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College Essays

Did you think you were all done pouring out your blood, sweat, and tears in written form for your personal statement , only to be faced with the "why this college?" supplemental essay? This question might seem simple but is in fact a crucial and potentially tricky part of many college applications. What exactly is the "why us?" essay trying to understand about you? And how do you answer this question without falling into its many pitfalls or making any rookie mistakes?

In this article, I'll explain why colleges want you to be able to explain why you are applying. I'll also discuss how to generate and brainstorm topics for this question and how to make yourself sound sincere and committed. Finally, we'll go over some "why this school?" essay do s and don't s.

This article is pretty detailed, so here's a brief overview of what we'll be covering:

Why Do Colleges Want You to Write a "Why Us?" Essay?

Two types of "why this college" essay prompts, step 1: research the school, step 2: brainstorm potential essay topics, step 3: nail the execution, example of a great "why this college" essay.

College admissions officers have to read an incredible amount of student work to put together a winning class, so trust me when I say that everything they ask you to write is meaningful and important .

The purpose of the "why us?" essay goes two ways. On one hand, seeing how you answer this question gives admissions officers a sense of whether you know and value their school .

On the other hand, having to verbalize why you are applying gives you the chance to think about what you want to get out of your college experience  and whether your target schools fit your goals and aspirations.

What Colleges Get Out Of Reading Your "Why This College?" Essay

Colleges want to check three things when they read this essay.

First, they want to see that you have a sense of what makes this college different and special.

• Do you know something about the school's mission, history, or values?
• Have you thought about the school's specific approach to learning?
• Are you comfortable with the school's traditions and the overall feel of student life here?

Second, they want proof that you will be a good fit for the school.

• Where do your interests lie? Do they correspond to this school's strengths?
• Is there something about you that meshes well with some aspect of the school?
• How will you contribute to college life? How will you make your mark on campus?

And third, they want to see that this school will, in turn, be a good fit for you.

• What do you want to get out of college? Will this college be able to provide that? Will this school contribute to your future success?
• What will you take advantage of on campus (e.g., academic programs, volunteer or travel opportunities, internships, or student organizations)?
• Will you succeed academically? Does this school provide the right rigor and pace for your ideal learning environment?

What You Get Out Of Writing Your "Why This College?" Essay

Throughout this process of articulating your answers to the questions above, you will also benefit in a couple of key ways:

It Lets You Build Excitement about the School

Finding specific programs and opportunities at schools you are already happy about will give you a grounded sense of direction for when you start school . At the same time, by describing what is great about schools that are low on your list, you'll likely boost your enthusiasm for these colleges and keep yourself from feeling that they're nothing more than lackluster fallbacks.

It Helps You Ensure That You're Making the Right Choice

Writing the "why us?" essay can act as a moment of clarity. It's possible that you won't be able to come up with any reasons for applying to a particular school. If further research fails to reveal any appealing characteristics that fit with your goals and interests, this school is likely not for you.

At the end of your four years, you want to feel like this, so take your "Why This College?" essay to heart.

The "why this college?" essay is best thought of as a back-and-forth between you and the college . This means that your essay will really be answering two separate, albeit related, questions:

• "Why us?": This is where you explain what makes the school special in your eyes, what attracted you to it, and what you think you'll get out of your experience there.
• "Why you?": This is the part where you talk about why you'll fit in at the school; what qualities, skills, talents, or abilities you'll contribute to student life; and how your future will be impacted by the school and its opportunities.

Colleges usually use one of these approaches to frame this essay , meaning that your essay will lean heavier toward whichever question is favored in the prompt. For example, if the prompt is all about "why us?" you'll want to put your main focus on praising the school. If the prompt instead is mostly configured as "why you?" you'll want to dwell at length on your fit and potential.

It's good to remember that these two prompts are simply two sides of the same coin. Your reasons for wanting to apply to a particular school can be made to fit either of these questions.

For instance, say you really want the chance to learn from the world-famous Professor X. A "why us?" essay might dwell on how amazing an opportunity studying with him would be for you, and how he anchors the Telepathy department.

Meanwhile, a "why you?" essay would point out that your own academic telepathy credentials and future career goals make you an ideal student to learn from Professor X, a renowned master of the field.

Next up, I'll show you some real-life examples of what these two different approaches to the same prompt look like.

Clarifying why you want to study with a particular professor in a specific department can demonstrate to college admissions staff that you've done your research on the school.

"Why Us?" Prompts

• Why [this college]?
• Why are you interested in [this college]?
• Why is [this college] a good choice for you?
• What do you like best about [this college]?
• Why do you want to attend [this college]?

