Market research presentation: A comprehensive guide

This comprehensive guide covers everything from choosing the right topic to delivering with confidence.

Raja Bothra

Building presentations

team preparing market research presentation

Ever wondered what goes into creating a killer market research presentation that not only impresses your stakeholders but also provides valuable insights?

You're in the right place.

In this comprehensive guide, we'll dive deep into the world of market research presentations, dissecting everything from what they are to how to create one that stands out.

How do you explain market research?

Before we jump into the nitty-gritty of market research presentations, let's start with the basics – what is market research?

Market research is the process of gathering, analyzing, and interpreting data about a particular market, industry, or consumer group. It's the compass that guides businesses in making informed decisions.

Market research comes in various forms: quantitative and qualitative. Quantitative research involves collecting numerical data, while qualitative research focuses on understanding the why and how behind consumer behavior. Both are crucial components of effective market research.

What is a market research presentation?

Now that we have a clear understanding of market research, let's move on to market research presentations. A market research presentation is the culmination of your research efforts, a visual and data-driven representation of your findings. It's the bridge that connects your research to your stakeholders, making it easier for them to grasp the insights you've gathered.

A well-crafted market research presentation is not just a collection of slides; it's a storytelling platform. It should engage your audience, present data in an understandable manner, and ultimately guide your stakeholders towards informed decision-making.

What to include in a market research presentation?

Creating a market research presentation involves more than just inserting a few charts and graphs. To ensure your presentation hits the mark, here are some essential elements to include:

1. Market research overview

  • Define the purpose and objectives of your research.
  • Provide a brief overview of the market you've studied.

2. Methodology

  • Explain how you conducted your research, whether through surveys, data analysis, or other methods.
  • Discuss any challenges you faced and how you overcame them.

3. Key findings

  • Highlight the most significant discoveries from your research.
  • Use charts, graphs, and infographics to visualize data.

4. Market analysis

  • Dive deep into your market analysis, discussing trends, competition, and market share.
  • Share insights that can impact the business.

5. Recommendations

  • Based on your findings, provide actionable recommendations.
  • Discuss the pros and cons of each recommendation.

6. Conclusion

  • Summarize the core points of your presentation.
  • Emphasize the key takeaways for your audience.

How to structure a market research presentation

Structuring a market research presentation effectively is essential to convey your findings and insights clearly to your audience. Whether you're presenting to stakeholders, colleagues, or clients, a well-structured presentation can make your data more understandable and impactful. Here's a suggested structure for a market research presentation:

1. Title slide

  • Title of the Presentation
  • Your Name and Affiliation
  • Date of the Presentation
  • Briefly outline what you will cover in the presentation. This gives your audience a roadmap of what to expect.

3. Introduction

  • Provide a brief overview of the purpose and context of your market research.
  • Explain why the research was conducted and its relevance.

4. Background and objectives

  • Describe the background information, including any relevant industry trends or developments.
  • Clearly state the research objectives and what you aimed to achieve.

5. Methodology

  • Explain the research methods and techniques used.
  • Discuss the data collection process, sample size, and any limitations.

6. Data collection

  • Present the findings from your research.
  • Use charts, graphs, and visuals to make data more accessible.
  • Highlight key insights and trends.

7. Analysis and interpretation

  • Explain the significance of the findings.
  • Interpret the data and provide insights.
  • Address any unexpected or interesting observations.

8. Competitor analysis

  • Analyze the competitive landscape in your market.
  • Highlight strengths, weaknesses, opportunities, and threats (SWOT analysis) for your company and competitors.

9. Consumer insights

  • Share any insights into customer preferences, needs, and behaviors.
  • Explain how these insights impact your business.

10. Recommendations

  • Based on your research, provide actionable recommendations.
  • Highlight strategies or changes that should be implemented.

11. Implementation plan

  • If applicable, outline a plan for implementing the recommendations.
  • Include timelines, responsibilities, and resources needed.

12. Conclusion

  • Summarize the key points of your presentation.
  • Reiterate the importance of the research.

13. Q&A session

  • Open the floor for questions and discussion.

14. Appendix

  • Include any supplementary information, detailed data, or additional charts and graphs.
  • Ensure that this information is easily accessible but not essential for understanding the main presentation.

15. Contact information

  • Provide your contact information in case the audience has further questions or needs clarification.

16. Thank you slide

  • Express your gratitude for the audience's time and attention.

Remember to keep your presentation clear, concise, and visually engaging. Use visuals sparingly but effectively to support your points. Practice your delivery to ensure that you can explain the findings and recommendations confidently. Tailor the presentation to the needs and interests of your specific audience.

Do’s and don'ts on a market research presentation

To ensure your market research presentation hits the mark, here are some do's and don'ts to keep in mind:

  • Do your research: Know your subject matter inside out.
  • Do use visuals: Incorporate charts, graphs, and infographics.
  • Do engage your audience: Encourage questions and discussions.
  • Do practice: Rehearse your presentation until you're confident.

Don'ts:

  • Don't overwhelm with data: Keep it concise and focused.
  • Don't read slides: Speak naturally and use slides as visual aids.
  • Don't rush: Take your time; clarity is key.
  • Don't ignore questions: Address all queries from your audience.

Summarizing key takeaways

In this comprehensive guide, we've covered the ins and outs of creating and presenting a market research presentation. From understanding the basics of market research to crafting engaging presentations, you now have the knowledge to excel in this essential aspect of business strategy.

  • Market research essentials: Market research is the process of gathering, analyzing, and interpreting data about a specific market, industry, or consumer group. It provides the foundation for informed decision-making in business.
  • The role of market research presentations: A market research presentation is a visual and data-driven representation of research findings. It serves as a bridge between your research and stakeholders, helping them understand and act upon the insights you've gathered.
  • Elements of a great presentation: A well-crafted market research presentation includes an overview, methodology, key findings, market analysis, recommendations, and a concise conclusion. These elements help structure your presentation effectively.
  • Presentation delivery matters: Knowing your audience, practicing your presentation, engaging your audience, using visuals effectively, and being concise are all crucial for a successful presentation.
  • Do's and don'ts: Do your research thoroughly, use visuals to enhance understanding, engage with your audience, and practice your delivery. Avoid overwhelming with data, reading slides, rushing through your presentation, and ignoring audience questions.

Remember, an effective market research presentation isn't just about showcasing data; it's about telling a compelling story that guides decision-making. So, use the power of visuals, engage your audience, and deliver insights that make a real impact.

1. Why is using a market research presentation template important?

Using a market research presentation template can streamline your research process. It provides a structured framework in powerpoint ppt with graphs and charts that help you present the results effectively. You can easily download a market research presentation template to make your presentation look professional and save time in creating a presentation design.

2. How can I effectively communicate market trends in my presentation?

To effectively communicate market trends in your presentation, start your presentation by explaining the research process and how you conducted market research. Use market research powerpoint (ppt) slides with graphs and charts to show key pieces of information. Connect the dots between the data and present the results using the market research PowerPoint template. This will make your presentation more engaging for your audience.

3. Why is market research essential for launching a new product or service?

Market research is essential when you want to present a new product or service idea to your core business audience. By conducting market research, you gather valuable insights about your target market, which can be used to create your presentation. A well-designed research ppt can make the best case for your business idea by showcasing the market trends and data you've collected.

4. How do I use market research to make my presentation more impactful?

To make your presentation more impactful, start by using a market research presentation template. Incorporate graphs and charts to present the research data effectively. Make sure your presenter skills are polished when presenting your research to stakeholders or investors. Use market research PowerPoint slides to show key findings and connect the dots between the research process and the business objectives you want to achieve.

5. Can you provide tips on how to present the results of my market research effectively?

Certainly! When presenting your research, use a market research PowerPoint template to organize your content. Download a template that suits your needs. Focus on the research design and how you conducted market research, talking to customers and gathering data. Use the template to create your presentation and ensure it flows smoothly. This will help you present the results in a way that engages your audience and conveys the importance of the research in supporting your business goals.

Create your market research presentation with prezent

Ready to create your market research presentation? Don't forget to leverage the right tools. Consider using Prezent, the business success communication platform for enterprise teams, offers a powerful solution for crafting market research presentations that elevate your business's communication. With our AI presentation tool, you can achieve full brand compliance and create personalized, on-brand presentations tailored to the preferences of your audience.

Key Features:

  • Personalized fingerprints : Prezent allows you to customize your presentations based on audience preferences, ensuring that your message resonates effectively.
  • Presentation builder : Our platform provides a user-friendly presentation builder that simplifies the process of creating compelling market research presentations.
  • Business storytelling : Access guides and e-courses to master structured storytelling, with 50+ storylines commonly used by business leaders.
  • Brand-approved design : Ensure brand consistency with our document management system, which offers over 35,000 slides in your company's approved design.
  • Supercharge your team's communication : Prezent saves you 70% of the time required to make presentations, allowing you to crush 60% of communication costs by replacing expensive agencies with our software and services.
  • Enterprise-grade security : Rest assured that your data is secure with our top-priority commitment to data protection and independent third-party assurance.

