indian fast food restaurant business plan

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Indian Restaurant Business Plan Sample

FEB.07, 2014

Famous Indian Executive Chefs like Suvir Saran, born in New Delhi and working in New York, have introduced the U.S. to the delicious flavors of traditional Indian foods. Just as importantly, the chefs have inspired others to bring true Indian home cooking to the industry. The industry is booming as diners prove over and over again that they appreciate the expert use of spices like curry in dishes that uniquely blend flavors and textures. Opening a indian restaurant business plan requires a great deal of advance planning of restaurant business, which is why there is always a long delay between the announcement of a new eatery and the grand opening.

The Indian restaurant business plan will includes in-depth analysis of markets, competitions, and finances.

• Restaurant location and whether the space is leased or owned.
• Restaurant style, i.e. high end, family dining, full service, buffet style.
• Planned amenities like adding a lounge, serving alcohol, or providing entertainment.
• Additional services offered like carry-out, home delivery, specially priced lunch buffets, and catered events.
• Ethnic or regional Indian food menu options and other options like American or international foods.
• Market analysis supporting location in terms of traffic and clientele.
• Legal structure, i.e. sole owner, partnership, or corporation.
• Startup costs, including dining room and lounge furnishings, kitchen equipment, space remodeling, office equipment and software, security system, etc.
• Restaurant design style, including theme, patio arrangement, table setups, etc.
• Negotiated vendor contracts, paying special attention to sources for exotic or unique recipe ingredients.
• Staff requirements, i.e. chef or cook, kitchen and dining room staff, shift managers, lounge staff.
• Customer demographics, i.e. couples, families, business people, tourists, and so on.

The restaurant owner’s industry knowledge and experience is a critical factor in attracting investors. The complex nature of running a restaurant means the owner and manager need to know how to price menu items based on frequently changing ingredient prices, maintain a steady supply of supplies and ingredients, meet health department standards, and manage the inherent risks like seasonal fluctuations and shortages. One of the common mistakes restaurants make is starting out too big at the time of the grand opening, and in the process creating too much overhead while trying to build the indian restaurant business plan . A better approach is to start smaller and grow by developing customer loyalty and through marketing and word-of-mouth references.

There is a high failure rate in the restaurant industry, and one reason is lack of planning for risk mitigation. OGS Capital has extensive experience working with restaurateurs during the planning stages of a restaurant venture and developing a indian restaurant business plan as a roadmap for startup and growth.

Download Ethnic Indian Restaurant Food Business Plan Sample in pdf

Professional writers OGS capital specialized also on a theme such as food retail business plan , delivery food business plan , meal prep business plan , hot dog stand business plan , seafood business plan , business plan for a pizza shop also help write a business plan for the investor and etc.

OGSCapital’s team has assisted thousands of entrepreneurs with top-rate business plan development, consultancy and analysis. They’ve helped thousands of SME owners secure more than $1.5 billion in funding, and they can do the same for you.

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How to Start Fast Food Business in India (Business Plan & Profit)

Consider opening a fast food restaurant if you want to launch a business in the food sector. Starting a fast food business in India is not a bad idea because people currently prefer them to save time.

Fast food is a type of food that is served quickly after being mass-produced. You have the flexibility to enter the fast food business because it is mostly a customer-driven sector, and you can pick your own degree of competition!

In India, this industry is expanding at a rate of 40% each year, and several well-known local and international players are competing to claim the largest market share.

How to Start a Fast Food Business in India?

A fast-food restaurant, also known as a QSR (Quick Service Restaurant) , does not require customers to wait and dine at their location; instead, they can simply order and pick their things; as a result, the demand for workers is increasing in fast-food restaurant cultures.

If you are wondering how to start a small fast-food business in India , then you should know that opening a small fast-food restaurant doesn’t require a big investment. It’s not necessary to go out of your way to make preparations for stunning décor or exquisite tableware. Finding and training new employees is much simpler.

Additionally, you don’t need to stress about hiring a chef that attended a top culinary institute. You only need to concentrate on offering prompt service and delicious meals.

The fast food business has the added benefit of not experiencing economic downturns as regular restaurants do. Fast food establishments are not as expensive as fine dining restaurants and luxury cafés. As a result, unlike their more expensive competitors, a significant change in economic policy or the country’s financial status has little impact on these eateries.

By taking over a larger chain’s franchise, which will provide partially cooked food and supplies as well as standardized materials, you can launch your own fast food business. Or you could select a food truck or a fast-casual eatery. There won’t be much table service at a fast-casual restaurant. You could even start a fast-food restaurant with the following menu items: burgers, fries, fried chicken or fish, pizza, ice cream, etc.

To start a small fast-food business in India, an aspirant restaurateur can follow this fast-food center business plan in India:

• Market Research – Study the market and the consumer preferences in the region you want to serve first. In order to provide them with food and services, they would enjoy, research your target customers and pick the appropriate niche.
• Make a business plan – To oversee the progress of the work, a well-thought fast food center business plan in India is required. Additionally, it will help you in gaining investor funding or bank loans.
• Locate a space – Your fast food restaurant should be situated in a busy area, such as a market, to attract customers. The location should have access to electricity, gas, and water. There must be nearby access to grocery supplies. The proposed kitchen space should have proper ventilation to allow exhaust smoke to exit.
• Create the outlet – You must correctly plan your food outlet after reserving a space for it. Fast food restaurants are common gathering spots for families, thus they should be kid-friendly. Along with the food you’ll serve, the cutlery, tables, and seats, as well as the background music you wish to play, are all crucial.
• Smart Hiring – Hiring experienced staff, such as accountants, chefs, cleaners, managers, and waiters, is one of the most important factors for the efficient operation of your business. Your staff members should preferably have previous experience in the food service sector. Employee happiness contributes to a prosperous business. You should try rewarding new hires with bonuses in addition to giving them the necessary training.
• Include wholesome foods – It is a good idea to provide healthy options on the menu, such as fresh fruits, salads, white and grilled meat, etc., in addition to the typical fast food. This will reflect an effort to appeal to consumers who are concerned about their health.
• Technology – POS is the most important and essential component of a successful fast food corner business plan in India. It is important for any restaurant or food outlet’s successful operation and management. Pick a customized , point-of-sale system that is designed with quick-service restaurants in mind. You need to include hospitality point-of-sale systems to guarantee accuracy and facilitate quick service. This allows the kitchen staff to see orders placed at the front desk.

Also, read: What is Menu Engineering? Increase your Restaurant Profit 25 Food Business Ideas in India [With Low Investment]

Cost of running a Fast Food Business in India

Particularly when compared to fine dining restaurants, quick service restaurants don’t require a big investment. You don’t have to spend a lot of money on décor or opulent seating, but you do need to take into account some fundamental factors like leasing prices, staffing costs, and maintenance costs. With an investment of 3-4 lakhs, you can start a small fast-food business in India. Although this number might appear unbelievable, it is actually achievable! This is how:

Rental Costs

To fit your kitchen and counter, you need a space of roughly 500 square feet. Keep the counter and serving zone to 100 square feet and use the rest of the space for sitting. It should cost between Rs.40,000 and Rs.50,000 per month to rent a place this size in a decent area.

Kitchen Equipment

Don’t skimp on quality when it comes to the utensils you use. Setting up your kitchen can initially cost you about Rs. 2.5 Lakhs. Once operations are in place and running, your only ongoing expenses will be for raw ingredients like vegetables, oil, and spices.

Marketing your fast food business is a vital step. Next, create a theme for your menu and restaurant website that aligns with your brand image. Make sure to collaborate with food bloggers and Instagram influencers. Millions of people can discover about your recently launched little fast food restaurant this way. Make sure your eatery is featured on websites and GMB where customers can submit reviews and ratings for various meals. You should prepare to invest roughly Rs. 40,000 on marketing while you’re just getting started.

You need to have a well-trained crew who can manage the ups and downs of running a restaurant. A minimum of three or four employees must be present at all times in a small fast-food establishment. At least two chefs who are familiar with the food and culinary tools as well as how to manage the kitchen autonomously are required. Typically, a chef makes between Rs. 14,000 and Rs. 15,000 per month, while the others who work with the chefs are paid between Rs. 6,000 and Rs. 8,000 per month.

If you are thinking about how to start a small fast food business in India, even a small one, you must have several licenses. A food license from FSSAI is required. Additionally, a license for an eating facility must be obtained from the city’s police commissioner. Within the first 30 days of operation, you must also get a Shop & Establishment License for your fast food establishment.

Two extra licenses are required to show that your business has no negative environmental effects: a Fire Safety Clearance and a Certificate of Environmental Clearance. You should have a budget of around Rs.18,000 for licensing overall.

Also, read – What licenses are needed to start a restaurant in India

One of the most vital factors of fast food center business plans in India is having a speedy and effective point of sale system. Every daily transaction is recorded, and all of the data entered is properly saved. Additionally, this data may be used in the future to evaluate performance or develop client loyalty programs. Today’s POS systems for restaurants can also be accessed via a mobile device from various locations. You should expect to pay between Rs. 25,000 to Rs. 30,000 for this overall.

Furniture and Fixtures

You don’t need to put too much effort into making a tiny Quick Service Restaurant seem upscale. Instead, you should make sure to select solid furniture for seating and the correct amount of lighting for the place. Don’t bother looking for lovely lamps or accessories. Make sure the color scheme you choose is straightforward and has a proper quick-bite experience. You must budget between Rs.20,000 and Rs.25,000 for furniture and fixtures.

Wrapping Up

For starters, fast food is far less expensive than fine dining or five-course meals. Next, it normally doesn’t take long to prepare, and guests are handed their orders in a couple of minutes.

It’s ideal for getting a quick snack at a small fast-food restaurant because the cuisine is delicious and reasonably priced. It can be very satisfying to run a fast food establishment in terms of profit margin. So, don’t think twice and get started with this easy fast food corner business plan in India.

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How to write a business plan for an indian restaurant?

Creating a business plan for an indian restaurant is an essential process for any entrepreneur. It serves as a roadmap that outlines the necessary steps to be taken to start or grow the business, the resources required, and the anticipated financial outcomes. It should be crafted with method and confidence.

This guide is designed to provide you with the tools and knowledge necessary for creating an indian restaurant business plan, covering why it is so important both when starting up and running an established business, what should be included in your plan, how it should be structured, what tools should be used to save time and avoid errors, and other helpful tips.

We have a lot to cover, so let's get to it!

In this guide:

Why write a business plan for an indian restaurant?

• What information is needed to create a business plan for an indian restaurant?
• What goes in the financial forecast for an indian restaurant?
• What goes in the written part of an indian restaurant business plan?
• What tool can I use to write my indian restaurant business plan?

Being clear on the scope and goals of the document will make it easier to understand its structure and content. So before diving into the actual content of the plan, let's have a quick look at the main reasons why you would want to write an indian restaurant business plan in the first place.

To have a clear roadmap to grow the business

It's rarely business as usual for small businesses. The economy follows cycles where years of growth are followed by recessions, and the business environment is always changing with new technologies, new regulations, new competitors, and new consumer behaviours appearing all the time...

In this context, running a business without a clear roadmap is like driving blindfolded: it's dangerous at best. That's why writing a business plan for an indian restaurant is essential to create successful and sustainable businesses.

To write an effective business plan, you will need to take stock of where you are (if you are already in business) and where you want the business to go in the next three to five years.

Once you know where you want your indian restaurant to be, you'll have to identify:

• what resources (human, equipment, and capital) are needed to get there,
• at what pace the business needs to progress to get there in time,
• and what risks you'll face along the way.

Going through this process regularly is beneficial, both for startups and existing companies, as it helps make informed decisions about how best to allocate resources to ensure the long-term success of the business.

To maintain visibility on future cash flows

Businesses can go for years without making a profit, but they go bust as soon as they run out of cash. That's why "cash is king", and maintaining visibility on your indian restaurant's future cash flows is critical.

How do I do that? That's simple: you need an up-to-date financial forecast.

The good news is that your indian restaurant business plan already contains a financial forecast (more on that later in this guide), so all you have to do is to keep it up-to-date.

To do this, you need to regularly compare the actual financial performance of your business to what was planned in your financial forecast, and adjust the forecast based on the current trajectory of your business.

Monitoring your indian restaurant's financial health will enable you to identify potential financial problems (such as an unexpected cash shortfall) early and to put in place corrective measures. It will also allow you to detect and capitalize on potential growth opportunities (higher demand from a given segment of customers for example).

To secure financing

Whether you are a startup or an existing business, writing a detailed indian restaurant business plan is essential when seeking financing from banks or investors.

This makes sense given what we've just seen: financiers want to ensure you have a clear roadmap and visibility on your future cash flows.

Banks will use the information included in the plan to assess your borrowing capacity (how much debt your business can support) and your ability to repay the loan before deciding whether they will extend credit to your business and on what terms.

Similarly, investors will review your plan carefully to assess if their investment can generate an attractive return on investment.

To do so, they will be looking for evidence that your indian restaurant has the potential for healthy growth, profitability, and cash flow generation over time.

Now that you understand why it is important to create a business plan for an indian restaurant, let's take a look at what information is needed to create one.

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Information needed to create a business plan for an indian restaurant

Drafting an indian restaurant business plan requires research so that you can project sales, investments and cost accurately in your financial forecast, and convince the reader that there is a viable commercial opportunity to be seized.

Below, we'll focus on three critical pieces of information you should gather before starting to write your plan.

Carrying out market research for an indian restaurant

Before you begin writing your business plan for an indian restaurant, conducting market research is a critical step in ensuring precise and realistic financial projections.

Market research grants you valuable insights into your target customer base, competitors, pricing strategies, and other crucial factors that can impact the success of your business.

In the course of this research, you may stumble upon trends that could impact your indian restaurant.

You may find that customers prefer traditional Indian dishes over fusion food, and that they could be more likely to purchase meals that are a bit spicier than average.

Such market trends play a pivotal role in revenue forecasting, as they provide essential data regarding potential customers' spending habits and preferences.

By integrating these findings into your financial projections, you can provide investors with more accurate information, enabling them to make well-informed decisions about investing in your indian restaurant.

Developing the marketing plan for an indian restaurant

Before delving into your indian restaurant business plan, it's imperative to budget for sales and marketing expenses.

To achieve this, a comprehensive sales and marketing plan is essential. This plan should provide an accurate projection of the necessary actions to acquire and retain customers.

Additionally, it will outline the required workforce to carry out these initiatives and the corresponding budget for promotions, advertising, and other marketing endeavours.

By budgeting accordingly, you can ensure that the right resources are allocated to these vital activities, aligning them with the sales and growth objectives outlined in your business plan.

The staffing and equipment needs of an indian restaurant

As you embark on starting or expanding your indian restaurant, having a clear plan for recruitment and capital expenditures (investment in equipment and real estate) is essential for ensuring your business's success.

Both the recruitment and investment plans must align with the timing and level of growth projected in your forecast, and they require appropriate funding.

Staffing costs for an Indian restaurant could include wages for a head chef, sous chef, kitchen assistants, servers and dishwashers. Equipment costs could include a stove, oven, refrigerator, pots, pans, cutlery, dishes, glasses, and other kitchen supplies.

To create a realistic financial forecast, you also need to consider other operating expenses associated with the day-to-day running of your business, such as insurance and bookkeeping.

With all the necessary information at hand, you are ready to begin crafting your business plan and developing your financial forecast.

