introduction for a job application letter

A Perfect Letter of Introduction [Examples]

By Status.net Editorial Team on June 14, 2023 — 15 minutes to read

• How To Write a Letter of Introduction Part 1
• Types of Introduction Letters Part 2
• Letter of Introduction Template Part 3
• Templates: Letter of Introduction for Job Seekers Part 4
• Templates: Letter of Introduction for Networking Part 5
• Templates: New Team Member Letter of Introduction Part 6
• Employee to Customer Introduction Letter Template Part 7
• Business Introduction Template Part 8
• Tips for Writing a Perfect Letter of Introduction Part 9

A good letter of introduction can be a valuable tool in making new connections, whether for personal, professional, or business purposes. In this article, we’ll explore how to write a perfect letter of introduction.

To begin, it’s important to understand the difference between a letter of introduction and other forms of introductory communication. An introduction letter isn’t a cover letter – rather, it serves to establish relationships and spark interest.

Difference Between Introduction Letter and Cover Letter

An introduction letter is not a cover letter. While both documents are used to make introductions, they serve different purposes. An introduction letter is typically written to introduce yourself, your business, or a third party, whereas a cover letter is used when applying for a job or sending a proposal. In an introduction letter, you should briefly highlight your background, accomplishments, and goals, while in a cover letter, you should focus on how your skills and experiences relate to a specific job opportunity.

Introduction Letter vs. Letter of Recommendation

An introduction letter is also not a letter of recommendation. A letter of recommendation is written by someone who knows you well, like a former employer, teacher, or mentor, to vouch for your abilities and accomplishments. It often includes specific examples of your work and contributions, as well as why the person is recommending you for a certain position or opportunity.

Related: A Perfect Letter of Recommendation [8 Templates]

An introduction letter is written by you or on behalf of an individual or company to make an initial connection with others. While you might mention your skills and experience in an introduction letter, it doesn’t have the same weight or credibility as a letter of recommendation, since it lacks the endorsements from others.

Related: How to Ask for a Letter of Recommendation [Examples]

The Full Guide to Reference Letters [Best Templates]

• An introduction letter is used to introduce yourself, your company, or a third party to others.
• A cover letter is used when applying for a job or submitting a proposal, focusing on how your skills and experiences relate to the specific opportunity.
• A letter of recommendation is a formal endorsement of your abilities and accomplishments, written by someone who knows you well.

Remember to use the appropriate type of letter for each situation and adhere to the specific guidelines and tone for each document: this will ensure your communication is effective and appropriate, increasing your chances of making a positive impression.

Part 1 How To Write a Letter of Introduction

Format and structure.

To write an effective letter of introduction, start with proper formatting. Use a standard font, such as Arial or Times New Roman, and set the font size to 12. Stick to a formal tone, and use single spacing with a space between paragraphs.

Greeting and Opening Remarks

Begin your letter with a professional greeting. If you know the recipient’s name, use “Dear [Name].” If not, use “Dear [Title]” or “To Whom It May Concern.” Your opening remarks should briefly explain the purpose of the letter and introduce yourself or the person you are introducing.

Related: How to Start a Letter (and Mistakes to Avoid)

In the main body of the letter, provide details about yourself or the person you are introducing. Focus on the key qualifications, skills, and experiences that are relevant to the recipient. This is also an ideal place to mention any mutual connections or shared interests.

• Keep the paragraphs short and concise.
• Highlight your achievements or expertise.
• Use bullet points or tables to enumerate qualifications or experiences, if necessary.

Closing and Sign Off

To close the letter, express your gratitude to the recipient for their time and attention. Offer your assistance if they have further questions or would like additional information. Use a standard sign-off, such as “Sincerely,” “Best Regards,” or “Yours Faithfully,” followed by your full name and contact information (e.g., email, phone number).

Related: How to End an Email Professionally (Examples)

Remember to proofread your letter of introduction and ensure that spelling, grammar, and punctuation are accurate before sending it off.

Part 2 Types of Introduction Letters

Job-related introductions.

In job-related introduction letters, you are typically introducing yourself as a potential employee or applicant. This is useful when seeking new job opportunities, submitting your resume, or reaching out to potential employers. Your letter should showcase your skills, experience, and enthusiasm for the position while also expressing your interest in the company and its mission.

Networking Introductions

When networking, it’s important to make a great first impression by introducing yourself effectively. In a networking introduction letter, the goal is to establish a connection with an individual or a group within your industry. Mention your title, role, and any common acquaintances you may have. Also, highlight some of your accomplishments or notable experiences relevant to the people you’re introducing yourself to.

Agency or Freelancer Introductions

If you are an agency or a freelancer looking for clients, an introduction letter is a great way to showcase your services and expertise. The focus should be on how you can support the client’s needs and help them achieve their goals. Provide a brief overview of your industry experience, the services you offer, and some examples of successful projects or satisfied clients.

Team Introduction

In a team introduction letter, your objective is to introduce your team members to a new client, project team, or department. Detail the relevant qualifications, skills, and areas of expertise for each team member. This will help establish trust and confidence in your team’s abilities. Be sure to include contact information to facilitate further communication.

Letter of Introduction Examples

Part 3 letter of introduction template.

Dear [Recipient],

I hope this letter finds you well. My name is [Your Name], and I am writing to introduce myself to you. [Insert a brief sentence or two about yourself, such as your current position or relevant experience]. I am reaching out to you because [insert reason for writing the letter, such as expressing interest in a job opportunity or seeking to establish a professional relationship].

I am excited to learn more about your organization and explore opportunities for collaboration. Please feel free to reach out to me at [insert contact information] if you have any questions or would like to discuss further.

Thank you for your time and consideration.

Best regards, [Your Name]

Templates for various types of introduction letters:

Part 4 Templates: Letter of Introduction for Job Seekers

When you are seeking a new job, it’s essential to introduce yourself professionally. Here’s an example of a letter of introduction for job seekers:

Dear [Recipient’s Name],

I hope this message finds you well. My name is [Your Name] and I am writing to express my interest in the [Job Title] position at [Company Name]. I came across your job posting on [Job Board/Website] and believe my skills and experience make me an ideal candidate.

Throughout my career, I have worked on various projects focusing on [specific skills or subject matter]. At my previous job at [Previous Company Name], I [describe a significant achievement or responsibility]. Additionally, I am skilled in [list relevant skills] and have experience using [software or tools related to the job].

I have attached my resume for your review, which includes more information on my background and qualifications. I would appreciate the opportunity to discuss my suitability for the position during an interview. Please feel free to contact me at [Your Email] or [Your Phone Number] to schedule a meeting or for any further information.

Thank you for taking the time to consider my application. I look forward to hearing from you soon.

Sincerely, [Your Name] [Your Email Address] [Your Phone Number]

Related: Best Job Interview Request Email Responses (Examples)

Subject: [Your Name] – [Target Job Title]

I came across the [Job Title] opening at [Company Name] and after reviewing your company’s impressive accomplishments in [Industry], I believe that my [Number of Years] years of experience in a similar role make me an ideal fit.

Enclosed is my resume, which highlights my expertise in [Specific Skills or Accomplishments]. I am confident that my experience in [Area of Expertise] would make a valuable contribution to your team.

[Optional: Mention any mutual connections, if applicable.]

I would welcome the opportunity to discuss my qualifications further and explore how I could contribute to [Company Name]’s success. Thank you for considering my application.

Part 5 Templates: Letter of Introduction for Networking

A networking introduction letter aims to establish connections with potential clients, partners, or colleagues.

Subject: Introduction – [Your Name] and [Recipient’s Name]

Hi [Recipient’s Name],

I hope this message finds you well. I came across your profile while searching for professionals in the [Industry] field, and I am impressed by your experience and accomplishments.

As a fellow professional in the [Industry], I believe that connecting with like-minded individuals like yourself can greatly benefit both our careers. I am particularly interested in [Specific Area of Interest] and would appreciate any insights or advice you may have.

If you’re open to it, I’d love to set up a time to chat over a coffee or a quick phone call. Looking forward to your response.

Best regards, [Your Name] [Your Email Address] [Your Phone Number]

I hope this email finds you well. My name is [Your Name], and I am a [Your Profession or Title] at [Your Company or Organization]. I recently attended the [Event or Conference Name] and saw your insightful presentation on [Topic]. Your ideas resonated with me, and I believe your expertise could benefit the projects I am currently working on.

My current projects involve [briefly describe your projects, e.g., developing new software or implementing a marketing strategy]. I am eager to learn more about your work in [Recipient’s Field of Expertise] and would love to schedule a phone call or coffee meeting to discuss our shared interests and potential collaboration.

Please let me know when you are available, and I will be happy to make arrangements. You can contact me at [Your Email] or [Your Phone Number].

Looking forward to connecting with you.

Part 6 Templates: New Team Member Letter of Introduction

Template 1: introducing yourself.

When joining a new team, a letter of introduction helps introduce you to your colleagues and establish rapport.

Subject: Hello from [Your Name], your new [Job Title / Team Role]

Dear [Team Name or Colleagues],

I hope this email finds you all in good spirits. My name is [Your Name], and I am excited to join the [Company Name] team as your new [Job Title / Team Role]. It’s a pleasure to meet all of you!

A little bit about myself: I have been working in the [Your Industry] for [Number of Years] years, mainly focusing on [Area of Expertise]. My skills include [list relevant skills], and I am proficient in [software or tools you will be using].

In my spare time, I enjoy [mention personal hobbies or interests to connect on a personal level].

I am eager to contribute to the team’s success and look forward to learning from each of you. Please feel free to reach out if you have any questions or concerns, or if you would like to grab lunch or coffee together.

Thank you for the warm welcome, and have a great day!

Best, [Your Name]

Template 2: New Team Member

Welcome a new team member with this template, outlining their role and initial responsibilities.

Subject: Welcome [New Team Member’s Name]!

Dear [Existing Team Members],

Please join me in extending a warm welcome to our newest team member, [New Team Member’s Name]. [He/She/They] will be joining us as a [New Team Member’s Job Title] effective [Start Date].

[New Team Member’s Name] brings with them a wealth of experience in [Area of Expertise], having worked at [Previous Company] for [Number of Years Experience]. In their new role, they will be responsible for [Responsibilities].

We are excited to have [New Team Member’s Name] on board and look forward to their contributions as we continue to grow and succeed.

Please take the time to introduce yourself to [New Team Member’s Name] and offer any assistance they may need as they familiarize themselves with our processes and systems.

Best regards, [Your Name] [Your Title]

Part 7 Employee to Customer Introduction Letter Template

Introducing an employee to clients or customers:

Dear [Customer],

I am writing to introduce you to our newest team member, [Employee Name]. [He/She] is joining us as [Position/Title] and brings with [him/her] [Number] years of experience in [Industry/Specialization].

[Employee Name] is an expert in [Skill/Expertise] and has a proven track record of delivering exceptional [Service/Product]. [He/She] is committed to providing our customers with the highest level of service and ensuring that their needs are met with the utmost care and attention.

We are thrilled to have [Employee Name] on board and believe that [he/she] will be a valuable asset to our team and to our customers. [He/She] is excited to meet and work with all of you, and we are confident that you will find [him/her] to be a knowledgeable and helpful resource.

Please join me in welcoming [Employee Name] to our team and we look forward to continuing to serve you with excellence.

Sincerely, [Your Name] [Your Title] [Company Name]

Part 8 Business Introduction Template

Introduce your business to potential clients, partners, or investors with this template.

