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How To Write A Cover Letter For An Internal Position Or Promotion (with Examples)

  • Cover Letter Examples
  • Best Cover Letters
  • Cover Letter For Internship
  • General Cover Letter Templates
  • Career Change Cover Letter
  • Promotion Cover Letter
  • College Student Cover Letter
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  • Cover Letter With No Experience
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  • How To Write A Cover Letter For A Job With No Experience In That Field

Find a Job You Really Want In

When you find a position you’re interested in, you’ll likely still need to apply just like everyone else, which means you shouldn’t neglect your cover letter. This is why knowing how to write a cover letter for an internal position is important.

Whether you’re going for an internal position or a promotion, we’ve got you covered. In this article, we’ll go over how to write a cover letter for an internal position or promotion, provide a sample cover letter, and give you some tips to keep in mind when writing yours.

Key Takeaways

When writing a cover letter for promotion, you should put just as much effort into it as you would when applying to an external position — don’t assume you’ll automatically get any favor just because you already work at the company.

Be specific about why you’re the right candidate for this role and how you’d help the company by working in that new capacity.

Your cover letter for internal promotion should only be one page long, so include only the necessary details.

How to Write a Cover Letter for an Internal Position or Promotion

How to write a cover letter for an internal position or promotion

Cover letter example for an internal position or promotion, cover letter for an internal position or promotion template, tips for writing a promotion or internal cover letter, how an internal cover letter differs from a standard cover letter, cover letter for internal position faq.

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In order to craft a stand-out cover letter that will stand out among the pile of other applications, it will be crucial to understand the specific elements that should be included. Those include (in order of appearance):

Date and contact formation. This should include your contact information and the date of submission.

Be sure to also include the employer, hiring manager , or recruiter’s name (whoever will be reading the cover letter) and professional information.

Opening paragraph. Explain how your current role prepared you for the new position. Include information regarding the specific role and department that you’re applying for.

Body paragraph. This should be a detailed (but brief) explanation of your current role, previous experience, and notable achievements at your employer’s company. Be sure to highlight both “hard skills” (technical skills) as well as “soft skills” (interpersonal communication skills).

Closing paragraph. This paragraph should show your expression of gratitude to your employer for your previous experience with the company up to this point, and for the opportunity to be considered for the role you’re now applying for.

You can also include information regarding how the recipient – i.e., the hiring manager or your employer – can get in touch with a trusted referral (be sure to confirm with that referral beforehand that he or she is willing to have their information included in your cover letter).

Closing and sign off. End with an appropriate closing and your signature if you’ll be handing in a physical copy of the cover letter.

How to write a cover letter

Keeping in mind all of the themes that we’ve already outlined above, here’s a cover letter sample for an internal position or promotion:

August 10, 2023 Marissa Swarts Human Resources Manager Swarts & Sons Enterprises [email protected] Dear Mrs. Swarts, I’m excited to submit my candidacy for the role of Content Strategist in the company’s Marketing department. I began my employment with Swarts amp; Sons in August 2018 as an Assistant Copywriter. I have spent the last two years honing and broadening my abilities and learning a great deal from my managers within the department. I believe that the job requirements of the Content Strategist role that you’ve outlined on the company website match the skill set I have developed during my tenure with the company. I’ve contributed to a wide range of valuable projects for the company. Beginning in February of 2019, I spearheaded the new blog strategy which has become the primary format for blog post drafting and publishing across the entire Marketing department. Additionally, I helped launch a department-wide training program on basic SEO practices in May 2019. This program has boosted our company’s website traffic by as much as 25%. If you’re interested in learning more about my experience and accomplishments within the company, I encourage you to reach out to my supervisor , Edwin James ([email protected]). I have worked closely with Mr. James over the course of the last two years, and he would be glad to answer any questions that you might have about my suitability for the Content Strategist role. Thank you very much for your time and for the opportunity to be considered for this position. It’s been a great privilege working with Swarts amp; Sons, and I look forward to continuing to grow within the company. Sincerely, Andy Axelrod

Here is a template to help you get started on your cover letter. Be sure you tailor it to your specific needs before sending it to your hiring manager or recuiter.

August 10, 2023 Dear, Mr. Smith, I am writing to express my strong interest in the [position name] within [department name], as advertised on the company’s internal job posting. Having been part of the [current department name] team for [years on the team], I am excited to have the opportunity to contribute my skills to a new role that aligns closely with my career aspirations and the goals of the company. Throughout my time with [company name], I have consistently demonstrated a deep commitment to the company’s success, such as [mention specific achievements, projects, or initiatives you’ve been involved with]. In my current position as [current position title], I have developed a foundation in [mention specific skills, responsibilities, or accomplishments], which I believe puts me in a position for success in [position you’re applying for]. I am particularly excited about [mention specific aspects that intrigue you]. This opportunity aligns perfectly with my long-term career goals, and I am eager to contribute to [department name]’s success. Thank you for your consideration. I welcome the chance to discuss how my experience and enthusiasm align with [position name] in more detail at [your contact information]. Please find my resume attached for your review. Sincerely, [your name]

You should never assume that you will get the position just because you have experience within the company. You should also stick to a professional format when writing your letter. Here are some more tips to keep in mind when writing your cover letter for a promotion or an internal position:

Don’t assume. Don’t expect that you’ll be chosen solely on the basis of the fact that you have experience within the company you’re applying to. If you’re keenly interested in a job opening, there’s a very good chance that a large number of other internal (as well as external) applicants are too. Make the effort to put your best foot forward with a polished application and cover letter.

Be truthfully self-promoting. By drafting and submitting a high-quality cover letter, you have a golden opportunity to communicate the specific reasons why you’re the ideal candidate for the role in a way that doesn’t sound braggy. Talk about your skills and accomplishments without stretching the truth but also without being self-deprecatingly modest.

Don’t take your cover letter lightly. In many cases, it (along with resumes ) will be a key factor in a hiring manager’s decision regarding which applicants are qualified to advance to the interview stage .

Stick to a classic, professional format. Adhering closely to a tried-and-true cover letter template (like the one we’ve outlined above) will help you to create a cover letter that will grab the eye of any hiring manager without making them work too hard to figure out how your letter is laid out.

Remember brevity is important. Hiring managers and HR employees tend to be very busy people, and it’s one of their job requirements to review dozens (and sometimes hundreds) of job requirements.

Don’t lie. You should never lie on your cover letter or resume, but this is especially important for a cover letter for an internal position or promotion.

Now, it’s important to understand from the outset that the process of drafting a cover letter for an internal position or promotion will differ in some important respects from that of a cover letter that’s submitted by an external applicant.

Cover letter for internal position. In the case of a cover letter for an internal position or promotion, the hiring manager will very likely already be (at least somewhat) familiar with the applicant’s background and experience, which makes it very important for the applicant to record details as truthfully as possible.

Standard cover letter. In the latter case, an employer will be largely unfamiliar with the applicant’s professional profile, so there’s always the chance that the applicant might risk exaggerating (or fabricating) some of the information that’s included. This leads to an understandable wariness in the minds of many hiring managers when they’re reviewing the qualifications of an external candidate.

It’s also important to bear in mind that internal applicants have some significant advantages over external applicants in the review and hiring process. As an internal applicant, you’ll be able to:

Draw on specific contributions that you’ve already made to the company

Include references who are (ideally) trusted acquaintances of the hiring manager

Understand what the company values and use that to your advantage

These factors make it much more likely that your application will be favored – and ultimately selected – during the hiring process.

Do you write a cover letter for an internal position?

Yes, you should write a cover letter when applying for an internal position. Writing a well-crafted cover letter helps distinguish you as a strong candidate for promotion among your competition and allows you to formally apply for the position.

How do I write a cover letter for a promotion?

When writing a cover letter for a promotion, be sure to explain your interest in the job and what your qualifications are for the position. Although your hiring manager may already know your accomplishments and experience, it’s a good idea to reiterate them all in one document to demonstrate your readiness for a new position.

Additionally, you should include your knowledge of the company’s mission, needs, and the growth you have experienced in your current position thus far.

Including these things reminds your employer that you have a history with the company, that you have directly contributed to its success, and that you are invested in its mission and goals.

Craft your cover letter for promotion exactly as you would a regular cover letter, but be sure to add the prior mentioned specifics to demonstrate the value of promoting an internal employee versus hiring an outside candidate.

The first paragraph should begin with a statement of interest regarding the position. Here you can summarize your career goals and any stand-out qualifications or accomplishments.

Your second paragraph should discuss your qualifications and experience in more detail by including figures and data when possible.

Your third paragraph should expand on your improvements in your current job since joining the company. Be sure to tie these to the open position at hand.

Your final paragraph should remind the hiring manager of your interest and include the next step in the hiring process. Don’t forget to express your gratitude before signing off with a formal closing.

How do you start a promotion cover letter?

Start your promotion cover letter by saying, “I would like to formally apply for the [job title] position in the [department].

When you send a cover letter internally, it’s assumed you have discussed the position at hand with your current or new hiring manager.

They may anticipate you applying, so it’s a great idea to articulate that this is simply your formal application when crafting your cover letter.

How long should your cover letter be for an internal position?

Your cover letter should only be one page for an internal position. You should only include the necessary details that pertain to the position that you are applying to. Your cover letter should be one page single-spaced.

Is a cover letter for a promotion necessary?

Yes, a cover letter for a promotion is necessary if the job requires one. You should never assume that you are going to get a promotion just because you work for the company. You should write your cover letter the same way you would if you were applying as an outside candidate. Make sure you are professional in your letter. Just because you work with the hiring manager doesn’t mean you can slack off.

Harvard University – Resumes and Cover Letters

Broad Institute – Cover Letter for a Job

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Kate is a graduate of Brigham Young University, where she completed a degree in Comparative Literature with a minor in Mathematics. She lives in the Pacific Northwest and enjoys hiking and reading.

Matt Warzel a President of a resume writing firm (MJW Careers, LLC) with 15+ years of recruitment, outplacement, career coaching and resume writing experience. Matt is also a Certified Professional Resume Writer (CPRW) and Certified Internet Recruiter (CIR) with a Bachelor of Science in Business Administration (Marketing Focus) from John Carroll University.

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Cover Letters for an Internal Position or Promotion

Promotion Cover Letter Writing Tips and Examples

writing a cover letter for internal promotion

What to Include in Your Cover Letter

  • Sample Cover Letter for Promotion
  • Email Job Promotion Letter

Applying for a Transfer

More about getting promoted.

When you're being considered for an  internal position  or a promotion, you may need to  write a cover letter  to officially apply for the new position within your company.

What should you write in a cover letter for a job at a company where you already work? What's the best way to frame your credentials to secure a promotion?

A job promotion cover letter should clearly explain your interest in the job and delineate  how you are qualified for the position . The letter should also recap the experience you have had, your knowledge of your employer’s current mission and needs, and the progressive growth you have enjoyed within the company.

Don't presume that the hiring manager or department manager reviewing your qualifications will know your background just because you work for the company.

