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Motivation Letter vs Cover Letter: What Are the Key Differences? (+Examples)

• Klara Cervenanska , 
• Updated May 10, 2023 4 min read

If you've ever found yourself scratching your head and wondering about the difference between a motivation letter vs. cover letter, you're not alone. 

These two documents, while similar, have distinct uses and contexts that set them apart. 

In a nutshell, the main difference between cover letter and a motivational letter lies in the fact that a cover letter is typically used in career settings , while a motivation letter is more common in academic settings .

In this article, we'll dive into the specifics of each document and provide examples to help guide you on when to use which.

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Motivation letter vs. cover letter 

What is a cover letter, how to write a cover letter, cover letter example, what is a motivation letter, how to write a motivation letter, motivation letter example, motivation letter vs. cover letter our final piece of advice.

What's the difference between a cover letter and a motivation letter?

Let's sum it up:

Now, let's have a closer look at each of these documents, together with an example of both a cover letter and a motivation letter.

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A cover letter is a document that serves as your introduction to a potential employer, showcasing your background and explaining why you would be a good fit for the position they're offering. 

It should accompany your resume and should complement the information in it.

In essence, it's your chance to present yourself, let your personality shine through, and provide additional details that might not fit within the limited space of your resume. 

Even if you lack previous experience in the field, a well-crafted cover letter can help you stand out by highlighting your enthusiasm and positive qualities. 

When it comes to writing a cover letter, the structure is just as important as the content. Here's a simple breakdown of the key components to include:

• Opening paragraph : Start with a brief introduction, saying who you are and the position you're applying for. This is your opportunity to grab the reader's attention and encourage them to read on.
• Body paragraphs: Use this section to showcase your relevant skills, experiences, and achievements. Be sure to provide concrete examples and explain how they directly relate to the job you're applying for. This is your chance to demonstrate why you're the ideal candidate for the position and how your background aligns with the company's needs and values.
• Closing paragraphs : In your closing paragraphs, restate your interest in the position and summarize your qualifications. This is also an excellent opportunity to express your enthusiasm and eagerness to contribute to the company's success. Don't forget to thank the reader for considering your application and provide any necessary contact information.

Now that you have a better understanding of what a cover letter entails and how to write one, let's take a look at an example to help illustrate the key concepts.

Marketing and Brand Manager Cover Letter Sample

This cover letter sample was provided by a real person who got hired with Kickresume’s help.

While cover letters are designed for job applications, motivation letters serve a different purpose. 

Motivation letter is typically used when applying for academic opportunities such as scholarships, internships, or postgraduate programs, but also when applying for a non-profit organization or voluntary work.

A motivation letter aims to convey your passion for the subject, your personal goals , and how the program or opportunity aligns with those aspirations. 

It's an opportunity to showcase your drive, commitment, and enthusiasm for the field, setting you apart from other applicants. 

When crafting a motivation letter, it's essential to convey your genuine interest in the program or opportunity and provide a clear explanation of your motivations. 

Here's a simple outline to follow:

• Opening paragraph: Begin with an introduction, stating who you are and expressing your interest in the program or opportunity. This is the perfect chance to capture the reader's curiosity and set the tone for the rest of the letter.
• Body paragraphs: In this section, delve into your motivation for pursuing this opportunity, your long-term goals, and how the program aligns with those objectives. Be specific and provide examples, such as relevant experiences or accomplishments, that demonstrate your commitment to the field.
• Closing paragraphs: Wrap up your motivation letter by reiterating your interest in the program or opportunity and expressing your enthusiasm for the potential it offers. Thank the reader for considering your application and provide your contact information.

Now that we've covered the purpose and structure of a motivation letter, let's take a look at an example to help bring these concepts to life. 

This sample motivation letter will demonstrate how to effectively introduce yourself, share your motivations and goals, and express your enthusiasm for the academic opportunity:

University Motivation Letter Example

Throughout this article, we've explored the key differences between motivation letters and cover letters.

In a nutshell, a cover letter focuses on your qualifications and suitability for a specific job, while a motivation letter expresses your enthusiasm and reasons for pursuing a particular opportunity, often in educational or volunteering contexts.

Furthermore:

• Cover letter typically includes your contact information, addresses the hiring manager, and is tailored to a specific job posting or company.
• Motivation letter is more general, often used for educational or volunteer programs, and emphasizes your passion, personal goals, and reasons for choosing the opportunity.

By understanding these distinctions, you can confidently craft the right document for your specific needs, be it an academic opportunity or a job application.

Klara graduated from the University of St Andrews in Scotland. After having written resumes for many of her fellow students, she began writing full-time for Kickresume. Klara is our go-to person for all things related to student or 'no experience resumes'. At the same time, she has written some of the most popular resume advice articles on this blog. Her pieces were featured in multiple CNBC articles. When she's not writing, you'll probably find her chasing dogs or people-watching while sipping on a cup of coffee.

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How to write a great cover letter in 2024: tips and structure

A cover letter is a personalized letter that introduces you to a potential employer, highlights your qualifications, and explains why you're a strong fit for a specific job.

Hate or love them, these brief documents allow job seekers to make an impression and stand out from the pile of other applications. Penning a thoughtful cover letter shows the hiring team you care about earning the position.

Here’s everything you need to know about how to write a cover letter — and a great one, at that.

What is a cover letter and why does it matter?

A professional cover letter is a one-page document you submit alongside your CV or resume as part of a job application. Typically, they’re about half a page or around 150–300 words.

An effective cover letter doesn’t just rehash your CV; it’s your chance to highlight your proudest moments, explain why you want the job, and state plainly what you bring to the table.

Show the reviewer you’re likable, talented, and will add to the company’s culture . You can refer to previous jobs and other information from your CV, but only if it helps tell a story about you and your career choices .

What 3 things should you include in a cover letter?

A well-crafted cover letter can help you stand out to potential employers. To make your cover letter shine, here are three key elements to include:

1. Personalization

Address the hiring manager or recruiter by name whenever possible. If the job posting doesn't include a name, research to find out who will be reviewing applications. Personalizing your cover letter shows that you've taken the time to tailor your application to the specific company and role.

2. Highlight relevant achievements and skills

Emphasize your most relevant skills , experiences, and accomplishments that directly relate to the job you're applying for. Provide specific examples of how your skills have benefited previous employers and how they can contribute to the prospective employer's success. Use quantifiable achievements , such as improved efficiency, cost savings, or project success, to demonstrate your impact.

3. Show enthusiasm and fit

Express your enthusiasm for the company and the position you're applying for. Explain why you are interested in this role and believe you are a good fit for the organization. Mention how your values, goals, and skills align with the company's mission and culture. Demonstrating that you've done your research can make a significant impression.

What do hiring managers look for in a cover letter?

Employers look for several key elements in a cover letter. These include:

Employers want to see that your cover letter is specifically tailored to the position you are applying for. It should demonstrate how your skills, experiences, and qualifications align with the job requirements.

Clear and concise writing

A well-written cover letter is concise, easy to read, and error-free. Employers appreciate clear and effective communication skills , so make sure your cover letter showcases your ability to express yourself effectively.

Demonstrated knowledge of the company

Employers want to see that you are genuinely interested in their organization. Mention specific details about the company, such as recent achievements or projects, to show that you are enthusiastic about joining their team.

Achievements and accomplishments

Highlight your relevant achievements and accomplishments that demonstrate your qualifications for the position. Use specific examples to showcase your skills and show how they can benefit the employer.

Enthusiasm and motivation

Employers want to hire candidates who are excited about the opportunity and motivated to contribute to the company's success. Express your enthusiasm and passion for the role and explain why you are interested in working for the company.

Professionalism

A cover letter should be professional in tone and presentation. Use formal language, address the hiring manager appropriately, and follow standard business letter formatting.

How do you structure a cover letter?

A well-structured cover letter follows a specific format that makes it easy for the reader to understand your qualifications and enthusiasm for the position. Here's a typical structure for a cover letter:

Contact information

Include your name, address, phone number, and email address at the top of the letter. Place your contact information at the beginning so that it's easy for the employer to reach you.

Employer's contact information

Opening paragraph, middle paragraph(s), closing paragraph, complimentary close, additional contact information.

Repeat your contact information (name, phone number, and email) at the end of the letter, just in case the employer needs it for quick reference.

Remember to keep your cover letter concise and focused. It should typically be no more than one page in length. Proofread your letter carefully to ensure it is free from spelling and grammatical errors. Tailor each cover letter to the specific job application to make it as relevant and impactful as possible.

How to write a good cover letter (with examples)

The best letters are unique, tailored to the job description, and written in your voice — but that doesn’t mean you can’t use a job cover letter template.

Great cover letters contain the same basic elements and flow a certain way. Take a look at this cover letter structure for ref erence while you construct your own.

1. Add a header and contact information

While reading your cover letter, the recruiter shouldn’t have to look far to find who wrote it. Your document should include a basic heading with the following information:

• Pronouns (optional)
• Location (optional)
• Email address
• Phone number (optional)
• Relevant links, such as your LinkedIn profile , portfolio, or personal website (optional)

You can pull this information directly from your CV. Put it together, and it will look something like this:

Christopher Pike

San Francisco, California

[email protected]

Alternatively, if the posting asks you to submit your cover letter in the body of an email, you can include this information in your signature. For example:

Warm regards,

Catherine Janeway

Bloomington, Indiana

[email protected]

(555) 999 - 2222

2. Include a personal greeting

Always begin your cover letter by addressing the hiring manager — preferably by name. You can use the person’s first and last name. Make sure to include a relevant title, like Dr., Mr., or Ms. For example, “Dear Mr. John Doe.”

Avoid generic openings like “To whom it may concern,” “Dear sir or madam,” or “Dear hiring manager.” These introductions sound impersonal — like you’re copy-pasting cover letters — and can work against you in the hiring process.

Be careful, though. When using someone’s name, you don’t want to use the wrong title or accidentally misgender someone. If in doubt, using only their name is enough. You could also opt for a gender-neutral title, like Mx.

Make sure you’re addressing the right person in your letter — ideally, the person who’s making the final hiring decision. This isn’t always specified in the job posting, so you may have to do some research to learn the name of the hiring manager.

3. Draw them in with an opening story

The opening paragraph of your cover letter should hook the reader. You want it to be memorable, conversational, and extremely relevant to the job you’re pursuing. 

There’s no need for a personal introduction — you’ve already included your name in the heading. But you should make reference to the job you’re applying for. A simple “Thank you for considering my application for the role of [job title] at [company],” will suffice.

Then you can get into the “Why” of your job application. Drive home what makes this specific job and this company so appealing to you. Perhaps you’re a fan of their products, you’re passionate about their mission, or you love their brand voice. Whatever the case, this section is where you share your enthusiasm for the role.

Here’s an example opening paragraph. In this scenario, you’re applying for a digital marketing role at a bicycle company:

“Dear Mr. John Doe,

Thank you for considering my application for the role of Marketing Coordinator at Bits n’ Bikes.

My parents bought my first bike at one of your stores. I’ll never forget the freedom I felt when I learned to ride it. My father removed my training wheels, and my mom sent me barrelling down the street. You provide joy to families across the country — and I want to be part of that.”

4. Emphasize why you’re best for the job

Your next paragraphs should be focused on the role you’re applying to. Highlight your skill set and why you’re a good fit for the needs and expectations associated with the position. Hiring managers want to know what you’ll bring to the job, not just any role.

Start by studying the job description for hints. What problem are they trying to solve with this hire? What skills and qualifications do they mention first or more than once? These are indicators of what’s important to the hiring manager.

Search for details that match your experience and interests. For example, if you’re excited about a fast-paced job in public relations, you might look for these elements in a posting:

• They want someone who can write social media posts and blog content on tight deadlines
• They value collaboration and input from every team member
• They need a planner who can come up with strong PR strategies

Highlight how you fulfill these requirements:

“I’ve always been a strong writer. From blog posts to social media, my content pulls in readers and drives traffic to product pages. For example, when I worked at Bits n’ Bikes, I developed a strategic blog series about bike maintenance that increased our sales of spare parts and tools by 50% — we could see it in our web metrics.

Thanks to the input of all of our team members, including our bike mechanics, my content delivered results.”

5. End with a strong closing paragraph and sign off gracefully

Your closing paragraph is your final chance to hammer home your enthusiasm about the role and your unique ability to fill it. Reiterate the main points you explained in the body paragraphs and remind the reader of what you bring to the table.

You can also use the end of your letter to relay other important details, like whether you’re willing to relocate for the job.

When choosing a sign-off, opt for a phrase that sounds professional and genuine. Reliable options include “Sincerely” and “Kind regards.”

Here’s a strong closing statement for you to consider:

“I believe my enthusiasm, skills, and work experience as a PR professional will serve Bits n’ Bikes very well. I would love to meet to further discuss my value-add as your next Director of Public Relations. Thank you for your consideration. I hope we speak soon.

Tips to write a great cover letter that compliments your resume

When writing your own letter, try not to copy the example excerpts word-for-word. Instead, use this cover letter structure as a baseline to organize your ideas. Then, as you’re writing, use these extra cover letter tips to add your personal touch:

• Keep your cover letter different from your resume : Your cover letter should not duplicate the information on your resume. Instead, it should provide context and explanations for key points in your resume, emphasizing how your qualifications match the specific job you're applying for.
• Customize your cover letter . Tailor your cover letter for each job application. Address the specific needs of the company and the job posting, demonstrating that you've done your homework and understand their requirements.
• Show enthusiasm and fit . Express your enthusiasm for the company and position in the cover letter. Explain why you are interested in working for this company and how your values, goals, and skills align with their mission and culture.
• Use keywords . Incorporate keywords from the job description and industry terms in your cover letter. This can help your application pass through applicant tracking systems (ATS) and demonstrate that you're well-versed in the field.
• Keep it concise . Your cover letter should be succinct and to the point, typically no more than one page. Focus on the most compelling qualifications and experiences that directly support your application.
• Be professional . Maintain a professional tone and structure in your cover letter. Proofread it carefully to ensure there are no errors.
• Address any gaps or concerns . If there are gaps or concerns in your resume, such as employment gaps or a change in career direction, briefly address them in your cover letter. Explain any relevant circumstances and how they have shaped your qualifications and determination.
• Provide a call to action . Conclude your cover letter with a call to action, inviting the employer to contact you for further discussion. Mention that you've attached your resume for their reference.
• Follow the correct format . Use a standard cover letter format like the one above, including your contact information, a formal salutation, introductory and closing paragraphs, and your signature. Ensure that it complements your resume without redundancy.
• Pick the right voice and tone . Try to write like yourself, but adapt to the tone and voice of the company. Look at the job listing, company website, and social media posts. Do they sound fun and quirky, stoic and professional, or somewhere in-between? This guides your writing style.
• Tell your story . You’re an individual with unique expertise, motivators, and years of experience. Tie the pieces together with a great story. Introduce how you arrived at this point in your career, where you hope to go , and how this prospective company fits in your journey. You can also explain any career changes in your resume.
• Show, don’t tell . Anyone can say they’re a problem solver. Why should a recruiter take their word for it if they don’t back it up with examples? Instead of naming your skills, show them in action. Describe situations where you rose to the task, and quantify your success when you can.
• Be honest . Avoid highlighting skills you don’t have. This will backfire if they ask you about them in an interview. Instead, shift focus to the ways in which you stand out.
• Avoid clichés and bullet points . These are signs of lazy writing. Do your best to be original from the first paragraph to the final one. This highlights your individuality and demonstrates the care you put into the letter.
• Proofread . Always spellcheck your cover letter. Look for typos, grammatical errors, and proper flow. We suggest reading it out loud. If it sounds natural rolling off the tongue, it will read naturally as well.

Common cover letter writing FAQs

How long should a cover letter be.

A cover letter should generally be concise and to the point. It is recommended to keep it to one page or less, focusing on the most relevant information that highlights your qualifications and fits the job requirements.

Should I include personal information in a cover letter?

While it's important to introduce yourself and provide your contact information, avoid including personal details such as your age, marital status, or unrelated hobbies. Instead, focus on presenting your professional qualifications and aligning them with the job requirements.

Can I use the same cover letter for multiple job applications?

While it may be tempting to reuse a cover letter, it is best to tailor each cover letter to the specific job you are applying for. This allows you to highlight why you are a good fit for that particular role and show genuine interest in the company.

Do I need to address my cover letter to a specific person?

Whenever possible, it is advisable to address your cover letter to a specific person, such as the hiring manager or recruiter. If the job posting does not provide this information, try to research and find the appropriate contact. If all else fails, you can use a generic salutation such as "Dear Hiring Manager."

Should I include references in my cover letter?

It is generally not necessary to include references in your cover letter. Save this information for when the employer explicitly requests it. Instead, focus on showcasing your qualifications and achievements that make you a strong candidate for the position.

It’s time to start writing your stand-out cover letter

The hardest part of writing is getting started. 

Hopefully, our tips gave you some jumping-off points and confidence . But if you’re really stuck, looking at cover letter examples and resume templates will help you decide where to get started. 

There are numerous sample cover letters available online. Just remember that you’re a unique, well-rounded person, and your cover letter should reflect that. Using our structure, you can tell your story while highlighting your passion for the role. 