Subject: Introducing [Your Company Name]

I would like to take this opportunity to introduce you to [Your Company Name], a [Description of Your Business] that specializes in [Product/Service Offering]. We have successfully served clients in [Industry] for [Number of Years/Timeframe].

Our key services/products include: – [Service/Product 1] – [Service/Product 2] – [Service/Product 3]

We understand the challenges faced by businesses like yours in the [Industry] sector and have a track record of delivering solutions tailored to your needs. Our expertise in [Specific Area] allows us to offer you the best possible service.

We would be thrilled to explore how our offerings can provide value to your organization. Please don’t hesitate to reach out if you have any questions or would like to schedule a meeting.

Best regards, [Your Name] [Your Title] [Your Company] [Your Email Address] [Your Phone Number]

Part 9 Tips for Writing a Perfect Letter of Introduction

When writing a letter of introduction, it is important to keep it brief. Clearly state the purpose and get straight to the point. Remember, your recipient may have a busy schedule, so limit your introduction to a few paragraphs. Being concise ensures that your message is understood and remains memorable.

Use a Professional Tone

Maintain a professional tone throughout your letter of introduction. Be confident, knowledgeable, and clear. Avoid using casual language or informal expressions. This demonstrates your respect for the recipient and reflects well on your professionalism.

Include Contact Information

Ensure that you include your contact information, such as email address and phone number, so the recipient can easily reach you. This can be placed at the beginning or end of the letter. Including your contact information allows the recipient to respond and take the desired action.

Before sending your letter of introduction, proofread it carefully for errors in grammar, spelling, and punctuation. A well-written, error-free letter shows attention to detail and care in your communication. Ask a colleague or friend to review your letter for additional insights and suggestions.

Frequently Asked Questions

How do you start a good introduction letter.

To start a good introduction letter, ensure you have a clear purpose for the letter. Begin by addressing the recipient by name if possible and introducing yourself. State the reason for writing the letter and try to engage the recipient’s interest with a hook, such as a shared connection or a relevant accomplishment. Example:

My name is [Your Name] and I am writing to introduce myself and express my interest in [reason for writing the letter]. I hope this letter finds you well.

I wanted to reach out to you because [hook – shared connection or relevant accomplishment]. As someone who is [briefly describe your background or experience], I believe that I would be a valuable asset to your [company/organization/project].

I am excited to learn more about your work and how I can contribute to it. Please feel free to reach out to me at [contact information] to discuss this further.

Thank you for your time and consideration. I look forward to hearing from you soon.

What distinguishes a letter of introduction from other types of letters?

A letter of introduction is specifically written to introduce yourself, your business, or an employee to another party. It aims to establish a relationship, provide information about your expertise or service offerings, and potentially open up opportunities for collaboration. Unlike cover letters, which focus on a specific job position, introduction letters highlight your skills or experiences more broadly and are often used for networking purposes.

What are the different types of introduction letters?

Introduction letters come in various forms, such as:

• Business to Business (B2B) – Introducing a company, product, or service.
• Employee to Customer – Introducing an employee to clients or customers.
• Self-introduction – Introducing oneself for networking, job applications, or collaboration opportunities.
• New Hire Introduction – Introducing a new employee to the team or organization.

What are some effective tips for writing a letter of introduction?

• Be concise and clear about your purpose.
• Use a professional tone and language.
• Personalize the letter by addressing the recipient by name.
• Emphasize your strengths, experiences, or areas of expertise.
• Include a call-to-action, such as requesting a meeting or asking the recipient to review your attached documents.
• Proofread and edit your letter for grammar, spelling, and punctuation errors.
• How to Ask for a Letter of Recommendation [Examples]
• How to Start a Letter (and Mistakes to Avoid)
• How to End an Email Professionally (Examples)
• Emotional Intelligence (EQ) in Leadership [Examples, Tips]
• A Perfect Letter of Recommendation [8 Templates]
• Effective Nonverbal Communication in the Workplace (Examples)

How To Write A Letter Of Introduction For Job Seekers (Samples Included)

Jeff Gillis 0 Comments

By Jeff Gillis

Updated 6/14/2022.

For many job seekers, nothing’s more frustrating than the words, “It’s not what you know, it’s who you know.”

What if you don’t know anyone? Perhaps you’ve moved to a new city, switched industries, or simply didn’t recognize the importance of networking until recently. How can talented individuals in this situation play catch-up and get their careers started?

It isn’t impossible, and you don’t have to be obnoxious to get in front of the right people. In fact, there’s an entire method for introducing yourself to people you’ve never met but would like to know. It’s called sending a Letter of Introduction.

What Exactly Is a Letter of Introduction?

So, what is a letter of introduction? A letter of introduction is, according to Military One Source , correspondence that “notifies an employer of your qualifications and interest to be considered for potential future positions.”

However, it can also be more. For example, you could send a letter of introduction to a potential new network contact, allowing you to expand your circle.

Essentially, the letter of introduction is a way to reach out to someone asking to make their acquaintance and, if they’re willing, find out about job opportunities or forge new connections in your desired industry. It’s a polite way to get your name in front of important people without infringing on their time or accosting them in a coffee shop.

It’s also important to understand what an introduction letter is not. It isn’t your resume , it’s not a cover letter , and it’s not a short story detailing your early life, dreams, and ambitions. You don’t send one in response to a current job posting.

Instead, it’s a brief, clear, and concise explanation of who you are as a professional and why you are writing. This reason could be that you’re looking for a job, or you’re hoping to chat with them to gain some insight into the industry you wish to enter.

Types of Introduction Letters

An introduction letter can be used to introduce yourself to someone new or to introduce a friend or colleague to someone you know. Introduction letters are either formal or informal. Typically speaking, an informal introduction letter is used in the second case where Person A is introducing Person B to Person C.

How to Write the Different Kinds of Letters of Introduction

Writing an informal introduction letter to introduce someone to a third party is rather simple. Since you know the person you’re introducing them to, you can rely on your own judgment when choosing your wording. For this article, we’ll focus on a relatively formal letter, even if it’s to a colleague. Such a letter should include the following features:

• An explanation of why you’re writing
• A brief description of who you’re introducing them to, relevant details like their job, and how you personally know them
• A few lines on what that person needs (i.e., advice on entering the tech world with a finance background) and why you thought your colleague would be a useful resource
• The job seeker’s contact information, ideally both their telephone number and email address

Today, most people send letters of introduction via email. Be mindful of how you send that email. For instance, there’s a difference between sending a letter of introduction and a referral letter.

Let’s say your friend needs a freelance copywriter. You worked with a great copywriter previously, and you tell your friend you’ll send their details.

In this case, you’re mainly sending a referral, as you’re connecting a professional connection to a friend with a specific need. While this is an amazing thing to do – as 72 percent of interviews are referrals – it isn’t the same as a letter of introduction.

Now, let’s change the circumstances a bit. In this scenario, let’s pretend your friend owns a copywriting agency.

Your professional connection is looking for a full-time gig and asks you to introduce them to someone who works in an agency. When you send the message out, you aren’t referring your professional contact for a specific opening. Instead, you’re letting your friend know a bit about who they are and providing contact details that allow your friend to reach out to your professional connection if they so choose. That’s an introduction letter.

When writing a letter of introduction for yourself, the steps are almost identical with a few subtle differences:

• Dive right into who you are and what you do
• Include a few lines about why you’re writing to them and specific details about what you’d like from them, like industry insights or information on job opportunities.
• Provide information on how they can reach you, how you look forward to speaking with them, and a thank you for their time
• End with a respectful sign-off

Letter of Introduction Samples

In some cases, it’s far easier to see how to approach a situation by checking out a few examples. Here is a sample letter of introduction for when you’re writing on behalf of someone else and another for when you’re writing on behalf of yourself:

Introductory Letter on Behalf of Someone Else

Hi Jane Doe, It was a pleasure catching up with you at the networking event last week! I’d like to take a moment to introduce you to John Smith, a project manager with nearly a decade of experience, specifically in the technology niche. I’ve personally worked with him several times during his time with ABC Corp, and I’ve grown to trust his expertise over the years. Currently, John is exploring new opportunities and was hoping to connect with you about potential future openings at your company. I’ve attached his resume for you to review, and you can also find him on LinkedIn using the link in that document. If you’d like to touch base by phone, you can contact him at 555-555-5555. While I’m not aware of any current hiring needs on your end, I do believe John would be an asset. Sincerely, James

Introductory Letter on Behalf of Yourself

Dear John Doe, My name is Jane Smith, and I’m a marketing manager with ten years of experience in the field, focused mainly on the food and beverage space. I’ve long been a fan of your company – XYZ Inc. – particularly its recent campaign for leading snack food manufacturer ABC Co. If you have the time, I would love to talk to you about opportunities with your company, as well as gain career insights from a leader in the field, such as yourself. If you’re available, I can be reached at 555-555-5555. You can also reply to this email and view my portfolio using the link in my signature. Thanks for your time, and I look forward to hearing from you. Best, Jane Smith

These are rather formal examples of an introductory letter, focusing on professionals in the project management niche. Additionally, they’re relatively simple, showing you the general structure to follow.

In some cases, you could expand on various points based on the nuances of the company and what the job seeker has to offer. However, it’s crucial to keep things concise. Now isn’t the time to tell someone’s life story. Instead, the goal is to make an initial connection that can be built upon later.

It’s also true that less formal letters sometimes work. However, you don’t want to run the risk of alienating someone you don’t know with what feels like a gimmick or a sales letter. That’s why formal is often the way to go, regardless of whether you’re introducing yourself or someone else.

Use these examples as a letter of introduction template, giving you a solid starting point. Then, adjust the details as needed to ensure it makes the best possible impression.

Putting It All Together

A letter of introduction allows you to even the playing field when it comes to the game of “who knows who.” If you can dedicate time to send a letter (or email) of introduction each week to people you’d like to meet, a certain percentage will likely reply back – so long as you don’t simply cut and paste the same letter for everyone.

Whether it’s to land a new job or break into a new industry, take advantage of the power of introductory letters.

Co-founder and CTO of TheInterviewGuys.com. Jeff is a featured contributor delivering advice on job search, job interviews and career advancement, having published more than 50 pieces of unique content on the site , with his work being featured in top publications such as INC , ZDnet , MSN and more.

Learn more about The Interview Guys on our About Us page .

About The Author

Jeff gillis.

Co-founder and CTO of TheInterviewGuys.com. Jeff is a featured contributor delivering advice on job search, job interviews and career advancement, having published more than 50 pieces of unique content on the site , with his work being featured in top publications such as INC , ZDnet , MSN and more. Learn more about The Interview Guys on our About Us page .

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Writing a Letter of Introduction for Employment

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What is a letter of introduction for employment?

What should be included in a letter of introduction for employment, how to write a letter of introduction for employment, letter of introduction for employment example.

A letter of introduction can serve as a professional connection between you and an associate’s next employment opportunity. People who are between jobs or careers, have recently moved to a new city or are simply having a hard time networking may need to ask you for a letter of introduction. This letter can establish a connection to help that individual find their next professional position. This article will explain the purpose of a letter of introduction for employment and how to write one when someone asks you for an introduction letter.

A letter of introduction for employment is a type of communication, usually an email or a formal business letter, that is used to introduce two people in your network. Essentially, you’re writing this letter to help someone attain a position of employment. 

During your career, you may need to write these letters to introduce:

• New team members
• Job candidates
• Customers or clients
• Freelancers or contractors

A professional letter of introduction can provide context and background related to the person you are introducing. A letter of introduction is a respectful way of getting a person’s name in front of influential people without imposing on their time.