Below are some examples of actual "why us?" college essay prompts:

• Colorado College : "Describe how your personal experiences with a particular community make you a student who would benefit from Colorado College’s Block Plan."
• Tufts University : " I am applying to Tufts because… "
• Tulane University : "Describe why you are interested in joining the Tulane community. Consider your experiences, talents, and values to illustrate what you would contribute to the Tulane community if admitted." (via the Common App )
• University of Michigan : "Describe the unique qualities that attract you to the specific undergraduate College or School (including preferred admission and dual degree programs) to which you are applying at the University of Michigan. How would that curriculum support your interests?"
• Wellesley College : " When choosing a college, you are choosing an intellectual community and a place where you believe that you can live, learn, and flourish. We know that there are more than 100 reasons to choose Wellesley, but it's a good place to start. Visit the Wellesley 100 and select two items that attract, inspire, or celebrate what you would bring to our community. Have fun! Use this opportunity to reflect personally on what items appeal to you most and why. "

In a "why us?" essay, focus on the specific aspects of the school that appeal to you and how you will flourish because of those offerings.

"Why You?" Prompts

• Why are you a good match or fit for us?
• What are your interests, and how will you pursue them at [this college]?
• What do you want to study, and how will that correspond to our program?
• What or how will you contribute?
• Why you at [this college]?
• Why are you applying to [this college]?

Here are some examples of the "why you?" version of the college essay:

• Babson College : " A defining element of the Babson experience is learning and thriving in an equitable and inclusive community with a wide range of perspectives and interests. Please share something about your background, lived experiences, or viewpoint(s) that speaks to how you will contribute to and learn from Babson's collaborative community. "
• Bowdoin College : "Generations of students have found connection and meaning in Bowdoin's 'The Offer of the College.' ... Which line from the Offer resonates most with you? Optional: The Offer represents Bowdoin's values. Please reflect on the line you selected and how it has meaning to you." (via the Common App )

In a "why you?" essay, focus on how your values, interests, and motivations align with the school's offerings and how you'll contribute to campus life.

No matter how the prompt is worded, this essay is a give-and-take of what you and the college have to offer each other. Your job is to quickly zoom in on your main points and use both precision and detail to sound sincere, excited, and authentic.

How do you effectively explain the benefits you see this particular school providing for you and the contributions you will bring to the table as a student there? And how can you do this best using the small amount of space that you have (usually just one to two paragraphs)?

In this section, we'll go through the process of writing the "Why This College?" essay, step-by-step. First, I'll talk about the prep work you'll need to do. Next, we'll go through how to brainstorm good topics (and touch on what topics to avoid). I'll give you some tips on transforming your ideas and research into an actual essay. Finally, I'll take apart an actual "why us?" essay to show you why and how it works.

Before you can write about a school, you'll need to know specific things that make it stand out and appeal to you and your interests . So where do you look for these? And how do you find the details that will speak to you? Here are some ways you can learn more about a school.

In-Person Campus Visits

If you're going on college tours , you've got the perfect opportunity to gather information about the school. Bring a notepad and write down the following:

• Your tour guide's name
• One to two funny, surprising, or enthusiastic things your guide said about the school
• Any unusual features of the campus, such as buildings, sculptures, layout, history, or traditions

Try to also connect with students or faculty while you're there. If you visit a class, note which class it is and who teaches it. See whether you can briefly chat with a student (e.g., in the class you visit, around campus, or in a dining hall), and ask what they like most about the school or what has been most surprising about being there.

Don't forget to write down the answer! Trust me, you'll forget it otherwise—especially if you do this on multiple college visits.

Virtual Campus Visits

If you can't visit a campus in person, the next best thing is an online tour , either from the school's own website or from other websites, such as YOUniversityTV , CampusTours , or YouTube (search "[School Name] + tour").

You can also connect with students without visiting the campus in person . Some admissions websites list contact information for currently enrolled students you can email to ask one or two questions about what their experience of the school has been like.

Or if you know what department, sport, or activity you're interested in, you can ask the admissions office to put you in touch with a student who is involved with that particular interest.

If you can't visit a campus in person, request a video chat with admissions staff, a current student, or a faculty member to get a better sense of specific topics you might write about in your essay.

Alumni Interview

If you have an interview , ask your interviewer questions about their experience at the school and about what going to that school has done for them since graduation. As always, take notes!

College Fairs

If you have a chance to go to a college fair where your ideal college has representatives, don't just attend and pick up a brochure. Instead, e ngage the representatives in conversation, and ask them about what they think makes the school unique .  Jot down notes on any interesting details they tell you.

The College's Own Materials

Colleges publish lots and lots of different admissions materials—and all of these will be useful for your research. Here are some suggestions for what you can use. (You should be able to find all of the following resources online.)

