, training, and consultancy, but their effectiveness varies due to differences in the designs [ 39 , 40 , 41 , 42 , 43 ].

Furthermore, Internet usage has also led to the emergence of Internet addiction, a new clinical disorder [ 44 ]. The COVID-19 pandemic has further increased people’s Internet online usage and a rising prevalence of Internet addiction has been reported among people in various occupations [ 45 , 46 ]. Although Internet addiction has not been recognized by the World Health Organization (WHO) and the American Psychological Association (APA), existing studies have shown that it is a new type of serious mental disorder [ 47 ]. There are heterogeneities in the severity and prevalence of Internet addiction. Regionally, Internet addiction has a greater impact on Internet users in developed areas, such as in Europe and the United States [ 48 , 49 ]. Studies also found that those with greater neuroticism are more likely to become addicted to the Internet [ 50 , 51 ]. Heterogeneity also exists in terms of gender, age, and social class. For example, people with a higher social class are less likely to experience Internet addiction [ 49 , 52 ].

2.2. Factors Affecting Interpersonal Communications

Interpersonal communication is a complex social process and is closely related to people’s well-being. Evidence shows that those with a high level of communication skills have a better mental health status compared to their counterparts [ 53 , 54 ]. Other studies have found that higher interpersonal stress is associated with stronger symptoms of insomnia, which, in turn, is associated with poorer mental health status [ 55 , 56 ]. In addition to its important impact on the psychological well-being of individuals, interpersonal communication also plays an essential role in building strong family relationships [ 57 , 58 ]. The importance of interpersonal communication is also reflected in many other aspects, including improving learning ability, obtaining job opportunities, promoting career development, etc. [ 59 , 60 ].

Regarding the factors affecting interpersonal communications, studies have found that age, gender, culture, social background, working characteristics, geographical distance, and technology exert a level of influence [ 25 , 58 , 61 ], although there is disagreement about the exact impact of these factors. For example, ethnic background affects interpersonal communications to some extent, mainly because people with different backgrounds are more likely to experience cultural misunderstandings with each other [ 26 ]. It has already been mentioned above that interpersonal communication can influence mental health and physical activities. Likewise, the two factors also affect interpersonal interaction. A study using a sample of college students found that social anxiety had a negative impact on their interpersonal communication skills, while psychological resilience played a mediating role between them, and perceived social support from teachers and classmates further moderated their psychological resilience [ 62 ]. It was also found that physical activity can facilitate family communication among family members because it provides more opportunities for them to meet [ 27 , 63 ].

In general, existing studies demonstrate that interpersonal communications are of great importance in promoting people’s mental health and helping families to build resilience. At the same time, interpersonal communications are conducive to acquiring new knowledge and playing a better role in both the family and society. Moreover, demographic, work, human capital, and social characteristics are the main factors that influence interpersonal communication.

2.3. Possible Relationship between Internet Usage and Interpersonal Communication

As mentioned above, interpersonal communication plays an important role in people’s lives, work, and careers; nowadays, it can be achieved by face-to-face interactions as well as via the Internet. At the same time, the Internet has both pros and cons in many aspects. So how does the Internet impact interpersonal communications? Based on existing research, it is believed that frequent exposure to the Internet distracts users from their offline lives [ 64 ]. For example, the use of mobile Internet via smartphones distracts parents from spending time with their children and undermines the communication between parents and children [ 65 ]. Furthermore, another study shows that children’s Internet use is also associated with a decrease in their participation in family activities. When people are overly dependent on the Internet, online activities can replace offline social connections with their family members and friends [ 11 , 66 ]. Internet addiction has also been proven to lead to a reduction in people’s social and interpersonal skills [ 47 , 67 ], which may further reduce their communications with family and friends. Although the effect of Internet usage on interpersonal communications has not been directly studied, the aforementioned studies imply that time spent on the Internet may crowd out interpersonal interaction, to some extent.

However, other studies point to the possible positive effects of Internet usage on interpersonal communication. Thanks to the development of Internet technology, today, text messages and voice calls are no longer the main methods for people of all ages [ 15 , 16 ]. Social networking software and group chats have become popular communication platforms [ 27 , 68 ]. Many studies have found that the use of the Internet effectively brings much convenience to interpersonal connections for both the young and old cohorts [ 69 , 70 ], which in turn can benefit people’s well-being [ 71 ]. Indeed, compared with traditional communication methods, such as letters, telegraphs and phone calls, the Internet provides innovative means of communication, such as video meetings, in a more convenient and cost-saving way. For example, WhatsApp has been shown to facilitate intergenerational family interactions [ 17 ]. Facebook helps to maintain interpersonal relationships for those who have difficulty making social connections, especially for people with low self-esteem [ 72 ].