Sharing the specific details of your history with the organization will help earn  your resume a closer look  and ensure that your qualifications get noticed.

This is especially true when applying for a position at a large company. Also be prepared to discuss these  qualifications during job interviews .

See below for a general cover letter for a job promotion, as well as an email cover letter written for a retail position.

Sample Cover Letter for an Internal Position or Promotion

This is a cover letter example for an internal position. Download the internal position cover letter template (compatible with Google Docs and Word Online) or see below for more examples.

Lewis Applicant 123 Main Street Anytown, CA 12345 555-555-5555 lewis.applicant@email.com

August 4, 2021

Julia Lee Director, Communications ACME Retail 123 Business Rd. Business City, NY 54321

Dear Ms. Lee,

I would like to formally apply for the Assistant Communications Manager position in the Corporate Communications Department. As you are aware, I have had extensive experience with Acme Retail starting when I participated in your summer editorial intern program while I was still in college.

Since then I have been advanced through progressively more responsible positions in both the Human Resources and Marketing Departments. During my tenure, I have developed exceptional writing and editing skills and have designed and implemented highly successful communications strategies at the departmental level.

I have also demonstrated my ability to work with leaders across business units and multiple lines of business, consistently earning exemplary scores on my annual performance evaluations by my supervisors.

In addition, I have been responsible for benefits communications and employee relations, as well as liaising with the company's clients and vendors to ensure that all projects are completed by established milestones.

These are just a few examples of my accomplishments and contributions to our company. I hope that you will find that this brief view, in combination with the attached resume, describes a dedicated employee of Acme Retail with the experience and skills to meet or exceed the requirements of the position of Assistant Communications Manager.

I appreciate your consideration and look forward to discussing this opportunity for promotion with you at your convenience. Please let me know if there is any other information I can provide that will support my candidacy for this promotion.

Best regards,

Signature (hard copy letter)

Lewis Applicant

Email Job Promotion Cover Letter

Here's an example of a letter or email message used to apply for a job promotion to a management position at a retail store:

Subject:  Application for Manager - Shoe Department

Dear Janice,

It was with great interest that I read that Human Resources is seeking applications for a new Manager in the Shoe Department. Please accept my resume for review and consideration for this role.

I have been with Casey's for a total of four years, two in my current position of Assistant Manager in the Children's Department, and two as a Sales Associate in the Junior Department. Before coming to Casy's, I worked for Mears as a Sales Associate in the Shoe Department as well as in the Men's Department.

With my experience in varied departments, I feel that I would be an asset as a Manager here at Casy's. In my capacity as an Assistant Manager, I successfully took on many of the managerial duties in the Children's Department last year when Suzy Smith was out on maternity leave, and I would welcome the opportunity to bring that same stability, energy, and dedication to the Shoe Department within the vacancy created by Amy Jenner's sudden departure.

I appreciate your consideration for this position. It has been a real pleasure to come to work every day since you hired me, and I thus look forward to continuing to grow in my career at Casy's.

Caroline Xao Assistant Manager, Shoes caroline.xo@caseys.com 555-555-1212

If you're seeking a transfer instead of a promotion, here's a transfer request letter example , a letter to use when you're relocating , and tips for requesting a transfer to a new job with your current employer.

When you're working on getting a promotion, it may take some effort to get noticed by management. There are ways you can enhance your promotability and lay a strong groundwork for a successful move up the career ladder.

Take the time to ensure you're in a perfect position to make the best impression at work and to  get that promotion you're seeking .

Key Takeaways

PROVIDE DETAILS: Remind your employer of your history with their company, of your contributions to their success, and of your dedication to their corporate mission and goals.

BE GRATEFUL: Express your appreciation for the opportunities the employer has given you to grow within your current job with them. This will also serve as a reminder to them that you have taken good advantage of the training and increased responsibilities they have offered you.

ENHANCE YOUR PROMOTABILITY: From the moment you accept an entry-level position with an employer you respect, look for opportunities to gain the skills that will position you to assume promotions to roles of greater responsibility in the future. 

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Cover Letter for Internal Position or Promotion in 2024

writing a cover letter for internal promotion

When it comes to applying for an internal position or seeking a promotion within your current company, it’s common to assume that your accomplishments and qualifications will speak for themselves. However, a well-crafted cover letter can make all the difference in getting noticed and ultimately landing the job.

In this article, we’ll explore the importance of a cover letter for an internal position or promotion and provide tips and strategies for crafting a standout document. Whether you’re seeking a higher-level position or simply want to transition to a different department, the tips we share can help you showcase your skills and experience in a way that catches the attention of decision-makers.

The purpose of this article is to provide guidance and insights for professionals who are seeking to advance their careers within their current organization. We’ll discuss the key elements of an effective cover letter for an internal position or promotion, such as highlighting relevant experiences and framing your accomplishments in a way that aligns with the values and goals of your company.

With the right approach, your cover letter can showcase your enthusiasm, professionalism, and suitability for the role you’re after. So, let’s dive in!

Understanding the Internal Job Application Process

One of the first things to understand when considering applying for an internal position or promotion is the differences between internal and external applications. Internal candidates have already established a foothold within the company, with knowledge of the company culture, policies, and procedures. External candidates often lack this knowledge, and may take longer to acclimate. Internal candidates may also have the opportunity to showcase their skills and experience, as they have had the opportunity to demonstrate their capabilities while in their current role.

Another important factor to consider is that the internal job application process is typically different than the external process. Internal job applications may require a different set of documents, such as a manager’s recommendation or departmental approval. Additionally, internal candidates may need to go through several rounds of interviews or assessments, as the company wants to be certain that they are the right fit for the role. In contrast, external candidates may be required to complete a more extensive screening process, such as a background check or skills assessment.

Despite the differences in the application process, there are several benefits to applying for an internal position. One of the primary benefits is the opportunity to advance within the company. Internal candidates are already familiar with the organization, its values and goals, and the skills required to succeed. This knowledge makes them uniquely positioned to excel in the new role.

Additionally, applying for an internal position allows the employee to gain new skills and experiences. While in their current role, an employee may have focused on a particular skill set or area of expertise. Moving into a new role can broaden their skill set and provide new challenges and opportunities for growth.

Another benefit of applying for an internal position is the potential for improved work-life balance. Internal candidates are already familiar with the company’s policies and procedures, which can make the transition to a new role smoother and less stressful. This can help to reduce the likelihood of burnout and increase job satisfaction.

Applying for an internal position requires a different set of considerations than applying for an external position. However, the benefits of the internal job application process can be significant, including the opportunity for career advancement, new skills and experiences, and improved work-life balance.

Researching the Company and the Position

Importance of researching the company and the position.

When pursuing an internal position or promotion, conducting thorough research on the company and the specifics of the position is critical. Not only will it demonstrate your interest and commitment to the company, but it will also equip you with vital information to showcase your skills and experience as a candidate. Employers want to see that you have done your homework and understand the company’s values, history, culture, and current goals, as well as how the open position fits into the larger picture.

Moreover, researching the position itself allows you to assess whether it aligns with your career goals and qualifications. You may discover that the position involves different responsibilities or qualifications than you anticipated, or that it’s not precisely what you’re looking for. Additionally, research allows you to tailor your application and cover letter to highlight how your experience, skills, and values align with the position and the company.

Factors to Consider when Researching the Company and the Position

Here are some key factors to consider when researching the company and the position:

Company research:

  • Company Values: Understanding a company’s values helps you frame your application and cover letter within the organization’s culture and philosophy.
  • Company History: Knowing the history and background of a company can give you insight into the company’s priorities, challenges, and successes.
  • Company Goals: Researching a company’s current goals can help you understand its direction and how you can contribute to its success.
  • Key Players: Knowing who the key decision-makers are can help you tailor your application to align with their preferences and priorities.
  • Current News: Stay up to date on the company’s recent news, developments, awards, and recognition, as you can use this information to tailor your application, cover letter, and interview responses.

Position research:

  • Position Requirements: Understanding the necessary skills, qualifications, and responsibilities of the position are critical for customizing your cover letter and resume to highlight how you meet these requirements.
  • Job Description: Carefully review the job description to understand the expectations and goals associated with the position.
  • Skills and Experience: Consider your skills and experience and how they align with the job requirements. Determine specific examples of past successes and achievements that demonstrate how you could excel in this new role.
  • Network: Consider reaching out to current or former employees in the position, the supervisor or other departmental personnel to gather additional information and insights.

Performing thorough research on the company and the position is an essential part of landing an internal job or promotion. With this knowledge, you will be better positioned to demonstrate your qualifications, passion, and commitment to the organization, increasing your chances of securing your desired position.

Understanding the Job Requirements and Qualifications

When it comes to applying for an internal position or promotion, understanding the job requirements and qualifications is crucial. This will help you determine whether you are a good fit for the position and tailor your application accordingly. Here are some tips for analyzing the job requirements and qualifications.

How to analyze the job requirements and qualifications

The first step in analyzing the job requirements and qualifications is to carefully read the job description provided. Take note of the key responsibilities and tasks, as well as the required education, experience, and skills. This will give you a better understanding of what the employer is looking for and what you need to bring to the table.

Next, consider the company culture and values. How can you demonstrate that you are a good fit for the company and the position? Think about your experience, skills, and achievements that align with the company’s mission and values.

Finally, take a look at the qualifications of others who currently hold the position or who have recently been hired for similar positions. This will give you an idea of what the employer is looking for and what you need to bring to the table.

Tips for matching your skills and experience to the job requirements

Once you have a clear understanding of the job requirements and qualifications, it’s time to match your skills and experience to the job. Here are some tips to help you do this effectively:

Identify your strengths: Look at your previous experience, accomplishments, and skills to identify your strengths. How can you use these strengths to excel in the position you are applying for?

Highlight relevant experience: Make sure to highlight any relevant experience you have that aligns with the job requirements. This could include previous job duties, projects you have worked on, or skills you have developed.

Show your potential: Don’t be afraid to highlight skills or experiences that may not be a perfect match for the job requirements, but show your potential to succeed in the role. This could include transferable skills or experiences that demonstrate your ability to learn quickly and adapt to new situations.

Use keywords: Use keywords from the job description in your cover letter and resume to help show the employer that you are a good match for the position.

Understanding the job requirements and qualifications is key to landing an internal position or promotion. By carefully analyzing the job description and matching your skills and experience to the job, you can demonstrate your value to the employer and increase your chances of success.

Tailoring Your Cover Letter for an Internal Position or Promotion

When applying for an internal position or promotion in a company, it’s crucial to tailor your cover letter to demonstrate why you are the best candidate for the job. This is because the hiring manager already knows you and your work to some extent, and you have the opportunity to highlight your relevant skills and experiences within the company. Here are some techniques for customizing your cover letter:

Importance of tailoring your cover letter

Tailoring your cover letter shows that you’re invested in the position and have put effort into your application. It also demonstrates that you understand the company culture, values, and goals. A cover letter for an internal position or promotion is not just a formality, but an opportunity to showcase your strengths and achievements within the company.

