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Shopping Mall Experience

  • Category Business
  • Subcategory Industry
  • Topic Shopping Mall

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1. Introduction

Shopping is an intriguing activity that customers undertake every day in retail shops, supermarkets, shopping malls, and other open markets. It should be noted that customer experience can negatively or positively impact the business since it determines whether the customer will return. Shopping mall experience, just like other businesses, takes into consideration the interaction between the customer and the organization. Customer experience is embedded in the time factor, in which the product interaction between the mall and the customer must take place over the duration of their relationship. It is imperative to note that the interaction between the mall and the customer is made up of three major parts namely, the customer journey, the environments that the customers experience during the experience, and the brand touchpoints that the customers interact with. In essence, the good customer shopping experience can be construed as the personal experience when all the touchpoints match the customer’s expectations. The shopping experience is greatly affected by a myriad of factors including promotions, shopper’s needs, interest, and expectations, touchpoint with the shopping ambiance including digital and physical environments, use of facilities, and customer service. Other factors include mall layout, efficiency in moving about, neatness, amenities, operating hours, payment methods, and ease of finding what they need.

Literature Review

According to Kwon et al. (2016), customer shopping experience encompasses the customer’s involvement at various levels, including sensorial, emotional, rational, and spiritual. It is contributed by not only the customers’ values but also the organization like mall providing the experience. Most notably, in today’s competitive climate, providing customers with the best experience involves more than just the innovative products and low prices because it includes all the points of contact the customer has with the business, products, and services. As the author argues, customer or shopping experience has become one of the vital strategies that retail businesses employ to remain competitive in the market. According to Kwon et al. (2016), customer shopping experience involves adding value for the customers purchasing products by taking into consideration the customer participation ad connection through controlling the aspects of the experience.

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Physical Environment

Touchpoints such as facilities or the physical environments where the malls are located can contribute significantly to the shopping experience of the customers. Since most of the retail stores are located in shopping areas like malls, it is important for shopping malls to be mindful of their reputation because a bad reputation can negatively affect the retail shops. A study conducted by Melero et al. (2017) indicated that the customer’s opinion concerning a shopping mall could negatively or positively affect the opinion of the retail shops operating within the area. Malls with fancy facilities and fascinating physical environments tend to provide an excellent opportunity for the stores to have a deeper connection with their customers, which in turn offers a positive or good shopping mall experiences. As a result, the shopping centers will be more likely to benefit from their customers’ loyalty and retention.

Another factor that affects the shopping mall experience is the promotion that is incorporated in the malls. By actively engaging customers in promotion services, they tend to develop a positive customer shopping experience. According to Lee and Tsai (2013), incorporating promotions in the malls tends to develop a greater competitive advantage than other shopping centers. In their article, the author says that promotions help to capture new customers and retain the existing ones. This behavioral culture cultivates positive customer experience, which further increases the chances that the customers will make continued purchases in these particular malls and develop brand loyalty. Kukar-Kinney et al. (2012) states that brand loyalty plays a crucial role in making the customers advocates leading to a long-term relationship between the mall and the customers. The promotions also enhance word-of-mouth turning the customer into a touchpoint for the business. A study on how deals and promotions affect every part of shopping experience shows that two-thirds of the consumers that were surveyed purchased products that they originally did not intend to buy due to the influence of the promotions or discount. The study further shows that 80% of the consumers said that they were encouraged to make a first-time purchase with new businesses if the shop offered them a discount or had some promotions on their products. To this regard, malls should ensure that they use the new customer offers and promotions to attract new customers. Having promotions occasionally encourage the customers to buy goods that they did not intend to buy. Indeed, promotions affect the shopping mall experience positively.

Mall Layout

Mall layout plays a critical role in influencing customer shopping behavior since it coupled with efficiency in moving about while shopping. Mall layout design contributes significantly to the uniqueness of the store. The interior, as well as the exterior of the mall, relays different messages on the shopping center to the customers (Van, 2012). When it comes to designing shopping malls, space management is one of the top priorities. Both the non-selling and selling areas need to be spacious for easy movement of the customers when shopping. Since customers love their shopping process to be easy and satisfying, the shopping environment should be pleasant, wide, and easy to find their preferred mechanizes with sufficient products. Mohan, Sivakumaran, & Sharma (2013) argue that customer shopping experience will rise if there are good fixtures in the mall layout design. This includes the arrangement of the product categories, arrangements of the points of sales, and the fixtures. The author further points out that customer shopping experience tends to increase when there comfortable exists in the mall. This encompasses the packing as well as the delivery of goods, and more importantly, the movement of trolleys. Therefore, having narrow and small pathways reduces the customer shopping experience in that particular mall. Whereas, having spacious pathways facilitates easy movement, hence, elevates shopping mall experience of the customers.

