thesis in persuasive essay

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Developing Strong Thesis Statements

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These OWL resources will help you develop and refine the arguments in your writing.

The thesis statement or main claim must be debatable

An argumentative or persuasive piece of writing must begin with a debatable thesis or claim. In other words, the thesis must be something that people could reasonably have differing opinions on. If your thesis is something that is generally agreed upon or accepted as fact then there is no reason to try to persuade people.

Example of a non-debatable thesis statement:

This thesis statement is not debatable. First, the word pollution implies that something is bad or negative in some way. Furthermore, all studies agree that pollution is a problem; they simply disagree on the impact it will have or the scope of the problem. No one could reasonably argue that pollution is unambiguously good.

Example of a debatable thesis statement:

This is an example of a debatable thesis because reasonable people could disagree with it. Some people might think that this is how we should spend the nation's money. Others might feel that we should be spending more money on education. Still others could argue that corporations, not the government, should be paying to limit pollution.

Another example of a debatable thesis statement:

In this example there is also room for disagreement between rational individuals. Some citizens might think focusing on recycling programs rather than private automobiles is the most effective strategy.

The thesis needs to be narrow

Although the scope of your paper might seem overwhelming at the start, generally the narrower the thesis the more effective your argument will be. Your thesis or claim must be supported by evidence. The broader your claim is, the more evidence you will need to convince readers that your position is right.

Example of a thesis that is too broad:

There are several reasons this statement is too broad to argue. First, what is included in the category "drugs"? Is the author talking about illegal drug use, recreational drug use (which might include alcohol and cigarettes), or all uses of medication in general? Second, in what ways are drugs detrimental? Is drug use causing deaths (and is the author equating deaths from overdoses and deaths from drug related violence)? Is drug use changing the moral climate or causing the economy to decline? Finally, what does the author mean by "society"? Is the author referring only to America or to the global population? Does the author make any distinction between the effects on children and adults? There are just too many questions that the claim leaves open. The author could not cover all of the topics listed above, yet the generality of the claim leaves all of these possibilities open to debate.

Example of a narrow or focused thesis:

In this example the topic of drugs has been narrowed down to illegal drugs and the detriment has been narrowed down to gang violence. This is a much more manageable topic.

We could narrow each debatable thesis from the previous examples in the following way:

Narrowed debatable thesis 1:

This thesis narrows the scope of the argument by specifying not just the amount of money used but also how the money could actually help to control pollution.

Narrowed debatable thesis 2:

This thesis narrows the scope of the argument by specifying not just what the focus of a national anti-pollution campaign should be but also why this is the appropriate focus.

Qualifiers such as " typically ," " generally ," " usually ," or " on average " also help to limit the scope of your claim by allowing for the almost inevitable exception to the rule.

Types of claims

Claims typically fall into one of four categories. Thinking about how you want to approach your topic, or, in other words, what type of claim you want to make, is one way to focus your thesis on one particular aspect of your broader topic.

Claims of fact or definition: These claims argue about what the definition of something is or whether something is a settled fact. Example:

Claims of cause and effect: These claims argue that one person, thing, or event caused another thing or event to occur. Example:

Claims about value: These are claims made of what something is worth, whether we value it or not, how we would rate or categorize something. Example:

Claims about solutions or policies: These are claims that argue for or against a certain solution or policy approach to a problem. Example:

Which type of claim is right for your argument? Which type of thesis or claim you use for your argument will depend on your position and knowledge of the topic, your audience, and the context of your paper. You might want to think about where you imagine your audience to be on this topic and pinpoint where you think the biggest difference in viewpoints might be. Even if you start with one type of claim you probably will be using several within the paper. Regardless of the type of claim you choose to utilize it is key to identify the controversy or debate you are addressing and to define your position early on in the paper.

25 Thesis Statement Examples

A thesis statement is needed in an essay or dissertation . There are multiple types of thesis statements – but generally we can divide them into expository and argumentative. An expository statement is a statement of fact (common in expository essays and process essays) while an argumentative statement is a statement of opinion (common in argumentative essays and dissertations). Below are examples of each.

Strong Thesis Statement Examples

1. School Uniforms

“Mandatory school uniforms should be implemented in educational institutions as they promote a sense of equality, reduce distractions, and foster a focused and professional learning environment.”

Best For: Argumentative Essay or Debate

Read More: School Uniforms Pros and Cons

2. Nature vs Nurture

“This essay will explore how both genetic inheritance and environmental factors equally contribute to shaping human behavior and personality.”

Best For: Compare and Contrast Essay

Read More: Nature vs Nurture Debate

3. American Dream

“The American Dream, a symbol of opportunity and success, is increasingly elusive in today’s socio-economic landscape, revealing deeper inequalities in society.”

Best For: Persuasive Essay

Read More: What is the American Dream?

4. Social Media

“Social media has revolutionized communication and societal interactions, but it also presents significant challenges related to privacy, mental health, and misinformation.”

Best For: Expository Essay

Read More: The Pros and Cons of Social Media

5. Globalization

“Globalization has created a world more interconnected than ever before, yet it also amplifies economic disparities and cultural homogenization.”

Read More: Globalization Pros and Cons

6. Urbanization

“Urbanization drives economic growth and social development, but it also poses unique challenges in sustainability and quality of life.”

Read More: Learn about Urbanization

7. Immigration

“Immigration enriches receiving countries culturally and economically, outweighing any perceived social or economic burdens.”

Read More: Immigration Pros and Cons

8. Cultural Identity

“In a globalized world, maintaining distinct cultural identities is crucial for preserving cultural diversity and fostering global understanding, despite the challenges of assimilation and homogenization.”

Best For: Argumentative Essay

Read More: Learn about Cultural Identity

9. Technology

“Medical technologies in care institutions in Toronto has increased subjcetive outcomes for patients with chronic pain.”

Best For: Research Paper

10. Capitalism vs Socialism

“The debate between capitalism and socialism centers on balancing economic freedom and inequality, each presenting distinct approaches to resource distribution and social welfare.”

11. Cultural Heritage

“The preservation of cultural heritage is essential, not only for cultural identity but also for educating future generations, outweighing the arguments for modernization and commercialization.”

12. Pseudoscience

“Pseudoscience, characterized by a lack of empirical support, continues to influence public perception and decision-making, often at the expense of scientific credibility.”

Read More: Examples of Pseudoscience

13. Free Will

“The concept of free will is largely an illusion, with human behavior and decisions predominantly determined by biological and environmental factors.”

Read More: Do we have Free Will?

14. Gender Roles

“Traditional gender roles are outdated and harmful, restricting individual freedoms and perpetuating gender inequalities in modern society.”

Read More: What are Traditional Gender Roles?

15. Work-Life Ballance

“The trend to online and distance work in the 2020s led to improved subjective feelings of work-life balance but simultaneously increased self-reported loneliness.”

Read More: Work-Life Balance Examples

16. Universal Healthcare

“Universal healthcare is a fundamental human right and the most effective system for ensuring health equity and societal well-being, outweighing concerns about government involvement and costs.”

Read More: The Pros and Cons of Universal Healthcare

17. Minimum Wage

“The implementation of a fair minimum wage is vital for reducing economic inequality, yet it is often contentious due to its potential impact on businesses and employment rates.”

Read More: The Pros and Cons of Raising the Minimum Wage

18. Homework

“The homework provided throughout this semester has enabled me to achieve greater self-reflection, identify gaps in my knowledge, and reinforce those gaps through spaced repetition.”

Best For: Reflective Essay

Read More: Reasons Homework Should be Banned

19. Charter Schools

“Charter schools offer alternatives to traditional public education, promising innovation and choice but also raising questions about accountability and educational equity.”

Read More: The Pros and Cons of Charter Schools

20. Effects of the Internet

“The Internet has drastically reshaped human communication, access to information, and societal dynamics, generally with a net positive effect on society.”

Read More: The Pros and Cons of the Internet

21. Affirmative Action

“Affirmative action is essential for rectifying historical injustices and achieving true meritocracy in education and employment, contrary to claims of reverse discrimination.”

Best For: Essay

Read More: Affirmative Action Pros and Cons

22. Soft Skills

“Soft skills, such as communication and empathy, are increasingly recognized as essential for success in the modern workforce, and therefore should be a strong focus at school and university level.”

Read More: Soft Skills Examples

23. Moral Panic

“Moral panic, often fueled by media and cultural anxieties, can lead to exaggerated societal responses that sometimes overlook rational analysis and evidence.”

Read More: Moral Panic Examples

24. Freedom of the Press

“Freedom of the press is critical for democracy and informed citizenship, yet it faces challenges from censorship, media bias, and the proliferation of misinformation.”

Read More: Freedom of the Press Examples

25. Mass Media

“Mass media shapes public opinion and cultural norms, but its concentration of ownership and commercial interests raise concerns about bias and the quality of information.”

Best For: Critical Analysis

Read More: Mass Media Examples

Checklist: How to use your Thesis Statement

✅ Position: If your statement is for an argumentative or persuasive essay, or a dissertation, ensure it takes a clear stance on the topic. ✅ Specificity: It addresses a specific aspect of the topic, providing focus for the essay. ✅ Conciseness: Typically, a thesis statement is one to two sentences long. It should be concise, clear, and easily identifiable. ✅ Direction: The thesis statement guides the direction of the essay, providing a roadmap for the argument, narrative, or explanation. ✅ Evidence-based: While the thesis statement itself doesn’t include evidence, it sets up an argument that can be supported with evidence in the body of the essay. ✅ Placement: Generally, the thesis statement is placed at the end of the introduction of an essay.

Try These AI Prompts – Thesis Statement Generator!

One way to brainstorm thesis statements is to get AI to brainstorm some for you! Try this AI prompt:

💡 AI PROMPT FOR EXPOSITORY THESIS STATEMENT I am writing an essay on [TOPIC] and these are the instructions my teacher gave me: [INSTUCTIONS]. I want you to create an expository thesis statement that doesn’t argue a position, but demonstrates depth of knowledge about the topic.

💡 AI PROMPT FOR ARGUMENTATIVE THESIS STATEMENT I am writing an essay on [TOPIC] and these are the instructions my teacher gave me: [INSTRUCTIONS]. I want you to create an argumentative thesis statement that clearly takes a position on this issue.

💡 AI PROMPT FOR COMPARE AND CONTRAST THESIS STATEMENT I am writing a compare and contrast essay that compares [Concept 1] and [Concept2]. Give me 5 potential single-sentence thesis statements that remain objective.

Chris Drew (PhD)

Dr. Chris Drew is the founder of the Helpful Professor. He holds a PhD in education and has published over 20 articles in scholarly journals. He is the former editor of the Journal of Learning Development in Higher Education. [Image Descriptor: Photo of Chris]

• Chris Drew (PhD) https://helpfulprofessor.com/author/chris-drew-phd/ 5 Top Tips for Succeeding at University
• Chris Drew (PhD) https://helpfulprofessor.com/author/chris-drew-phd/ 50 Durable Goods Examples
• Chris Drew (PhD) https://helpfulprofessor.com/author/chris-drew-phd/ 100 Consumer Goods Examples
• Chris Drew (PhD) https://helpfulprofessor.com/author/chris-drew-phd/ 30 Globalization Pros and Cons

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Thesis Statements

What this handout is about.

This handout describes what a thesis statement is, how thesis statements work in your writing, and how you can craft or refine one for your draft.

Introduction

Writing in college often takes the form of persuasion—convincing others that you have an interesting, logical point of view on the subject you are studying. Persuasion is a skill you practice regularly in your daily life. You persuade your roommate to clean up, your parents to let you borrow the car, your friend to vote for your favorite candidate or policy. In college, course assignments often ask you to make a persuasive case in writing. You are asked to convince your reader of your point of view. This form of persuasion, often called academic argument, follows a predictable pattern in writing. After a brief introduction of your topic, you state your point of view on the topic directly and often in one sentence. This sentence is the thesis statement, and it serves as a summary of the argument you’ll make in the rest of your paper.

What is a thesis statement?

A thesis statement:

• tells the reader how you will interpret the significance of the subject matter under discussion.
• is a road map for the paper; in other words, it tells the reader what to expect from the rest of the paper.
• directly answers the question asked of you. A thesis is an interpretation of a question or subject, not the subject itself. The subject, or topic, of an essay might be World War II or Moby Dick; a thesis must then offer a way to understand the war or the novel.
• makes a claim that others might dispute.
• is usually a single sentence near the beginning of your paper (most often, at the end of the first paragraph) that presents your argument to the reader. The rest of the paper, the body of the essay, gathers and organizes evidence that will persuade the reader of the logic of your interpretation.

If your assignment asks you to take a position or develop a claim about a subject, you may need to convey that position or claim in a thesis statement near the beginning of your draft. The assignment may not explicitly state that you need a thesis statement because your instructor may assume you will include one. When in doubt, ask your instructor if the assignment requires a thesis statement. When an assignment asks you to analyze, to interpret, to compare and contrast, to demonstrate cause and effect, or to take a stand on an issue, it is likely that you are being asked to develop a thesis and to support it persuasively. (Check out our handout on understanding assignments for more information.)

How do I create a thesis?

A thesis is the result of a lengthy thinking process. Formulating a thesis is not the first thing you do after reading an essay assignment. Before you develop an argument on any topic, you have to collect and organize evidence, look for possible relationships between known facts (such as surprising contrasts or similarities), and think about the significance of these relationships. Once you do this thinking, you will probably have a “working thesis” that presents a basic or main idea and an argument that you think you can support with evidence. Both the argument and your thesis are likely to need adjustment along the way.