For a personal touch and additional support, explore our professional services, including overnight services and presentation specialists. Submit your presentation by 5:30 PM PST, and by 9:30 AM the next business day presentation is delivered in your inbox.

With Prezent, you can create market research presentations that not only impress but also deliver your message effectively, all while staying 100% on brand and reducing communication costs.

Try our free trial or book a demo and elevate your presentations today with Prezent!

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Market Research Presentation

Organizations use market research to analyze and better understand their market. With that knowledge, they can plan or adjust their business operations going forward. Market research is essential for core business, but also for the growth of a company. The market research presentation can be the toughest step in the market research process, but it’s usually the most important. 

Use our market research presentation template to:

  • Propose a customer research project
  • Present research findings to stakeholders and investors 
  • Inform future strategies based on customer research

Create your Market Research Presentation

To help you illustrate your points, you might add timelines, flowcharts, graphs, and images to your slides. Each of these options can be added to your market research presentation template in an instant. Some slides to include in your market research presentation are:

Title Slide

Pro Tips for your Market Research Presentation

Consider these tips when customizing your market research presentation template.

Create a general outline of what you want to say in your market research presentation by labeling your slides first.

Graphs and charts can be highly effective in communicating lots of data, which is a natural element of a market research presentation. Use visuals to present your numbers.

Explain why the research was conducted, what you’ve found, what the results mean, and what the organization should do next.

What is the ultimate conclusion you’ve drawn from your research? Present next steps at the end that gives everyone an idea of what needs to be done.

More Popular Templates

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Crunchbase is a go-to source for information and data about both private and public companies. We took a look at Crunchbase’s original pitch deck to look for ways to improve the design.

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infoDiagram visual slide examples, PowerPoint diagrams & icons , PPT tricks & guides

How to create engaging market research presentation

How to Create Engaging Market Research Presentations: Tips & Visual Ideas

Last Updated on October 22, 2023 by Justyna

Are you struggling to captivate your audience while presenting market research findings? Such presentations usually have a form of PowerPoint slides that contain lots of data. It can be challenging to create a presentation that will keep your audience engaged for a longer time. In this article, we will explore the best practices, providing you with practical tips and illustrative examples for your market research presentations.

With the ever-increasing competition in the business world, it’s crucial to deliver market research presentations that are not only informative but also clear and easy to follow. Whether you are presenting to potential clients or internal teams, the way you present data and findings can make or break your success.

Understanding your audience for better engagement

One of the first steps towards mastering market research presentations is understanding your audience. Each audience is unique, with different knowledge levels and preferences. By tailoring your presentation to their specific needs and interests, you can keep them engaged throughout.

For example, if you are presenting to a group of executives, focus on high-level insights and strategic implications. On the other hand, if your audience consists of analysts or subject matter experts, you can dive deeper into the methodology and data analysis.

The typical structure of market research presentations

Market research is a systematic process of gathering, analyzing, and interpreting data related to a specific market or industry. It involves the collection of quantitative and qualitative data, as well as the evaluation of market trends, consumer behavior, and competitive landscapes to identify opportunities and mitigate risks.

These are the parts typically present in market research presentations:

  • market analysis : evaluation of the target market’s size, growth potential, and segmentation, as well as an assessment of current and future market trends
  • ideal customer analysis : profiling and understanding the characteristics, needs, preferences, and behaviors of the target customer base.
  • competitive landscape : research of the competitors’ products, pricing, marketing strategies, and market share to identify strengths and weaknesses.
  • SWOT analysis : identifying internal strengths, weaknesses, external opportunities, and threats, to formulate effective strategies.

If you’re working on a market analysis presentation, see more visualization ideas here .

Let’s dive into specific visual examples you can use to illustrate each part of the market research report.

You can click on all example images to see details and download the source PowerPoint files.

#1: Market analysis slides

Market analysis is a fundamental component of market research presentations, providing a comprehensive assessment of the specific market or industry under consideration. This phase involves thoroughly examining various aspects, typically including the market’s size, growth potential, segmentation, total addressable market (TAM), and identifying relevant submarkets or niches.

Below you’ll find a few slide ideas you can reuse.

When you analyze a specific country, you can present its macroeconomic data on one dashboard slide. Notice in the picture below how we embedded a map and several key data about the analyzed country – here Spain and its population, GDP, number of households, and tourists annually.

market-macroeconomics-dashboard

Another example of market analysis is this PowerPoint slide – presenting global share distribution as a series of pie charts over the world map.

pie-chart-world-global-market

You can present the size of the market with an eye-catching onion diagram in the shape of a teardrop. Such a diagram shows three embedded layers of TAM – Total Available Market, SAM – Servicable Available Market, and SOM – Servicable Obtainable Market.

market-size-comparison-diagram-sam

Here’s another graphical PowerPoint slide inspiration with a description of market size and its potential. We presented these data in the form of a two-column layout.

pitch-deck-outline-market-size-potential

#2: Customer analysis

Customer or target persona analysis involves demographic assessment (age, income, location), psychographics (lifestyle, values), and behavioral analysis (buying habits, brand loyalty). It helps businesses segment their audience and create personalized strategies and products that cater to customer needs and preferences. Additionally, customer analysis often involves crafting customer personas to guide decision-making and foster strong customer relationships.

You can illustrate targeted customer profiles by dividing data into 4 sections: demographics, interests, purchase behavior, and personality. On the slide below, each section is color-coded and illustrated with icons. It will help your audience to stay focused and not get lost in the walls of text and bullet points.

targeted-customer-profile-analysis market research presentations

Here’s another slide inspiration that shows a silhouette of a person’s head with a variety of information about them, including their profile, needs, habits, and behavior.

pitch-deck-outline-buyer-persona

Here’s one more way of presenting your ideal customer: a simple layout divided visually into 2 parts. You can highlight any important points with hand-drawn markers and show some concepts with icons.

customer-profile-ppt market research presentations

If you’d like to focus more on target customers and their profiles, explore more ideas in this blog .

You can also show the survey results visually (if you conducted any polls). For example, using a response infographic slide with 3 or more answer options. The slide below shows the percentage of people who prefer X, Y, and Z. This chart is a simple and effective way to visualize survey results, and you can easily customize all elements to your needs.

survey-results-chart-template

#3: Competitive analysis

Competitive landscape analysis entails assessing the strengths and weaknesses of competitors operating in the same market or industry. It involves identifying key competitors and comprehensively examining their products or services, pricing strategies, market share, and distribution channels.

While analyzing competitors, you can illustrate the results using a table or matrix layout, which will help your audience quickly see the differences between them. In the example evaluation matrix, we included the POS, sales revenue, market share, EBIT, and differentiator of the top 5 competitors.

top-5-competitors-evaluation-matrix

Another example of competitive landscape analysis is this PowerPoint slide. This diagram includes the wider picture of competitors in the market:

  • Key local competitors: competitors that operate in the same geographic area as your business.
  • Key global competitors: competitors that operate in multiple geographic areas, including your own.
  • Key substitutes: products or services that can be used instead of your product or service.
  • New entrants: new businesses that have recently entered the market.

competitive-landscape-market-evaluation-diagram market research presentations

Here’s an example of presenting a competitive landscape in a more creative style. The table includes sales volume, market share, and product portfolio comparisons.

competitive-landscape-comparison-table with-direct-competitors-sales-volumes-market

You can also benchmark against industry best practices, which will help you to identify areas for improvement and formulate strategies to surpass competitors.

#4: SWOT analysis

By using SWOT Analysis, you can assess a business’s internal strengths and weaknesses, along with external opportunities and threats. It helps identify resources, expertise, and competitive advantages (strengths), as well as operational inefficiencies or limitations (weaknesses). Simultaneously, it evaluates favorable market circumstances like emerging trends or untapped customer segments (opportunities) and external factors that could harm the business, such as competition or regulatory changes (threats).

Here are a few visualization ideas to try:

Here’s an elegant and minimal SWOT analysis matrix for a company and a new market. The matrix lists the company’s strengths, weaknesses, market opportunities, and threats.

strength-weaknesses-market-marketing-threats-swot-analysis-company

Here’s another example of a market SWOT template, including a background image and more distinctive icons illustrating its four components:

swot-analysis-template market research presentations

Best practices for creating visually appealing market research presentations

To sum up, creating attractive professional-looking slides is a crucial aspect of mastering market research presentations. The visual part plays a significant role in capturing your audience’s attention and making your data more accessible.