Overall, the Internet has changed people’s lives tremendously, although its effects on interpersonal communications have not been systematically tested. In this context, it can be hypothesized from the existing research that the Internet may crowd out interpersonal communications [ 47 , 64 , 65 , 66 , 67 ]. Nevertheless, many studies believe that the Internet reduces the cost of communication between people, offering more diverse and convenient ways to make contact [ 15 , 16 , 68 , 69 , 70 , 71 , 72 ]. Therefore, it can also be speculated that the Internet may shorten the distances between people, thereby promoting interpersonal communication. However, even with theoretical analysis and the existing literature, the impact of Internet usage on interpersonal interactions is still unclear. In view of this gap in the literature, we aim to systematically investigate how the Internet affects interpersonal communication.

3. Theoretical Framework

3.1. internet usage.

This paper aims to investigate the impact of Internet usage on interpersonal communication. For the explanatory variable, time spent on the Internet is the most direct and important indicator by which to measure Internet usage; it is very intuitive and is widely used [ 11 , 67 , 73 ]. In addition, it has been applied not only to characterize how people generally use the Internet in their daily life but also to measure possible excessive Internet use and Internet addiction [ 74 ].

3.2. Interpersonal Communications

Studies have shown that communications with family members and friends are most important in people’s daily interpersonal interactions [ 75 , 76 , 77 ]. In the benchmarking analysis, time spent on communications with family and friends is used to reflect interpersonal interactions. Meanwhile, considering that the frequency of interactions is also a very important indicator for interpersonal contact, this is used for further robustness analysis. Both kinds of indicators have been applied to measure the levels of interpersonal contact in existing research [ 78 , 79 , 80 , 81 ].

The complementarity interference (CI) model [ 53 , 82 ] of the Internet, as illustrated in Figure 1 , provides a theoretical framework for analyzing the relationship between Internet usage and interpersonal communication. Based on the following theoretical analysis, Internet usage may either facilitate or deteriorate interpersonal communication.

The theoretical framework of the study.

3.3. Interference Aspects of Internet Usage

3.3.1. distracting attention.

Studies have confirmed a significantly negative correlation between online and offline activities [ 83 ]. The Internet may divert people’s attention away from interpersonal interactions to online activities, including video games, online news, short videos, live streaming, etc., leading users to neglect communications with family and friends in real life [ 10 , 66 ]. This suggests that Internet usage may shift people’s attention; there may be a crowding-out effect of Internet usage on interpersonal communication. In addition, research has also found a negative correlation between Internet usage and time spent accompanying family members [ 11 ]. Although they do not specifically examine how the Internet affects family communications, the findings imply that time spent online may reduce interpersonal interactions inside the family, to some extent. In addition, in parent–child contact, the parent’s attention is easily distracted by online activities via smartphones, resulting in compromised parent-child bonds [ 65 ].

3.3.2. Reducing Social Skills

It has been shown that people tend to establish fewer offline social networks when they are overly dependent on the Internet [ 68 ]. This may be due to the fact that Internet usage reduces people’s social and interpersonal skills [ 67 ], thereby decreasing their communications and interactions. Studies have also found that among adolescents with a higher prevalence of Internet addiction, social skills are generally poorer [ 47 ]. Moreover, Internet addiction is proven to be closely related to attention deficit disorders, further causing social phobia [ 84 ]. Another study has identified that inadequate social skills and social fears decrease interpersonal communication [ 85 ]. Consequently, Internet use may hinder interpersonal interactions by reducing people’s social skills.

3.3.3. Increasing Negative Emotions

Internet usage may trigger depression, anxiety, and impulsiveness in some people, resulting in poor psychological states and negative emotions [ 10 ]. This may also further lead to a decrease in interpersonal interactions [ 11 , 73 ]. In addition, compared with face-to-face communications, Internet-based interpersonal interactions are disadvantaged in terms of emotional transmission and are, thus, less effective in enhancing effective communication [ 53 , 83 ]. Another source of negative feelings brought about by the Internet is peer pressure. Nowadays, people tend to share their daily lives via online platforms, inadvertently causing them to make comparisons with the lives of others. This makes people more pessimistic about their body image and standard of living, resulting in increased anxiety [ 86 ]. The nervousness caused by peer pressure on the Internet leads users to be more reluctant to communicate with others in the real world.

Based on the interference aspects of Internet usage, Hypothesis 1 can be proposed:

The more hours people use the Internet, the less time they spend on interpersonal communications.

3.4. Complementarity Aspects of Internet Usage

3.4.1. reducing the cost of interpersonal communications.

Before the popularization of modern information technologies, people could only communicate face-to-face. Later, the telegraph and telephone eliminated the geographical boundaries of interpersonal contact and made remote communication a reality [ 87 ]. However, traditional communication techniques face the problem of high costs. The Internet has greatly reduced both the time and money needed for instant communication, narrowed the distances between people, and made simultaneous communication affordable. For example, compared with telephone calls, Internet-based voice calls and online meetings cost much less in time and money for people to communicate [ 14 , 88 ].