When tailoring your cover letter, it’s important to focus on your specific accomplishments and how they align with the requirements of the position. Use this as an opportunity to highlight your relevant experiences and successes, and how they make you the ideal candidate for the role.

Techniques for customizing your cover letter

One effective technique for customizing your cover letter is to use specific examples and achievements of your work within the company. For example, if you’re applying for a management position, you could mention how you successfully led a team or implemented a new process that improved productivity. Use specific metrics and figures where possible to illustrate your accomplishments.

Another technique is to mention your familiarity with the company culture and values. Highlight how your work aligns with the company’s vision and mission, and demonstrate how you would continue to contribute to achieving those goals in the new position.

Lastly, don’t simply assume that the hiring manager knows everything about you. Provide context and background information about yourself and your experience, especially if it’s relevant to the new position. You want to show that you’ve taken the initiative to tailor your cover letter and that you are the best candidate for the job.

Tailoring your cover letter for an internal position or promotion is vital. Customize your cover letter to showcase your experiences and achievements within the company and demonstrate how you would excel in the new position. Show that you understand the company culture, values, and goals, and take the opportunity to provide context where necessary. By putting effort into your application, you stand a much better chance of securing the internal position or promotion.

Format and Structure of a Cover Letter for an Internal Position or Promotion

If you’re applying for an internal position or promotion within your company, it’s important to know the proper format and structure for your cover letter. The way you present yourself and your qualifications can greatly impact your chances of getting the job.

Guidelines for the Format and Structure of a Cover Letter

Here are some guidelines to follow when creating your cover letter:

Use a professional format:  Your cover letter should be formatted like a professional business letter. Use a font that is easy to read and keep your letter to one page.

Address your cover letter appropriately:  Address your letter to the appropriate person, such as the hiring manager or HR representative.

Include a subject line:  Clearly state the purpose of your letter in the subject line, such as “Application for [Position Name].” This will ensure that your letter is quickly understood and routed to the correct person.

Include a clear introduction and conclusion:  Your introduction should state the purpose of your letter and your enthusiasm for the position. Your conclusion should summarize your qualifications and express your desire to further discuss the opportunity.

Highlight your accomplishments and qualifications:  Use the body of your letter to showcase your skills, accomplishments, and qualifications. Be sure to mention any relevant experience and education that you have.

Use a friendly and professional tone:  Your tone should be friendly, yet professional. Avoid using overly formal language or slang.

Tips for Organizing Your Content for Maximum Impact

To ensure that your cover letter makes a strong impression, consider these tips for organizing your content:

Focus on the employer’s needs:  Tailor your letter to the specific job requirements and company culture.

Use bullet points to highlight key information:  Bullet points can help to draw attention to important qualifications or achievements.

Use numbers to demonstrate quantifiable achievements:  Employers like to see concrete examples of your accomplishments, so use statistics when possible.

Provide evidence to support your claims:  Back up your statements with examples from your past work experience.

Be concise and to the point:  Employers receive many applications, so make your points quickly and clearly.

By following these guidelines and tips, you can create a cover letter that showcases your qualifications and makes a strong case for why you should be considered for an internal position or promotion.

Opening Paragraph of Your Cover Letter

Purpose of the opening paragraph.

The opening paragraph of your cover letter serves as your chance to make a great first impression on the reader. In just a few short sentences, you need to accomplish several key things:

  • Introduce yourself and state why you are writing
  • Highlight the position you are interested in and how you learned about it
  • Grab the reader’s attention and make them want to keep reading

Keep in mind that your opening paragraph should be concise and to the point – a lengthy introduction may turn the reader off and make them less interested in what you have to say.

Techniques for grabbing the reader’s attention

To make your opening paragraph stand out, consider using one or more of the following techniques:

  • Start with a bold statement or question that sets the tone for the rest of the letter
  • Use a personal anecdote or story that highlights your passion for the position or industry
  • Mention a recent accomplishment or achievement that demonstrates your qualifications for the position
  • Use statistics or other data to showcase your knowledge of the company or industry

No matter which technique you choose, remember to keep your language clear and professional, and avoid using clichés or overused phrases. With the right opening paragraph, you can set yourself apart from other applicants and demonstrate why you are the best candidate for the job.

Middle Paragraphs of Your Cover Letter

When writing the middle paragraphs of your cover letter for an internal position or promotion, the main purpose is to showcase your related experience, skills, and achievements that make you the best candidate for the position.

To ensure that your strengths and accomplishments stand out in the middle paragraphs, follow these tips:

  • Provide specific examples of your achievements in your current role and how they have helped the company succeed.
  • Demonstrate how your skills and experience are relevant to the position you are applying for.
  • Use action verbs to describe your accomplishments and show how you have made a positive impact in your previous roles.
  • Show your enthusiasm for the position and the company by explaining why you are interested in the opportunity.
  • If you have relevant education or certifications, highlight them in this section of your cover letter.

Remember to keep your middle paragraphs concise and focused on your qualifications for the position.

Closing Paragraph of Your Cover Letter

The purpose of the closing paragraph in your cover letter is to leave a lasting impression on the reader and reinforce your interest in the position you are applying for. It is your final opportunity to communicate your enthusiasm and qualifications for the role.

To express your enthusiasm and interest in the position, consider using the following techniques:

Reiterate your qualifications and experiences that make you a strong candidate for the role. For example, mention specific skills or accomplishments that align with the job requirements.

Highlight your motivation for applying to this role and what you would bring to the team. For instance, you may express your passion for the company’s mission or values and how you see yourself contributing to its growth and success.

Express your eagerness to further discuss your qualifications and fit for the role. You may suggest a follow-up conversation or express your willingness to answer any additional questions.

Remember, the closing paragraph is your final opportunity to make a positive impression on the reader. Use this section to convey your enthusiasm and qualifications confidently and clearly, and demonstrate how you can add value to the organization.

Writing a cover letter for an internal position or promotion requires a strategic approach. By highlighting your relevant experiences and qualifications, expressing your interest and enthusiasm, and showcasing the value you would bring to the team, you can increase your chances of standing out and landing the role.

Avoiding Common Cover Letter Mistakes

When it comes to writing a cover letter for an internal position or promotion, there are several common mistakes that you should avoid. These mistakes can hurt your chances of getting the job you want. In this section, we will discuss the most common mistakes you should avoid and provide tips for proofreading and editing your cover letter.

Common Mistakes to Avoid

Not tailoring your cover letter to the job: If you are applying for an internal position or promotion, it is important to tailor your cover letter to the job you are applying for. You should highlight your relevant skills and experience that make you the best candidate for the job.

Focusing too much on your current role: When writing your cover letter, it is important to focus on the skills and experience that are relevant to the job you are applying for. Don’t only talk about your current role, but also include any relevant experience you have outside of your current role.

Being too generic: A generic cover letter won’t be as effective as one that is tailored to the job. You should use specific examples that demonstrate your skills and experience.

Making mistakes: Spelling and grammar mistakes can make a bad impression on the hiring manager. Make sure you proofread your cover letter carefully.

Tips for Proofreading and Editing Your Cover Letter

Take a break: After you have written your cover letter, take a break before you proofread it. This will help you come back to the letter with fresh eyes.

Read it out loud: Reading your cover letter out loud can help you catch mistakes you might have missed while reading silently.

Use spell check: While spell check is not always perfect, it can catch many common spelling and grammar mistakes.

Get a second opinion: Ask someone you trust to read your cover letter and provide feedback. They may catch mistakes you missed or provide suggestions for improvement.

By avoiding common mistakes and carefully proofreading and editing your cover letter, you can increase your chances of getting the internal position or promotion you want.

Sample Cover Letter for an Internal Position or Promotion

If you’re interested in applying for an internal position or promotion, a cover letter is a great way to demonstrate your interest, enthusiasm, and qualifications. Below is a step-by-step analysis of a sample cover letter, as well as tips for adapting it to your situation.

Step-by-Step Analysis

Introduction.

The introduction of the cover letter should grab the reader’s attention and establish your interest in the position. The sample cover letter begins with a direct statement: “I am excited to apply for the open [position] role in [department].” This immediately communicates that the writer is interested in the position and is a compelling way to begin the letter.

Body Paragraphs

The body of the cover letter should expand on your qualifications and demonstrate why you are the right fit for the position. The sample cover letter does an excellent job of highlighting the writer’s past experience and achievements. For example, the writer describes their experience working in a similar role and outlines their ability to collaborate with others and achieve results.

Another essential aspect of the body paragraphs is demonstrating your knowledge of the company and the position. In the sample cover letter, the writer notes that they have an understanding of the company’s goals and culture, which is a great way to demonstrate their interest in the position.

The conclusion of the cover letter should summarize your qualifications, express your excitement about the position, and provide a call to action. In the sample cover letter, the writer reiterates their qualifications and their enthusiasm for the position. They also provide a specific request for action: “I would love the opportunity to discuss my application with you in more detail in an interview.”

Tips for Adapting the Sample Cover Letter to Your Situation

Customize the introduction.

When adapting the sample cover letter to your situation, it’s essential to customize the introduction to reflect your interest in the position. Be sure to name the specific position you are applying for and the department you are interested in working in.

Highlight Relevant Experience

One of the most important things to do when applying for an internal position or promotion is to highlight your relevant experience. Be sure to describe past projects, achievements, and anything else that showcases your ability to succeed in the role you are applying for.

Show Your Knowledge of the Company

Demonstrating your understanding of the company’s goals and culture is another way to show your interest in the position. Referencing specific company initiatives or goals in your cover letter can show that you are committed to the organization’s success.

Be Clear About Your Goals

Finally, be clear about your professional goals and why you are interested in the position or promotion. Discussing your career aspirations and how they align with the new role can be a compelling way to demonstrate your enthusiasm and dedication.

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writing a cover letter for internal promotion

How To Create A Cover Letter For An Internal Position

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In This Guide:

Cover letter for internal position template, setting the tone, connect your experiences and skills.

Show Gratitude (It's Not About Me, Me, Me)

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You've worked hard, put your time in, but now you're looking for something more.

Your dedication and patience have paid off because now you found a new position that you know that you're qualified for.

And best of all: It's inside the company that you're working at.

After seeing how hard you work, your manager may have tapped you on the shoulder for a promotion. Your leadership skills make you the ideal candidate for a management position, and now you need your cover letter to reflect that.

Or maybe you have the drive and ambition to go further than the current position that you're in. You've seen a job opening in another department at your company, and you want to throw your hat in for the position.

Whether you're being promoted or looking for a job that better suits you, your cover letter needs to show that you will excel in the new position that you're applying for.

You have a major leg up on the rest of the competition because you already know the people, vision, and values of the company that you're applying for.

You have your foot in the door, and now all you need to do is pry it open a little more and step in.

We can help you with that.

In this article, you'll learn:

  • How to set the tone for a cover letter for an internal position.
  • How to connect your experiences and skills to the position that you're applying to.
  • How to quantify your achievements at your current job.
  • How to show gratitude to your current manager, team members, and the organization for which you work.