Follow these tips to ensure your slides are visual and engaging:

  • Choose the right simple clean design. Avoid cluttered or overwhelming designs that distract from your message. Instead, opt for clean and modern templates that enhance the readability of your content.
  • Utilize colors that complement each other and provide good contrast to ensure that your audience can easily read the text on the slides. Keep the consistency throughout the whole presentation.
  • In terms of data visualization , strive for simplicity and clarity. Use charts, graphs, and infographics to present complex data in a visually appealing way. Avoid overcrowding your slides with too much information.
  • Consider incorporating light way of images and icons to enhance the visual appeal of your presentation. Use relevant and high-quality visuals that support your message. Images can help evoke emotions and make your presentation more memorable. Remember the images are only an addition, they should not steal the show.

By following these best practices for creating visually appealing market research presentations, you can effectively convey your message and keep your audience visually engaged.

Related Resources

Here are more resources to get you going:

  • 10 slide ideas for effective go-to-market strategy plan presentation
  • Ideas for presenting market analysis
  • Templates for powerful marketing strategy presentation

Follow our  YouTube channel , and  subscribe to our newsletter  for more design tips and slide inspiration.

Market Research: A How-To Guide and Template

Discover the different types of market research, how to conduct your own market research, and use a free template to help you along the way.

mkt-research-cover

MARKET RESEARCH KIT

5 Research and Planning Templates + a Free Guide on How to Use Them in Your Market Research

buyers-journey-guide_3

Updated: 02/21/24

Published: 02/21/24

Today's consumers have a lot of power. As a business, you must have a deep understanding of who your buyers are and what influences their purchase decisions.

Enter: Market Research.

→ Download Now: Market Research Templates [Free Kit]

Whether you're new to market research or not, I created this guide to help you conduct a thorough study of your market, target audience, competition, and more. Let’s dive in.

Table of Contents

What is market research?

Primary vs. secondary research, types of market research, how to do market research, market research report template, market research examples.

Market research is the process of gathering information about your target market and customers to verify the success of a new product, help your team iterate on an existing product, or understand brand perception to ensure your team is effectively communicating your company's value effectively.

Market research can answer various questions about the state of an industry. But if you ask me, it's hardly a crystal ball that marketers can rely on for insights on their customers.

Market researchers investigate several areas of the market, and it can take weeks or even months to paint an accurate picture of the business landscape.

However, researching just one of those areas can make you more intuitive to who your buyers are and how to deliver value that no other business is offering them right now.

How? Consider these two things:

  • Your competitors also have experienced individuals in the industry and a customer base. It‘s very possible that your immediate resources are, in many ways, equal to those of your competition’s immediate resources. Seeking a larger sample size for answers can provide a better edge.
  • Your customers don't represent the attitudes of an entire market. They represent the attitudes of the part of the market that is already drawn to your brand.

The market research services market is growing rapidly, which signifies a strong interest in market research as we enter 2024. The market is expected to grow from roughly $75 billion in 2021 to $90.79 billion in 2025 .

marketing research presentations

Free Market Research Kit

  • SWOT Analysis Template
  • Survey Template
  • Focus Group Template

You're all set!

Click this link to access this resource at any time.

Why do market research?

Market research allows you to meet your buyer where they are.

As our world becomes louder and demands more of our attention, this proves invaluable.

By understanding your buyer's problems, pain points, and desired solutions, you can aptly craft your product or service to naturally appeal to them.

Market research also provides insight into the following:

  • Where your target audience and current customers conduct their product or service research
  • Which of your competitors your target audience looks to for information, options, or purchases
  • What's trending in your industry and in the eyes of your buyer
  • Who makes up your market and what their challenges are
  • What influences purchases and conversions among your target audience
  • Consumer attitudes about a particular topic, pain, product, or brand
  • Whether there‘s demand for the business initiatives you’re investing in
  • Unaddressed or underserved customer needs that can be flipped into selling opportunity
  • Attitudes about pricing for a particular product or service

Ultimately, market research allows you to get information from a larger sample size of your target audience, eliminating bias and assumptions so that you can get to the heart of consumer attitudes.

As a result, you can make better business decisions.

To give you an idea of how extensive market research can get , consider that it can either be qualitative or quantitative in nature — depending on the studies you conduct and what you're trying to learn about your industry.

Qualitative research is concerned with public opinion, and explores how the market feels about the products currently available in that market.

Quantitative research is concerned with data, and looks for relevant trends in the information that's gathered from public records.

That said, there are two main types of market research that your business can conduct to collect actionable information on your products: primary research and secondary research.

Primary Research

Primary research is the pursuit of first-hand information about your market and the customers within your market.

It's useful when segmenting your market and establishing your buyer personas.

Primary market research tends to fall into one of two buckets:

  • Exploratory Primary Research: This kind of primary market research normally takes place as a first step — before any specific research has been performed — and may involve open-ended interviews or surveys with small numbers of people.
  • Specific Primary Research: This type of research often follows exploratory research. In specific research, you take a smaller or more precise segment of your audience and ask questions aimed at solving a suspected problem.

Secondary Research

Secondary research is all the data and public records you have at your disposal to draw conclusions from (e.g. trend reports, market statistics, industry content, and sales data you already have on your business).

Secondary research is particularly useful for analyzing your competitors . The main buckets your secondary market research will fall into include:

  • Public Sources: These sources are your first and most-accessible layer of material when conducting secondary market research. They're often free to find and review — like government statistics (e.g., from the U.S. Census Bureau ).
  • Commercial Sources: These sources often come in the form of pay-to-access market reports, consisting of industry insight compiled by a research agency like Pew , Gartner , or Forrester .
  • Internal Sources: This is the market data your organization already has like average revenue per sale, customer retention rates, and other historical data that can help you draw conclusions on buyer needs.
  • Focus Groups
  • Product/ Service Use Research
  • Observation-Based Research
  • Buyer Persona Research
  • Market Segmentation Research
  • Pricing Research
  • Competitive Analysis Research
  • Customer Satisfaction and Loyalty Research
  • Brand Awareness Research
  • Campaign Research

1. Interviews

Interviews allow for face-to-face discussions so you can allow for a natural flow of conversation. Your interviewees can answer questions about themselves to help you design your buyer personas and shape your entire marketing strategy.

2. Focus Groups

Focus groups provide you with a handful of carefully-selected people that can test out your product and provide feedback. This type of market research can give you ideas for product differentiation.

3. Product/Service Use Research

Product or service use research offers insight into how and why your audience uses your product or service. This type of market research also gives you an idea of the product or service's usability for your target audience.

4. Observation-Based Research

Observation-based research allows you to sit back and watch the ways in which your target audience members go about using your product or service, what works well in terms of UX , and which aspects of it could be improved.

5. Buyer Persona Research

Buyer persona research gives you a realistic look at who makes up your target audience, what their challenges are, why they want your product or service, and what they need from your business or brand.

6. Market Segmentation Research

Market segmentation research allows you to categorize your target audience into different groups (or segments) based on specific and defining characteristics. This way, you can determine effective ways to meet their needs.

7. Pricing Research

Pricing research helps you define your pricing strategy . It gives you an idea of what similar products or services in your market sell for and what your target audience is willing to pay.

8. Competitive Analysis

Competitive analyses give you a deep understanding of the competition in your market and industry. You can learn about what's doing well in your industry and how you can separate yourself from the competition .

9. Customer Satisfaction and Loyalty Research

Customer satisfaction and loyalty research gives you a look into how you can get current customers to return for more business and what will motivate them to do so (e.g., loyalty programs , rewards, remarkable customer service).

10. Brand Awareness Research

Brand awareness research tells you what your target audience knows about and recognizes from your brand. It tells you about the associations people make when they think about your business.

11. Campaign Research

Campaign research entails looking into your past campaigns and analyzing their success among your target audience and current customers. The goal is to use these learnings to inform future campaigns.

  • Define your buyer persona.
  • Identify a persona group to engage.
  • Prepare research questions for your market research participants.
  • List your primary competitors.
  • Summarize your findings.

1. Define your buyer persona.

You have to understand who your customers are and how customers in your industry make buying decisions.

This is where your buyer personas come in handy. Buyer personas — sometimes referred to as marketing personas — are fictional, generalized representations of your ideal customers.

Use a free tool to create a buyer persona that your entire company can use to market, sell, and serve better.

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How to Plan Your Market Research Presentation

by Caitlin Stewart , on August 13, 2014

Market Reports_Featured on www.blog.marketresearch.com

Presenting your market research results is arguably the most important part of the process. There are many different presentations you might have to do throughout your career. I am going to focus on general internal presentations you might have to do for a board, such as a bid offer or a market research conclusion, and external presentations you might do, such as a presentation for a group of investors. Whether internal or external, there are some basic guidelines that all presenters should follow to make sure they are prepped and ready to go.