3.4.2. Enriching Communication Channels and Modes

Traditional communication technologies mainly transmit voice and text, but it is difficult for them to simulate face-to-face interactions. The Internet has spawned a variety of emerging communication channels and modes, such as Facebook, WhatsApp, Zoom, and WeChat, which can help people to replicate face-to-face interactions more realistically online [ 15 , 16 ]. For example, during the COVID-19 epidemic, various network platforms facilitated remote working and learning [ 89 ]. Without the Internet, this would have been almost unachievable. In addition, Internet-based communications help to improve the quality of people’s long-distance interactions compared to traditional methods. For example, it has been established that WhatsApp, an instant online messaging tool, can promote intergenerational communication among family members and help them build better bridges of understanding with each other [ 17 ].

3.4.3. Building Wider Social Networks

The Internet helps people overcome communication barriers in real life, especially the fear of communicating with strangers, thereby establishing broader social networks [ 90 ]. Studies have found that Internet-based social networking platforms are effective in helping people share updates and, thus, build wider social connections across age, race, gender, geography, and social class boundaries [ 70 ]. Moreover, these enlarged social networks also create positive spillover effects in other aspects, improving people’s welfare. For example, people can use social media to communicate with others on health topics, which helps them become more health-conscious and intrinsically motivated to participate in physical exercises [ 69 ]. Therefore, online social connections contribute to improving people’s well-being, as well as promoting interpersonal communication and interactions [ 71 , 91 ].

Based on the complementarity aspects of Internet usage, Hypothesis 2 can be proposed:

The more hours people use the Internet, the more time they spend on interpersonal communications.

4. Data and Measures

4.1. data source.

The data used in this paper come from the Chinese General Social Survey (CGSS), one of the most important and nationally representative academic surveys in China. The CGSS aims to systematically and comprehensively investigate the social and economic situations of the Chinese people. CGSS is part of the world General Social Survey group and the sampling of CGSS is based on a multi-stage stratified design. The National Survey Research Center at the Renmin University of China (NSRC) has organized the Chinese Social Survey Network (CSSN), including 49 universities and provincial social science academies. Detailed information regarding CGSS can be accessed via http://cgss.ruc.edu.cn/English/Home.htm (accessed on 25 September 2022). The reason for using CGSS is mainly due to its three advantages. First, CGSS surveys people’s interpersonal communication and the factors influencing it in the extension module, which is a convenient way to construct the explained variables and control variables. Second, CGSS contains information on the respondents’ habits of Internet usage, which facilitates the construction of an explanatory variable for this research. Third, CGSS contains the ISCO-2008 (International Standard Classification of Occupations, 2008) codes of the respondents’ occupations, which helps us construct an instrumental variable, based on job characteristics, to deal with the endogeneity problem. Since the key explained and explanatory variables used in this paper are only available in the extension module of CGSS in 2017, the 2017-wave dataset is used for this research.

4.2. Measures

The main explained variable in this paper is the time spent on interpersonal communication by the respondents. Communication with family members and friends is most important in people’s daily interactions [ 75 , 76 ]; therefore, we constructed indicators for communications with family and friends, denoted as “family communication” and “friends communication”, respectively. The two variables come from the following questions in CGSS’s extension module, “How many hours do you spend on communicating with your family per week on average?” and “How many hours do you spend on communicating with your friends per week on average?”, respectively. In the robustness analysis, other indicators of interpersonal communications were also constructed. The explanatory variable of this paper is the time spent using the Internet, denoted as “Internet usage”. This variable is derived from the respondents’ answers to the question: “How many hours do you use the Internet per week on average?”.

Based on the relevant literature concerning the factors influencing interpersonal communications [ 61 , 62 ], in order to avoid the bias of omitted variables, this paper controls those factors related to interpersonal communications as comprehensively as possible in the following six aspects. (1) Basic demographic characteristics, including gender, age and the squared term of age. (2) Working characteristics, including personal income, whether the participant is working in the system and whether they have a pension and medical insurance. (3) Human capital characteristics, including educational level and health status. (4) Social characteristics, including whether the participant belongs to any ethnic minorities, have certain religious beliefs, or if they are a Communist Party of China (CPC) member. (5) Family characteristics include family size and the number of children. (6) Regional characteristics include provincial dummies. Detailed descriptions and statistics of the above variables are given in Table 1 .

Summary statistics.

Notes: The education level is classified from 1 to 13: 1—without any education, 2—kindergarten, 3—primary school, 4—junior high school, 5—vocational high school, 6—ordinary high school, 7—technical secondary school, 8—technical high school, 9—junior college (adult education), 10—junior college (regular education), 11—undergraduate (adult education), 12—undergraduate (regular education), 13—postgraduate and above. Health status is based on the self-rated health levels from 1 to 5: 1—very unhealthy, 2—relatively unhealthy, 3—medium, 4—relatively healthy, 5—very healthy.

5.1. Benchmark Results

To investigate the impact of Internet usage on interpersonal communications, this paper first constructs the following ordinary least squares (OLS) benchmark econometric model.

In model (1), I n t e r p e r s o n a l _ c o m m u n i c a t i o n i and I n t e r n e t _ u s a g e i represent the time spent on interpersonal communications and Internet usage, respectively, by the respondent, i . The time spent on communicating with family and friends is used to characterize I n t e r p e r s o n a l _ c o m m u n i c a t i o n i . x i ′ is the vector of the series of control variables described above. d p is the provincial fixed effect. This paper estimates the relationship between interpersonal communications and Internet usage with this model.