While I've got you here, if you're looking to create a cover letter which will wow any hiring manager, Enhancv has over 500 examples of professional cover letters to gain information from.

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Dwayne J. Nicole

Marketing Analyst

312-456-5555

[email protected]

Linkedin.com/in/dwayne-nicole

Chicago, April 18, 2022

Bryanna Bartlett

Senior Marketing Director

Northern Electric, Inc.

450 Pullman Road

Chicago, Illinois

Dear Mrs. Bartlett,

As a loyal employee of Northern Electric, I am excited to be interviewing for the position of Marketing Manager in the North-east region. I have worked under Shawn Tuttle for the last few years as a marketing analyst. Shawn has mentored me in the role of customer relationship management for the last three years, and I have grown leaps and bounds in my understanding of how to properly market and sell the products of Northern Electric. I am truly grateful that Shawn has recommended me for this promotion, and I also feel confident that I can excel in this role and help to provide future growth to the company.

I have been with the company for over 10 years, starting out on the sales team. I pride myself on my ability to learn quickly, and I have developed excellent communication skills, with both customers and team members. As well, I create a great rapport with the customers with whom I spoke, making sure that their needs were covered, which can be easily seen in my customer satisfaction which is 97%.

In the last three years working under Shawn, I've gained experience overseeing sales teams, and as a result of my work I have seen my sales team produce a 5% increase in profits this quarter. In fact, under my leadership, we saw sales of our new line of PLC computers grow by almost 10%. Throughout this time, one of the things that differentiated me from other marketing analyst team leaders was that I promoted a holistic view of customer relationships, utilizing Customer Relationship Management software. I gained a special understanding of how to turn inbound leads into clients, all the while prioritizing the needs of the clients.

I've read the job description for the marketing manager of the North-eastern region, and I believe I will excel in the position because I have already performed many of the requirements found within. I have filled leadership positions, and I excelled because I chose a servant leadership model, one in which I chose to lead from the front and take into consideration the needs of other team members.

Thank you for your time and consideration in reviewing my application. My supervisor will be happy to meet with you to shed light on any of the items that I mentioned in this cover letter. Please reach out to me if you need more information about my work experience and technical skills. I would be happy to help with anything that you need.

Dwayne Nicole

Writing a cover letter for an internal position is like reuniting with an old friend.

You are a known entity within your organization .

Good for you! That first step of networking is already out of the way!

It may be even better if you are applying for a new position within your organization which is overseen by your current manager.

And even if you don't have a relationship with your hiring manager, you will have made a name for yourself within the organization. They will know of you, even before you apply for the job.

But before you jump into writing your cover letter, the tone that you use for your letter is incredibly important. Check out the tips below to help craft a cover letter which hits the mark:

Keep The Tone Professional

One of the most important things to keep in mind when writing a cover letter is that it is a formal letter.

An article in the Atlantic states that a cover letter's main purpose, from when it was first introduced in the US in the 1930's, was "to paint a picture that might not easily emerge from the denser material that was, well, under cover."

What a cover letter does is show the hiring manager that you are the most capable, dependable person for the position.

If you want to show that you are the most capable person for the position, keep the tone fairly professional by using these methods:

Properly Format Your Cover Letter Header

By including a properly formatted cover letter header, you show you view this document as a formal, professional letter. Even if you are simply dropping the letter off in your manager's office, be sure to include information like:

  • Personal information: your name, your email address, phone number,
  • The date you are writing
  • The hiring managers information: their name, position in the company, and the address of your company.

If you'd like to see more examples of how to format your cover letter header, check out this article on Enhancv which provides examples and solutions to create a properly formatted cover letter header.

Keep The Body of The Letter Professional

Remember, a cover letter is a document that is addressed to a specific person, usually the hiring manager. Even if you know the hiring manager from your current position, try to keep informalities out of the writing.

Also, try to avoid negative comments about your current manager.

Use Your Cover Letter To Tell a Story

The dominant tone of your cover letter should be geared towards an exploration of your story , with an emphasis on what makes you exceptional, and the ideal candidate to fill this position.

It's hard to sell ourselves. Even those whose current role is in the sales and marketing field may have a difficult time with sharing about what makes us unique.

Many of us have been told from when we were little we shouldn't brag about ourselves.

But I'll tell you that when writing a cover letter, the most important thing you can do is share about your accomplishments, how you've grown as a leader and gained technical skills and abilities.

It's not bragging to explain where you excelled in your position.

Soft Skills Vs. Hard Skills

Soft skills.

Soft skills involve people skills, like communication, leadership, and any habits which make you work better in a team. When you are applying for a promotion, highlight the soft skills that you've gained through your current position, especially those that involve leadership.

Soft skills to promote in your cover letter include:

  • Your ability to collaborate within teams
  • Your public speaking ability
  • Your ability to problem solve
  • How you manage your time
  • Leadership skills
  • Your ability to adapt

Check out this article if you’d like find descriptive words to describe yourself:

The Best Words to Describe Yourself on a Resume

Hard Skills

Alternatively, hard skills are technical skills which you gain through years of experience working in your field, as well as skills that you've gained through school or other courses. If you're considering transferring to another department, highlight relevant technical skills which would make you the perfect fit for that department.

Although hard skills completely depend on the field within which you work, let's look at one example which can help you understand which hard skills to promote. If you are an IT security manager, some hard skills that you could promote include:

  • Your knowledge of cloud computing
  • How you visualize and create virtual images or maps
  • Your experience with IT Security management software
  • Your understanding of enterprise architecture management

Highlight Soft Skills For A Promotion

When you write a cover letter for a promotion, you should highlight your experience in a leadership role. Provide examples from your current job of when you've managed teams of colleagues.

Point to quantitative results that you've shown as a leader of a team. If you’ve seen a major sales profits increase while you were the team leader, mention that you were the one leading, encouraging, and facilitating the growth of your team members throughout the process.

Here are some examples which you can use for your cover letter:

  • If you were the team lead for a sales team and you saw sales increase in one quarter 6%, highlight those results in your cover letter.
  • If you introduced new software which allowed your team to better collaborate on projects, as well as introducing everyone to that software, mention the percentage of people that adopted the software into their regular, everyday work.

Promote Hard Skills for a Transfer

When you're moving laterally within a company, moving from one department to another, you should consider highlighting hard skills that you've learned in your current position, which are transferable to another department.

Transferring is typical within the IT industry, and many of the skills you gain in one position can be transferred to another department.

For example, if you were working in the IT field and you wanted to get to the cyber security field, there are a lot of skills that you may have gained along the way which could be promoted in a cover letter:

  • Mention any courses that you've taken throughout your time working in the IT field. Specifically, if you've learned specialized cyber security software, mention the software by name.
  • Highlight the role that you may have played in addressing the company's need for greater security of cloud computing programs.

Show Gratitude (It's Not About Me, Me, Me)

In your cover letter, try to give credit to where credit is due. If you're mentioning your current supervisor, highlight the ways in which they have played a major role in making you into the person you are today.

Every single person on this earth can owe their success to a select number of people in their life.

Show gratitude to those that have helped you.

Also, a cover letter is written to a specific person, and therefore, shows some gratitude to the person who is reading the cover letter. Thank the hiring manager for taking the time to read through your cover letter. Ask them if they need any more information from you.

If you're interested in learning more about how to end your cover letter, check out this article on how to end your cover letter .

  • Keep the tone of your cover letter professional by including a properly formatted cover letter header.
  • When transferring to a new position in your company, use hard technical skills that you've learned to prove your competency.
  • When writing a cover letter for promotion, highlight the soft skills that you've learned, like communication, collaboration, and problem-solving skills.
  • Show gratitude to your current manager as well as the hiring manager whose reading the document.

Creating a cover letter from scratch isn’t easy. We totally get it! So why not let us help you? At Enhancv, we have a custom Cover Letter Builder which you can use to create the perfect cover letter for an internal position.

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How To Write A Cover Letter for an Internal Position With Examples

Have you ever wondered if you should write a cover letter when applying for an internal position within your company? The answer is yes, it is crucial to demonstrate your interest, qualifications, and growth within the company. A well-crafted cover letter can set you apart from other internal and external candidates, increasing your chances of landing that new role.

In this article, we will dive into the importance of a cover letter in the hiring process, the benefits of writing one for an internal position, and practical advice on how to create a compelling cover letter tailored to the new role. By the end of this article, you will have the knowledge and tools necessary to craft a cover letter that will help you stand out and increase your chances of success in the application process.

Reasons for Writing a Cover Letter for an Internal Position

Writing a cover letter for an internal position is beneficial for various reasons, including showcasing your achievements, demonstrating your understanding of the company, and expressing your interest in the new role. A well-written cover letter allows you to:

Showcase your achievements : As an internal candidate, you have a unique advantage over external applicants – your experiences and accomplishments within the company are already known. A cover letter is an opportunity to remind the hiring manager of your strengths and achievements, which can set you apart from other candidates.

Demonstrate your understanding of the company : As an employee, you're familiar with the company's mission, culture, and needs. This knowledge can be a valuable asset in your cover letter, as it shows that you understand the company's values and goals, and how your new role can contribute to its success.

Express your interest in the new role : A cover letter allows you to communicate your interest in the new position and how it aligns with your career goals. By expressing your enthusiasm and commitment to the new role, you demonstrate your motivation to succeed and make a positive impact on the company.

Show gratitude for your current role and growth opportunities : Acknowledging your current position and expressing gratitude for the opportunities you've had within the company can create a positive impression on the hiring manager. It demonstrates your appreciation for the organization and its support in your career growth.

Stand out among other internal and external candidates : A well-crafted cover letter can help you stand out from other applicants by highlighting your unique qualifications, experiences, and accomplishments. This can increase your chances of being considered for the internal position.

What to Include in Your Cover Letter

An effective cover letter for an internal position should include essential components such as an introduction, relevant experience, accomplishments, and a closing. To create a compelling cover letter, consider the following tips:

Write a strong introduction : Start your cover letter by addressing the hiring manager personally and professionally. Mention your current role within the company and express your interest in the new position. This sets the tone for the rest of the letter and reflects your familiarity with the hiring manager.

Showcase your relevant experience and qualifications : Highlight your experience within the company that is relevant to the new role. This can include specific projects, responsibilities, and achievements that demonstrate your ability to succeed in the new position.

Highlight your accomplishments : Emphasize your accomplishments within the company, using strong language and action verbs to showcase your success. For example, you might write:

"During my time as a project manager, I successfully led a team of 10 to complete a critical project on time and under budget. This achievement resulted in a 15% increase in annual revenue for our department."

Express gratitude and interest : Thank the hiring manager for considering your application and express your enthusiasm for the new position. Explain how the new role aligns with your career goals and how you believe it will contribute to the company's success.

Close with a call to action or expression of enthusiasm : End your cover letter with a clear and concise call to action, such as requesting an interview, or an expression of enthusiasm for the opportunity. This demonstrates your eagerness to move forward in the application process and leaves a lasting impression on the hiring manager.