Moreover, good arrangements of the products on the shelves makes it easier for the customers to find what they need faster than when the products are not arranged in an unorderly manner. This is further coupled with the mall layout, whereby having a spacious shopping environment, the workers tend to arrange the products at one place, and hence they can be found much easier. By customers being able to find what they need, they get encouraged to purchase more, have a good shopping time, and enjoy the moment in the mall. Consequently, this increases their shopping experiences.

Customer Service

Regarding customer service, Srivastava and Kaul (2014) argue that a larger percentage of the post-sales customer experiences is embedded in the customer engagement center. Incorporating technology in the contact center increases the ability of the customer service center to align with the changing needs of the customers. According to the Srivastava and Kaul (2014), the contact service centers are equipped with functionality ranging from the work optimization abilities, smart rooting to omnichannel support. The author further points out that some of the businesses offer additional information to the customers upon their request. Not being able to rise to the customers’ demands, the customer service centers risk weakening or breaking their relationships with the customers. It is, therefore, quite obvious that having a more responsive and effective customer service centers helps in creating long term customers and attract new ones. This, in turn, creates a positive shopping mall experiences of the customers. However, when the customer service centers are non-responsive, do not attend to the customers’ demand, and cannot rise to the changing needs of the customers, then the business develops negative shopping experiences in the customers, which can have a severe effect on the businesses.

Additionally, the mode of payment methods that the businesses use can have a big impact on the customers’ shopping experience. As Khan (2017) advises the business owners to choose the appropriate payment method that will work or favor a large number of customers. When they choose well, they more likely to attract more customers, but when they choose poorly, they will lose customers and risk losing the business. According to Khan (2017), having a variety of payment methods create a great experience from the beginning to the end of the shopping period. Therefore, the shopping malls need to employ different payment methods so that they can increase the customers’ shopping experience, which in turn increases their purchasing power leading to more profit for the business.

In conclusion, Shopping is an intriguing activity that customers undertake every day in retail shops, supermarkets, shopping malls, and other open markets. To this regard, malls should ensure that they use the new customer offers and promotions to attract new customers. Mall layout plays a critical role in influencing customer shopping behavior since it coupled with efficiency in moving about while shopping. Moreover, good arrangements of the products on the shelves makes it easier for the customers to find what they need faster than when the products are not arranged in an unorderly manner. By customers being able to find what they need, they get encouraged to purchase more, have a good shopping time, and enjoy the moment in the mall.