Writers use all kinds of techniques to stimulate their thinking and to help them clarify relationships or comprehend the broader significance of a topic and arrive at a thesis statement. For more ideas on how to get started, see our handout on brainstorming .

How do I know if my thesis is strong?

If there’s time, run it by your instructor or make an appointment at the Writing Center to get some feedback. Even if you do not have time to get advice elsewhere, you can do some thesis evaluation of your own. When reviewing your first draft and its working thesis, ask yourself the following :

• Do I answer the question? Re-reading the question prompt after constructing a working thesis can help you fix an argument that misses the focus of the question. If the prompt isn’t phrased as a question, try to rephrase it. For example, “Discuss the effect of X on Y” can be rephrased as “What is the effect of X on Y?”
• Have I taken a position that others might challenge or oppose? If your thesis simply states facts that no one would, or even could, disagree with, it’s possible that you are simply providing a summary, rather than making an argument.
• Is my thesis statement specific enough? Thesis statements that are too vague often do not have a strong argument. If your thesis contains words like “good” or “successful,” see if you could be more specific: why is something “good”; what specifically makes something “successful”?
• Does my thesis pass the “So what?” test? If a reader’s first response is likely to  be “So what?” then you need to clarify, to forge a relationship, or to connect to a larger issue.
• Does my essay support my thesis specifically and without wandering? If your thesis and the body of your essay do not seem to go together, one of them has to change. It’s okay to change your working thesis to reflect things you have figured out in the course of writing your paper. Remember, always reassess and revise your writing as necessary.
• Does my thesis pass the “how and why?” test? If a reader’s first response is “how?” or “why?” your thesis may be too open-ended and lack guidance for the reader. See what you can add to give the reader a better take on your position right from the beginning.

Suppose you are taking a course on contemporary communication, and the instructor hands out the following essay assignment: “Discuss the impact of social media on public awareness.” Looking back at your notes, you might start with this working thesis:

Social media impacts public awareness in both positive and negative ways.

You can use the questions above to help you revise this general statement into a stronger thesis.

• Do I answer the question? You can analyze this if you rephrase “discuss the impact” as “what is the impact?” This way, you can see that you’ve answered the question only very generally with the vague “positive and negative ways.”
• Have I taken a position that others might challenge or oppose? Not likely. Only people who maintain that social media has a solely positive or solely negative impact could disagree.
• Is my thesis statement specific enough? No. What are the positive effects? What are the negative effects?
• Does my thesis pass the “how and why?” test? No. Why are they positive? How are they positive? What are their causes? Why are they negative? How are they negative? What are their causes?
• Does my thesis pass the “So what?” test? No. Why should anyone care about the positive and/or negative impact of social media?

After thinking about your answers to these questions, you decide to focus on the one impact you feel strongly about and have strong evidence for:

Because not every voice on social media is reliable, people have become much more critical consumers of information, and thus, more informed voters.

This version is a much stronger thesis! It answers the question, takes a specific position that others can challenge, and it gives a sense of why it matters.

Let’s try another. Suppose your literature professor hands out the following assignment in a class on the American novel: Write an analysis of some aspect of Mark Twain’s novel Huckleberry Finn. “This will be easy,” you think. “I loved Huckleberry Finn!” You grab a pad of paper and write:

Mark Twain’s Huckleberry Finn is a great American novel.

You begin to analyze your thesis:

• Do I answer the question? No. The prompt asks you to analyze some aspect of the novel. Your working thesis is a statement of general appreciation for the entire novel.

Think about aspects of the novel that are important to its structure or meaning—for example, the role of storytelling, the contrasting scenes between the shore and the river, or the relationships between adults and children. Now you write:

In Huckleberry Finn, Mark Twain develops a contrast between life on the river and life on the shore.

• Do I answer the question? Yes!
• Have I taken a position that others might challenge or oppose? Not really. This contrast is well-known and accepted.
• Is my thesis statement specific enough? It’s getting there–you have highlighted an important aspect of the novel for investigation. However, it’s still not clear what your analysis will reveal.
• Does my thesis pass the “how and why?” test? Not yet. Compare scenes from the book and see what you discover. Free write, make lists, jot down Huck’s actions and reactions and anything else that seems interesting.
• Does my thesis pass the “So what?” test? What’s the point of this contrast? What does it signify?”

After examining the evidence and considering your own insights, you write:

Through its contrasting river and shore scenes, Twain’s Huckleberry Finn suggests that to find the true expression of American democratic ideals, one must leave “civilized” society and go back to nature.

This final thesis statement presents an interpretation of a literary work based on an analysis of its content. Of course, for the essay itself to be successful, you must now present evidence from the novel that will convince the reader of your interpretation.

Works consulted

We consulted these works while writing this handout. This is not a comprehensive list of resources on the handout’s topic, and we encourage you to do your own research to find additional publications. Please do not use this list as a model for the format of your own reference list, as it may not match the citation style you are using. For guidance on formatting citations, please see the UNC Libraries citation tutorial . We revise these tips periodically and welcome feedback.

Anson, Chris M., and Robert A. Schwegler. 2010. The Longman Handbook for Writers and Readers , 6th ed. New York: Longman.

Lunsford, Andrea A. 2015. The St. Martin’s Handbook , 8th ed. Boston: Bedford/St Martin’s.

Ramage, John D., John C. Bean, and June Johnson. 2018. The Allyn & Bacon Guide to Writing , 8th ed. New York: Pearson.

Ruszkiewicz, John J., Christy Friend, Daniel Seward, and Maxine Hairston. 2010. The Scott, Foresman Handbook for Writers , 9th ed. Boston: Pearson Education.

You may reproduce it for non-commercial use if you use the entire handout and attribute the source: The Writing Center, University of North Carolina at Chapel Hill

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How to Create a Thesis Statement for a Persuasive Essay

A strong thesis statement is key to writing a persuasive essay. The thesis statement presents your topic to the reader, provides your opinion on that topic and summarizes the argument you’ll make in the paper by offering evidence for your opinion. A good thesis statement should capture all of these essential details in just one or two sentences. The thesis statement generally appears after a brief introduction of your topic, often as the last sentence of your first paragraph. The following information will help you write a thesis statement for a persuasive essay.

Express an Opinion

When you sit down to write a thesis statement, make sure that you have a clear opinion about your topic. That’s because a thesis statement must include a claim that others might dispute. Your thesis summarizes the argument you’ll be making in your paper, so you want to make sure that your point of view is clear and debatable. An easy way to test your thesis is to ask yourself whether your reader could challenge or oppose your thesis statement. If your thesis simply states facts that someone couldn’t disagree with, you may simply be summarizing an issue rather than presenting a clear point of view.

Be Specific

A strong thesis statement is focused and specific. The reader should know exactly what you’re going to argue and why. “Online education is a great choice for students” is a weak thesis because it’s not specific or focused enough. A stronger thesis would be, “Online classes are a better choice than traditional classroom learning because they’re more flexible for students and teachers, they're less expensive and they let students works at their own pace.”

Include Evidence

It’s important to include evidence in your thesis statement to help support your opinion. Doing so tells readers that you understand the topic and have performed some research, which gives you more credibility as a persuasive writer. It also creates a road map for readers, so they know what evidence you’ll discuss with more detail in the paper. For example, if your thesis is, “Companies should not test their products on animals because it’s inhumane and unethical, and it doesn’t always lead to accurate results,” the reader knows right away what your opinion is and what evidence you'll provide to support that opinion in your paper.

Pass the "How and Why" Test

Your thesis statement should answer one or both of two key questions: “how” and “why.” For example, if you think that online learning is more effective for students than traditional instruction, then your thesis should tell readers how or why it’s more effective. If a reader can't determine the "how" or "why" from your thesis statement, your thesis might be too open-ended, and you may need to revise it to be more specific or to clarify your point of view.

• The University of North Carolina at Chapel Hill: Thesis Statements
• Purdue Online Writing Lab: Tips and Examples for Writing Thesis Statements
• Odyssey: From Paragraph to Essay; William J. Kelly and Deborah L. Lawton.

Amy Mahoney has been a writer for more than 15 years. Her articles have appeared in newspapers and magazines including “The Boston Globe,” “Reader’s Digest” and the “Miami Herald.” She holds a Master of Fine Arts in fiction.

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How to Write a Strong Thesis Statement

A thesis can be found in many places—a debate speech, a lawyer’s closing argument, even an advertisement. But the most common place for a thesis statement (and probably why you’re reading this article) is in an essay.

Whether you’re writing an argumentative paper, an informative essay, or a compare/contrast statement, you need a thesis. Without a thesis, your argument falls flat and your information is unfocused. Since a thesis is so important, it’s probably a good idea to look at some tips on how to put together a strong one.

Guide Overview

What is a “thesis statement” anyway.

• 2 categories of thesis statements: informative and persuasive
• 2 styles of thesis statements
• Formula for a strong argumentative thesis
• The qualities of a solid thesis statement (video)

You may have heard of something called a “thesis.” It’s what seniors commonly refer to as their final paper before graduation. That’s not what we’re talking about here. That type of thesis is a long, well-written paper that takes years to piece together.

Instead, we’re talking about a single sentence that ties together the main idea of any argument . In the context of student essays, it’s a statement that summarizes your topic and declares your position on it. This sentence can tell a reader whether your essay is something they want to read.

2 Categories of Thesis Statements: Informative and Persuasive

Just as there are different types of essays, there are different types of thesis statements. The thesis should match the essay.

For example, with an informative essay, you should compose an informative thesis (rather than argumentative). You want to declare your intentions in this essay and guide the reader to the conclusion that you reach.

To make a peanut butter and jelly sandwich, you must procure the ingredients, find a knife, and spread the condiments.

This thesis showed the reader the topic (a type of sandwich) and the direction the essay will take (describing how the sandwich is made).

Most other types of essays, whether compare/contrast, argumentative, or narrative, have thesis statements that take a position and argue it. In other words, unless your purpose is simply to inform, your thesis is considered persuasive. A persuasive thesis usually contains an opinion and the reason why your opinion is true.

Peanut butter and jelly sandwiches are the best type of sandwich because they are versatile, easy to make, and taste good.

In this persuasive thesis statement, you see that I state my opinion (the best type of sandwich), which means I have chosen a stance. Next, I explain that my opinion is correct with several key reasons. This persuasive type of thesis can be used in any essay that contains the writer’s opinion, including, as I mentioned above, compare/contrast essays, narrative essays, and so on.

2 Styles of Thesis Statements

Just as there are two different types of thesis statements (informative and persuasive), there are two basic styles you can use.

The first style uses a list of two or more points . This style of thesis is perfect for a brief essay that contains only two or three body paragraphs. This basic five-paragraph essay is typical of middle and high school assignments.

C.S. Lewis’s Chronicles of Narnia series is one of the richest works of the 20th century because it offers an escape from reality, teaches readers to have faith even when they don’t understand, and contains a host of vibrant characters.

In the above persuasive thesis, you can see my opinion about Narnia followed by three clear reasons. This thesis is perfect for setting up a tidy five-paragraph essay.

In college, five paragraph essays become few and far between as essay length gets longer. Can you imagine having only five paragraphs in a six-page paper? For a longer essay, you need a thesis statement that is more versatile. Instead of listing two or three distinct points, a thesis can list one overarching point that all body paragraphs tie into.

Good vs. evil is the main theme of Lewis’s Narnia series, as is made clear through the struggles the main characters face in each book.

In this thesis, I have made a claim about the theme in Narnia followed by my reasoning. The broader scope of this thesis allows me to write about each of the series’ seven novels. I am no longer limited in how many body paragraphs I can logically use.

Formula for a Strong Argumentative Thesis

One thing I find that is helpful for students is having a clear template. While students rarely end up with a thesis that follows this exact wording, the following template creates a good starting point:

___________ is true because of ___________, ___________, and ___________.

Conversely, the formula for a thesis with only one point might follow this template:

___________________ is true because of _____________________.

Students usually end up using different terminology than simply “because,” but having a template is always helpful to get the creative juices flowing.

The Qualities of a Solid Thesis Statement

When composing a thesis, you must consider not only the format, but other qualities like length, position in the essay, and how strong the argument is.

Length: A thesis statement can be short or long, depending on how many points it mentions. Typically, however, it is only one concise sentence. It does contain at least two clauses, usually an independent clause (the opinion) and a dependent clause (the reasons). You probably should aim for a single sentence that is at least two lines, or about 30 to 40 words long.

Position: A thesis statement always belongs at the beginning of an essay. This is because it is a sentence that tells the reader what the writer is going to discuss. Teachers will have different preferences for the precise location of the thesis, but a good rule of thumb is in the introduction paragraph, within the last two or three sentences.

Strength: Finally, for a persuasive thesis to be strong, it needs to be arguable. This means that the statement is not obvious, and it is not something that everyone agrees is true.

Example of weak thesis:

Peanut butter and jelly sandwiches are easy to make because it just takes three ingredients.

Most people would agree that PB&J is one of the easiest sandwiches in the American lunch repertoire.

Example of a stronger thesis:

Peanut butter and jelly sandwiches are fun to eat because they always slide around.

This is more arguable because there are plenty of folks who might think a PB&J is messy or slimy rather than fun.

Composing a thesis statement does take a bit more thought than many other parts of an essay. However, because a thesis statement can contain an entire argument in just a few words, it is worth taking the extra time to compose this sentence. It can direct your research and your argument so that your essay is tight, focused, and makes readers think.