An introduction letter for employment is not a resume, cover letter, reference letter or biography that covers every aspect of someone’s life. Rather, it is a concise and clear explanation as to why you’re writing and how the introduction may be beneficial to the reader. While a letter of introduction for employment may be used in various situations, there are a few standard components that should be included. As you begin writing the letter, be sure to only include pertinent information that may be beneficial to all parties.

Today, most letters of introduction will be sent via email. When composing the message, make sure to use clear, unambiguous language. Many people who are short on time may not even read a lengthy email. Therefore, it is a good idea to write your email as concisely as possible without leaving out any critical information.

Here are some steps to follow as you begin writing a letter of introduction for employment:

1. First, start with a greeting and explanation of why you’re writing the letter

Compose a brief greeting to the influential party to begin the letter. You should include their name on the first line, followed by a social opener. 

Example greeting:

Hi Shanice, I hope you’re having a great week!

2. Second, add a short description of why you’re introducing the two parties

Explain why you’re contacting the influential person to provide context.

Example description or reason why you are writing:

I’m writing as a follow-up to our department meeting about streamlining some of our accounting tasks.

3. Next, include any relevant details such as the name, current position and your knowledge of the person you’re introducing

Present these details and identify why you think their experience relates to the reader.

Example of introduction details:

I’d like to formally introduce you to David Miller. I worked with David at Ackermann Foods, where he held the title of finance project manager. During this time, he helped lead our department through the process of streamlining our accounting system.

4. Then, give the reason you think the two parties would benefit from an introduction

Explain why and how you’re planning on making an in-person introduction. This is the ideal time to mention why you think the two parties should meet.

Example of the reason why you would like to plan an introduction:

After speaking with David about our department meeting, he mentioned that he could assist us in streamlining our accounting tasks. He also stated that his latest project is coming to an end and that he would be happy to meet with us next week about joining the team.

5. Next, include contact information on behalf of the person you’re writing the letter of introduction for

Be sure to include their email address or other relevant contact information. Do not CC the person that you are introducing, as this may make the recipient feel uncomfortable.

Example of contact information to include:

If you feel that David may be a good fit for the team or if you have a question, feel free to contact him at [email protected] or on his cell phone at 555-312-8788.

6. Then, conclude with any other vital information and next steps

Be sure to include any other relevant details that the recipient should be informed about.

Example of how to include next steps:

I’m going to meet with David next week. If you would like me to introduce you to him, I will gladly do so. Please let me know by Friday.

7. Finally, add your name and current position

End the correspondence with a professional closing like ‘Thanks for your time’ or ‘Best regards.’ On the next line, add your name, title and contact information. If you’re writing a physical letter, add your signature before the contact information.

Example of professional closing: 

Sincerely, Margaret Yang Controller [email protected]

Here is an example of a letter of introduction for employment that you can use when creating your own: 

Dear Rachel,

I hope you had a great weekend! I’m writing to you today because I know that there is a sales position currently open. I’d like to introduce you to Duncan Washington. I worked with him at Justworks, where he was the No. 3 salesperson. After I spoke with Duncan and explained our basic requirements, he was excited about the possibility of meeting you.

If you feel that Duncan may be a good fit for the team or if you have a question, feel free to contact him at [email protected] or on his cell phone at 555-321-7777.

You can also read more about Duncan’s experience at duncanwashington.portfolio.com.

Best Regards, Emily Sprout Marketing Director [email protected]

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Mastering the Letter of Introduction for Job Seekers and Employers

March 18, 2024

Introduction

In today's competitive job market, both job seekers and employers face numerous challenges. Job seekers are constantly striving to differentiate themselves from the crowd and make a lasting impression on potential employers. On the other hand, employers are inundated with countless resumes and cover letters, making it difficult to identify the right candidates for the job.

One powerful tool that can help job seekers stand out and employers identify top talent is the letter of introduction. A well-crafted letter of introduction can showcase a candidate's personality, skills, and passion for the role, providing insights that may not be evident from a traditional resume.

Understanding how to effectively write a letter of introduction, tailor it to specific job opportunities, and avoid common mistakes is essential for both job seekers and employers. In this article, we will delve into the intricacies of the letter of introduction, its importance in the hiring process, tips for writing an impactful letter, real-life examples of successful introductions, expert insights, statistics on its influence, and common mistakes to avoid.

Understanding the Letter of Introduction

A letter of introduction, also known as a cover letter, is a crucial document that individuals use when applying for a job. It serves as a way to introduce yourself to potential employers and highlight why you are the best candidate for the position. Unlike a resume that outlines your work experience and skills, a letter of introduction allows you to personalize your application and showcase your personality.

Key Components of a Letter of Introduction:

1. Introduction: Start by addressing the hiring manager or employer and introducing yourself.

2. Personalization: Tailor the letter to the company and position you are applying for.

3. Your Value Proposition: Highlight your relevant skills, experiences, and achievements that make you a strong candidate.

4. Closing: End the letter with a call to action, expressing your interest in further discussing your qualifications in an interview.

Purpose of a Letter of Introduction:

A letter of introduction goes beyond what a resume can convey. It allows you to express your enthusiasm for the position and demonstrate why you are the right fit for the role. Additionally, it provides insight into your communication skills and professionalism.

By understanding the purpose and key components of a letter of introduction, candidates can effectively craft a compelling document that captures the attention of employers and increases their chances of landing a job interview.

The Importance of a Well-Crafted Letter of Introduction

In today's competitive job market, where hundreds of applications flood employers' inboxes for each job posting, standing out from the crowd is crucial. A well-crafted letter of introduction can be the key to unlocking new opportunities and making a lasting impression on potential employers.

The First Impression Matters

Your letter of introduction is often the first point of contact between you and a prospective employer. It serves as your opportunity to make a positive first impression and showcase your personality, professionalism, and communication skills. A generic cover letter may be easily overlooked, but a tailored letter of introduction can demonstrate your genuine interest in the position and company.

Personalized Connection

By customizing your letter of introduction to each job application, you can address specific requirements mentioned in the job posting and highlight how your skills and experience align with the company's needs. This personalized approach shows that you have taken the time to research the organization and understand its goals, setting you apart as a dedicated and detail-oriented candidate.

Highlighting Your Unique Value Proposition

A well-crafted letter of introduction allows you to concisely articulate what sets you apart from other candidates and why you are the perfect fit for the job. Whether you possess unique skills, relevant accomplishments, or a passion for the industry, your letter should effectively communicate your value proposition and persuade employers to consider you for the position.

Building Relationships

Beyond serving as a job application tool, a letter of introduction can help you start building professional relationships with hiring managers and recruiters. Demonstrating your enthusiasm for the role and the company can leave a positive impression that lingers even if you are not selected for the current opportunity. Networking and relationship-building are essential aspects of advancing your career, and a well-crafted letter can open doors to future collaborations.

In conclusion, a well-crafted letter of introduction is a powerful tool that can enhance your job application strategy, differentiate you from other candidates, and pave the way for meaningful connections in the professional world. Investing time and effort into crafting personalized and impactful letters can significantly increase your chances of securing interviews and landing your dream job.

Tips for Writing an Effective Letter of Introduction

Writing a compelling letter of introduction can significantly impact your job search process. Here are some valuable tips to help you craft an effective letter that grabs the attention of potential employers:

Personalize Your Introduction

Address the letter to a specific person whenever possible. Personalizing your introduction shows that you've taken the time to research the company and are genuinely interested in the position.

Highlight Your Achievements

Avoid reiterating your resume in the letter. Instead, focus on highlighting key achievements and experiences that demonstrate why you're a strong candidate for the role. Use specific examples to showcase your skills.

Show Enthusiasm

Express your enthusiasm for the position and company in your letter. Employers are more likely to notice candidates who convey genuine interest and passion for the opportunity.

Keep It Concise

Keep your letter concise and to the point. Aim for a length of about three to four paragraphs, focusing on the most relevant information that makes you stand out as a candidate.

Customize for Each Application

Avoid using a generic template for all your applications. Tailor each letter to the specific job and company you're applying to, emphasizing how your skills align with their needs and values.

Use a Professional Tone

Maintain a professional tone throughout the letter. Avoid using slang or overly casual language, even if you're applying to a more relaxed work environment. Remember, this is your first impression on the employer.

Edit and Proofread Carefully

Before sending out your letter, carefully proofread it for any errors in grammar, spelling, or punctuation. Consider asking a friend or mentor to review it as well to catch any mistakes you may have missed.

Follow Submission Guidelines

Pay attention to any specific submission guidelines provided by the employer. This includes formatting requirements, word limits, and any additional documents they may request along with the letter.

By following these tips, you can create a compelling letter of introduction that sets you apart from other applicants and increases your chances of landing your dream job.

Examples of Successful Letters of Introduction

When it comes to crafting a compelling letter of introduction, seeing successful examples can provide valuable insight and inspiration. Below are some examples that showcase effective approaches to introducing oneself to a potential employer:

Example 1: The Confident Candidate

Name: Sarah Johnson

Company: Visionary Enterprises

"I am an experienced Marketing Manager with a proven track record of developing innovative campaigns that drive brand awareness and increase engagement. I am excited about the opportunity to bring my strategic thinking and creativity to Visionary Enterprises to help elevate your brand to new heights."

Example 2: The Passionate Professional

Name: John Roberts

Company: Impactful Solutions

"As a dedicated Sales Representative, I am deeply passionate about building meaningful relationships with clients and exceeding sales targets. I believe that my strong communication skills and results-driven approach align perfectly with the values of Impactful Solutions, and I am eager to contribute to your continued success."

Example 3: The Detail-Oriented Applicant

Name: Emily Chen

Company: Innovate Tech

"With a background in project management and a keen eye for detail, I thrive in fast-paced environments where precision and organization are paramount. I am impressed by Innovate Tech's commitment to driving innovation, and I am confident that my meticulous approach and problem-solving abilities would make me a valuable asset to your team."

These examples demonstrate the importance of tailoring your letter of introduction to highlight your unique skills, experiences, and enthusiasm for the specific role and company you are applying to. By showcasing your strengths and expressing genuine interest in the opportunity, you can make a memorable impression on potential employers.

Tailoring Your Letter of Introduction to the Job Market

When it comes to securing your dream job, customization is key. Tailoring your letter of introduction to the specific job market can significantly enhance your chances of standing out among the competition. Here are some essential tips on how to personalize your letter for maximum impact:

Research the Company and Position

Before crafting your letter of introduction, take the time to research the company and the role you are applying for. Understand the company culture, values, and goals, as well as the specific requirements of the position. This knowledge will allow you to align your skills, experiences, and achievements with what the employer is looking for.

Highlight Relevant Skills and Experiences

Focus on showcasing the skills and experiences that are most relevant to the job in question. Tailor your language and examples to demonstrate how your background makes you a perfect fit for the role. Use keywords from the job description to frame your qualifications in a way that resonates with the hiring manager.

Personalize Your Opening

Avoid generic openings in your letter of introduction. Instead, make a strong first impression by addressing the hiring manager by name if possible. Consider referencing recent company news or projects to show that you have done your homework and are genuinely interested in the organization.

Demonstrate Cultural Fit

Employers not only look for candidates with the right qualifications but also for individuals who will mesh well with their company culture. Use your letter of introduction to provide insight into your personality, work ethic, and values. Showcase how you embody the characteristics that the company values in its employees.

Show Enthusiasm and Passion

Express your enthusiasm for the opportunity to join the company and contribute to its success. Let your passion for the industry and the role shine through in your writing. Employers are more likely to remember candidates who demonstrate genuine interest and excitement about the position.