  • Diallo, M. F., & Diop-Sall, F. (2018). How Shopping Mall Service Quality Affects Customer Loyalty Across Developing Countries: The Moderation of the Cultural Context. SAGE.RetrievedAugust14,2019,fromhttps://journals-sagepub-com.elibrary.jcu.edu.au/doi/10.1177/1069031X18807473.
  • Fantoni, R., Hoefel, F., & Mazzarolo, M. (n.d.). The future of the shopping mall. McKinsey. Retrieved August 14, 2019, from https://www.mckinsey.com/business-functions/marketing-and-sales/our-insights/the-future-of-the-shopping-mall.
  • Hami, A., Moula, F. F., & Maulan, S. B. (2017). Public preferences toward shopping mall interior landscape design in Kuala Lumpur, Malaysia. ScienceDirect. Retrieved August 14, 2019, from https://www-sciencedirect-com.elibrary.jcu.edu.au/science/article/pii/S1618866716301595.
  • Hui, E. M., Zhang, P., & Zheng, X. (2013). Facilities management service and customer satisfaction in shopping mall sector. Emerald Insight. Retrieved August 14, 2019, from https://www-emerald-com.elibrary.jcu.edu.au/insight/content/doi/10.1108/02632771311307070/full/html.
  • Jones, M. A. (1999). Entertaining shopping expereinces: an exploratory investigation. Journal of retailing and consumer services, 6(3), 129-139.
  • Kerrebroeck, H. V., Brengman, M., & Willems, K. (2017). Escaping the crowd: An experimental study on the impact of a Virtual Reality experience in a shopping mall. ScienceDirect. Retrieved August 14, 2019, from https://www-sciencedirect-com.elibrary.jcu.edu.au/science/article/pii/S0747563217304375.
  • Khan, B. U. I., Olanrewaju, R. F., Baba, A. M., Langoo, A. A., & Assad, S. (2017). A compendious study of online payment systems: Past developments, present impact, and future considerations. International journal of advanced computer science and applications, 8(5), 256-271.
  • Kim, J. W., Lee, F., & Suh, Y. G. (2015). Satisfaction and loyalty from shopping mall experience and brand personality. Services Marketing Quarterly, 36(1), 62-76.
  • Kukar-Kinney, M., Ridgway, N. M., & Monroe, K. B. (2012). The role of price in the behavior and purchase decisions of compulsive buyers. Journal of Retailing, 88(1), 63-71.
  • Kwon, H., Ha, S., & Im, H. (2016). The impact of perceived similarity to other customers on shopping mall satisfaction. Journal of Retailing and Consumer Services, 28, 304-309.
  • Lee, L., & Tsai, C. I. (2013). How price promotions influence postpurchase consumption experience over time. Journal of Consumer Research, 40(5), 943-959.
  • Lee, P. (2017). Trouble in (shopper’s) paradise: How Singapore malls rethought the retail experience. SCMP. Retrieved August 14, 2019, from https://www.scmp.com/week-asia/business/article/2106477/trouble-shoppers-paradise-how-singapore-malls-rethought-retail.
  • LeHew, M. L., & Wesley, S. C. (2007). Tourist shoppers’ satisfaction with regional shopping mall experiences. Emerald Insight. Retrieved August 14, 2019, from https://www-emerald-com.elibrary.jcu.edu.au/insight/content/doi/10.1108/17506180710729628/full/html.
  • Manohar, H. L. (2011). Customer shopping experience in malls with entertainment centres in Chennai. ResearchGate. Retrieved August 14, 2019, from https://www.researchgate.net/publication/268253731_Customer_shopping_experience_in_malls_with_entertainment_centres_in_Chennai.
  • Melero, I., Sese, F. J., & Verhoef, P. C. (2016). Recasting the customer experience in today’s omnichannel environment. Universia Business Review, (50), 18-37.
  • Mohan, G., Sivakumaran, B., & Sharma, P. (2013). Impact of store environment on impulse buying behavior. European Journal of Marketing, 47(10), 1711-1732.
  • Srivastava, M., & Kaul, D. (2014). Social interaction, convenience, and customer satisfaction: The mediating effect of customer experience. Journal of Retailing and Consumer Services, 21(6), 1028-1037.
  • Stein, A., & Ramaseshan, B. (2016). Towards the identification of customer experience touchpoint elements. Journal of Retailing and Consumer Services, 30, 8-19.
  • Tandon, A., Gupta, A., & Tripathi, V. (2016). Managing shopping experience through mall attractiveness dimensions: An experience of Indian metro cities. Emerald Insight. Retrieved August 14, 2019, from https://www-emerald-com.elibrary.jcu.edu.au/insight/content/doi/10.1108/APJML-08-2015-0127/full/html.
  • Van Rompay, T. J., Tanja-Dijkstra, K., Verhoeven, J. W., & van Es, A. F. (2012). On store design and consumer motivation: Spatial control and arousal in the retail context. Environment and Behavior, 44(6), 800-820.

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Example Of Essay On A Shopping Mall

Type of paper: Essay

Topic: Business , Services papers , Specialty , Mall , Apparel , Traffic , Food , Shopping

Published: 02/20/2023

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A typical shopping mall today is a conglomerate of many different types of stores. These stores normally take advantage of the high traffic in terms of shoppers who flock to malls as they perceive these malls to be their “one-stop” shop for all their needs. There are many components of shopping malls today. One common component is the food court, which offers a wide array of food choices to satisfy hungry shoppers, or families simply going out to eat. There is also the set of department and other specialty stores which likewise offer a broad spectrum of items and services. Other malls will also have stand-alone units which also feature stores selling their wares. They are often in the vicinity of the exteriors of the main mall, and take advantage of shopper traffic as well. The stores of a mall can be classified into two main types: there are the department stores, which offer a wide assortment of products to shoppers, and the specialty stores. The specialty stores are those that provide a specific type of product and its variants. Thus one will find a store offering apparel – for women, men and children, sporting goods stores featuring sporting equipment, athletic and training shoes, sports apparel, and stores offering home items such as bedsheets, silverware and bath ware. There are also specialty stores offering services such as courier services, nail and beauty salons, barber shops, apparel alteration services, and many other types of services. The mall of the 21st century is often perceived as a one-stop shop for all shoppers’ needs.