Table 2 shows the regression results, based on the above OLS model. Columns (1)–(3) demonstrate the results of the estimations concerning communicating with family members and columns (4)–(6) are estimated results concerning communicating with friends. It is clear that Internet usage is significantly and positively related to the time spent on communications with both family members and friends. Here, we conduct regression analysis by sequentially including the controls of different characteristics, with the aim of exploring whether the relationship between Internet usage and interpersonal communications is affected by other factors. Table 1 shows that, by gradually adding control variables from different aspects, the estimated coefficients of Internet use are stable at around 0.095 and 0.051 for the two explained variables, respectively. Moreover, all the estimates are significantly positive at the 1% level. This suggests that the more time people spend on the Internet, the more time they spend interacting with family and friends, supporting Hypothesis 2. It also means that the significant correlation between Internet usage and interpersonal interactions is not affected by other factors and is very robust. The above results prove that Internet usage does not lead to greater alienation among people. On the contrary, the Internet significantly enhances interpersonal communications.

Benchmark results.

Notes: ***, **, and * indicate significance at the levels of 1%, 5%, and 10%, respectively. The values in parentheses are standard errors robust to heteroskedasticity. ‘Yes’ means the corresponding variables are controlled in the regression, while ‘No’ means they are not controlled.

In addition, the benchmark estimates also show that the effect of the Internet on interpersonal interactions is very notable. Holding other factors constant, for each one-standard-deviation increase in Internet usage (17.921 h per week), the weekly communication with family members increases by an average of 102.150 min (17.921 × 0.095 × 60), while there is an average increase of 54.838 min in interactions with friends. This demonstrates that while Internet usage has significantly positive effects on communications with both family and friends, it plays a more prominent role in facilitating interactions among family members.

5.2. Robustness and Endogeneity Checks

In order to examine the robustness of the relationship between Internet usage and interpersonal communications, and to tackle potential endogeneity problems, this paper conducts a series of robustness and endogeneity checks.

5.2.1. Using the Poisson Model

Considering the fact that the dependent variables, which represent the time spent on communicating with family and friends, are discrete non-negative integers and fit the Poisson distribution, we use the Poisson model to conduct the robustness test. Table 3 shows that when using the Poisson model for communications with both family and friends, the estimated coefficients of Internet usage are all significantly positive at the 1% level. In addition, with the controlling characteristics as different aspects, the estimated coefficients of Internet usage fluctuate slightly but are generally very stable. This further confirms that our findings regarding Internet usage promoting people’s interpersonal communications do not rely on the selection of the OLS model.

Robustness checks using the Poisson model.

Notes: *** indicate significance at the levels of 1%, respectively. The values in parentheses are standard errors robust to heteroskedasticity. ‘Yes’ means the corresponding variables are controlled in the regression, while ‘No’ means they are not controlled.

5.2.2. Using Other Indicators of Interpersonal Communication

In benchmark regression, we use the time spent on communications with family and friends to characterize interpersonal interaction. However, there may be measurement errors in some people’s perceptions of time. Furthermore, communication time may not adequately characterize the frequency of interpersonal communications. Based on this theory, to test the robustness of the findings, this paper further uses the frequencies of communication with family and friends as dependent variables, denoted as “Family communication frequency” and “Friends communication frequency”. These are derived from the respondents’ responses to “How often do you keep in touch with your family, on average?” and “How often do you keep in touch with your friends, on average?”. Answers are classified based on an eight-level scale from 1 to 8, representing “never”, “rarely”, “several times a year”, “once a month”, “2–3 times a month”, “once a week”, “several times a week”, and “every day”, respectively. Since they are ordered and explained variables for which the disparities between different levels of the scale are not equivalent, ordered Probit (Oprobit) and Logit (Ologit) models, as well as the OLS model, are used for estimation. The regression results are shown in Table 4 . It is clear that when using these kinds of dependent variables to measure interpersonal communications, and no matter which model is applied, Internet usage has a significantly positive effect on the frequency of people’s interactions with family and friends, which further confirms the robustness of the findings.

Robustness checks, using other indicators of interpersonal communications.

5.2.3. Endogeneity Tests

There may be endogeneity problems in the benchmark estimates, therefore, the significant relationship between Internet usage and interpersonal communications may be a correlation rather than causality. The endogeneity problems may result from two aspects, comprising reverse causality and omitted variable bias. Regarding reverse causality, we suggest that people may use the Internet more frequently because they are more willing to communicate with family members and friends. For example, individuals who live alone, who frequently travel and migrate, may use the Internet because of the need to communicate remotely with their friends and family. With respect to omitted variable bias, although we have controlled as comprehensively as possible those elements that affect interpersonal communications, there may still be factors that are difficult to characterize. In order to examine the causal relationship between Internet usage and interpersonal interactions and to tackle potential endogeneity problems, the following instrumental variable models are applied for carrying out further checks.