Customize the Formatting and Tone

Consider the industry and company culture when determining the tone and formatting of your letter. While some organizations may appreciate a more formal approach, others may respond better to a creative or casual style. Aligning your communication style with the preferences of the employer can help create a connection right from the start.

By customizing your letter of introduction to the job market, you show employers that you are proactive, detail-oriented, and genuinely motivated to land the position. This personalized touch can set you apart from other applicants and increase your chances of moving forward in the hiring process.

Expert Insights on Crafting an Impactful Letter of Introduction

Johnathan smith, hiring manager at acme enterprises.

"A well-crafted letter of introduction sets the tone for your application. It should be concise, engaging, and tailored to the specific job you are applying for. Avoid generic templates and make sure to highlight your unique skills and experiences that make you the right fit for the role."

Jane Doe, Career Coach and Resume Writer

"Your letter of introduction is your first opportunity to make a positive impression on a potential employer. Use this chance to showcase your personality and enthusiasm for the position. Remember, employers are not just looking for qualifications; they also want to see a good cultural fit within their organization."

Michael Johnson, Human Resources Director at Global Innovations

"In today's competitive job market, a generic cover letter simply won't cut it. Applicants need to demonstrate genuine interest in the company and position they are applying for. Personalizing your letter of introduction can set you apart from other candidates and show that you have done your research."

These expert insights emphasize the importance of customizing your letter of introduction to stand out in the competitive job market. By incorporating specific details about the company and position, showcasing your unique qualifications, and demonstrating your enthusiasm, you can make a lasting impression on potential employers.

Statistics on the Influence of a Letter of Introduction in the Hiring Process

In today's competitive job market, it has become increasingly crucial for job seekers to set themselves apart from the crowd. One powerful tool that can make a significant difference in catching the attention of potential employers is a well-crafted letter of introduction. Let's delve into some statistics that highlight the impact of a letter of introduction in the hiring process:

The Power of Personalization:

According to a survey conducted by CareerBuilder, around 51% of hiring managers are more likely to consider candidates who submit a customized cover letter along with their resumes. This statistic underscores the importance of tailoring your letter of introduction to each job application.

Increased Interview Opportunities:

A study by Glassdoor revealed that candidates who include a cover letter with their job applications are 29% more likely to be contacted for an interview. This indicates that taking the time to craft a compelling letter of introduction can significantly increase your chances of moving to the next stage of the hiring process.

Positive Perception by Employers:

Research by TopResume found that 83% of hiring managers view the presence of a cover letter favorably, as it demonstrates a candidate's interest and commitment to the position. This positive perception can give you an edge over other applicants who overlook the importance of submitting a letter of introduction.

Emphasis on Soft Skills:

In a study by TalentWorks, it was revealed that 90% of top-performing job applications include cover letters that highlight soft skills such as communication, teamwork, and problem-solving abilities. This highlights the significance of showcasing your soft skills in your letter of introduction to appeal to hiring managers.

Impact on Salary Negotiation:

According to research by ResumeGo, job applicants who include a cover letter with their resumes receive offer letters with salaries that are 45% higher than those who don't include a cover letter. This statistic emphasizes the correlation between submitting a letter of introduction and favorable salary negotiations.

These statistics underscore the essential role that a well-crafted letter of introduction plays in the hiring process. By leveraging the power of personalized and impactful introductions, job seekers can enhance their chances of securing their dream job.

Common Mistakes to Avoid in a Letter of Introduction

When crafting a letter of introduction, it is essential to be mindful of common mistakes that can diminish its impact on potential employers. Avoiding these pitfalls can help you stand out and make a positive impression. Here are some key mistakes to steer clear of:

1. Generic Templates

Using generic templates that lack personalization can make your letter seem impersonal and insincere. Tailoring your introduction to the specific job and company shows genuine interest and helps you connect with the reader on a deeper level.

2. Overly Lengthy Content

While it's important to provide relevant information about yourself, rambling on in a letter of introduction can overwhelm the reader and detract from your key qualifications. Keep your content concise, focused, and easy to read to maintain the reader's attention.

3. Focusing Solely on Yourself

A common mistake is to solely focus on your own skills and experiences without demonstrating an understanding of how you can contribute to the employer's needs. Shift the focus to how your background aligns with the company's goals and emphasizes what you can bring to the table.

4. Grammatical Errors and Typos

Sloppy writing with grammatical errors and typos can signal a lack of attention to detail and professionalism. Proofread your letter carefully or have someone else review it to ensure it is error-free and polished.

5. Lack of Research

Failing to research the company and position thoroughly can result in a generic letter that does not address the employer's specific requirements. Show that you have taken the time to understand the organization by referencing relevant details in your introduction.

6. Coming Across as Desperate

While it's important to convey enthusiasm for the opportunity, appearing desperate or overly aggressive can turn off potential employers. Strike a balance between confidence and humility in your tone to project professionalism.

By avoiding these common mistakes in your letter of introduction, you can present yourself in the best possible light and increase your chances of making a strong impression on prospective employers.

Crafting a compelling letter of introduction can significantly enhance your chances of standing out in the competitive job market. Whether you are a job seeker looking to make a strong first impression or an employer seeking top talent, understanding the nuances of this introductory document is essential.

By delving into the key elements of a well-crafted letter of introduction, such as personalization, concise language, and professional formatting, individuals can leave a lasting impact on potential employers. Employers, on the other hand, can use letters of introduction to showcase their company culture, values, and unique selling points to attract top candidates.

Remember, a letter of introduction serves as your initial handshake with either a prospective employer or candidate. It sets the tone for further interactions and provides insight into your personality, communication skills, and professionalism.

Embrace the Power of Personalization

Personalizing your letter of introduction based on the job role, company, and industry can demonstrate your genuine interest and attention to detail. Tailoring your message shows that you have taken the time to research the recipient and understand their specific needs.

Follow Best Practices for Effective Communication

Effective communication in a letter of introduction involves clear and concise language, a professional tone, and a focused message. Avoid clichés, jargon, or overly formal language that may detract from your authentic voice.

Continuously Refine Your Approach

As the job market evolves and trends shift, it's crucial to adapt your letter of introduction accordingly. Stay informed about industry expectations, hiring preferences, and communication styles to ensure your document remains relevant and impactful.

In conclusion, a well-crafted letter of introduction can serve as a powerful tool in navigating the complex landscape of the job market. Whether you are a seasoned professional or a recent graduate, mastering the art of introduction letters can open doors to new opportunities and foster meaningful connections.

How to Write a Cover Letter in 2024 + Examples

After weeks of heavy job search, you’re almost there!

You’ve perfected your resume. 

You’ve short-listed the coolest jobs you want to apply for.

You’ve even had a friend train you for every single interview question out there.

But then, before you can send your application and call it a day, you remember that the job ad requires a cover letter.

Now you’re stuck wondering how to write a cover letter ...

Don’t panic! We’ve got you covered. Writing a cover letter is a lot simpler than you might think. 

In this guide, we’re going to teach you how to write a cover letter that gets you the job you deserve.

• What’s a cover letter & why it’s important for your job search
• How to write a convincing cover letter that gets you the job (step-by-step!)
• How to perfect your cover letter with the Novoresume free checklist
• What excellent cover letter examples look like

New to cover letter writing? Give our resumes 101 video a watch before diving into the article!

So, let’s get started with the basics!

What is a Cover Letter? (and Why It’s Important)

A cover letter is a one-page document that you submit as part of your job application (alongside your CV or Resume). 

Its purpose is to introduce you and briefly summarize your professional background. On average, your cover letter should be from 250 to 400 words long .

A good cover letter can spark the HR manager’s interest and get them to read your resume. 

A bad cover letter, on the other hand, might mean that your application is going directly to the paper shredder. So, to make sure this doesn’t happen, it’s essential to know how to write a convincing cover letter.

How does a good cover letter look, you might ask. Well, here’s an example:

Keep in mind, though, that a cover letter is a supplement to your resume, not a replacement. Meaning, you don’t just repeat whatever is mentioned in your resume.

If you’re writing a cover letter for the first time, writing all this might seem pretty tough. After all, you’re probably not a professional writer.

The thing is, though, you don’t need to be creative, or even any good at writing. All you have to do is follow a tried-and-tested format:

• Header - Input contact information
• Greeting the hiring manager
• Opening paragraph - Grab the reader’s attention with 2-3 of your top achievements
• Second paragraph - Explain why you’re the perfect candidate for the job
• Third paragraph - Explain why you’re a good match for the company
• Formal closing

Or, here’s what this looks like in practice:

How to Write the Perfect Cover Letter (And Get Hired!)

Now that we’ve got the basics out of the way, we’re going to guide you through the process of writing a cover letter step by step. 

Step #1 - Pick the Right Cover Letter Template

A good cover letter is all about leaving the right first impression.

So, what’s a better way to leave a good impression than a well-formatted, visual template?

You can simply pick one of our hand-picked cover letter templates , and you’ll be all set in a jiffy!

As a bonus, our AI will even give you suggestions on how to improve your cover letter on the go.

Step #2 - Start the Cover Letter with a Header

As with a resume, it’s important to start your cover letter with a Contact Information section:

Here, you want to include all essential information, including:

• Phone Number
• Name of the hiring manager / their professional title
• Name of the company you’re applying to

In certain cases, you might also consider adding:

• Social Media Profiles - Any type of profile that’s relevant to your field. Social Profiles on websites like LinkedIn, GitHub (for developers), Medium (for writers), etc.
• Personal Website - If you have a personal website that somehow adds value to your application, you can mention it. Let’s say you’re a professional writer. In that case, you’d want to link to your blog.

And here’s what you shouldn’t mention in your header:

• Your Full Address 
• Unprofessional Email - Make sure your email is presentable. It’s pretty hard for a hiring manager to take you seriously if your email address is “[email protected].” Whenever applying for jobs, stick to the “[first name] + [last name] @ email provider.com” format.

Step #3 - Greet the Hiring Manager

Once you’ve properly listed your contact information, you need to start writing the cover letter contents.

The first thing to do here is to address the cover letter to the hiring manager .

That’s right, the hiring manager! Not the overly popular “Dear Sir or Madam.” You want to show your future boss that you did your research and are really passionate about working with their team.

No one wants to hire a job seeker who just spams 20+ companies and hopes to get hired in any of them.

So, how do you find out who’s the hiring manager? There are several ways to do this. 

The simplest option is to look up the head of the relevant department on LinkedIn. Let’s say you’re applying for the position of a Communication Specialist at Novoresume. The hiring manager is probably Head of Communications or Chief Communications Office.

So, you do a quick lookup on LinkedIn:

And voila! You have your hiring manager.

Or let’s say you’re applying for the position of a server. In that case, you’d be looking for the “restaurant manager.”

If this doesn’t work, you can also check out the “Team” page on the company website; there’s a good chance you’ll at least find the right person there.

Here are several other greetings you could use:

• Dear [Department] Hiring Manager
• Dear Hiring Manager
• To whom it may concern
• Dear [Department] Team

Step #4 - Write an Attention-Grabbing Introduction

First impressions matter, especially when it comes to your job search.

Recruiters get hundreds, sometimes even thousands, of applications. Chances are, they’re not going to be reading every single cover letter end-to-end.

So, it’s essential to catch their attention from the very first paragraph .

The #1 problem we see with most cover letter opening paragraphs is that they’re usually extremely generic. Most of them look something like this..