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Best topics on Shopping

1. The Essential Benefits of Shopping Malls

2. Online Shopping Vs Traditional Shopping: The Better Way To Shop

3. The Choice Between Store Shopping And Online Shopping

4. Confessions Of A Shopaholic: Living Under The Life Destructive Control Of Addiction

5. Role of the Purposes Behind the DLF EMPORIO Mall in New Delhi

6. Retail Apocalypse – The Fall of The Shopping Malls

7. Analysis Of Purchase Decision Making Process

8. How Center American Respects Influence Customer Lead

9. Technology – Redefining The Landscape Of Apparel Industry

10. The View Of Supermarkets In China

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IELTS Essay: Purpose of Shopping Malls

by Cang Do Trung (Vietnam)

In the future, the main reason for going to the shopping mall will be for entertainment, not to shop. Do you agree or disagree? The tendency of going to the shopping malls for entertainment has been increasing over the past few years and it is predicted that in the future, entertainment will be the main reason why visitors spend their time there. Personally, I totally agree with this opinion and in this essay, I will explain why this trend will continue to happen. Firstly, in a fast-changing world, the owners of various shopping malls seem to understand the drastic competition among them, so they have decided to develop a variety of creative and innovative recreation facilities to offer a wide range of services to the customers as well as to increase the profit margin in their business. This happens due to the fact that, nowadays, there are a lot of entertainment facilities being available. Secondly, online shopping is in vogue and, as a result, this forces the leaders of shopping malls to develop many kinds of entertainment facilities so that they can remain an attraction and retain customers. Finally, the shift in customers’ behaviors which is considering going shopping as a way to release their stress makes other entertaining activities like watching movies, playing video games, and reading books more acceptable in such places. Of course, some shopping malls which are well-known as shopping paradises would remain their main function. However, it is surely that these shopping malls should consider the entertainment aspects as, generally, having a wider service is beneficial at all. Overall, it appears to me that the prediction is obviously happening in various shopping malls, with the advantages that recreation facilities bring to them.

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Essay on Shopping

Students are often asked to write an essay on Shopping in their schools and colleges. And if you’re also looking for the same, we have created 100-word, 250-word, and 500-word essays on the topic.

Let’s take a look


100 Words Essay on Shopping

What is shopping.

Shopping is an activity where people buy goods or services. It is done in shops, markets, or online. These places have a variety of items like clothes, food, electronics, and more. People can choose what they need or want.

Types of Shopping

There are two main types of shopping: in-store and online. In-store shopping means going to physical shops. Online shopping is done on the internet, using websites or apps. Both types have their own benefits.

Why We Shop

People shop for many reasons. Some shop for basic needs like food and clothes. Others shop for fun or to buy gifts. Shopping can also help people feel good and enjoy their time.

Shopping and Economy

Shopping is important for the economy. When people buy things, it helps businesses grow. This can lead to more jobs and wealth. So, shopping not only satisfies our needs but also helps the economy.

Smart Shopping

Smart shopping means buying things wisely. It involves comparing prices, checking quality, and avoiding unnecessary items. This helps to save money and make the best use of resources. It’s a good habit for everyone.

250 Words Essay on Shopping

Shopping is an activity where people buy goods or services. It can be done in different places like shops, malls, or online. People shop for many things like food, clothes, toys, and books. Shopping can be fun and exciting, especially when you find something you really like or need.

There are two main types of shopping: in-store and online. In-store shopping means going to a physical store to buy things. You can touch and see the items before you buy them. Online shopping is when you buy things on the internet. You can shop from home or anywhere with a computer or phone. It’s easy and convenient, but you can’t touch or see the items before buying.

Why do People Shop?

People shop for many reasons. Some shop because they need things like food or clothes. Others shop for fun, to pass time, or to find new things. Shopping can also be a way to relax and enjoy. Some people even shop as a hobby.

In conclusion, shopping is a common activity that people do for different reasons. Whether it’s in-store or online, shopping can be a fun and exciting experience. It’s a way for people to buy what they need or want, and sometimes, it’s just a way to have fun and relax.