What goes into your indian restaurant's financial forecast?

The objective of the financial forecast of your indian restaurant's business plan is to show the growth, profitability, funding requirements, and cash generation potential of your business over the next 3 to 5 years.

The four key outputs of a financial forecast for an indian restaurant are:

• The profit and loss (P&L) statement ,
• The projected balance sheet ,
• The cash flow forecast ,
• And the sources and uses table .

Let's look at each of these in a bit more detail.

The projected P&L statement

The projected P&L statement for an indian restaurant shows how much revenue and profits your business is expected to generate in the future.

Ideally, your indian restaurant's P&L statement should show:

• Healthy growth - above inflation level
• Improving or stable profit margins
• Positive net profit

Expectations will vary based on the stage of your business. A startup will be expected to grow faster than an established indian restaurant. And similarly, an established company should showcase a higher level of profitability than a new venture.

The forecasted balance sheet of your indian restaurant

The projected balance sheet of your indian restaurant will enable the reader of your business plan to assess the overall financial health of your business.

It shows three elements: assets, liabilities and equity:

• Assets: are productive resources owned by the business, such as equipment, cash, and accounts receivable (money owed by clients).
• Liabilities: are debts owed to creditors, lenders, and other entities, such as accounts payable (money owed to suppliers).
• Equity: includes the sums invested by the shareholders or business owners and the profits and losses accumulated by the business to date (which are called retained earnings). It is a proxy for the value of the owner's stake in the business.

Analysing your indian restaurant projected balance sheet provides an understanding of your indian restaurant's working capital structure, investment and financing policies.

In particular, the readers of your plan can compare the level of financial debt on the balance sheet to the equity value to measure the level of financial risk (equity doesn't need to be reimbursed, while financial debt must be repaid, making it riskier).

They can also use your balance sheet to assess your indian restaurant's liquidity and solvency:

• A liquidity analysis: focuses on whether or not your business has sufficient cash and short-term assets to cover its liabilities due in the next 12 months.
• A solvency analysis: takes and longer view to assess whether or not your business has the capacity to repay its debts over the medium-term.

The cash flow forecast

As we've seen earlier in this guide, monitoring future cash flows is the key to success and the only way of ensuring that your indian restaurant has enough cash to operate.

As you can expect showing future cash flows is the main role of the cash flow forecast in your indian restaurant business plan.

It is best practice to organise the cash flow statement by nature in order to show the cash impact of the following areas:

• Cash flow generated from operations: the operating cash flow shows how much cash is generated or consumed by the business's commercial activities
• Cash flow from investing activities: the investing cash flow shows how much cash is being invested in capital expenditure (equipment, real estate, etc.) either to maintain the business's equipment or to expand its capabilities
• Cash flow from financing activities: the financing cash flow shows how much cash is raised or distributed to financiers

Looking at the cash flow forecast helps you to make sure that your business has enough cash to keep running, and can help you anticipate potential cash shortfalls.

Your indian restaurant business plan will normally include both yearly and monthly cash flow forecasts so that the readers can view the impact of seasonality on your business cash position and generation.

The initial financing plan

The initial financing plan, also known as a sources and uses table, is a valuable resource to have in your business plan when starting your indian restaurant as it reveals the origins of the money needed to establish the business (sources) and how it will be allocated (uses).

Having this table helps show what costs are involved in setting up your indian restaurant, how risks are shared between founders, investors and lenders, and what the starting cash position will be. This cash position needs to be sufficient to sustain operations until the business reaches a break-even point.

Now that you have a clear understanding of what goes into the financial forecast of your indian restaurant business plan, let's shift our focus to the written part of the plan.

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The written part of an indian restaurant business plan

The written part of an indian restaurant business plan plays a key role: it lays out the plan of action you intend to execute to seize the commercial opportunity you've identified on the market and provides the context needed for the reader to decide if they believe your plan to be achievable and your financial forecast to be realistic.

The written part of an indian restaurant business plan is composed of 7 main sections:

• The executive summary
• The presentation of the company
• The products and services
• The market analysis
• The strategy
• The operations
• The financial plan

Let's go through the content of each section in more detail!

1. The executive summary

The executive summary, the first section of your indian restaurant's business plan, serves as an inviting snapshot of your entire plan, leaving readers eager to know more about your business.

To compose an effective executive summary, start with a concise introduction of your business, covering its name, concept, location, history, and unique aspects. Share insights about the services or products you intend to offer and your target customer base.

Subsequently, provide an overview of your indian restaurant's addressable market, highlighting current trends and potential growth opportunities.

Then, present a summary of critical financial figures, such as projected revenues, profits, and cash flows.

You should then include a summary of your key financial figures such as projected revenues, profits, and cash flows.

Lastly, address any funding needs in the "ask" section of your executive summary.

2. The presentation of the company

The second section in your indian restaurant's business plan should focus on the structure and ownership, location, and management team of the company.

The structure and ownership part provides an overview of the legal structure of the business, who the owners are and how much each has invested and owns. If you are seeking financing it is important that the reader gets a clear picture of which legal entity is receiving the funds, and who controls the business.

The location part should give an overview of the premises from which the company is operating, and why that location is of particular interest (catchment area, accessibility, amenities nearby, etc.).

When describing the location of your indian restaurant, you may highlight its potential for success by pointing out its proximity to a major business center and other attractions. You might also mention the area's growing population and the potential for a strong customer base. The area may also offer a robust transportation network, making it easy for customers to access your restaurant. Additionally, you could suggest that the area has a diverse cultural landscape, which could provide an ideal platform to introduce your restaurant's unique flavor and atmosphere.

Finally, you should introduce the management team. Explain each member's role, background, and experience.

It is also important to emphasize any past successes that the members of the management team have achieved, and how long they've been working together, as this will help potential lenders or investors understand why they should trust in their leadership.

3. The products and services section

The products and services section of your business plan should include a detailed description of the offerings that your company provides to its customers. 

For example, your indian restaurant might offer a variety of traditional dishes such as tandoori chicken, curries, and naan bread. It could also provide catering services for special events, like weddings or corporate parties. Additionally, you could offer delivery services to bring the food to customers' homes. These offerings would create a comprehensive dining experience for customers and enable them to enjoy authentic Indian cuisine wherever they are.

When drafting this section, you should be precise about the categories of products or services you sell, the types of customers you are targeting and how customers can buy them.

4. The market analysis

When you present your market analysis in your indian restaurant business plan, it's crucial to include detailed information about customers' demographics and segmentation, target market, competition, barriers to entry, and any relevant regulations.

The main objective of this section is to help the reader understand the size and attractiveness of the market while demonstrating your solid understanding of the industry.

Begin with the demographics and segmentation subsection, providing an overview of the addressable market for your indian restaurant, the key trends in the marketplace, and introducing different customer segments along with their preferences in terms of purchasing habits and budgets.

Next, focus on your target market, zooming in on the specific customer segments your indian restaurant aims to serve and explaining how your products and services fulfil their distinct needs.

For example, your target market might include young couples in their twenties. They may be looking for a casual atmosphere to enjoy a romantic evening out. They are likely to have a moderate budget and appreciate the flavors of Indian cuisine.

Then proceed to the competition subsection, where you introduce your main competitors and highlight what sets you apart from them.

Finally, conclude your market analysis with an overview of the key regulations applicable to your indian restaurant.

5. The strategy section

When crafting the strategy section of your business plan for your indian restaurant, it's important to cover several key aspects, including your competitive edge, pricing strategy, sales & marketing plan, milestones, and risks and mitigants.

In the competitive edge subsection, clearly explain what sets your company apart from competitors. This is particularly critical if you're a startup, as you'll be trying to establish your presence in the marketplace among entrenched players.

The pricing strategy subsection should demonstrate how you aim to maintain profitability while offering competitive prices to your customers.

For the sales & marketing plan, outline how you plan to reach and acquire new customers, as well as retain existing ones through loyalty programs or special offers.

In the milestones subsection, detail what your company has achieved thus far and outline your primary objectives for the coming years by including specific dates for expected progress. This ensures everyone involved has clear expectations.

Lastly, in the risks and mitigants subsection, list the main risks that could potentially impact the execution of your plan. Explain the measures you've taken to minimize these risks. This is vital for investors or lenders to feel confident in supporting your venture - try to proactively address any objection they might have.

Your Indian restaurant could face the risk of being unable to meet customer demand. If your restaurant is popular, you may find yourself unable to meet the needs of your customer base, resulting in dissatisfied or lost customers. Another risk you could face is fluctuating food prices. The cost of ingredients and supplies needed to run an Indian restaurant could vary over time, leading to higher costs and potentially reduced profits. Additionally, if the prices of your menu items do not keep up with the fluctuating costs, it could lead to customer dissatisfaction.

6. The operations section

The operations of your indian restaurant must be presented in detail in your business plan.

The first thing you should cover in this section is your staffing team, the main roles, and the overall recruitment plan to support the growth expected in your business plan. You should also outline the qualifications and experience necessary to fulfil each role, and how you intend to recruit (using job boards, referrals, or headhunters).

You should then state the operating hours of your indian restaurant - so that the reader can check the adequacy of your staffing levels - and any plans for varying opening times during peak season. Additionally, the plan should include details on how you will handle customer queries outside of normal operating hours.

The next part of this section should focus on the key assets and IP required to operate your business. If you depend on any licenses or trademarks, physical structures (equipment or property) or lease agreements, these should all go in there.

Your Indian restaurant may have key assets such as the recipes for your signature dishes and the furniture used in the restaurant. Additionally, your restaurant might have intellectual property such as the name of the business and/or the logo. Protecting these key assets and IP is important to ensure the success of your business.

Finally, you should include a list of suppliers that you plan to work with and a breakdown of their services and main commercial terms (price, payment terms, contract duration, etc.). Investors are always keen to know if there is a particular reason why you have chosen to work with a specific supplier (higher-quality products or past relationships for example).

7. The presentation of the financial plan

The financial plan section is where we will present the financial forecast we talked about earlier in this guide.

Now that you have a clear idea of what goes in your indian restaurant business plan, let's look at the solutions you can use to draft yours.

What tool should I use to write my indian restaurant's business plan?

There are two main ways of creating your indian restaurant business plan:

• Using specialized business planning software,
• Hiring a business plan writer.

Using an online business plan software for your indian restaurant's business plan

Using online business planning software is the most efficient and modern way to write an indian restaurant business plan.

There are several advantages to using specialized software:

• You can easily create your financial forecast by letting the software take care of the financial calculations for you without errors
• You are guided through the writing process by detailed instructions and examples for each part of the plan
• You can access a library of dozens of complete business plan samples and templates for inspiration
• You get a professional business plan, formatted and ready to be sent to your bank or investors
• You can easily track your actual financial performance against your financial forecast
• You can create scenarios to stress test your forecast's main assumptions
• You can easily update your forecast as time goes by to maintain visibility on future cash flows
• You have a friendly support team on standby to assist you when you are stuck

If you're interested in using this type of solution, you can try The Business Plan Shop for free by signing up here .

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Hiring a business plan writer to write your indian restaurant's business plan

Outsourcing your indian restaurant business plan to a business plan writer can also be a viable option.

Business plan writers are experienced in writing business plans and adept at creating financial forecasts without errors. Furthermore, hiring a consultant can save you time and allow you to focus on the day-to-day operations of your business.

However, hiring business plan writers is expensive as you are paying for the software used by the consultant, plus their time, and their profit margin of course.

From experience, you need to budget at least £1.5k ($2.0k) excluding tax for a complete business plan, more if you need to make changes after the initial version (which happens frequently after the initial meetings with lenders or investors).

You also need to be careful when seeking investment. Investors want their money to be used to grow the business, not spent on consulting fees. Therefore, the amount you spend on business plan writing services (and other consulting services such as legal services) needs to be negligible relative to the amount raised.

The other drawback is that you usually don't own the business plan itself: you just get the output, while the actual document is saved in the consultant's business plan software - which makes it difficult to maintain the document up to date without hiring the consultant on a retainer.

For these reasons, outsourcing the indian restaurant business plan to a business plan writer should be considered carefully, weighing both the advantages and disadvantages of hiring outside help.

Ultimately, it may be the right decision for some businesses, while others may find it beneficial to write their business plan using online software.

Why not create your indian restaurant's business plan using Word or Excel?

Using Microsoft Excel and Word (or their Google, Apple, or open-source equivalents) to write an indian restaurant business plan is a terrible idea.

For starters, creating an accurate and error-free financial forecast on Excel (or any spreadsheet) is very technical and requires both a strong grasp of accounting principles and solid skills in financial modelling.

As a result, it is unlikely anyone will trust your numbers unless - like us at The Business Plan Shop - you hold a degree in finance and accounting and have significant financial modelling experience in your past.

The second reason is that it is inefficient. Building forecasts on spreadsheets was the only option in the 1990s and early 2000s, nowadays technology has advanced and software can do it much faster and much more accurately.

And with the rise of AI, software is also becoming smarter at helping us detect mistakes in our forecasts and helping us analyse the numbers to make better decisions.

Also, using software makes it easy to compare actuals vs. forecasts and maintain our forecasts up to date to maintain visibility on future cash flows - as we discussed earlier in this guide - whereas this is a pain to do with a spreadsheet.

That's for the forecast, but what about the written part of my indian restaurant business plan?

This part is less error-prone, but here also software brings tremendous gains in productivity:

• Word processors don't include instructions and examples for each part of your business plan
• Word processors don't update your numbers automatically when they change in your forecast
• Word processors don't handle the formatting for you

Overall, while Word or Excel may be viable options for creating an indian restaurant business plan for some entrepreneurs, it is by far not the best or most efficient solution.

• Using business plan software is a modern and cost-effective way of writing and maintaining business plans.
• A business plan is not a one-shot exercise as maintaining it current is the only way to keep visibility on your future cash flows.
• A business plan has 2 main parts: a financial forecast outlining the funding requirements of your indian restaurant and the expected growth, profits and cash flows for the next 3 to 5 years; and a written part which gives the reader the information needed to decide if they believe the forecast is achievable.

We hope that this in-depth guide met your expectations and that you now have a clear understanding of how to write your indian restaurant business plan. Do not hesitate to contact our friendly team if you have questions additional questions we haven't addressed here.

Also on The Business Plan Shop

• How to write a business plan to secure a bank loan?
• Key steps to write a business plan?
• Top mistakes to avoid in your business plan

Do you know entrepreneurs interested in starting or growing an indian restaurant? Share this article with them!

Founder & CEO at The Business Plan Shop Ltd

Guillaume Le Brouster is a seasoned entrepreneur and financier.

Guillaume has been an entrepreneur for more than a decade and has first-hand experience of starting, running, and growing a successful business.

Prior to being a business owner, Guillaume worked in investment banking and private equity, where he spent most of his time creating complex financial forecasts, writing business plans, and analysing financial statements to make financing and investment decisions.

Guillaume holds a Master's Degree in Finance from ESCP Business School and a Bachelor of Science in Business & Management from Paris Dauphine University.

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Opening an Indian Restaurant In USA Business Plan

Have you just immigrated to the United States from India, bringing with you your family’s legacy and the hope of opening an Indian restaurant?

Do you love Indian cuisine but are worried about how to start Indian restaurant in USA? You want to open Indian restaurant but you don’t have a lot of money and you’re considering your options. If this sounds like you, then read on for a simple but extensive guide on opening an Indian restaurant in the USA, which should answer all of your concerns.