Preparing for your Market Research Presentation:

“Failing to prepare is preparing to fail.” – John Wooden

  • Outline : Create an outline of the things you know you must say during your presentation. When you rehearse beforehand, you can use the outline to make sure you don’t forget anything important.
  • Executive Summary : As with market research reports, your presentation should include an executive summary to explain why the research was done, what was found, what the findings mean, and what management should now do. Within your own company, those who paid for your research are going to be looking for a result. Use this section to focus on your key findings, and don’t explain all the results at once.
  • Visuals : Present graphs or charts with important numbers and findings. Remember, not every data set needs a graph, but do emphasize the information that is going to be needed to encourage a change or action. Visuals are extremely useful to communicate results if they are designed appropriately.
  • Draw Conclusions : No matter what your presentation is on, have a conclusion. What are you going to do now that you have this information from your research? Have an idea that you can present in order to show others that you were able to find a solution through obtaining data on the market.
  • Bring Copies : You might want to consider bringing copies of anything from the above mentioned materials. With detailed market research projects, you can bring entire copies of the report you write after your research is done. But, having copies of anything you chose to present can allow your audience to follow along with your presentation.

Internal Market Research Presentation:

If you are presenting your market research findings internally to your supervisors or upper management, there are a few main issues you want to address. Consider these questions when you begin prepping for your presentation:

  • What does the data really mean?
  • What impact does it have?
  • What have we learned from the data?
  • What do we need to do, given the information we now have?
  • How can future studies of this nature be enhanced?
  • What could make this information more useful?

When presenting to those within your organization, particularly with a single user license for your reports, you must always remember to cite your source correctly according to the reports' market research licenses . Remember, those in your organization want to be assured that the marketing team did not waste money and that your research was related to the needs of the organization. This is your chance to show them that the research they invested in was worthwhile and how the conclusions are going to positively impact the organization.

External Market Research Presentation:

When you present to those you either don’t know, or those you want to invest in your organization, it is very important to be well equipped and know your information. But, there’s a difference in presenting market research to your organization and to investors.

When you are trying to get investors or venture capitalists, you might be trying to encourage them to invest in your new product or idea. There is a chance that there is nothing like your product out on the market, so there is little market research that can be done on your product, or little research you can do to test customer’s opinions through focus groups or other means. Most investors are looking for metrics that validate market success. Because of this, using market research as a base to demonstrate that your product will do well in the market is extremely important. Knowing the market you are looking to enter is going to show the investors you know what you are getting into and that you are prepared.

With all these tips in mind, there is a basic reminder all presenters should remember: be confident . Doing market research allows you to become more aware and knowledgeable in your industry, which in turn gives you the information to know what might be best for your organization. Sharing this information with others only spreads knowledge.

To learn more about using market research for your business, download our  free white paper .

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Conducting insightful market research and creating a compelling presentation

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Conducting insightful market research and creating a compelling presentation

If you’re interested in introducing a new product or service to consumers, you must be sure they need it and would want to purchase it. That is why you should conduct market research and design it into attractive market research slides to have an idea in advance of customer acceptance of that product to avoid as many risks of market unacceptance as possible.

Choosing presentation design service is the first step to avoiding risks because sheets of data will not impress anyone but colorful pie charts will.

What is Market Research Presentation?

Marketing research is a system of identifying and analyzing information related to the techniques and problems of marketing.

As an important part of the marketing function, market research has to be properly conducted and used regularly to get all the answers you need. The research is just as valuable to the manufacturer as its further market research ppt to present to managers and teams . Logical enough, if you create an unnecessary product with an unattractive presentation, few stakeholders will approve it, and few people will buy the product. Thus, your business idea will eventually fail.

Market research includes all research activities involved in marketing problems:

  • Gathering information.
  • Recording information.
  • Analyzing information.

Sources of information on markets:

  • Published statistics.
  • Government agency.
  • Trade associations.
  • Other consultants.

Why Address Market Research Slide Deck?

The marketing research deck provides the next benefits:

  • Effective sales forecasting with attractive graphs.
  • Continued business vitality.
  • The soundness of marketing decisions.
  • Transparency on how much, where, to whom, and how to sell.

Additionally, a comprehensive market research deck helps to design sales analysis through recorded data. It can be even done in the company’s own office to set up sales records and yield data. As you see, there are no disadvantages to market analysis presentations, and it is a wholesome instrument to analyze your company and predict its prospects in beautiful tables and slides.

Check this material if you struggle with composing an effective sales plan and its analysis.

How to Design a Market Research PowerPoint Plan?

The scope of typical marketing research includes following the next steps:

  • Measure market potential.
  • Determine market characteristics.
  • Analyze market share.
  • Study competitive products.
  • Make short and long-range forecasting.
  • Discover business trends.
  • Study advertisement effectiveness.
  • Analyze pricing.
  • Investigate plant and warehouse.
  • Explore distribution channels.

How to Conduct Market Research?

Let’s discuss the exact steps involved in conducting effective market research.

Step 1: Define the problem

When posing questions, researchers will benefit from having a well-defined area of study. These inquiries need to be problem-solving in nature and customized for the project. The study objectives should also be clearly stated and briefly define the information that is required and how it might be acquired. The question of “why are we performing this research?” must eventually have an insightful response.

Step 2: Define the sample

The researcher needs a representative sample to conduct market research. A sample is a small group of individuals who serve as an accurate representation of a larger group. Obviously, a company cannot squander resources by gathering data from the incorrect demographic.

There are two techniques to obtain the sample:

  • Probability sampling: it ensures that every member of the population will have the same chance of being chosen and included in the sample group because the sample will be chosen at random.
  • Non-probability sampling: a variety of people are attempting to obtain a more representative sample that is more evenly distributed. Understanding the demographics of your group will surely help in limiting the target sample’s profile and defining interesting variables (gender, age, place of residence, etc.).

Step 3: Execute data collection

First, a data collection instrument should be developed. Indeed, not answering the survey or answering it incompletely will cause errors in research and further results.

Step 4: Analyze the results

If all the above is executed well, but there is no accurate result analysis, the consequent decisions will not be appropriately made. Meanwhile, in-depth analysis will be insightful and effective in making vital solutions. Data analysis has to be noted in a clearly written report.

Step 5: Make the research report

When presenting market research presentation slides with results, researchers should focus on what they want to achieve using these results. Bright graphs and charts are worth little if they answer no valuable business question.

To make a prominent report slide deck, consider these pieces of advice from expert analysts and presenters:

  • Use storytelling: start with your conclusions and give fundamentals instead of accumulating evidence.
  • Be flexible: order of questions in your questionnaire should not determine the order of outcomes in the presentation.
  • Restructure data: you could discover new and more valuable information.
  • Take decisions: act and implement!

And remember, every observer should be able to extract something from your report so that it becomes relevant to their field of work.

How to Design Market Research in PowerPoint?

The typical structure of a market research presentation includes the following set of slides:

  • Title slide.
  • Objectives.
  • SWOT analysis.
  • Intended outcomes.
  • Target demographics.
  • Data collection.

We would like to give you more options for marketing research presentation structures, and you pick the one that suits your specific request. We will not include the title, conclusion, and other slides so that you focus on the presentation’s main body.

Disclaimer: you are welcome to adjust, alter, and suit the next examples per your requirements.

Presentation Structure #1: Desk Research

  • Sales analysis slide(s). – Past sales. – Fluctuations in sales & promotional expenditure. – Economics of order size.
  • Correlation studies slide(s) (concerned with finding the relationship between two or more variables).
  • Ratios slide(s). – Stock-turn (relation between sales and stocks). – Profit per capita.

Presentation Structure #2: Postal Questionnaire

  • Questions slide(s). – Short. – Specific. – Statistical. – Open-minded.
  • Answers slide(s).
  • “So what?” slide(s).

Presentation Structure #3: Statistical Method

  • Pre-collected data slide(s). – Bar charts. – Histograms. – Frequency polygons. – Frequency distribution curves.
  • Sample size slide(s).
  • Testing hypothesis slide(s).
  • Data interpretation slide(s).

Marketing and sales are interconnected things. While the first is a more abstract notion, the second is based on exact numbers. And managing those numbers is a responsible task that must be based on solid market research. Collecting, analyzing, and interpreting data is what market research is. And every company needs plenty of them to make more informed decisions.

If you struggle with designing the obtained numbers into attractive charts and graphs, make sure to contact our presentation design services and get an animated interpretation of your data.

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How to create an effective sales plan and present it: components and tips

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Market Research Presentation Template

Use this template to professionally document your market research study and its findings when presenting them to your executive team.