500 Words Essay on Shopping

Shopping is a common activity that we all do. It means buying things we need or want. We can shop for food, clothes, toys, books, and many other things. Shopping can be done in many places like stores, markets, and even online. It is an important part of our daily life.

There are two main types of shopping. The first is necessity shopping. This is when we buy things we need like food, medicine, or school supplies. The second type is luxury shopping. This is when we buy things we want but don’t need. These could be things like a new video game, a fancy dress, or a new toy.

Places for Shopping

There are many places where we can go shopping. Supermarkets are big stores where we can buy many different things like food, clothes, and household items. Smaller stores or shops sell specific things. For example, a toy store sells toys, a book store sells books, and a clothing store sells clothes.

Another place to shop is at a market. Markets can be indoors or outdoors. They often sell fresh food, handmade items, and second-hand goods. Some markets are only open on certain days of the week.

Online shopping is also very popular. This is when we buy things over the internet using a computer or a phone. The things we buy are then delivered to our home.

Why Do We Shop?

We shop for many reasons. We need to buy food to eat and clothes to wear. We also shop to buy gifts for others on special occasions like birthdays or holidays. Sometimes, we shop for fun. It can be exciting to buy new things, especially if they are things we have been saving up for.

Responsible Shopping

Even though shopping can be fun, it’s important to be responsible. This means we should only buy things we need or can afford. We should also think about the environment. For example, we can bring our own bags to the store instead of using plastic bags. We can also choose to buy things that are made in a way that is good for the environment.

Shopping is a part of our everyday life. It can be fun, but it’s also important to be responsible. Whether we’re shopping at a store, a market, or online, we should always think about what we need, what we can afford, and how our choices affect the environment.

That’s it! I hope the essay helped you.

If you’re looking for more, here are essays on other interesting topics:

  • Essay on Negative Effects Of Smoking
  • Essay on Negative Effects Of Religion
  • Essay on Negative Effects Of Music

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How to Write a Great 250-Word Essay

David Dec 14, 2017

How to Write a Great 250-Word Essay

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In college, there are many instances where you may be required to write a 250-word essay – your application, exam questions, small writing prompts, etc. A 250-word limit may seem like a novel to some, but others find it difficult to get their point across with so few words. In this guide, we will look at a 250-word essay example, along with tips on how to write a great 250-word essay.   Bonus: Need to write a longer essay? See this guide on how to write a 500-word essay

The Basic Format of a 250-Word Essay

All essays consist of the same three parts: an introduction with a thesis, a body paragraph or body paragraphs that support the thesis, and a concluding paragraph that summarizes the overall essay.

In 250 words, you will most likely have 3-4 paragraphs in total, each with 50-100 words. This will allow for 3-5 concise but detailed sentences per paragraph.

A Step-by-Step 250-Word Essay Example

To help visualize this process, let’s go ahead and write a simple 250-word essay.  You’ll see our writing sample in green and our explanation of what we did (and what can be done) with each section in normal text.

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Without further ado, let’s get started on our essay!

TOPIC:  How has your family upbringing influenced your educational goals?

Step 1 – Write Your Thesis

Your thesis is the first thing you should consider in your essay. Simply put, it’s the main idea of your essay that will control everything else you write. If you could summarize the question in just one sentence, how would you do it?

For our topic   How has your family upbringing influenced your educational goals?  our thesis will be:

My parents saw little value in a formal education. It was their lack of passion that led me to my educational goals.

Step 2 – Write Your Introduction

In the introduction, the first sentence can be a broad or general statement that sets the tone for the piece. It is usually supported by a second sentence that leads into the thesis. The optional third sentence may pose a question that the thesis aims to answer, or it may prompt the reader to think about the topic in a different light. The final sentence of the intro paragraph clearly establishes the thesis.

As a general rule of thumb, the introduction should go from broad to specific, sentence by sentence, gradually leading up to your thesis. Here’s a sample example of an introductory paragraph.

Parents are supposed to push you past your goals, or at least, that’s what I always believed. I was raised in the generation of “you can do anything if you put your mind to it.” My parents did not follow that philosophy, and they saw little value in a formal education. It was their lack of passion that led me to my educational goals.

Word count:  Introductory paragraph, 64 words.

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Step 3 – Write The Body Paragraph(s)

Next, we’ll continue with the body paragraph. Remember, body paragraphs should support the thesis and be about 3-5 sentences or 50-100 words long. In a short essay you may opt for only one body paragraph but in a longer one you may need more.