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Thesis Statement for Persuasive Essay

Crafting a compelling thesis for a persuasive essay is fundamental in anchoring your argument and driving your message home. A persuasive thesis not only states your position but also presents the argument you’ll use to sway your reader. This guide unveils the art of formulating influential persuasive essay thesis statements , offering examples and expert tips to ensure your essay resonates with conviction and persuasive power. Dive in to fortify your argumentative prowess.

What is a Persuasive Essay Thesis Statement? – Definition

A persuasive essay thesis statement is a concise summary of the main point or claim of the essay. It serves as a roadmap for readers, indicating the stance the writer is taking on a particular issue or topic and the key arguments they will use to convince readers of their perspective. Essentially, it’s the heart of your argument, capturing the essence of what you’re trying to persuade your audience to believe or do.

What is the Best Thesis Statement Example for Persuasive Essay?

While the “best” thesis statement is subjective and depends on the topic and target audience, a strong example might be:

“Given the environmental, economic, and health benefits, cities should invest more in cycling infrastructure to promote bicycle commuting, reduce traffic congestion, and decrease air pollution.”

This good thesis statement not only clearly states the writer’s perspective but also outlines the main arguments they’ll use to persuade readers.

100 Thesis Statement Examples for Persuasive Essay

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A persuasive essay thesis is a declarative sentence that condenses the central argument you intend to make. It’s more than just a statement of intent: it’s a bold proclamation of your viewpoint on an issue. A compelling thesis can differentiate a strong essay from a weak one. Dive into these examples to understand the diversity and depth a persuasive essay thesis can achieve.

• “School uniforms should be mandatory as they foster equality, reduce distractions, and improve student focus.”
• “Solar energy is not only environmentally friendly but also economically viable, and governments should provide more incentives for its adoption.”
• “Animal testing for cosmetics is both unethical and unnecessary and should be banned globally.”
• “Fast food chains should be required to display calorie counts on their menus to promote healthier eating habits.”
• “Online education provides flexibility, accessibility, and personalized learning experiences, making it superior to traditional classroom settings.”
• “The death penalty is an outdated form of punishment and should be abolished due to its potential for wrongful executions.”
• “Parents should monitor their children’s internet use to protect them from the dangers of cyberbullying and exposure to inappropriate content.”
• “Companies should prioritize corporate social responsibility over profits to ensure sustainable and ethical operations.”
• “Vaccinations should be mandatory for public school entry to protect the greater community from preventable diseases.”
• “Single-use plastics are a major environmental concern, and there should be a global ban on their production and sale.”
• “Public transport should be made free to decrease traffic congestion and reduce air pollution.”
• “Professional athletes should be held to higher standards of behavior due to their influence on younger fans.”
• “Parents should have an active role in their children’s education, including the right to choose schools and curricula.”
• “Governments should regulate and limit the exposure of children to advertising to protect them from consumerist indoctrination.”
• “The age for legal alcohol consumption should be raised to 21 to combat the rise in youth alcohol-related incidents.”
• “The government should fund and promote STEM education to ensure a competitive workforce in the global market.”
• “Smoking in public places should be banned due to its detrimental health effects on non-smokers.”
• “Teens under 18 should not be allowed to access social media platforms to protect their mental health.”
• “The global community should take more aggressive actions to combat climate change and protect future generations.”
• “Freedom of the press is essential for a functioning democracy, and any attempts to limit it are detrimental to society.”
• “The gig economy exploits workers and lacks job security; therefore, stricter regulations should be enforced.”
• “GMO foods, when properly regulated, can solve global hunger issues and should be embraced.”
• “Gender pay gaps exist and are a result of systemic sexism; companies should be mandated to ensure equal pay.”
• “Limiting screen time for children promotes healthier physical and mental development.”
• “Mandatory voting ensures everyone’s voice is heard and should be implemented to strengthen democratic processes.”
• “Public figures should have a limited right to privacy due to their influence and role in society.”
• “Advertisements targeting children should be banned to prevent early consumerism.”
• “Body cameras for law enforcement officers are essential to promote transparency and accountability.”
• “Whistleblowers play a crucial role in democratic societies and should be protected by law from retaliation.”
• “Cultural appropriation in fashion and art belittles original traditions and should be discouraged.”
• “Educational institutions should focus more on practical skills rather than theoretical knowledge to prepare students for real-world challenges.”
• “Restricting the sale of sugary beverages can lead to a significant reduction in obesity rates.”
• “Children’s exposure to violent video games directly correlates with aggressive behavior, and such games should have age restrictions.”
• “The censorship of art is a violation of freedom of expression and stifles the creative spirit.”
• “Mental health education should be a mandatory part of school curricula to address and destigmatize mental health issues.”
• “Homeschooling, when done effectively, can offer a more personalized and efficient education than traditional schools.”
• “Organic farming practices should be promoted and subsidized by governments due to their environmental and health benefits.”
• “The excessive use of antibiotics in agriculture poses long-term health risks, necessitating stricter regulations.”
• “Workplace wellness programs not only benefit employees but also lead to increased productivity and should be adopted by all companies.”
• “Governments should impose heavier taxes on junk food to curb the increasing rates of health issues related to poor diet.”
• “Higher education should be made affordable for all, as it’s a fundamental right and not a luxury.”
• “Celebrities endorsing political candidates can unduly influence the public, and such endorsements should be approached with skepticism.”
• “Urban planning must prioritize green spaces due to their psychological and environmental benefits.”
• “Euthanasia, when done under strict regulations, is an act of mercy and should be legally allowed.”
• “The global community must cooperate to tackle the refugee crisis and ensure safe resettlement and support.”
• “Artificial intelligence, without proper ethical guidelines, poses a threat to job markets and privacy.”
• “Zero-waste lifestyles are crucial for sustainability, and consumer practices should align with this goal.”
• “Fast fashion contributes to environmental degradation, and consumers should support sustainable clothing brands.”
• “Limitations on free speech in the name of national security can lead to authoritarianism and should be scrutinized.”
• “Digital literacy is as fundamental as reading and writing in the 21st century, and schools should integrate it into their curricula.”
• “The increasing privatization of natural resources threatens public access and should be regulated.”
• “Adopting a plant-based diet can dramatically reduce one’s carbon footprint and combat climate change.”
• “In an era of misinformation, critical thinking skills are paramount and should be emphasized in education.”
• “Universal healthcare is a fundamental human right and should not be tied to employment or economic status.”
• “Cybersecurity measures are not just an IT concern but are crucial for national security.”
• “Regulating tech giants is essential to prevent monopolies and protect user data.”
• “Banning beauty contests can help alleviate societal pressures and stereotypes regarding physical appearance.”
• “Space exploration, beyond its scientific benefits, can unify humanity and should be pursued more aggressively.”
• “Sports organizations should take a stricter stance against doping to maintain the integrity of competitions.”
• “Mandatory parental leave can ensure better family bonding and equalize career opportunities between genders.”
• “Animal testing for cosmetics is not only cruel but also ineffective and outdated, necessitating its global ban.”
• “Educational reforms should emphasize financial literacy to equip students with the skills to navigate the modern economic landscape.”
• “Promotion of renewable energy sources over fossil fuels is not just environmentally beneficial but also economically viable in the long run.”
• “Public transport should be heavily subsidized to encourage use and combat urban air pollution.”
• “Parents should limit screen time for children due to its detrimental effects on physical health and cognitive development.”
• “In light of the opioid crisis, holistic and non-addictive pain management methods should be promoted and made more accessible.”
• “Cultural appropriation in the fashion and entertainment industries perpetuates stereotypes and should be addressed through increased awareness and regulations.”
• “Privacy rights are increasingly jeopardized in the digital age, necessitating stronger data protection laws.”
• “The gender wage gap is not only a matter of fairness but also an economic inefficiency that should be addressed through legislative reforms.”
• “The rise of isolationism in global politics undermines international collaboration and poses threats to global security and prosperity.”
• “Teachers should be remunerated based on skill and effectiveness rather than years of service, promoting a merit-based system.”
• “The legal drinking age should be reconsidered in light of scientific evidence on brain development and societal impacts.”
• “The portrayal of mental health in media, if inaccurate, can perpetuate stigma, emphasizing the need for informed and sensitive representation.”
• “Trade wars harm global economies more than they protect local industries and should be approached with caution.”
• “Gerrymandering undermines the principles of democracy, and independent bodies should be responsible for electoral redistricting.”
• “Public libraries play a crucial role in community development and should receive adequate funding and support.”
• “The proliferation of fake news can be curbed through media literacy education and stricter platform regulations.”
• “The decriminalization of certain drugs can lead to reduced criminal activity and better health outcomes.”
• “Historical monuments associated with divisive figures should be placed in context rather than removed, promoting education over erasure.”
• “The adoption of electric vehicles should be incentivized to rapidly reduce carbon emissions and combat climate change.”
• “Childhood vaccinations should be mandatory, given their role in preventing outbreaks of life-threatening diseases.”
• “Modern education should evolve to incorporate emotional intelligence training to foster empathy and interpersonal skills.”
• “Prohibitive costs of tertiary education perpetuate socio-economic disparities; governments should implement tuition-free university policies.”
• “Whistleblowers play a crucial role in maintaining institutional integrity and should be protected from retaliation.”
• “Plastic waste is one of the prime environmental threats; introducing biodegradable alternatives should be a priority for industries.”
• “Diverse representation in film and television is not just about fairness but also about accurately reflecting the world we live in.”
• “Urban agriculture can address food security issues in growing cities and should be promoted through policies and community initiatives.”
• “Excessive consumerism contributes to environmental degradation; embracing minimalism can lead to a more sustainable future.”
• “Telecommuting, propelled by technological advancements, can lead to better work-life balance and reduced city congestion.”
• “Unregulated cryptocurrency can pose financial risks; there is a pressing need for standardized global regulations.”
• “Limiting advertisement in children’s TV programming can lead to healthier eating habits and reduce materialistic tendencies.”
• “Promoting bilingual education from an early age can lead to cognitive benefits and cultural appreciation.”
• “Offshore drilling poses significant environmental risks, and its expansion should be curbed in favor of sustainable energy sources.”
• “Body cameras for law enforcement officers can ensure transparency and accountability in policing.”
• “The modern gig economy, while offering flexibility, often circumvents labor rights and needs comprehensive regulation.”
• “Online data breaches are becoming common, and companies should face stricter penalties for compromising user data.”
• “Promotion of community gardens can foster social ties and address urban food deserts.”
• “Implementing a universal basic income can address wealth disparities and provide a safety net in rapidly changing job markets.”
• “Arts education, often undervalued, plays a crucial role in fostering creativity and should receive equal emphasis as STEM subjects.”
• “Sustainable tourism ensures local community benefits and environmental protection, and should be the industry standard.”

Persuasive Essay Thesis Statement Examples for High School

High school students often grapple with formulating compelling arguments in their essays. These thesis statement for high school examples are tailored to the perspectives and concerns of high schoolers, offering a starting point to craft persuasive essays on various contemporary issues.

• Uniforms in School: “Mandatory school uniforms stifle individual expression and fail to address the underlying issues of bullying and peer pressure in schools.”
• Homework Volume: “The excessive amount of homework assigned to high school students is counterproductive to learning, leading to burnout and diminishing returns on student effort.”
• School Start Times: “High schools should start later in the morning to align with adolescent sleep patterns, thereby improving academic performance and mental health.”
• Standardized Testing: “Reliance on standardized testing for college admissions is an outdated approach that doesn’t truly reflect a student’s capabilities or potential.”
• Extra-Curricular Importance: “Extra-curricular activities are as vital as academic subjects in developing a well-rounded education and should be given equal importance in school evaluations.”
• Cellphones in Class: “Banning cellphones in classrooms ignores their potential as valuable learning tools and overlooks the importance of teaching digital responsibility.”
• Sports in School: “High school sports programs, while beneficial, receive disproportionate funding at the expense of other crucial educational programs.”
• Summer Vacations: “Extended summer vacations are an outdated model; year-round schooling with more frequent short breaks would better support learning retention.”
• Student Council Power: “Student councils should have a tangible say in school operations, encouraging youth civic engagement and responsibility.”
• Health Education: “Comprehensive sex education in high schools is crucial for informed decision-making and reducing teen pregnancies and STIs.”

Persuasive Essay Thesis Statement Examples for College

College-level persuasive essays demand a higher degree of critical thinking and specificity. These thesis statement examples delve into deeper societal and academic issues, providing college students with a foundation to develop nuanced arguments and insights in their writings.

• Tuition Fees: “The skyrocketing cost of college tuition limits access to higher education and exacerbates socio-economic disparities.”
• Curriculum Flexibility: “Colleges should offer more interdisciplinary courses, allowing students to tailor their education to align with their career and personal interests.”
• Campus Safety: “Increased measures for campus safety are imperative to foster a conducive learning environment and protect students.”
• Online Learning: “Online courses should be given the same credence as in-person classes, offering flexibility and catering to the modern learner’s needs.”
• Fraternity and Sorority Culture: “Greek life in colleges, while rich in tradition, needs comprehensive reforms to address issues of hazing and exclusionary practices.”
• Mental Health Services: “With rising cases of mental health issues among college students, universities must prioritize and expand on-campus mental health services.”
• Internship Opportunities: “Colleges should actively integrate more internship opportunities into curricula, bridging the gap between academic learning and real-world application.”
• Diversity and Inclusion: “Higher education institutions must actively promote diversity and inclusion, not just in enrollment, but also in curriculum and campus culture.”
• Foreign Language Requirements: “Mandating foreign language courses for all majors is unnecessary and restricts students from exploring more relevant subjects.”
• Textbook Costs: “The exorbitant cost of college textbooks is unjustified, urging the need for universities to promote open-source or affordable alternatives.”