  • Estimated time required: 6 hours
  • Skills required: Market research documentation

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This tool can be used alone, but it’s also part of the comprehensive Market Research Playbook. It provides step-by-step planning guidance while also helping you utilize more than 25 downloadable tools from the popular AMA Marketer’s Toolkit library.

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Home Blog Presentation Ideas How to Create and Deliver a Research Presentation

How to Create and Deliver a Research Presentation

Cover for Research Presentation Guide

Every research endeavor ends up with the communication of its findings. Graduate-level research culminates in a thesis defense , while many academic and scientific disciplines are published in peer-reviewed journals. In a business context, PowerPoint research presentation is the default format for reporting the findings to stakeholders.

Condensing months of work into a few slides can prove to be challenging. It requires particular skills to create and deliver a research presentation that promotes informed decisions and drives long-term projects forward.

Table of Contents

What is a Research Presentation

Key slides for creating a research presentation, tips when delivering a research presentation, how to present sources in a research presentation, recommended templates to create a research presentation.

A research presentation is the communication of research findings, typically delivered to an audience of peers, colleagues, students, or professionals. In the academe, it is meant to showcase the importance of the research paper , state the findings and the analysis of those findings, and seek feedback that could further the research.

The presentation of research becomes even more critical in the business world as the insights derived from it are the basis of strategic decisions of organizations. Information from this type of report can aid companies in maximizing the sales and profit of their business. Major projects such as research and development (R&D) in a new field, the launch of a new product or service, or even corporate social responsibility (CSR) initiatives will require the presentation of research findings to prove their feasibility.

Market research and technical research are examples of business-type research presentations you will commonly encounter.

In this article, we’ve compiled all the essential tips, including some examples and templates, to get you started with creating and delivering a stellar research presentation tailored specifically for the business context.

Various research suggests that the average attention span of adults during presentations is around 20 minutes, with a notable drop in an engagement at the 10-minute mark . Beyond that, you might see your audience doing other things.

How can you avoid such a mistake? The answer lies in the adage “keep it simple, stupid” or KISS. We don’t mean dumbing down your content but rather presenting it in a way that is easily digestible and accessible to your audience. One way you can do this is by organizing your research presentation using a clear structure.

Here are the slides you should prioritize when creating your research presentation PowerPoint.

1.  Title Page

The title page is the first thing your audience will see during your presentation, so put extra effort into it to make an impression. Of course, writing presentation titles and title pages will vary depending on the type of presentation you are to deliver. In the case of a research presentation, you want a formal and academic-sounding one. It should include:

  • The full title of the report
  • The date of the report
  • The name of the researchers or department in charge of the report
  • The name of the organization for which the presentation is intended

When writing the title of your research presentation, it should reflect the topic and objective of the report. Focus only on the subject and avoid adding redundant phrases like “A research on” or “A study on.” However, you may use phrases like “Market Analysis” or “Feasibility Study” because they help identify the purpose of the presentation. Doing so also serves a long-term purpose for the filing and later retrieving of the document.

Here’s a sample title page for a hypothetical market research presentation from Gillette .

Title slide in a Research Presentation

2. Executive Summary Slide

The executive summary marks the beginning of the body of the presentation, briefly summarizing the key discussion points of the research. Specifically, the summary may state the following:

  • The purpose of the investigation and its significance within the organization’s goals
  • The methods used for the investigation
  • The major findings of the investigation
  • The conclusions and recommendations after the investigation

Although the executive summary encompasses the entry of the research presentation, it should not dive into all the details of the work on which the findings, conclusions, and recommendations were based. Creating the executive summary requires a focus on clarity and brevity, especially when translating it to a PowerPoint document where space is limited.

Each point should be presented in a clear and visually engaging manner to capture the audience’s attention and set the stage for the rest of the presentation. Use visuals, bullet points, and minimal text to convey information efficiently.

Executive Summary slide in a Research Presentation

3. Introduction/ Project Description Slides

In this section, your goal is to provide your audience with the information that will help them understand the details of the presentation. Provide a detailed description of the project, including its goals, objectives, scope, and methods for gathering and analyzing data.

You want to answer these fundamental questions:

  • What specific questions are you trying to answer, problems you aim to solve, or opportunities you seek to explore?
  • Why is this project important, and what prompted it?
  • What are the boundaries of your research or initiative? 
  • How were the data gathered?

Important: The introduction should exclude specific findings, conclusions, and recommendations.

Action Evaluation Matrix in a Research Presentation

4. Data Presentation and Analyses Slides

This is the longest section of a research presentation, as you’ll present the data you’ve gathered and provide a thorough analysis of that data to draw meaningful conclusions. The format and components of this section can vary widely, tailored to the specific nature of your research.

For example, if you are doing market research, you may include the market potential estimate, competitor analysis, and pricing analysis. These elements will help your organization determine the actual viability of a market opportunity.

Visual aids like charts, graphs, tables, and diagrams are potent tools to convey your key findings effectively. These materials may be numbered and sequenced (Figure 1, Figure 2, and so forth), accompanied by text to make sense of the insights.

Data and Analysis slide in a Research Presentation

5. Conclusions

The conclusion of a research presentation is where you pull together the ideas derived from your data presentation and analyses in light of the purpose of the research. For example, if the objective is to assess the market of a new product, the conclusion should determine the requirements of the market in question and tell whether there is a product-market fit.

Designing your conclusion slide should be straightforward and focused on conveying the key takeaways from your research. Keep the text concise and to the point. Present it in bullet points or numbered lists to make the content easily scannable.

Conclusion Slide in a Research Presentation

6. Recommendations

The findings of your research might reveal elements that may not align with your initial vision or expectations. These deviations are addressed in the recommendations section of your presentation, which outlines the best course of action based on the result of the research.

What emerging markets should we target next? Do we need to rethink our pricing strategies? Which professionals should we hire for this special project? — these are some of the questions that may arise when coming up with this part of the research.

Recommendations may be combined with the conclusion, but presenting them separately to reinforce their urgency. In the end, the decision-makers in the organization or your clients will make the final call on whether to accept or decline the recommendations.

Recommendations slide in Research Presentation

7. Questions Slide

Members of your audience are not involved in carrying out your research activity, which means there’s a lot they don’t know about its details. By offering an opportunity for questions, you can invite them to bridge that gap, seek clarification, and engage in a dialogue that enhances their understanding.

If your research is more business-oriented, facilitating a question and answer after your presentation becomes imperative as it’s your final appeal to encourage buy-in for your recommendations.

A simple “Ask us anything” slide can indicate that you are ready to accept questions.

1. Focus on the Most Important Findings

The truth about presenting research findings is that your audience doesn’t need to know everything. Instead, they should receive a distilled, clear, and meaningful overview that focuses on the most critical aspects.

You will likely have to squeeze in the oral presentation of your research into a 10 to 20-minute presentation, so you have to make the most out of the time given to you. In the presentation, don’t soak in the less important elements like historical backgrounds. Decision-makers might even ask you to skip these portions and focus on sharing the findings.

2. Do Not Read Word-per-word

Reading word-for-word from your presentation slides intensifies the danger of losing your audience’s interest. Its effect can be detrimental, especially if the purpose of your research presentation is to gain approval from the audience. So, how can you avoid this mistake?

  • Make a conscious design decision to keep the text on your slides minimal. Your slides should serve as visual cues to guide your presentation.
  • Structure your presentation as a narrative or story. Stories are more engaging and memorable than dry, factual information.
  • Prepare speaker notes with the key points of your research. Glance at it when needed.
  • Engage with the audience by maintaining eye contact and asking rhetorical questions.

3. Don’t Go Without Handouts

Handouts are paper copies of your presentation slides that you distribute to your audience. They typically contain the summary of your key points, but they may also provide supplementary information supporting data presented through tables and graphs.

The purpose of distributing presentation handouts is to easily retain the key points you presented as they become good references in the future. Distributing handouts in advance allows your audience to review the material and come prepared with questions or points for discussion during the presentation.

4. Actively Listen

An equally important skill that a presenter must possess aside from speaking is the ability to listen. We are not just talking about listening to what the audience is saying but also considering their reactions and nonverbal cues. If you sense disinterest or confusion, you can adapt your approach on the fly to re-engage them.

For example, if some members of your audience are exchanging glances, they may be skeptical of the research findings you are presenting. This is the best time to reassure them of the validity of your data and provide a concise overview of how it came to be. You may also encourage them to seek clarification.

5. Be Confident

Anxiety can strike before a presentation – it’s a common reaction whenever someone has to speak in front of others. If you can’t eliminate your stress, try to manage it.

People hate public speaking not because they simply hate it. Most of the time, it arises from one’s belief in themselves. You don’t have to take our word for it. Take Maslow’s theory that says a threat to one’s self-esteem is a source of distress among an individual.