Doing your research, including strong examples of your skills, and being courteous is how to write a strong cover letter. Take a breath , flex your fingers, and get typing. Before you know it, your job search will lead to a job interview.

If you want more personalized guidance, a specialized career coach can help review, edit, and guide you through creating a great cover letter that sticks.

Ace your job search

Explore effective job search techniques, interview strategies, and ways to overcome job-related challenges. Our coaches specialize in helping you land your dream job.

Elizabeth Perry, ACC

Elizabeth Perry is a Coach Community Manager at BetterUp. She uses strategic engagement strategies to cultivate a learning community across a global network of Coaches through in-person and virtual experiences, technology-enabled platforms, and strategic coaching industry partnerships. With over 3 years of coaching experience and a certification in transformative leadership and life coaching from Sofia University, Elizabeth leverages transpersonal psychology expertise to help coaches and clients gain awareness of their behavioral and thought patterns, discover their purpose and passions, and elevate their potential. She is a lifelong student of psychology, personal growth, and human potential as well as an ICF-certified ACC transpersonal life and leadership Coach.

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• Cover Letter
• How to Write a Motivation Letter in 2024 (Guide & Examples)

How to Write a Motivation Letter in 2024 (Guide & Examples)

Our customers have been hired by:

If most people find writing a cover letter hard, they find writing a motivation letter nearly impossible.

Motivation letters sound odd and apply to various situations which makes it more difficult to apply specific guidelines on what they should say and how to write them. 

Maybe you’ll just try to sneak past with a cover letter and hope no one notices…

Not so fast.

Motivation letters aren’t as hard as they sound and they’re simple to write once you know how. Lucky for you, we’ll tell you all the hows and whys behind a motivation letter that’ll get the hiring manager more motivated to hire you than Tony Robbins.

Want to write your cover letter fast?  Use our cover letter builder. Choose from  20+ professional cover letter templates  that match your resume. See actionable examples and get expert tips along the way.

Create your cover letter now

Sample Cover Letter for a Resume— See more cover letter examples and create your cover letter here .

See guides on related topics:

• What is a Cover Letter?
• What is a CV?
• What is a Resume?
• What is a Cold Call Cover Letter?
• Difference Between a Cover Letter and a CV
• Difference Between a Cover Letter and a Resume
• Difference Between a CV and a Resume
• Difference Between a Cover Letter and a Letter of Intent
• How to Spell Resume?
• How to Write a Pain Letter?

What is a Motivation Letter

A motivation letter , also called a letter of motivation, is a short one-page-long letter that explains why you’re the perfect candidate for the position by using examples of your interests and achievements. It’s usually attached to your resume when applying for a job.

A motivation letter can also be used for other situations outside the job world such as applying for an educational program at a college or university.

Due to its nature, a motivation letter is perfect for candidates applying for an internship, volunteering role, or for candidates who have little or no job experience.

So that sounds just like a cover letter or a letter of interest, right?

Not exactly.

The difference between a motivation letter vs a cover letter is that a cover letter gives specific examples of how your job experience and skills match the opening you’re applying for. A motivation letter, on the other hand, focuses more on your personality, interests, and motives for applying. That’s what makes it such a great addition to a volunteer resume , an internship resume , a resume with no experience , or an entry-level resume.

Read more: How to Write a Cover Letter for Internship

How to Write a Motivation Letter

The best way to go about writing a motivation letter is using the three part structure that includes an introduction, body, and conclusion. 

To write a motivation letter introduction that will grab your reader’s attention, use these tips:

• Add your up to date contact information in your letter heading . Include the addressee’s details as well.
• Refer to the hiring manager or point of contact by name.
• Mention what you’re applying for specifically; your reader doesn’t have time to guess what you might be interested in.
• Explain why you’re writing your letter of motivation. Think of your intro paragraph as a pitch that needs to engage the reader enough to want them to read on for more details and examples.

If you’re struggling to write a good intro paragraph, a good trick is to leave it for the end. That way, you’ll know what you’ve mentioned in your letter of motivation and can find it easier to summarize and point out in your intro paragraph.

Let’s move on to the second paragraph.

The body of your motivation letter is where you really turn it up a notch and sell your best points. Don’t just list a bunch of things you can do or have done and definitely don’t just rehash your resume if you’re applying for a job.

Here are some pointers on creating a killer second paragraph:

• Use specific examples that prove the motives and desire you expressed in the previous paragraph.
• Use action verbs to put some power behind your words.
• Include resume keywords not only to spice up your motivation letter, but also to get extra points in the ATS that the company might pass your motivation letter through.

We know that you really want in on whatever opportunity you’re applying for, but don’t make your motivation letter sound overly desperate and don’t lie to sound wonderful. Both those cases will just put your motivation letter on the fast track to the trash can. 

Now the last paragraph. The conclusion of your motivation letter should nicely wrap up the rest of your letter. Here’s how to do it right:

• Mention why you’d think you’d be a great fit in the company or organization.
• Include what you’d like to learn or gain from your experience. 
• Add a call to action to show that you’re really committed to the role. 

So how does that all look put together? Check it out.

Motivation Letter Example

May 17, 2019

Ruth Tanner 1096 Locust Street Albany, GA 31701 229-870-7478 [email protected]

Javier Alfaro HR Manager Shofer Unlimited 3705 Shobe Lane Albany, GA 31702

Dear Mr. Alfaro, After watching my parents give and grow through their work in NGOs, I decided that when I was ready, I would follow in their footsteps. I was excited to hear that your organization was looking for volunteer drivers to help the elderly and others with limited mobility safely move around the city. I would very much like to become a part of Shofer Unlimited.

I was raised in the spirit that it’s more important to give than to receive, especially when we already have everything we need in life. From my freshman year in high school, I’ve volunteered during my summers as a dog walker in dog shelters as well as a teacher’s aide in daycare centers. One day, I realized how hard life can be when my grandmother could no longer move around the city by herself. When I got my driver’s license, I started driving her around to doctor appointments and for other errands. I realized then that this is something that I could do for others in the exact same situation and help them continue living a relatively normal life despite their years.

I’m a friendly and outgoing person who really enjoys spending time with others and making them smile. I’m a safe driver, I’ve had my license for 2 years and haven’t received a single ticket. I believe that I’d be a perfect fit in the Shofer Unlimited team with empathy and open-minded approach to others. I’m also convinced that Shofer Unlimited will be the perfect place for me to gain even more experience in working with different people and improving my customer service skills.

I’d love to talk over the phone with you over the next week about this position and what I could bring to the Shofer Unlimited team.

Sincerely, Ruth Tanner

Ruth may not have much experience, but she’s explained her motivation for applying for the volunteering opportunity as well as some previous experience that she’s gathered. This is definitely a motivation letter the hiring manager won’t be tossing out.

Read more: How to Write a Cover Letter

When making a resume in our builder, drag & drop bullet points, skills, and auto-fill the boring stuff. Spell check? Check . Start building a  professional resume template here for free .

When you’re done, our professional resume builder will score your resume and our resume checker will tell you exactly how to make it better.

How to Format a Motivation Letter

Now that you have the content all squared away, you still have to make sure that your letter of motivation doesn’t look like something the cat dragged in.

When formatting your motivation letter, take the following things into consideration:

• Use a professional letter font and set it to 12 pt size.
• Set your letter spacing to 1” on all sides of the page.
• Choose a good letter layout to convey your professionalism.
• Make sure you create a professional letter file title so that recruiters can find your motivation letter right away.
• Remember to choose a letter design that suits the position you want and your own personality.
• Always proofread before sending! There’s nothing more embarrassing than getting passed over because of typos on your letter or motivation.

Read more: The Best Cover Letter Outline

Key Takeaway

Writing a letter of motivation isn’t the easiest thing in the world, but it’s definitely something you can tackle with the right approach. Just remember:

• A motivation letter is a great choice if you’re just starting your career or applying for an internship or volunteering.
• Introduce yourself with an attention grabbing pitch in the first paragraph.
• Use the second paragraph to show what you already know and have done.
• Conclude with the value you could bring and a call to action.

Thanks for reading! Do you still have any questions about a motivation letter? Drop your question down in the comments below and we’ll get back to you!

About Zety’s Editorial Process

This article has been reviewed by our editorial team to make sure it follows Zety's editorial guidelines . We’re committed to sharing our expertise and giving you trustworthy career advice tailored to your needs. High-quality content is what brings over 40 million readers to our site every year. But we don't stop there. Our team conducts original research to understand the job market better, and we pride ourselves on being quoted by top universities and prime media outlets from around the world.

• https://doi.org/10.2190%2FBK23-74U3-333Q-0T86

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How to Write a Motivation Letter: Sample & Guide for 2024

Did you lose another recruitment process? This can drain your motivation. Maybe what you need is to motivate the recruiter. Do so with a splendid motivation letter!

Are you motivated to start a new job? Of course you are! Just think of the new career paths opening before you and of the constantly growing salary. Who wouldn’t want that?

If only you could infect the recruiter with some of your motivation. Then, they would certainly hire you. Here’s the kicker… You can! Supplement your resume with a masterful motivation letter, and get ready to start your new job.

Save hours of work and get a cover letter like this. Pick a template, fill it in. Quick and easy. Choose from 20+ cover letter templates and download your cover letter now.

Create your cover letter now

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I had an interview yesterday and the first thing they said on the phone was: “Wow! I love your cover letter.” Patrick I love the variety of templates. Good job guys, keep up the good work! Dylan  My previous cover letter was really weak and I used to spend hours adjusting it in Word. Now, I can introduce any changes within minutes. Absolutely wonderful! George

Keep reading to learn about writing a motivational statement, or check out our other related articles:

• Cover Letter for an Internal Position
• Cover Letter Look
• Cover Letter Templates for MS Word
• General Cover Letter
• How to End a Cover Letter
• How to Write a Cover Letter
• Is a Cover Letter Necessary?
• Recent Graduate Cover Letter
• Short Cover Letter Guide
• Writing an Entry-Level Cover Letter

Motivation Letter Sample

High-School Graduate

506 5th St.

La Porte, IN 46350, USA

574-205-9169

[email protected]

Ms. Helena Waters

Chemistry Department Hiring Manager

Lovely Organic

2092 W St Rd 2

Dear Ms. Waters,

I am excited to apply for the lab technician internship at Lovely Organic. As a personable high-school graduate with a genuine passion for the beauty industry, a strong knowledge of leading makeup brands, and a keen eye for testing new cosmetic products, I am eager to contribute my enthusiasm and expertise to your company. I have always dreamed of working in a laboratory setting, and this internship would help me reach my career goals.

Throughout my high school journey at Salem High School, I have honed my academic excellence, achieving a GPA of 3.76. As President of the Applied Chemistry Club, I led engaging initiatives and participated in the prestigious Massachusetts State Science Exhibition in 2021, focusing on harmful substances in everyday cosmetics. Additionally, my selection as the sole participant in the 2022 U.S. National Chemistry Olympiad demonstrates my dedication to advancing my knowledge in the beauty and cosmetology realm.

As a self-motivated makeup artist since 2019, I have applied makeup for hundreds of customers for various events, including birthdays, proms, and weddings. My artistry skills extend to designing wedding makeup that complements the color palette of wedding decorations, ensuring a cohesive and beautiful look for brides and bridesmaids. Furthermore, I take pride in educating clients about proper makeup application techniques, skincare, and makeup brush selection, elevating their beauty experiences.

Testing new cosmetic products and sharing product reviews on Instagram and TikTok stories are among my interests, showcasing my dedication to staying informed about the latest trends and innovations in the beauty industry. I also possess excellent interpersonal skills, strong verbal communication abilities, and a positive attitude that will undoubtedly contribute to Lovely Organic's warm and inviting environment.

I am confident that my academic achievements, makeup artistry skills, and genuine enthusiasm for the beauty industry make me a strong fit for this internship. I look forward to the opportunity to contribute to Lovely Organic's mission and values while expanding my knowledge and experience in the field of cosmetics and chemistry. Please find my resume attached for your review.

I’d love to talk over the phone with you over the next week about this position and what I could bring to the Lovely Organics team.

Sincerely, Jane Kelly

What Is a Motivation Letter?

Hold up. A motivation letter? Isn’t it just a fancy name for a cover letter? Well, not exactly. A letter of motivation , also known as a motivation letter, is a document that expresses your enthusiasm, passion, and reasons for applying to a specific academic program, scholarship, or job. It is usually attached to your resume and explains why you're the best candidate for the position.

This purpose of a motivation letter makes it a great document to supplement resumes with no experience .

How Is a Motivation Letter Different From a Cover Letter?

The definition above does sound slightly similar to the definition of a cover letter . So how are these two documents distinct from each other? Let’s answer this question in more detail.

A letter of motivation is primarily used for academic or scholarship applications. Motivation letters can be used to apply for jobs, but only if you have very little or no job experience. Meanwhile, a cover letter ( letter of application ) is used for job applications and uses concrete examples and achievements from your past work experience .

In a letter of motivation, you focus on your passion, academic or career goals, and how the specific program or opportunity aligns with your aspirations. In a cover letter, you highlight your relevant skills, experiences, and achievements that make you a strong fit for the job.

Although both letters generally follow a similar formatting structure, a letter of motivation may have more flexibility in how it looks. It can be more personalized to showcase your unique qualities and aspirations. We’ll discuss the formatting of a motivation letter soon.

A motivation statement is often longer than a cover letter, allowing you to provide more details about your academic or career journey and aspirations. Although, just like the perfect length of a cover letter , your letter of motivation should also be only one page long. What will change is the word count, which is about 250-400 for a cover letter and about 500-700 for a motivational letter.

How to Format a Letter of Motivation?

Just like with a cover letter format , there are some rules you should keep in mind when formatting a motivation letter:

• Use your resume’s font for your motivation letter. This will create uniformity between the two documents.
• Choose a nice-looking motivational letter template. Make it match your resume template .
• Set the margins on your motivational statement to 1 inch on all sides.
• Save your motivation letter in a PDF file to ensure its readability on all software and devices.
• Proofread your letter of motivation before sending it. No one would want their application to be discarded because of a typo .

Expert Hint: Since a motivational letter and a cover letter bear some similarities, many tricks that work for the latter will also help you with the former. So check out our cover letter tips and apply them to your letter of motivation.

Double your impact with a matching resume and cover letter combo. Use our cover letter generator and make your application documents pop out.

CREATE YOUR COVER LETTER NOW

Want to try a different look? There's 21 more. A single click will give your document a total makeover. Pick a cover letter template here .

How to Write a Motivation Letter?

The best approach to the structure of your motivational statement is very similar to how you would handle your cover letter outline :

1. Start With a Motivation Letter Header

Addressing a motivation letter is exactly the same as creating a header for a cover letter . Take a look at this example:

Addressing the Letter of Motivation—Example

Head of Human Resources

This is all you need to include when addressing your letter of motivation. The template for the header looks like that:

[Your First and Last Name]

[Your Job Title]

[Your Address]

[Phone Number]

[Email Address]

[LinkedIn Profile/Personal Website] (optional)

[Today’s Date / Date of Writing]

[Hiring Manager’s First and Last Name]

[Hiring Manager’s Professional Title]

[Name of Company]

[Company Street Address]

[City, State, Zip Code]

Writing a motivational letter header is pretty straightforward. That is until you reach the point of including the recipient’s details. Finding out who will be reading your letter is often not easy. Here are some tips on what you can do if you don’t know the recipient’s name:

• Check the job posting . Sometimes their name will be right there, basically in the open.
• Read the email address . Most work emails are [[email protected]]
• Find the name on their website or LinkedIn. Most important names should be displayed there with their professional titles.
• Call the company. Just ask them directly. It will show your motivation even before you send them your letter.

And if you still can’t find out to whom you should address the motivation letter? Go for “[Department Name] Hiring Manager.” It’s safe and still professional. But treat it as the last resort option. You should try finding the recipient's name on your motivation letter. After all, people respond actively to seeing their names .

2. Write an Enticing Introductory Paragraph

After addressing the letter of motivation, it’s time to get writing. But just like starting a cover letter , adding an introduction to your motivational statement is often a near-impossible task.

But it’s not really as hard as you may think it is.

Here’s the deal, the first paragraph of your motivation letter must check these three boxes:

• It states what you are applying for.
• It gives a clear answer as to why you are applying.
• And on top of that, it makes the reader want to read the rest of your motivational letter. (To do so, tell them who you are and show your skills and strengths)

Take a look at this example:

Motivation Letter Example: Introduction

One more important thing. Don’t forget to greet the recipient directly. If you pull a “to whom it may concern,” you’d better be ready not to get a favorable result.

3. Expand Your Motivational Letter in the Main Body Section

The main body of your letter of motivation should consist of 1–5 paragraphs (unlike a cover letter, which usually has one or two paragraphs) and will be the longest section of the document. Here, you’ll show your achievements, skills, and other accomplishments.

It’s also the point where you really need to sell yourself to the reader. Do it by providing stories and explanations that prove your skills and achievements.

Also, make use of resume power words and action verbs . They will make your statement of motivation sound much more impactful. You should also include some resume keywords in case the company runs your motivational statements through the ATS (or the recruiter skims through it to look for them).

Here’s what a finished main body of a motivational letter should look like:

Motivation Letter Example—Main Body

You put the bulk of your achievements, skills, and motivations into this part. And you must make sure that each one of them is true . You shouldn’t lie on your application . A trained recruiter will notice your lies from a mile away, and you can be sure they will discard your motivational statement immediately.