So how should your body paragraphs support your thesis? Think of each body paragraph as an argument that supports it.

Working with our thesis   “My parents never saw the value of formal education and that’s what lead me to my educational goals” , then each paragraph could be about   how not seeing the value of formal education led to the writer pursuing it.

For example, maybe the writer didn’t want to end up in the same work as their parents. Or maybe it was the parents’ lack of belief in the writer that pushed them to pursue a better future.

Let’s have a look at what a body paragraph can look like for our 250 word essay.

From as far back as I can remember, I knew I didn’t want to follow in the footsteps of my parents, at least not when it came to work. My father had worked on the family farm all his life and my mother had been a housewife since graduation. They were both content with the simplicity of their lives and wanted the same for me. I remember my father telling me that college was “expensive and a waste of four years”.  I knew however, that I wanted a career in the city that would be more challenging than simple farm life could provide. The only way to make that possible would be through formal education and a college degree. 

Word count:  Body paragraph 119 words. Total essay is now 181 words.

Step 4 – Summarize with a Conclusion

The final paragraph is the conclusion. You may start this paragraph with “To summarize,” “As evident by X, Y, and Z,”  or a similar statement that highlights the biggest points in your essay. Use the conclusion paragraph to sum up the main point of your essay using different words. The last sentence can be something broad that leaves the reader wondering. Let’s see how we can write a conclusion for our sample essay.

While my parents may not understand the value of formal education, I know it is essential for my future. This has helped me immensely, by making me realize that without strong parental support, I’m the only one who’s responsible for my own goals. In a way this has been the strongest source of motivation. And for that, I am forever grateful.  

Notice how we summarize the main point of the essay in the first sentence. We then connect the first sentence to the a conclusion we arrive at. Finally we end in an optimistic tone by stating how this has been helpful and we are grateful. Unlike the introduction paragraph, which flows from broad sentences to specific, a conclusion generally flows the opposite way, from specific sentences to broader concepts.

Word count: Concluding paragraph 61 words. Total essay is now 242 words. 

Sure, we came up 8 words short. But being that close should not be considered an issue. If for some reason you are required to write 250 words minimum, you can make the essay longer by sprinkling in a few extra words.

The Entire 250-word Essay  Altogether

Parents are supposed to push you past your goals, or at least, that’s what I always believed. I was raised in the generation of “you can do anything if you put your mind to it.” My parents did not follow that philosophy, and they saw little value in a formal education. It was their lack of passion that led me to my educational goals. From as far back as I can remember, I knew I didn’t want to follow in the footsteps of my parents, at least not when it came to work. My father had worked on the family farm all his life and my mother had been a housewife since graduation. They were both content with the simplicity of their lives and wanted the same for me. I remember my father telling me that college was “expensive and a waste of four years”.  I knew however, that I wanted a career in the city that would be more challenging than simple farm life could provide. The only way to make that possible would be through formal education and a college degree.  While my parents may not understand the value of formal education, I know it is essential for my future. This has helped me immensely by making me realize that without strong parental support, I’m the only one who’s responsible for my own goals. In a way this has been the strongest source of motivation. And for that, I am forever grateful.  

Should I Write More Than 250 Words or Less Than 250 Words?

When a professor or college entry application asks for a “250 word essay,” 250 words is generally a rough guide. No one is going to fail you if you go over or under the limit by a few words. We’d say a good gauge is plus or minus 50 words. As a general rule of thumb though, try to stay as close to 250 words as possible without going too far over or under.

Essay Writing Tips

Here are some quick tips for writing a great 250-word essay:

  • Write the first draft from start to finish without any pauses. This will make the writing sound fluid, and you can make adjustments after that.
  • Avoid over-editing your work. Ideally, you should take a long pause between editing sessions so you can clear your head and come back with a fresh perspective.
  • Try not to think about the word count too much. Once you get in the habit of writing four 3-5 sentence paragraphs, you’ll find your words naturally get close to 250.
  • Don’t throw fluff sentences in your essay. Professors see right through those. Instead, think of an additional sentence to enhance the support in your body paragraphs.
  • If you feel like you have concisely and sufficiently answered the question below the word count, trust your gut. Most instructors will value quality over quantity.

The more 250-word essays you write, the easier they will become. Feel free to practice with free essay prompts online to train your brain to write with this rhythm. You’ll soon be able to whip out 250 words without checking your word count!

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