Table of Contents

In the United States, how much would it take to opening an Indian restaurant?

A lot of money is required to open Indian restaurants in the United States. The range is from $80,000 to $600,000, with $340,000 as the midpoint.

Restaurant owners estimated a range of $3,046–$3,734 per seat per month for rent on leased premises. But depending on the city, the location, and the idea, certain Indian restaurants may have a cheaper starting cost.

Read:- How To Start An Airsoft Field Business? {Ultimate Guide}

In regards to starting a company, capital is not always the most crucial factor and an Indian restaurant business plan is a must. If you want to open Indian restaurant in the most powerful nation in the world, where competition is fierce, you’d do well to look for suitable partners. For these reasons, and with the hope that we may be a resource as you begin your entrepreneurial journey, we’ll go through the top 10 things you need to know before

1. You should locate reliable financiers.

Where do would-be company owners need to start? Funds, or the means through which you may make purchases. Moreover, how can we attract several solid investors who will help to open Indian restaurants without having to go into debt first?

By establishing credibility and getting expert input, we were able to prepare an Indian restaurant business plan that impressed our restaurant’s primary investors. Make a high-quality, comprehensive company strategy for the future, and everyone will be clamouring to work with you.

2. Decide a name for your restaurant

Indian restaurant business plan requires coming up with a name for your Indian restaurant. You should choose a catchy name that no one has used or is now using. Also, give some thought to the sort of business you want to form; once you do, and it is registered in an American state, there will be no going back.

Read:- How To Start A Skid Steer Business? 11 Easy Steps

3. The building process and infrastructure

When you’ve settled on a name, have secured funding, and written a solid Indian restaurant business plan, it’s time to start searching for a location to open Indian restaurant. You may start from scratch by purchasing property and constructing the necessary infrastructure, or you can choose an existing site that meets your requirements and either purchase it or rent it before making any modifications.

You may benefit from the second choice, which is popular among new business owners who don’t want to overcomplicate things at the outset.

4. Decoration

If you are wondering how to start Indian restaurant in USA, the next question to ask yourself is, “What type of décor do you want for the restaurant?” Should it have a classy appearance, or should it be warm and inviting? It’s not the same decorating a restaurant of a high post to create a place as warm, but rather more modest and humbler, so this will help you estimate the entire cost of decorating and furnishing your local.

5. Marketing and advertising plans

You need to prepare a solid marketing strategy for gaining exposure in your market area. You should consult a marketing expert before launching your business. Also, You need to be sure that the advertising strategy you use is successful in capturing the attention of your target market before you sink any money into it.

Read:- Starting A Body Scrub Business: Tips and Strategies {Ultimate Guide}

6. Recruiting New Workers

Opening an Indian restaurant cannot function without its staff. You will need to run many ads to find qualified people to fill the many roles in your restaurant, such as waiters, management, cooks, waitresses, chefs, bar managers, and security guards.

To keep up with the speed of meals and dinners in a decent way, you will need to engage a big number of personnel, which will translate to rather expensive spending on wages, as an Indian restaurant is often a huge and bustling location with a quick pace of meals.

7. Kitchenware

You should choose a reliable provider of catering equipment to offer the cutlery, and glassware required to serve a large number of customers quickly and efficiently at your Indian restaurant.

8. Adhere to US Food Regulations

Every eatery in the United States is required by law to follow the guidelines established by the U.S. Departments of Agriculture and Consumer Services, Business and Industry, and Health.

9. Kitchenware for a commercial establishment

Apart from the obvious necessities like napkins, forks, and plates, opening an Indian restaurant requires a large financial commitment to state-of-the-art commercial kitchen appliances like ovens, steam irons, refrigerators, stoves, coolers, pots, pans, mixers, and the like.

Read:- How To Start A Land Clearing Business? 11 Steps {Ultimate Guide}

10. Inventory

Once your restaurant is running at full capacity, you need to maintain meticulous records of everything consumed, discarded, leftover, and out of stock until replenished. How can you ensure proper daily supervision of everything? How? With the help of a thorough inventory.

 If you run a restaurant, you know how important it is to keep track of your supplies and ensure you have enough food and drink for each service by keeping an accurate inventory.

We hope this blog helped you to design your ideas about how to start Indian restaurant in USA. However, if you have confusions, please let us know.

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How to start a small fast food business in India

Indians are  crazyyy  over food. We are always ever ready to explore new cuisines and flavours in town. In fact, the Indian food market is the fastest growing industry globally with a CAGR of 9%, expecting to reach 6 lac crores by the financial year 2022-23. So, why not think of how to start a small fast food business in India.

Step-by-Step Process to Start a Food Business in India

• Business Plan 

Business Registration

• License and Permits 

Set-up your Business

Hire the staff, business plan.

Planning is the most crucial part of starting a business. Therefore, you need to sit down with the team and make a good plan. 

With this in mind, the questions and factors you should discuss for fast food center business plan in India are:

• What will be the name of your business?
• Where will you start the business (location)?
• How much investment is required?
• Who are your competitors?
• What are the products they are offering?
• What are the products you will sell?
• How will the shares be distributed?
• What are the materials and utensils you will require?
• Will you do eco-friendly packaging?
• How much is the profit margin?
• What are the prices your competitors are selling the product?
• What will be your prices?
• How to get the FSSAI license?
• What will be the business structure?
• Will you register as a proprietorship, partnership or company?
• What is an  auspicious day to start business in 2022 ?

To decide on a type of business, here are some opportunities with low investment and high returns.

Types of Small Fast Food Business in India

• QSR (Quick Service Restaurant)
• Home-Bakery
• Fast Food Hotspots
• Food Franchise (WOW momos, Amul, 1mg, Kwality Walls etc)

Investment 

To start your business, you will need sufficient funds to survive in the industry.

The investment required to start a small fast food business is  Rs.5 lacs - Rs. 7 lacs (minimum) .

If you have personal savings, that is great. However, if you are looking for an investment, you can go for the following options:

• Business Bank Loan
• Angel Investors
• Crowdfunding
• Funds for Government Schemes
• Financial Bootstrapping
• Friends and Family

After planning all the above details, register your business legally. 

Registering your business with the ministry of corporate affairs is mandatory in India.

You can register your business as any of the following:

• Private Limited  Company Registration
• Sole Proprietorship
• Partnership
• One Person Company
• Limited Liability Partnership

The decision of the structure depends on the factors like ownership, future expansion scale and type of business. 

Therefore, consult an expert by filling the form  >>  to help you choose the best structure for your business.

While getting your company registered, the business service provider also applies for your business PAN Card. 

So, as soon as you receive your business PAN Card apply for a  Business Bank Account  to start the business transactions.

License and Permits

Along with registration, also apply for licenses and local permits to start your small fast food business in India.

The mandatory licenses you will need are:

• FSSAI License:  It is a mandatory license for all food businesses to start in India. It ensures that the food served by you has passed all the quality checks prescribed by the government of India. 
• GST Registration:  It is necessary if your turnover exceeds Rs.20 lacs annually (Rs.10 lacs in north-eastern states). However, if your income is below the slab, you can operate without GST.
• Shop and Establishment Act License:  You will need to apply for a Shop and Establishment Act License for the shop/cafe/store/premises where you will start your business. 
• Liquor License : If you plan to serve any alcoholic drinks in your eatery.
• NOC (No-objection Certificate) : You will need some NOC's from the neighbourhood if you play music. Also, you will need a NOC from the Fire Department after they check your premises for the safety measures.

Apart from these, if you plan to start a small restaurant, you may need  6 major licenses required for restaurant in India.

Further, after planning, registration, investments and licenses, set up your space.

You will need a minimum of  200-250 sq ft  area for starting a small fast food business in India.

To find a location, get in touch with your local brokers to get the best deals.

After that, decide on a theme for your little food store and decorate it accordingly.

Install the electric fittings, furniture and light up your place. 

Buy the kitchen utensils, serving plates and spoons. Additionally, keep disposables to pack the food for delivery.

Get all the cooking items you need for the recipes. 

After that,  design a budget-friendly menu  and have chef special dishes and combos to attract customers.

To start a small fast food business, you will need at least  2 chefs  to cook delicious food as per your menu.

Also, hire at least  2 - 3 helpers  to help with cutting, chopping, packing and taking orders. 

As it is a small business you will not require more people initially.

After following the step-by-step process mentioned above, you can now start your business.

Grand Opening

Select a good day to initiate your business and plan an opening ceremony starting with an auspicious ritual or pooja.

You can invite a few close people or more if you want to for the opening and get your store decorated.

Also, you can offer a  free dish  or a  discount  in the opening week to attract a customer base.

Market your Food Business

Market your business through the following:

• Social media channels of your city. 
• Pamphlets in the newspaper 
• Advertise through radios in the cities like Delhi, Mumbai and Bangalore. Because even now people are fond of radios in the car and stay updated through it.
• Whatsapp Broadcast
• Be available on food delivery apps like Zomato and Swiggy to get more orders.
• Offer regular discounts and combos weekly.
• Put your food stalls in events like the Art Festival, Music Festival and other cultural or fun entertainment occasions of your city.

To conclude, I hope this helped you know how to start a small fast food business in India. 

The concept of a fast-food business is to serve in as little time as possible. Therefore, make sure you provide tasty food quickly and at a low cost.

So, when you open a small fast food business, keep the  thought of providing your customers with affordable and tasty food to stay energized and fulfilled  throughout.

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Fast Food Business Plan Template

Over the past 20+ years, we have helped over 7,000 entrepreneurs and business owners create business plans to start and grow their fast foods.

Below are links to each section of your fast food business plan template:

Next Section: Executive Summary >

Fast Food Business Plan FAQs

What is the easiest way to complete my fast food business plan.

Growthink's Ultimate Fast Food Business Plan Template allows you to quickly and easily complete your Fast Food Restaurant Business Plan.

Where Can I Download a Fast Food Business Plan PDF?

You can download our fast food restaurant business plan pdf here.  This is a business plan template you can use in PDF format.

What Is a Fast Food Business Plan?

A business plan provides a snapshot of your fast food restaurant as it stands today, and lays out your growth plan for the next five years. It explains your business goals and your strategy for reaching them. It also includes market research to support your plans.

Why Do You Need a Business Plan?

If you’re looking to start a fast food restaurant or grow your existing one you need a business plan. A business plan will help you raise funding, if needed, and plan out the growth of your fast food restaurant in order to improve your chances of success. Your fast food business plan is a living document that should be updated annually as your business grows and changes.

What Are the Sources of Funding for a Fast Food Restaurant Business Plan?

Fast Food restaurants are usually funded through small business loans, personal savings, credit card financing and/or angel investors.

This is true for a traditional fast food restaurant, a quick service restaurant and a takeout restaurant business plan.

FAST FOOD BUSINESS PLAN OUTLINE

• Fast Food Business Plan Home
• 1. Executive Summary
• 2. Company Overview
• 3. Industry Analysis
• 4. Customer Analysis
• 5. Competitive Analysis
• 6. Marketing Plan
• 7. Operations Plan
• 8. Management Team
• 9. Financial Plan
• 10. Appendix
• Fast Food Business Plan Summary

Start Your Fast Food Plan Here

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Home » Earn Online » How to Start a Restaurant Business in India: Stepwise Guide

How to Start a Restaurant Business in India: Stepwise Guide

Table of Contents

Restaurants constitute one of the country’s largest and most dependent service sectors. The high demand for the sector makes it an excellent choice for entrepreneurs. This is why, starting a restaurant business can be a great idea if you’re passionate about food and different cuisines. Moreover, a restaurant chain can offer an average profit of 3-6% in the current economy, with the highest of 15%. Your restaurant could be of any type. It could be a cafe, fast food, fine dining, casual dining, ethnic, quick service, barbeque, or a pub. Apart from these types, different restaurant options are available today as per different tastes of  customers, menu styles, cuisines, and other factors. The fastest-growing retail food segment in India is the fast-casual type. Restaurants fall under the category of retail food chains. Planning how to start restaurant business is necessary to achieve desired outcomes.

Steps Involved in Starting a Restaurant In India

To work out any business idea , step-by-step planning and execution are necessary. Here is a summary of how to start restaurant business in India .

1. Market Research On Restaurants

Researching the trends in an economy before stepping into any business. It is a wise strategy to follow. This can help on how to start a business in India. Adopting the right measures can help one prevent potential mishaps in their business. Doing market research can be useful in creating a unique idea. That helps us understand the people we want to reach. So that we can meet their needs. It gives us an idea of our competitors.

2. Deciding The Type Of Restaurant

How to start restaurant business? To open a restaurant,  You need to know what you want. Considering what people like, the customers they expect, and how much money they spend. Different types of restaurants cost different amounts of money to start. Customers usually like restaurants that offer different kinds of food and good quality. So when choosing what kind of restaurant to open, ensure it has what the customers want.

3. Choosing The Right Location

Choosing the right location is important. It is important to select a prime location accessible to customers. It is advisable to choose a location where no similar restaurants are close. Also, make sure that the location has a parking facility. Having a parking facility at the location is also beneficial. Visibility and accessibility ensure that the restaurant is visible from the outside. Get a No Objection Certificate (NOC) from the local authority as early as possible.

4. Deciding What’s On The Menu

Designing the restaurant menu is an important step of how to start restaurant business process. Highlight special and different food choices. Owners need to focus on making the dishes tasty and unforgettable. This will make customers remember their experience and want to come back. First, offering affordable menu items’s a good idea to attract customers. But it would help if you also planned the menu to encourage customers to spend more money.

5. Evaluating All The Probable Costs Involved

It is always important to calculate the comprehensive cost before starting any business. This can include food costs, labor costs, and overhead costs. Overhead costs include rent, kitchen equipment, interiors, license, and marketing expenses. Costing can be calculated whether it’s a small restaurant or a large one.

6. Making A Framework For The Project At A Glance

Drafting the business plan into a summary can give an idea of the project at a glance. Mention every operational move in this draft. Include the expected timelines of deliverables in it. This will be your restaurant business plan for you to work on your venture. You can use this draft even to attract investors in the future.

7. Funding And Investments For The Business

All the necessary funds may not always be available from the business owner. There are three main options to consider for funding an investment in a new business. The first option is self-funding. This is where the business owner invests their money into the venture. The next possible option is to consider taking out loans from banks. Banks will grant loans and an added interest fee depending on the money. Another option is to seek support from venture capitalists and angel investors. Angel investors invest money in new businesses to help entrepreneurs.

8. Designing The Space

The next crucial step is designing the space after deciding on the restaurant’s theme. The space should match the vibe and concept of the restaurant. It should be a pleasant and comfortable ambiance for the customers. The space should be refreshing, with adequate lighting and ventilation. It should meet the local authority’s guidelines on infrastructural requirements.

9. Hiring A Team Of The Best Possible Employees

People often consider hiring relatives, friends, and other contacts while starting new ventures. It can help us to deal with the budget. Hire the best people with your budget in positions requiring certain skills. Consider working on the most important meeting and dealing by yourself. It is more than hiring someone for the work you could do. Establish clear communication and maintain a healthy connection with your employees.

10. Purchasing The Equipment

Provide good food and service to attract customers. Ensure all the cooking accessories, heating, and cooling equipment are in good condition. Buy the ones that are of superior quality. Also, consider energy-efficient, compact options that do not take up too much space. Consider material quality and maintenance while purchasing for long-term use.