A I i is the instrumental variable, which is the degree of artificial intelligence’s application in an individual, i ’s, work. Model (2) performs first-stage regression, using A I i to estimate I n t e r n e t _ u s a g e i . In model (3), second-stage regression is conducted to examine the effect of Internet usage on interpersonal communications, using the predicted values in the first-stage estimation. The A I i indicator comes from Mihaylov and Tijden [ 92 ]. Existing studies have shown that the higher the application of artificial intelligence in their work, the higher the requirements for people’s skills in using the Internet [ 93 ], and thus, the more likely they are to show increased Internet usage. Therefore, the instrumental variable satisfies the correlation requirement. In addition, since artificial intelligence is an exogenous technological change and is, thus, not related to micro individual characteristics, this variable satisfies the exogeneity condition. As shown in Table 5 , results of the instrumental variable method with the two-stage least square (2SLS) method robustly prove that Internet usage has significantly positive impacts on interactions with family members and friends. This means that the significant relationship between Internet usage and interpersonal communications is causal rather than being a simple correlation.

Endogeneity tests: impacts on communications using an instrumental variable.

Notes: *** and ** indicate significance at the levels of 1% and 5%, respectively. The values in parentheses are standard errors robust to heteroskedasticity. ‘Yes’ means the corresponding variables are controlled in the regression, while ‘No’ means they are not controlled.

5.2.4. Missing Data Imputation

There are missing data in this research, with a missing rate of (3740−3507)/3740 = 6.223%. Although it seems that the missing rate is not high, missing data may cause sample selection problems, leading to biased and inconsistent statistical results, because the information may be missing but not at random. Considering that the dataset is cross-sectional rather than longitudinal and when referring to Ibrahim and Molenberghs [ 94 ], Kropko et al. [ 95 ], and Baraldi and Enders [ 96 ], we further tested whether the findings of this paper could be affected by the missing data problem, applying the following widely accepted approach. Specifically, we replace the missing values with the mean of the remaining values. Results using this approach are shown in Table 6 and it is clear that they are consistent with the benchmark estimations in this paper.

Replacing the missing values with the mean of the remaining values (OLS model).

6. Further Discussions

6.1. effects of internet usage on loneliness.

It has been confirmed in the sections above that Internet usage facilitates communications with family and friends. Furthermore, studies have shown that interpersonal communications are beneficial to increasing social support and reducing people’s loneliness [ 97 , 98 , 99 ]. Therefore, we are interested in whether Internet usage helps to reduce loneliness by increasing people’s interpersonal contacts. To test this hypothesis, we use an indicator to characterize loneliness, denoted as “Lonely”. It is taken from respondents’ answers to the question “I feel lonely”, which is based on the Likert scale from 1–5, representing “never”, “seldom”, “sometimes”, “often”, and “frequently”. The larger the values of the two variables, the higher the level of loneliness.

The first columns in Table 7 demonstrate the effect of Internet usage on loneliness, wherein the estimated coefficients of Internet usage are all significantly negative. This indicates that Internet usage significantly reduces loneliness. Meanwhile, columns (2) and (4) in Table 7 are the regression results of the impacts of Internet usage on communication with family members and friends, which are consistent with those in Table 3 . Columns (3) and (5) present the results for when the indicators of family communication and friends communication are further included in regressions. The estimated results in column (3) of Table 7 show that communication with friends does not significantly affect people’s loneliness. However, in column (5), the estimates of family communication are significantly negative at the 1% level, implying that interactions with family help to decrease loneliness. At the same time, after the mediating variables, interpersonal communications are included in the regression, where the estimated coefficients of Internet usage remain significantly negative. Additionally, in column (5) of Table 7 , the absolute values of the Internet usage estimates decrease, further proving that communication with family members plays a mediating role between using the Internet and loneliness. This implies that Internet usage reduces the feeling of loneliness by facilitating communication among family members. Family members are particularly important for Chinese people and the Chinese culture; therefore, relationships among family members have a more prominent impact on personal feelings [ 100 ]. Thus, compared with communication with friends, contacts with family members mediate the impact of the Internet in reducing loneliness more significantly.

Further impacts on loneliness.