Expert Hint: Maintain the same tone of voice throughout the entire motivation letter. Make it sound positive, and show your motivation, but be careful not to sound needy and desperate. Companies want employees who are eager to work and grow, not people who will bail out on them when a slightly better opportunity arises.

4. Finish Your Letter of Motivation With a Strong Conclusion

The conclusion paragraph acts as a summary of your motivation letter. Use it to write short explanations for:

• Why you’d be a great fit for the company/university/program.
• What is your main goal, and what experience would you like to gain.

And do one more thing. Add a call to action. It emphasizes your commitment and pushes the reader to proceed with your application to the next step.

Check out this sample of an effective conclusion to a motivational letter:

Motivational Letter Sample—Final Paragraph

Finish your motivational letter with a formal closing. The best way is to write “Sincerely” and add your full name below. But if you’re not a fan of “Sincerely,” consider these other options:

• Best regards,
• Kind regards,

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Nail it all with a splash of color, choose a clean font, highlight your skills in just a few clicks. You’re the perfect candidate and we’ll prove it. Just pick one of 21 resume templates and get started now .

Here’s what you need to know to write a successful motivational letter:

• Use a motivational letter to apply for volunteering opportunities, internship programs, or for university admissions. If you’re applying for a standard job, supplement your resume with a cover letter instead.
• Separate your motivational letter into 4 main parts: contact information, introductory paragraph, main body, and conclusion.
• Make your motivational statement stand out by showing your enthusiasm and interest in whatever you’re applying for.
• Do research on the company so that you can reference its values in your motivation letter.

Did you learn something new about motivation letters? Are you feeling motivated to write your own motivational statement? If you have any questions or want to share your thoughts, write a comment. We’ll be happy to reply.

About ResumeLab’s Editorial Process

At ResumeLab, quality is at the crux of our values, supporting our commitment to delivering top-notch career resources. The editorial team of career experts carefully reviews every article in accordance with editorial guidelines , ensuring the high quality and reliability of our content. We actively conduct original research, shedding light on the job market's intricacies and earning recognition from numerous influential news outlets . Our dedication to delivering expert career advice attracts millions of readers to our blog each year.

Mariusz is a career expert with a background in quality control & economics. With work experience in FinTech and a passion for self-development, Mariusz brings a unique perspective to his role. He’s dedicated to providing the most effective advice on resume and cover letter writing techniques to help his readers secure the jobs of their dreams.

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How to Write a Cover Letter [Full Guide & Examples for 2024]

After weeks of heavy job searching, you’re almost there!

You’ve perfected your resume.

You’ve short-listed the coolest jobs you want to apply for.

You’ve even had a friend train you for every single interview question out there.

But then, before you can send in your application and call it a day, you remember that you need to write a cover letter too.

So now, you’re stuck staring at a blank page, wondering where to start...

Don’t panic! We’ve got you covered. Writing a cover letter is a lot simpler than you might think. 

In this guide, we’re going to teach you how to write a cover letter that gets you the job you deserve.

We're going to cover:

What Is a Cover Letter?

• How to Write the Perfect Cover Letter, Step by Step
• 15+ Job-Winning Cover Letter Examples

Let’s get started.

A cover letter is a document that you submit as part of your job application, alongside your resume or CV.

The purpose of a cover letter is to introduce you and briefly summarize your professional background. On average, it should be around 250 to 400 words long .

A good cover letter is supposed to impress the hiring manager and convince them you’re worth interviewing as a candidate.

So, how can your cover letter achieve this?

First of all, it should complement your resume, not copy it. Your cover letter is your chance to elaborate on important achievements, skills, or anything else that your resume doesn’t give you the space to cover. 

For example, if you have an employment gap on your resume, the cover letter is a great place to explain why it happened and how it helped you grow as a person. 

If this is your first time writing a cover letter, writing about yourself might seem complicated. But don’t worry—you don’t need to be super creative or even a good writer .

All you have to do is follow this tried and tested cover letter structure:

• Header. Add all the necessary contact information at the top of your cover letter.
• Formal greeting. Choose an appropriate way to greet your target audience.
• Introduction. Introduce yourself in the opening paragraph and explain your interest in the role.
• Body. Elaborate on why you’re the best candidate for the job and a good match for the company. Focus on “selling” your skills, achievements, and relevant professional experiences.
• Conclusion. Summarize your key points and wrap it up professionally.

Now, let’s take a look at an example of a cover letter that follows our structure perfectly:

New to cover letter writing? Give our cover letter video a watch before diving into the article!

When Should You Write a Cover Letter?

You should always include a cover letter in your job application, even if the hiring manager never reads it. Submitting a cover letter is as important as submitting a resume if you want to look like a serious candidate.

If the employer requests a cover letter as part of the screening process, not sending one is a huge red flag and will probably get your application tossed into the “no” pile immediately.

On the other hand, if the job advertisement doesn’t require a cover letter from the candidates, adding one shows you went the extra mile.

Putting in the effort to write a cover letter can set you apart from other candidates with similar professional experience and skills, and it could even sway the hiring manager to call you for an interview if you do it right.

Need to write a letter to help get you into a good school or volunteer program? Check out our guide to learn how to write a motivation letter !

How to Write the Perfect Cover Letter

Now that you know what a cover letter is, it’s time to learn how to write one!

We’ll go through the process in detail, step by step.

#1. Choose the Right Cover Letter Template

A good cover letter is all about leaving the right first impression.

So, what’s a better way to leave a good impression than a well-formatted, stylish template?

Just choose one of our hand-picked cover letter templates , and you’ll be all set in no time!

As a bonus, our intuitive AI will even give you suggestions on how to improve your cover letter as you write it. You’ll have the perfect cover letter done in minutes!

#2. Put Contact Information in the Header

As with a resume, it’s important to 

start your cover letter

 with your contact details at the top. These should be in your cover letter’s header, separated neatly from the bulk of your text.

Here, you want to include all the essential contact information , including:

• Full Name. Your first and last name should stand out at the top.
• Job Title. Match the professional title underneath your name to the exact job title of the position you’re applying for. Hiring managers often hire for several roles at once, so giving them this cue about what role you’re after helps things go smoother.
• Email Address. Always use a professional and easy-to-spell email address. Ideally, it should combine your first and last names.
• Phone Number. Add a number where the hiring manager can easily reach you.
• Location. Add your city and state/country, no need for more details.
• Relevant Links (optional). You can add links to websites or social media profiles that are relevant to your field. Examples include a LinkedIn profile , Github, or an online portfolio.

Then it’s time to add the recipient’s contact details, such as:

• Hiring Manager's Name. If you can find the name of the hiring manager, add it.
• Hiring Manager's Title. While there’s no harm in writing “hiring manager,” if they’re the head of the department, we recommend you use that title accordingly.
• Company Name. Make sure to write the name of the company you're applying to.
• Location. The city and state/country are usually enough information here, too.
• Date of Writing (Optional). You can include the date you wrote your cover letter for an extra professional touch.

#3. Address the Hiring Manager

Once you’ve properly listed all the contact information, it’s time to start writing the content of the cover letter.

The first thing you need to do here is to address your cover letter directly to the hiring manager.

In fact, you want to address the hiring manager personally .

Forget the old “Dear Sir or Madam” or the impersonal “To Whom It May Concern.” You want to give your future boss a good impression and show them that you did your research before sending in your application.

No one wants to hire a job seeker who just spams 20+ companies and hopes something sticks with their generic approach

So, how do you find out who’s the hiring manager?

First, check the job ad. The hiring manager’s name might be listed somewhere in it.

If that doesn’t work, check the company’s LinkedIn page. You just need to look up the head of the relevant department you’re applying to, and you’re all set.

For example, if you’re applying for the position of Communication Specialist at Novorésumé. The hiring manager is probably the Head of Communications or the Chief Communications Officer.

Here’s what you should look for on LinkedIn:

And there you go! You have your hiring manager.

But let’s say you’re applying for a position as a server . In that case, you’d be looking for the “restaurant manager” or “food and beverage manager.”

If the results don’t come up with anything, try checking out the “Team” page on the company website; there’s a good chance you’ll at least find the right person there.

Make sure to address them as Mr. or Ms., followed by their last name. If you’re not sure about their gender or marital status, you can just stick to their full name, like so:

• Dear Mr. Kurtuy,
• Dear Andrei Kurtuy,

But what if you still can’t find the hiring manager’s name, no matter where you look?

No worries. You can direct your cover letter to the company, department, or team as a whole, or just skip the hiring manager’s name.

• Dear [Department] Hiring Manager
• Dear Hiring Manager
• Dear [Department] Team
• Dear [Company Name]

Are you applying for a research position? Learn how to write an academic personal statement .

#4. Write an Eye-Catching Introduction

First impressions matter, especially when it comes to your job search.

Hiring managers get hundreds, sometimes even thousands, of applications. Chances are, they’re not going to be reading every single cover letter end-to-end.

So, it’s essential to catch their attention from the very first paragraph.

The biggest problem with most opening paragraphs is that they’re usually extremely generic. Here’s an example:

• My name is Jonathan, and I’d like to work as a Sales Manager at XYZ Inc. I’ve worked as a Sales Manager at MadeUpCompany Inc. for 5+ years, so I believe that I’d be a good fit for the position.

See the issue here? This opening paragraph doesn’t say anything except the fact that you’ve worked the job before.

And do you know who else has similar work experience? All the other applicants you’re competing with.

Instead, you want to start with some of your top achievements to grab the reader’s attention. And to get the point across, the achievements should be as relevant as possible to the position.

Your opening paragraph should also show the hiring manager a bit about why you want this specific job. For example, mention how the job relates to your plans for the future or how it can help you grow professionally. This will show the hiring manager that you’re not just applying left and right—you’re actually enthusiastic about getting this particular role.

Now, let’s make our previous example shine:

Dear Mr. Smith,

My name’s Michael, and I’d like to help XYZ Inc. hit and exceed its sales goals as a Sales Manager. I’ve worked as a Sales Representative with Company X, another fin-tech company , for 3+ years, where I generated an average of $30,000+ in sales per month and beat the KPIs by around 40%. I believe that my previous industry experience, passion for finance , and excellence in sales make me the right candidate for the job.

The second candidate starts with what they can do for the company in the future and immediately lists an impressive and relevant achievement. Since they’re experienced in the same industry and interested in finance, the hiring manager can see they’re not just a random applicant.

From this introduction, it’s safe to say that the hiring manager would read the rest of this candidate’s cover letter.

#5. Use the Cover Letter Body for Details

The next part of your cover letter is where you can go into detail about what sets you apart as a qualified candidate for the job.

The main thing you need to remember here is that you shouldn’t make it all about yourself . Your cover letter is supposed to show the hiring manager how you relate to the job and the company you’re applying to.

No matter how cool you make yourself sound in your cover letter, if you don’t tailor it to match what the hiring manager is looking for, you’re not getting an interview.

To get this right, use the job ad as a reference when writing your cover letter. Make sure to highlight skills and achievements that match the job requirements, and you’re good to go.

Since this part of your cover letter is by far the longest, you should split it into at least two paragraphs.

Here’s what each paragraph should cover:

Explain Why You’re the Perfect Candidate for the Role

Before you can show the hiring manager that you’re exactly what they’ve been looking for, you need to know what it is they’re looking for.

Start by doing a bit of research. Learn what the most important skills and responsibilities of the role are according to the job ad, and focus on any relevant experience you have that matches them.

For example, if you’re applying for the position of a Facebook Advertiser. The top requirements on the job ad are:

• Experience managing a Facebook ad budget of $10,000+ / month
• Some skills in advertising on other platforms (Google Search + Twitter)
• Excellent copywriting skills

So, in the body of your cover letter, you need to show how you meet these requirements. Here’s an example of what that can look like:

In my previous role as a Facebook Marketing Expert at XYZ Inc. I handled customer acquisition through ads, managing a monthly Facebook ad budget of $40,000+ . As the sole digital marketer at the company, I managed the ad creation and management process end-to-end. I created the ad copy and images, picked the targeting, ran optimization trials, and so on.

Other than Facebook advertising, I’ve also delved into other online PPC channels, including:

• Google Search

Our example addresses all the necessary requirements and shows off the candidate’s relevant skills.

Are you a student applying for your first internship? Learn how to write an internship cover letter with our dedicated guide.

Explain Why You’re a Good Fit for the Company

As skilled and experienced as you may be, that’s not all the hiring manager is looking for.

They also want someone who’s a good fit for their company and who actually wants to work there.

Employees who don’t fit in with the company culture are likely to quit sooner or later. This ends up costing the company a ton of money, up to 50% of the employee’s annual salary , so hiring managers vet candidates very carefully to avoid this scenario.

So, you have to convince the hiring manager that you’re passionate about working with them.

Start by doing some research about the company. You want to know things like:

• What’s the company’s business model?
• What’s the company’s product or service? Have you used it?
• What’s the company’s culture like?

Chances are, you’ll find all the information you need either on the company website or on job-search websites like Jobscan or Glassdoor.

Then, pick your favorite thing about the company and talk about it in your cover letter.

But don’t just describe the company in its own words just to flatter them. Be super specific—the hiring manager can see through any fluff.

For example, if you’re passionate about their product and you like the company’s culture of innovation and independent work model, you can write something like:

I’ve personally used the XYZ Smartphone, and I believe that it’s the most innovative tech I’ve used in years. The features, such as Made-Up-Feature #1 and Made-Up-Feature #2, were real game changers for the device.

I really admire how Company XYZ strives for excellence in all its product lines, creating market-leading tech. As someone who thrives in a self-driven environment, I truly believe that I’ll be a great match for your Product Design team.

So, make sure to do your fair share of research and come up with good reasons why you're applying to that specific company.

Is the company you want to work for not hiring at the moment? Check out our guide to writing a letter of interest .

#6. Wrap It Up and Sign It

Finally, it’s time to conclude your cover letter.

In the final paragraph, you want to:

• Wrap up any points you couldn't make in the previous paragraphs. Do you have anything left to say? If there’s any other information that could help the hiring manager make their decision, mention it here. If not, just recap your key selling points so far, such as key skills and expertise.
• Express gratitude. Politely thanking the hiring manager for their time is always a good idea.
• Finish the cover letter with a call to action. The very last sentence in your cover letter should be a call to action. This means you should ask the hiring manager to do something, like call you and discuss your application or arrange an interview.
• Remember to sign your cover letter. Just add a formal closing line and sign your name at the bottom.

Here’s an example of how to end your cover letter :

I hope to help Company X make the most of their Facebook marketing initiatives. I'd love to further discuss how my previous success at XYZ Inc. can help you achieve your Facebook marketing goals. Please don’t hesitate to reach out to me at the provided email address or phone number so that we may arrange an interview.

Thank you for your consideration,

Alice Richards

Feel free to use one of these other popular closing lines for your cover letter:

• Best Regards,
• Kind Regards,

Cover Letter Writing Checklist

Once you’re done with your cover letter, it’s time to check if it meets all industry requirements. 

Give our handy cover letter writing checklist a look to make sure:

Does your cover letter heading include all essential information?

• Professional Email
• Phone Number
• Relevant Links

Do you address the right person? 

• The hiring manager in the company
• Your future direct supervisor
• The company/department in general

Does your introductory paragraph grab the reader's attention?

• Did you mention some of your top achievements?
• Did you use numbers and facts to back up your experience?
• Did you convey enthusiasm for the specific role?

Do you show that you’re the right candidate for the job?

• Did you identify the core requirements for the role?
• Did you show how your experiences helped you fit the requirements perfectly?

Do you convince the hiring manager that you’re passionate about the company you’re applying to?

• Did you identify the top 3 things that you like about the company?
• Did you avoid generic reasons for explaining your interest in the company?

Did you conclude your cover letter properly?

• Did you recap your key selling points in the conclusion?
• Did you end your cover letter with a call to action?
• Did you use the right formal closing line and sign your name?

15 Cover Letter Tips

Now you’re all set to write your cover letter! 