11. Connecting With Suppliers And Vendors

Establish contacts with vendors and suppliers who provide good-quality ingredients and products. Maintain communication with them and keep track of all records. Ensure that vendors on the list provide unadulterated and good-quality supplies. Explore more options without compromising quality.

12. Licensing And Documentation

Complete all the necessary licensing and documentation requirements before the opening ceremony. This can prevent potential issues and conflicts with local authorities and competitors.

13. Marketing And Advertising Before The Launch

Marketing and advertising the restaurant before and after the launch. Consider creating a social media account and a website for your business. Collaborating with food bloggers and influencers increases your promotions. This could also help you to expand your customer base.

14. Arranging Delivery Services

Arranging delivery services for customers is essential nowadays. People are always busy. They often prefer having their food delivered to their doorstep. Whether at home, hospital, office, or anywhere. Arrange food delivery services with partners like Zomato, Swiggy, Ubereats, etc.

15. Try A Soft Launch

This is an optional step. A soft launch can help you understand the customer’s needs, reactions, and remarks. This can help you to work out and sort out all the drawbacks before the official launch.

Licensing and Legal Requirements to Start a Food Business

The Government of India established a set of restaurant licenses and legal requirements. These licenses safeguard the quality of service provided. Some important permits include:

1. Food License

The Food Safety and Standards Authority of India (FSSAI) provides a license. It is of three types. They are FSSAI Registration, FSSAI State License, and FSSAI Central License.

2. Trade License or Eating House License

The State’s Municipal Corporation laws usually grant this license. This allows restaurants to operate.

3. Liquor License

To distribute or sell alcohol you need a valid liquor license.

4. Fire Department NOC

The chief fire officer must grant a No-Objection Certificate before launching any restaurant. This can need the submission of a building plan and layout of the restaurant.

5. Shops and Establishment Registration

This is a legal rule for any establishment having more than 10 employees. For different states, there are different demands to get this license.

6. Pollution clearance

Restaurants must have pollution clearance certificates. Restaurants are a pollution-causing industry due to smoke emissions. Depending upon the size, different restaurants are color categorized for this.

7. License for playing music or videos

Get this license if you plan to play pre-recorded visuals or music.

8. Tax registrations

Register for Income Tax, GST (Goods and Service Tax), and Professional Taxes in India.

9. Labor Law Registrations

This registration ensures workers’ unified wages and social security.

10. Infrastructure Licenses

Restaurants must get this license if they store kerosene, LPG, or generators.

Challenges and Solutions

Like any other business, the food business faces challenges. Adopt modern business technology instead of traditional systems. This can be beneficial in areas such as bookkeeping and inventory management updates.

1. Inventory and Stock Wastage

Restaurants often struggle with managing inventory and minimizing stock wastage. This is due to the changing nature of their supplies. Restaurants can use inventory management software instead of keeping manual stock registers.

2. Improper Stock Records

Inaccurate stock records can result in unexpected costs. This happens when high-demand ingredients or raw materials are not accounted for. By maintaining a well-managed inventory system, restaurants can prevent extra cost inputs.

3. Managing Multiple Branches and Stock Theft

Restaurant chains face this issue every other day. Multiple warehouse management software can solve such an issue.

4. Customer Retention

Encouraging customers to return to a restaurant can be challenging. Using integrated CRM software can attract restaurant customers. It keeps them updated on offers and new launches.

Operating a Restaurant Business

Running a restaurant is profitable as well as challenging. It involves not only large risks and tough hours but also a lot of strategiziing . In the restaurant business, an average growth of about 30-40 % can be expected yearly. One thing to remember is to constantly adapt to the new culinary trends and tastes. This will help you ensure that you stay your customers’ favourite. The competition in the restaurant business is high nowadays and you have to make sure that you make the right moves. This guide will help you with the same.

Innovative, low-investment ideas for the hidden entrepreneur in you! Explore our guide on  Business Ideas .

Frequently Asked Questions ( FAQ’s )

To start a medium to large restaurant requires an investment of 15-50 lakh rupees,  6-10 lakh rupees for small-scale ones. The amount depends on the theme, menu, and cuisine offered. It also depends on the location and rent of the space utilized. One can get investment offers from angel investors for this business.

Manage operational costs and establish strong connections with vendors. This will help to reduce expenses for ingredients and supplies at competitive prices. Focusing on building customer relationships is crucial. Create an ambiance that can bring back your customer. Work on membership strategies for regular customers. Use social media for better marketing as well.

The steps to start a private restaurant are the same as those for starting a regular restaurant. However, the budget requirement is usually higher for private establishments. Customers who dine at fancy restaurants and fine dining establishments have high expectations. It’s important to provide an ambiance and cuisine that meet this demand.

Restaurant businesses are profitable. But it needs long hours of effort and stress. Avoiding the usual challenges that restaurants face can help prevent extra expenditures. Depending on the type of menu and cuisine provided, the audience can vary. Having a regular customer flow can make the food business very profitable.

Related Reads

• 80+ Best Indian Restaurant Names Ideas For Your Business
• Inspiring Names of Fast Food Restaurants to Create a Buzz
• How to Get FSSAI License in India for Food Businesses
• From Home Cook to Entrepreneur: Best Food Business Ideas

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Fast Food Business Plan Template

Written by Dave Lavinsky

Business Plan Outline

• Fast Food Business Plan Home
• 1. Executive Summary
• 2. Company Overview
• 3. Industry Analysis
• 4. Customer Analysis
• 5. Competitive Analysis
• 6. Marketing Plan
• 7. Operations Plan
• 8. Management Team
• 9. Financial Plan

Fast Food Restaurant Business Plan & Template

You’ve come to the right place to create your fast food business plan.

We have helped over 100,000 entrepreneurs and business owners create business plans and many have used them to start or grow their fast food businesses.

Fast Food Business Plan Example

Below are links to each section of a fast food restaurant business plan sample:

Next Section: Executive Summary >

Fast Food Business Plan FAQs

What is a fast food business plan.

A fast food business plan is a plan to start and/or grow your fast food restaurant. Among other things, it outlines your business concept, identifies your target customers, presents your marketing plan and details your financial projections.

You can  easily complete your fast food business plan using our Fast Food Business Plan Template here .

What Are the Main Types of Fast Food Businesses?

There are many types of fast food businesses. The most common fast food restaurants serve hamburgers, fries, and soft drinks. Other common fast food establishments serve chicken, Chinese food, Mexican food, and pizza. There is a recent trend in fast food restaurants serving healthier options such as smoothies, wraps, sandwiches, and salads. A fast food restaurant can be centered around any food genre that is able to be prepared fast and in large quantities to serve multiple customers daily.

What Are the Main Sources of Revenue and Expenses for a Fast Food Restaurant?

The primary source of revenue for a fast food restaurant are the food and drink items sold at the establishment.

The key expenses are the costs to source the ingredients for the menu items, kitchen equipment and supplies, overhead expenses for the staff and rent, and any marketing costs the restaurant chooses to partake in.

What is the Difference Between a Franchise and Non-Franchise Fast Food Restaurant?

A franchise fast food restaurant is a business that is owned and operated by someone who has a contract with a larger company. That company provides the products, training, and marketing for the smaller business. A non-franchise fast food restaurant is a business that is independently owned and operated.

Franchise fast-food restaurants have a set of guidelines and standards to which they must adhere in order to use the franchise name. Non-franchise fast food restaurants do not have these guidelines and can vary greatly in terms of quality, cleanliness, and customer service.

How Do You Get Funding for Your Fast Food Business?

Fast food businesses are most likely to receive funding from banks. Typically you will find a local bank and present your business plan to them. Another option for a fast food business is to obtain a small business loan. SBA loans are a popular option as they offer longer loan terms with lower interest rates. Outside investors, crowdfunding, and/or friends or family are other typical funding options. This is true for a fast casual restaurant business plan or a takeout restaurant business plan.

What are the Steps To Start a Fast Food Business?

Starting a fast food restaurant can be an exciting endeavor. Having a clear roadmap of the steps to start a successful fast food business will help you stay focused on your goals and get started faster.

1. Write A Fast Food Business Plan - The first step in starting a business is to create a detailed fast food business plan that outlines all aspects of the venture. This should include market research on the fast food industry and potential target market size, information on your fast food menu, marketing strategy, pricing strategy and a detailed financial forecast.  

2. Choose Your Legal Structure - It's important to select an appropriate legal entity for your fast food business. This could be a limited liability company (LLC), corporation, partnership, or sole proprietorship. Each type has its own benefits and drawbacks so it’s important to do research and choose wisely so that your fast food business is in compliance with local laws.

3. Register Your Fast Food Restaurant   - Once you have chosen a legal structure, the next step is to register your fast food business with the government or state where you’re operating from. This includes obtaining licenses and permits as required by federal, state, and local laws. 

4. Identify Financing Options - It’s likely that you’ll need some capital to start your fast food business, so take some time to identify what financing options are available such as bank loans, investor funding, grants, or crowdfunding platforms. 

5. Choose a Location - Whether you plan on operating out of a physical location or not, you should always have an idea of where you’ll be based should it become necessary in the future as well as what kind of space would be suitable for your operations. 

6. Hire Employees - There are several ways to find qualified employees including job boards like LinkedIn or Indeed as well as hiring agencies if needed – depending on what type of employees you need it might also be more effective to reach out directly through networking events. 

7. Acquire Necessary Fast Food Equipment & Supplies - In order to start your fast food business, you'll need to purchase all of the necessary equipment and supplies to run a successful operation. 

8. Market & Promote Your Business - Once you have all the necessary pieces in place, it’s time to start promoting and marketing your fast food business. Marketing efforts includes creating a website, utilizing social media platforms like Facebook or Twitter, and having an effective Search Engine Optimization (SEO) strategy. You should also consider traditional marketing techniques such as radio or print advertising to reach your target audience.

Where Can I Get a Fast Food Business Plan PDF?

You can download our free fast food business plan template PDF here. This is a sample fast food business plan template you can use in PDF format.

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How to Build a Business Plan for Restaurant in India : A Checklist

What is a business plan.

A business plan is a document that sets out the business goals of a company and how these will be achieved. It contains financial forecasts, information on the company's products, services, markets, and management team. A business plan is essential for any business, providing a roadmap for growth and development. It should be regularly updated as the business grows and evolves.

A business plan is not just for start-ups but also an important tool for established businesses looking to expand or change their operations. By setting out clearly-defined goals and objectives, a business plan can help business owners to stay focused and on track. A restaurant business plan can also be used to secure funding from investors or lenders, providing them with an overview of the business and its growth potential.

Looking to start a restaurant business? Make the process easier by registering with Amazon Business.

What is a Business Plan for Restaurant?

No matter what kind of restaurant you're opening, a business plan is essential. This document will lay out your goals, strategies, and financial projections and serve as a roadmap for the first few years of operation. Even if you have extensive experience in the industry, a business plan for restaurant is still a valuable exercise.

A business plan for restaurant forces you to think carefully about your concept, target market, competition, and financial needs. By taking the time to create a restaurant business plan from scratch, you'll be in a much better position to get your hotel business off the ground successfully.

Why is a Business Plan for Restaurant Important?

A business plan for restaurant is important for the following reasons:

• It ensures the restaurant is well-organized and has a clear vision
• It's beneficial to attract investors and secure funding
• It can provide a roadmap for the restaurant's future, helping to keep it on track as it grows. By taking the time to create a business plan, restaurant owners can set their businesses up for success.

Without a business plan for restaurant, it's all too easy to make careless decisions that jeopardize your restaurant's future. So, if you're serious about making your restaurant a success, take the time to create a comprehensive business plan.

How to Write a Business Plan for Restaurant?

Writing a business plan for restaurant can seem daunting, but taking it one step at a time doesn't have to be overwhelming. Here's a basic workflow behind writing a business plan for restaurant:

• Start by doing some market research and outlining your concept.
• Then, flesh out your business model and put together a marketing plan.
• Finally, create financial projections for your first few years in business. This is important in a business plan for restaurant as it conveys your forecasts for future growth.

If you put in the work upfront, you'll be well on your way to opening a successful restaurant. As a bonus, we have added a business plan for restaurant example in this article. Keep on reading to find out how.

Before that, let's get started with a few tips for writing a successful business plan for restaurant:

Do your research

Before you start writing, take the time to research the restaurant industry to help you better understand the challenges you'll face and the opportunities you can capitalize on. Good research can ensure that you get the best business plan for restaurant.

Know your audience

When writing your business plan for restaurant, be sure to tailor it to your reader. If you're seeking investment, focus on how your restaurant will generate revenue. For potential employees, highlight your management style and company culture in your business plan for restaurant.

Be realistic

A business plan for restaurant is not the place to inflate sales projections or overestimate market share. Instead, focus on achievable goals that will help your restaurant succeed in the long run.

Get organized

A well-organized business plan for restaurant is essential for making a good impression on potential investors or partners. Use clear headings and stylish graphics to keep your reader engaged from start to finish.

Keep it concise

A business plan for restaurant should be no more than 30 pages long, so make sure to include only the most important information about your restaurant's concept and operations.

By following these tips, you can write a successful business plan for restaurant that will help you launch a successful restaurant venture.

Components of a Business Plan for Restaurant

Let's look into the different components of a well-crafted business plan for restaurant.

Executive Summary

The executive summary is one of the most important parts of a business plan for restaurant. It provides a brief business overview, including its goals, products and services, target market, and financial projections.

The executive summary should be clear and concise, giving readers a good sense of what the business is all about. Given the importance of the executive summary, restaurant owners should craft a well-written and effective synopsis of their business to make the best impression of their business plan for restaurant stakeholders.

Company Description

A company description is an essential element of a business plan for restaurant. It overviews the business, including its history, philosophy, and goals. It also describes the company's ownership structure, management team, and business model.

The company description should be short and to the point, conveying the most important information about the business in a concise and engaging way. By providing readers with a clear understanding of the restaurant's mission and value proposition, the company description sets the stage for the rest of the business plan for restaurant.

For e.g., if you are creating a business plan for cafe, then chalk out a company description that goes out well with cafe goers.

Market Analysis

Market analysis involves researching the local market to understand the needs and wants of potential customers. This research can determine the most effective marketing strategies and target specific demographics.

Additionally, market analysis can help to identify potential competitors and understand their strengths and weaknesses. By understanding the local market and its potential customers, restaurateurs can create a business plan for restaurants that will maximize their chances of success.

If you are gearing up on a fast-food business plan, research well out on the competitor and understand the market trends. A well-researched fast food business plan can win out any potential investor.

The menu section of a business plan for restaurant outlines the specific dishes and meals that your restaurant will serve. It includes a description of the dishes, ingredients, price, and target market. Additionally, you'll need to determine how often you change your menu and whether you'll offer seasonal or speciality items.

Creating a well-thought-out menu is essential for any business plan for restaurant. The menu is one of the first things customers will see when they visit your restaurant. By taking the time to create a mouth-watering menu, you'll be sure to attract new business and keep your existing customers coming back for more.

The employee section in the business plan for restaurant details the hiring process, training programs, and policies for your employees. This allows you to go into detail about how you will find the right staff for your business, what type of training they will receive and what your expectations are.

Having an employee section in your business plan for restaurant shows you have thought about the people who will be working for you and how they will contribute to your business's success, further depicting you have carefully considered all aspects of starting and running your business.

Restaurant Design

When deciding on the layout for your restaurant, it's important to consider how you want customers to flow through the space. Whether creating a fast food business plan or a contemporary dining space, the restaurant's layout plays a heavy role.