These thesis statements resonate with the concerns and challenges faced by students at high school and college levels, making them ideal starting points for persuasive essays. Y ou may also be interested to browse through our other  Analytical Essay thesis statement .

What is a thesis statement used for in persuasive writing?

A thesis statement in persuasive writing serves as the anchor of the entire essay. It states the primary argument or claim that the writer seeks to prove. Acting as a roadmap, it informs the reader about the main topic and the stance of the writer on that topic. The efficacy of a persuasive essay largely hinges on how compelling and clear its strong thesis statement is. Without it, readers might be left unsure about the writer’s intent or the purpose of the essay.

Is a claim a thesis statement for a persuasive essay?

Yes, in persuasive writing, the thesis statement is often referred to as a claim. While all thesis statements express the main idea of a piece, in persuasive essays, this statement specifically claims a position that the writer will argue for. This claim seeks to persuade the reader of its validity, backed by evidence in the body of the essay. It’s essential that the claim is debatable, meaning there must be opposing viewpoints on the topic, so the writer has something to persuade the reader about.

How do you write a thesis statement for a persuasive essay? – Step by Step Guide

• Choose a Debatable Topic: Ensure the topic has multiple viewpoints, giving you something to persuade your reader about.
• Take a Stance: Decide your position on the topic. This becomes the foundation of your claim.
• Research Supporting Evidence: Before finalizing your thesis, research to ensure there’s ample evidence to support your claim.
• Be Specific: Your thesis statement should be clear and specific. Avoid vague or general statements.
• Keep it Concise: Ideally, a thesis statement should be one or two sentences long. It needs to be straightforward and to the point.
• Positioning: Place your thesis statement at the end of your introductory paragraph to provide readers with a clear guide to your essay’s direction.
• Revisit and Revise: As you write, you might find your direction slightly shifting. Always revisit your thesis statement to ensure it aligns with the content of your essay.

Tips for Writing a Descriptive Essay Thesis Statement

• Be Clear and Vivid: Since descriptive essays aim to paint a picture, ensure your thesis provides a snapshot of what you’ll describe.
• Engage the Senses: Allude to the sensory details you’ll include in your essay. This sets the tone for the vivid descriptions to follow.
• Avoid Subjectivity: While your experience is personal, avoid overtly subjective statements. Let the descriptions evoke feelings in the reader.
• Stay Focused: A descriptive thesis should focus on a single object, event, person, or place, ensuring the essay remains cohesive.
• Use Strong Language: Use powerful adjectives and verbs to convey emotion and create a strong mental image for the reader.

Remember, while the specific thesis statement provides direction, it’s the body of the essay that elaborates and brings the description to life. Ensure coherence between the thesis and the detailed descriptions that follow.

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How to Write a Persuasive Essay: Tips and Tricks

Allison Bressmer

Most composition classes you’ll take will teach the art of persuasive writing. That’s a good thing.

Knowing where you stand on issues and knowing how to argue for or against something is a skill that will serve you well both inside and outside of the classroom.

Persuasion is the art of using logic to prompt audiences to change their mind or take action , and is generally seen as accomplishing that goal by appealing to emotions and feelings.

A persuasive essay is one that attempts to get a reader to agree with your perspective.

Ready for some tips on how to produce a well-written, well-rounded, well-structured persuasive essay? Just say yes. I don’t want to have to write another essay to convince you!

How Do I Write a Persuasive Essay?

What are some good topics for a persuasive essay, how do i identify an audience for my persuasive essay, how do you create an effective persuasive essay, how should i edit my persuasive essay.

Your persuasive essay needs to have the three components required of any essay: the introduction , body , and conclusion .

That is essay structure. However, there is flexibility in that structure.

There is no rule (unless the assignment has specific rules) for how many paragraphs any of those sections need.

Although the components should be proportional; the body paragraphs will comprise most of your persuasive essay.

How Do I Start a Persuasive Essay?

As with any essay introduction, this paragraph is where you grab your audience’s attention, provide context for the topic of discussion, and present your thesis statement.

TIP 1: Some writers find it easier to write their introductions last. As long as you have your working thesis, this is a perfectly acceptable approach. From that thesis, you can plan your body paragraphs and then go back and write your introduction.

TIP 2: Avoid “announcing” your thesis. Don’t include statements like this:

• “In my essay I will show why extinct animals should (not) be regenerated.”
• “The purpose of my essay is to argue that extinct animals should (not) be regenerated.”

Announcements take away from the originality, authority, and sophistication of your writing.

Instead, write a convincing thesis statement that answers the question "so what?" Why is the topic important, what do you think about it, and why do you think that? Be specific.

How Many Paragraphs Should a Persuasive Essay Have?

This body of your persuasive essay is the section in which you develop the arguments that support your thesis. Consider these questions as you plan this section of your essay:

• What arguments support your thesis?
• What is the best order for your arguments?
• What evidence do you have?
• Will you address the opposing argument to your own?
• How can you conclude convincingly?

TIP: Brainstorm and do your research before you decide which arguments you’ll focus on in your discussion. Make a list of possibilities and go with the ones that are strongest, that you can discuss with the most confidence, and that help you balance your rhetorical triangle .

What Should I Put in the Conclusion of a Persuasive Essay?

The conclusion is your “mic-drop” moment. Think about how you can leave your audience with a strong final comment.

And while a conclusion often re-emphasizes the main points of a discussion, it shouldn’t simply repeat them.

TIP 1: Be careful not to introduce a new argument in the conclusion—there’s no time to develop it now that you’ve reached the end of your discussion!

TIP 2 : As with your thesis, avoid announcing your conclusion. Don’t start your conclusion with “in conclusion” or “to conclude” or “to end my essay” type statements. Your audience should be able to see that you are bringing the discussion to a close without those overused, less sophisticated signals.

If your instructor has assigned you a topic, then you’ve already got your issue; you’ll just have to determine where you stand on the issue. Where you stand on your topic is your position on that topic.

Your position will ultimately become the thesis of your persuasive essay: the statement the rest of the essay argues for and supports, intending to convince your audience to consider your point of view.

If you have to choose your own topic, use these guidelines to help you make your selection:

• Choose an issue you truly care about
• Choose an issue that is actually debatable

Simple “tastes” (likes and dislikes) can’t really be argued. No matter how many ways someone tries to convince me that milk chocolate rules, I just won’t agree.

It’s dark chocolate or nothing as far as my tastes are concerned.

Similarly, you can’t convince a person to “like” one film more than another in an essay.

You could argue that one movie has superior qualities than another: cinematography, acting, directing, etc. but you can’t convince a person that the film really appeals to them.

Once you’ve selected your issue, determine your position just as you would for an assigned topic. That position will ultimately become your thesis.

Until you’ve finalized your work, consider your thesis a “working thesis.”

This means that your statement represents your position, but you might change its phrasing or structure for that final version.

When you’re writing an essay for a class, it can seem strange to identify an audience—isn’t the audience the instructor?

Your instructor will read and evaluate your essay, and may be part of your greater audience, but you shouldn’t just write for your teacher.

Think about who your intended audience is.

For an argument essay, think of your audience as the people who disagree with you—the people who need convincing.

That population could be quite broad, for example, if you’re arguing a political issue, or narrow, if you’re trying to convince your parents to extend your curfew.

Once you’ve got a sense of your audience, it’s time to consult with Aristotle. Aristotle’s teaching on persuasion has shaped communication since about 330 BC. Apparently, it works.

Aristotle taught that in order to convince an audience of something, the communicator needs to balance the three elements of the rhetorical triangle to achieve the best results.

Those three elements are ethos , logos , and pathos .

Ethos relates to credibility and trustworthiness. How can you, as the writer, demonstrate your credibility as a source of information to your audience?

How will you show them you are worthy of their trust?

• You show you’ve done your research: you understand the issue, both sides
• You show respect for the opposing side: if you disrespect your audience, they won’t respect you or your ideas

Logos relates to logic. How will you convince your audience that your arguments and ideas are reasonable?

You provide facts or other supporting evidence to support your claims.

That evidence may take the form of studies or expert input or reasonable examples or a combination of all of those things, depending on the specific requirements of your assignment.

Remember: if you use someone else’s ideas or words in your essay, you need to give them credit.

ProWritingAid's Plagiarism Checker checks your work against over a billion web-pages, published works, and academic papers so you can be sure of its originality.

Find out more about ProWritingAid’s Plagiarism checks.

Pathos relates to emotion. Audiences are people and people are emotional beings. We respond to emotional prompts. How will you engage your audience with your arguments on an emotional level?

• You make strategic word choices : words have denotations (dictionary meanings) and also connotations, or emotional values. Use words whose connotations will help prompt the feelings you want your audience to experience.
• You use emotionally engaging examples to support your claims or make a point, prompting your audience to be moved by your discussion.

Be mindful as you lean into elements of the triangle. Too much pathos and your audience might end up feeling manipulated, roll their eyes and move on.

An “all logos” approach will leave your essay dry and without a sense of voice; it will probably bore your audience rather than make them care.

Once you’ve got your essay planned, start writing! Don’t worry about perfection, just get your ideas out of your head and off your list and into a rough essay format.

After you’ve written your draft, evaluate your work. What works and what doesn’t? For help with evaluating and revising your work, check out this ProWritingAid post on manuscript revision .

After you’ve evaluated your draft, revise it. Repeat that process as many times as you need to make your work the best it can be.

When you’re satisfied with the content and structure of the essay, take it through the editing process .

Grammatical or sentence-level errors can distract your audience or even detract from the ethos—the authority—of your work.

You don’t have to edit alone! ProWritingAid’s Realtime Report will find errors and make suggestions for improvements.

You can even use it on emails to your professors:

Try ProWritingAid with a free account.

How Can I Improve My Persuasion Skills?

You can develop your powers of persuasion every day just by observing what’s around you.

• How is that advertisement working to convince you to buy a product?
• How is a political candidate arguing for you to vote for them?
• How do you “argue” with friends about what to do over the weekend, or convince your boss to give you a raise?
• How are your parents working to convince you to follow a certain academic or career path?

As you observe these arguments in action, evaluate them. Why are they effective or why do they fail?

How could an argument be strengthened with more (or less) emphasis on ethos, logos, and pathos?

Every argument is an opportunity to learn! Observe them, evaluate them, and use them to perfect your own powers of persuasion.

Be confident about grammar

Check every email, essay, or story for grammar mistakes. Fix them before you press send.

Allison Bressmer is a professor of freshman composition and critical reading at a community college and a freelance writer. If she isn’t writing or teaching, you’ll likely find her reading a book or listening to a podcast while happily sipping a semi-sweet iced tea or happy-houring with friends. She lives in New York with her family. Connect at linkedin.com/in/allisonbressmer.

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Jun 19, 2023

Thesis Statement Essay Examples: Master the Art of Persuasion with Strong Statements

Unlock persuasive writing by mastering strong thesis statements. Explore impactful examples that will empower your skills, captivate your audience, and enhance your essays. Step into the realm of influential writing today.

One of the most important aspects of producing great research papers or argumentative essays is knowing what constitutes a solid thesis statement. The thesis statement should be a claim that you intend to defend throughout the paper. You probably have a weak thesis statement if you're having trouble understanding your paper or its topic. If you'd like some extra help, you can try out our AI Thesis Statement Generation features - but it's always good to have a proper understanding of the process before using any AI tools to assist you with the process!

Let's take a step back and figure out what goes into a good thesis statement and what you should keep in mind when you craft your own.

What makes a Good Thesis Statement

A thesis statement often serves as the opening sentence of your essay. Ideally placed within the first few paragraphs, it acts as a bridge to the body of your essay, outlining your argument and paving the way for the evidential support that will follow.

Assert Your Position: The thesis statement is not a space for general assertions or facts. It should clearly specify your position on the subject, leaving room for debate. Rather than stating, "Puppies are cute and everybody knows it," a more persuasive and debatable statement might read, "A puppy's cuteness is attributed to its floppy ears, tiny body, and lively nature." This allows room for a counterargument, igniting a meaningful discussion.

Clarity: Your thesis should be concise and easily understandable, letting readers grasp your point of view with minimal effort. The language and topic should be chosen with consideration of your audience and the essay's objective.

Specificity: Your thesis should indicate the content of your essay or research paper. For instance, instead of a broad statement like "This paper discusses how technology influences relationships," a more precise thesis might be, "This research paper investigates how technology impacts interpersonal connections, the frequency of direct contact, and the average number of significant relationships among individuals aged 18 to 60."

Interest for readers: Your thesis should resonate with your audience, ensuring they care enough about the topic to continue reading.

Positioning: Your thesis should express your viewpoint, leaving room for counterarguments. Rather than stating "most traffic accidents involve drivers under 20," a more pointed thesis might be, "Given that the majority of traffic accidents involve drivers aged 16 to 19, the minimum driving age should be increased to 21."

Outlining: Your thesis should act as a guide for your essay, informing the reader about the topic and its significance. As your essay evolves, you might find that your thesis needs to be revised to accurately reflect the content.

Responding to a Prompt: Your thesis should directly answer the prompt or question your essay is responding to, making the central argument of your research clear.