Before you start typing, here are some cover letter tips to help take your cover letter to the next level:

• Customize Your Cover Letter for Each Job. Make sure your cover letter is tailored to the job you're applying for. This shows you're not just sending generic applications left and right, and it tells the hiring manager you’re the right person for the job.
• Showcase Your Skills. Talk about how your skills meet the company’s needs. And while your hard skills should be front and center, you shouldn’t underestimate your soft skills in your cover letter either.
• Avoid Fluff. Don’t make any generic statements you can’t back up. The hiring manager can tell when you’re just throwing words around, and it doesn’t make your cover letter look good.
• Use Specific Examples. Instead of saying you're great at something, give an actual example to back up your claim. Any data you can provide makes you sound more credible, so quantify your achievements. For example, give numbers such as percentages related to your performance and the timeframe it took to accomplish certain achievements.
• Research the Company. Always take time to learn about the company you're applying to. Make sure to mention something about them in your cover letter to show the hiring manager that you're interested.
• Follow the Application Instructions. If the job posting asks for something specific in your cover letter or requires a certain format, make sure you include it. Not following instructions can come off as unattentive or signal to the hiring manager that you’re not taking the job seriously.
• Use the Right Template and Format. Choose the right cover letter format and adapt your cover letter’s look to the industry you’re applying for. For example, if you’re aiming for a job in Law or Finance, you should go for a cleaner, more professional look. But if you’re applying for a field that values innovation, like IT or Design, you have more room for creativity.
• Express Your Enthusiasm. Let the hiring manager know why you're excited about the job. Your passion for the specific role or the field in general can be a big selling point, and show them that you’re genuinely interested, not just applying left and right.
• Address Any Gaps. If there are any employment gaps in your resume , your cover letter is a great place to mention why. Your resume doesn’t give you enough space to elaborate on an employment gap, so addressing it here can set hiring managers at ease—life happens, and employers understand.
• Avoid Quirky Emails. Your email address should be presentable. It’s hard for a hiring manager to take you seriously if your email address is “[email protected].” Just use a [email protected] format.
• Check Your Contact Information. Typos in your email address or phone number can mean a missed opportunity. Double-check these before sending your application.
• Mention if You Want to Relocate. If you’re looking for a job that lets you move somewhere else, specify this in your cover letter.
• Keep It Brief. You want to keep your cover letter short and sweet. Hiring managers don’t have time to read a novel, so if you go over one page, they simply won’t read it at all.
• Use a Professional Tone. Even though a conversational tone isn’t a bad thing, remember that it's still a formal document. Show professionalism in your cover letter by keeping slang, jargon, and emojis out of it.
• Proofread Carefully. Typos and grammar mistakes are a huge deal-breaker. Use a tool like Grammarly or QuillBot to double-check your spelling and grammar, or even get a friend to check it for you.

15+ Cover Letter Examples

Need some inspiration? Check out some perfect cover letter examples for different experience levels and various professions.

5+ Cover Letter Examples by Experience

#1. college student cover letter example.

Check out our full guide to writing a college student cover letter here.

#2. Middle Management Cover Letter Example

Check out our full guide to writing a project manager cover letter here.

#3. Team Leader Cover Letter Example

Check out our full guide to writing a team leader cover letter here.

#4. Career Change Cover Letter Example

Check out our full guide to a career change resume and cover letter here.

#5. Management Cover Letter Example

Check out our full guide to writing a management cover letter here.

#6. Senior Executive Cover Letter Example

Check out our full guide to writing an executive resume here.

9+ Cover Letter Examples by Profession

#1. it cover letter example.

Check out our full guide to writing an IT cover letter here.

#2. Consultant Cover Letter Example

Check out our full guide to writing a consultant cover letter here.

#3. Human Resources Cover Letter

Check out our full guide to writing a human resources cover letter here.

#4. Business Cover Letter Example

Check out our full guide to writing a business cover letter here.

#5. Sales Cover Letter Example

Check out our full guide to writing a sales cover letter here.

#6. Social Worker Cover Letter

Check out our full guide to writing a social worker cover letter here.

#7. Lawyer Cover Letter

Check out our full guide to writing a lawyer cover letter here.

#8. Administrative Assistant Cover Letter

Check out our full guide to writing an administrative assistant cover letter here.

#9. Engineering Cover Letter Example

Check out our full guide to writing an engineer cover letter here.

#10. Receptionist Cover Letter Example

Check out our full guide to writing a receptionist cover letter here.

Need more inspiration? Check out these cover letter examples to learn what makes them stand out.

Plug & Play Cover Letter Template

Not sure how to start your cover letter? Don’t worry!

Just copy and paste our free cover letter template into the cover letter builder, and swap out the blanks for your details.

[Your Full Name]

[Your Profession]

[Your Phone Number]

[Your Email Address]

[Your Location]

[Your LinkedIn Profile URL (optional)]

[Your Personal Website URL (optional)]

[Recipient's Name, e.g., Jane Doe],

[Recipient's Position, e.g., Hiring Manager]

[Company Name, e.g., ABC Corporation]

[Company Address]

[City, State/Country]

Dear [Recipient's Name],

As a seasoned [Your Profession] with [Number of Years of Experience] years of industry experience, I am eager to express my interest in the [Job Title] position at [Company Name]. With my experience in [Your Industry/Sector] and the successes I've achieved throughout my education and career, I believe I can bring unique value and creativity to your team.

In my current role as [Your Current Job Title], I've taken the lead on more than [Number of Projects/Assignments] projects, some valued up to $[Highest Project Value]. I pride myself on consistently exceeding client expectations and have successfully [Mention a Key Achievement] in just a [Amount of Time] through [Skill] and [Skill].

I've collaborated with various professionals, such as [List Roles], ensuring that all [projects/tasks] meet [relevant standards or objectives]. This hands-on experience, coupled with my dedication to understanding each [client's/customer's] vision, has equipped me to navigate and deliver on complex projects.

My key strengths include:

• Improving [Achievement] by [%] over [Amount of Time] which resulted in [Quantified Result].
• Optimizing [Work Process/Responsibility] which saved [Previous Employer] [Amount of Time/Budget/Other Metric] over [Weeks/Months/Years]
• Spearheading team of [Number of People] to [Task] and achieving [Quantified Result].

Alongside this letter, I've attached my resume. My educational background, a [Your Degree] with a concentration in [Your Specialization], complements the practical skills that I'm particularly eager to share with [Company Name].

I'm excited about the possibility of contributing to [Something Notable About the Company or Its Mission]. I'd be grateful for the chance to delve deeper into how my expertise aligns with your needs.

Thank you for considering my application, and I look forward to hearing from you soon.

The Heart of Your Job Search - Creating a Killer Resume

Your cover letter is only as good as your resume. If either one is weak, your entire application falls through.

After all, your cover letter is meant to complement your resume. Imagine going through all this effort to leave an amazing first impression in your cover letter, only for the hiring manager to never read it because your resume was mediocre.

But don’t worry; we’ve got you covered here, too.

Check out our dedicated guide on how to make a resume and learn everything you need to know to land your dream job!

Just pick one of our resume templates and start writing your own job-winning resume.

Key Takeaways

Now that we’ve walked you through all the steps of writing a cover letter, let’s summarize everything we’ve learned:

• A cover letter is a 250 - 400 word document that’s meant to convince the hiring manager that you’re the best candidate for the job.
• Your job application should always include a cover letter alongside your resume.
• To grab the hiring manager’s attention, write a strong opening paragraph. Mention who you are, why you’re applying, and a standout achievement to pique their interest.
• Your cover letter should focus on why you’re the perfect candidate for the job and why you’re passionate about working in this specific company.
• Use the body of your cover letter to provide details on your skills, achievements, and qualifications, as well as make sure to convey your enthusiasm throughout your whole cover letter.
• Recap your key selling points towards the end of your cover letter, and end it with a formal closing line and your full name signed underneath.

At Novorésumé, we’re committed to helping you get the job you deserve every step of the way! 

Follow our career blog for more valuable advice, or check out some of our top guides, such as:

• How to Make a Resume in 2024 | Beginner's Guide
• How to Write a CV (Curriculum Vitae) in 2024 [31+ Examples]
• 35+ Job Interview Questions and Answers [Full List]

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Dive Into Expert Guides to Enhance your Resume

Have you ever heard of a motivation letter? It’s a powerful tool to help you snag that dream job and it’s becoming increasingly popular. 

Let’s dive into what exactly a motivation letter is, when it’s best to use one, and how to write it. And don’t worry, we’ve got some inspiring examples to share with you too!

Use our online editor to craft the perfect letter

Impress employers with our professional templates and stand out.

What Is a Motivation Letter?

So, what is a motivation letter , you ask? Well, it’s a short letter that explains why you’re the perfect fit for a job. We’re talking just one page here. It’s your chance to highlight your achievements and showcase your interests.

Typically, you’ll attach a motivation letter to your resume when you apply for a job. But that’s not all. You can use it in other situations, like applying to a college or university, an educational program, an internship, or even a volunteer role.

Now, you might be thinking, “Isn’t that what a cover letter is for?” Great question! There are indeed similarities and differences between these two documents. We’ll break it down for you in just a bit.

Craft your letter in 3 simple steps

• Select one of our unique cover letter templates
• Write a text tailored to your professional profile
• Download your letter in PDF or TXT format and easily share it online

Motivation Letter vs. Cover Letter

Now, let’s talk about cover letters and motivation letters. They might seem pretty similar at first glance—both are 1 page or less and go along with your resume and application. Their goal? To impress the hiring manager and make them seriously consider your application.

But here’s the scoop: there’s one key difference between these two types of letters.

Cover letters dive into the nitty-gritty, with specific examples of how your education, skills, job experience, and achievements perfectly align with the job requirements. They concentrate on highlighting your work experience.

On the flip side, motivation letters take a broader approach . Instead of focusing on specifics, they showcase your interests, personality traits, and the reasons behind your application. They’re great when you don’t have much relevant experience to share. We’ll dig into this more in the next section.

See? Cover letters and motivation letters each have their own superpower. Let’s discover how to make the most of motivation letters for your dream job!

The best cover letter templates

When to Use a Motivation Letter

As mentioned above, if you lack experience directly related to the position you want, a motivation letter can be a real game-changer. It’s perfect for those entry-level roles you’re aiming for.

1. Motivation Letter for University

Now, let’s dive into some specific situations. When it comes to applying to university, your application alone might not fully capture your passion and excitement. That’s where a motivation letter jumps in to save the day.

Use it as a platform to highlight your special connections with the university, why you’ve always dreamed of attending that specific school , or why you’d be an amazing fit for their programs. Show them the real you!

2. Motivation Letter for Job

And when it’s time to land your very first entry-level job , you might not have the work experience to boast about on your resume just yet. But don’t worry! Your enthusiasm and unique qualities can shine through in your motivation letter. It’s all about what makes you stand out from the crowd.

3. Other Times to Use Motivation Letters

Here’s something super cool: motivation letters aren’t limited to just education or employment. They can work their magic for other opportunities too. Just imagine the impact a motivational letter could have on your application for a volunteer position or an internship. It could be a total game-changer.

How to Format a Motivation Letter

The structure of a motivation letter is very important because it helps you present your ideas and showcase your desire to make a real impact in a new company. 

In this section, we’ll dive into the key parts of a motivation letter: the introduction, body, and conclusion. But that’s not all! We’re also here to guide you on what to include in each section, so you can create a compelling, well-formed letter.

Introduction and Recipient Information

Starting your motivation letter with a professional salutation is the way to go. It shows that you mean business. Make sure to address the recipient by their name and title if you have that information. It adds a personal touch and shows that you’ve done your homework.

But if you don’t have the recipient’s name, don’t stress. You can use a general salutation like “Dear Sir/Madam” or “To Whom It May Concern.” It’s totally okay and still professional.

Next comes the introduction. It’s all about giving a brief introduction of yourself and stating the purpose of the letter. Are you applying for a job, internship, or scholarship? Let them know! Keep it concise and to the point.

Write a letter to tell why you want the job and what makes you good for it. Split the body into 2 or 3 paragraphs so it’s easy to read.

• Why you want the job : In the first part, tell why you want the job. Say what you like about the company and how the job fits your plans.
• What you can do : In the next part, talk about what you can do. Share things you’ve done before that show you’re right for the job. Use real examples to show your skills.

Finish your motivation letter layout by going over what you said and showing how excited you are about the job .

Let them know you’re ready to talk more and give them a way to contact you. Close your letter with words like “Sincerely” and then put your name.

A well-structured letter, with attention to detail, effectively presents your eagerness and qualifications for the position.

How to Write a Motivation Letter

If you find resume and cover letter writing, a challenge, you might feel that motivation letters are intimidating as well. The good news is, they don’t have to be!

Create a Motivation Letter Template

Now you know how a motivation letter should look. Let’s get into the details. 

To know exactly how to write a motivation letter for a job application it’s really important to include all the necessary details. It should be like a regular business letter . Keep it professional and follow the usual format. 

Use the steps below to show why you’re the best for the job.

• Use a template : A motivation letter template can help you write better and not miss anything. 
• Your address : Put your address at the top or just above the date. Only add your street, city, state, and zip. No need for your name here. 
• Date : Write the full date, like “April 6, 2023.” 
• Who you’re writing to : Write the person’s title, name, and address. Make sure it’s all correct. 
• Greeting : Start with “Dear” and the person’s name or title, like “Dear Mr. Smith.” Use a colon after. 
• What to say : Split your letter into short parts. Start by stating the position or program you are interested in, then explain your motivations. Highlight your qualifications, skills, and relevant experiences that make you an ideal candidate. Be specific and provide examples or anecdotes that support your claims.
• End your letter : Finish with words like “Sincerely” or “Thank you.” This shows you’re thankful for their time. 
• Sign it : If it’s a paper letter, leave space to sign your name. If it’s an email, you don’t need this space.

Always type your full name on the letter, whether it’s on paper or email. This shows it’s really from you and you agree with what’s written. 

If you send other documents with your letter, like a resume, say so in the letter. Write something like “Enclosures: Resume, Application.” 

In emails, just say you’ve added attachments below your name or in the letter.

Motivation Letter Writing Tips

You can use the following tips as a checklist to make sure your letter is the best it can be.

• Use the hiring manager’s name : If you don’t know it, look on the company’s website or call them. If you’re not sure about their gender, just use their job title or full name without “Mr.” or “Dr.” 
• Don’t just repeat your resume in the letter : Instead, add the things that didn’t fit in your resume. 
• Use action verbs : to make your letter lively. 
• Include resume keywords . The company might pass both your resume and letter through an applicant tracking system (ATS).
• Don’t sound too eager or make things up : They’ll find out if you’re not honest. 
• At the end, include why you’re right for the job and what you hope to learn. Last, ask them to contact you or say you hope to talk soon. 
• Check your letter for mistakes : Use tools like Grammarly to help.

Enhance your content with our pre-defined cover letters

Do you need help writing your cover letter? Select the category that corresponds to your professional profile to access our pre-defined texts.

Our suggestions enable you to obtain a compelling letter tailored to your profession quickly and easily.

Motivation Letter Sample

Motivation letters are used for many reasons, so they can vary significantly. You can change the example in this section to fit your needs. 

The motivation letter example below is about an entry-level job for Raul. He hasn’t held a paying job before, but he highlights experiences that might not be on his resume.

123 Address Street

Anywhere, USA 33333

September 10, 2022

ABC Company

456 Workplace Lane

Dear Mr. Smith:

As a first-generation university student, I am looking for a position that will enable me to pay my tuition while making allowances for my class schedule. When I saw your job listing for a weekend Customer Service Representative on the campus information board, I felt that we would be a perfect fit for each other’s needs.

While my on-the-job experience is limited, I have a great deal of experience in dealing with customers. Throughout my teenage years, I have helped out in the family business, a small convenience and souvenir store at the heart of a tourist district.

My duties there were often public-facing, arranging items for sale and assisting customers in finding what they needed. I always did my best to help customers leave with smiles on their faces, even going above and beyond what might be expected. This resulted in many 5-star reviews for the business on Tripadvisor and Google.

Thank you for your consideration. I’d be happy to speak with you in person or via phone to discuss the position and my qualifications further.

With gratitude:

Raul Ascencio

The following motivation letter example concerns an  academic program.  Sue is a high school senior seeking a summer internship after graduation. Her letter is imbued with a passion for the field as well as its relationship to her career goals.

March 1, 2023

Cindy Diver

Caribbean Coral Restoration Project

789 Coastal Road

Nassau, Bahamas

Dear Dr. Diver,

For as long as I can remember, I’ve wanted to do something to help reverse the damage humans have caused to our planet. For that reason, I was thrilled to receive an invitation to apply to the Caribbean Coral Restoration Project summer program.

Though I come from a landlocked state, I received my open water scuba certification from SDI last August. Training took place in a flooded quarry in Pembroke, Kentucky. I look forward to taking my first “real” oceanic open water dive in the warm waters near your research station.

During my high school education, I have pursued as many ecological opportunities as possible. I participated in the 4-H Club’s Wildlife Judging Team for four years, twice winning regional competitions. I also keep an action camera as a constant companion, participating in citizen science projects such as iNaturalist and Cornell University’s annual bird count.

I have been accepted into State University’s biology program, beginning next fall. After obtaining a bachelor’s degree in biology, I plan to pursue my master’s in marine biology. I hope to start that part of my journey with real field experience under my belt. Please feel free to contact me if you require any further information. My application and resume are enclosed.

Key Takeaways

With the correct format and style, you can create a motivation letter that can win over any recruiter. To do so remember the key points that were addressed in this guide.

• Motivation letters can effectively be used in place of cover letters when you have little experience or are applying to a university, internship, or volunteer program.
• Use professional business letter formats.
• Address your motivations and qualifications clearly in the body of your letter.
• Express your personality, passions, and motivations.

Ensuring your letter is written in this style will boost your chances whether you’re an entry-level employee or an experienced worker.

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Write an Irresistible Motivation Letter: Tips and Examples

When applying for a job or a university program, the motivation letter is your opportunity to make a great first impression. It is your chance to showcase your skills, achievements, and personality to the employer or admission committee.

Overview of Motivation Letter

A motivation letter, also called a cover letter, is a formal letter that accompanies your resume or application. It is usually one page in length and explains why you are applying for the position, how you meet the requirements, and what you can contribute to the organization or institution.