In a business plan for restaurant, the layout maps out these details so that you can make informed decisions about your restaurant's design. Here are a few elements to consider while designing your restaurant layout:

• The flow of customer traffic. Design a space that allows a smooth flow of customers from the entrance to the seating area to the restrooms and back out again.
• Consider how it will impact food preparation. Will servers need to walk through the kitchen to place orders? Will customers be able to see into the kitchen?
• Visualize how you want customers to interact with staff . Do you want a more formal dining experience or a more casual atmosphere?

The location section of a business plan for restaurant is one of the most important parts of the document. After all, the location of a restaurant can be the difference between success and failure. When choosing a location, many factors exist, including foot traffic, competition, and demographics.

The location section of a business plan for restaurant should address these factors and more, giving potential investors an idea of where the restaurant will be located and why it is a good choice. Additionally, the section should include information on lease or purchase of the property or any necessary renovations.

With a well-crafted location section, a business plan for restaurant can give investors the confidence they need to invest in a new business. Such a business plan for opening a restaurant will get funding from the targeted customers.

Market Overview

The market overview section of a business plan for restaurant provides a detailed analysis of the current state of the restaurant industry with a projection of future trends. The market overview should include the following:

• Details on the target market, competitors, and marketing strategies.
• An analysis of the economic conditions that will impact the business.
• The market overview in the business plan for restaurants for investors to understand the opportunities and risks associated with investing in a restaurant business.

Without a thorough understanding of the current and future state of the industry, it would be difficult to make informed investment decisions.

The marketing section of a business plan for restaurant outlines how you will promote and sell your services.

Your marketing strategy should be detailed, including the following:

• Advertising, public relations, and social media plans.
• Analysis of your target market and restaurant's unique selling proposition
• A sales forecast outlining your expected sales for the first year of business is also desirable.

A comprehensive marketing plan ensures your restaurant business plan is well-positioned for success.

Financial Analysis

Any business owner knows that continual financial analysis is a key part of successful business management. You can show the stakeholders the projected revenue and expenditures by conducting a financial analysis during the early phases. We recommend hiring a top accounting professional to conduct the analysis and craft a well-thought-out analysis section of the restaurant business plan.

Things To Buy When Opening A Restaurant

Make use of this opening a restaurant checklist to ensure that you have all the essentials in place for smooth running. Buy all the essentials and get your restaurant business ready to go by registering with Amazon Business.

Ovens are essential equipment in any restaurant kitchen for many reasons. Perhaps most importantly, they provide a consistent and controlled cooking environment essential for cooking food evenly and safely.

Ovens also offer a wide range of cooking options, from baking, roasting to broiling and grilling, making them incredibly versatile. They can be used to cook large quantities of food at once, making them perfect for busy restaurants that need to churn out large meals quickly.

Whether cooking a roast chicken or a batch of cookies, an oven is an indispensable tool for any chef.

A mixer is one of the most important equipment in a restaurant kitchen. It allows chefs to quickly and easily prepare food, whether a simple dish like scrambled eggs or a more complex meal like a casserole.

Mixers also make it easy to create large batches of food, which is ideal for busy restaurants that need to serve many customers. In addition, mixers can reduce food waste by making it easy to portion out ingredients.

While some restaurants may opt for a more minimalistic approach, tables are typically one of the first things guests notice when they enter an eatery. In addition to their aesthetic value, tables also play an important role in the overall dining experience.

Customers come to restaurants to sit and enjoy a meal, not to stand around. That's why chairs are important to any restaurant's dining room. Not only do chairs provide a place for customers to sit, but they also help to create a more inviting and comfortable atmosphere.

When choosing chairs for a restaurant, it's important to consider both style and function. A restaurant can create an inviting space with the right chairs that encourage customers to linger and enjoy their meals.

For your restaurant office setup, you can check out these cool office chairs here .

Serving ware         

A restaurant is only as good as its serving ware. The right plates, bowls, and utensils can make a meal more enjoyable and memorable. They convey the desired tone and atmosphere of the restaurant.

By carefully selecting the right serving ware, you can create an unforgettable dining experience for your guests. For instance, if you are working on a cafe business plan, you need to plan out the appropriate serving ware for cafes.

For many of us, utensils are nothing more than tools for eating. But in a professional kitchen, they are so much more. Utensils are one of the most important tools a chef has at their disposal. From prep to plating, utensils create delicious and visually appealing dishes.

Utensils play a vital role in every stage of the culinary process. So do your research and find the best ones that complement your kitchen functions well. Even focusing on a dhaba business plan, utensils are still essential.

There are many reasons why napkins are essential in a restaurant. First, they provide a clean surface for diners to place their utensils and glasses. Second, they can be used to wipe up spills and crumbs.

Third, they add a touch of elegance to the table setting. Fourth, they can be used as a makeshift bib when eating messy foods. In sum, napkins play an important role in the dining experience. For business plan related to cafes, napkins are essential.

Salt & Pepper Shakers

One common staple in restaurants is the salt and pepper shaker. Many people might not think much about this humble table accessory, but salt and pepper shakers play an important role in the dining experience. For one thing, they allow guests to season their food to their own taste.

Additionally, salt and pepper shakers allow guests to add flavor without changing the dish itself. Finally, salt and pepper shakers simply add a touch of style to the table setting. Whether mismatched or coordinated, they help create a more inviting atmosphere.

However, every restaurant business plan does not require salt and pepper shakers. For example, if you are working out a cafe business plan, you don't need to plan for salt and pepper shakers.

PoS Systems          

As a budding restaurant owner, you know that efficiency is key to keeping your customers happy. A big part of efficiency has the right tools to streamline your processes. That's where point of sale (PoS) systems come in.

PoS systems take and track orders more effectively, process payments quickly and accurately, and easily manage your inventory levels. So, these days, PoS systems are very important in opening a restaurant business plan.

If you're looking to run a restaurant, you should know that pens are necessary. They're needed to take orders, make menu changes, and do many other tasks. But did you know that pens can also help to improve the customer experience? That's right - by providing pens for your guests, you can make it easier for them to fill out surveys, write down meal suggestions, and more. So, don't miss out on this important tool.

Computers are essential for almost any organization in today's business world, and restaurants are no exception. Computers can help streamline operations, improve efficiency, and allow businesses to provide better service to their customers. Indeed, a few aspects of restaurant management cannot be made easier by using computers.

Well, don't doubt it. Computers are a must-have for efficient management, even if you have a small restaurant business plan.

You know that having papers in a restaurant is very important. Waiters need papers to take orders, and cooks need papers to make food. As you can see, papers are essential in a restaurant! Without them, doing things properly in a restaurant would be very difficult.

Slicers         

Slicers are essential equipment for any restaurant that wants to serve fresh, delicious food. You can quickly and easily slice meat, cheese, vegetables, and fruit with a slicer. This saves time and ensures that each slice is the same thickness, which is important for aesthetics and cooking.

Whether you want a simple countertop model or a heavy-duty industrial slicer, there is sure to be a slicer that will help you create mouth-watering dishes for your guests.

Any restaurant owner knows that speed and efficiency are key to success. And while there are many ways to speed up the cooking process, the microwave is one of the most important tools in a restaurant kitchen. Microwaves allow chefs to quickly cook or reheat food without compromising quality.

They also save energy and labor costs since food can be cooked in minutes instead of hours. Whether planning to run a busy cafe or a fine dining establishment, microwaves are an essential part of any restaurant kitchen.

Deep Fryers

Deep fryers allow you to cook food quickly and evenly, but they also help preserve its quality. In addition, deep fryers can be used to cook multiple items at once, making them ideal for busy restaurants.

Storage Containers

As any restaurant owner knows, storage space is always at a premium. Not only do you need to store all your supplies and equipment, but you also need to keep your dining area tidy and uncluttered.

One way to free up space is to use storage containers. Using storage containers efficiently maximizes your restaurant's storage space and keeps your dining area clean and organized.

Storage Shelves & Racks

Organization is key to keeping the kitchen running smoothly for any restaurant owner. This is why storage shelves and racks are essential for any commercial kitchen. By keeping spices, pots, pans, and other equipment off the floor and organized, shelves and racks help to improve workflow and prevent accidents.

And with various styles and sizes available, you can find the perfect option for your restaurant's needs. So if you want to improve your kitchen's organization and efficiency, add these storage shelves and racks.

Cleaning Materials

You need to ensure that the place is perfectly tidy and spotless. Check out these cleaning materials to ensure your restaurant is clean and welcoming to guests. Whether working on a big or small restaurant business plan, cleaning materials are important.

CCTV Cameras    

Security is super important in the restaurant business. Therefore, you need to invest in a good CCTV camera system to ensure that the place is closely monitored 24*7. You can check out the guide for buying the best CCTV cameras .

Make sure to take the cost estimations of all these important items in your business plan for opening a restaurant. It is one of the most important steps in getting started.

Business Plan for Restaurant Example

We have covered all major aspects in this business plan for restaurant example. Here's a restaurant business plan sample to help you get started. Thank us later for this.

In this food business plan, we propose creating a new restaurant called The Gourmet Grill. The Gourmet Grill will serve various grilled dishes that will tantalize the taste buds of its customers. We have extensive experience in the food industry and are confident that we can make The Gourmet Grill a success.

The upcoming sections present a business plan for small restaurant, i.e., The Gourmet Grill.

The Gourmet Grill will be a full-service restaurant that specializes in grilled dishes. We will offer a wide variety of menu items that appeal to various tastes. We are confident that our experienced team can create a dining experience that will leave our customers wanting more.

The restaurant industry is booming, and there is no sign of slowing down anytime soon. This is good news for us, as The Gourmet Grill intends to specialize in grilled dishes. Grilling is becoming an increasingly popular cooking method, and there is a growing demand for restaurants specializing in it.

This business plan for small restaurants has considered the presence of small and big competitors offering similar menus to customers.

At The Gourmet Grill, we will focus on serving grilled dishes that are both delicious and healthy. Our menu will include grilled chicken, steak, fish, garden salads, and sides. We believe our menu will appeal to a wide range of customers, and we are confident that we can satisfy even the most discerning palate.

Our team comprises experienced chefs who have worked in some of the best restaurants in the country. They are passionate about food and know how to create amazing dishes that delight our customers. In addition to our culinary team, we also have an experienced waitstaff who will attend to our guests' needs and ensure their dining experience is amazing.

We have put a lot of thought into the design of our restaurant and believe it will be one of its biggest selling points. Our goal was to create a space that is both elegant and inviting, and we think we have achieved just that. The Gourmet Grill will be the perfect place for people to gather with friends or family and enjoy some truly amazing food.

We have chosen an excellent location for our restaurant – one that will surely be a hit with diners in the area. The Gourmet Grill will be situated in the heart of downtown, close to all the major attractions. This location offers plenty of foot traffic, which is essential for any busy restaurant .

How can Amazon Business help in Opening a Restaurant?

Opening a restaurant takes a lot of hard work, dedication, and money. One way to help offset some of the costs associated with opening a new restaurant is to take advantage of Amazon Business . Amazon Business offers restaurants bulk discounts, from food and drink products to kitchen supplies and small appliances.

Beyond just saving money, Amazon Business can also help you save time by streamlining the ordering process so you can focus on more important things, like perfecting your menu. So if you're looking for a little help opening your new restaurant, check out Amazon Business.

A business plan for restaurant in India is an essential document for any eatery, regardless of size or experience. This document will help you outline your goals, strategies, and financial projections. Whether starting from scratch or having years of industry experience, it's a valuable exercise.

We hope this blog has helped you clear all queries on a business plan for a restaurant in India. The restaurant business plan sample should have been helpful to help you get started with a similar plan for your business. Make use of our opening a restaurant checklist to help you get started with the essentials for a successful outing.

Opening a restaurant can be a daunting task, but with the help of Amazon Business, it doesn't have to be. This online marketplace offers everything you need to get your business off the ground, from start-up kits and business licenses to furniture and kitchen supplies.

So, what are you waiting for? Register with Amazon Business and start browsing today to make your dream of opening a restaurant a reality with an awesome food business plan. Use our pro tips to craft an Indian restaurant business plan that can help you get started with a booming.

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How does the restaurant menu impacts the customer?

The most important aspect of starting a business is the willingness to do so. Business ideas for women entrepreneurs need only a little bit of grit and power. Be willing to take up the challenge, decide what type of business you want to undertake, create a business plan, research the licenses and permit requirements, look for financing options and get started!

What is the procedure for opening a Restaurant Business in India?

There are various government loan schemes available to fund business ideas for women. Some of them are listed below:

•   Annapurna Scheme
• Mudra Yojana Scheme
• Cent Kalyani Scheme
•   Udyogini Scheme
• Pradhan Mantri Rozgar Yojana
• Stree Shakti Yojana
• Bhartiya Mahila Bank Business Loan
• Dena Shakti Scheme
• Mahila Udyam Nidhi Yojana

What kind of staff should be employed in a restaurant?

Women entrepreneurs add to the economic development of the country. Business ideas for women will find their funding in these schemes. Here are some of the Micro, Small and Medium Business Loan Schemes for women entrepreneurs:

●      Trade Related Entrepreneurship Assistance and Development (TREAD) Scheme

●      Cent Kalyani Scheme

●      Udyogini Scheme

●      Pradhan Mantri Rozgar Yojana

●      Stree Shakti Yojana

●       Bhartiya Mahila Bank Business Loan

●      Dena Shakti Scheme

●      Mahila Udyam Nidhi Yojana

●      Mudra Yojana

What are the types of restaurant businesses in India?

Yes, you can start a business with low capital. Create a business plan and capital requirement plan before you start looking for funding. To start with low capital, make sure you create a business plan that requires less funding in the beginning. Some of the low capital ideas include:

·        Content creation

·        Event planning services

·        Social media consultant

·        Online tutoring

·        Affiliate marketing

·        Graphic design

What factors to consider while creating a business café plan?

Here are some of the startup ideas for women to try:

·       Online business ideas for women like tutoring, consulting, career counselling, content strategist, etc.

·       Home business ideas for women include bake shops, flower shops, food/ tiffin services, yoga instructors, etc.

·       Small business ideas for women include tailoring, saloon/ beauty parlour, skill classes, content writing, graphic designing, etc.

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How This Fast Casual Indian Concept Is Positioning Itself for Growth

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Rahul Vinod and Sahil Rahman grew up running around Indian restaurants. Shortly after moving from India to the U.S., their fathers joined together to open Bombay Bistro , which remains a staple of the Washington D.C. area now 30 years later.

Vinod and Rahman quickly grew to become best friends. And since their teenage years, they’ve been brainstorming business ideas of opening a restaurant of their own.

“There was this competition in high school, and we both put together a small business plan for an Indian fast-casual spot,” says Vinod, now in his early 30s. “At that time, Chipotle was really starting to make some headway, and we thought, ‘We have rice, beans, chicken – why couldn't we do the same thing?’”

Vinod and Rahman both went off to college, gaining business degrees that ended up steering them far away from the hospitality industry. But that idea of a fast-casual Indian spot never left their minds. 

After a handful of years of working in the corporate world, both Vinod and Rahman found themselves looking for a change. Eventually, they decided it was time to put their Indian bowl concept into action, and in 2017, they opened RASA , with a goal of making Indian food more accessible. Five years later, they’re on track to open their fourth location and have recently secured their first Series A funding. 