Tips for Writing a Strong Thesis Statement:

Brainstorm: Start with a broad range of topics that pique your interest and will likely engage your audience. Collaborating with others, such as classmates or teachers, can help generate a diverse array of ideas.

Narrow your Focus: Your writing should aim to prove a specific point about your chosen topic. Your thesis should reflect this precision.

Understand the Task: Consider the essay format, objective, and target audience before crafting your thesis. Different types of essays serve different purposes, and this should be evident in your thesis.

Conduct Research: Use credible, up-to-date sources for your research. Academic databases are usually a reliable starting point.

Support Your Claim: Each claim in your thesis should be backed up by relevant evidence from your research.

Align Your Argument: Writers often draft the body of the essay before finalizing the thesis. Ensure that your thesis accurately reflects the evidence you present. If you find evidence that contradicts your thesis, consider incorporating that into your revisions.

How to Write a Good Thesis Statement

When asked to write a thesis statement, many students struggle for a long time since they are unsure of what should be included. A well-planned essay structure can be the key to a swift completion of that academic paper. So, with the help of our admission essay writing service, let's dissect the fundamentals of crafting a thesis statement.

Brainstorm ideas: Having a wide variety of potential writing themes is usually a good thing. This way, you can zero in on a topic that not only piques your curiosity but also holds the attention of your target audience. Working with others, such as classmates or teachers, can help you come up with a wealth of interesting concepts from which to choose a theme.

Narrow and focus: We must stress that generic details have no place in a professionally written piece. Writing is meant to prove a specific point on a topic. The thesis should accurately represent this.

Understand the essay format, goal, and target audience: Usually, they are assigned by the professor, but if you have some choice in the matter, you should know that they will have a significant impact on your thesis. A persuasive essay is written to persuade the reader to change their mind about a contentious issue. The purpose of a descriptive essay is to explain to the reader. Include at least one of these in your argument.

Conduct research: You need to perform some serious research using up-to-date, credible resources. Use academic databases as your primary source of information wherever possible.

Support your answer with reasoning: Pick out supporting details that speak to your argument. Make sure that you back up every claim you make with a relevant example in your research paper.

Check how it aligns: The majority of the time, writers will compose the essay's body paragraphs before they formulate the paper's thesis. It's not uncommon for writers to begin with one topic in mind and end up with another. As a result, double-check your essay to make sure the thesis stands up to the evidence you've presented. If you find proof refuting your main point, you should incorporate that into your revisions.

How many types of thesis statements are there?

So, now that you know the basics of developing a thesis statement, keep in mind that different authors will use different approaches. To provide a clearer illustration, we developed some sample thesis statements. The most common varieties of thesis statements are as follows:

Argumentative Thesis Statement

A good thesis statement sample for an argumentative paper will take a stand on the topic. Its purpose is to introduce the reader to your argument and set the stage for the rest of the essay. An argumentative thesis must present a proposition that can be debated by intelligent individuals.

Example: Since junk food is detrimental to health, the government should regulate the availability of soft drinks at fast food restaurants.

Analytical Thesis Statement

Looking beyond the obvious is essential for a solid example of an analytical essay. When formulating your analytical thesis statement, keep the following in mind. What is being asserted, what evidence supports it, and what does that imply? To what extent does this matter, and why?

Example: The world's continuous racism problem has repercussions in many areas of society and the economy. Prejudice based on a person's race or ethnicity is a major contributor to this problem.

Expository Thesis Statement

The purpose of an expository essay is to inform the reader about a topic by providing them with background information and supporting evidence. When writing an expository essay, your thesis statement should give a preview of the information the reader may expect to find in the body paragraphs.

Example: Post-traumatic stress disorder (PTSD) raises the risk for cardiovascular problems like stroke and high heart rate.

Compare and Contrast Thesis Statement

Comparison and contrast essays can take many different forms. Some tasks need you to look for major differences or parallels. However, in some cases, you must focus on both.

Example: Despite their apparent incompatibility, authoritarian and permissive parenting styles have one thing in common: they both encourage children to accept responsibility for their actions.

Cause and Effect Thesis Statement

Essays that focus on the causes and consequences of an event or situation are known as "cause and effect" essays. A cause-and-effect thesis statement requires that you explain why something happened.

Example: The insufficiency of social support services is a major contributor to the rise in homelessness, among other factors.

3 Thesis Statement Examples

Here are three examples of persuasive thesis statements to enhance your understanding of impactful writing. These instances illustrate how to craft strong and compelling thesis statements that anchor persuasive essays. Studying these examples will offer valuable insights into the strategies used by proficient writers to engage their readers and effectively present their arguments.

The Importance of Physical Activity for Mental Health

Regular physical activity is essential for maintaining good mental health, as it helps to reduce stress, improve mood, and increase overall well-being. (Thesis Statement)

Explanation of Thesis Statement:

“The essay explains that regular physical activity is crucial for maintaining good mental health. The statement presents three reasons why physical activity is important for mental health: reducing stress, improving mood, and increasing overall well-being. The essay then goes on to explain each of these reasons in detail, supporting the thesis with evidence from scientific studies. The thesis statement summarizes the central argument of the essay, which is that physical activity is a powerful tool for promoting mental health and well-being”

Physical activity has long been associated with physical health benefits, such as reducing the risk of chronic diseases and improving cardiovascular function. However, many people are not aware of the important role that physical activity plays in maintaining good mental health. Regular physical activity is essential for mental health, as it helps to reduce stress, improve mood, and increase overall well-being.

One of the primary benefits of physical activity for mental health is its ability to reduce stress. When we engage in physical activity, our bodies release endorphins, which are hormones that help to reduce feelings of stress and anxiety. Additionally, physical activity can provide a sense of accomplishment and help to boost self-esteem, which can also help to reduce stress levels.

In addition to reducing stress, physical activity has been shown to improve mood. Studies have found that regular exercise can help to reduce symptoms of depression and anxiety, and can even be as effective as medication in some cases. Exercise has also been shown to improve cognitive function and increase energy levels, which can help to improve mood and overall well-being.

Finally, physical activity is important for overall well-being. When we engage in regular exercise, we are more likely to maintain a healthy weight, which can reduce the risk of chronic diseases and improve physical health. Additionally, physical activity can help to improve sleep quality, which is essential for good mental health. By improving physical health and well-being, physical activity can also have a positive impact on mental health.

In conclusion, regular physical activity is essential for maintaining good mental health. By reducing stress, improving mood, and increasing overall well-being, physical activity can help to improve mental health and prevent the development of mental health conditions. Therefore, individuals need to engage in regular physical activity as part of their overall mental health and wellness plan.

The Benefits of Traveling Abroad

Traveling abroad offers numerous benefits, including cultural immersion, personal growth, and new experiences. (Thesis Statement)

“This essay explains the many advantages of traveling abroad, highlighting how it allows individuals to immerse themselves in different cultures, gain new experiences, and develop valuable skills. The thesis statement asserts that traveling abroad is a valuable opportunity for personal growth and enrichment”.

Traveling abroad is an exciting and enriching experience that provides individuals with a unique opportunity to explore new cultures, gain new perspectives, and develop valuable skills. While it can be challenging to step out of one's comfort zone and navigate unfamiliar environments, the benefits of traveling abroad are well worth the effort.

One of the most significant benefits of traveling abroad is cultural immersion. By immersing oneself in a different culture, individuals can gain a deeper appreciation for diversity and broaden their perspectives. Exposure to different ways of life can also challenge one's assumptions and encourage personal growth. By experiencing different cultures firsthand, individuals can develop a more nuanced understanding of the world and become more tolerant and accepting of others.

In addition to cultural immersion, traveling abroad offers the chance to have new experiences. From trying new foods to exploring unfamiliar landscapes, traveling abroad can provide a sense of adventure and excitement. It can also be an opportunity to learn new skills, such as a foreign language or cultural customs. For example, taking a cooking class in Thailand or attending a tango lesson in Argentina can provide a unique and unforgettable experience that enriches one's life in ways that can't be replicated at home.

Furthermore, traveling abroad can have a positive impact on one's personal growth. It can help individuals become more independent, confident, and resilient as they navigate new environments and overcome challenges. Additionally, traveling abroad can provide opportunities for reflection and self-discovery, leading to a better understanding of one's values and goals. For example, traveling alone to a foreign country can be an empowering and transformative experience that allows individuals to push their limits and discover their strengths.

While traveling abroad can be daunting, it is important to remember that the benefits far outweigh the challenges. By stepping out of one's comfort zone and exploring new horizons, individuals can gain a richer, more fulfilling perspective on life. The memories, experiences, and skills gained from traveling abroad can last a lifetime and provide valuable insights and personal growth opportunities that are not available in one's home country.

In conclusion, traveling abroad offers numerous benefits, including cultural immersion, new experiences, and personal growth. By exploring new cultures and pushing one's limits, individuals can gain a deeper appreciation for diversity, develop new skills, and become more independent and confident. While it can be challenging, traveling abroad is a transformative and enriching experience that can provide a lifetime of memories and personal growth opportunities.

The Importance of Effective Communication in the Workplace

Effective communication is critical for success in the workplace, as it promotes collaboration, builds trust, and improves productivity. (Thesis Statement)

“This essay emphasizes the importance of effective communication in the workplace, highlighting how it enables teams to work together towards common goals, fosters collaboration and trust and improves productivity. The thesis statement asserts that effective communication is crucial for success in the workplace, and that clear and concise communication leads to better problem-solving and decision-making.”

Effective communication is essential for success in the workplace, as it enables individuals and teams to work together to achieve common goals. When communication is clear and concise, it promotes collaboration and encourages the sharing of ideas and feedback. This leads to improved problem-solving and decision-making, as well as increased efficiency and productivity.

One of the most significant benefits of effective communication is collaboration. When individuals communicate openly and honestly, it fosters a culture of transparency and accountability. This, in turn, helps to build trust and strengthen relationships between colleagues, which is essential for a healthy and productive work environment. By collaborating effectively, teams can achieve their goals more efficiently and effectively, while also fostering a sense of camaraderie and teamwork.

In addition to promoting collaboration, effective communication builds trust in the workplace. When individuals communicate openly and honestly, it fosters a culture of transparency and accountability. This, in turn, helps to build trust and strengthen relationships between colleagues, which is essential for a healthy and productive work environment. Trust is a critical component of effective teamwork and is necessary for individuals to feel comfortable sharing ideas, giving and receiving feedback, and collaborating on projects. When trust is established, individuals are more likely to be open to new ideas and approaches, and they are more likely to take calculated risks, leading to greater innovation and creativity.

Effective communication also helps to prevent misunderstandings and conflicts, as everyone is on the same page and has a clear understanding of expectations and goals. This is particularly important in today's global and diverse workplace, where communication breakdowns can occur due to differences in culture, language, or other factors. By communicating clearly and respectfully, individuals can bridge these gaps and build strong relationships with colleagues from different backgrounds.

Finally, effective communication plays a critical role in improving productivity. When individuals are clear about their roles and responsibilities and have access to the information and resources they need, they are better equipped to perform their jobs efficiently and effectively. This can lead to greater job satisfaction, higher morale, and ultimately, improved business outcomes.

In conclusion, effective communication is critical for success in the workplace, as it promotes collaboration, builds trust, and improves productivity. By prioritizing clear and respectful communication, individuals and teams can work together to achieve their goals and create a positive and productive work environment.

Final Thoughts

A strong thesis statement sets the tone for your entire essay, and having the flexibility to adjust it can save you time and effort. Even with a solid understanding of thesis statements, crafting an impactful one can still be challenging. 

But don't worry, Jenni.ai is here to assist. This AI-powered tool enables you to create engaging and effective thesis statements that feel authentically human-written. If you're seeking a standout thesis statement, give Jenni.ai a try and see the difference for yourself.

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• How to write an argumentative essay | Examples & tips

How to Write an Argumentative Essay | Examples & Tips

Published on July 24, 2020 by Jack Caulfield . Revised on July 23, 2023.

An argumentative essay expresses an extended argument for a particular thesis statement . The author takes a clearly defined stance on their subject and builds up an evidence-based case for it.

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Table of contents

When do you write an argumentative essay, approaches to argumentative essays, introducing your argument, the body: developing your argument, concluding your argument, other interesting articles, frequently asked questions about argumentative essays.

You might be assigned an argumentative essay as a writing exercise in high school or in a composition class. The prompt will often ask you to argue for one of two positions, and may include terms like “argue” or “argument.” It will frequently take the form of a question.

The prompt may also be more open-ended in terms of the possible arguments you could make.

Argumentative writing at college level

At university, the vast majority of essays or papers you write will involve some form of argumentation. For example, both rhetorical analysis and literary analysis essays involve making arguments about texts.

In this context, you won’t necessarily be told to write an argumentative essay—but making an evidence-based argument is an essential goal of most academic writing, and this should be your default approach unless you’re told otherwise.

Examples of argumentative essay prompts

At a university level, all the prompts below imply an argumentative essay as the appropriate response.

Your research should lead you to develop a specific position on the topic. The essay then argues for that position and aims to convince the reader by presenting your evidence, evaluation and analysis.

• Don’t just list all the effects you can think of.
• Do develop a focused argument about the overall effect and why it matters, backed up by evidence from sources.
• Don’t just provide a selection of data on the measures’ effectiveness.
• Do build up your own argument about which kinds of measures have been most or least effective, and why.
• Don’t just analyze a random selection of doppelgänger characters.
• Do form an argument about specific texts, comparing and contrasting how they express their thematic concerns through doppelgänger characters.