Brochures and Course Catalogs

Read the mission statement of the school; does its educational philosophy align with yours? You should also read through its catalogs. Are there any programs, classes, departments, or activities that seem tailor-made for you in some way?

Pro Tip: These interesting features you find should be unusual in some way or different from what other schools offer. For example, being fascinated with the English department isn't going to cut it unless you can discuss its unusual focus, its world-renowned professors, or the different way it structures the major that appeals to you specifically.

Alumni Magazine

Are any professors highlighted? Does their research speak to you or connect with a project you did in high school or for an extracurricular?

Sometimes alumni magazines will highlight a college's new focus or new expansion. Does the construction of a new engineering school relate to your intended major? There might also be some columns or letters written by alumni who talk about what going to this particular school has meant to them. What stands out about their experiences?

School or Campus Newspaper

Students write about the hot issues of the day, which means that the articles will be about the best and worst things on campus . It'll also give you insight into student life, opportunities that are available to students, activities you can do off campus, and so on.

The College's Social Media

Your ideal school is most likely on Facebook, X (formerly Twitter), Instagram, TikTok, and other social media. Follow the school to see what it's posting about.  Are there any exciting new campus developments? Professors in the news? Interesting events, clubs, or activities?

The Internet

Wikipedia is a great resource for learning basic details about a college's history, traditions, and values. I also recommend looking for forums on College Confidential that specifically deal with the school you're researching.

Another option is to search on Google for interesting phrases, such as "What students really think about [School Name]" or "[School Name] student forum." This will help you get detailed points of view, comments about specific programs or courses, and insight into real student life.

So what should you do now that you've completed a bunch of research? Answer: use it to develop connection points between you and your dream school. These connections will be the skeleton of your "why this college?" essay.

Find the Gems in Your Research

You have on hand all kinds of information, from your own personal experiences on campus and your conversations with people affiliated with your ideal school to what you've learned from campus publications and tidbits gleaned from the web.

Now, it's time to sift through all of your notes to find the three to five things that really speak to you. Link what you've learned about the school to how you can plug into this school's life, approach, and environment. That way, no matter whether your school's prompt is more heavily focused on the "why us?" or "why you?" part of the give-and-take, you'll have an entry point into the essay.

But what should these three to five things be? What should you keep in mind when you're looking for the gem that will become your topic?

Here are some words of wisdom from Calvin Wise , director of recruitment and former associate director of admissions at Johns Hopkins University (emphasis mine):

" Focus on what makes us unique and why that interests you. Do your research, and articulate a multidimensional connection to the specific college or university. We do not want broad statements (the brick pathways and historic buildings are beautiful) or a rehash of the information on our website (College X offers a strong liberal arts curriculum). All institutions have similarities. We want you to talk about our differences. "

Time to find that diamond, amethyst, opal, tourmaline, or amber in the rough.

Check Your Gems for Color and Clarity

When I say "check your gems," I mean make sure that each of the three to five things you've found is something your ideal school has that other schools don't have.

This something should be seen from your own perspective. The point isn't to generically praise the school but instead to go into detail about why it's so great for you that they have this thing.

This something you find should be meaningful to the school and specific to you. For example, if you focus on academics (e.g., courses, instructors, opportunities, or educational philosophy), find a way to link them either to your previous work or to your future aspirations.

This something should not be shallow and nonspecific. Want to live in a city? Every city has more than one college in it. Find a way to explain why this specific college in this specific city calls to you. Like pretty architecture? Many schools are beautiful, so dwell on why this particular place feels unlike any other. Like good weather, beach, skiing, or some other geographical attribute? There are many schools located near these places, and they know that people enjoy sunbathing. Either build a deeper connection or skip these as reasons.

Convert Your Gems into Essay Topics

Every "why this college?" essay is going to answer both the "why us?" and the "why you?" parts of the back-and-forth equation. But depending on which way your target school has worded its prompt, you'll lean more heavily on that part . This is why I'm going to split this brainstorming into two parts—to go with the "why us?" and "why you?" types of questions.

Of course, since they are both sides of the same coin, you can always easily flip each of these ideas around to have it work well for the other type of prompt . For example, a "why us?" essay might talk about how interesting the XYZ interdisciplinary project is and how it fits well with your senior project.

By contrast, a "why you?" essay would take the same idea but flip it to say that you've learned through your senior project how you deeply value an interdisciplinary approach to academics, making you a great fit for this school and its commitment to such work, as evidenced by project XYZ.

Describing how project XYZ demonstrates your investment in a particular course of study that then happens to align with a specific program at the university is an effective approach to the "why you?" essay.