Importance of Motivation Letter

Your motivation letter is more than just a formality; it can make or break your chances of getting hired or accepted. Many employers and universities use it as a screening tool to evaluate your communication skills, motivation, and fit for the position or program. A great motivation letter can set you apart from other applicants and make you stand out as a top candidate.

Research and Preparation

When crafting an irresistible motivation letter, research and preparation are key. To impress your potential employer, you need to show that you understand both the target audience and the organization you’re applying to. Here are some steps you can take to make sure you hit the mark.

A. Identify the Target Audience

Your motivation letter should be tailored to the specific person or people who will be reading it. Who are they, and what do they value? Depending on the industry, the answer to this question may vary. For example, if you’re applying for a job in a creative field, your potential employer may be looking for someone with an eye for detail and a unique vision. However, if you’re applying to a corporate position, they may be more interested in someone who can demonstrate leadership and management skills.

When identifying your target audience, take a look at the job description and company website. Look for clues about the organization’s values, goals, and preferred qualifications. This can help you tailor your letter to the reader’s needs and interests.

B. Research the Organization

In addition to understanding your target audience, it’s important to have a deep understanding of the organization you’re applying to. This can help you speak to the specific challenges and opportunities that the company faces, and demonstrate how you can contribute to their goals.

Start by researching the company’s history and mission, as well as their recent news and developments. Learn about the company culture and values, and try to get a sense of what it’s like to work there. You should also research the industry more broadly, and stay updated on relevant trends and news.

C. Highlight Key Skills and Qualities

Finally, your motivation letter should emphasize your key skills and qualities in a way that shows how they relate to the job you’re applying for. Make sure to use specific examples and anecdotes that demonstrate how you’ve put these skills into practice, and explain how they can benefit the organization.

Some key skills and qualities to emphasize might include:

• Leadership and management
• Problem-solving and critical thinking
• Communication and collaboration
• Creativity and innovation
• Industry-specific technical knowledge and expertise

By highlighting these qualities, you can demonstrate that you have what it takes to excel in the role and contribute to the organization’s success. Just make sure to stay concise and focused, and avoid being too general or vague in your descriptions.

Structure of the Motivation Letter

When it comes to writing an irresistible motivation letter, how it is structured can make a significant difference in whether or not it catches the attention of the reader. Here, we will discuss the basic structure of a motivation letter, as well as the key components of each section within it.

A. Basic Structure

The basic structure of a motivation letter should include an introduction, body, and conclusion. These sections are what set it apart from a traditional cover letter or resume.

B. Introduction

The introduction serves as the opening statement of your motivation letter. It should be brief, yet compelling enough to capture the attention of the reader. Consider starting with a personal anecdote, a quote, or a statement that highlights your strengths or interests.

The body of your motivation letter is where you delve deeper into your experiences, skills, and why you are the perfect fit for the position you are applying for. Divide this section into several paragraphs, each one addressing a specific topic or point. Use examples to illustrate your points, and be sure to tailor your language to the specific job requirements and company culture.

D. Conclusion

The conclusion serves as the closing of your motivation letter, and should leave a lasting impression on the reader. Summarize your key points, reiterate your interest in the position, and thank the reader for their time and consideration. Consider ending with a call to action, such as requesting an interview or further discussion.

A well-structured motivation letter can make all the difference in catching the attention of potential employers. The basic structure should include an introduction, body, and conclusion, each section highlighting your skills, experiences, and why you are the best fit for the job. By using examples to illustrate your points, tailoring your language to the specific job requirements, and ending with a compelling call to action, you can write an irresistible motivation letter that will set you apart from the competition.

Dos and Don’ts of Writing a Motivation Letter

When it comes to writing a winning motivation letter, there are several dos and don’ts to keep in mind. Follow these guidelines for best results:

Use active voice: Use active rather than passive voice to convey passion and energy in your writing.

Keep it concise: Keep your letter brief and to the point, highlighting your relevant skills and experience.

Use real-life examples: Include concrete examples of situations where you have demonstrated the skills and qualities relevant to the position you are applying for.

Highlight accomplishments: Focus on your achievements and successes, and use them to demonstrate how you will be an asset to the organization.

B. Don’ts

Don’t use slang or jargon: Keep your language professional and avoid using slang or technical jargon that may be unfamiliar to the reader.

Don’t repeat the resume: Your motivation letter should complement, not repeat, your resume. Avoid duplicating information that is already included in your CV.

Avoid generic statements: Be specific and concrete in your writing, and avoid vague or generic statements that do not add value to your application.

Don’t make demands: Remember that your motivation letter is a sales pitch, not a request. Avoid making any demands or ultimatums, and keep your tone positive and professional.

Tips for Writing an Irresistible Motivation Letter

When it comes to writing a motivation letter, there are certain key tips that can help you make your application stand out. Here are some of the most important things to keep in mind:

A. Address the right person

One of the easiest ways to make a bad impression with your motivation letter is to get the addressee wrong. Before you begin writing your letter, make sure you have the correct name and title of the person who will be reading it. You don’t want to start off on the wrong foot by sending a letter to the wrong person or using the wrong title.

B. Use strong opening sentences

The first few sentences of your motivation letter are crucial, as they are what will grab the reader’s attention and make them want to keep reading. Use powerful language and vivid imagery to make your opening sentence as compelling as possible. You might also consider starting with a bold statement or a question that will pique the reader’s curiosity.

C. Showcase enthusiasm

Enthusiasm is one of the key characteristics that employers look for in potential hires, so it’s important to let your passion and excitement shine through in your motivation letter. Talk about why you are excited about the job or program you are applying for and how it aligns with your personal goals and values. Use concrete examples to illustrate your enthusiasm and make it clear that you are genuinely passionate about this opportunity.

D. Highlight relevant skills and experiences

Your motivation letter should make it clear why you are the best candidate for the job or program you are applying for. One of the best ways to do this is to highlight your relevant skills and experiences. Talk about specific projects you’ve worked on or accomplishments you’ve achieved that demonstrate your abilities and qualifications. You don’t want to just list your skills; you want to show how they have been put into practice.

E. Use positive language

Finally, it’s important to use positive language throughout your motivation letter. Avoid negative phrasing or any language that might come across as defensive or apologetic. Instead, focus on highlighting your strengths and achievements and framing them in a positive light. Use active verbs and confident language to show that you are capable, competent, and ready to take on the challenges ahead.

By following these key tips, you can craft an irresistible motivation letter that will help you stand out from the crowd and land your dream job or program. Good luck!

Common Mistakes to Avoid

When writing a motivation letter, it’s essential to avoid common mistakes that can make your application look unprofessional and reduce your chances of success. Here are some of the most common mistakes you need to avoid:

A. Grammatical errors

Grammatical errors are perhaps the most common mistake made by job applicants when writing a motivation letter. These errors can include misplaced verbs, lack of subject-verb agreement, and run-on sentences. To avoid grammatical errors, it’s best to proofread your letter carefully and consider using a grammar-check tool, such as Grammarly.

B. Spelling mistakes

Spelling mistakes can also make your motivation letter look sloppy and unprofessional. Common spelling mistakes that you need to avoid include homophones, such as “your” and “you’re,” words with multiple spellings, such as “judgment” or “judgement,” and typos resulting from typing errors.

C. Confusing writing style

Your motivation letter should be easy to read and understand. Confusing or convoluted writing style can discourage the recruiter from reading the entire letter. Use clear and concise sentences that get to the point, and consider using bullet points to organize your thoughts.

D. Lack of enthusiasm

Finally, a lack of enthusiasm can make your letter appear bland and uninteresting. Use descriptive words to convey your passion for the job and the company, and provide examples of your achievements and qualifications that demonstrate your enthusiasm for the position you’re applying for.

By avoiding these common mistakes, you can enhance the quality of your motivation letter and increase your chances of success in landing your dream job.

Example of an Irresistible Motivation Letter

As a copywriter and subject matter expert, I can attest that a well-crafted motivation letter can be the key to landing your dream job or securing your desired scholarship. To further illustrate this point, let’s delve into an analysis of a sample motivation letter and why it works so well.

A. Analysis of a Sample Motivation Letter

The sample motivation letter we’ll be analyzing was written by Jane Doe as part of her application for a marketing internship at a leading company. Some key points that make this letter stand out include:

Personalization: Jane takes the time to research the company and its goals, and tailors her letter to show how she can contribute to those goals specifically. This shows that she is genuinely interested in the company and not just blindly applying to any available position.

Clear structure: The letter is well-organized, with an introduction that states her purpose and a body that presents specific examples to back up her claims. The closing paragraph then sums up her strengths and expresses her eagerness to meet and discuss further.

Positive tone: The letter is upbeat and confident without being overly boastful or arrogant. Jane shows that she is passionate about her field and eager to learn more, while still acknowledging that she still has room to grow and improve.

B. Tips on Why the Sample Letter Works

So, what can we learn from Jane’s motivation letter? Here are a few tips to keep in mind when crafting your own:

Do your research: Take the time to read up on the organization you’re applying to and figure out what they’re looking for. Then, customize your letter to show how you can meet those needs specifically.

Be specific: Don’t just make vague claims about your skills or experience. Use concrete examples and data to back up your assertions, whether it’s a successful project you led at a previous job or a relevant course you excelled in.

Keep it upbeat: While it’s important to showcase your qualifications and accomplishments, don’t forget to convey your enthusiasm and passion for the industry or field you’re applying to. Companies want to hire people with energy and drive, so show them that you’re excited to get to work.

The key takeaway from Jane’s letter is that a well-crafted motivation letter can truly set you apart from the competition. By taking the time to personalize your letter, showcase your strengths, and stay positive, you can make a strong case for why you’re the ideal candidate for the job or scholarship you’re after.

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Ultimate Guide to Crafting a Winning Motivation Letter in 2024

The Fundamentals of Motivation Letters

• Mastering the Structure and Content
• Enhancing Your Motivation Letter

Review and Refine Your Motivation Letter

Motivation letter faqs.

Scholarships, degrees, volunteer roles, internships, and jobs share a key requirement: motivation.

No matter if you’re applying for a research position or hoping to score a scholarship, the person you’re writing to wants to know that you’re motivated, and beyond that, what motivates you. That’s why writing a motivation letter is very different from writing a cover letter —it’s not just about your qualifications but more about what makes you tick, your story, and what brought you to where you are now.

Writing a motivation letter that captures the reader from the get-go might seem tricky, but don’t worry—that’s what we’re here for. Check out our comprehensive guide for all the motivation letter tips, examples, and templates you could wish for.

Motivation letters, also known as—surprise—letters of motivation, are often a requirement for various academic programs, scholarships, volunteering, and more.

But what are they really , and how are they any different from, say, a letter of interest or even a cover letter? Buckle up because that’s what we’ll be discusssing below.

Introduction to motivation letters

A motivation letter is essentially a single-page introduction that you send, often alongside other required documents, to institutions, companies, or individuals that might be interested in them. You’ll mostly see these in academic contexts, be it scholarships or college applications.

Motivation letters are mostly used for:

• College admissions
• Scholarship applications
• Study abroad programs
• Research positions and fellowships
• Internships
• Volunteering
• Specialized workshops and conferences
• Rarely, job applications

More often than not, a motivation letter will be required if you’re applying for any of the above. Even if it’s not, writing one and discussing your background, what’s important to you about that particular program, and a little bit of personal motivations can be the thing that sets you apart from other candidates.

A motivation letter is different from a letter of interest , letter of introduction , letter of intent, or a cover letter, although you will sometimes see these terms used interchangeably. The goal is to discuss why you’re motivated to apply and how the opportunity fits into your long-term goals and plans.

Think of it as a sort of hype letter from you to the position you’re applying for. Sure, you might be sending several of these just in case you don’t get into your first choice, but the recipient doesn’t need to know that.

To them, it should sound like this is your dream field of study, your number one college, or a life-changing internship opportunity. And more importantly, it should explain just why you’re the best pick for the opening.

Knowing when to write a motivation letter

Seeing as people use the term “motivation letter” pretty loosely, you may find them used in the context of getting a job—especially in Europe. However, the most common use cases revolve around academic opportunities.

Below, we’ll explore three of the most popular scenarios and give you handy templates to use when crafting your own.

Applying for a college program

Most universities require a motivation letter as part of the application process. When writing one, your goal should be to go over your academic goals, but also your hobbies and interests .

Colleges are after well-rounded students who have something to bring to the table, so if you can express why this program and this school are both important to you, you’ll have one foot in the door!

Here’s a template you can use to get started on your own motivation letter:

University Motivation Letter

Jessica Alvarez 123 Pretend Ave. Stanford, CA 94305 [email protected] (650) 555-0123

April 18, 2024

Ms. Evelyn Harper Director of Admissions Office of Undergraduate Admission Stanford University 123 Pretend Ave. Stanford, CA 94305

Dear Ms. Harper,

I am writing to express my sincere interest in the master’s in environmental science at Stanford University. I’m a recent graduate, having completed the program at the University of Colorado Boulder. My dream has always been to pursue an environmental science degree at Stanford, and I hope to contribute my drive and passion for environmental issues in the upcoming class of 2025.

Growing up, I became acutely aware of the disastrous impact of climate change on our planet. From glaciers to global temperatures, the whole world is affected by the mistakes that we now have to work hard to fix. My goal has always been to address climate change through innovative research and sustainable practices. I hope to one day put my knowledge and skills to use by becoming a leader in environmental policy reform.

I know that the Environmental Science program at Stanford is one of the best in the country, but the prestige is not what drove me to apply. I feel that your course is comprehensive and aligns with my dream of making a significant impact on global sustainability efforts perfectly.

I have the utmost respect for Stanford University and I am confident that my knowledge of environmental science will be an asset to every project I participate in as well as a life-changing experience for me.

Thank you for considering my application. I am looking forward to the opportunity to discuss this with you in further detail at your convenience.

Sincerely, Jessica Alvarez

Applying for a scholarship

If you’re applying for a scholarship, a motivation letter is your golden opportunity—quite literally—to wow the recipient and explain to them why you are the most worthwhile candidate.

Scholarships are often few and far apart, and almost always, there’ll be more applicants than there are spots. This is why your letter needs to outline not just straight-up academic excellence, but also your future goals and what drives you to seek a scholarship. It’s okay (or even recommended) to be candid, but keep it professional.

Here’s a template to inspire you before you write your own letter of motivation:

Scholarship Motivation Letter

Jordan Padalecki 123 Pretend Ave. Atlanta, GA 30301 [email protected] (404) 555-6168

January 19, 2025

Mr. Thomas Griffin Scholarship Committee Coca-Cola Scholars Foundation 123 Pretend Ave. Atlanta, GA 30301

Dear Mr. Griffin,

My name is Jordan Padalecki and I have recently obtained my bachelor’s degree in computational media from the Georgia Institute of Technology. With great enthusiasm mixed with a dash of hope, I am writing to you to apply for the Coca-Cola Scholars Program. My dream has always been to utilize technology and media to develop educational programs that enhance learning experiences for underserved communities, and I hope that with your help, I will achieve my goals.

Throughout my education, I always strived to maintain good grades. I was an active student, with participation in coding hackathons and my role as a volunteer tutor for local community centers driving me always to learn more and do more. I’ve had my eyes on the prize from a young age, but now, I am faced with a problem that so many other students have to deal with—my situation doesn’t permit me to keep pursuing these goals and achieve my dream master’s degree in educational technology at the University of California.

Due to my family’s limited financial resources and the high costs associated with advanced education, securing funding through personal means is not feasible. This has driven me to apply for a scholarship, hoping to continue my education without the overwhelming burden of debt.

My family, as well as my past experiences, have instilled in me a profound sense of responsibility and drive for knowledge and success. I know that if I am given the chance, I will make the most out of every second at Berkeley and go on to create and implement innovative educational tools that can significantly improve learning outcomes in regions where access to technology is scarce.

I am eternally grateful for your time and your consideration. Please feel free to reach out with any questions, and I hope that we can discuss my application soon.

Sincerely, Jordan Padalecki

Applying for an internship

When applying for an internship, aside from deciding on a fantastic resume template , you should consider sending a motivation letter. In this iteration, the motivation letter is perhaps closest to a cover letter, but it’s not quite the same thing.

Focus this one on your enthusiasm for the field, your approach to learning, and how this internship can be transformative to your career—but don’t forget to throw in a few words on why you’re the best candidate for the role. (Hint: using a cover letter generator can be a good start to give you some ideas.)

Here’s an example template for this type of motivation letter:

Internship Motivation Letter

Daniel Romanescu 123 Pretend Ave. Redmond, WA 98052 [email protected] (425) 555-0147

June 13, 2024

Ms. Jamila Coughlan Internship Coordinator Microsoft Corporation 123 Pretend Ave. Redmond, WA 98052

Dear Ms. Coughlan,

I am reaching out to express my enthusiastic interest in the Software Engineering Internship at Microsoft. As a recent graduate in computer science from the University of Washington and a lifelong programming enthusiast, I am eager to apply the theoretical knowledge and skills I’ve acquired in a real-world setting. I believe that my proficiency in C# and Python, as well as my experience with cloud services, will allow me to make an impact during my time at Microsoft.

I started my education at the University of Washington with a clear goal: becoming a software engineer. Not only do I find programming fascinating, but I am also motivated by the potential to develop software solutions that can improve everyday life for millions of users. My coursework in advanced programming techniques and cloud computing has provided me with a solid foundation in critical software development skills and cloud integration, and I am keen to further develop these skills through hands-on experience.