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An argumentative essay should be objective in its approach; your arguments should rely on logic and evidence, not on exaggeration or appeals to emotion.

There are many possible approaches to argumentative essays, but there are two common models that can help you start outlining your arguments: The Toulmin model and the Rogerian model.

Toulmin arguments

The Toulmin model consists of four steps, which may be repeated as many times as necessary for the argument:

• Make a claim
• Provide the grounds (evidence) for the claim
• Explain the warrant (how the grounds support the claim)
• Discuss possible rebuttals to the claim, identifying the limits of the argument and showing that you have considered alternative perspectives

The Toulmin model is a common approach in academic essays. You don’t have to use these specific terms (grounds, warrants, rebuttals), but establishing a clear connection between your claims and the evidence supporting them is crucial in an argumentative essay.

Say you’re making an argument about the effectiveness of workplace anti-discrimination measures. You might:

• Claim that unconscious bias training does not have the desired results, and resources would be better spent on other approaches
• Cite data to support your claim
• Explain how the data indicates that the method is ineffective
• Anticipate objections to your claim based on other data, indicating whether these objections are valid, and if not, why not.

Rogerian arguments

The Rogerian model also consists of four steps you might repeat throughout your essay:

• Discuss what the opposing position gets right and why people might hold this position
• Highlight the problems with this position
• Present your own position , showing how it addresses these problems
• Suggest a possible compromise —what elements of your position would proponents of the opposing position benefit from adopting?

This model builds up a clear picture of both sides of an argument and seeks a compromise. It is particularly useful when people tend to disagree strongly on the issue discussed, allowing you to approach opposing arguments in good faith.

Say you want to argue that the internet has had a positive impact on education. You might:

• Acknowledge that students rely too much on websites like Wikipedia
• Argue that teachers view Wikipedia as more unreliable than it really is
• Suggest that Wikipedia’s system of citations can actually teach students about referencing
• Suggest critical engagement with Wikipedia as a possible assignment for teachers who are skeptical of its usefulness.

You don’t necessarily have to pick one of these models—you may even use elements of both in different parts of your essay—but it’s worth considering them if you struggle to structure your arguments.

Regardless of which approach you take, your essay should always be structured using an introduction , a body , and a conclusion .

Like other academic essays, an argumentative essay begins with an introduction . The introduction serves to capture the reader’s interest, provide background information, present your thesis statement , and (in longer essays) to summarize the structure of the body.

Hover over different parts of the example below to see how a typical introduction works.

The spread of the internet has had a world-changing effect, not least on the world of education. The use of the internet in academic contexts is on the rise, and its role in learning is hotly debated. For many teachers who did not grow up with this technology, its effects seem alarming and potentially harmful. This concern, while understandable, is misguided. The negatives of internet use are outweighed by its critical benefits for students and educators—as a uniquely comprehensive and accessible information source; a means of exposure to and engagement with different perspectives; and a highly flexible learning environment.

The body of an argumentative essay is where you develop your arguments in detail. Here you’ll present evidence, analysis, and reasoning to convince the reader that your thesis statement is true.

In the standard five-paragraph format for short essays, the body takes up three of your five paragraphs. In longer essays, it will be more paragraphs, and might be divided into sections with headings.

Each paragraph covers its own topic, introduced with a topic sentence . Each of these topics must contribute to your overall argument; don’t include irrelevant information.

This example paragraph takes a Rogerian approach: It first acknowledges the merits of the opposing position and then highlights problems with that position.

Hover over different parts of the example to see how a body paragraph is constructed.

A common frustration for teachers is students’ use of Wikipedia as a source in their writing. Its prevalence among students is not exaggerated; a survey found that the vast majority of the students surveyed used Wikipedia (Head & Eisenberg, 2010). An article in The Guardian stresses a common objection to its use: “a reliance on Wikipedia can discourage students from engaging with genuine academic writing” (Coomer, 2013). Teachers are clearly not mistaken in viewing Wikipedia usage as ubiquitous among their students; but the claim that it discourages engagement with academic sources requires further investigation. This point is treated as self-evident by many teachers, but Wikipedia itself explicitly encourages students to look into other sources. Its articles often provide references to academic publications and include warning notes where citations are missing; the site’s own guidelines for research make clear that it should be used as a starting point, emphasizing that users should always “read the references and check whether they really do support what the article says” (“Wikipedia:Researching with Wikipedia,” 2020). Indeed, for many students, Wikipedia is their first encounter with the concepts of citation and referencing. The use of Wikipedia therefore has a positive side that merits deeper consideration than it often receives.

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An argumentative essay ends with a conclusion that summarizes and reflects on the arguments made in the body.

No new arguments or evidence appear here, but in longer essays you may discuss the strengths and weaknesses of your argument and suggest topics for future research. In all conclusions, you should stress the relevance and importance of your argument.

Hover over the following example to see the typical elements of a conclusion.

The internet has had a major positive impact on the world of education; occasional pitfalls aside, its value is evident in numerous applications. The future of teaching lies in the possibilities the internet opens up for communication, research, and interactivity. As the popularity of distance learning shows, students value the flexibility and accessibility offered by digital education, and educators should fully embrace these advantages. The internet’s dangers, real and imaginary, have been documented exhaustively by skeptics, but the internet is here to stay; it is time to focus seriously on its potential for good.

If you want to know more about AI tools , college essays , or fallacies make sure to check out some of our other articles with explanations and examples or go directly to our tools!

• Ad hominem fallacy
• Post hoc fallacy
• Appeal to authority fallacy
• False cause fallacy
• Sunk cost fallacy

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An argumentative essay tends to be a longer essay involving independent research, and aims to make an original argument about a topic. Its thesis statement makes a contentious claim that must be supported in an objective, evidence-based way.

An expository essay also aims to be objective, but it doesn’t have to make an original argument. Rather, it aims to explain something (e.g., a process or idea) in a clear, concise way. Expository essays are often shorter assignments and rely less on research.

At college level, you must properly cite your sources in all essays , research papers , and other academic texts (except exams and in-class exercises).

Add a citation whenever you quote , paraphrase , or summarize information or ideas from a source. You should also give full source details in a bibliography or reference list at the end of your text.

The exact format of your citations depends on which citation style you are instructed to use. The most common styles are APA , MLA , and Chicago .

The majority of the essays written at university are some sort of argumentative essay . Unless otherwise specified, you can assume that the goal of any essay you’re asked to write is argumentative: To convince the reader of your position using evidence and reasoning.

In composition classes you might be given assignments that specifically test your ability to write an argumentative essay. Look out for prompts including instructions like “argue,” “assess,” or “discuss” to see if this is the goal.

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How to Write a Persuasive Essay (This Convinced My Professor!)

Table of contents

Meredith Sell

You can make your essay more persuasive by getting straight to the point.

In fact, that's exactly what we did here, and that's just the first tip of this guide. Throughout this guide, we share the steps needed to prove an argument and create a persuasive essay.

This AI tool helps you improve your essay > This AI tool helps you improve your essay >

Key takeaways: - Proven process to make any argument persuasive - 5-step process to structure arguments - How to use AI to formulate and optimize your essay

Why is being persuasive so difficult?

"Write an essay that persuades the reader of your opinion on a topic of your choice."

You might be staring at an assignment description just like this 👆from your professor. Your computer is open to a blank document, the cursor blinking impatiently. Do I even have opinions?

The persuasive essay can be one of the most intimidating academic papers to write: not only do you need to identify a narrow topic and research it, but you also have to come up with a position on that topic that you can back up with research while simultaneously addressing different viewpoints.

That’s a big ask. And let’s be real: most opinion pieces in major news publications don’t fulfill these requirements.

The upside? By researching and writing your own opinion, you can learn how to better formulate not only an argument but the actual positions you decide to hold. 

Here, we break down exactly how to write a persuasive essay. We’ll start by taking a step that’s key for every piece of writing—defining the terms.

What Is a Persuasive Essay?

A persuasive essay is exactly what it sounds like: an essay that persuades . Over the course of several paragraphs or pages, you’ll use researched facts and logic to convince the reader of your opinion on a particular topic and discredit opposing opinions.

While you’ll spend some time explaining the topic or issue in question, most of your essay will flesh out your viewpoint and the evidence that supports it.

The 5 Must-Have Steps of a Persuasive Essay

If you’re intimidated by the idea of writing an argument, use this list to break your process into manageable chunks. Tackle researching and writing one element at a time, and then revise your essay so that it flows smoothly and coherently with every component in the optimal place.

1. A topic or issue to argue

This is probably the hardest step. You need to identify a topic or issue that is narrow enough to cover in the length of your piece—and is also arguable from more than one position. Your topic must call for an opinion , and not be a simple fact .

It might be helpful to walk through this process:

• Identify a random topic
• Ask a question about the topic that involves a value claim or analysis to answer
• Answer the question

That answer is your opinion.

Let’s consider some examples, from silly to serious:

Topic: Dolphins and mermaids

Question: In a mythical match, who would win: a dolphin or a mermaid?

Answer/Opinion: The mermaid would win in a match against a dolphin.

Topic: Autumn

Question: Which has a better fall: New England or Colorado?

Answer/Opinion: Fall is better in New England than Colorado.

Topic: Electric transportation options

Question: Would it be better for an urban dweller to buy an electric bike or an electric car?

Answer/Opinion: An electric bike is a better investment than an electric car.

Your turn: Walk through the three-step process described above to identify your topic and your tentative opinion. You may want to start by brainstorming a list of topics you find interesting and then going use the three-step process to find the opinion that would make the best essay topic.

2. An unequivocal thesis statement

If you walked through our three-step process above, you already have some semblance of a thesis—but don’t get attached too soon! 

A solid essay thesis is best developed through the research process. You shouldn’t land on an opinion before you know the facts. So press pause. Take a step back. And dive into your research.

You’ll want to learn:

• The basic facts of your topic. How long does fall last in New England vs. Colorado? What trees do they have? What colors do those trees turn?
• The facts specifically relevant to your question. Is there any science on how the varying colors of fall influence human brains and moods?
• What experts or other noteworthy and valid sources say about the question you’re considering. Has a well-known arborist waxed eloquent on the beauty of New England falls?

As you learn the different viewpoints people have on your topic, pay attention to the strengths and weaknesses of existing arguments. Is anyone arguing the perspective you’re leaning toward? Do you find their arguments convincing? What do you find unsatisfying about the various arguments? 

Allow the research process to change your mind and/or refine your thinking on the topic. Your opinion may change entirely or become more specific based on what you learn.

Once you’ve done enough research to feel confident in your understanding of the topic and your opinion on it, craft your thesis. 

Your thesis statement should be clear and concise. It should directly state your viewpoint on the topic, as well as the basic case for your thesis.

Thesis 1: In a mythical match, the mermaid would overcome the dolphin due to one distinct advantage: her ability to breathe underwater.

Thesis 2: The full spectrum of color displayed on New England hillsides is just one reason why fall in the northeast is better than in Colorado.

Thesis 3: In addition to not adding to vehicle traffic, electric bikes are a better investment than electric cars because they’re cheaper and require less energy to accomplish the same function of getting the rider from point A to point B.

Your turn: Dive into the research process with a radar up for the arguments your sources are making about your topic. What are the most convincing cases? Should you stick with your initial opinion or change it up? Write your fleshed-out thesis statement.

3. Evidence to back up your thesis

This is a typical place for everyone from undergrads to politicians to get stuck, but the good news is, if you developed your thesis from research, you already have a good bit of evidence to make your case.

Go back through your research notes and compile a list of every …

… or other piece of information that supports your thesis. 

This info can come from research studies you found in scholarly journals, government publications, news sources, encyclopedias, or other credible sources (as long as they fit your professor’s standards).

As you put this list together, watch for any gaps or weak points. Are you missing information on how electric cars versus electric bicycles charge or how long their batteries last? Did you verify that dolphins are, in fact, mammals and can’t breathe underwater like totally-real-and-not-at-all-fake 😉mermaids can? Track down that information.

Next, organize your list. Group the entries so that similar or closely related information is together, and as you do that, start thinking through how to articulate the individual arguments to support your case. 

Depending on the length of your essay, each argument may get only a paragraph or two of space. As you think through those specific arguments, consider what order to put them in. You’ll probably want to start with the simplest argument and work up to more complicated ones so that the arguments can build on each other. 

Your turn: Organize your evidence and write a rough draft of your arguments. Play around with the order to find the most compelling way to argue your case.

4. Rebuttals to disprove opposing theses

You can’t just present the evidence to support your case and totally ignore other viewpoints. To persuade your readers, you’ll need to address any opposing ideas they may hold about your topic. 

You probably found some holes in the opposing views during your research process. Now’s your chance to expose those holes. 

Take some time (and space) to: describe the opposing views and show why those views don’t hold up. You can accomplish this using both logic and facts.

Is a perspective based on a faulty assumption or misconception of the truth? Shoot it down by providing the facts that disprove the opinion.

Is another opinion drawn from bad or unsound reasoning? Show how that argument falls apart.

Some cases may truly be only a matter of opinion, but you still need to articulate why you don’t find the opposing perspective convincing.

Yes, a dolphin might be stronger than a mermaid, but as a mammal, the dolphin must continually return to the surface for air. A mermaid can breathe both underwater and above water, which gives her a distinct advantage in this mythical battle.