We sat down with Vinod to learn more about the concept, how they’re differentiating themselves in a competitive fast-casual bowl market, and their plans for the future.

You’d essentially been dreaming up RASA since high school. Tell me more about the initial vision.

So we started talking about that idea we first had back in high school, and at this point, we’d really seen Indian culture come a long way over the past 30 years of our lives. Indian culture was permeating America. You were seeing people practicing yoga and meditation, people ordering turmeric lattes, and even when you watched TV, people knew Aziz Ansari and Mindy Kaling. Then you had more and more people now saying, “I’ve tried Indian food and I like it.” 

But when we dug further, it was like, “OK, you've tried it and you liked it. How often do you eat it?” And there was always this disconnect, where the answer was usually “once every few months”. That's kind of strange if you like something. So we started by trying to figure out what were those barriers preventing people from eating Indian food more often.

Often, the Indian restaurants that people like or know were out of the way in a random shopping center. There are Taj Mahal paintings on the wall and Indian music playing, so it can feel unfamiliar. And then you sit down, get a copy of the menu, and it has 150 items with names like  saag makai that you don’t know. Separately, most of the restaurants at the time were slower, sit-down experiences that weren’t necessarily affordable. So we took each one of those pillars and were like, “How do we flip this?”

And how did you end up weaving that into your final concept?

From a location standpoint, our first restaurant is right next to Nationals Park in Washington D.C., which is the baseball stadium. It’s also in one of the most-growing neighborhoods in the city, in terms of residential and office traffic. 

With the design, it was about making a place that feels inviting but still captures the vibrancy of India. We decided any storefront starts with the front door. In Jeypore in India, they have a ton of palaces that have these giant, ornamental doors, which are just really stunning. Sahil’s aunt in Delhi has her own furniture company, so she actually made this 15-foot-tall, bright blue door that now welcomes you into the restaurant. Then we came up with a number of design elements to lead people in. For example, at our first location, we have these colorful strings that we run across the ceiling, back and forth through each side, to lead you through the space. 

Then when it came to the menu, we tried to add more transparency through being thoughtful about naming. So instead of calling things saag makai, we called it sautéed spinach, just because more people can understand that.

Ultimately you decided to go with the bowl concept. Can you share the strategy behind that?

We saw the success of Chipotle, Cava, Sweetgreen, brands like that. But we also specifically chose to have that assembly line model because we really want people to see the ingredients and the food being prepared right in front of them, and be able to choose that way. That way there’s no mystery. You choose your protein separately, and then you add a sauce separately. 

From a cost perspective, we felt that fast-casual was the way to go. It's more accessible for people to try the food more than once versus having to shell out $50 for a meal. And when people like to enjoy Indian food they don’t usually get one dish. So it was like, how do we allow people to taste all those flavors together, but in a way where they don’t have to order six different entrees?’

Are there any specific strategies you guys are taking to stand out in the bowl market, given the competition in the space?

Just having the Indian cuisine is definitely a differentiator. But that’s more about trying to introduce people to these flavors that we grew up with and that we love.

American taste buds are changing – you’re seeing this across the country. If you think about 15 years ago, no one knew what hummus was. And now it’s become so much more mainstream. The same thing is happening with spice. You get fast food and they have Sriracha-spiced chicken wings. People are looking for more food with more flavor. We’re trying to lean into that, and at the same time, still offer that healthful experience that people get when they eat at a Sweetgreen or Cava.

With rising food costs, have you had any troubles staying in the $10-$12 range?

We wanted to bring the best aspects of food in terms of quality and where we’re sourcing from, and we’ve still been able to deliver that. But given the current supply chain issues and the war in Ukraine, it is becoming exceedingly hard at a small scale to absorb all of these prices. In fast casual, we’re a little stuck. If you’re a fine-dining restaurant and were charging $25 for an entree and you go up to $30, people might understand. But if you’re fast-casual, you can’t charge $18 for a lunch bowl. We haven’t had to make any changes yet, but it’s something we continue to evaluate.

We use sunflower oil, and 50% of the world’s sunflower oil comes from Ukraine. One of our vendors was saying, “I can’t get this for you until the summer.” So now we’re looking for alternatives. It’s been a constant challenge, which I’m sure any restaurant would tell you a similar story.

You recently raised a Series A of funding – I imagine the plan was always to scale RASA?

We went in with the goal of scaling, and we were pretty lucky. The D.C. hospitality community, as well as the overall fast-casual community, has been really warm and welcoming to us. We had the opportunity early on to speak with a lot of the industry leaders and get advice on how to grow. 

We’d done more of a family-friends angel round to start. We followed a similar path to open our second and third locations. And then we met Rellevant Partners kind of by chance. One of the partners, her son was interning for the Nationals. He’d come eat at RASA all the time, and said, “Hey mom, you have to check out this place.” 

They’ve been really good partners for us. They see the vision the same way we do, and they also understood that COVID sucked for restaurants. It’s really about finding the right partner, so we were lucky in the sense that we found people we trust and are excited to do business with.

Do you have any advice for other operators who are looking at how to raise their own funding?

It’s tough raising money – there’s no doubt about that. We really try to channel both of our networks. In the early days, we’d just show up to random networking events in the city where we thought rich people would be, and we’d talk about our vision.

Once we had our first spot open, then we could bring people to experience it. We had investors come early on as guests, enjoy the experience, and want to get involved from an investment standpoint. So I think the lesson from that is to just focus on what you really want from the beginning and make sure it's a place you're going to be proud of, and hopefully that can attract further investment.

What role have your fathers played in getting RASA off the ground?

We wouldn’t be where we are without them. Their oldest restaurant just celebrated 30 years this January, and their other restaurant is 19 years old. Most restaurants don’t last that long. Having that kind of history really was instrumental to our success. 

Both my dad and Sahil’s dad are still best friends and business partners, which is just admirable. One of the biggest reasons restaurants fail is because there’s a fight between the partners. We had a good example to learn from. But also from the culinary side, my dad helped us create all of the recipes at RASA. We spent a year working in our fathers’ existing restaurants, starting from the basics with hours of slicing onions, until we could cook everything in the restaurant confidently. 

And then it’s a small community here – having them in the D.C. area did give us a sense of credibility from the beginning. We had some of our initial pitch meetings in their restaurants.

Where do you guys see yourself moving in the future?

In the short term, we’re focused on the D.C., Maryland, and Virginia area. We’re opening our fourth location this summer in the Fairfax area, and that will be our first true suburban location. But we both lived and worked in New York and are definitely drawn to the appeal of New York City, and are looking at other cities, whether that be in Philly or North Carolina. I don’t think we’re quite there yet. We’re trying to stay focused on growing our team and making an impact in the DMV.

Grace Dickinson is a reporter at Back of House. Send tips or inquiries to  [email protected] .

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AI Summary to Minimize your effort

How to Start Restaurant Business in India

Updated on : May 13th, 2022

13 min read

The restaurant business is one of the best options for Indian entrepreneurs as it is one of the biggest service sectors in India. The restaurant business comes under the scope of the retail food segment. Different types of restaurants are available in India, depending on the preparation methods, menu style, and pricing. The word restaurant includes a cafe, fine dining, casual dining, ethnic, fast-casual, fast food, quick service, barbeque, family-style, tabletop cooking, pub, etc.

The highest growing restaurant segments in India are casual dining, quick service restaurant, fine dining, and cafe. Apart from these the bar, pub, sports bar, lounges and clubs are also getting popular these days.

Restaurant Industry In India

The Indian restaurant industry sector is one of the fastest-growing markets in the world. As per the National Restaurant Association of India (NRAI) report, the restaurant market is expected to reach Rs.5.99 lakh crore by 2022-23, growing at a compounded annual growth rate of 9%. Despite the challenges and hardships that the restaurant owners faced due to the Covid-19 pandemic, opening a restaurant would bring new opportunities for budding restaurant owners.

Process Involved in Starting Restaurant Business

The following process is involved in starting a restaurant business in India:

Decide the Restaurant Concept

Before starting a restaurant, the first thing to do is to determine its concept. Determining the restaurant concept depends on the investment capacity and local demographics’ eating habits. A restaurant owner can choose any of the following types of restaurant concept depending on the vision and funding:

• Fine dining restaurants
• Casual dining restaurants

Once the business owner decides on the restaurant concept, he/she must decide on the restaurant theme, interior design, cuisine and menu. The restaurant interior design, service style, menu and theme must be in sync.

However, deciding on the theme and interiors is not required when a business owner starts a dark kitchen. Dark kitchens are online restaurants only with no establishment. In dark kitchens set up, an individual prepares meals in a kitchen and sells them online. Opening a dark kitchen is a good option as the set-up cost is less, and people prefer to order food online.

Create a Business Plan

After deciding on the concept, business owners should prepare business plans for their restaurants. A business plan will help the restaurant owner to plan the future development of the restaurant business and present it to any potential investor.

The business owner must also consider whether to initiate a franchise business or start his/her own restaurant. Beginning a franchise business is easy compared to establishing a restaurant. However, when an individual has his/her own restaurant, he/she need not share profit and spend on franchise fees. The financial analysis and business plan play a significant role in helping to decide whether to start an own restaurant or take up franchising of a restaurant. 

Evaluate Restaurant Costs

A business owner must have a good idea of the operational and set-up costs involved in starting a restaurant. Irrespective of the type of business, a business owner will have to bear the following costs: 

• Food cost – It is the cost of the raw materials used to prepare a dish. Ideally, the food cost should be about 30% of the menu price. 
• Labour costs – Labour cost is a critical restaurant cost that increases the expenditures while opening a restaurant. 
• Rent – The rent of the restaurant premises is affected by its location. However, it should not exceed 10% of the total revenues.
• Interiors – The restaurant owner can decide on the interiors based on the budget and concept. 
• Kitchen equipment – Initially, the restaurant owners must bear the costs of purchasing quality equipment, but they always recover these costs in the long run. 
• License – Obtaining the various licenses and registrations required for a restaurant business is essential for the restaurant. The fee to be paid to obtain licenses depends on the establishment type.
• POS system – The modern technology POS (Point Of Sale) system is required to smoothen restaurant operations and payments. 
• Marketing – Restaurant owners should ideally spend 1-2% of their revenues on marketing the restaurants. They can use offline and online marketing modes. 

Get Investments and Funds for the Restaurant 

One of the most important things to consider before opening a restaurant business is getting the required investments and funds. A restaurant owner must decide on the capital needed to start a restaurant. The set-up cost of a decent-sized restaurant may take Rs.15 lakh to Rs.1.6 crore, depending on the menu, location, and other factors. 

A restaurant owner can obtain funds to start a restaurant through the following ways:

• Self-funding – When a business owner has accumulated the required funds to open a restaurant, he/she can start the restaurant with those funds instead of taking loans. It is also a good option to open a restaurant in partnership with others since it reduces investment risk.
• Loan – A business owner can take a loan from a bank or financial institution to start a restaurant. However, obtaining a loan from a bank includes hassles as they need someone who can underwrite the loan and provide a guarantee or collateral.
• Venture capitalists and angel funding – A business owner can approach venture capitalists or angel investors in the restaurant business to invest in his/her restaurant. However, getting investors on board is difficult, especially when it is a first-time venture. Investors generally look at the restaurant’s growth potential and scalability of the business model. This option is good when the restaurant is already established and is earning revenue.

Decide the Name and Location of the Restaurant

Another important aspect that a restaurant owner needs to consider is the name and location of the restaurant. A restaurant owner should give the name, logo and premises address when applying for business registrations and licensing. The name and logo of a restaurant provide the first impression to the customers. Thus, it is essential to decide on a catchy and simple name. Also, the owners need to ensure that the restaurant name is marketable and has domain availability.

Before choosing the restaurant’s location, the owner should identify competitors in that area, study their progress and understand their business model. Evaluating the competition will help owners understand the customer base in that area, preferences and pocket size. It is always better to locate a restaurant in an easily accessible and visible place. Usually, the metro city areas are the best locations to start a restaurant business. 

Get Required Registrations and Licenses 

A business owner must obtain the required registrations and licenses to run a business. The cost of obtaining these registrations and licenses varies depending on the size of the restaurant. It is better to apply for the permits early as they take a lot of time to get approved. Without obtaining the licenses, an owner cannot start a restaurant business. All the licenses and registrations applicable to a restaurant business in India are explained below in detail.

Hire the Required Workforce

Skilled and experienced employees need to be hired to run the restaurant properly. There are different types of staff required in a restaurant, which are as follows:

• Kitchen staff – The kitchen staff comprises the cooks, support staff, food preparation staff, etc. 
• Service staff – The delivery staff, waiters, housekeeping staff, etc., are the service staff. They need to have good communication skills since they interact with customers and must be trained appropriately.
• Management staff – The restaurant’s chef, manager, cashier, store manager, etc., are the management staff, and they need to be experienced with adequate education for the role.

Design the Menu

The restaurant’s main product is its food. The food of a restaurant can make or break the business. Thus, the menu should be carefully designed. A smartly designed menu can significantly impact the restaurant’s food costs. The menu should comprise items that use local or readily available items and food that can be prepared quickly. 

Restaurant owners must decide on the cuisine they want to serve and choose the menu items based on the audience’s demands. The menu should be designed in a way that lures customers to spend. Offering a combo or thali meals menu is very popular in India. 

Arrange for Delivery Service

A food delivery service is a crucial restaurant business component, especially after the Covid-19 outbreak. Customers now prefer to order food online rather than go out and eat in restaurants. Zomato and Swiggy, two popular online food delivery platforms in India, experienced massive growth in 2020, even during the lockdown.

Thus, a business owner must arrange and plan an online delivery strategy. A business owner can hire a delivery team or partner with an online food delivery platform. When the restaurant has its own delivery staff, the owner will have control over who is delivering the food and how and when it is delivered. 

However, partnering with online food delivery platforms helps a restaurant access a wide range of customers and visibility. It also helps restaurant businesses that cannot afford a decent-sized delivery team.

Technology and Marketing of the Restaurant

A restaurant’s digital infrastructure is a significant aspect of maintaining and operating a restaurant. A versatile POS system with a range of modern digital technologies has simplified restaurant operations. Technology also plays a vital role in marketing the restaurant. A restaurant owner can use the following marketing strategies to gain customers:

• Print media – Print media is promoting the restaurant through newspapers, pamphlets, brochures, etc. Giving advertisements in local newspapers can help to attract a crowd.
• Social media – Social media makes it easy to reach a large crowd in a short period. A restaurant owner can advertise or create restaurant accounts and post content related to the restaurant on social media handles like Facebook, Instagram, Google Adwords, etc.
• Bloggers meet – Restaurant owners can reach a large number of audiences with the help of food bloggers. It is a popular trend to arrange for bloggers’ meetups and invite food bloggers to rate dishes and write a review on their personal blogs.
• Influencer marketing – Influencer marketing is asking influencers to promote the restaurant to their audiences. There are many influencers with large audiences. Their followers engage with them regularly and trust their opinion. 

Registrations Required for Restaurant Business in India

A restaurant owner needs to obtain different licences and registrations to run a restaurant business in India. The required registrations and licences are as follows:

Registering Business Entity

To start a restaurant, the owner must first choose the business entity. Business owners must decide whether to start the restaurant alone as a proprietorship firm or in partnership with others as a partnership firm. They may also establish a private limited company. 