6.2. Effects of Internet Usage in the Other Aspects

The above analysis shows the positive impact of the Internet on interpersonal communications, but it is not correct to assume that this usage has only a positive dimension. Further analysis using CGSS data, as shown in column (1) of Table 8 , demonstrates that the more time people spend online, the easier it is to get addicted to the Internet, resulting in spending a longer time online than was planned. In addition, people who frequently use the Internet are more likely to feel anxious if they do not go online for a while (column (2) in Table 8 ). This is consistent with the existing studies, reporting that people tend to have difficulty controlling their time, and it is easier for them to become addicted to the Internet and the online world [ 45 , 46 , 47 , 48 ]. Furthermore, we find that going online reduces the amount of time people spend outdoors (column (3) in Table 8 ) and leads to more family complaints that they spend too much time online (column (4) in Table 8 ). Although we cannot directly verify the effect of Internet usage on face-to-face interpersonal communication, due to data availability, this is an indirect way to test whether Internet use reduces people’s face-to-face contact with the outside world and results in increased complaints from family members. Moreover, in terms of physical health, it was also found that more Internet usage also causes people to have worse eyesight (column (5) in Table 8 ), as well as neck and shoulder pain (column (6) in Table 8 ). The above analysis is based on six Likert 5-point scale variables from the responses to the question, “How do the following descriptions fit your situation?”: “I often spend more time online than I planned”, “If I don’t go online for a while, I will be anxious and restless”, “I spend less time outdoors because of using the Internet”, “My family complains that I spend too much time online”, “My eyesight has become worse because of using the Internet”, “I have neck and shoulder pain because of using the Internet”. Their responses are: “1—very untrue of me”, “2—untrue of me”, “3—neutral”, “4—true of me”, and “5—very true of me”.

Other effects of internet usage (overlong usage and anxiety).

7. Heterogeneity Analysis

This paper further examines the heterogeneities of the impact of Internet usage on communications in different subgroups. First, in terms of the purposes of Internet usage, it is naturally hypothesized that if people use the Internet mainly for working or entertainment, rather than for interpersonal contact, then Internet usage should have no significant effect on their communications with family members and friends. This hypothesis is tested as follows. Specifically, this research divides the sample into subgroups, with different degrees of online social interactions and different preferences for online self-presentation, based on whether respondents frequently use social networking sites (including email, QQ, WeChat, Skype, etc.) to communicate with others, and whether they often post their updates on the social platforms (including WeChat, Moments, Qzone, Weibo, etc.). The regression results of Table 9 show that the impacts of Internet usage on communication with family and friends are only significant among those who often use the Internet to socialize, confirming the above hypothesis. In addition, posting updates regarding life and work via Internet social platforms also brings more online contacts. Table 10 shows that for individuals with a greater online presence, the positive effect of Internet usage on interpersonal communications is more pronounced. This means that for people who are more socially connected to the Internet, online activities significantly promote their interpersonal contacts. The heterogeneity results in this aspect also demonstrate that online social contact facilitates communications with family and friends and further confirm the robustness of the findings of this paper.

Heterogeneity analysis, in terms of online contacts.

Heterogeneity analysis in terms of online posts.

Furthermore, considering that communications via the Internet require certain online skills, it is naturally hypothesized that for individuals with better Internet skills, Internet usage should be more conducive to improving their interpersonal communication. This paper conducts a heterogeneity test for this hypothesis. According to whether the respondents are able to communicate with others proficiently online (the corresponding question in the CGSS questionnaire is: “Do you know how to express your thoughts and proficiently communicate with others online?”), the following subsample analysis is performed. The estimated results in columns (1) and (2) of Table 11 show that in terms of communications with family members, the positive effects of Internet usage are greater and are only statistically significant for those with more online skills. Columns (3) and (4) of Table 11 demonstrate that in terms of communications with friends, the role of Internet usage is significant for the two subgroups, but the estimated coefficient is larger for individuals skilled in online communications. This confirms that the impact of Internet usage on interpersonal contacts is more pronounced for people with better online skills.

Heterogeneity analysis, in terms of Internet skills.

Notes: *** and * indicate significance at the levels of 1% and 10%, respectively. The values in parentheses are standard errors robust to heteroskedasticity. ‘Yes’ means the corresponding variables are controlled in the regression, while ‘No’ means they are not controlled.

Moreover, it has been shown in the existing literature that there are disparities in Internet usage and interpersonal communication among individuals of different ages and educational backgrounds [ 34 , 47 , 61 ]. Therefore, we further examine the heterogeneities of the impacts of Internet usage in the different subgroups, with different demographic characteristics. Table 12 shows that the impacts of Internet usage on communications with family and friends are significantly positive for both younger and older respondents. However, their effect is greater on the younger group under the age of 35, which may be due to the fact that young people are more inclined to use new online applications and are more skilled in Internet use. Therefore, the positive effect of Internet usage is more prominent in the younger cohort. The mean time of Internet usage for young individuals under 35 in CGSS is 23.59, which is much greater than that of their older counterparts, which is 7.56.

Heterogeneity analysis, in terms of age.

The results of the heterogeneity analysis in terms of education level are shown in Table 13 . It is demonstrated that regardless of whether the respondents have a bachelor’s degree or above, the positive effect of Internet usage on interpersonal communications is significant. However, the Internet’s impact is more pronounced for those with higher educational levels. This may be due to the fact that the more educated groups have greater opportunities to learn and master the skills of using the Internet. In the CGSS sample, the average time of Internet usage among people with higher educational levels is much higher than the lower educated respondents (25.03 > 9.70).

Heterogeneity analysis, in terms of education level.