• Hey, my name is Jonathan and I’d like to work as a Sales Manager at XYZ Inc. I’ve worked as a sales manager at MadeUpCompany Inc. for 5+ years, so I believe that I’d be a good fit for the position.

See the issue here? This opening paragraph doesn’t say pretty much anything except the fact that you’ve worked the job before.

Do you know who else has similar work experience? All the other applicants you’re competing with.

Instead, you want to start off with 2-3 of your top achievements to really grab the reader’s attention. Preferably, the achievements should be as relevant as possible to the position.

So now, let’s make our previous example shine:

My name’s Michael and I’d like to help XYZ Inc. hit and exceed their sales goals as a Sales Manager. I’ve worked with Company X, a fin-tech company, for 3+ years. As a Sales Representative, I generated an average of $30,000+ in sales per month (beating the KPIs by around 40%). I believe that my previous industry experience, as well as excellence in sales, makes me the right candidate for the job.

See the difference between the two examples? If you were the hiring manager, which sales manager would you hire, Jonathan or Michael?

Now that we’ve covered the introduction, let’s talk about the body of your cover letter. This part is split into two paragraphs: the first is for explaining why you’re the perfect person for the job, and the latter is for proving that you’re a good fit for the company.

So, let’s get started...

Step #5 - Explain why you’re the perfect person for the job

This is where you show off your professional skills and convince the HR manager that you’re a better fit for the job than all the other applicants.

But first things first - before you even write anything, you need to learn what the most important requirements for the role are. So, open up the job ad and identify which of the responsibilities are the most critical.

For the sake of the example, let’s say you’re applying for the position of a Facebook Advertiser. You scan the job ad and see that the top requirements are:

• Experience managing a Facebook ad budget of $10,000+ / month
• Some skills in advertising on other platforms (Google Search + Twitter)
• Excellent copywriting skills

Now, in this section, you need to discuss how you fulfill these requirements. So, here’s how that would look for our example:

In my previous role as a Facebook Marketing Expert at XYZ Inc. I handled customer acquisition through ads, managing a monthly Facebook ad budget of $20,000+ . As the sole digital marketer at the company, I managed the ad creation & management process end-to-end. Meaning, I created the ad copy , images, picked the targeting, ran optimization trials, and so on.

Other than Facebook advertising, I’ve also delved into other online PPC channels, including:

• Google Search

Are you a student applying for your first internship? You probably don’t have a lot of work experience to show off in this section. Learn how to write an internship cover letter here.

Step #6 - Explain why you’re a good fit for the company

Once you’ve written the last paragraph, you might be thinking - I’m a shoo-in for the job! What else do I need to write? I’ll just wrap up the cover letter and hit that sweet SEND button.

Well, no. You’re not quite there yet.

The HR manager doesn’t only look at whether you’ll be good at the job or not. They’re looking for someone that’s also a good fit for the company culture.

After all, employees that don’t fit in are bound to quit, sooner or later. This ends up costing the company a ton of money, up to 50% of the employee’s annual salary . 

Meaning, you also need to convince the HR manager that you’re really passionate about working with them.

How do you do this? Well, as a start, you want to do some research about the company. You want to know things like:

• What’s the company’s business model?
• What’s the company product or service? Have you used it?
• What’s the culture like? Will someone micro-manage your work, or will you have autonomy on how you get things done?

So, get to Googling. Chances are, you’ll find all the information you need either on the company website or somewhere around the web.

Then, you need to figure out what you like about the company and turn that into text.

Let’s say, for example, you’re passionate about their product and you like the culture of innovation / independent work in the organization.

You’d write something like:

I’ve personally used the XYZ Smartphone, and I believe that it’s the most innovative tech I’ve used in years. The features such as Made-Up-Feature #1 and Made-Up-Feature #2 were real game changers for the device. 

I really admire how Company XYZ thrives for excellence for all its product lines, creating market-leading tech. As someone that thrives in a self-driven environment, I truly believe that I and Company XYZ will be a great match.

What you don’t want to do here is be super generic for the sake of having something to write. Most job seekers tend to mess this one up. Let’s take a look at a very common example we tend to see (way too often):

I’d love to work for Company XYZ because of its culture of innovation. I believe that since I’m super creative, I’d be a good fit for the company. The company values of integrity and transparency really vibe with me.

See what’s wrong here? The example doesn’t really say anything about the company. “Culture of Innovation” is something most companies claim to have. 

The same goes for “values of integrity and transparency” - the writer just googled what the values for the organization are, and said that they like them.

Any hiring manager that reads this will see through the fluff.

So, make sure to do a lot of research and come up with good reasons why you're applying.

Step #7 - Wrap up with a call to action

Finally, it’s time to finish up your cover letter and write the conclusion.

In the final paragraph, you want to:

• Wrap up any points you couldn't in the previous paragraphs. Do you have anything left to say? Any other information that could help the hiring manager make their decision? Mention it here.
• Thank the hiring manager for their time. It never hurts to be courteous, as long as you don’t come off as too needy.
• Finish the cover letter with a call to action. The very last sentence in your cover letter should be a call to action. You should ask the hiring manager to take some sort of action.

And now, let’s turn this into a practical example:

So to wrap it all up, thanks for looking into my application. I hope I can help Company X make the most out of their Facebook marketing initiatives. I'd love to further discuss how my previous success at XYZ Inc. can help you achieve your facebook marketing goals.

Step #8 - Use the right formal closing

Once you’re done with the final paragraph, all you have to do is write down a formal “goodbye” and you’re good to go.

Feel free to use one of the most popular conclusions to a cover letter:

• Best Regards,
• Kind Regards,

And we’re finally done! Before sending off the cover letter, make sure to proofread it with software like Grammarly, or maybe even get a friend to review it for you.

Does your cover letter heading include all essential information?

• Professional email
• Relevant Social Media Profiles

Do you address the right person? I.e. hiring manager in the company / your future direct supervisor

Does your introductory paragraph grab the reader's attention?

• Did you mention 2-3 of your top achievements?
• Did you use numbers and facts to back up your experience?

Do you successfully convey that you’re the right pro for the job?

• Did you identify the core requirements?
• Did you successfully convey how your experiences help you fit the requirements perfectly?

Do you convince the hiring manager that you’re passionate about the company you’re applying to?

• Did you identify the top 3 things that you like about the company?
• Did you avoid generic reasons for explaining your interest in the company?

Did you finalize the conclusion with a call to action?

Did you use the right formal closure for the cover letter?

5+ Cover Letter Examples

Need some inspiration? Read on to learn about some of the best cover letter examples we’ve seen (for different fields).

College Student Cover Letter Example

Middle Management Cover Letter Example

Career Change Cover Letter Example

Management Cover Letter Example

Senior Executive Cover Letter Example

Want to discover more examples AND learn what makes them stand out? Check out our guide to cover letter examples .

Next Steps in Your Job Search - Creating a Killer Resume

Your cover letter is only as good as your resume. If either one is weak, your entire application is for naught. 

After all, a cover letter is just an introduction. Imagine going through all this effort to leave an amazing first impression, but flopping at the end because of a mediocre resume.

...But don’t you worry, we’ve got you covered on that end, too.

If you want to learn more about Resumes & CVs, we have a dedicated FREE guide for that. Check out our complete guide on how to make a resume , as well as how to write a CV - our experts will teach you everything you need to know in order to land your dream job.

Or, if you’re already an expert, just pick one of our resume templates and get started.

Key Takeaways

Now that we’ve walked you through all the steps of writing a cover letter, let’s summarize everything we’ve learned:

• A cover letter is a 250 - 400 word document that convinces the hiring manager of your competence
• A cover letter goes in your job application alongside your resume
• Your introduction to the cover letter should grab the hiring manager’s attention and keep it all the way until the conclusion
• There are 2 main topics you need to include in your cover letter: why you’re the perfect candidate for the job & why you’re passionate about working in the company you’re applying to
• Most of the content of your cover letter should be factual , without any fluff or generalizations

At Novorésumé, we’re committed to helping you get the job you deserve, every step of the way! Follow our blog to stay up to date with the industry-leading advice. Or, check out some of our top guides…

• How to Write a Motivational Letter
• How to Write a Resume with No Work Experience
• Most Common Interview Questions and Answers

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Sample Cover Letter for a Job Application

What is an Application Letter?

What to include in your application letter, tips for writing a cover letter, cover letter sample and template, email cover letter sample.

• How to Send an Email Application

Frequently Asked Questions (FAQs)

Alex Dos Diaz / The Balance

What's the best way to write a letter to apply for a job? Your letter should detail your specific qualifications for the position and the skills you would bring to the employer. What’s most important is to show the employer that you’re a perfect match for the job.

Your job application letter is an opportunity to highlight your most relevant qualifications and experience. An effective cover letter will enhance your application, showcase your achievements, and increase your chances of landing an interview.

Review what to include in a job application letter, tips for writing a letter that will get your application notice, and examples of letters and email messages sent to apply for a job.

Key Takeaways

• An application letter accompanies a resume and may be uploaded to a job portal, sent via email, or even sent by postal mail, depending on the employer’s requirements.
• Application letters are an ideal way to show your interest in a job and highlight your most relevant skills.
• It’s important to match your letter to the job description and show the employer that you have the qualifications they are seeking.

A   letter of application, also known as a  cover letter , is a document sent with your resume to provide additional information about your skills and experience to an employer. Your letter of application is intended to provide detailed information on why you are an ideal candidate for the job.

Your application letter should let the employer know what position you are applying for, what makes you a strong candidate, why they should select you for an interview, and how you will follow up.

Effective application letters explain the reasons for your interest in the specific organization and identify the most relevant skills that qualify you for the job.

Your application letter should let the employer know what position you are applying for, explain your qualifications for the job, why you should be selected for an interview, and how you will follow up.

Unless an employer specifically requests a job application letter sent by postal mail, today most cover letters are sent by email or attached as a file in an online application tracking system.

As with all cover letters, a job application letter is divided into sections:

• The heading includes your name and contact information.
• A  greeting  addressed to a specific person, if possible.
• The introduction includes why the applicant is writing.
• The body discusses your relevant qualifications and what you have to offer the employer.
• The close thanks the reader and provides contact information and follow-up details.
• Your  signature to end the letter .

Here’s how to ensure that your application supports your resume, highlights your most relevant qualifications, and impresses the hiring manager.

Get off to a direct start.  In your first paragraph, explain why you are writing. Mention the job title and company name, and where you found the job listing. While you can also briefly mention why you are a strong candidate, this section should be short and to the point.

Offer something different than what's in your resume. You can make your language a bit more personal than in your resume bullet points, and you can tell a narrative about your work experience and career.

Application letters typically accompany resumes, so your letter should showcase information that your resume doesn't.

Make a good case.  Your first goal with this letter is to progress to the next step: an interview. Your overarching goal, of course, is to get a job offer. Use your application letter to further both causes. Offer details about your experience and background that show why you are a good candidate. How have other jobs prepared you for the position? What would you bring to the position, and to the company? Use this space to  emphasize your strengths .

Close with all the important details.  Include a thank you at the end of your letter. You can also share your contact information and mention how you will follow up.

This is a sample cover letter.  Download the cover letter template  (compatible with Google Docs and Word Online) or see below for an email sample.

The Balance

John Donaldson 8 Sue Circle Smithtown, CA 08067 909-555-5555 john.donaldson@email.com

September 6, 2022

George Gilhooley LTC Company 87 Delaware Road Hatfield, CA 08065

Dear Mr. Gilhooley,

I am writing to apply for the programmer position advertised in the Times Union. As requested, I enclose my certification, resume, and references.