During a prior internship at a local tech startup, I was able to lead a team project that developed a comment section under every news post, resulting in a 30% increase in user engagement in the application. I am confident that these experiences, alongside my proactive approach and strong work ethic, will allow me to make a meaningful contribution to the software development team at Microsoft.

I am excited about the opportunity to bring my talents and my drive to Microsoft Corporation as an intern and I couldn’t be more eager to learn from your industry-leading experts.

I look forward to discussing this opportunity during an interview. Thank you so much for your consideration.

Sincerely, Daniel Romanescu

Mastering the Structure and Content of Motivation Letters

You may have a bucketful of motivation and an eagerness to work hard and do your best, but the recipient of your letter of motivation won’t know that unless you make it clear from the get-go.

People often get hundreds of letters, meaning that some of them end up in the bin. To prevent that from happening to yours, it’s important to structure it in a compelling way—which is what we’ll talk about below.

Structuring your motivation letter

Although any and all templates should be used as a starting point and not as a fill-in-the-blanks process, you should still stick to a traditional structure in a motivation letter. Surprise the reader with the content and hook them in with a strong intro, all the while making sure that your letter makes sense and flows well.

Right, but how do you structure all of that in a way that makes sense? Here’s our secret recipe for a winning letter of motivation.

Greeting and intro

To ensure that the recipient reads your letter, you need to chuck all generic greetings and intros out of the window. A personalized greeting is where it’s at, and if possible, try to address the recipient by name.

After the greeting, introduce yourself and state the purpose of your letter in the first sentence. Then, quickly dive into what sets you apart from others, be it your admirable drive or relevant skill set. This is just a single paragraph, but every sentence needs to be highly impactful.

Body of the letter

The next two to three paragraphs make up the body of your letter of motivation. This is where you can elaborate on the things you already briefly touched on in the intro.

In most letters, you’ll want to start by discussing your academic background and/or professional experience , and diving into what led you to where you are now. Mention any relevant coursework, group projects, extracurriculars, or volunteer work that aligns well with the opportunity.

In the second paragraph, switch gears to talking about your motivations and aspirations . This is especially important in letters tailored for scholarships, or those applying for jobs at nonprofits or volunteer positions. If you have personal reasons that drove you to reach out to this particular company or institution, shout them from the rooftops right here.

Conclusion and signoff

In the final paragraph, thank the reader for their consideration. Then, throw in a so-called call to action, meaning a sentence that drives them to act; such as “I look forward to discussing this opportunity during an interview.”

Sign off with a simple, “Sincerely, [your name].”

Crafting a compelling narrative

Your job is to tell a story, and this story needs to hit a few beats. You need to drive the point home that you’re interested in this particular opportunity and nothing else.

Next, you need to show what got you to where you are now— why are you interested in this, and what are you hoping to achieve?

Lastly, treat your qualifications as a cherry on top that shows that you’ve put a lot of effort into your field of interest and that you can’t wait to keep doing the same with this new opportunity.

Creating your motivation letter with not just the structure, but also the narrative in mind, will make for a more engaging read, and that’s always a good thing.

Here are some useful tips for this part of the process:

• Look for connections. How do your background and education align with the opportunity you’re applying to? What about your motivations and goals? When writing your letter, look for opportunities to make these little connections. Instead of just saying: “I’m driven,” say: “I was particularly impressed with the success of your track team, and I believe that my drive to keep training and do even better would make me fit right in with the class of 2025.”
• Get a little personal. Chances are that the recipient of your letter is getting many more of them from other people, and if they can all essentially be summed up as “Hi, pick me, thank you,” not a single one will stand out. That’s why getting a little personal is recommended, but make sure to keep your tone professional. Discuss why you, as a person and not just as a student or as an employee, dream of landing this opportunity.
• Drive the point home. When you’re concluding your letter, it’s a good idea to include a sentence that summarizes the contents and compels the reader to get back to you. An example of that can be, “My background in computer science and my love for coding position me as a strong candidate for the software engineering internship program at [company]. I look forward to discussing this with you further in any manner that suits you.”

Enhancing Your Motivation Letter with Advanced Strategies

Getting to the point where you have a draft may take some time, but even if you’re feeling eager, don’t send your letter just yet. Hold your horses! It’s important to polish this letter to perfection.

Check out our tips on some more advanced strategies that will give your letter that little bit of extra charm.

Personalizing your letter

We’ll share a harsh truth with you: a letter of motivation that is not personalized is most likely going to end up in the trash with the rest of the application.

People in charge of admissions, scholarships, and recruiting all receive so much correspondence that even top-notch applicants get overlooked. This is why being generic is a killer, and personalizing your letter is the way to go.

What can you do to make sure your application practically screams, “I’ve done my homework” and gets picked out of a hundred other letters?

• Do lots of research. You can’t create an effective letter without knowing the place you’re applying to in and out. Before you even start writing, learn about the company or organization and take notes on some of the programs and recent achievements. Mention them in your letter if they’re relevant.
• Tap into mission and values. Start with the basics—what is the core mission of the organization, and what values does it uphold? Knowing this allows you to tailor your narrative in a way that echoes the principles they want to see. In your research, go beyond just a simple skim of the About Us page and see if the organization is involved in any charitable work or has made any mission statements.
• Talk about specific programs. Look for specific programs, initiatives, or projects that excite you and relate to your field of interest. Mentioning these not only shows that you’ve done your homework but also that you are genuinely enthusiastic about contributing to these areas.
• Show some personality. Some letters need to be super formal, but while we don’t advise being casual, it’s okay to let go of the reins a little in your motivation letter. Let your personality shine through the words on the page and show how important this is to you.

Avoiding common mistakes

Writing a motivation letter means striking a delicate balance between personal expression and professional appeal. That makes it equally tricky as writing a resume , but it’s made harder by the fact that you won’t have a handy resume checker to look through your work for you at the end of the process.

Some of the pitfalls we discuss below need to be avoided like the plague.

• Don’t be generic. We’ve talked about this, but it warrants repeating in its own little section. Being generic is a surefire way to be ignored. It can be tiring, but avoid using a one-size-fits-all approach and write a new motivation letter from scratch for each position that you truly care about.
• Avoid clichés. Motivation letters kind of lend themselves to clichés, but try to steer clear of them. Saying something like “This is my dream and I’m a hard worker” is both generic and irrelevant. Instead, get specific, delving deeper into what this opportunity means to you. For example: “Ever since my childhood dog developed kidney disease and I helped my parents look after him, I knew that I wanted to become a veterinarian and help other animals through their pain. I know that studying at [college] is not a walk in the park, but that is precisely why I chose it—I want to work hard and become the best vet I can be.”
• Know when to stop. Even if you have a lot to say, it’s important to be concise and to the point. Your letter should always fit a single page and should ideally have no more than four to five paragraphs.

We’re almost at the finish line. You have your letter, it’s looking fantastic, and you’re itching to send it off so that you can count the days until you get a response.

That’s all well and good, but before you hit that tantalizing “Send” button, make sure to apply these finishing touches for even better effect.

Proofreading and editing

Our number one tip? Proofread your letter and then (figuratively) sleep on it. ****Don’t send this very important letter as soon as you finish it after working on it until 5 in the morning. Instead, proofread it once, get some sleep, edit it again, and then send it off. You don’t want to appear unprofessional.

Your editing process should go beyond a quick check for typos. Start by checking your grammar and punctuation. A good tip to spot mistakes is to read your letter starting with the final paragraph—it’ll appear fresh in your mind and help your brain identify potential problem areas.

Next, check for coherence and flow. Ensure that the story you want to tell is easy to follow; adjust paragraph length; cut unnecessary words and sentences. Your letter needs to be concise and impactful.

Lastly, consider your tone. Motivation letters tend to have a more personal edge than, let’s say, a ChatGPT cover letter —but they’re still addressed to professionals, not friends. Make sure that you’re coming off as candid and respectful.

Seeking feedback

To help you further, here are some common mistakes to avoid in counter offer letters.

Let’s be real—writing a letter of motivation takes time. It’s probably taken you a few hours by this point, if not longer, and with breaks, the whole process can sometimes take days.

After that much time, your brain will become so used to every turn of phrase and every word in the letter that you’ll become far less likely to spot any mistakes.

This is why a fresh pair of eyes can help, but not just to proofread or fix the flow. Asking the right person to give you feedback on your letter is often a crucial part of writing it.

This is especially common in academic settings. When applying for colleges, you’ll ask your teachers for review, and then revise your letter based on their feedback. Similarly, applying for a master’s program or an internship gets a lot easier if you ask a professor or two to give you their opinion.

Turn to your friends, colleagues, mentors, or coaches and gather all feedback you can—it’s often tremendously helpful.

Leveraging Templates and Samples for Success

As you may have gathered, these letters are highly, highly, highly personalized, so you might think that using templates is completely out the window.

Not true—there are ways to streamline the process and make it a little bit easier on you, all the while still maintaining high quality in your writing. Here’s what you can do.

Utilizing resources

Templates are a good way to make the process less tedious. We’ve shared some handy options for you up above. However, you might now be wondering if these are even okay to use, given the personal nature of motivation letters.

Don’t worry—you’re in the clear. Go ahead and use a template. The catch? You should never use it word-for-word.

A motivation letter template or sample is a starting point. It’s meant to show you how to structure your letter and, roughly, what to talk about. Instead of copy-pasting a template and filling in the blanks, use it to plan out your own outline, with an intro, a couple of body paragraphs, and a strong closer.

The same thing applies to writing a resume. You can use resume examples or a resume builder to get the job done in two minutes, but that’s just the beginning. From there, you’ll add and edit everything to make sure it aligns with your background and expertise.

Samples can be useful if you’re short on ideas, too. They can give you some guidance on what to talk about. The rule of thumb here is the more specific, the better—instead of following the sample exactly, do some digging and identify interesting programs or projects to personalize your letter with.

When using examples from templates, make sure to adapt them to your context. For instance, if the template discusses being compassionate and wanting to care for others, this is lovely, but won’t apply to every job or college degree. Think of your own ideas, write them down, and then pick the ones that best apply.

Last but not least, use your own voice. It’s very easy to tell when something was written by someone else or by AI generators. If your personality shines through, your chances for success will be much greater.

Conclusion and encouragement

With the help of your own research and our comprehensive guide, you now know how to write the perfect letter of motivation.

You’re ready to start strong with a compelling intro, discuss your background, experience, and goals in the body paragraphs, and sign off with the perfect closer. You know that your letter needs to be full of your own unique voice and personalized to a fault.

If you’ve done everything you could and you’re still not sure, you might have one final obstacle to defeat: overthinking.

Have you ever heard of analysis paralysis? It’s basically what happens when you overthink something so much that you can’t act on it anymore.

This often affects people who are working on resumes, cover letters, or motivation letters, both due to the high stakes and due to the fact that they’ve been working on them for hours on end.

If this is you, and you’ve spent hours and hours writing the perfect letter, but you’re still not sure, we’re here to tell you to just go for it.

A well-written motivation letter may be all that it takes for you to stand out and secure your dream position, be it a master’s program at the college of your dreams or an internship with a company that you hope to work for in the future. There’s a lot to gain and nothing to lose.

After several rounds of editing and some feedback from others, once your letter is ready, send it in with confidence. You’ve done everything you can at this point, so don’t be afraid to go ahead and just do it!

Start with a personalized greeting, preferably addressing the recipient by name (this takes some research). Next, in the first paragraph, quickly introduce yourself, state the purpose of your letter, and express why you’re interested in this opportunity. Use a couple of paragraphs to discuss your goals, qualifications, and what led you to apply to this particular place. Lastly, sign off with a call to action that inspires the reader to get in touch, and make sure to thank them for their consideration.

A letter of motivation should take up a single page and a maximum of four to five paragraphs, although certain positions only require a short three-paragraph letter. It should be concise and impactful enough to maintain the reader’s interest throughout, but not short enough to fail to accurately describe why you’re an awesome pick for the opportunity.

Avoid being generic and overly fluffy—your letter needs to be to the point. Stay positive, respectful, and grateful, avoiding falling into demanding or too informal tones. Focus on your strengths and motivations, and even if you’re unhappy with something, such as your previous school or job, never mention it in this letter.

While a motivation letter should reflect your personality and enthusiasm, it’s crucial to maintain a professional tone. The level of formality can be adjusted slightly based on the culture of the organization or institution, but it should never be overly casual or stray into informality. The only exception is if the opportunity specifically demands it, but that’s very, very rare.

Yes and no. A motivation letter serves a similar purpose, in that it introduces you, your background, and your goals to an opportunity you’re interested in, be it volunteer work or a scholarship. However, a cover letter is succinct, job-oriented, and focused on your career achievements. Motivation letters dig deeper into who you are and why you’re interested in a particular position; besides, it’s more often used in academic contexts.

Writing an excellent cover letter: What is a cover letter?

A cover letter is an introductory letter addressed to a hiring manager in response to an advertised job by the hiring company. Typically, a job applicant writes the cover letter elaborating the skills, abilities, experiences, and other factors that would make him or her appropriate for a particular job. Most companies demand a resume be submitted with an application letter to expound on the applicant’s reasons for applying for the position. The main purpose of a cover letter is to express the reasons for applying for an available vacancy for the job. While many people overlook the importance of this document, it plays a primary role in convincing the employer to read the CV keenly and consider the applicant for the job. This is why applicants should strive to write a cover letter that sells their expertise.

A cover letter example - the required format

Here is an example of a cover letter that would be effective in convincing an employer:

Dear Sir/Madam,

I write to convey my interest in the position of a psychologist in your company, which was advertised through the print media. The description in the advertisement matches my skills, abilities, talents, and training. I have worked in a similar position at an international company, and I demonstrated proper professionalism and competence. My experience in working with children and youths as a psychologist qualifies me for this position. If all you need is a competent psychologist who will make noticeable changes in your organization, then I am the right person for the job.  

What is a letter of motivation, and when is it used?

A letter of interest is an introductory letter addressed to an organization that may not necessarily have a job available for the applicant. Writing a letter of interest communicates one’s desire to work with the target company if a chance arises. The synonym for this document is a letter of inquiry, which is composed with an intention to seek for opportunities of an internship, admission to a school or college, a volunteer position in an organization and so on. The applicant can write a letter of interest while in school or other duties. Unlike a cover letter, which is written in response to an available position, a letter of motivation only inquires if there is a job and expresses a desire to work with the company in future. Often, the organization should be related to the training of the applicant.

A motivation letter example that applicants can use

I would like to work with your company as an intern in web design starting January 2019. I am a student of computer science pursuing my degree at the University of Pretoria. My area of interest is web design and coding. I have exceptional skills and abilities in designing websites. Since your company deals with web design, I express my desire to join you in completing my coursework. I would also want to know if you have a web designer or if you would consider such a post in your organization in future. I would be glad to serve in such a position and use my skills to make a difference in your company.

Motivation letter vs cover letter: When to use each of them

The difference between a letter of interest and a cover letter ranges from their definition, their use, and contents. They are essential writings that could warrant a job seeker an opportunity to work with the desired organization. The major difference between a cover letter and a letter of interest is that the latter seeks to inquire about a possible position and express interest for the future. However, the former is a responsive writing to an available position. A perfect cover letter gives a clear demonstration of the job requirements of a specific company or employer. However, the letter of interest can be written any time irrespective of the availability of a job.

Writing effective applications

With the various types of application documents available, it is good to master the content of each one of them. It will not only secure your position and but reveal your professionalism and seriousness with work. Some of the application documents everyone should know how to writer entails:

• Cover letter
• Application letter
• Curriculum Vitae
• Letter of interest
• Personal statement

You could be wondering how to write a proper application document. Worry not: you can get the best cover builder from our platform to help you.

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How To Write a Motivation Letter + 4 Examples

When applying for a job, you want to show more than just knowledge and an abundance of skills to your future employers. You need to add a personal touch and the best way to do it is a well-written and engaging motivation letter.

But, what is a motivation letter? Is it the same as a cover letter? How to write one? We’ll address these questions and provide four examples you can use to present yourself in the best light.

Table of Contents

What is a Motivation Letter?

A motivation letter, also called a motivational letter, is a succinct one-page document that outlines why you are the ideal candidate for a particular role, such as a job, educational program, internship or volunteer opportunity.

You’ll typically attach this letter to your CV when applying for various jobs or other opportunities.

It serves as a personal statement of your motivations and intentions. The focus is on showcasing your enthusiasm and commitment beyond what’s listed on your resume.

It is an opportunity to emphasize the personal elements that make you a standout candidate.

Motivation Letter vs. Cover Letter

While both motivation letters and cover letters serve the purpose of introducing yourself in a job application, there are some key differences between the two:

Motivation Letter:

• Focus on personal motivations
• Explores values and goals
• Provides a personal story

Cover Letter:

• Highlights professional qualifications
• Concise and formal
• Addresses specific job requirements

How to Write a Motivational Letter

Writing motivational letters that leave a positive impression should be well structured. This involves knowing what to include and what not to include in it.

Let’s break down this process to reveal its essential elements:

• Contact details

Introduction

1. contact details.

In this section, you will want to include the following information:

• Academic degree (if applicable)
• Telephone number
• Email address
• Links to relevant social accounts such as your LinkedIn profile

2. Introduction

Begin with a professional greeting and clearly state the purpose of your letter.