In addition, in terms of regional heterogeneity, it is clear from Table 14 that the impact of Internet usage on communications with family and friends is more prominent for urban residents. Compared with their rural counterparts, urban residents are more familiar with the Internet in their work and daily life, due to faster technological development and better network infrastructure. Therefore, the descriptive statistics for the two subsamples show that the mean hours of Internet usage for residents in rural and urban areas are 16.29 and 8.64, respectively.

Heterogeneity analysis in terms of region.

In addition, the Internet can help people to break geographical restrictions and realize remote communication, consequently shortening the distances between each other [ 19 ]. Therefore, it is natural to hypothesize that the role of Internet usage in facilitating communication may be more prominent for migrants. The regression results of Table 15 show that Internet usage has significant effects on promoting interpersonal communications, for both migrants and non-migrants. In particular, columns (1) and (2) show that in terms of family communication, the impact of Internet usage on migrants is more prominent than on non-migrants. However, columns (3) and (4) do not show a similar pattern in terms of communicating with friends. This is logical, since blood relationships among family members do not change due to migration, while friends can be found wherever you live. Migration leads to people moving further away from their families, geographically; consequently, the role of Internet usage in enhancing communications with family members is more prominent for migrants.

Heterogeneity analysis in terms of migration.

8. Conclusions

This paper empirically examines the impact of Internet usage on interpersonal communications with data from the Chinese General Social Survey to answer whether the Internet brings people closer together or further apart. The empirical results demonstrate that first, Internet usage helps to significantly increase the time and frequency of communications with family and friends, rather than causing people to feel more disconnected and isolated. This positive effect is robust when using various regression models and interpersonal contact measures, as well as the instrumental variable method. Specifically, the positive effects of Internet usage in promoting people’s interpersonal communications do not rely on the selection of regression models and are robustly significant regarding both the time that people spend on interactions, as well as the frequency of daily contacts. Furthermore, the relationship between Internet usage and interpersonal communications is proven to be causal rather than being a simple correlation, using the instrumental variable approach.

Second, Internet usage contributes to decreased loneliness, and it exerts this effect primarily by improving people’s interactions with their family members. However, communications with friends do not significantly mediate such impacts. This implies that the Internet reduces the feeling of loneliness by facilitating communication among family members, who are much more important in the Chinese culture, and therefore relationships among family members have a more important impact on personal feelings.

Third, the positive role of Internet usage on communications is more prominent for people with more frequent online socialization and self-presentation, higher online skills, younger age, higher educational levels and living in urban areas. In addition, the beneficial effects of Internet usage are larger on communications with family members for migrants. The reason may be that the blood relationships among family members do not change due to migration, while friends can be found anywhere.

9. Theoretical and Practical Implications

9.1. theoretical implications.

This paper clarifies the net effect of Internet usage on interpersonal communications. Research has shown that Internet technology has tremendously enriched communication channels and modes [ 14 , 15 , 16 , 17 , 87 , 89 ]. Moreover, compared with traditional communication methods, such as phone calls and text messages, the Internet helps people to establish a much wider social network and achieve effective remote communication at a lower cost, as well as with greater efficiency [ 69 , 70 , 90 , 101 ]. Nevertheless, other studies reveal that Internet usage may distract people’s attention [ 10 , 11 , 65 , 66 , 83 ], reduce their social skills [ 47 , 67 , 68 , 84 , 85 ], and may even increase negative emotions [ 10 , 11 , 53 , 73 , 86 ]. The impact of Internet usage in this aspect would hinder interpersonal communications. No direct evidence is provided on how the Internet influences interpersonal communications. Therefore, according to theoretical analyses based on the existing literature, the net effect of Internet usage on interpersonal contacts is still unclear because of the coexistence of the complementarity and interference aspects. This research contributes to the literature by clarifying that the net effect of Internet usage on interpersonal communications is positive. The more that people use the Internet, the more they can interact with their family and friends. This positive effect is confirmed via various endogeneity and robustness checks. This paper shows that although the Internet may have both pros and cons, its overall impact is positive regarding interpersonal communication.

In addition, this paper further verifies the role of the Internet in reducing people’s loneliness, which is an important factor affecting well-being. Loneliness not only leads to depression but also reduces people’s life satisfaction and overall well-being [ 102 , 103 ]. Interpersonal interaction is an important element impacting loneliness [ 104 ]. Since Internet usage promotes communication, a natural question arises regarding whether it helps to decrease loneliness through this mechanism. If this speculation holds true, the robustness of the conclusions in this paper would be confirmed further. The existing research demonstrates that the Internet has enriched interpersonal communication channels [ 105 ]. Moreover, other studies reveal that interactions can help reduce loneliness, improve people’s well-being, and decrease depression [ 89 , 91 , 106 ]. In this paper, we present our findings that Internet usage lowers loneliness by promoting people’s communications with family and friends. Therefore, this study also contributes to the literature by elucidating the mechanisms underlying the well-being and emotional benefits of Internet use [ 107 ].