The role is very appealing to me, and I believe that my strong technical experience and education make me a highly competitive candidate for this position. My key strengths that would support my success in this position include:

• I have successfully designed, developed, and supported live-use applications.
• I strive continually for excellence.
• I provide exceptional contributions to customer service for all customers.

With a BS degree in computer programming, I have a comprehensive understanding of the full lifecycle of software development projects. I also have experience in learning and applying new technologies as appropriate. Please see my resume for additional information on my experience.

I can be reached anytime via email at john.donaldson@email.com or by phone at 909-555-5555.

Thank you for your time and consideration. I look forward to speaking with you about this employment opportunity.

Signature  (hard copy letter)

John Donaldson

The following is a sample email cover letter to send as part of a job application.

Email Application Letter Example

Subject: Colleen Warren - Web Content Manager Position

Dear Hiring Manager,

I'm writing to express my interest in the Web Content Manager position listed on Monster.com. I have experience building large, consumer-focused, health-based content sites. While much of my experience has been in the business world, I understand the social value of this sector, and I am confident that my business experience will be an asset to your organization.

My responsibilities have included the development and management of website editorial voice and style, editorial calendars, and the daily content programming and production for various websites.

I have worked closely with health care professionals and medical editors to provide the best possible information to a consumer audience of patients. I have also helped physicians to use their medical content to write user-friendly and easily comprehensible text.

Experience has taught me how to build strong relationships with all departments in an organization. I have the ability to work within a team, as well as cross-team. I can work with web engineers to resolve technical issues and implement technical enhancements. 

I am confident working with development departments to implement design and functional enhancements, monitor site statistics, and conduct search engine optimization.

Thank you for your consideration.

Colleen Warren colleen.warren@email.com 555-123-1234 www.linked.com/colleenwarren

How to Send an Email Application Letter

If sending your cover letter via email, list your name and the job title you are applying for in the  subject line  of the email:

Colleen Warren - Web Content Manager Position

Include your contact information in your email signature but don't list the employer's contact information.

Do you have to write a cover letter when you apply for a job?

Some employers require cover letters. If they do, it will be mentioned in the job posting. Otherwise, it’s optional but it can help your chances of securing an interview. A cover letter gives you a chance to sell yourself to the employer, showcase your qualifications, and explain why you are a perfect candidate for the job.

How can you use a cover letter to show you’re a qualified candidate?

One of the easiest ways to show an employer how you’re qualified for a job is to make a list of the requirements listed in the job posting and match them to your resume. Mention your most relevant qualifications in your cover letter, so the hiring manager can see, at a glance, that you have the credentials they are looking for.

CareerOneStop. " How Do I Write a Cover Letter ?"

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Letter Of Introduction: Examples And Tips

• Best Business Salutations
• Letter of Introduction
• Close a Business Letter
• Job Application Letter
• Business Letter Layout
• To Whom It May Concern
• Letter Of Interest
• Letter Envelope
• Experience Letter
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Find a Job You Really Want In

There may come a time when you have to introduce yourself to someone you’ve never met. Writing a letter of introduction is a great way to do this.

Whether you’re introducing yourself or someone else, we’ll go over how to write a letter introducing yourself, provide a sample letter introducing yourself, as well as some tips to keep in mind when writing a letter of introduction.

Key Takeaways

Your letter of introduction should be professional but still personable.

You can write a letter of introduction to introduce yourself to a stranger or to introduce one acquaintance to another.

A letter of introduction is not the same as a cover letter , a letter of recommendation, or a referral letter.

Types of introduction letters

How to write a letter of introduction, letter of introduction examples, letter of introduction templates, tips for writing a letter of introduction, what an introduction letter isn’t, letter of introduction faq.

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The two main types of introduction letters are when you write to someone you haven’t met or to introduce a connection to someone you know. Here is more detail on the two types of introduction letters:

A letter of introduction for yourself. If you’re writing to introduce yourself, it’s usually to share what you do and ask about any job opportunities they know of or advice they may have for where to apply. Maybe you’ve moved to a new city and need some guidance for your job search , or perhaps you found a company that you’d absolutely love to work for, but there aren’t any job openings that fit your skill set.

A letter of introduction for someone else to a person you already know. If you’re writing to introduce someone else, it’s often for the same reasons as you would write to introduce yourself , but there are some additional situations where this may be necessary:

You may need to introduce a new team member to the rest of your colleagues.

You may need to introduce a client to their new account representative .

You may need to introduce a contractor or freelancer to a coworker for a special project.

To write a letter of introduction, start with a professional salutation and then state your reason for writing. Here is a more detailed list of how to write a letter of introduction:

Begin your letter with a professional salutation followed by a brief sentence or two about who you’re introducing, whether it’s yourself or another person. Be sure to include any qualifications or connections that make the person relevant to the recipient.

Some examples of professional salutations include:

Dear Mr./Mrs. [Last name]

State your reason for writing. The next paragraph or two should be about why you’re introducing them and what you’re asking of the recipient. This will vary depending on the situation, but make the purpose of the letter clear.

Explain why the subject is relevant to the recipient. Regardless of whether you’re introducing yourself or someone else, explain why this person is of interest to the recipient. The goal is to create a connection out of basically nothing, and you need to be compelling to achieve that.

Suggest how the two parties may benefit from further discussion. Next, mention how both individuals would benefit from meeting and indicate why you believe that.

End with a call to action. The final paragraph explains any next steps that need to be taken and should include the contact information of the person you’re introducing. If there needs to be a follow-up meeting or if the person you’re introducing is going to be reaching out, be sure to include that information as well. This is also a good place to mention any additional documents such as a resume or portfolio you’ve attached.

Thank the recipient for their time , sign your name, and add your contact information if you haven’t already included it.

Here are some example letters of introduction for introducing yourself to someone new or introducing a connection to someone else:

Introducing yourself example introduction letter. Here is an example of a letter of introduction written to introduce yourself. This one is formatted as a formal, physical letter, but you can put the same message in an email format.

Dear Mr. Marshall, My name is Mika Stevens, and I’ve been a sales associate at Worker Enterprises in Albany, New York , for the past four years. While I’ve enjoyed my time at Worker Enterprises, I’m going to be moving to Charleston in the next few months and am looking for new professional opportunities there. I’ve heard positive things about your company over the years, and I would appreciate any recommendations you could offer for beginning a job search as a sales representative in Charleston. I have included my resume for your review, and if you have time, I’d love to talk with you for a few minutes about any suggestions you may have for me. Please let me know when would be best for you. My email address is [email protected] and my phone number is 432-543-6543. Thank you so much for your time, and I look forward to hearing from you. Sincerely, Mika Stevens (handwritten signature) Mika Stevens

Introducing someone else example letter of introduction. Here’s another example of an introduction letter, this time for when you’re introducing someone else to a colleague you know well. This one is formatted as an email instead of a formal letter.

Subject: Introduction From Allison Parker Hi Jim, I hope your week is going well! I’m writing to introduce you to a past intern of ours, Bryce Howard. Bryce is a recent college graduate who has a degree in information technology, and he is interested in learning more about Ytech and the work you do there. Since you started in IT just a few years ago, I thought you might be able to give him some good insight into what it’s like to work in the field and at your company. I’ve copied him on this email, but in case you need it, his phone number is 222-333-4444. Feel free to reach out with either method and please let me know if you need any additional information. Thank you for your help! I hope you have a great rest of your day. Thanks again, Allison

Here are some letter of introduction templates to help you get started on yours:

Letter of introduction template for yourself

Dear [Recipient’s title + last name] , My name is [Your Name] , and I’ve been a [job title] at [company name] for the past [# of years working for the company] . [Reason you’re writing — job opportunity, interest in the industry, details of local opportunities in your field, etc.] I’ve heard nothing but good things about [recipient’s company name] , and I would appreciate any help you could give me regarding [subjects you’re interested in discussing] . I have included [any supporting documents you’re attaching] for you to look over at your convenience. If you have time, I’d greatly appreciate the chance to talk more and hear your suggestions about [what you’re interested in] . You can reach me at [your email address] or call at [your phone number] — whichever works best for you. Thank you so much for your time, and I look forward to hearing from you. Sincerely, [Your name]

Letter of introduction template for someone else

Dear [Recipient’s first name] , I hope everything’s going well with you. I’m writing to introduce [person’s full name] , [how you know the person] . [Person’s first name] is [description of the person — job title, area of interest, etc.] Because of your background in [relevant subject] , I thought you might be the perfect person to talk to [person’s first name] . I’ve cc’d [him/her/them] on this email, but you can also contact [person’s first name] at [alternate email] or [phone number] . Thanks for taking the time to look this over and I know [person’s first name] looks forward to hearing from you. Thanks again, [Your name]

Be sure that you address a specific person in your letter and be brief and to the point in your letter. Here are some more tips to keep in mind when writing your letter of introduction:

Address a specific person. When you write a letter of introduction, you need to know exactly who you’re addressing; opening with “ To Whom It May Concern ,” “Dear Sir or Madam,” or “ Dear Hiring Manager ” won’t cut it.

It’s relatively easy to find someone at the company you can write to, and the recipient will be much more receptive to a personalized letter than they would be to a cookie-cutter message.

Even if you aren’t entirely sure that the person is the best one to send your letter to, you can add a caveat and say, “If there is someone else at your company who you feel could better answer my questions, please feel free to forward my message.”

Get to the point. No one wants to read a rambling message about how you met this person at that one amazing conference in New York City where the food was great, but the coffee was only okay, and how you bonded over trying to find a good coffee shop.

Match your tone to your relationship. If you know the person you’re writing to and are introducing someone else to them, you can be a bit more casual in your letter.

Research the recipient. Whether you’re writing to a prospective employer, client, or partner , knowing their background will help simplify your writing process. You’ll know what tone to take and what qualities they’ll value most (and should therefore highlight).

Proofread it multiple times. No matter how well you know the person you’re writing to, always check your letter several times for grammatical, spelling, and formatting errors. This will ensure that your letter maintains its professionalism and reflects well on you.

Say thank you. And no, using “thank you” as your signoff isn’t enough. Whether you get a response to your letter or not, you need to thank the recipient for their time and consideration.

Follow up. This is an optional step but following up can help answer any questions or provide any additional introduction details.

It’s crucial that you also know the difference between an introduction letter and some other, similar professional letters. Introduction letters aren’t cover letters or letters of recommendations.

These letters may share some of the aspects of an introduction letter, but they aren’t interchangeable. Here is a more detailed list of what an introduction letter isn’t:

A cover letter. While you are technically introducing yourself in a cover letter , it serves a different purpose than a letter of introduction.

A letter of recommendation. A letter of recommendation or reference letter is written on your behalf by someone familiar with you and your skills but isn’t necessarily familiar with the person they’re writing to.

A referral letter. This type of letter is commonly confused with both a recommendation letter and an introduction letter because it’s a combination of both.

You write a referral letter to introduce yourself to someone you don’t know, just like you do in a letter of introduction, but in this case, you’re doing so because a mutual acquaintance told you to.

What is a letter of introduction for a job?

A letter of introduction for a job is a letter you write to tell an employer that you’re interested in a job and what your qualifications are.

Usually, you write a letter of introduction if you want to work for a company but don’t see any jobs posted that you qualify for. (You don’t generally send a letter of introduction along with a job application.)

How long is a letter of introduction?

A letter of introduction is less than one page long. Your letter of introduction should not be as long as a cover letter, so while a cover letter fills a whole page , just a few paragraphs will suffice for a letter of introduction.