Now, how can you master this feeling? You’ve spent a lot of time on your research, so there is no question about your topic knowledge. Perhaps you just need to rehearse your research presentation. If you know what you will say and how to say it, you will gain confidence in presenting your work.

All sources you use in creating your research presentation should be given proper credit. The APA Style is the most widely used citation style in formal research.

In-text citation

Add references within the text of your presentation slide by giving the author’s last name, year of publication, and page number (if applicable) in parentheses after direct quotations or paraphrased materials. As in:

The alarming rate at which global temperatures rise directly impacts biodiversity (Smith, 2020, p. 27).

If the author’s name and year of publication are mentioned in the text, add only the page number in parentheses after the quotations or paraphrased materials. As in:

According to Smith (2020), the alarming rate at which global temperatures rise directly impacts biodiversity (p. 27).

Image citation

All images from the web, including photos, graphs, and tables, used in your slides should be credited using the format below.

Creator’s Last Name, First Name. “Title of Image.” Website Name, Day Mo. Year, URL. Accessed Day Mo. Year.

Work cited page

A work cited page or reference list should follow after the last slide of your presentation. The list should be alphabetized by the author’s last name and initials followed by the year of publication, the title of the book or article, the place of publication, and the publisher. As in:

Smith, J. A. (2020). Climate Change and Biodiversity: A Comprehensive Study. New York, NY: ABC Publications.

When citing a document from a website, add the source URL after the title of the book or article instead of the place of publication and the publisher. As in:

Smith, J. A. (2020). Climate Change and Biodiversity: A Comprehensive Study. Retrieved from https://www.smith.com/climate-change-and-biodiversity.

1. Research Project Presentation PowerPoint Template

marketing research presentations

A slide deck containing 18 different slides intended to take off the weight of how to make a research presentation. With tons of visual aids, presenters can reference existing research on similar projects to this one – or link another research presentation example – provide an accurate data analysis, disclose the methodology used, and much more.

Use This Template

2. Research Presentation Scientific Method Diagram PowerPoint Template

marketing research presentations

Whenever you intend to raise questions, expose the methodology you used for your research, or even suggest a scientific method approach for future analysis, this circular wheel diagram is a perfect fit for any presentation study.

Customize all of its elements to suit the demands of your presentation in just minutes.

3. Thesis Research Presentation PowerPoint Template

Layout of Results in Charts

If your research presentation project belongs to academia, then this is the slide deck to pair that presentation. With a formal aesthetic and minimalistic style, this research presentation template focuses only on exposing your information as clearly as possible.

Use its included bar charts and graphs to introduce data, change the background of each slide to suit the topic of your presentation, and customize each of its elements to meet the requirements of your project with ease.

4. Animated Research Cards PowerPoint Template

marketing research presentations

Visualize ideas and their connection points with the help of this research card template for PowerPoint. This slide deck, for example, can help speakers talk about alternative concepts to what they are currently managing and its possible outcomes, among different other usages this versatile PPT template has. Zoom Animation effects make a smooth transition between cards (or ideas).

5. Research Presentation Slide Deck for PowerPoint

marketing research presentations

With a distinctive professional style, this research presentation PPT template helps business professionals and academics alike to introduce the findings of their work to team members or investors.

By accessing this template, you get the following slides:

  • Introduction
  • Problem Statement
  • Research Questions
  • Conceptual Research Framework (Concepts, Theories, Actors, & Constructs)
  • Study design and methods
  • Population & Sampling
  • Data Collection
  • Data Analysis

Check it out today and craft a powerful research presentation out of it!

A successful research presentation in business is not just about presenting data; it’s about persuasion to take meaningful action. It’s the bridge that connects your research efforts to the strategic initiatives of your organization. To embark on this journey successfully, planning your presentation thoroughly is paramount, from designing your PowerPoint to the delivery.

Take a look and get inspiration from the sample research presentation slides above, put our tips to heart, and transform your research findings into a compelling call to action.

marketing research presentations

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30+ Best Research Presentation Templates for PowerPoint (PPT)

Finding the right PowerPoint template plays an important part in getting your message across to the audience during a presentation. And it’s especially true for research presentations.

Using the right colors, graphs, infographics, and illustrations in your slides is the key to delivering information more effectively and making your presentation a success.

Today, we handpicked a great collection of research presentation PowerPoint templates for you to make the perfect slideshows for various types of research papers and studies.

Whether you’re preparing for a presentation at a school, event, or conference, there are templates in this list for all purposes. Let’s dive in.

How Does Unlimited PowerPoint Templates Sound?

Download thousands of PowerPoint templates, and many other design elements, with a monthly Envato Elements membership. It starts at $16 per month, and gives you unlimited access to a growing library of over 2,000,000 presentation templates, fonts, photos, graphics, and more.

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Science & Research Presentation PowerPoint Template

Science & Research Presentation PowerPoint Template

This PowerPoint template is a perfect choice for preparing a research presentation to share your scientific findings and reports.

The template has 30 unique slides with unlimited color options. There are a few infographics included in the slideshow as well.

Why This Is A Top Pick

The presentation has a very modern and creative design where you can showcase your data and information in an attractive way. You won’t be making boring research presentations ever again.

Labvire – Research Presentation PowerPoint Template

Labvire - Research Presentation Powerpoint Template

Labvire is another modern PowerPoint template you can use for various types of research presentations. It’s also ideal for laboratory-related research presentations. The template has fully customizable slide layouts with editable charts, graphs, and more. You can choose from more than 40 unique slide designs as well.

Novalabs – Science Research PowerPoint Template

Novalabs - Science Research Powerpoint Template

Novalabs PowerPoint template features a highly visual and attractive design. The template includes 36 different slides that feature large image placeholders for adding a more visual look to your presentations. There are lots of editable graphics, shapes, and tables included in the template too. Feel free to customize them however you like.

Research & Development PowerPoint Template

Research & Development Powerpoint Template

The minimal and clean design of this PowerPoint template makes it a great choice for delivering more effective research presentations. With fewer distractions in each slide, you’ll be able to convey your message more easily. The template comes with 30 unique slides. You can change the colors, fonts, and shapes to your preference as well.

Marketing Research Presentation PowerPoint Template

Marketing Research Presentation PowerPoint Template

When talking about research presentations, we can’t forget about marketing research. Most sales and marketing meetings usually include a sophisticated marketing research presentation. This PowerPoint template will help you design those research presentations without effort. It includes a total of 150 slides, featuring 30 unique slides in 5 different color schemes.

Free Business Market Research Presentation Template

Free Business Market Research Presentation Template

This is a free PowerPoint template designed for making business market research presentations. It gives you 27 different and fully customizable slides to create professional slideshows for your business meetings.

Free Business Data Analysis & Research Presentation

Free Business Market Research Presentation Template

With this PowerPoint template, you can create colorful and creative business research and data analysis presentation without any design skills. It includes 35 unique slides with lots of infographics and editable shapes. The template is free to use as well.

Lernen – Research Thesis PowerPoint Presentation

Lernen Research Thesis PowerPoint Presentation

Larnen is the ideal PowerPoint template for making research slideshows for your thesis presentations. It includes 30 unique slides that are available in light and dark color themes. It also has editable charts and graphs.

Aristo – Research Academic PowerPoint Presentation

Aristo - Research Academic PowerPoint Presentation

This PowerPoint template is also made with academic research presentations in mind. The template has a professional design with clean layouts and light colors. It comes with more than 30 different slides.

Biosearch – Science Research PowerPoint Template

Biosearch - Science Research PowerPoint Template

You can use this PowerPoint template to make professional presentations to present research data and results. It lets you choose from 40 different slides and 90 color themes. The slides are available in both light and dark color themes as well.

Neolabs – Laboratory & Science Research PPT

Neolabs - Laboratory & Science Research PPT

Neolabs is another science research presentation made with laboratory research teams in mind. You can use it to make effective slideshows to present your research findings. There are 30 unique slides in this template.

Free Business Cost Analysis PowerPoint Template

Free Business Cost Analysis PowerPoint Template

This is a free PowerPoint and Google Slides template that comes with 35 unique slides. It’s ideal for making research presentations related to business financials.

Research & Case Study PowerPoint Template

Research & Case Study Powerpoint Template

Create the perfect case study presentation using your research data with this PowerPoint template. It includes a modern slide design with infographics and charts for effectively presenting your data.

Liron Labs – Laboratory Research PowerPoint Template

Liron Labs - Laboratory Research PowerPoint Template

Another PowerPoint template for laboratory research presentations. This template includes 15 useful slide layouts with editable graphics, free fonts, and image placeholders. You can edit and customize the colors and text as well.

Research Thesis PowerPoint Template

Research Thesis Powerpoint Template

Make an attractive and creative research thesis presentation using this PowerPoint template. There are over 30 unique slides in this template. You can either use dark or light color themes to create your presentations.