Examples of Cover Letters for Internal Positions

Providing examples of successful cover letters for internal positions can help you understand how to create your own compelling cover letters. The following examples illustrate key components and strengths of effective cover letters for internal positions:

Example 1: Cover Letter for an Internal Promotion

Example 2: cover letter for an internal job transfer.

These examples showcase the importance of tailoring your cover letter to the specific position, highlighting your achievements within the company, and expressing your enthusiasm for the new role. Use these examples as inspiration for crafting your own unique cover letter for an internal position.

Common Mistakes to Avoid

Avoiding common mistakes in your cover letter can increase your chances of being considered for the internal position. Here are some important mistakes to avoid:

Using generic language and clichés : Make sure your cover letter is tailored to the specific position and company culture. Avoid using generic phrases and clichés that could apply to any job or company.

Focusing too much on your current role : While it's essential to highlight your accomplishments within the company, be sure to focus on how your skills and experience relate to the new position. Show how your current role has prepared you for the new opportunity.

Making assumptions about the hiring manager's knowledge of your work : Don't assume that the hiring manager is familiar with your accomplishments or the details of your current role. Clearly explain your achievements and how they relate to the new position.

Sounding entitled or overly confident : While it's essential to showcase your skills and qualifications, avoid sounding arrogant or entitled. Express gratitude for the opportunity and demonstrate humility in your cover letter.

Not proofreading for spelling and grammatical errors : A cover letter with spelling and grammatical errors can leave a negative impression on the hiring manager. Take the time to proofread your cover letter carefully before submitting it.

Final Advice and Next Steps

Following the advice provided in this article and taking the next steps will improve your chances of success in applying for an internal position. To ensure your cover letter is effective:

  • Review your cover letter and make necessary revisions.
  • Seek feedback from trusted colleagues or mentors.
  • Network within the company and maintain positive relationships with colleagues and supervisors.
  • Stay informed about internal job openings and opportunities.

By putting these tips into practice, you can create a compelling cover letter that will help you stand out among other candidates and increase your chances of landing that internal position. Good luck with your application process!

How to Write a Cover Letter for an Internal Position and Examples

Whether it’s for a role in a department you’ve been hoping to join, or another role within your team, an internal...

writing a cover letter for internal promotion

Whether it’s for a role in a department you’ve been hoping to join, or another role within your team, an internal job application should emphasize why you’re the best fit for the role. To do this, you need to make the most of your cover letter. 

Being a part of the company doesn’t necessarily place you above external applicants. While you have valuable company knowledge, you still need to put as much effort into your application as you would when applying for a job externally.

So yes, you do need to include a cover letter for your internal job application. In fact, 47% of recruiters consider cover letters essential for internal roles. And as many as 45% of hiring managers read the cover letter before the resume. So it’s your chance to make a strong first impression.

“The key to standing out is not to assume that your work speaks for itself. In addition to performance metrics, showcase your softer skills like effective communication, leadership, and adaptability. 

“Draw attention to instances where you've proactively solved problems or helped to streamline processes. 

“Your cover letter and interview should together paint a picture not just of a competent employee, but of a forward-thinking, proactive leader,” says Danilo Godoy , Founder, Wahojobs .

In this article, you’ll learn how to write the perfect cover letter to help you land that internal role, and review examples from our cover letter generator that’ll save you time spent writing a cover letter from scratch. Let’s get to it. 

Our Top Tips for Writing an Internal Cover Letter

You’re looking to position yourself as a strong candidate with a thorough understanding of the organization and requirements of the role. Here are some essential tips to keep in mind when crafting your internal cover letter to help you stand out from the competition.

Step 1: Apply for the role like you would any other

You might be applying for an internal role, but that doesn’t mean you should be lax with your application. You need a memorable cover letter that includes all the key points you’d outline in an external job application, such as:

  • Why you’re interested in the role
  • Any notable achievements and career successes
  • Your personality traits that make you a good fit for the team

Step 2: Start on a strong note

Avoid saving the best for last when writing a cover letter . Hiring managers are pressed for time, so pay special attention to your introduction. This is where you’ll catch their attention. Here are some tips for making a great first impression in your cover letter intro : 

  • Introduce yourself with your current job title and state the role you’re applying for.
  • Share your career goals and passions that align with the requirements of the role you are applying for.
  • Mention any relevant qualifications and achievements.

Step 3: State your transferable skills and knowledge

State the skills you’ll bring from your current role that can be applied to the new position, and the relevant knowledge you possess that makes you a great candidate. Showcase your value and highlight your commitment to growth, both for your role and for the company at large.  

If you can show them that you have skills and knowledge that can be used to fulfill the new role quickly and efficiently. This puts you ahead of the competition. 

Step 4: Use your company knowledge to your advantage

You already know how your employer operates, and likely have insights into how this role fits into the broader business. Use this knowledge to your advantage by stating how your skills can solve specific pain points and achieve core business goals. 

By explaining your familiarity with company processes, you’ll demonstrate how much easier it will be for them to onboard you into the new role.  

Hiring managers often favor internal candidates for new positions . Here’s why:

  • If you already know how the company processes work, onboarding and training times are shorter. 
  • Internal hires are more cost-effective (costing as much as 1.7x less than external candidates) and come with a reduced time-to-hire. That’s because of the time and money it takes to advertise new roles and conduct background checks and any other vetting procedures. 
  • Your track record is already easily accessible, and you have already integrated into the company culture.

Step 5: State the name of a colleague who is willing to vouch for you

Another great tip is to include a colleague as a reference to vouch for your work ethic and impact. This could be your manager or co-worker. Hiring managers often need to contact suitable references when vetting candidates. What’s better than someone already working for the company? 

Important note: Speak to your manager about your intention to apply for the new position. This shows integrity and maintains honesty and professionalism throughout the hiring process. Once your manager or supervisor is on board with your decision, they will be an invaluable reference and can support you throughout the application process. 

Cover Letter for an Internal Position Example 

Here’s a professional cover letter example you can adopt to speed up your application process.

Why Does This Cover Letter Work?

The cover letter example provided above creates a solid backbone for an application.  

  • It starts with an exciting introduction showcasing the eagerness of the applicant to apply for the new role. 
  • It states key and quantifiable achievements in the applicant’s current role to highlight the value they bring to the table. 
  • It states the applicant's specific transferable skills that make them fit for the new role.
  • It states how the applicant is upskilling to prepare for the new role. 
  • It states a key organizational goal and how the applicant’s skills can be useful. This is a great example of how to use your knowledge of the company to your advantage. 
  • It includes the name of an insider who can vouch for the applicant, serving as a vote of confidence. 

With our AI cover letter builder and wide range of ready-made, easily customizable templates, applying for that internal role is much easier.

How to Write a Cover Letter for an Internal Position or a Promotion

Internal cover letters differ slightly from those written for external roles but still follow many of the same principles. 

1. Follow the Best Practices for a Standard Cover Letter Format

A standard cover letter format includes six core elements: the header, salutation, opening statement, main body, closing statement, and an official sign-off. 

The job post should explain whether to include your cover letter as an attachment or as a document. You will usually be guided on file format, but if there is no information provided in the job ad, a PDF is usually best.

  • Spacing : Leave a paragraph space under the heading, intro paragraph, main body text, and conclusion. 
  • Font : Ensure that your cover letter and resume use the same type of font and size. Your cover letter needs to be easily readable and meet the requirements for applicant tracking systems (ATSs). In most cases, this will be point 12 font size, and a standard font such as Calibri or Times New Roman.
  • Length : Cover letters should never be longer than one page. Your letter should fall somewhere between 250–400 words, broken up into paragraphs for easier reading.

Don’t forget to proofread your letter thoroughly. Spelling and grammatical errors make you look unprofessional.  

2. Start With a Compelling Opening Statement

Your cover letter introduction or opening statement should capture the hiring manager’s attention. 

Since this is an internal position cover letter, begin by expressing how excited you are to apply for the new role. Explain how you’ve been preparing for a career pivot while working in your current position. 

Experts advise you to: 

“Show how your current role has prepared you for this new job, or what extra insights or skills you bring to the table as an internal applicant that give you an advantage over any external hires they’re considering. It can also be valuable to show ways that you’ve made an impact on the company in your current role, or highlight some key accomplishments that demonstrate your value and past successes as an employee.” — Matt Erhard , Managing Partner at Summit Search Group

Your opening statement can also begin with highlighting a specific pain point the organization hopes to solve through the new role and how your skills position you as the best person to solve the problem. 

“I am writing to express my interest in the Senior Full Stack Developer position at Sparkles Limited. As a current Full Stack Engineer at Sparkles Limited, I have had the opportunity to work on various projects and contribute to the company’s success. I am excited about the possibility of taking on a more senior role and continuing to make a significant impact on the development of innovative software solutions.”

3. Highlight the Impact You’ve Made 

Emphasize your value and the difference you’ve made in the organization. This will help you stand out as a candidate. Talk about what you’ve achieved in your current role and how that makes you a great choice for this new position. 

To start, explain the skills, methods, and tools you used to get the required results. Wherever possible, quantify your results with data to make a strong case for how your work contributes to overall business goals. 

“During my time at Sparkles Limited, I have been involved in the development of APIs in .NET Core, impacting thousands of students and internal users. I have also implemented software principles such as SOLID and Clean Code, which have been adopted by the entire team.” 

Add Some Real-Life Results

To emphasize the impact of your abilities, ensure you add real-life results and data. This could demonstrate how you helped exceed a set target in your current role or how you helped save costs and get even better results than planned. 

By stating real-life results and outlining how they impacted the business bottom line, the hiring manager can see how much value you already bring to the table. It also encourages them to think about how much more the business can benefit from your involvement in the new role. 

“Additionally, I have contributed to the development of mobile applications using React-Native and C# and have provided documentation and support to facilitate the work of my colleagues.”

Experts agree. Matt Erhard , Managing Partner at Summit Search Group , had this to say:

“Provide specific, measurable proof of your impact as an employee thus far. The more tangible data that you can point to showing the value you bring to the company, the more you’ll stand out as a candidate.”

4. Expand on How Your Work Experience at the Company has Prepared You for This Role

To make for a strong case on why you’re a perfect fit, indicate how your current position relates to the new role you’re applying for. 

To start, state your transferable skills, both hard skills and soft skills. You can also note any specific responsibilities you carry out in your current position that will be needed in the new role. Make sure you’ve cross-checked these against the job description.

In addition, list examples of collaborative projects you worked on that are related to the new position and how they have prepared you for the role.

“Beyond my technical skills, I am a strong communicator and collaborator. I have experience working in cross-functional teams and understand the importance of effective communication and teamwork to deliver successful projects. I am also a web content writer for dev.to and Bit News, where I have written articles on emerging technologies and technology news, reaching a wide audience and demonstrating my ability to explain complex concepts clearly and concisely.”

Share the Qualifications You’ve Gained Over the Period

To strengthen your cover letter, add any relevant training you have under your belt, certifications acquired, and personal projects where you gained additional experience. This demonstrates your commitment to growth.