Can I write my own letter of introduction?

Yes, you can write your own letter of introduction. When you do this, state your reason for writing, give a basic overview of your credentials, and include a call to action such as requesting to talk further. Always close by thanking the recipient for their time as well.

What tone should I use when writing a letter of introduction?

You should use a professional tone that matches the relationship you have with the recipient when writing a letter of introduction. While the letter should remain professional, it should also match the relationship with the recipient. For example, if you have a more casual or relaxed relationship, you don’t have to use as many professional terms and you can be more casual in your writing.

Rocklin Alternative Education Center – Letter of Introduction Template

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Abby is a writer who is passionate about the power of story. Whether it’s communicating complicated topics in a clear way or helping readers connect with another person or place from the comfort of their couch. Abby attended Oral Roberts University in Tulsa, Oklahoma, where she earned a degree in writing with concentrations in journalism and business.

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The perfect introduction to your application

The introductory sentence of the cover letter in particular causes problems for many applicants. We’ll give you a few tips and tricks on how to create the perfect introduction to your application.

Dear Ladies and Gentlemen,

I hereby apply…

At this point in the cover letter, most HR managers have already fallen asleep or – if the applicant is lucky – would rather look at the CV first . In the best case scenario, the  introduction to your application letter  should not only attract the attention of the recruiter, but above all increase their interest in your application.

Because while a CV only contains facts, you can use examples to prove your strengths in the letter of application and also convince on an  emotional level  – but you have to read it first. We reveal how you can do this.

The introduction to the application: That’s why it’s important

The cover letter is always the first document in your application. Although many recruiters start with the CV, the cover letter is usually the first thing your potential employer sees of your application. And as everyone knows, first impressions matter.

For this reason, the introduction should not only be  error-free  , but also:

• encourage further reading,
• arouse the interest of the staff,
• convince the recruiter of your qualifications
• and explain your motivation.

It is understandably not that easy to fit all of this into just two or three sentences. For this reason, we will give you a few examples below of how to write a  successful introductory sentence for your application  .

You should avoid this in the introductory sentence of your application

Before we start giving you examples of how to write a compelling introduction to your cover letter, let’s first clarify what things you should avoid – and why.

Please no empty phrases

As the beginning of this article already suggests, you should never fall back on common phrases. Most HR managers have read phrases such as ”  I hereby apply…  ” and ”  I read your job advertisement with great interest  ” so often that they would like to go straight to the next application. Adopting ready-made texts or copying sentences from templates is not only inauthentic, but will immediately attract negative attention from most readers.

You only have  limited space  on your cover letter to convince your potential employer of you – so use it to introduce yourself.

No repetitions

You should also avoid empty phrases in the introductory sentence of your cover letter because they don’t tell the reader  anything new .  It is self-evident that you want to apply for a job with your application. Likewise, that you are obviously interested in the job advertisement – otherwise you would not have responded to it. Much more important is: What is your motivation for this application and what qualifies you for this job?

Avoid the subjunctive

Had, would, could – the subjunctive has no place in a cover letter and this also applies to the introduction. It gives the impression that you are not sure yourself whether you are really suitable for the position.

“I would be happy if I could support your team with my professional competence.”

“With my professional competence, I am the right addition to your team.”

While the first sentence seems polite, the second variant exudes much more  self-confidence  . You want to convince the HR manager in the introduction to your application letter – you should also express this verbally.

No exaggerations

While confidence is important in the introduction to your application, be careful not to brag. With an exaggerated self-confidence one attracts attention, but in the rarest of cases positively.

So don’t start your introductory sentence with: ”  Stop searching because you have found the perfect candidate for your job opening in me.  Not only does this set the bar very high for the subsequent cover letter, it also comes across as arrogant.

Tips for a good introduction to your cover letter

Now that you know what to avoid, we have some tips for you on how to start your cover letter in a convincing manner. However, a cover letter is always individual and should not only be tailored to you, but also to the company you are applying to.

For this reason, you should carefully consider in advance  which appearance  suits the desired position. In some sectors, such as banking, a serious appearance is essential. In other areas, such as an advertising agency, creativity is welcome. You should adapt your language and thus the introduction of your application accordingly.

The right speech

The perfect introduction does not start with the first sentence, but with the right speech. ”  Dear Sir or Madam  ” is not incorrect, but it comes across as impersonal and, in the worst case, can give the impression that it is a mass application.

On the other hand, taking the time to find out the name of your contact will make a better impression. You can often find the name in the job advertisement or on the company website. Of course, you also have the option of inquiring about a contact person  by phone  – this way you can also briefly introduce yourself in person. If, despite all your efforts, you cannot find out a name, it is of course perfectly fine to use the general form of address in your application.

Connect to personal conversations

If you have already contacted your potential employer before writing your application, it is a good idea to mention this in the introduction to your application letter. This applies, for example, if you presented yourself at a  job fair  or perhaps had a telephone interview to inquire about the position.

If you mention the meeting or the phone call, the recruiter will probably remember you, which automatically gives your cover letter more  personality  . It also confirms your interest if you introduce yourself in writing after the interview.

“Dear Ms. Hahn,

First of all, I would like to thank you for the friendly conversation we had on May 1st, 2020 at the career fair in Cologne. Your presentation of the company structure convinced me that I am the right candidate to support your team with my professional competence.”

Start with your qualification

If you want to tailor your cover letter to the position in question, you should first analyze the job advertisement. Which competences, soft skills and experiences are desired or required? In your cover letter, you should provide examples showing why you meet these requirements.

If you want to stand out from the crowd, you start the introductory sentence of your application with a  meaningful argument  .

“Dear Mr. Meyer,

Thanks to my many years of professional experience as an engineer, I am the right manager for your project. In the last five years as a project manager in the engineering company, I not only took on the project planning and the distribution of tasks within my team, but also the communication with our customers. For this reason, I am sure that I can meet the high demands that you place on your employees.”

Technical expertise

If you are an expert in your subject, you can also demonstrate this directly in the introduction to your application letter. Another possibility is to address current political or social events that are  directly related  to the industry. However, this variant is only recommended if you are really familiar with the field. If you make an uninformed statement, this is probably a direct exclusion criterion in case of doubt.

“Dear Mrs. Schneider,

From what I’ve seen from recent media coverage, your company is working to add the new Smart technology to its customer support. Thanks to my extensive experience in dealing with this smart technology, I am the right candidate to support your company with the implementation.”

Illustrate your motivation

You also have the option of beginning the introductory sentence of your application with your motivation for the position. Why are you applying for this particular job? Is there an aspect that is particularly important to you? A general line like ”  I read your job ad with great interest  ” says nothing about what really interests you about the job.

You could start the introduction to your cover letter with your  beliefs  .

“Dear Ms. Schmidt,

You care about the environment – ​​it is also particularly important to me. During my school days I was involved in various environmental protection organizations and finally decided to study marine biology to protect our oceans. It is precisely for this reason that I would like to support you in your research institute.”

You could also use a little anecdote to describe a moment that shaped your career choice. This type of introduction gives your application a very personal touch and, at best, arouses the emotions and interest of the recruiter.

Start with a question

You can also start your cover letter with a question. A simple tactic that can already attract attention, because now the reader also wants to know the answer.

 “Dear Mr. Cook,

What qualities do you need as a media clerk? Organizational talent, creativity and negotiation skills – I was able to prove that I have exactly these skills during my apprenticeship.”

This example shows how you can make the introduction to your application interesting and informative with just a few words. It proves that you have studied the job advertisement and know what skills are required. At the same time, it reveals where you are in your life.

Of course, you cannot put all the important information in three sentences. After all, the main purpose of the introduction is to arouse interest and encourage further reading. Nevertheless, if possible, you should briefly explain what professional situation you are in at the moment – the job you are applying for should not be in the introduction, but in the subject line.

You can apply all of these tips, whether you are applying for a full-time job, an apprenticeship or an internship. However, unsolicited applications are a special case.

General wording tips

In addition to the content of the introduction, the language design is also important. Here are some things to keep in mind when drafting.

• Avoid snake sentences: Short, concise sentences are easier to understand and increase the chance that the introduction to your application will be read.
• Active formulation: Make sure that you formulate your sentences actively, as this will appear more self-confident.
• Use positive adjectives: You can easily evoke positive emotions in your reader with certain words. Impressive, ideal, appealing, enthusiastic – words like these evoke positive associations.

As you can see, there are several ways to start initiating your application. Above all, you should make sure to remain  authentic .  So you shouldn’t pretend years of interest in a company just to make an impression. Or boast about skills that you don’t even have – because lies are usually discovered.

Don’t just refer to your positive qualities, but also highlight what stood out to you about your potential employer – this way you show that you have engaged with the company. It’s important to be aware of who the recipient of your application is – in a serious industry, a humorous introduction to your cover letter may not be the best solution.

In general, humor in your application is something that you should be  careful  with: You may put a smile on your reader’s face and make a likeable impression. But it can also give the impression that you are not taking the application seriously. And maybe the HR manager and you have completely different ideas about what is funny. So think carefully about how you want to present yourself.

When formulating the introduction to your application, however, you should not forget one thing: the most creative start is useless if there are mistakes. Therefore, ask a friend or family member to proofread your cover letter.

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How To Write a Cover Letter With Examples

Cover letters can help differentiate you from other job applicants and be the determining factor of landing your dream job. By taking the time to craft a custom cover letter, a single sheet of paper can help communicate all the human elements that a resume may fall short of capturing about yourself. 

But what do employers and recruiters have to say about how to write a cover letter? What are the best tips they have to offer for graduate students who are writing a cover letter?

We asked 11 employers for their best cover letter tips. Here is what they had to share.

Let it Set the Stage

In many ways, cover letters should provide background information and context to your resume, while simultaneously addressing how that resume addresses the specific requirements of the job opportunity. The cover letter is your opportunity to "set the stage" and to convince the hiring manager why your specific set of skills, experiences and interests will provide value to their team and its objectives.

Andrew Horrigan '11 BSBA (Management Information Systems), Product Manager at Cisco

Research the Hiring Manager

If possible, find out who the hiring manager is and look them up on LinkedIn. Do your research on the company you're applying for. What's their mission statement and how do they portray their company culture? Hopefully what you're looking for in a job is reflected by those things. Make sure the hiring manager knows that and understands who you are and what drives you. A resume is often about as robotic as things can be. Make sure your cover letter is the opposite—personalize it and let yourself shine through.

Joshua Schlag ’05 BS (Computer Science) ’11 MBA, Digital Marketing Manager at Pyramid Analytics

Utilize Career Development Resources

The University of Arizona and Eller College of Management go to great lengths to make sure students are prepared for their impending career journey. Because cover letters are so important to getting your foot in the door, there are several career development resources online and on campus to take advantage of. The university’s cover letter builder serves as a nice template to get started. And of course, it never hurts to make an appointment with an Eller Career Coach through eSMS to have a professional review your letter before submission. 

Brett Farmiloe, ’06 BSBA (Accounting), Founder, Featured

Discover Past Samples of the Position

Do your research on the company and personalize your cover letter to the role for which you are applying. Don't be afraid to Google, "How to write a good cover letter for X position." Seriously, it helps! There is so much information out there from various perspectives—applicants, hiring managers, etc. Most importantly be yourself and let your personality come through. And don't forget to spell check!