Colorful Thesis Research PowerPoint Template

Colorful Thesis Research PowerPoint Template

If you want to make your research presentations look more colorful and creative, this PowerPoint template is for you. It has 15 different slides with fully customizable layouts. It has editable shapes, free fonts, and image placeholders too.

Free Data Analysis Research PowerPoint Template

Free Data Analysis Research PowerPoint Template

This PowerPoint template is also free to download. You can also customize it using PowerPoint or Google Slides. This template is ideal for marketing agencies and teams for presenting research and data analysis.

Laboratory & Science Research PowerPoint Template

Laboratory & Science Research PowerPoint Template

You can make more convincing and unique lab research presentations using this PowerPoint template. It features a creative design that will easily attract the attention of your audience. You can use it to make various other science and research presentations too. The template includes 30 unique slides.

The Biologist – Research Presentation PowerPoint Template

The Biologist - Research Presentation Powerpoint Template

Just as the name suggests, this PowerPoint template is designed with biology and science-related presentations in mind. It includes many useful slide layouts that can be used to make various types of research presentations. There are 30 different slide designs included in this template with editable shapes and colors.

Modern Science & Research PowerPoint Template

Modern Science & Research PowerPoint Template

If you’re looking for a PowerPoint template to create a modern-looking research presentation, this template is perfect for you. It features a collection of modern and attractive slides with lots of space for including images, icons, and graphs. There are 30 unique slides in the template with light and dark color themes to choose from.

Marketing Report & Research PowerPoint Template

Marketing Report & Research PowerPoint Template

This PowerPoint template doubles as both a research and report slideshow. You can use it to create various marketing reports as well as marketing research presentations. It comes with 30 slides that feature minimal and clean designs. It includes lots of editable charts, infographics, and tables as well.

Market Research Presentation PowerPoint Template

Market Research Presentation PowerPoint Template

Another modern PowerPoint template for making market research presentations. This template includes 25 unique slides with master slides, image placeholders, and editable colors. The template is ideal for marketing agencies and corporate businesses.

Free Academic Research Thesis PowerPoint Template

Free Academic Research Thesis Defense PowerPoint Template

This free PowerPoint template is designed for defending your academic research thesis dissertation. Needless to say, it’s a useful template for academics as well as teachers. The template features 23 unique slide layouts with customizable designs.

Free Economics Research Thesis Presentation Template

Free Economics Research Thesis Presentation Template

You can use this free template to create thesis and research presentations related to economics. It’s useful for academic students and gives you the freedom to choose from 21 slide layouts to make your own presentations.

Labia – Research Presentation Powerpoint Template

Labia - Research Presentation Powerpoint Template

Labia is a research presentation template made for professionals. It comes with a set of modern slides with multipurpose designs. That means you can customize them to make many different types of research presentations. There are 30 unique slides included in this template that come in 5 different color themes.

Medical Research Infographics & Powerpoint Slides

Medical Research Infographics & Powerpoint Slides

You’ll be using lots of charts, graphs, and infographics in your presentations to showcase data in visual form. Not to mention that visuals always work well for attracting the audience’s attention. You can use the infographic slides in this template to create better research presentations. Each slide features a unique infographic with animated designs.

Foreka – Biology Education & Research Presentation PPT

Foreka - Biology Education & Research PPT

Foreka is a PowerPoint template made for educational presentations, especially for covering topics related to biology. But it can also be customized to present your research presentations. The slides have very useful layouts that are most suitable for making research slide designs. There are 30 slides included with light and dark color themes.

Maua – Aesthetic Business Research PowerPoint Template

Maua - Aesthetic Business Research PowerPoint Template

This PowerPoint template is suitable for making elegant and stylish business reports and business research presentations. It’s especially great for making background research and competitor research slideshows. The template comes with 30 slides featuring master slides, image placeholders, and more.

World Data Scientist Powerpoint Presentation Template

World Data Scientist Powerpoint Presentation Template

You can use this PowerPoint template to create research presentations for many different types of topics, industries, and projects. The template includes lots of data-centric slides where you can easily showcase your data in visual form. There are 30 unique slides included with the template as well.

Free SWOT Analysis Infographics PowerPoint Template

Free SWOT Analysis Infographics PowerPoint Template

SWOT analysis is a commonly used methodology in business research presentations. With this free PowerPoint template, you can create stylish SWOT analysis infographics for your presentations. It includes SWOT infographics in 30 different styles.

Free Market Research Presentation Infographics PPT

Free Market Research Presenattion Infographics PPT

This is a collection of free PowerPoint slides that feature various styles of infographics you can use in your business and market research presentations. There are 30 different infographic slides included in this template. You can edit, change colors, and customize them however you like.

Sinara – Science & Research Powerpoint Template

Sinara - Science & Research Powerpoint Template

Sinara is a brilliant PowerPoint template you can use to craft a professional presentation for science-related research and reports. It’s available in 3 different color schemes as well as the option to customize the colors to your preference. The template comes in light and dark themes too.

Political Science and Research PowerPoint Template

Political Science and Research PowerPoint Template

This PowerPoint template will be quite useful to political science and international relations students. It features a total of 150 slides you can use to create attractive presentations for your research and methodologies. There are slides in 5 different color schemes.

How to Make a Research Poster in PowerPoint

We bet you didn’t know that you could actually design posters in PowerPoint. Well, you can and it’s very easy to do so.

How to Make a Research Poster in PowerPoint

The easiest way to make a poster in PowerPoint is to use a pre-made template like the one above.

You can easily copy one of the slides from a template, and resize the slide dimensions to create a vertical poster. Then add a title with a few lines of text and you’ll have yourself a poster.

Or, if you want to craft a poster from scratch, you can read our complete guide on how to create posters in PowerPoint with step-by-step instructions.

For more useful presentation templates, be sure to check out our best educational PowerPoint templates collection.

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Market Research Powerpoint Presentation Slides

Select our content ready Market Research PowerPoint Presentation Slides to create your organization’s strategy. Determine the viability of your new project with this professionally designed market opportunity analysis presentation deck. The strategic marketing plan PowerPoint complete deck comprises ready-to-use templates such as key market drivers, restraint, forecasts, internet of things, food industry, technology market drivers, challenges, etc. Represent various key performance indicators using the self-explanatory business drivers PPT visuals. Make use of the easy to understand market profitability analysis PowerPoint presentation to showcase market research study and its findings. Incorporate professional-looking business analysis PPT visuals to solve marketing problems and make business decisions. Utilize the business growth analysis PowerPoint graphics to link business processes with your company’s strategic goals. Not just this, you can also use the market growth drivers PPT slides to identify new markets and make business policies. Thus, download this high-quality organizational driver's PowerPoint presentation to increase sales and boost profits. You will find our Market Research Powerpoint Presentation Slides to be good company. They enable you to have fruitful conversations.

Market Research Powerpoint Presentation Slides

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PowerPoint presentation slides

The Market Research Powerpoint Presentation Slides are extensively researched. This ready-to-use deck comprises visually stunning PowerPoint templates, icons, visual designs, data-driven charts and graphs, and business diagrams. The deck consists of a total of twenty slides. You can customize this presentation as per your branding needs. You can change the font size, font type, colors as per your requirement. Download PowerPoint templates in both widescreen and standard screen. The presentation is fully supported by Google Slides. It can be easily converted into JPG or PDF format.

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Content of this Powerpoint Presentation

Slide 1 : This slide introduces Market Research. State Your Company Name and begin. Slide 2 : This slide shows Market Drivers Template 1 describing- Key Trend, Market Driver, Forecast, etc. Slide 3 : This slide presents Market Drivers Template 2 describing- Hardware and Software, Industrial Sector, The Market in EMEA. Slide 4 : This slide displays Market Drivers Template 3 in tabular form. Slide 5 : This slide represents Market Drivers Template 4 with related imagery. Slide 6 : This slide showcases Key Market Drivers & Restraint. Slide 7 : This slide shows Key Market Drivers & Forecast. Slide 8 : This slide presents Internet of things Market Drivers with related flow chart. Slide 9 : This slide displays Food Industry Market Drivers describing- Market Growth, Market Driver, Market Trend. Slide 10 : This slide represents Business & Technology Drivers & Restraints describing- Key Business Restraints, Key Business Drivers, Key Technology Drivers, Key Technology Restraints. Slide 11 : This slide showcases Market Drivers & Restraints Template 5. Slide 12 : This slide shows Market Drivers & Challenges 6 with related diagram. Slide 13 : This slide displays Market Driver Icons. Slide 14 : This slide reminds about 10 minutes coffee break. Slide 15 : This slide is titled as Graphs and Charts with bar chart comparing two different products. Slide 16 : This slide displays Stacked Line With Markers. Slide 17 : This slide is titled as Additional Slides for moving forward. Slide 18 : This is Our Team slide with names and designation. Slide 19 : This is About Us slide to show company specifications etc. Slide 20 : This is a Thank You slide with address, contact numbers and email address.