“Over the past few years, I have honed my skills as a full-stack developer, working with various technologies, including Vue, React, React Native, .NET Core, and SQL (PostgreSQL). I have also gained experience in Agile methodologies, design patterns (TDD, DDD, SOLID), and web design principles (Adobe XD, UX/UI).”

And if you’re applying for a promotion, include details on any leadership experience or skills. 

“If you have taken on any leadership roles in your current position that is a great thing to include. This doesn’t need to be a formal leadership position. Demonstrating how you’ve served as an informal leader within your team can also show that you’re ready to take on this responsibility in a more formal capacity.” — Matt Erhard , Managing Partner at Summit Search Group

5. Include an Internal Referral 

Including the name of an internal referral who will vouch for you is another crucial part of nailing an internal cover letter. This could be your manager, a colleague, or even an individual in the department you are looking to move into. An internal referral positions you as a reliable and trustworthy candidate who is fully immersed in the organization. 

Experts like Matt Erhard , Managing Partner at Summit Search Group , agree this is a winning strategy: 

“Another thing you can do to stand out is include a reference from someone in leadership within the company. Having a trusted individual who can vouch for and verify your capability can make a major difference when hiring teams are choosing which candidates to move forward through the process.”

6. Thank the Manager for Their Time

End the letter by thanking the manager for the time they took to review your application. You should also express gratitude for the growth opportunities the company provides. 

“Thank you for considering my application. I am excited about the prospect of continuing my professional growth at Sparkles Limited and would love the opportunity to continue to contribute to the company’s growth and success.”

Ready to Apply for a Promotion? Use our Cover Letter Template

Now that you’ve settled the basics, it’s time to send in your application for that internal promotion. However, you don’t need to write your cover letter from scratch, especially when you are pressed for time with other work commitments. This is where our cover letter templates come in.  

With our ready-to-use cover letter templates, applying for a new role is quick and easy. With just a few tweaks, you can tailor your Rezi cover letter to meet the requirements of any internal role. 

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Expand Your Knowledge with Our Cover Letter Resources

Knowledge is power, and with expert cover letter knowledge, you can take your career to new heights. 

On our blog, you can gain in-depth knowledge on how to write a cover letter, know what a good cover letter includes , and get access to a wide range of diverse and comprehensive cover letter examples . 

And once you’re ready to get started on the perfect cover letter, you can try Rezi for free today .

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Astley Cervania is a career writer and editor who has helped hundreds of thousands of job seekers build resumes and cover letters that land interviews. He is a Rezi-acknowledged expert in the field of career advice and has been delivering job success insights for 4+ years, helping readers translate their work background into a compelling job application.

Writing a Cover Letter for Promotion – Tips & Samples

Writing a Cover Letter for Promotion – Tips & Samples

Presenting your skills and expertise with the help of a professional cover letter for promotion is a good way to catch the attention of the hiring manager. When called for an interview, do not shy away from speaking out your expectations. One good of progressing in your career is to get internal promotions, within the company. When applying for a promotion, remember to use a formal cover letter for an internal position. Here are the tips to write the perfect promotion cover letter .

Cover Letter for Promotion – Writing Tips

  • Mention you’re essential particulars, especially if you are in a big company. The things to mention include – your current department, the total number of years in the company, the total number of years in the current position, and your current job profile.
  • Mention specific reasons why you are the right person for the position. You need to sync your current job responsibilities with that of the vacant position. If it is for a promotion, you need to focus on the leadership skills; if it is for an internal transfer, you should emphasize the technical skills you have.
  • Mention clearly and concisely your career goals and connect them with the organizational goals.
  • Use a qualitative sample cover letter for promotion so that you are sure that you stick to the formally accepted norms of a promotion cover letter. Customize it to fill in your specific details.
  • It is crucial to highlight your achievements to prove your mettle. This is to impress the hiring manager and prove your suitability for the job.
  • Never forget to show your appreciation for what the opportunities that the organization has provided to you, for example, the training that you have attended on-the-job.
  • Remember your cover letter for promotion needs to be convincing, precise, and contain specific details. You could opt to tell them your story but do it in a way to nail it with finesse.
  • Finally, ensure that you put in the names of few trusted referrals from within the company. This makes the cover letter professional.

Promotion Cover Letter Example-1 (Text Format)

Date Name of the Hiring Manager Company Address

Dear Mr./Ms.

This is with reference to the position of Assistant Training Manager that has opened up recently in the Training Department. I would like to apply for the same.

It has been over five years that I have been associated with XYZ Company. I joined here as a Retail Store Assistant and am the Supervisor currently at the retail store located at ABC (address). In the past two years that I have worked as a Supervisor, I have gained the confidence and the knowledge to handle a team of 4 people. Alongside this, my consistent interaction with customers at the store has helped me know the company products better and learn the finer nuances of the customer relationship.

I have gone out of my way to help customers choose the right products, time, and again. I have always ensured, during my tenure at the store, to offer products that are completely aligned with customer needs and expectations. This is why I feel that I have the requisite knowledge about our product range to help develop similar skills in newer members joining our team.

I am extremely grateful to my senior managers and the HR department at XYZ Company for helping me grow in my professional life. Mr. PQR, my team leader has been kind enough to encourage me for this internal opening and has agreed to be my referral.

I look forward to your kind consideration for this upcoming position. Please find attached my resume. Request you to grant me time as per your convenience for a face-to-face meeting regarding the post.

Sincerely, Thelma Graeme

Promotion Cover Letter Sample

promotion-letter-sample1

promotion-letter-sample1

Promotion Cover Letter Example-2 (Text Format)

I have come to know about the internal position of a Sales Manager in the Sales Department through internal communication from HR. I would like to apply for the post as I feel that this is the kind of job that I have been preparing myself for and have demonstrated my ability during the last three years of my association with ABC Company.

I joined here as a Sales Coordinator three years back. I have been the first point-of-contact for our innumerable customers over the years handling their queries, resolving their issues and complaints with professional promptness. A year and a back, I was promoted as Sales Executive, thanks to my senior Ms. XYZ who had full faith in my skills and had seen how I had helped retain customers as a Sales coordinator.

As a Sales Executive, I was exposed to larger challenges and have been able to prove my mettle. I was able to achieve more than 100% of my target for this duration and have bought in new customers who are today some of our topmost loyal clients. I have attached my resume and specific details of customers/clients that I have developed in the past one-and-half year.

I am thankful to ABC Company for helping me firm my career growth path and plan. And, I am hoping that the organization will vest similar trust and faith in my skills again by promoting me to this new post in the Sales Department.

I look forward to your suggestion on the way forward and hope to meet you for a formal job interview for this opening soon.

Sincerely, Adam Steve

Promotion Cover Letter Sample 2

promotion-letter-sample2

promotion-letter-sample2

Prepare a professional cover letter by using a reliable cover letter template to present your credentials to the hiring manager in the most impressive manner. Get noticed by the company of your choice and improve your chances of getting the promotion by using the right and easy-to-use tools.

10 Ways to Avoid Common Cover Letter Mistakes

Cover Letter Closing Salutations

1). How can a cover letter for an internal application differ from one for an external application?

Internal applications need not contain any introduction other than touching upon your department and your current position. External applications should start with an introduction. Also, in the internal letter, you need to focus on your achievements in the specific organization, while the external one should include a brief about your overall work experience.

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Cover Letter for an Internal Position or Promotion

  • Cover Letter Tips

Changing position or getting a promotion is a serious step that should not be underestimated. You will also have to send your resume and write a cover letter as usual. But the content should be slightly different than an ordinary document. After all, you already work in this company, you are a valuable employee, and have contributed to the development of this organization. A cover letter of interest for an internal position will set you apart as a strong candidate for promotion. While a resume is a document that summarizes your accomplishments, education, skills, the main purpose of a cover letter is to show your motivation to get promoted. Your speech should be strong and confident enough to convince the HR Manager that you are a perfect candidate for the new position. However, first things first.

Cover Letter for an Internal Position or Promotion

Why to Write Cover Letters for an Internal Position or Promotion

The process of choosing from all candidates is rather complicated, and each of them tries to show their best side. Besides, do not forget that there are additional competitors, not from your company. These are people looking for work and applying for the position you desire. That is, you should not expect that this position will be given to you just because you are already an employee of this company.

To significantly increase your chances of getting an internal position or promotion, you need to show your best sides. That will partially help writing a request for promotion consideration.

Read More:  Is It Necessary To Write A Cover Letter?

What are the Main Differences from a Regular Cover Letter?

It becomes much easier if you are an external applicant. Since this is their first cover letter, candidates may exaggerate or slightly alter certain information. But if you already work in a company, you shouldn’t do that. And all because the HR Manager may even vaguely remember you and your resume and cover letter if you already work in a company. Recruiters are most likely familiar with managers in your department who can confirm or deny information about your accomplishments. Thus, it is better to be as detailed and truthful as possible.

The resume and cover letter must be carefully written in accordance with company policy. This is how an HR Manager will be able to choose you for objective reasons. Your job in your cover letter is to show how well you have succeeded during your time with this company. What is important is your motivation, your desire to develop, and rising in your careers. But the most important thing will be to point out that you are loyal to this particular company in any case. Despite the clear limitations in the cover letter, it is important to accommodate all critical information. Do not forget to also point out the skills that you have improved and the achievements that you received during your work in the company.

Since a cover letter for promotion must contain a large amount of information, it is worthwhile to carefully study and think over how to write a request for promotion consideration.

But on the other hand, as an internal worker, you have some advantages. Our team has prepared a list of tips for you on what should be on how to significantly improve your cover letter for internal positions.

What You Need to Include in Your Cover Letter for a Promotion

  • Cover Letter Submission Date.
  • Your name and signature if the document is not submitted electronically.
  • Description of your position, your work experience, achievements. Do not forget to mention hard and soft skills as well. Explain to the HR why you are the ideal candidate for the desired position. Also, describe how you fit the requirements for this job.
  • Be sure to thank your manager or recruiter for taking the time to write. Show also that you are grateful for the opportunity to work in the position you already have.
  • While writing an application for an internal position, indicate the contacts of a trusted person in your department so the hiring manager can easily confirm information about your accomplishments.

How to Write a Letter of Interest for a Job within the Same Company

  • If you wonder how long a letter of interest should be, our answer is: of medium length, just like a regular cover letter. An average request for promotion consideration should be no more than a page in size. Three to four paragraphs will be enough to reach your full potential. A handwritten letter of intent for a job within the same company should be no more than a size page. But don’t make your letter too short and lean. While conciseness is important, use more varied words. On the other hand, don’t stretch your text, make it recruiter-friendly, more readable. Remove heavy structures when checking and revising your internal job application covering letter.
  • Tell the HR Manager about how working for this company has increased your experience and professionalism. Indicate how and what exactly you managed to improve. You may have made up for any skill gaps with online resources or hours of practice. Mention it! Create a compelling narrative showing that you are an evolving talented employee. The company will certainly want to retain promising workers and reward them.
  • Be specific and clearly state the accomplishments you have achieved in your position. Any initiatives, positive changes in the company’s income, and any such details should be included in your letter of interest for promotion to show your true value.
  • Don’t let the HR think you’re looking for a promotion or a job change just because of the money. Show that you have already grown and are ready to develop further. Reassure HR manager that you are committed to the company, whether you get a new position. Your loyalty will be one of the key factors. You can directly use phrases such as “as your loyal employee”, “while I am happy in my current position” and so on.
  • Be confident in yourself. Do not give the impression of a weak, humiliated person.
  • Don’t rely entirely on sample cover letters for internal positions. This is your unique text, so structure it wisely. Consider in advance what kind of information you will include in your request. Or you can rely on our professional team to write a cover letter for you. We will make sure to deliver the highest level of service by listening to your requirements. In addition, we are always ready to advise you on solutions to possible problems.
Related:  10 Cover Letter Do’s and Don’ts

What’s Next?