Mariam Nikola '17 MS MIS, Consultant at Point B

Highlight Your Soft Skills

When writing a professional cover letter, there are a couple things you can do to set yourself apart from the pack. First, make sure you tailor your letter to the specific position you are applying for. This should not be a general, "one size fits all" letter—be sure to discuss specific details surrounding the role or the company itself. Secondly, this is an opportunity for you to show a little bit of your personality. Obviously, you want to remain professional, but this is a great time to highlight some of your soft skills that might not be fully conveyed through your resume.  

Brian Ellis ’17 BSBA (Management), Staffing Manager at Randstad Office and Administrative Professionals

Fill in the “Why” Gaps

As a talent advisor, I review a lot of applicants and agree that a cover letter can be a great way to stand apart, if it is done correctly. A great cover letter for me covers the ‘why’ that I cannot understand from just a resume alone. It should clearly state why you are interested in the role, what your goals are for utilizing your graduate degree (if recently graduated) and explain any career pivots reflected on your resume. If you answer those questions in a direct, concise manner it will add value to your application.

Monica Larson , ’11 BSBA (Marketing) ‘20 MBA, Talent Advisor

Tell Your Story

A cover letter is your opportunity to tell your story—tying your experience and personal interests into why you want a position and why you are the best candidate for it. Paint the picture of your journey and what about the position excites you personally and professionally. Similar to your resume, keep it short and sweet. No need to repeat what’s already on your resume. Recruiters and hiring managers don’t have time to comb through a novel, so you need to engage them with as few words as possible while also grabbing their attention.

Kelly Castoro, ’06 BA (Spanish, Portuguese), Project Manager at Squarespace

Tailor Each Cover Letter to the Position You Are Applying

Be sure to research the role and customize your cover letter for each position, relating your experience to the particular role you are applying for. Personalization is key—research who you are sending the cover letter to and address the letter to them directly. End your letter with a call to action, stating you will follow up by phone or email if you haven’t heard from anyone. Follow ups are very important! 

Jessica Rosenzweig, ’15 BSBA (Business Management), Account Manager at PeopleWare Staffing

Communicate Bankability and Personality 

Your cover letter answers two crucial questions; are you bankable and are you someone the company will enjoy working with? Communicate bankability with your knowledge of the company, industry and why your skills, capabilities and interests are a great fit. Share your passion for their mission, culture, brand—whatever excites you about becoming a member of their team.  

When conveyed through a concise, well-formulated, well-worded cover letter, you demonstrate the ability to write an effective business case—communicating that you are a ready professional and worthy teammate who will hit the ground running.

Theresa L Garcia, ’83 BSBA (Human Resources), Senior Change Management and Organization Capability Consultant at Boeing

Keep it Concise but Compelling

A cover letter is your chance to speak directly to the hiring team and tell them why you are not only the best match for the position for which you are applying but also give them additional insight into yourself as an individual that is less visible from your experience.

A great cover letter should be attention grabbing and touch upon the qualities that make you stand out from others in the applicant pool, highlight both your recent and most distinguished accomplishments and drive home why you are the right person for the job. Professionalism is always important, but don’t be hesitant to put your voice into the letter to let your personality shine through. Research the company, understand where they currently are, where they are going and show why you are the right person to get them from point A to point B. Recruiters spend a lot of time reviewing applicants and making yourself stand apart from the crowd is key. Keep it concise but compelling!

Matt Reineberg, ’14 BSBA (Marketing), Senior Talent Acquisition Sourcer at Cox Enterprises

Highlight the “Why”

Why are you applying to this company? Why do you want this position? Your cover letter should aim to answer the why behind applying for the job. Conveying an interest and excitement for working specifically for this job at this company, rather than a desire to get any job anywhere that will give you money, can go a long way. Show the company that they should hire you and your passion over someone that might have the skills needed for the job, but doesn’t care about the work as much as you do. 

Ryan Nouis, Trupath 

Ready to Learn More?

A Comprehensive Guide to the Job Application Process

I n today's competitive job market , having a thorough understanding of the job application process is essential for standing out from the crowd and securing employment opportunities.

By familiarizing yourself with each stage of the proceedings from the recruiting process through the interview process, you can approach it strategically and increase your chances of success.

Comprehending the intricacies of the application process can help you navigate it with confidence and set yourself apart from other job seekers.

Related: Building Your Brand Is How You Will Stand Out When Applying for a Job | Entrepreneur

What are the first steps to take when applying for a job?

Successfully navigating the initial stages of the job application process will significantly impact the chances of landing the job of your choice.

Here are a few of the most important steps to follow when you're first applying for a job:

Craft an effective cover letter

Crafting an effective cover letter is a critical step in the job application process. It serves as your introduction to potential employers and provides an opportunity to highlight your qualifications and enthusiasm for the specific role.

To create an impactful cover letter, experts recommend using a template as a starting point and customizing it for each application:

• Address the hiring manager by name if possible, and clearly articulate why you are interested in the position and how your skills align with the job requirements.
• Share specific examples of your achievements and experiences that demonstrate your suitability for the role.
• Remember to keep the letter concise, engaging and always proofread before sending it.

Include crucial information in the application

When filling out an online job application, it's crucial to provide accurate and relevant information that showcases your qualifications:

• Start by including your contact information, including your full name, phone number, email address and professional social media information (such as your LinkedIn profile).
• Provide a comprehensive overview of your work history, starting with your most recent position and including relevant responsibilities and achievements.
• Highlight any certifications or specialized training pertinent to the specific job you are applying for.
• Take the time to tailor your responses to the job requirements, demonstrating how your skills and experiences align with the position.
• Pay attention to any additional questions or sections in the application form, as they may provide an opportunity to showcase your unique qualifications.

Maximize the impact of your resume

Your resume is a crucial tool for making a strong first impression on potential employers.

To maximize its impact, start by tailoring your resume to the specific job you are applying for:

• Carefully review the job description and highlight the skills, experiences and qualifications that align with the requirements of the position.
• Use bullet points and concise language to clearly articulate your work experience, focusing on achievements and measurable results.
• Consider using a professional template to ensure a clean and organized layout that is easy to read.
• Emphasize any relevant certifications, training programs or professional development activities that showcase your dedication to continuous learning.
• Proofread your resume thoroughly to eliminate any spelling or grammatical errors.

Related: 6 Creative and Out There Ways People Have Applied for Jobs | Entrepreneur

Which job searching strategies work the best?

When it comes to job searching, it's essential to employ effective strategies that yield positive results.

Find and evaluate job postings

Finding and evaluating job postings is a critical step in the job search process. Start by exploring reputable job boards, company websites and professional networking platforms. Narrow down your search using keywords, location and specific job titles.

As you come across job postings, thoroughly evaluate them to determine if they align with your qualifications, career goals and values. Look for key details such as job responsibilities, required qualifications and desired skills. Take note of application deadlines, contact information and any additional instructions.

Use LinkedIn to further your search

LinkedIn is a powerful tool for job seekers, providing access to a vast network of professionals and job opportunities. To leverage LinkedIn effectively, optimize your profile to highlight your skills, experiences and career goals.

Connect with industry professionals, join relevant group and actively engage in conversations to expand your network. Use the platform's job search features to discover open positions that align with your interests and qualifications. Reach out to hiring managers or recruiters directly through LinkedIn messaging.

Additionally, consider sharing relevant articles or insights to establish your expertise and increase your visibility. LinkedIn can be a valuable resource for finding and connecting with potential employers.

Tap into your network for more opportunities

Your existing network can be a valuable source of job opportunities. Inform your friends, family, former colleagues and mentors about your job search and the type of positions you are seeking. They may have insights or connections that can lead to potential opportunities.

Attend industry events, job fairs and networking meetups to expand your professional network. Engage in conversations, exchange business cards and follow up with new contacts. Additionally, consider reaching out to alumni associations or professional organizations related to your field.

Related: 4 Ways to Make High-Quality Connections on LinkedIn | Entrepreneur

How does the hiring process work?

The hiring process involves multiple stages designed to assess candidates and select the most qualified individual for a position:

• After submitting your application, it undergoes review by human resources professionals and hiring managers who assess candidate experience, eligibility and qualifications.
• Shortlisted job candidates are typically invited for virtual or in-person interviews.
• Following interviews, employers often conduct background checks to verify information provided and ensure suitability for the role.
• Finally, a hiring decision is made, and the selected candidate becomes the new hire for the job opening.

Related: How to Separate the Champs From the Chumps in the Hiring Process | Entrepreneur

What's the secret for nailing a job interview?

The secret to nailing a job interview lies in thorough preparation, effective communication and showcasing your qualifications and fit for the role. By combining these elements and presenting yourself authentically, you can leave a lasting positive impression and increase your chances of securing the job:

Research the company and position

Researching the company and position is crucial for interview preparation. Start by visiting the company's website, exploring its mission, values, products and services. Familiarize yourself with recent news or developments related to the organization.

Review the job description in detail, understanding the specific responsibilities and requirements. Research the industry and competitors to gain a broader context. Use resources like LinkedIn and professional networks to gather insights and connections within the organization.

Handle reference checks and background investigations

Reference checks and background investigations are common steps in the hiring process. Provide a list of references with their contact information to the employer. Inform your references about the possibility of receiving a call or email from the employer.

Ensure your references are aware of your job search and can provide positive insights into your qualifications and character. Cooperate with background investigations, providing accurate information and complying with required documentation.

Answer common interview questions effectively

Interview questions are designed to assess your qualifications, skills and fit for the job.

Common interview questions may include those related to your work experience, strengths and weaknesses, problem-solving abilities and future goals. To answer them effectively, prepare concise and structured responses using the STAR method (Situation, Task, Action, Result) .

Highlight specific examples that demonstrate your achievements and how you have overcome challenges. Practice your answers to ensure clarity and confidence during the interview. Additionally, research industry-specific or role-specific questions that may arise.

Make a positive impression during the interview

Making a positive impression during the interview is essential for securing the job. Here are a few tips to make the best first impression possible:

• Dress professionally, maintain good body language and engage actively with the interviewer.
• Demonstrate your enthusiasm for the role and organization through your tone and responses.
• Show active listening skills by attentively responding to questions.
• Ask thoughtful questions that demonstrate your interest and understanding of the position. Display confidence in your abilities, but also be humble and open to feedback.

Follow up after the interview

Following up after the interview is an often overlooked but fundamental step in the job application process. Send a thank-you email or letter within 24 hours, expressing gratitude for the opportunity and reiterating your interest in the position. Personalize the message to reflect key points discussed during the interview.

Maintain a professional tone and attention to detail. Timeliness is crucial in showing your professionalism and continued interest in the role.

Negotiate a job offer and consider career goals

When a job offer is extended, it's essential to carefully consider your career goals and the terms of the offer. Evaluate the compensation package, benefits and opportunities for growth and advancement. Assess how the offer aligns with your long-term aspirations and consider negotiating certain aspects if needed.

Communicate your expectations and desired outcomes professionally and respectfully. Carefully weigh the pros and cons and make an informed decision that supports your career goals and overall well-being.

Related: Nailing the Job Interview: 3 Leadership Skills That Are in Demand | Entrepreneur

Finding career success

Navigating the job application process requires careful attention to each stage and element. You can increase your chances of success by following best practices, conducting thorough research, preparing for interviews and effectively showcasing your qualifications.

Remember to follow up after interviews, handle reference checks with professionalism and carefully consider job offers in line with your career goals. Apply these insights and continue your journey towards career success.

By applying the insights gained from this comprehensive guide, you can enhance your job search strategies, present yourself effectively during interviews and make informed decisions about your career path.

For further guidance and resources, we invite you to explore additional insights at Entrepreneur , where you'll find a wealth of information to support your journey towards career success.