Furthermore, compared with previous studies supporting the positive effects of Internet usage [ 14 , 15 , 16 , 17 , 87 , 89 ], we also find heterogeneities in its impact from multiple perspectives. It is clear that not everyone gains equally from Internet use. The positive role of the Internet on interpersonal communication is more prominent for people with more frequent online socialization and wider self-presentation, better online skills, a younger age, higher educational levels, and who are living in urban areas. Some subgroups benefit more from Internet usage, while those who have been left behind in the digital age gain less. Heterogeneity analysis enriches the literature on the impact of the Internet, helping us to better identify vulnerable groups in the Internet era and create effective public policies accordingly.

9.2. Practical Implications

With the rapid progress of online technology, traditional face-to-face communication is gradually shifting toward social networking via the Internet as people are becoming immersed in the digital age. The Internet not only drives economic development but also helps people to interact with each other at a lower cost and in a more convenient way. The policy implications of this paper include the following recommendations.

First, the network infrastructure should be improved and updated to make better use of the Internet, to facilitate interpersonal communication among people. In the fast-changing world of information, the Internet has provided people with more and more convenient communication channels. We should continue to make better use of more advanced Internet technologies and improve the quality of the network, in order to enhance people’s online experience. Emerging technologies, such as 5G, should be applied to help people obtain more convenient and cheaper access to the Internet to improve their interpersonal communication and enhance social welfare.

Second, this paper reports that the Internet promotes interpersonal contact, thereby weakening people’s sense of loneliness. Therefore, establishing high-quality online communities via social networks is needed to help people enhance their well-being through further interactions. For those who suffer from loneliness, providing them with better access to the Internet may be an effective way to enhance their welfare. From the perspective of mental health, loneliness is related to an increased risk of mental disorders, such as depression, anxiety, and even dementia. Therefore, it is worth recommending that sufferers use the Internet to enhance their communications with others. For people with communication difficulties, online interactions can help them overcome their fear and help them to get in touch with others, thus establishing better social networks [ 90 ].

Third, policymakers should pay more attention to vulnerable subgroups in the Internet age, including older people and those with poorer online skills, those who are less well-educated, and those living in rural areas. These groups gain fewer benefits from Internet usage. Therefore, it is important to help them master the necessary online skills and provide them with more convenient and less expensive access to the Internet. For example, the network coverage should be extended to more remote and rural areas and the Internet connectivity there needs to be improved so that as many people as possible have equal access to the Internet. In addition, with the rapid development of Internet technology, individuals with lower education levels and older age may not be able to update their Internet skills. This may mean that they are unable to gain the benefits of Internet usage in terms of interpersonal communication. Therefore, in the context of the rapid application of emerging online technologies, enhancing the Internet skills of these vulnerable subgroups should be emphasized.

10. Limitations

First, since CGSS data is based on subjective answers, both the explanatory and explained variables in this paper are subjective indicators and there may, thus, be measurement errors caused by subjectivity. Although different variables are used as dependent variables in the robustness checks, confirming the positive effect of Internet usage on interpersonal interactions, these measures are also subjective. Therefore, we look forward to further testing the relationship between Internet usage and interpersonal contacts based on objective indicators in the future.

Second, as CGSS does not provide detailed information concerning the amount of time that people spend on the Internet for various purposes, we are unable to examine the effects of different types of online activities on interpersonal communications. In this regard, if people use the Internet mainly for working or for entertainment, rather than for interpersonal contacts, then online activities may well have a different effect on their communications with family members and friends. In the heterogeneity analysis, this research divided the sample into subgroups with different degrees of online social interactions and different preferences for online self-presentation. The results show that the impacts of Internet usage on communication with family and friends are only significant among those who habitually use the Internet to socialize and post updates. This indirectly examines the impact of different types of Internet usage on communications. We look forward to further investigating this issue in the future, on the basis of more detailed online data.

Third, this paper examines the impact of Internet usage on interpersonal communications in general. However, it is still not clear how Internet usage affects people’s face-to-face interactions. Due to data limitations, we are unable to directly test the quality of offline personal relationships, for example, changes in conversational topics, the willingness to broach topics discussed on the Internet, and the inclination to reveal true thoughts in a face-to-face relationship. The effects of Internet use on the quality of offline communications will be a very valuable research direction in the future.

Funding Statement

This research was funded by the Humanities and Social Science Research Project of the Ministry of Education of China (grant number 19YJC790055); the Project of the Natural Science Foundation of China (grant number 71973081); the Project of the Natural Science Foundation of Shandong Province, China (grant number ZR2020QG038); the Project of the Social Science Foundation of Shandong Province, China (grant number 19DJJJ08), and the Project of Teaching Reform of Shandong University (grant number Y2022007).

Author Contributions

C.L. contributed to the conception and design of the study and performed the statistical analysis. Y.X. generated the tables and figures, respectively, based on C.L.’s analysis. C.L. wrote the first draft of the manuscript. G.N., K.G. and Q.L. worked on revisions of the manuscript. All authors have read and agreed to the published version of the manuscript.

Institutional Review Board Statement

Not applicable.

Informed Consent Statement

Data availability statement, conflicts of interest.

The authors declare that the research was conducted in the absence of any commercial or financial relationships that could be construed as a potential conflict of interest.

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