Now you know how to write a request for promotion consideration correctly. Make sure your internal applicant cover letter looks professional as if it was designed by an expert. The main thing is that you believe that this document looks perfect because it will also give you confidence. And never give up because you have an incentive to develop and get better!

10 Cover Letter Do’s and Don’ts

10 Cover Letter Do’s and Don’ts

How Long Should a Cover Letter Be

How Long Should a Cover Letter Be

How to Tailor Your Cover Letter for Each Job Application

How to Tailor Your Cover Letter for Each Job Application

Top Well-Performed Cover Letter for Internal Positions

writing a cover letter for internal promotion

A cover letter is crucial if your goal is to convince the employer that you are the right person deserving of a promotion. It is the first thing that attracts management attention. This article will give you the answers to every concerning question:

  • What is a Cover Letter for Internal Positions?
  • How to compose a decent cover letter?
  • Which types of cover letters for internal positions prevail today?
  • Potent examples of the best cover letters
  • Instruction on writing a cover letter for an internal position recommendations

If you don’t wish to risk your job progress, it is recommended to have your cover letter composed by an expert for the best results. With our assistance, your cover letter will be written diligently and skillfully.

What is a Cover Letter for Internal Positions

A cover letter for internal positions is a document in the form of a letter that is sent along with your resume in response to a job offer. When we talk about promotions within a particular company, an employee will be requested to compose a personal cover letter for an internal position. Indeed, today most companies require writing a cover letter when applying for a higher position. Providing cover letter for internal position is optional, but the manager will be pleasantly surprised by your initiative.

Whether your aim is a vertical shift or a lateral transfer, do not neglect to create an internal job cover letter. It helps to stand out among other candidates and interests the recruiter. Telling in detail about all your achievements in the current company, explaining the motivation to work further - all these are necessary to prove you are a person who deserves better.

Want to have your resume well-done with no efforts and in no time? Welcome, our resume writing service is over here to give you a help. We'll get you covered! You can read more about our help at skillhub reviews page.

Why are Internal Cover Letters a Step Towards a Dream Job?

Sooner or later an employee can face the problem of stagnation and express an interest in the new role, a more decent one. Even though a strong desire is a good driver of motivation, it is not enough to get a promotion.

A cover letter for an internal position is crucial for describing a candidate’s qualifications in a proper way. It usually turns out to be even more important than the resume as it is a concise announcement of your main document.

The Structure of a Cover Letter for an Internal Job

An appropriate cover letter format must include the following blocks:

It is desirable to address the letter to a specific person.

2. The body of a letter

This part of an internal position cover letter consists of two integral elements. The first is a short explanation of your motivation. The second is a statement relating to your personal qualities.

3. Contact information

4. Signature

Do not forget that a cover letter is only an introductory document to the resume. Thus, it should be a concise statement substantiating your professional and personal qualities for the position for which you are applying.

There is nothing worse than a long, novel-like cover letter that makes the HR manager feel tired at the sight of it. An ideal cover letter length is 250-350 words, which is a one-page maximum. Note, that it is recommended that the text is formatted in 12-point font.

Engaging Introduction to a Cover Letter

Your cover letter for an internal job posting should have an interesting beginning. It is crucial to encourage a company manager to read it to the end. There is nothing more boring than using common phrases and patterns found on the internet. This demonstrates an indifferent attitude to the requirements of the employer. Be yourself, try to catch the attention of a person who will consider your position. Show that it is composed specifically for the company in which you see yourself.

writing a cover letter for internal promotion

Composing a Cover Letter for Promotion

A cover letter is not a universal document, suitable for any situation. For example, a cover letter for internal promotion stands out for its significance as it must include more compelling statements.  Composing  a cover letter for promotion - describe what new skills you are competent in. Prove you are a reliable person, ready to take up more difficult responsibilities.

Creating a Cover Letter for an Internal Job Transfer

If your goal is creating a cover letter for an internal job transfer within the same company, consider the following recommendations. First, emphasize your gratitude for being a part of the team. Second, indicate how passionate you are about promoting your company in the market. And most importantly - describe your technical skills enabling you to work even better after an internal transfer.

Advertise Yourself: Describing Personal Qualifications and Skills

A professional cover letter does not copy your resume at all! The resume contains information about your skills and experience. In turn, an internal applicant cover letter should describe how you can use them to the company’s advantage.

Do not write too much about your character traits. Anyone can write that he is a hardworking, responsible and inventive laborer. It is better to include a list of courses and programs you’ve completed or objectives you’ve managed to meet. A hiring manager will consider your applicable talents first of all.

writing a cover letter for internal promotion

Signify Your Achievements in the Current Position

Include only the information that is relevant to your desired position. The employer will definitely assess your contributions if you manage to stand out from the crowd.

Note that the information in this part depends on the overall aim of your internal job posting cover letter. For example, if you want to get a promotion, focus on those results that prove you can be a leader and guide the team. If your desire is a lateral transfer, you should emphasize the progress the company achieved due to your technical capabilities.

writing a cover letter for internal promotion

Express Gratefulness for Considering Your Candidacy

To correctly conclude your cover letter for internal job transfer, think about expressing gratitude in a polite way. As well as at the beginning of your document, it is essential to include a personalized and thoughtful appeal in the final part. Thank the recruiter for accepting your request and reading the cover letter.

The final paragraph should not exceed one or two sentences. Still, it is recommended to include the wishes to land the interview and express readiness to come to the discussion or provide further information.

writing a cover letter for internal promotion

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Common Types of Cover Letters for an Internal Position

There exist several types of cover letters for internal positions. Let us consider the most common ones:

  • Promotional cover letter. In this document, an employee must prove in detail to the employer that he is ready for a higher position.
  • Letter of interest for internal position. This document includes information relating to the working background within a large company and motivation to get a transfer.

This list is non-exhaustive as some other types can also be included: a cover letter of gratitude; an inquiry; confirmation; or description.

Sample Cover Letter for Promotion

While using ready-made templates for composing a personal promotional cover letter is sometimes risky, it is better to acquaint yourself with some cover letters for internal promotion examples:

writing a cover letter for internal promotion

Look at cover letter examples by industry you can find at https://skillhub.com/cover-letter-examples

Email Cover Letter for Internal Position Example

Read a sample cover letter for an internal position and learn how to write a cover letter for an internal position properly.

writing a cover letter for internal promotion

Recommendations for the Cover Letter for Internal Position Improvement

To create a perfect cover letter for promotion and increase your chances, follow some cover letter tips which have already helped many people get their dream job:

  • Do not write about personal qualities that are not related to the job.
  • Focus on specifics.
  • Demonstrate your knowledge of business etiquette.
  • Add emotion and personalize your message.
  • Write about responsibility and readiness to learn.
  • Strive for brevity.
  • Use bulleted lists.
  • Be careful with spelling and punctuation.
  • Do not ask about work schedule, salary, conditions.

Cover Letter Template for Internal Position

To make the hiring process easy for yourself, make sure your cover letter is composed impeccably. For this purpose, analyze applying for an internal position cover letter sample:

Your Contact Information

The Name of a Hiring Manager

The Name of a Company

1. First paragraph:

A specific statement about the position you apply for and a few key benefits that demonstrate suitability for the position.

2. Second paragraph:

Examples of accomplished and achieved results.

3. Third paragraph:

How you can contribute to the business's mission.

4. Conclusion:

Requesting a meeting and expressing gratitude.

5. Your Signature.

Application of Knowledge in Practice

There is no doubt that reading this article has increased your chances of getting hired. Having all the answers in hand you can start moving forward to creating your perfect cover letter. But how not to forget all the essential information and structure it in the head? Here is a digest of all tips as to what makes a good cover letter:

  • An attractive and well-planned cover letter will help you stand out and land an interview.
  • The cover letter should show the employer what the company will get from you.
  • It is crucial to be attentive to the format of your cover letter, avoid large volumes and be careful with the style.
  • Use sample cover letters for internal positions to make sure your document does not contain any errors.

After reading, you are still not sure how to write a cover letter for internal positions and maybe you need a professional content writer help? Try our Skillhub's cover letter writing service . You'll get an adjusted cover letter for your potential job position. In case you a need a perfect resume to stand over other candidates, our executive resume writing service is over there. Our professional experts are always happy to have your back and consult you about career writing !

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Promotion Cover Letter For An Internal Position

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  • Write a positive draft. Your letter should confirm that you believe the person is a strong candidate for the job with no reservations;
  • Use action verbs to describe your accomplishments, skills, and strengths.
  • Use of the active voice indicates that you completed tasks and demonstrated desirable behaviors. The passive voice can indicate that events happened to you and tasks would have been completed whether you were there or not.
  • How you performed the responsibilities required for the position or role. A glowing reference letter will include how you exceeded expectations in your position/role, even if it is only in one area.
  • Descriptions of your contributions to the work/academic environment, whether in regards to your
  • work habits, such as completed tasks on time, or your personal strengths, for example, you are collegial and supportive.
  • • If possible, a statement indicating that the referee would re-hire you or collaborate with you on another project. People may also work several times for the same organization and it is beneficial for you if the letter indicates that you worked for or with the referee several times or that they expect to work with you in the future.
  • The referee’s contact information including his or her full name, appropriate title, address, phone number, and/or e-mail address.
  • Focus on the most important qualifications that you have experienced and might be relevant for the new employer;
  • Follow the request instructions from the person you write the letter for, if reasonable.
  • Structured and written to highlight your strengths;
  • Brief, preferably one page or two pages in length;
  • Clean, error-free, and easy to read;
  • Immediately clear about your name and the position you are seeking;
  • Download this standard business letter format and amend it according to your desired content and tone...

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Cover Letters for an Internal Position or Promotion

Promotion Cover Letter Writing Tips and Examples

writing a cover letter for internal promotion

What to Include in Your Cover Letter

  • Sample Cover Letter for Promotion
  • Email Job Promotion Letter

Applying for a Transfer

More about getting promoted.

When you're being considered for an  internal position  or a promotion, you may need to  write a cover letter  to officially apply for the new position within your company.

What should you write in a cover letter for a job at a company where you already work? What's the best way to frame your credentials to secure a promotion?