It’s best if you know the exact contact person/hiring manager you are talking to and address them by their name right from the start. This shows you’ve done your research and helps you establish a more personalized connection.

In essence, your introduction should answer the following questions:

• What position are you applying for?
• What fuels your interest in joining the team for this job?
• What are you bringing to the organization (your skills and qualities)?
• Why are you the right person for the job?

Use clear, concise language and focus on essential details only.

The body of motivation letters is an extension of your introduction. It usually consists of two or three paragraphs.

The paragraphs convey your enthusiasm for the job and highlight your qualifications.

Why you want the job:

• Express your genuine interest in the position and the company
• Highlight specific aspects you like about the company, such as its values, mission or work culture
• Explain how the job aligns with your career goals and plans

What you can do:

• Showcase your skills and qualifications relevant to the job
• Provide real-life examples of past experiences and achievements
• Use metrics or specific details to add credibility to your statements

Passion and value proposition:

• Convey your passion for the role and the industry
• Discuss how your unique qualities and values align with the company’s mission
• Reinforce your commitment to contributing to the success and growth of the company

Remember to be concise, factual and persuasive. Use clear examples to illustrate your points and show why you are the perfect candidate for the job.

4. Conclusion

In the conclusion of your motivation letter, you want to summarize your key points. This is where you voice your gratitude and leave a positive final impression.

Include the following:

• Briefly recap why you are excited about the job and how it aligns with your career goals
• Thank the reader for considering your application
• Express appreciation for the chance to be part of the selection process
• Reaffirm your excitement about the opportunity and the prospect of contributing to the company’s success
• Politely invite the reader to contact you for further discussion or clarification
• Use a formal closing salutation such as “Sincerely” or “Best Regards”
• Sign off with your full name

Remember to keep this section brief and positive, leaving the reader with a favorable impression of your candidacy.

What Not to Include in Your Motivational Letter

When writing a motivation letter, there are common mistakes you should avoid.

Try to resist the urge to emphasize your weaknesses. While honesty is a valuable trait to have, the motivation letter is the opportunity to showcase your strengths.

Keep your language straightforward and concise. Avoid using fluff words or overly elaborate sentences.

Keep away from statements like “I feel extremely passionate.” Instead, mention a specific event or project you have been a part of. This showcases the genuine depth of your enthusiasm for a subject or field.

Apply the “ So what? ” rule. Ask yourself, ‘ So what does this add to my candidacy?’ If the information doesn’t directly strengthen your case or highlight relevant skills, consider excluding it.

What is the Best Format of a Motivational Letter?

The best motivation letter is formatted in a professional manner. It should be well-organized and tailored to the specific job or program.

Here is a recommended motivation letter template you should follow:

The header is reserved for your personal info, including:

• Your Address (Street, City, State, Zip Code)
• Email Address
• Phone Number
• Links to your relevant social accounts

Don’t forget to include the correct date following the Month-Day-Year US format :

• “January 15, 2024”

Recipient’s Information

Include the recipient’s relevant information, such as:

• Recipient’s Name
• Recipient’s Title (if applicable)
• Company Name (if applicable)

Start with a formal greeting, such as:

• “Dear [Mr./Ms.] [Last Name],” “Esteemed [Mr./Ms.] [Last Name],”

Here’s what you should write in your motivation letter intro:

• The position or program you are applying for
• A brief expression of your enthusiasm for the opportunity

In the body part of your motivation letter, include the following:

• Explain why you are interested in the position or program.
• Emphasize your genuine passion and connection.
• Highlight relevant skills, experiences and achievements.
• Show how your values and goals align with those of the company or program.

The conclusion is where you should briefly summarize the whole purpose of your motivation letter. Here’s what to do:

• Summarize your main points
• Express gratitude for the opportunity
• Use a closing phrase such as “Sincerely” or “Thank you”
• Sign your full name at the bottom

It is also important how your motivation letter looks at first glance. So, pay attention to the following features:

• Consistency: Maintain a consistent font and formatting throughout the letter
• Length: Keep it concise, ideally one page
• Structure: Divide the text into smaller blocks for better readability

4 Motivation Letter Examples

We will provide four examples to guide you through your application process. This will help you look at the motivation letter as a full picture.

1. An Example of a Motivation Letter for a University

Let’s say you need to write a motivation letter to apply for the University of Environmental Science, EcoSphere.

2. An Example of a Motivation Letter for a Scholarship

A motivation letter example when applying for a scholarship should look similar to this.

3. An Example of a Motivation Letter for an Internship

If applying for an internship, follow this sample motivation letter structure.

4. An Example of a Motivation Letter for a Job Application

Here is an example of a motivation letter you can use as a guide when applying for a, let’s say, restaurant job .

Key Takeaways

When you write a motivation letter, consider its purpose: revealing your personality and traits. Structure your motivation letters so they include your contact details, an introduction a body and a conclusion.

In the contact details section, provide essential information. Include your name, academic degree, address, phone number, email, and relevant social links. Start the introduction with a professional greeting. State your purpose and answer key questions briefly.

The body is an extension of your introduction. Your cover letter should consist of paragraphs expressing your genuine interest in the job. Showcase your skills and convey your passion and unique value proposition. Be concise, factual and persuasive.

Conclude your motivation letters by summarizing key points. Express gratitude and leave a positive final impression. Avoid emphasizing weaknesses, use straightforward language, and be specific about your passion.

For the format, ensure it is professional, well-organized and tailored to the specific job or academic program you’re applying for.

Keep the letter concise, ideally one page and maintain a consistent font and formatting throughout.

Frequently Asked Questions

Here are the answers to some of the most frequently asked questions about writing a motivation letter.

What is the primary purpose of a motivational letter.

The motivational letter serves as a personalized narrative, allowing you to articulate not only your professional qualifications but also the underlying motivations and passions that drive your interest in a particular opportunity.

It goes beyond a traditional resume by providing insight into your character, values and unique attributes.

This document showcases not just what you can do, but also why you are genuinely enthusiastic and well-suited for the specific role, academic program or scholarship you are applying for.

How to structure the introduction of the motivation letters?

When structuring the introduction of your motivational letter, commence with a formal and professional salutation, addressing the recipient appropriately.

Following this, concisely articulate the primary purpose of your letter, explicitly stating why you are reaching out.

It is crucial to immediately establish clarity by offering succinct responses to fundamental questions, such as specifying the position, program or opportunity you are applying for.

Next, state your motivation for applying and briefly outline the unique qualities and qualifications that make you a suitable candidate.

What information should be covered in the body of the motivation letters?

In the body of the motivation letter, provide the specifics of your application by expressing authentic enthusiasm for the opportunity. Communicate your genuine interest by highlighting aspects of the job, academic program or scholarship that resonate with your career goals or academic pursuits.

Substantiate your claims by showcasing concrete examples of your skills and qualifications, providing tangible evidence of your capabilities. Emphasize not only what you can do but also how your unique background, experiences and perspective contribute to your value proposition.

This section serves as the core of your letter, painting a comprehensive picture of why you are the ideal candidate or scholar for the position or program in question.

How long should a motivation letter be?

A good motivation letter should typically be concise, and ideally limited to one page. Keeping it succinct ensures that the reader can quickly grasp the key points without being overwhelmed by excessive information.

Is the motivation letter the same as the cover letter?

No. A cover letter is a formal document submitted alongside a resume or CV during a job application. It serves as an introduction to the applicant and complements the details provided in the resume.

The cover letter typically includes information about the applicant’s qualifications, skills and experiences relevant to the job. In contrast, a motivation letter is often used in academic or international contexts.

It delves into personal motivations, passions, and goals related to the opportunity.

How can you effectively address a surface-level experience in your motivation letter?

In your motivation letter, consider highlighting your enthusiasm for learning. Include your transferable skills and relevant qualities. They make you a strong candidate despite limited formal experience.

Emphasize your eagerness to contribute and willingness to undergo training. Also, mention any related achievements or experiences that showcase your potential and dedication.

How to conclude your motivational letter effectively?

In conclusion, summarize key qualifications and motivations to reinforce your candidacy. Express gratitude for the opportunity, and reaffirm your excitement about contributing.

Conclude with a formal closing salutation, such as “ Sincerely ” or “ Best Regards ,” followed by your full name, maintaining professionalism and leaving a positive and open-ended impression.

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How to Write a Good Cover Letter for a Research Position

Writing a cover letter can be intimidating, but it doesn’t have to be!

Some people believe cover letters are a science. Others seem to think they are more akin to black magic. Regardless of how you feel about cover letters, they are one of the most important parts of the job application process. Your resume or CV may get you an interview, but a good cover letter is what ensures that the hiring manager reads your resume in the first place.

Writing a cover letter for any job is important, but the art of writing a good cover letter for a research position can make or break your application. While writing a cover letter for a research position, you have to walk a fine line of proving your expertise and passion while limiting jargon and dense language.

In this post, we will explain cover letter writing basics, and then dive into how to write a research specific cover letter with examples of both good and bad practices.

What Is A Cover Letter and Why Do Cover Letters Matter?

A cover letter is your opportunity to tell a story and connect the dots of your resume. Resumes and curriculum vitae (CVs) are often cold and static—they don’t show any sort of character that will give companies a hint about if you will fit in with their culture. 

Your cover letter gives you the chance to demonstrate that you are an interesting, qualified, and intelligent person. Without proving that you are worth the time to interview, a company or research organization will set your application in the rejection pile without giving it a second look. 

So, what is a cover letter, exactly? It is an explanation (written out in paragraph form) of what you can bring to the company that goes beyond the information in your resume. Cover letters give a company a glimpse into the qualities that will make you the ideal candidate for their opening. 

Note that a cover letter is not the same as a letter of intent. A cover letter is written for a specific job opening. For example, if I got an email saying that the University of Colorado was looking for a tenure track faculty member to teach GEO 1001, and I chose to apply, I would write a cover letter. 

A letter of intent, however, is written regardless of the job opening. It is intended to express an interest in working at a particular company or with a particular group. The goal of a letter of intent is to demonstrate your interest in the company (or whatever type of group you are appealing to) and illustrate that you are willing to work with them in whatever capacity they feel is best. 

For example, if I loved the clothing company, Patagonia and wanted to work there, I could write a letter of intent. They may have an opening for a sales floor associate, but after reading my application and letter of intent, decide I would be better suited to a design position. Or, they may not have any positions open at all, but choose to keep my resume on hand for the next time they do. 

Most organizations want a cover letter, not a letter of intent, so it is important to make sure your cover letter caters to the specifics of the job posting. A cover letter should also demonstrate why you want to work at the company, but it should be primarily focused on why you can do the job better than any of the other applicants.

How to Write a Good Cover Letter: The Basics 

Writing a cover letter isn’t hard. Writing a good cover letter, a cover letter that will encourage a hiring manager to look at your application and schedule an interview, is more difficult (but certainly not impossible). Below, we will go over each of the important parts of a cover letter: the salutation, introduction, body, and conclusion, as well as some other best practices.

How to Write a Good Cover Letter Salutation

Don’t start with “Dear Sir/Ma’am” (or any iteration of a vague greeting, including “to whom it may concern”). Avoiding vague greetings is the oldest trick in the book, but it still holds a lot of weight. Starting a cover letter with the above phrase is pretty much stamping “I didn’t bother to research this company at all because I am sending out a million generic cover letters” across your application. It doesn’t look good. 

The best practice is to do your research and use your connections to find a name. “Dear Joe McGlinchy” means a lot more than “Dear Hiring Manager.” LinkedIn is a great tool for this—you can look up the company, then look through the employees until you find someone that seems like they hire for the relevant department. 

The most important thing about the salutation is to address a real human. By selecting someone in the company, you’ve demonstrated that you’ve done some research and are actually interested in this company specifically. Generic greetings aren’t eye-catching and don’t do well.

How to Write a Good Cover Letter Introduction

Once you’ve addressed your cover letter to a real human being, you need a powerful introduction to prove that this cover letter is worth the time it will take to read. This means that you need a hook. 

Your first sentence needs to be a strong starter, something to encourage the hiring manager not only to continue reading the cover letter, but to look at your application as well. If you have a contact in the company, you should mention them in the first sentence. Something along the lines of “my friend, Amanda Rice (UX/UI manager), suggested I apply for the natural language processing expert position after we worked together on a highly successful independent project.” 

The example above uses a few techniques. The name drop is good, but that only works if you actually have a connection in the company. Beyond that, this example has two strengths. First, it states the name of the position. This is important because hiring managers can be hiring for several different positions at a time, and by immediately clarifying which position you are applying for, you make their job a little bit easier.  Next, this sentence introduces concrete skills that apply to the job. That is a good way to start because it begins leading into the body, where you will go into depth about how exactly your experience and skills make you perfect for the job. 

Another technique for a strong lead-in to a cover letter is to begin with an applicable personal experience or anecdote. This attracts more attention than stereotypical intros (like the example above), but you have to be careful to get to the point quickly. Give yourself one or two sentences to tell the story and prove your point before you dive into your skills and the main body of the cover letter.

A more standard technique for introductions is simply expressing excitement. No matter how you choose to start, you want to demonstrate that you are eager about the position, and there is no easier way to do that than just saying it. This could take the form of “When I saw the description for X job on LinkedIn, I was thrilled: it is the perfect job for my Y skills and Z experience.” This option is simple and to-the-point, which can be refreshing for time-crunched hiring managers. 

Since we’ve provided a few good examples, we will offer a bad example, so you can compare and contrast. Don’t write anything along the line of: “My name is John Doe, and I am writing to express my interest in the open position at your company.” 

There are a few issues here. First, they can probably figure out your name. You don’t need that to be in the first sentence (or any of the sentences—the closing is an obvious enough spot). Next, “the open position” and “your company” are too generic. That sounds like the same cover letter you sent to every single employer in a hundred mile radius. Give the specifics! Finally, try to start with a little more spice. Add in some personality, something to keep the hiring manager reading. If you bore them to death in the first line, they aren’t going to look over your resume and application with the attention they deserve. 

How to Write a Good Cover Letter Body

So, you’ve addressed a real human being, and you’ve snagged their attention with a killer opening line. What next? Well, you have to hold on to that attention by writing an engaging and informative cover letter body. 

The body of a cover letter is the core of the important information you want to transmit. The introduction’s job was to snag the attention of the hiring manager. The body’s job is to sell them on your skills.  There are a few formatting things to be aware of before we start talking about what content belongs in the body of the cover letter. First, keep the company culture and standards in mind when picking a format. For example, if I want to work for a tech startup that is known for its wit and company culture, I can probably get away with using a bulleted list or another informal format. However, if I am applying to a respected research institution, using a standard five paragraph format is best. 

In addition, the cover letter should not be longer than a page. Hiring managers are busy people. They may have hundreds of resumes to read, so they don’t need a three page essay per person. A full page is plenty, and many hiring managers report finding three hundred words or less to be the idea length. Just to put that into context, the text from here to the “How to Write a Good Cover Letter Body” header below is about perfect, length-wise. 

Now, on to the more important part: the content. A cover letter should work in tandem with a resume. If you have a list of job experiences on your resume, don’t list them again in the cover letter. Use the valuable space in the cover letter to give examples about how you have applied your skills and experience. 

For example, if I have worked as a barista, I wouldn’t just say “I have worked as a barista at Generic Cafe.” The hiring manager could learn that from my resume. Instead, I could say “Working as a barista at Generic Cafe taught me to operate under pressure without feeling flustered. Once…” I would go on to recount a short story that illustrated my ability to work well under pressure. It is important that the stories and details you choose to include are directly related to the specific job. Don’t ramble or add anything that isn’t obviously connected. Use the job description as a tool—if it mentions a certain skill a few times, make sure to include it!

If you can match the voice and tone of your cover letter to the voice of the company, that usually earns you extra points. If, in their communications, they use wit, feel free to include it in your letter as well. If they are dry, to the point, and serious, cracking jokes is not the best technique.

A Few Don’ts of Writing a Cover Letter Body   

There are a few simple “don’ts” in cover letter writing. Do not: 

• Bad: I am smart, dedicated, determined, and funny.
• Better: When I was working at Tech Company, I designed and created an entirely new workflow that cut the product delivery time in half. 
• Bad: When I was seven, I really loved the monkeys at the zoo. This demonstrates my fun-loving nature. 
• Better: While working for This Company, I realized I was far more productive if I was light-hearted. I became known as the person to turn to in my unit when my coworkers needed a boost, and as my team adopted my ideology, we exceeded our sales goals by 200%. 
• Bad: I would love this job because it would propel me to the next stage of my career.
• Better: With my decade of industry experience communicating with engineers and clients, I am the right person to manage X team. 
• Bad: I know I’m not the most qualified candidate for this job, but…
• Better: I can apply my years of experience as an X to this position, using my skills in Y and Z to… 
• Bad: I am a thirty year old white woman from Denver…
• Better: I have extensive experience managing diverse international teams, as illustrated by the time I…  

The most important part of the cover letter is the body. Sell your skills by telling stories, but walk the razor’s edge between saying too much and not enough. When in doubt, lean towards not enough—it is better for the hiring manager to call you in for an interview to learn more than to bore them.