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Use our Market Research Powerpoint Presentation Slides to effectively help you save your valuable time. They are readymade to fit into any presentation structure.

Market Research Powerpoint Presentation Slides

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Research Report for Marketing

Research report for marketing presentation, free google slides theme and powerpoint template.

Here's the sentence that you've heard thousands of times: marketing is a crucial aspect of any successful business. The thing is that... it's not a lie! Now, as for our template, we've tried to achieve a cool design to give your own market research reports a more unique look. As you can see in the thumbnails (check them out!), the variety of resources and layouts included is astonishing. With such a comprehensive work, it's no surprise that "marketing is a crucial aspect of any successul business" keeps being a true statement.

Features of this template

  • 100% editable and easy to modify
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2024 The Quirk's Event Chicago Shared Presentation Documents

The Quirks Event Chicago 2024 990

Presentation decks from the 2024 Quirk's Event in Chicago, IL.

Below is a list of the available presentation materials from speakers. Please note that numerous speakers could not get permission from their legal departments to share their presentations.

The Quirks Event Chicago 2024 990

Trade Talk: The value of being there Related Categories: Trade Show/Conventions, Research Industry, Marketing Research-General Trade Show/Conventions, Research Industry, Marketing Research-General, Research Industry – COVID-19

Quirk's Time Capsule – March/April 2000 Related Categories: Research Industry, Marketing Research-General Research Industry, Marketing Research-General, Environmental, Internet/Web, Media, Media Research-Radio, Media Research-Television, Online Research, Shopper Insights

2024 The Quirk's Event Dallas Shared Presentation Documents Related Categories: Trade Show/Conventions, Research Industry, Marketing Research-General

Quirk’s Event – Dallas 2024: Four key takeaways for insight pros Related Categories: Trade Show/Conventions, Research Industry, Marketing Research-General Trade Show/Conventions, Research Industry, Marketing Research-General, CX/UX-Customer/User Experience

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  6. PRINCIPLES OF MARKETING: Marketing Research Lesson

COMMENTS

  1. Market Research Presentation: A Comprehensive Guide

    Creating a market research presentation involves more than just inserting a few charts and graphs. To ensure your presentation hits the mark, here are some essential elements to include: ‍. 1. Market research overview. Define the purpose and objectives of your research. Provide a brief overview of the market you've studied. ‍. 2.

  2. Market Research Presentation Template

    The market research presentation can be the toughest step in the market research process, but it's usually the most important. Use our market research presentation template to: Propose a customer research project. Present research findings to stakeholders and investors. Inform future strategies based on customer research.

  3. How to Create Engaging Market Research Presentations: Tips & Visual

    Market analysis is a fundamental component of market research presentations, providing a comprehensive assessment of the specific market or industry under consideration. This phase involves thoroughly examining various aspects, typically including the market's size, growth potential, segmentation, total addressable market (TAM), and ...

  4. Market Research Presentation Template

    Include the SWOT slide in your market research presentation to show a quick landscape of your business. Fill in the SWOT template to describe your current business performance. List only key strengths and weaknesses that influence your revenue or your clients' decision-making. Think of opportunities and threats as a field where you can ...

  5. How to Create a Marketing Research Presentation

    2. Summarize the methodology. 3. Highlight the key findings. 4. Provide the recommendations. Be the first to add your personal experience. 5. Use visuals and stories.

  6. Market Research: A How-To Guide and Template

    Market research is the process of gathering information about your target market and customers to verify the success of a new product, help your team iterate on an existing product, or understand brand perception to ensure your team is effectively communicating your company's value effectively.

  7. How to Create an Insightful Market Research Presentation?

    5. Use Analogies. Power your research presentation with analogies to help your audience understand the logic and connection between complicated data sets. An analogy, if used rightly, taps into the prior feelings, experience, and knowledge of your audience and drives action and decision-making.

  8. How to Plan Your Market Research Presentation

    Preparing for your Market Research Presentation: "Failing to prepare is preparing to fail.". - John Wooden. Outline: Create an outline of the things you know you must say during your presentation. When you rehearse beforehand, you can use the outline to make sure you don't forget anything important. Executive Summary: As with market ...

  9. How to Create an Insightful Market Research Presentation?

    The research is just as valuable to the manufacturer as its further market research ppt to present to managers and teams. Logical enough, if you create an unnecessary product with an unattractive presentation, few stakeholders will approve it, and few people will buy the product. Thus, your business idea will eventually fail.

  10. Market Research Presentation Template

    Market Research Playbook. This tool can be used alone, but it's also part of the comprehensive Market Research Playbook. It provides step-by-step planning guidance while also helping you utilize more than 25 downloadable tools from the popular AMA Marketer's Toolkit library. View PLAYBOOK. This tool is powered by Demand Metric. Join AMA.

  11. Competitor Analysis and Market Research PowerPoint Templates

    These market research PowerPoint template will help you guide your audience through your findings in Competitive Rivalry, Supplier Power, Buyer Power, Threat of Substitution, and Threat of New Entry. Porter's Five Forces Analysis Template. This creative market research PowerPoint template will help you make an outstanding presentation.

  12. Market Research PowerPoint Templates & Slides for Presentations

    Create presentations related to sales and marketing with the Market Research PowerPoint Templates. With the help of the given dashboards, charts, tables and clipart, you can create marketing plans, presentations based on market research, market share analysis, sales projections, quarterly evaluations and more.

  13. How to Create and Deliver a Research Presentation

    In the case of a research presentation, you want a formal and academic-sounding one. It should include: The full title of the report. The date of the report. The name of the researchers or department in charge of the report. The name of the organization for which the presentation is intended.

  14. Market Research template

    Use this presentation template to present your market research findings.

  15. Market Research Powerpoint Templates and Google Slides Themes

    Download your presentation as a PowerPoint template or use it online as a Google Slides theme. 100% free, no registration or download limits. Get these market research templates to create data-driven presentations that will wow your audience. No Download Limits Free for Any Use No Signups.

  16. Market Research Presentation Template

    This market research template uses stock photos, icons and charts to help you achieve just that. This template can be used to present any analysis or research findings, be it in the field of marketing, science or any other. Change colors, fonts and more to fit your branding. Access free, built-in design assets or upload your own.

  17. Free to edit research presentation templates

    279 templates. Create a blank Research Presentation. Black Modern Technology Keynote Presentation. Presentation by Canva Creative Studio. Blue White Geometric Thesis Defense Presentation. Presentation by Radiyah Studio. Brown Monochrome Simple Minimalist Research Project Final Defense Presentation Template.

  18. Market Research Infographics for Google Slides & PowerPoint

    Free Google Slides theme and PowerPoint template. After conducting market research, you should list the data as clearly as possible so your team is able to make the best decision. To help you, we've designed these infographics, featuring lots of percentages. The layouts are varied, ranging from bar or radial charts to cycle diagrams.

  19. 30+ Best Research Presentation Templates for PowerPoint (PPT)

    This PowerPoint template doubles as both a research and report slideshow. You can use it to create various marketing reports as well as marketing research presentations. It comes with 30 slides that feature minimal and clean designs. It includes lots of editable charts, infographics, and tables as well. Market Research Presentation PowerPoint ...

  20. Market Research for Entrepreneurs

    Enter Google Slides and PPT presentations! These tools offer an innovative way to present your findings and make it easier for your audience to visualize important data. With this design, you can represent your data visually and be creative at the same time. In addition, this type of design offers more options than the standard pdf or excel ...

  21. Market Research Powerpoint Presentation Slides

    The Market Research Powerpoint Presentation Slides are extensively researched. This ready-to-use deck comprises visually stunning PowerPoint templates, icons, visual designs, data-driven charts and graphs, and business diagrams. The deck consists of a total of twenty slides. You can customize this presentation as per your branding needs.

  22. Research Report for Marketing

    Free Google Slides theme and PowerPoint template. Here's the sentence that you've heard thousands of times: marketing is a crucial aspect of any successful business. The thing is that... it's not a lie! Now, as for our template, we've tried to achieve a cool design to give your own market research reports a more unique look. As you can see in ...

  23. 2024 The Quirk's Event Chicago Shared Presentation Documents

    3. Mindstate Group. Behavioral insights made actionable: The four behavioral science insights needed to solve any brand growth challenge. WED. 3:45. 4. Semrush. Mapping the buyer's mind: Crafting personas for targeted marketing success (case study) Presentation decks from the 2024 Quirk's Event in Chicago, IL.