A job promotion cover letter should clearly explain your interest in the job and delineate  how you are qualified for the position . The letter should also recap the experience you have had, your knowledge of your employer’s current mission and needs, and the progressive growth you have enjoyed within the company.

Don't presume that the hiring manager or department manager reviewing your qualifications will know your background just because you work for the company.

Sharing the specific details of your history with the organization will help earn  your resume a closer look  and ensure that your qualifications get noticed.

This is especially true when applying for a position at a large company. Also be prepared to discuss these  qualifications during job interviews .

See below for a general cover letter for a job promotion, as well as an email cover letter written for a retail position.

Sample Cover Letter for an Internal Position or Promotion

This is a cover letter example for an internal position. Download the internal position cover letter template (compatible with Google Docs and Word Online) or see below for more examples.

Lewis Applicant 123 Main Street Anytown, CA 12345 555-555-5555 lewis.applicant@email.com

August 4, 2021

Julia Lee Director, Communications ACME Retail 123 Business Rd. Business City, NY 54321

Dear Ms. Lee,

I would like to formally apply for the Assistant Communications Manager position in the Corporate Communications Department. As you are aware, I have had extensive experience with Acme Retail starting when I participated in your summer editorial intern program while I was still in college.

Since then I have been advanced through progressively more responsible positions in both the Human Resources and Marketing Departments. During my tenure, I have developed exceptional writing and editing skills and have designed and implemented highly successful communications strategies at the departmental level.

I have also demonstrated my ability to work with leaders across business units and multiple lines of business, consistently earning exemplary scores on my annual performance evaluations by my supervisors.

In addition, I have been responsible for benefits communications and employee relations, as well as liaising with the company's clients and vendors to ensure that all projects are completed by established milestones.

These are just a few examples of my accomplishments and contributions to our company. I hope that you will find that this brief view, in combination with the attached resume, describes a dedicated employee of Acme Retail with the experience and skills to meet or exceed the requirements of the position of Assistant Communications Manager.

I appreciate your consideration and look forward to discussing this opportunity for promotion with you at your convenience. Please let me know if there is any other information I can provide that will support my candidacy for this promotion.

Best regards,

Signature (hard copy letter)

Lewis Applicant

Email Job Promotion Cover Letter

Here's an example of a letter or email message used to apply for a job promotion to a management position at a retail store:

Subject:  Application for Manager - Shoe Department

Dear Janice,

It was with great interest that I read that Human Resources is seeking applications for a new Manager in the Shoe Department. Please accept my resume for review and consideration for this role.

I have been with Casey's for a total of four years, two in my current position of Assistant Manager in the Children's Department, and two as a Sales Associate in the Junior Department. Before coming to Casy's, I worked for Mears as a Sales Associate in the Shoe Department as well as in the Men's Department.

With my experience in varied departments, I feel that I would be an asset as a Manager here at Casy's. In my capacity as an Assistant Manager, I successfully took on many of the managerial duties in the Children's Department last year when Suzy Smith was out on maternity leave, and I would welcome the opportunity to bring that same stability, energy, and dedication to the Shoe Department within the vacancy created by Amy Jenner's sudden departure.

I appreciate your consideration for this position. It has been a real pleasure to come to work every day since you hired me, and I thus look forward to continuing to grow in my career at Casy's.

Caroline Xao Assistant Manager, Shoes caroline.xo@caseys.com 555-555-1212

If you're seeking a transfer instead of a promotion, here's a transfer request letter example , a letter to use when you're relocating , and tips for requesting a transfer to a new job with your current employer.

When you're working on getting a promotion, it may take some effort to get noticed by management. There are ways you can enhance your promotability and lay a strong groundwork for a successful move up the career ladder.

Take the time to ensure you're in a perfect position to make the best impression at work and to  get that promotion you're seeking .

Key Takeaways

PROVIDE DETAILS: Remind your employer of your history with their company, of your contributions to their success, and of your dedication to their corporate mission and goals.

BE GRATEFUL: Express your appreciation for the opportunities the employer has given you to grow within your current job with them. This will also serve as a reminder to them that you have taken good advantage of the training and increased responsibilities they have offered you.

ENHANCE YOUR PROMOTABILITY: From the moment you accept an entry-level position with an employer you respect, look for opportunities to gain the skills that will position you to assume promotions to roles of greater responsibility in the future. 

IMAGES

  1. 21+ FREE Promotion Letter Templates

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  2. 50 Job Promotion Letters (100% Free Templates) ᐅ TemplateLab

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  3. Cover Letter Template Internal Promotion

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  5. Cover Letter for Internal Position & Promotion Examples

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  6. Internal Promotion Cover Letter

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VIDEO

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COMMENTS

  1. Cover Letter Examples for an Internal Position or Promotion

    Cover letter for promotion example. Dear Ms. Silverton, Delighted at the prospect of growing my career with Company ABC, I'm writing to apply for the open Administrative Assistant position. The opportunity to join your team two years ago as a Receptionist gave me the chance to work with a highly talented team in an exciting industry.

  2. Cover Letter for Internal Position & Promotion Examples

    Cover letter for promotion example. Although similar to a general cover letter for an internal position, a promotion cover letter differs in two key ways. First, a cover letter for a promotion specifically emphasizes your higher-level experience.For instance, if you're looking to land a managerial role, provide examples of management experience you've acquired as an employee.

  3. How To Write A Cover Letter For An Internal Position Or Promotion (with

    Tips for writing a promotion or internal cover letter. You should never assume that you will get the position just because you have experience within the company. You should also stick to a professional format when writing your letter. Here are some more tips to keep in mind when writing your cover letter for a promotion or an internal position ...

  4. Cover Letters for an Internal Position or Promotion

    Promotion Cover Letter Writing Tips and Examples. By. Alison Doyle. Updated on March 8, 2022. In This Article. What to Include in Your Cover Letter. Sample Cover Letter for Promotion. Email Job Promotion Letter. Applying for a Transfer.

  5. Internal Promotion Cover Letter: Writing Guide and Samples

    A well-written internal promotion cover letter can greatly strengthen your application and can shed more light on why and how you are the ideal candidate for the promotion. Your internal promotion cover letter can also distinguish you from other applicants by highlighting your experiences, qualifications, and track record within the company.

  6. How to Write a Cover Letter for an Internal Position

    Part 1: Introduction. Like a typical cover letter, you'll want to open by formally greeting the hiring manager for the position and introducing yourself. However, your introduction should reflect your familiarity with the hiring manager. For example, if you're writing to your current manager about a promotion, you wouldn't need to ...

  7. Cover Letter for Internal Position or Promotion Examples

    We got you. Our cover letter for promotion comes from Alejandro, a junior developer in a software house, looking to progress to a normal developer position with more pay and perks. Example #2: Cover Letter for Promotion. Alejandro S. White. 4917 Yorkshire Circle.

  8. Cover Letter for Internal Position or Promotion in 2024

    1. Create a professional internal cover letter header that will include: Your name and exact job title in the top left corner. The necessary contact information, such as your phone number and email address. Add the city and date right below your personal information.

  9. Cover Letter for Internal Position or Promotion in 2024

    Writing a cover letter for an internal position or promotion requires a strategic approach. By highlighting your relevant experiences and qualifications, expressing your interest and enthusiasm, and showcasing the value you would bring to the team, you can increase your chances of standing out and landing the role.

  10. Cover Letter for Internal Position or Promotion

    1. Write a strong introduction. Writing a cover letter introduction for an internal position differs from how you'd write one for a job at a different company. While you'd normally start a cover letter by giving your name and work history and outlining your qualifications for the job, the content of an internal cover letter introduction ...

  11. How To Create A Cover Letter For An Internal Position

    When writing a cover letter for promotion, highlight the soft skills that you've learned, like communication, collaboration, and problem-solving skills. Show gratitude to your current manager as well as the hiring manager whose reading the document. Creating a cover letter from scratch isn't easy. We totally get it!

  12. Writing a Cover Letter for an Internal Position or Promotion

    Your cover letter gives you an ultimate chance to communicate the specific reason why you are the ideal candidate for the role. So, it is important to create a targeted cover letter to make a positive impression and capture the hiring manager's attention. To do this effectively, review the description thoroughly and note all the requirements ...

  13. How To Write A Cover Letter for an Internal Position With ...

    Writing a cover letter for an internal position is beneficial for various reasons, including showcasing your achievements, demonstrating your understanding of the company, and expressing your interest in the new role. A well-written cover letter allows you to: ... Example 1: Cover Letter for an Internal Promotion.

  14. How to Write a Cover Letter for an Internal Position and Examples

    Step 2: Start on a strong note. Avoid saving the best for last when writing a cover letter. Hiring managers are pressed for time, so pay special attention to your introduction. This is where you'll catch their attention. Here are some tips for making a great first impression in your cover letter intro :

  15. How to Write a Cover Letter for an Internal Position

    5. Sign-Off: End the internal job cover letter with a professional sign-off such as "Sincerely" or "Regards", and your name. 6. Your Contact Information: If you are sending the cover letter for an internal position by email, include your contact information in the body of the email, as well as under your sign-off.

  16. Cover Letter for Promotion : Writing Tips & Sample Examples

    When applying for a promotion, remember to use a formal cover letter for an internal position. Here are the tips to write the perfect promotion cover letter. Cover Letter for Promotion - Writing Tips. Mention you're essential particulars, especially if you are in a big company. The things to mention include - your current department, the ...

  17. Cover Letter for an Internal Position or Promotion

    A cover letter of interest for an internal position will set you apart as a strong candidate for promotion. While a resume is a document that summarizes your accomplishments, education, skills, the main purpose of a cover letter is to show your motivation to get promoted. Your speech should be strong and confident enough to convince the HR ...

  18. Tips for a Great Internal Position Cover Letter

    The best way to write an internal position cover letter is to use a cover letter template and example. Here's a great one to start your job application: Dear Mr. Smith, I have wanted to work in the marketing department of Company Name for the over eight years that I've worked here. This provided me with the motivation to work even harder at ...

  19. Top Well-Performed Cover Letter for Internal Positions

    An appropriate cover letter format must include the following blocks: 1. Appeal. It is desirable to address the letter to a specific person. 2. The body of a letter. This part of an internal position cover letter consists of two integral elements. The first is a short explanation of your motivation. The second is a statement relating to your ...

  20. Promotion Cover Letter For An Internal Position

    Our Recommendation letters for internal promotion templates have ways to grab your employers' attention. Every detail of importance of your letter is taken into account. After downloading and filling in the blanks, you can customize every detail, typography, font size, and appearance of your cover letter and finish in minutes.

  21. Cover Letters for an Internal Position or Promotion

    Review these examples and writing tips. When you're being considered for a promotion or internal position, you may need to write a cover letter to apply. Skip to content

  22. How to Write an Internship Cover Letter: 9 Tips (+ Examples)

    One thing is clear: cover letters matter. How to write a cover letter for an internship A cover letter is your chance to stand out from the crowded applicant pool. In this section, you'll learn nine high-impact tips for crafting a cover letter that highlights your professionalism, aspirations, and qualifications. 1.