While the Rocky Mountain views are stunning, their limited colors—yellow from aspen trees and green from various evergreens—leaves the autumn-lover less than thrilled. The rich reds and oranges and yellows of the New England fall are more satisfying and awe-inspiring.

But what about longer trips that go beyond the city center into the suburbs and beyond? An electric bike wouldn’t be great for those excursions. Wouldn’t an electric car be the better choice then? 

Certainly, an electric car would be better in these cases than a gas-powered car, but if most of a person’s trips are in their hyper-local area, the electric bicycle is a more environmentally friendly option for those day-to-day outings. That person could then participate in a carshare or use public transit, a ride-sharing app, or even a gas-powered car for longer trips—and still use less energy overall than if they drove an electric car for hyper-local and longer area trips.

Your turn: Organize your rebuttal research and write a draft of each one.

5. A convincing conclusion

You have your arguments and rebuttals. You’ve proven your thesis is rock-solid. Now all you have to do is sum up your overall case and give your final word on the subject. 

Don’t repeat everything you’ve already said. Instead, your conclusion should logically draw from the arguments you’ve made to show how they coherently prove your thesis. You’re pulling everything together and zooming back out with a better understanding of the what and why of your thesis. 

A dolphin may never encounter a mermaid in the wild, but if it were to happen, we know how we’d place our bets. Long hair and fish tail, for the win.

For those of us who relish 50-degree days, sharp air, and the vibrant colors of fall, New England offers a season that’s cozier, longer-lasting, and more aesthetically pleasing than “colorful” Colorado. A leaf-peeper’s paradise.

When most of your trips from day to day are within five miles, the more energy-efficient—and yes, cost-efficient—choice is undoubtedly the electric bike. So strap on your helmet, fire up your pedals, and two-wheel away to your next destination with full confidence that you made the right decision for your wallet and the environment.

3 Quick Tips for Writing a Strong Argument

Once you have a draft to work with, use these tips to refine your argument and make sure you’re not losing readers for avoidable reasons.

1. Choose your words thoughtfully.

If you want to win people over to your side, don’t write in a way that shuts your opponents down. Avoid making abrasive or offensive statements. Instead, use a measured, reasonable tone. Appeal to shared values, and let your facts and logic do the hard work of changing people’s minds.

Choose words with AI

You can use AI to turn your general point into a readable argument. Then, you can paraphrase each sentence and choose between competing arguments generated by the AI, until your argument is well-articulated and concise.

2. Prioritize accuracy (and avoid fallacies).

Make sure the facts you use are actually factual. You don’t want to build your argument on false or disproven information. Use the most recent, respected research. Make sure you don’t misconstrue study findings. And when you’re building your case, avoid logical fallacies that undercut your argument.

A few common fallacies to watch out for:

• Strawman: Misrepresenting or oversimplifying an opposing argument to make it easier to refute.
• Appeal to ignorance: Arguing that a certain claim must be true because it hasn’t been proven false.
• Bandwagon: Assumes that if a group of people, experts, etc., agree with a claim, it must be true.
• Hasty generalization: Using a few examples, rather than substantial evidence, to make a sweeping claim.
• Appeal to authority: Overly relying on opinions of people who have authority of some kind.

The strongest arguments rely on trustworthy information and sound logic.

Research and add citations with AI

We recently wrote a three part piece on researching using AI, so be sure to check it out . Going through an organized process of researching and noting your sources correctly will make sure your written text is more accurate.

3. Persuasive essay structure

If you’re building a house, you start with the foundation and go from there. It’s the same with an argument. You want to build from the ground up: provide necessary background information, then your thesis. Then, start with the simplest part of your argument and build up in terms of complexity and the aspect of your thesis that the argument is tackling.

A consistent, internal logic will make it easier for the reader to follow your argument. Plus, you’ll avoid confusing your reader and you won’t be unnecessarily redundant.

The essay structure usually includes the following parts:

• Intro - Hook, Background information, Thesis statement
• Topic sentence #1 , with supporting facts or stats
• Concluding sentence
• Topic sentence #2 , with supporting facts or stats
• Concluding sentence Topic sentence #3 , with supporting facts or stats
• Conclusion - Thesis and main points restated, call to action, thought provoking ending

Are You Ready to Write?

Persuasive essays are a great way to hone your research, writing, and critical thinking skills. Approach this assignment well, and you’ll learn how to form opinions based on information (not just ideas) and make arguments that—if they don’t change minds—at least win readers’ respect. ‍

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How to Write a Persuasive Thesis

Last Updated: May 31, 2023 References

wikiHow is a “wiki,” similar to Wikipedia, which means that many of our articles are co-written by multiple authors. To create this article, 32 people, some anonymous, worked to edit and improve it over time. There are 16 references cited in this article, which can be found at the bottom of the page. This article has been viewed 99,600 times.

A thesis is a type of writing that involves an in-depth analysis of a research topic. Unlike a regular essay, a thesis is usually quite long, in-depth, and based on extensive research. [1] X Research source A persuasive thesis uses sound research, analysis, and commentary in order to encourage a reader to agree with the author's overarching argument. Many schools, colleges, and universities require students to submit a thesis as part of their degree requirements.

Beginning the Writing Process

• How long must my thesis be?
• Are there any specific topics I must address, or must I come up with my own topic?
• How many sources must I cite?
• Do I have to submit any pre-writing assignments (drafts, outlines, bibliographies, proposals, etc.)?

• Is this topic something I am passionate about? Remember that you might spend several weeks or even months working with this topic, so it should hold your interest.
• Is this topic relevant to the assignment? Always adhere to the restrictions of the assignment.
• Is this topic broad enough to provide me with flexibility, but narrow enough that I can contribute meaningfully to it? For example, "The U.S. Civil War" is probably too broad of a topic to be manageable. On the other hand, "The type of thread used to sew Civil War regimental flags" might skew too far in the other direction by being too narrow to sustain a lengthy thesis assignment. "The design of Civil War regimental flags" is a topic that is just right: broad enough to provide you with plenty of research and flexibility, but narrow enough that you will not be overwhelmed.

• Some thesis assignments even require that you submit a thesis proposal or annotated bibliography before you are permitted to begin writing. [8] X Research source If these are required of you, be sure you follow the appropriate assignment guidelines.

• For example, "Voter ID laws discourage minority voters more than white voters" is a descriptive thesis. "Voter ID laws should be abolished in order to maintain a democratic form of government" is a prescriptive thesis.

• Clear [11] X Research source
• Specific [12] X Research source
• Arguable [13] X Research source
• Rooted in facts, not pure opinions [14] X Research source (though sometimes expert opinion can count as evidence)
• Non-judgmental and non-confrontational [15] X Research source
• Relevant to the assignment
• Significant

Compiling Your Research

• If your research involves human subjects, remember that you are usually required to get approval from an Institutional Review Board. [18] X Trustworthy Source US Department of Health and Human Services Federal department responsible for improving the health and well-being of Americans Go to source This can take extra time, so be sure that you submit your project proposal early.

• The results of related scientific experiments
• The results of related social science surveys
• Theoretical analysis of your topic
• Historical analysis of your topic

• Sometimes these databases will provide you with direct access to an online copy of a book or article. At other times it will provide you with a title that you must track down yourself at another library.
• If your university does not subscribe to an online database related to your field of study, you can use open-access searches such as Google Scholar. You might also visit your local public library to see if they have access to online databases that can help you.

• Remember to scan the shelves that surround the book titles you acquired during your search. Many libraries shelve according to subject, and there might be relevant materials in the immediate vicinity of the books you identified.
• Research libraries often employ research librarians who can help you identify additional sources and databases to aid you in your search. Talk to the library staff to see if someone might be willing to assist you with your research project. [21] X Research source

• As you write, you can use the outline as a guide to keep you focused and relevant. However, many people find that they must depart somewhat from the outline as they write: this is a normal part of the writing process. [26] X Research source
• Many long theses are arranged in several, related sections. Consider what sections and section headers you might use to organize your thesis.

Drafting Your Introduction

Drafting Your Body Paragraphs

• As you write, you might find that you have to revise your outline or change your focus slightly. This is perfectly fine: just remember to keep your thesis statement in mind at all times as you write.

• Topic sentences are a great way to ensure that your body paragraphs remain focused. Ask yourself whether the topic sentence of each paragraph supports your thesis statement.

Drafting Your Conclusion

Revising Your Thesis

• Changing your thesis statement to reflect the evidence more accurately
• Finding new sources of evidence to help prove your case
• Adding more of your own analysis to the evidence you have already provided
• Dealing more thoroughly with potential counterarguments

• It can sometimes help to change your font or use a different color of ink when you proofread. Your eyes are more likely to catch an error when your essay is presented in a different format from when you originally typed it.

• Sometimes those who edit your paper will provide you with helpful notes. At other times, it might be best for you to follow your own instincts: do not make changes just because a fellow student tells you to. Think carefully about the suggestions, and make corrections as you see fit.
• Sometimes you are required to submit a draft of your thesis to an advisor or external reader, who will provide you with comments to help you revise the thesis. [48] X Research source

Expert Q&A

• If you get stuck, try writing in a new environment--preferably one that provides some background noises, such as a cafe. That can help your concentration and ease your anxiety. [49] X Research source Thanks Helpful 0 Not Helpful 0
• Write in an environment with lots of natural light to help you stay focused. [50] X Research source Thanks Helpful 0 Not Helpful 0
• Take frequent breaks. [51] X Research source Thanks Helpful 0 Not Helpful 0
• Never cheat or plagiarize. You could jeopardize your grade in the class or your entire academic career. Be sure that your thesis is entirely your own work, and that every source is accurately cited. Thanks Helpful 0 Not Helpful 0
• Do not fabricate data. It is much better to analyze authentic data than falsified data. Perhaps your thesis won't be as dramatic, but at least it will be accurate. Thanks Helpful 0 Not Helpful 0

You Might Also Like

• ↑ https://www.coloradocollege.edu/academics/dept/history/requirements/senior-essay-thesis/
• ↑ http://www.pointpark.edu/Academics/AcademicResources/Library/HowToWriteAResearchPaper/HowToWriteAResearchPaperStep1
• ↑ https://owl.english.purdue.edu/owl/resource/587/01/
• ↑ https://owl.english.purdue.edu/owl/resource/658/03/
• ↑ http://faculty.georgetown.edu/kingch/How_to_Write_a_Research_Paper.htm
• ↑ https://www.counseling.org/news/aca-blogs/aca-member-blogs/aca-member-blogs/2011/09/07/what-is-the-difference-between-a-dissertation-and-a-thesis-and-what-exactly-are-these-things-anyway-
• ↑ http://writingcenter.fas.harvard.edu/pages/developing-thesis
• ↑ http://www.hhs.gov/ohrp/assurances/irb/
• ↑ https://writing.wisc.edu/Handbook/PlanResearchPaper.html#discovering
• ↑ https://www.esc.edu/online-writing-center/resources/research/research-paper-steps/finding-sources/
• ↑ http://ctl.yale.edu/writing/using-sources/scholarly-vs-popular-sources
• ↑ https://owl.english.purdue.edu/owl/section/2/9/
• ↑ http://www.indiana.edu/~wts/pamphlets/thesis_statement.shtml
• ↑ https://owl.english.purdue.edu/owl/section/2/
• ↑ http://www.wgu.edu/blogpost/improve-online-study-environment
• ↑ https://owl.english.purdue.edu/owl/resource/673/01/

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PRDV002: Professional Writing

Approaching Persuasion

Read this article for a comprehensive look at how to approach persuasion as a writer. It identifies common aspects of persuasive writing and how to construct or develop a project.

The Structure of a Persuasive Essay

Writing a persuasive essay.

You first need to choose a topic that you feel passionate about. If your instructor requires you to write about a specific topic, approach the subject from an angle that interests you. Begin your essay with an engaging introduction. Your thesis should typically appear somewhere in your introduction.

Next, need to acknowledge and explain points of view that may conflict with your own to build credibility and trust with your audience. You also should state the limits of your argument. This helps you sound more reasonable and honest to those who may naturally be inclined to disagree with your view. By respectfully acknowledging opposing arguments and conceding limitations to your own view, you set a measured and responsible tone for the essay.

Be sure to make your appeals in support of your thesis by using sound, credible evidence. Use a balance of facts and opinions from a wide range of sources, such as scientific studies, expert testimony, statistics, and personal anecdotes. Each piece of evidence should be fully explained and clearly stated. Also, write in a style and tone that is appropriate for your subject and audience. Tailor your language and word choice to these two factors while still being true to your own voice. Finally, write a conclusion that effectively summarizes the main argument and reinforces your thesis.

Structuring a Persuasive Essay

The formula below for organizing a persuasive essay may be one with which you are familiar. It will present a convincing argument to your reader because your discussion is well-rounded and thorough, and yo u leave your audience with your point of view at the end. Remember to consider each of these components in this formula as  sections instead of paragraphs because you will probably want to discuss multiple ideas backing up your point of view to make it more convincing.

When writing a persuasive essay, it is best to begin with the most important point because it immediately captivates your readers and compels them to continue reading. For example, if you were supporting your thesis that homework is detrimental to the education of high school students, you would want to present your most convincing argument first and then move on to the less important points for your case.

Some key transitional words you should use with this method of organization are: most importantly, almost as importantly, just as importantly, and finally.

The Formula: You need to come up with objection points, but you also need to think of direct rebuttals to each of those ideas. Remember to consult your outline as you are writing because you may need to double-check that you have countered each of the possible opposing ideas you presented.