Instead of choosing a proprietorship or partnership firm, it is beneficial for restaurant owners to choose the One Person Company (OPC) or Limited Liability Partnership (LLP) business structure. A sole proprietorship or partnership firm does not have a separate legal entity status and thus is difficult to obtain funds compared to OPC and LLP. When the owner plans to establish a chain of restaurants or create a franchising model, a private limited company structure is recommended.

FSSAI License

The Food Safety and Standards (FSS) Act, 2006, mandates a Food Business Operator (FBO) to obtain an FSSAI license. It is required for anyone involved in the processing, production, distribution, import and sale of food products within India. The FSSAI license means that the restaurant’s food items meet the government’s food safety standards.

Thus, all restaurants, including dark and cloud kitchens, must compulsorily obtain an FSSAI registration or license from the Food Safety and Standards Authority of India (FSSAI). The turnover and manufacturing capacity of the restaurant business determines whether the restaurant needs to obtain an FSSAI registration or FSSAI licence. 

Shop and Establishment Act Registration

The Shop and Establishment Act Registration is regulated by the Department of Labour of the state. The Shop and Establishment Act regulates any premises where a trade, business or profession is carried out. Thus, all restaurants must apply for and obtain a Shop and Establishment Act Registration. It is issued by the State Chief Inspector of the Department of Labour.

Business License

The restaurant must mandatorily obtain a trade license from the municipal corporation. The municipal corporation can shut down restaurants when they do not have a trade license. Thus, restaurant owners need to apply for and renew their trade licenses every year. A business owner also needs to obtain a No Objection Certificate (NOC) from at least three neighbours. When a restaurant provides liquor to its customer, it must also obtain a liquor license from the Local Excise Commissioner. A NOC from the fire department is also a must for any food business.

Eating House License

Any place that offers beverages and food for public consumption is an eating house. Since a restaurant business is an eating house, it must compulsorily obtain an eating house license. An eating house license can be obtained from the Licensing Police Commissioner of the respective city where the restaurant is located.

GST Registration

Restaurants in India are required to register under GST mandatorily. GST registration is state-specific. Thus, if a restaurant has outlets in different states, it needs to have a separate GST registration for each state. 

Trademark Registration

When a business owner plans to open a chain of restaurants or invests a significant amount of money and time into branding, it is recommended to obtain trademark registration for the restaurant name or brand. Though trademark registration is not mandatory, it is recommended as it will protect the restaurant name or brand from third parties. Third parties cannot open a restaurant with the same name or brand that has a trademark registration. It deters the use of branding by competitors.

Disclaimer: The materials provided herein are solely for information purposes. No attorney-client relationship is created when you access or use the site or the materials. The information presented on this site does not constitute legal or professional advice and should not be relied upon for such purposes or used as a substitute for legal advice from an attorney licensed in your state.

About the Author

Mayashree Acharya

I am an advocate by profession and have a keen interest in writing. I write articles in various categories, from legal, business, personal finance, and investments to government schemes. I put words in a simplified manner and write easy-to-understand articles. Read more

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Fast Food Restaurant Business Plan

Free Business Plan Template

Download our free business plan template now and pave the way to success. Let’s turn your vision into an actionable strategy!

• Fill in the blanks – Outline
• Financial Tables

How To Write A Fast Food Restaurant Business Plan?

Writing a fast food restaurant business plan is a crucial step toward the success of your business. Here are the key steps to consider when writing a business plan:

1. Executive Summary

An executive summary is the first section planned to offer an overview of the entire business plan. However, it is written after the whole business plan is ready and summarizes each section of your plan.

Here are a few key components to include in your executive summary:

Introduce your Business:

Start your executive summary by briefly introducing your business to your readers.

Market Opportunity:

Products and services:.

• For instance, your products and services may include menu items, combo meals, takeout and delivery services, combo meals, and catering services.

Marketing & Sales Strategies:

Financial highlights:, call to action:.

Ensure your executive summary is clear, concise, easy to understand, and jargon-free.

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2. Business Overview

The business overview section of your business plan offers detailed information about your restaurant. The details you add will depend on how important they are to your business. Yet, business name, location, business history, and future goals are some of the foundational elements you must consider adding to this section:

Business Description:

• Vegetarian fast food restaurants
• Pizza chains
• Mexican fast food restaurants
• Asian fast food restaurants
• Sandwich shops
• Fried seafood restaurants

Describe the legal structure of your fast food restaurant, whether it is a sole proprietorship, LLC, partnership, or others.

Mission Statement:

Business history:.

• Additionally, If you have received any awards or recognition for excellent work, describe them.

Future Goals:

This section should provide a thorough understanding of your business, its history, and its future plans. Keep this section engaging, precise, and to the point.

3. Market Analysis

The market analysis section of your business plan should offer a thorough understanding of the industry with the target market, competitors, and growth opportunities. You should include the following components in this section.

Target market:

• For instance, young adults, millennials, and busy professionals can be an ideal target market for a fast food restaurant.

Market size and growth potential:

Competitive analysis:, market trends:.

• For instance, there is an increasing demand for healthier food options; explain how you plan to cater to this growing market.

Regulatory Environment:

Here are a few tips for writing the market analysis section of your fast food business plan:

• Conduct market research, industry reports, and surveys to gather data.
• Provide specific and detailed information whenever possible.
• Illustrate your points with charts and graphs.
• Write your business plan keeping your target audience in mind.

4. Products And Services

The product and services section should describe the specific services and products that will be offered to customers. To write this section should include the following:

Fast Food Menu:

Beverages and desserts:.

• For instance, dramatic style involves using longer & thicker lashes for a glamorous look.

Food Preparation and Safety Measures:

This section should explain your food preparation process, cooking methods, and how your business aligns with food safety regulations.

Special Services:

In short, this section of your fast food restaurant plan must be informative, precise, and client-focused. By providing a clear and compelling description of your offerings, you can help potential investors and readers understand the value of your business.

5. Sales And Marketing Strategies

Writing the sales and marketing strategies section means a list of strategies you will use to attract and retain your clients. Here are some key elements to include in your sales & marketing plan:

Unique Selling Proposition (USP):

• For example, fresh and quality ingredients, unique menu items, sustainability, and ethical practices could be some of the great USPs for a fast-food restaurant.

Pricing Strategy:

Marketing strategies:, sales strategies:, customer retention:.

Overall, this section of your fast food restaurant business plan should focus on customer acquisition and retention.

Have a specific, realistic, and data-driven approach while planning sales and marketing strategies for your fast food restaurant, and be prepared to adapt or make strategic changes in your strategies based on feedback and results.

6. Operations Plan

The operations plan section of your business plan should outline the processes and procedures involved in your business operations, such as staffing requirements and operational processes. Here are a few components to add to your operations plan:

Staffing & Training:

Operational process:, equipment & machinery:.

• Explain how these technologies help you maintain quality standards and improve the efficiency of your business operations.

Adding these components to your operations plan will help you lay out your business operations, which will eventually help you manage your business effectively.

7. Management Team

The management team section provides an overview of your fast food restaurant’s management team. This section should provide a detailed description of each manager’s experience and qualifications, as well as their responsibilities and roles.

Founders/CEO:

Key managers:.

• It should include key executives, master chefs, senior management, and other department managers (e.g. operations manager.) involved in the fast food restaurant operations, including their education, professional background, and any relevant experience in the food industry.

Organizational structure:

Compensation plan:, advisors/consultants:.

Mentioning advisors or consultants in your business plans adds credibility to your business idea.

This section should describe the key personnel for your fast food restaurant, highlighting how you have the perfect team to succeed.

8. Financial Plan

Your financial plan section should provide a summary of your business’s financial projections for the first few years. Here are some key elements to include in your financial plan:

Profit & loss statement:

Cash flow statement:, balance sheet:, break-even point:.

• This exercise will help you understand how much revenue you need to generate to sustain or be profitable.

Financing Needs:

Be realistic with your financial projections, and make sure you offer relevant information and evidence to support your estimates.

9. Appendix

The appendix section of your plan should include any additional information supporting your business plan’s main content, such as market research, legal documentation, financial statements, and other relevant information.

• Add a table of contents for the appendix section to help readers easily find specific information or sections.
• In addition to your financial statements, provide additional financial documents like tax returns, a list of assets within the business, credit history, and more. These statements must be the latest and offer financial projections for at least the first three or five years of business operations.
• Provide data derived from market research, including stats about the restaurant industry, user demographics, and industry trends.
• Include any legal documents such as permits, licenses, and contracts.
• Include any additional documentation related to your business plan, such as product brochures, marketing materials, operational procedures, etc.

Use clear headings and labels for each section of the appendix so that readers can easily find the necessary information.

Remember, the appendix section of your fast food restaurant business plan should only include relevant and important information supporting your plan’s main content.

The Quickest Way to turn a Business Idea into a Business Plan

Fill-in-the-blanks and automatic financials make it easy.

This sample fast food restaurant business plan will provide an idea for writing a successful fast food restaurant plan, including all the essential components of your business.

After this, if you still need clarification about writing an investment-ready business plan to impress your audience, download our fast food restaurant business plan pdf .

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Frequently asked questions, why do you need a fast food restaurant business plan.

A business plan is an essential tool for anyone looking to start or run a successful fast food restaurant business. It helps to get clarity in your business, secures funding, and identifies potential challenges while starting and growing your business.

Overall, a well-written plan can help you make informed decisions, which can contribute to the long-term success of your fast food restaurant.

How to get funding for your fast food restaurant business?

There are several ways to get funding for your fast food restaurant business, but self-funding is one of the most efficient and speedy funding options. Other options for funding are:

• Bank loan – You may apply for a loan in government or private banks.
• Small Business Administration (SBA) loan – SBA loans and schemes are available at affordable interest rates, so check the eligibility criteria before applying for it.
• Crowdfunding – The process of supporting a project or business by getting a lot of people to invest in your business, usually online.
• Angel investors – Getting funds from angel investors is one of the most sought startup options.

Apart from all these options, there are small business grants available, check for the same in your location and you can apply for it.

Where to find business plan writers for your fast food restaurant business?

There are many business plan writers available, but no one knows your business and ideas better than you, so we recommend you write your fast food restaurant business plan and outline your vision as you have in your mind.

What is the easiest way to write your fast food restaurant business plan?

A lot of research is necessary for writing a business plan, but you can write your plan most efficiently with the help of any fast food restaurant business plan example and edit it as per your need. You can also quickly finish your plan in just a few hours or less with the help of our   business plan software .

About the Author

Upmetrics Team

Upmetrics is the #1 business planning software that helps entrepreneurs and business owners create investment-ready business plans using AI. We regularly share business planning insights on our blog. Check out the Upmetrics blog for such interesting reads. Read more

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How to Write a Restaurant Business Plan in 2024 (Step by Step Guide with Templates)

A restaurant business plan is a framework that guides you to plan and forecast every element of restaurant management and operations.

This includes anything from your restaurant's menu design , location, financials, employee training , and a lot more.

Creating a solid business plan is important, as it helps:

• Transform your restaurant ideas into reality.
• Boosts entrepreneurial success by 16% (Harvard Business Study) .
• It equips you to navigate challenges before they arise.
• Attracts potential investors.

Planning is key to restaurant success. Without a plan, you're more likely to join the 26% of restaurants that fail within a year.

Create a business plan to set yourself up for success.

Here's how to get started. 

What is a restaurant business plan? 

Before writing a business plan, it is important to understand its fundamentals.

It serves as a roadmap for starting and running your restaurant , making it easy for outside parties, such as investors, to understand your objectives, vision, and plan of action for your restaurant.

The length and level of detail of business plans vary, ranging from brief synopses to large papers. Investors can benefit from clear insights and additional information provided by beginning with a concise plan and working their way up to a detailed one.

In short, a thorough description of the resources allocated to the success of your restaurant should be included in your business plan.

Steps to include in your business plan 

Your restaurant and mission statement needs to reflect your brand and goals, but you don't have to start from scratch.

The Eat App Restaurant Business Plan template , created by industry professionals and packed with insider information, is your go-to manual for creating a profitable business plan.

Your finalized business plan should have 11 essential elements, no matter how you write it. Continue reading below. 

1. Executive summary

A restaurant business plan should always begin with an executive summary. Why?

• 80% of venture capitalists say they read the executive summary first.
• 62% of investors say they would not continue reading a business plan if the executive summary did not capture their interest.
• A strong executive summary can increase the likelihood of securing funding by up to 40%.

An executive summary not only acts as the introduction to your restaurant business plan samples but also as a summary of the entire idea.

The main aim of an executive summary is to draw the reader (oftentimes an investor) into the rest of your business plan.

The executive summary also helps you envision the identity of your restaurant which essentially shapes the customer experience and sets you apart from competitors.

To establish a distinct identity, you need to focus on c ommon elements of an executive summary, including:

• A mission statement  
• Proposed concept development
• Cuisine selection
• The overall execution
• The potential costs
• Expected return on investments (ROI)

Let's take a more in-depth look at the concept development, cuisine selection, and mission statement.

Further reading

• How to write a restaurant executive summary

Concept Development

Selecting the type of restaurant, service style, and atmosphere is the first step towards creating a unique dining experience. Whether you envision a sample menu for a:

• cozy, intimate bistro
• bustling quick-service deli
• fast-casual restaurant
• fine dining establishment

Your concept should reflect your passion and expertise in the industry.

Cuisine Selection

The cuisine you select for your restaurant can significantly influence its success.

Choosing the appropriate cuisine is vital for distinguishing your establishment from competitors and attracting your target market.

To make an informed decision, consider factors such as:

• Market demand
• Expertise and passion
• Ingredient availability
• Competition
• Profitability
• Cultural fit
• Seasonality
• Dietary restrictions and trends

In the highly competitive restaurant industry, keeping track of current and emerging cuisine trends can be a significant advantage.

Creating a mission statement

A well-constructed mission statement communicates the purpose, values, and goals of your restaurant to potential investors and customers alike.

A mission statement serves as a guiding light for decision-makers and employees, fueling their efforts to achieve your restaurant’s objectives.

To create an impactful mission statement, consider the following steps:

• Identify the purpose of the restaurant.
• Contemplate the brand’s image.
• Account for the target audience.
• Incorporate company values.
• Ensure brevity and comprehensiveness.

Related content:  How to Write a Restaurant Mission Statement  

Remember, your mission statement should not only differentiate your restaurant from competitors but also resonate with your target market .

2. Company description

This is where you carefully introduce the company in the restaurant business plan. Include the name of the restaurant you are launching in this field along with its address, phone number, and other important information. Then, also include the owner's information as well as a synopsis or explanation of their background. The restaurant's legal position and its short- and long-term objectives should be outlined in the second section of the company description. To demonstrate your understanding of the changes in the local food business and the reasons why the most independent restaurant investors will be successful in this market, please submit a brief market research.

Here's an example of the page layout:  

Company Description

Restaurant Name: [Restaurant Name]

Location: [Restaurant Address]

Contact: [Restaurant Phone Number] | [Restaurant Email Address]

Owner: [Owner Name]

Experience: [Owner Name] has over [Number] years of experience in the restaurant industry. They have worked in various roles, including [List of Roles]. They are passionate about food and creating a memorable dining experience for their guests.

Legal Standing: [Restaurant Name] is a [Type of Legal Entity] registered in [State/Province].

3. Market analysis

The market analysis portion of the restaurant business plan is typically divided into three parts.

3.1 Industry analysis

What is your target market? What demographics will your restaurant cater to?