How to Write a Good Cover Letter Conclusion

 The last lines of a cover letter are extremely important. Until you can meet in-person for an interview, the conclusion of your cover letter will greatly affect the impression the hiring manager has of you. A good technique for concluding your cover letter is to summarize, in a sentence, what value you can bring to the company and why you are perfect for the position. Sum up the most important points from your cover letter in a short, concise manner. 

Write with confidence, but not arrogance. This can be a delicate balance. While some people have gotten away (and sometimes gotten a job) with remarks like, “I’ll be expecting the job offer soon,” most do not. Closing with a courteous statement that showcases your capability and skills is far more effective than arrogance. Try to avoid trite or generic statements in the closing sentence as well. This includes the template, “I am very excited to work for XYZ Company.” Give the hiring manager something to remember and close with what you can offer the company. 

The final step in any cover letter is to edit. Re-read your cover letter. Then, set it aside for a few hours (or days, time permitting) and read it again. Give it to a friend to read. Read it aloud. This may seem excessive, but there is nothing more off-putting than a spelling or grammar error in the first few lines of a cover letter. The hiring manager may power through and ignore it, but it will certainly taint their impression. 

Once the cover letter is as flawless and compelling as it can be, send it out! If you are super stuck on how to get started, working within a template may help. Microsoft Word has many free templates that are aesthetically appealing and can give you a hint to the length and content. A few good online options live here (free options are at the bottom—there is no reason to pay for a resume template).

How to Write a Cover Letter for a Research Position

Writing a cover letter for a research position is the same as writing any other cover letter. There are, however, a few considerations and additions that are worth pointing out. A job description may not directly ask for a cover letter, but it is good practice to send one unless they specifically say not to. This means that even if a cover letter isn’t mentioned, you should send one—it is best practice and gives you an opportunity to expand on your skills and research in a valuable way.

Format and Writing Style for a Research Position Cover Letter

Research and academics tend to appreciate formality more than start-ups or tech companies, so using the traditional five paragraph format is typically a good idea. The five paragraph format usually includes an introduction, three short examples of skills, and a concluding paragraph. This isn’t set in stone—if you’d rather write two paragraphs about the skills and experience you bring to the company, that is fine. 

Keep in mind that concise and to-the-point writing is extremely valuable in research. Anyone who has ever written a project proposal under 300 words knows that every term needs to add value. Proving that you are a skilled writer, starting in your cover letter, will earn you a lot of points. This means that cover letters in research and academia, though you may have more to say, should actually be shorter than others. Think of the hiring manager—they are plowing through a massive stack of verbose, technical, and complex cover letters and CVs. It is refreshing to find an easy to read, short cover letter. 

On the “easy to read” point, remember that the hiring manager may not be an expert in your field. Even if they are, you cannot assume that they have the exact same linguistic and educational background as you. For example, if you have dedicated the last five years of your life to studying a certain species of bacteria that lives on Red-Eyed Tree Frogs, all of those technical terms you have learned (and maybe even coined) have no place in your cover letter. Keep jargon to an absolute minimum. Consider using a tool like the Hemingway Editor to identify and eliminate jargon. While you want to reduce jargon, it is still important to prove that you’ve researched their research. Passion about the research topic is one of the most valuable attributes that a new hire can offer. 

Use your cover letter to prove that you have done your homework, know exactly what the institution or group is doing, and want to join them. If you have questions about the research or want to learn more, it isn’t a bad idea to get in touch with one of the researchers. You can often use LinkedIn or the group’s staff site to learn who is working on the project and reach out.

What Research Information Should be Included in a Cover Letter

A research position cover letter is not the place for your academic history, dissertation, or publications. While it may be tempting to go into detail about the amazing research you did for your thesis, that belongs in your CV. Details like this will make your cover letter too long. While these are valuable accomplishments, don’t include them unless there is something  that pertains to the group’s research, and your CV doesn’t cover it in depth. 

If you do choose to write about your research, write about concrete details and skills that aren’t in your CV. For example, if you have spent the last few years working on identifying the effects of a certain gene sequence in bird migration, include information about the lab techniques you used. Also, try to put emphasis on the aspects of your resume and CV that make you stand out from other candidates. It is likely that you will be competing with many similarly qualified candidates, so if you have a unique skill or experience, make sure it doesn’t get lost in the chaos—a cover letter is the perfect place to highlight these sorts of skills. 

Industry experience is a great differentiator. If you have relevant industry experience, make sure to include it in your cover letter because it will almost certainly set you apart. Another valuable differentiator is a deep and established research network. If you have been working on research teams for years and have deep connections with other scientists, don’t be afraid to include this information. This makes you a very valuable acquisition for the company because you come with an extensive network

Include Soft Skills in Your Cover Letter

Scientific skills aren’t the only consideration for hiring managers. Experience working with and leading teams is incredibly valuable in the research industry. Even if the job description doesn’t mention teamwork, add a story or description of a time you worked with (or, even better, lead) a successful team. Soft skills like management, customer service, writing, and clear communication are important in research positions. Highlight these abilities and experiences in your cover letter in addition to the hard skills and research-based information. 

If you are struggling to edit and polish your letter, give it to both someone within your field and someone who is completely unfamiliar with your research (or, at least, the technical side of it). Once both of those people say that the letter makes sense and is compelling, you should feel confident submitting it.

Cover letters are intended to give hiring managers information beyond what your resume and CV are able to display. Write with a natural but appropriately formal voice, do your research on the position, and cater to the job description. A good cover letter can go a long way to getting you an interview, and with these tips, your cover letters will certainly stand out of the pile.

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How to Write a Cover Letter When You’re Changing Careers (Sample + Tips)

As a career changer, you need to help recruiters understand why you’re moving away from your former line of work and what you want to achieve in your new career path..

You will inevitably change jobs throughout your career as you seek more responsibility, growth, or even a higher salary. According to the US Bureau of Labor Statistics, the average employee stays at each job for around four years [ 1 ]. However, for career changers—or those interested in exploring an entirely new path or industry—making that switch can sometimes involve unique challenges. 

Even so, making a career change has become an increasingly popular move. More than half of workers in the United States anticipated looking for a new opportunity in 2022 [ 2 ]. Changing careers can allow you to find more meaningful work, better align your career path with your larger goals, and move into a more energizing role.  

When you draft your cover letter to apply for a job in a new line of work, you must take time to explain your larger objectives. In this article, we’ll review specific information you can feature in your cover letter to help recruiters understand your goals and reasons for changing careers. 

Learn more: How to Plan for a Career Change: Step-by-Step Guide

How to write a career change cover letter

A cover letter is a chance to expand upon the bullet points outlined in your resume . It’s a space where you can explain your interest in the role and company, highlight your experience and skills, and sell a recruiter on the overall fit you’d make. 

But a career changer needs to do all of that and more. You also need to help recruiters and hiring managers understand why you’re moving away from your former line of work, what you want to achieve in your new career path, and any transferable skills that will help make your transition smooth. 

Let’s review four key pieces of information you can weave into your career change cover letter.  

1. Clarify your career change context

Explaining why you’re interested in changing careers and how the role you’re applying to fits within your larger career aspirations can preemptively contextualize your story. Plan to include a career change objective somewhere in your cover letter, much like you would a resume objective to provide a summary of a person’s experience and goals. Don’t be afraid to build a sense of personality so recruiters can better connect you with your objective.  

What this looks like: I’ve spent the last six years translating complex topics for various users as a technical writer. But in that time, I’ve realized that what drives me is the user’s experience. It’s the lightbulb moment behind my career change to UX design . I believe I’ll make a strong addition to your team because my work has largely put the user front and center, and now I’m interested in focusing on a different facet of that goal. 

2. Specify the value of your certificates, courses, or trainings

It costs over $4,000 to hire an employee, according to the Society for Human Resources Management [ 3 ]. That’s all the more reason why recruiters and hiring managers want to find the right candidate. It can be costly otherwise. Help explain what you’ve done to prepare for your career change by highlighting any professional certificates or trainings you’ve completed to prepare you for your new line of work. 

What this looks like: In order to familiarize myself with the tools and processes used in data analysis, I completed the Google Data Analytics Professional Certificate , which taught me SQL and R, and trained me to clean and visualize data. Thanks to this preparation, I feel confident that I will make a strong addition to your team from the very start.  

3. Bring attention to your transferable skills 

Transferable skills are “portable,” in that you take them from job to job. They include problem-solving, critical thinking, attention to detail, and more. Show recruiters that you have important skills to help you do the job so they can understand the unique value you’d bring to their company.  

It can also help to find out the key technical skills the job requires and spend time learning what you can, especially when it comes to important software or tools. 

What this looks like: As a software developer, I regularly relied on my problem-solving skills to think through complex issues. I’ll bring that same skill, as well as my attention to detail, listening, and decision-making, to ABC High School as the new algebra teacher. 

4. Highlight your past achievements 

Any time you can highlight what you’ve managed to accomplish in your past roles, you help a recruiter see your potential in a new role. Where possible, summarize any moments that showcase your strengths and illustrate your work ethic or character. 

What this looks like: I pride myself on being a team player and a problem-solver. As a social media manager at Company X, I identified a better program to help my team schedule content. Using that tool improved my team’s efficacy, leading to our most successful quarter. 

Why is a cover letter important when changing careers?

The idea of a career path can sometimes be rigid, suggesting that people only follow one specific track. Although that perspective is starting to shift, it’s still prevalent. You can help recruiters and hiring managers understand more about your interest in a role by explaining why you’re changing careers and what you’ve done to streamline your transition. 

It helps to align your cover letter with a resume objective, which can be especially useful for career changers. An objective on your resume is a place where you can contextualize your larger career aims, quickly summarizing what you’re hoping to achieve in your next role. Repeat that same information in your cover letter and expand on it slightly to give your application materials more cohesiveness.  

Read more: How to Use Resume Sections to Shape Your Professional Story

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Career change cover letter sample

It's common practice nowadays to submit your cover letter digitally. In that case, include some of your contact information in the top left corner so recruiters can easily see how to get in touch.

Thomas Bennett

Nashville, TN

(555) 555-1234

[email protected]

Dear Ms. Tufte,

I’m writing to apply for the project manager role at Company X. I initially began my career as a marketing coordinator and eventually moved into email marketing , where I was responsible for strategizing and developing new campaigns. But in that time, I realized how much I thrived when managing our quarterly campaigns from start to finish. That’s why I’m interested in segueing into project management. 

Knowing that, despite my experience, I still needed to learn more specifically about project management, I completed the Google Project Management Professional Certificate . Over six months, I’ve learned Agile project management as well as how to create product documentation, among other key skills. I believe this training, along with my previous experience, will help me transition to a project management role at Company X and make a big impact.   

I’m an organized problem-solver with a sharp eye for detail, all important project management skills. I believe my previous work in email marketing provided hands-on training in managing projects, albeit without the official title. I identified new tools to help my team create more effective quarterly campaigns. As a result, we increased our click-through rate (one of our key metrics) to 1.87 percent, bringing it closer to the industry standard—an immense achievement. 

I’m proud of the foundation I gained through marketing, but in realizing where my true passion lies, I’m keen to transition into a project management role with more growth opportunities. I appreciate your consideration. 

Tips for strengthening your cover letter 

Much like you would for a standard cover letter, you can strengthen your cover letter as a career changer using the following tips: 

Tailor your letter for each role.

You should tailor your resume for each role you apply to, and the same goes for your cover letter. Research the company, find out about aspects of their work that interest you, and insert those details into your cover letter. You should also tailor your experience and skills, highlighting each job's most relevant skills and accomplishments. 

Get specific.

Your cover letter should expand upon your resume rather than repeating the same information. One way to do this is by giving details about your past achievements. When possible, quantify your impact with numbers and explain how these accomplishments make you uniquely qualified for this new role.

Use action words. 

Build action words into your resume and your cover letter. Rather than more staid words that don’t capture your unique story or responsibilities, action verbs can liven up your cover letter and make it more enticing to read. Find verbs that succinctly and accurately depict your previous experience.

Start advancing your skills today

Brush up on your cover letter writing skills by taking the University of Maryland’s free course, Writing Winning Resumes and Cover Letters . Or develop important skills for an in-demand career with a Professional Certificate from industry leaders like Google, Meta, and IBM. Most certificate programs take less than seven months to complete, and you can start for free with a seven-day, all-access trial.

Article sources

US Bureau of Labor Statistics. “ Employee Tenure in 2020 , https://www.bls.gov/news.release/pdf/tenure.pdf.” Accessed April 26, 2024.

CNBC. “ The Great Resignation is Likely to Continue , https://www.cnbc.com/2021/08/25/great-resignation-55-percent-are-looking-to-change-jobs-over-the-next-year-.html.” Accessed April 26, 2024.

ADP. “ Calculating the True Cost to Hire Employees , https://www.adp.com/spark/articles/2019/07/calculating-the-true-cost-to-hire-employees.aspx.” Accessed April 26, 2024.

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Write A Killer Cover Letter In 15 Minutes With This Simple Formula

T here are some things that college just doesn’t prepare you for. For example, how to dress business casual (seriously, how ?), or how to prepare for working a 9-to-5 job for the rest of your life. As someone who has recently entered the world of job searching , I’m finding that there’s one thing I really wish I had learned in a college class: How to write a cover letter.

Most jobs I’ve seen require both a resume and cover letter to apply, and I’ve found myself dreading having to write a new letter for every single position I want. (Seriously, who has time for all this?) I know I’m not alone: In a 2024 Her Campus survey of 562 respondents, nearly 3 out of 10 said they are unlikely to apply for a job that requires a cover letter. While taking the extra time to write a cover letter seems like a pain, skipping out on applying altogether could mean you end up missing out on some great opportunities.

When you’re trying to put yourself out there to employers, crafting individual letters can really slow the process down; honestly, it’s discouraging to think about spending hours and hours writing when you want to be searching for more opportunities. 

To perfect the art of writing a quick and easy cover letter, I spoke with LinkedIn’s Top Recruiting Voice and Director of Recruitment at Swan Resumes, Brittney Swan . Not only did I get some amazing advice on what to include in one of these letters, but Swan also gave me tips to create the perfect cover letter template that you can use any time you need one. And the best part is, it won’t take you more than 15 minutes to put together.

First, let’s establish what a cover letter is.

So, what is a cover letter, exactly? Cover letters are an introduction to your resume and your application. “It should be a quick snapshot of your qualifications and it should directly link your experience with a specific job description or company,” Swan tells Her Campus.

When you’re browsing LinkedIn or Indeed, job posts will (hopefully) have a blurb that describes the positions, tasks, and qualifications the company is looking for. This is what you want to connect your own skills and experiences to in your cover letter. 

It’s important to distinguish what a cover letter shouldn’t be, though. “Candidates might not realize that cover letters are not the same as a letter of intent or a SOQ letter (which is a set of questions designed to demonstrate your knowledge on a subject),” Swan says. “Companies [may] ask for a letter of intent , which means you need to explain what you would do in the role if accepted versus a cover letter, which is explaining your qualifications and professional experiences.” 

One other thing a cover letter should not be is a retelling of your life story. Adding extra information that is not needed or not applicable can actually hurt your chances of getting hired. “Your life story, your family’s life story, or personal information can make it illegal to hire you based on [workplace] bias laws,” Swan says. So, it’s best to stay away from these personal details in a cover letter. 

Here’s a quick and easy format hack for your cover letter intro.

Essentially, the simple format for a cover letter is this: an introduction + qualification + qualification + qualification + conclusion = a completed letter. 

A great way to open your letter is by establishing your interest in the company and giving a brief introduction to your recent experience. “Write an opening statement starting with the job title and explaining your experience,” Swan says.  “Then write what you’re looking for in this role or joining the company — growth, challenge, et cetera.”

Swan provided a sample introduction that you can tailor to your own needs: 

“This letter is to express my interest in joining your growing organization, through an open (title) position. The last XXX years have encompassed [explanation, explanation, explanation]. My hope is to become a part of your organization, as I believe [explanation, explanation, explanation].” 

Here’s what to include in the middle. 

After your intro, this is where the bulk of your explanation comes in. “The second paragraph directly links what the company is asking for with the experiences you have,” Swan says. This is a great time to tie in all that information from the job posting blurb back to what you bring to the table. 

This explanation section doesn’t have to be super long. It’s just telling the company that over the span of however many years, you did a certain amount of relevant work, and since the job listing indicates a need for someone with a certain set of skills, you believe you would be a great fit for the position. 

Then wrap it all up with a short and sweet conclusion.

Closing out a cover letter can be thought of like any other concluding paragraph, or the end of a term paper. You want to reiterate your main points briefly, and then thank the hiring manager for their time or consideration. 

Swan gives another excellent sample, saying in the closing: 

“Given the opportunity, I can bring significant value to your corporation by utilizing my specific skill sets, work experience, and education. I have enclosed my resume and appreciate the time you have taken to get to know who I am and what I could possibly offer to this already inspiring system.”

Cover letters don’t have to be stressful or ridiculously long. Just remember to stick to some basic formatting like this so you don’t overthink it, and you’ll be a pro just like that!

For more insights on navigating a difficult job market and the top jobs, industries, and cities to pursue right now, check out  LinkedIn’s 2024 Guide to Kickstarting Your Career .

The post Write A Killer Cover Letter In 15 Minutes With This Simple Formula first appeared on Her Campus .