Section 1: Introduction

• Attention getter.
• Thesis (showing main and controlling ideas).
• Background.
• Signposts (make sure you outline the structure your argument will follow: Pros Cons/Pros).

Section 2: (Multiple) Ideas in Support of Claim

• Give a topic sentence introducing the point (showing main and controlling ideas).
• Give explanations + evidence on the first point.
• Make a concluding statement summarizing the point discussion (possibly transitioning to the next supporting idea).
• Repeat with multiple ideas in separate paragraphs.

Section 3: Summary of ( Some) Opposing Views

• Give a topic sentence explaining how the paragraph will include opposing points of view to provide a thorough, convincing argument.
• Present a general summary of some opposing ideas.
• Present some generalized evidence.
• Provide a brief concluding sentence for the paragraph – transitioning into the next rebuttal paragraph.

Section 4: Response to Opposing Views

• Give a topic sentence explaining how this paragraph or section connects to or expands on the previous paragraph .
• You [may recognize the validity of some of the points] then resent how your ideas are stronger.
• Present evidence directly countering or refuting ideas  mentioned in the previous section.
• Give a concluding statement summarizing the countering arguments.

Section 5: Conclusion

• Restate your thesis.
• Summarize your discussion points.
• Leave the reader with a strong impression; do not waiver here.
• May provide a "call for action."

In a persuasive essay, the writer's point of view should be clearly expressed at the beginning of each paragraph in the topic sentence, which should contain the main idea of the paragraph and the writer's controlling idea.

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4.6.1: Persuasion/Argument

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Learning Objectives

• Determine the purpose and structure of persuasion in writing.
• Identify bias in writing.
• Assess various rhetorical devices.
• Distinguish between fact and opinion.
• Understand the importance of visuals to strengthen arguments.
• Write a persuasive essay.

THE PURPOSE OF PERSUASIVE WRITING

The purpose of persuasion in writing is to convince, motivate, or move readers toward a certain point of view, or opinion. The act of trying to persuade automatically implies more than one opinion on the subject can be argued.

The idea of an argument often conjures up images of two people yelling and screaming in anger. In writing, however, an argument is very different. An argument is a reasoned opinion supported and explained by evidence. To argue in writing is to advance knowledge and ideas in a positive way. Written arguments often fail when they employ ranting rather than reasoning.

Most of us feel inclined to try to win the arguments we engage in. On some level, we all want to be right, and we want others to see the error of their ways. More times than not, however, arguments in which both sides try to win end up producing losers all around. The more productive approach is to persuade your audience to consider your opinion as a valid one, not simply the right one.

THE STRUCTURE OF A PERSUASIVE ESSAY

The following five features make up the structure of a persuasive essay:

• Introduction and thesis
• Opposing and qualifying ideas
• Strong evidence in support of claim
• Style and tone of language
• A compelling conclusion

CREATING AN INTRODUCTION AND THESIS

The persuasive essay begins with an engaging introduction that presents the general topic. The thesis typically appears somewhere in the introduction and states the writer’s point of view.

Avoid forming a thesis based on a negative claim. For example, “The hourly minimum wage is not high enough for the average worker to live on.” This is probably a true statement, but persuasive arguments should make a positive case. That is, the thesis statement should focus on how the hourly minimum wage is low or insufficient.

ACKNOWLEDGING OPPOSING IDEAS AND LIMITS TO YOUR ARGUMENT

Because an argument implies differing points of view on the subject, you must be sure to acknowledge those opposing ideas. Avoiding ideas that conflict with your own gives the reader the impression that you may be uncertain, fearful, or unaware of opposing ideas. Thus it is essential that you not only address counterarguments but also do so respectfully.

Try to address opposing arguments earlier rather than later in your essay. Rhetorically speaking, ordering your positive arguments last allows you to better address ideas that conflict with your own, so you can spend the rest of the essay countering those arguments. This way, you leave your reader thinking about your argument rather than someone else’s. You have the last word.

Acknowledging points of view different from your own also has the effect of fostering more credibility between you and the audience. They know from the outset that you are aware of opposing ideas and that you are not afraid to give them space.

It is also helpful to establish the limits of your argument and what you are trying to accomplish. In effect, you are conceding early on that your argument is not the ultimate authority on a given topic. Such humility can go a long way toward earning credibility and trust with an audience. Audience members will know from the beginning that you are a reasonable writer, and audience members will trust your argument as a result. For example, in the following concessionary statement, the writer advocates for stricter gun control laws, but she admits it will not solve all of our problems with crime:

Although tougher gun control laws are a powerful first step in decreasing violence in our streets, such legislation alone cannot end these problems since guns are not the only problem we face.

Such a concession will be welcome by those who might disagree with this writer’s argument in the first place. To effectively persuade their readers, writers need to be modest in their goals and humble in their approach to get readers to listen to the ideas. See Table 10.5 “Phrases of Concession” for some useful phrases of concession.

Exercise \(\PageIndex{1}\)

Try to form a thesis for each of the following topics. Remember the more specific your thesis, the better.

• Foreign policy
• Television and advertising
• Stereotypes and prejudice
• Gender roles and the workplace
• Driving and cell phones

Collaboration

Please share with a classmate and compare your answers. Choose the thesis statement that most interests you and discuss why.

BIAS IN WRITING

Everyone has various biases on any number of topics. For example, you might have a bias toward wearing black instead of brightly colored clothes or wearing jeans rather than formal wear. You might have a bias toward working at night rather than in the morning, or working by deadlines rather than getting tasks done in advance. These examples identify minor biases, of course, but they still indicate preferences and opinions.

Handling bias in writing and in daily life can be a useful skill. It will allow you to articulate your own points of view while also defending yourself against unreasonable points of view. The ideal in persuasive writing is to let your reader know your bias, but do not let that bias blind you to the primary components of good argumentation: sound, thoughtful evidence and a respectful and reasonable address of opposing sides.

The strength of a personal bias is that it can motivate you to construct a strong argument. If you are invested in the topic, you are more likely to care about the piece of writing. Similarly, the more you care, the more time and effort you are apt to put forth and the better the final product will be.

The weakness of bias is when the bias begins to take over the essay—when, for example, you neglect opposing ideas, exaggerate your points, or repeatedly insert yourself ahead of the subject by using I too often. Being aware of all three of these pitfalls will help you avoid them.

THE USE OF I IN WRITING

The use of I in writing is often a topic of debate, and the acceptance of its usage varies from instructor to instructor. It is difficult to predict the preferences for all your present and future instructors, but consider the effects it can potentially have on your writing.

Be mindful of the use of I in your writing because it can make your argument sound overly biased. There are two primary reasons:

• Excessive repetition of any word will eventually catch the reader’s attention—and usually not in a good way. The use of I is no different.
• The insertion of I into a sentence alters not only the way a sentence might sound but also the composition of the sentence itself. I is often the subject of a sentence. If the subject of the essay is supposed to be, say, smoking, then by inserting yourself into the sentence, you are effectively displacing the subject of the essay into a secondary position. In the following example, the subject of the sentence is underlined:

Smoking is bad. I think smoking is bad.

In the first sentence, the rightful subject, smoking, is in the subject position in the sentence. In the second sentence, the insertion of I and think replaces smoking as the subject, which draws attention to I and away from the topic that is supposed to be discussed. Remember to keep the message (the subject) and the messenger (the writer) separate.

Developing Sound Arguments

Does my essay contain the following elements?

• An engaging introduction
• A reasonable, specific thesis that is able to be supported by evidence
• A varied range of evidence from credible sources
• Respectful acknowledgement and explanation of opposing ideas
• A style and tone of language that is appropriate for the subject and audience
• Acknowledgement of the argument’s limits
• A conclusion that will adequately summarize the essay and reinforce the thesis

FACT AND OPINION

Facts are statements that can be definitely proven using objective data. The statement that is a fact is absolutely valid. In other words, the statement can be pronounced as true or false. For example, 2 + 2 = 4. This expression identifies a true statement, or a fact, because it can be proved with objective data.

Opinions are personal views, or judgments. An opinion is what an individual believes about a particular subject. However, an opinion in argumentation must have legitimate backing; adequate evidence and credibility should support the opinion. Consider the credibility of expert opinions. Experts in a given field have the knowledge and credentials to make their opinion meaningful to a larger audience.

For example, you seek the opinion of your dentist when it comes to the health of your gums, and you seek the opinion of your mechanic when it comes to the maintenance of your car. Both have knowledge and credentials in those respective fields, which is why their opinions matter to you. But the authority of your dentist may be greatly diminished should he or she offer an opinion about your car, and vice versa.

In writing, you want to strike a balance between credible facts and authoritative opinions. Relying on one or the other will likely lose more of your audience than it gains.

The word prove is frequently used in the discussion of persuasive writing. Writers may claim that one piece of evidence or another proves the argument, but proving an argument is often not possible. No evidence proves a debatable topic one way or the other; that is why the topic is debatable. Facts can be proved, but opinions can only be supported, explained, and persuaded.

Exercise \(\PageIndex{2}\)

On a separate sheet of paper, take three of the theses you formed in Exercise 1, and list the types of evidence you might use in support of that thesis.

Exercise \(\PageIndex{3}\)

Using the evidence you provided in support of the three theses in Exercise 2, come up with at least one counterargument to each. Then write a concession statement, expressing the limits to each of your three arguments.

USING VISUAL ELEMENTS TO STRENGTHEN ARGUMENTS

Adding visual elements to a persuasive argument can often strengthen its persuasive effect. There are two main types of visual elements: quantitative visuals and qualitative visuals.

Quantitative visuals present data graphically. They allow the audience to see statistics spatially. The purpose of using quantitative visuals is to make logical appeals to the audience. For example, sometimes it is easier to understand the disparity in certain statistics if you can see how the disparity looks graphically. Bar graphs, pie charts, Venn diagrams, histograms, and line graphs are all ways of presenting quantitative data in spatial dimensions.

Qualitative visuals present images that appeal to the audience’s emotions. Photographs and pictorial images are examples of qualitative visuals. Such images often try to convey a story, and seeing an actual example can carry more power than hearing or reading about the example. For example, one image of a child suffering from malnutrition will likely have more of an emotional impact than pages dedicated to describing that same condition in writing.

WRITING AT WORK

When making a business presentation, you typically have limited time to get across your idea. Providing visual elements for your audience can be an effective timesaving tool. Quantitative visuals in business presentations serve the same purpose as they do in persuasive writing. They should make logical appeals by showing numerical data in a spatial design. Quantitative visuals should be pictures that might appeal to your audience’s emotions. You will find that many of the rhetorical devices used in writing are the same ones used in the workplace.

WRITING A PERSUASIVE ESSAY

Choose a topic that you feel passionate about. If your instructor requires you to write about a specific topic, approach the subject from an angle that interests you. Begin your essay with an engaging introduction. Your thesis should typically appear somewhere in your introduction.

Start by acknowledging and explaining points of view that may conflict with your own to build credibility and trust with your audience. Also state the limits of your argument. This too helps you sound more reasonable and honest to those who may naturally be inclined to disagree with your view. By respectfully acknowledging opposing arguments and conceding limitations to your own view, you set a measured and responsible tone for the essay.

Make your appeals in support of your thesis by using sound, credible evidence. Use a balance of facts and opinions from a wide range of sources, such as scientific studies, expert testimony, statistics, and personal anecdotes. Each piece of evidence should be fully explained and clearly stated.

Make sure that your style and tone are appropriate for your subject and audience. Tailor your language and word choice to these two factors, while still being true to your own voice.

Finally, write a conclusion that effectively summarizes the main argument and reinforces your thesis.

Exercise \(\PageIndex{4}\)

Choose one of the topics you have been working on throughout this section. Use the thesis, evidence, opposing argument, and concessionary statement as the basis for writing a full persuasive essay. Be sure to include an engaging introduction, clear explanations of all the evidence you present, and a strong conclusion.

key takeaways

• The purpose of persuasion in writing is to convince or move readers toward a certain point of view, or opinion.
• An argument is a reasoned opinion supported and explained by evidence. To argue, in writing, is to advance knowledge and ideas in a positive way.
• A thesis that expresses the opinion of the writer in more specific terms is better than one that is vague.
• It is essential that you not only address counterarguments but also do so respectfully.
• It is also helpful to establish the limits of your argument and what you are trying to accomplish through a concession statement.
• To persuade a skeptical audience, you will need to use a wide range of evidence. Scientific studies, opinions from experts, historical precedent, statistics, personal anecdotes, and current events are all types of evidence that you might use in explaining your point.
• Make sure that your word choice and writing style is appropriate for both your subject and your audience.
• You should let your reader know your bias, but do not let that bias blind you to the primary components of good argumentation: sound, thoughtful evidence and respectfully and reasonably addressing opposing ideas.
• You should be mindful of the use of I in your writing because it can make your argument sound more biased than it needs to.
• Facts are statements that can be proven using objective data.
• Opinions are personal views, or judgments, that cannot be proven.
• In writing, you want to strike a balance between credible facts and authoritative opinions.
• Quantitative visuals present data graphically. The purpose of using quantitative visuals is to make logical appeals to the audience.
• Qualitative visuals present images that appeal to the audience’s emotions.
• This section was originally from Writing for Success, found at the University of Minnesota open textbook project. Full license information: This is a derivative of Writing for Success by a publisher who has requested that they and the original author not receive attribution, originally released and is used under CC BY-NC-SA. This work, unless otherwise expressly stated, is licensed under a Creative Commons Attribution-NonCommercial-ShareAlike 4.0 International License.