This section aims to explain your target market to investors and why you believe guests will choose your restaurant over others.

Comprehending your target market is key to customizing your restaurant offerings to their preferences and needs.

By diving into demographics, preferences, dining habits, and trends, you can fine-tune your concept and marketing strategy to reach and appeal to your target audience effectively.

An example of analyzing your target market

  Comprehending your target market is key to customizing your restaurant offerings to their preferences and needs.

Demographics and preferences

Identifying your primary target market involves considering factors such as:

For example, a neighborhood with a high concentration of families might prefer a family-friendly restaurant with a diverse menu catering to various age groups and dietary preferences.

Conversely, a trendy urban area with a predominantly young and affluent population may gravitate towards upscale dining experiences and innovative cuisine.

Cultural and ethnic backgrounds also have a significant impact on restaurant preferences, with people from different backgrounds having distinctive tastes and customs that influence their dining choices.

By thoroughly understanding the demographics and preferences of your target market, you’ll be better equipped to create a restaurant concept that resonates with them and ultimately drives success.

Dining habits and trends

As the restaurant industry continues to evolve, staying informed about dining habits and trends is crucial for adapting your offerings and attracting customers.

For example, the rise of online ordering and delivery services has significantly influenced dining habits, with many consumers seeking the convenience of having their meals delivered to their doorstep.

Health trends have also had an impact on dining habits, with an increasing number of individuals seeking healthier options when dining out.

• How to find your restaurant's target market

3.2 Competition analysis

It's easy to assume that everyone will visit your new restaurant first, so it is important to research your competition to make this a reality.

What restaurants have already established a customer base in the area?

Take note of everything from their prices, hours, and service style to menu design to the restaurant interior.

Then explain to your investors how your restaurant will be different.

3.3 Marketing analysis

Your investors are going to want to know how you plan to market your restaurant. How will your marketing campaigns differ from what is already being done by others in the restaurant industry?

How do you plan on securing your target market? What kind of offers will you provide your guests? Make sure to list everything.

The menu is the most important part of a restaurant's debut. Your restaurant wouldn't be able to operate without it.

You most likely don't have a final draft at this time, but you should aim to create a mock-up for your restaurant business plan. You can choose a design that you can envision yourself using and add your logo to the mock-up.

• Top Free Restaurant Menu Makers

There are several resources available online if you need assistance with menu design or don't want to hire a designer.

But the price should be the most important component of your sample menu. The cost research you've completed for investors ought to be reflected in your prices. They will have a clearer idea of your restaurant's intended price range as a result.  You'll quickly see how important menu engineering can be, even early on.

5. Employees

The company description section of the restaurant business plan briefly introduces the owners of the restaurant with some information about each. This section should fully flesh out the restaurant's business plan and management team.

The investors don’t expect you to have your entire team selected at this point, but you should at least have a couple of people on board. Use the talent you have chosen thus far to highlight the combined work experience everyone is bringing to the table.

6. Restaurant design

The design portion of your restaurant business plan is where you can really show off your thoughts and ideas to the investors. If you don’t have professional mock-ups of your restaurant rendered, that’s fine.

Instead, put together a mood board to get your vision across. Find pictures of a similar aesthetic to what you are looking for in your restaurant.

The restaurant design extends beyond aesthetics alone and should include everything from restaurant software to kitchen equipment. 

7. Location

The location you settle on for your restaurant should be well aligned with your target market (making it easier to cater to your ideal customer) and with your business plans.

At this stage in the process, it's not uncommon to not have a specific location in mind - but you should at the very least have a few options to narrow down.

Pro Tip: When you approach your investors about potential locations, make sure to include as much information as possible about each venue and why it would be ideal for your brand. 

Example for choosing an ideal location

Choosing the ideal location for your restaurant is a pivotal decision that can greatly influence your success. 

To make the best choice, consider factors such as foot traffic, accessibility, and neighborhood demographics.

By carefully evaluating these factors, you’ll be better equipped to maximize visibility and attract your target market.

Foot traffic and accessibility

Foot traffic and accessibility are important factors in selecting a location that will attract customers and ensure convenience.

A high-traffic area with ample parking and public transportation options can greatly increase the likelihood of drawing in potential customers.

Additionally, making your restaurant accessible to individuals with disabilities can further broaden your customer base and promote inclusivity.

Neighborhood demographics

Analyzing neighborhood demographics can help you determine if your restaurant’s concept and cuisine will appeal to the local population.

Factors such as income levels, family structures, and cultural diversity can all influence dining preferences and habits.

By understanding the unique characteristics of the neighborhood, you can tailor your offerings and marketing efforts to resonate with the local community.

Conducting a market analysis can be a valuable step in this process.

To gather demographic data for a particular neighborhood, you can utilize resources such as the U.S. Census Bureau’s American Community Survey and reference maps.

Armed with this information, you can make informed decisions about your restaurant’s concept, menu, and pricing, ensuring that your establishment is well-positioned for success within the community.

Conducting market research will further strengthen your understanding of the local demographic.

8. Market overview

The market overview section is heavily related to the market research and analysis portion of the restaurant business plan. In this section, go into detail about both the micro and macro conditions in the area you want to set up your restaurant.

Discuss the current economic conditions that could make opening a restaurant difficult, and how you aim to counteract that. Mention all the other restaurants that could prove to be competition and what your strategy is to set yourself apart.

9. Marketing

With restaurants opening left and ride nowadays, investors are going to want to know how you will get word of your restaurant to the world.

The next marketing strategy and publicity section should go into detail on how you plan to market your restaurant before and after opening. As well as any plans you may have to bring a PR company on board to help spread the word.

Read more: How to write a restaurant marketing plan from scratch

10. External help

To make your restaurant a reality, you are going to need a lot of help. List any external companies or software you plan on hiring to get your restaurant up and running.

This includes everything from accountants and designers to suppliers that help your restaurant perform better, like POS systems and restaurant reservation systems .

Explain to your other potential investors about the importance of each and what they will be doing for your restaurant.

11. Financial analysis

The most important part of your restaurant business plan is the financial section . We would recommend hiring professional help for this given its importance.

Hiring a trained accountant will not only help you get your own financial projections and estimates in order but also give you a realistic insight into owning a restaurant.

You should have some information prepared to make this step easier for the accountant.

He/she will want to know how many seats your restaurant has, what the check average per table will be, and how many guests you plan on seating per day.

In addition to this, doing rough food cost calculations for various menu items can help estimate your profit margin per dish. This can be achieved easily with a free food cost calculator. 

• Important restaurant metrics to track

A well-crafted restaurant business plan serves as a roadmap to success, guiding every aspect of the venture from menu design to employee training.

By carefully considering each component of the plan, aspiring restaurateurs can increase their chances of securing funding, attracting customers, and achieving their long-term goals.

Remember, a restaurant business plan is not just a document to satisfy investors; it is a living tool that should be revisited and updated regularly as the business grows and evolves.

By staying committed to the plan and adapting it as needed, restaurateurs can ensure that their culinary dreams have a solid foundation for success.

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Saif Alnasur used to work in his family restaurant, but now he is a food influencer and writes about the restaurant industry for Eat App.

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Indian Restaurant Business Plan

Indian restaurant business plan presentation, free google slides theme and powerpoint template.

Hmmmm yummmm~ smells so good! Can I have a chicken samosa, a lamb korma and cheese and garlic nan please? Indian dishes are one of the most popular cuisine in the world. No matter wherever you go, you can find a nice Indian restaurant that will appeal to various tastes with a broad palette! If you are considering opening one of these restaurants, you can organize all your plans on this delicious template. It has several resources like a map, diagrams, graphs and charts where you can make a market research and set your business strategy. Did you see it already? I meant the line of the people who are waiting to taste your food in front of your restaurant?

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'Coming soon': Here's a look at Peoria area restaurants expected to open in 2024

The past year saw a variety of changes to the Peoria area's food scene. Many restaurants opened their doors for the first time, while others said goodbye to the community. Some updated their menus, while others pivoted to new locations .

Now that 2023 is officially behind us, though, it is time to look toward the future. So, here is a look at some of the restaurants and bars which expect to open in 2024.

'All things must pass': These Peoria-area restaurants and businesses closed in 2023

Culver's − Washington

Culver's is working to open at 115 N. Cummings Lane. While the restaurant chain has multiple Peoria-area locations, this will be the only storefront in Washington.

The business will be situated on the lot that was previously home to Core & Main . The restaurant will operate next to Taco Bell and across the street from additional dining establishments.

Culver's store locator currently lists the storefront as "coming soon."

More: This Midwestern fast-food chain is opening a location in Washington. Here's what we know

Currently situated at 514 Main St., The Neon Bison is working to move to its new location this year. The downtown Peoria business is not traveling far, however. The new location will be located just up the street at 617 Main St., and managing owner Jon Hopkins said the space is expected to more than double the business's capacity.

“We really felt like downtown was where the bison was home,” Hopkins said. “And that Nashville themed, kind of honky-tonk, cleaned-up dive bar – that is kind of meant for a downtown-type area.”

Pop-Up Chicken Shop

This Bloomington restaurant is planning to open a new location in Peoria’s Warehouse District in the spring of 2024.

Owner Aaron Francis said he received multiple requests to bring Pop-Up Chicken Shop to Peoria. The new storefront will be housed in the Baldovin Development Co.’s Adams & Oak project.  

“I'm just excited to be a part of a pretty cool thing,” Francis said. “I really love the way Peoria is trying to expand their downtown area, and I love what Casey is trying to do with the Warehouse District.”

The restaurant’s staple menu item is its Illinois Hot Chicken. Francis described the dish as “our ode to Nashville hot chicken, but it’s completely different.”

More: This popular Bloomington chicken restaurant is expanding to Peoria next year

Tangled Roots Brewpub and Restaurant project

A project bringing a restaurant and brewpub to Washington is expected to open in November 2024.

The development initially planned to open in December 2023 but rising costs and interest rates pushed the timeline back. Once completed, the space will include a rooftop bar, as well as space for events and residential units.

More: This major Washington brew pub development is making progress. Here's the latest plan

Revel & Maker

Located directly above Ardor Breads and Provisions , Revel & Maker is expected to open in 2024.

According to a social media announcement, the new business will be “inspired by prohibition era cocktail bars and the mid-western supper club.” The establishment's Instagram page – @revel_maker – also features images of various cocktails.

More: Popular downtown Peoria bakery and restaurant will open new bar and dining concept

Rice & Spice

The restaurant is situated in the former home of Dac's Smokehouse at the Campustown Shopping Center.

The Peoria City/County Health Department completed a final inspection in December and noted that the "establishment is able to open at any time on or after January 1st 2024." While no opening date has been announced, a sign posted to the doors notes that the Indian restaurant is "coming soon."

River Kitty Café

River Kitty Café may be a purr-fect place to visit for those who love coffee and cats. The cafe − which hopes to share an opening date soon − plans to work with Peoria County Animal Protection Services to feature adoptable cats in its cat lounge.

"Getting a few last minute tasks done in anticipation of some very special guests!" the business wrote in a Jan. 4 Facebook post.

A purr-fect pairing: Cafe opening in Peoria will let customers watch, mingle with cats

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McDonald's $25 'deal' goes viral; users blame California's minimum-wage increase: 'Your new normal'

Recent study finds that mcdonald's prices have risen by 100% since 2014, but the chain disputed the study's findings to fox business.

McDonald's spinoff restaurant 'CosMc's' to open in Chicago

McDonald’s is set to debut a new spinoff restaurant called 'CosMc's' in a Chicago suburb. (FOX 32)

A viral social media video about a $25 McDonald's "deal" recently sparked an online debate about California's minimum-wage increase.

A TikTok user who posts videos under the username @shannon_montipaya shared the video on March 27. She was in the drive-thru of a Southern California McDonald's location when she saw a sign for a 40-piece Chicken McNugget meal deal, which also included two large orders of fries.

The price of the meal bundle was $25.39 — including sales tax, it would come to roughly $27. In the video, the social media user lamented that the meal didn't even include a drink.

"OK, so it's $25.39 for 40-piece nuggets and two large fries," she said. "You couldn't even throw in the Sprite?

FIVE GUYS' PRICES SPARK OUTRAGE AFTER $24 RECEIPT GOES VIRAL: 'HIGHWAY ROBBERY'

The price of the meal bundle was $25.39 — including sales tax, it would come to roughly $27, no drink included. (iStock / Getty Images)

"You couldn't even throw in, like, a medium Sprite in there? Holy crap."

While the meal is designed to serve four people, it demonstrates how prices at the fast-food chain have risen over the years. A recent study by FinanceBuzz found that McDonald's prices have increased by 100% since 2014.

Ten years ago, the average price of a 10-piece McNugget meal was $5.99. Now, the meal usually goes for $10.99.

The video ended up amassing 2 million views, bringing thousands of TikTok users to its comments section — many of whom were nostalgic about past McDonald's prices.

"Remember when 40 pieces nuggets was $5 and a large drink was $1," one comment read.

"The managers special used to be 40 nuggets, a gallon of tea, and a LG fry for like 20 dollars SMH," another said.

"I spent $48 there yesterday…my jaw on the floor," a third commenter wrote.

WHAT YOU SHOULD ORDER AT MCDONALD'S, ACCORDING TO NUTRITIONISTS

Many TikTok users were nostalgic about the McDonald's prices of yore, before the price of McNuggets increased. (Brandon Bell / File / Getty Images)

Inevitably, some social media users pointed to the recent legislation in California that increased the minimum wage for fast-food workers from $16 to $20.

"20 minimum wage…..welcome to your new normal," one person said.

"Welcome to California," another chimed in.

Other users shared their local McDonald's prices — and very few came close to being as high as California's.

"50 nuggets here is 15 [dollars]," one Florida resident said.

"It’s $6.19 in Dallas for a 20 piece and 2 large fries," a Texan wrote.

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A TikTok user was shocked when she saw that a McDonald's meal deal for 40 McNuggets and two small orders of fries was priced at nearly $26. (iStock)

Some viewers thought the video was an overreaction and were unfazed by the price of the meal deal.

"12.50/person isn’t that crazy," a user wrote.

"You getting a good deal and you complaining," another said.

While the wage increase went into effect on April 1 — four days after the TikTok video was posted — fast-food businesses in the Golden State had been bracing for the wage increase for months.

MOD Pizza recently closed at least five California locations before the minimum-wage increase kicked in on April 1. Several California fast-food establishments, particularly pizza chains, have been laying off employees in recent months, The Wall Street Journal reported last month, including Pizza Hut and Round Table Pizza.

A former MOD Pizza employee in Clovis told FOX 26 Fresno that it "just kind of seemed like the right timing, two weeks before all of the fast-food locations in California got that increase that we closed."

Some TikTok users said a McNuggets meal cost far less at their McDonald's locations than at those in California. (McDonald's / Fox News)

McDonald's USA told FOX Business that the FinanceBuzz report is "not an accurate representation of pricing at McDonald's restaurants."

"As the [FinanceBuzz] report itself notes, pricing is set by individual franchisees and varies by restaurant," the statement read. "This is not an accurate representation of historical or current pricing at McDonald's restaurants, and the 2024 average prices listed are significantly inflated.

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"Value is part of McDonald's DNA, and we're committed to offering customers great value through everyday affordable pricing plus special offers and deals on our App and through the MyMcDonald's Rewards program."

For more Lifestyle articles, foxbusiness.com/lifestyle

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