Possible "Why Us?" Topics

• How a particular program of study, internship requirement, or volunteer connection will help further your specific career goals .
• The school's interesting approach to your future major (if you know what that will be) or a major that combines several disciplines that appeal to you and fit with your current academic work and interests.
• How the school handles financial aid and the infrastructure setup for low-income students and what that means for you in terms of opening doors.
• A story about how you became interested in the school (if you learned about it in an interesting way). For example, did the institution host a high school contest you took part in? Did you attend an art exhibit or stage performance there that you enjoyed and that your own artistic work aligns with?
• How you overcame an initial disinterest in the school (be sure to minimize this first negative impression). Did you do more research? Interact with someone on campus? Learn about the school's commitment to the community? Learn about interesting research being done there?
• A positive interaction you had with current students, faculty, or staff, as long as this is more than just, "Everyone I met was really nice."
• An experience you had while on a campus tour. Was there a super-passionate tour guide? Any information that surprised you? Did something happen to transform your idea about the school or campus life (in a good way)?
• Interesting interdisciplinary work going on at the university and how that connects with your academic interests, career goals, or previous high school work.
• The history of the school —but only if it's meaningful to you in some way. Has the school always been committed to fostering minority, first-generation, or immigrant students? Was it founded by someone you admire? Did it take an unpopular (but, to you, morally correct) stance at some crucial moment in history?
• An amazing professor you can't wait to learn from. Is there a chemistry professor whose current research meshes with a science fair project you did? A professor who's a renowned scholar on your favorite literary or artistic period or genre? A professor whose book on economics finally made you understand the most recent financial crisis?
• A class that sounds fascinating , especially if it's in a field you want to major in.
• A facility or piece of equipment you can't wait to work in or with  and that doesn't exist in many other places. Is there a specialty library with rare medieval manuscripts? Is there an observatory?
• A required curriculum that appeals to you because it provides a solid grounding in the classics, shakes up the traditional canon, connects all the students on campus in one intellectual project, or is taught in a unique way.

If the school can boast a cutting-edge laboratory where you dream of conducting research, that would be a strong focus for a "Why Us?" essay.

Possible "Why You?" Topics

• Do you want to continue a project you worked on in high school? Talk about how or where in the current course, club, and program offerings this work would fit in. Why will you be a good addition to the team?
• Have you always been involved in a community service project that's already being done on campus? Write about integrating life on campus with events in the surrounding community.
• Do you plan to keep performing in the arts, playing music, working on the newspaper, or engaging in something else you were seriously committed to in high school? Discuss how excited you are to join that existing organization.
• Are you the perfect person to take advantage of an internship program (e.g., because you have already worked in this field, were exposed to it through your parents, or have completed academic work that gives you some experience with it)?
• Are you the ideal candidate for a study abroad opportunity (e.g., because you can speak the language of the country, it's a place where you've worked or studied before, or your career goals are international in some respect)?
• Are you a stand-out match for an undergraduate research project (e.g., because you'll major in this field, you've always wanted to work with this professor, or you want to pursue research as a career option)?
• Is there something you were deeply involved with that doesn't currently exist on campus? Offer to start a club for it. And I mean a club; you aren't going to magically create a new academic department or even a new academic course, so don't try offering that. If you do write about this, make double (and even triple) sure that the school doesn't already have a club, course, or program for this interest.
• What are some of the programs or activities you plan to get involved with on campus , and what unique qualities will you bring to them?
• Make this a mini version of a personal statement you never wrote.  Use this essay as another chance to show a few more of the skills, talents, or passions that don't appear in your actual college essay. What's the runner-up interest that you didn't write about? What opportunity, program, or offering at the school lines up with it?

One way to impress admissions staff in a "Why You?" essay is to discuss your fascination with a particular topic in a specific discipline, such as kinetic sculpture, and how you want to pursue that passion (e.g., as a studio art major).

Possible Topics for a College That's Not Your First Choice

• If you're writing about a school you're not completely psyched about, one way to sidestep the issue is to focus on what getting this degree will do for you in the future . How do you see yourself changing existing systems, helping others, or otherwise succeeding?
• Alternatively, discuss what the school values academically, socially, environmentally, or philosophically and how this connects with what you also care about . Does it have a vegan, organic, and cruelty-free cafeteria? A relationship with a local farm or garden? De-emphasized fraternity involvement? Strong commitment to environmental issues? Lots of opportunities to contribute to the community surrounding the school? Active inclusion and a sense of belonging for various underrepresented groups?
• Try to find at least one or two features you're excited about for each of the schools on your list. If you can't think of a single reason why this would be a good place for you to go, maybe you shouldn't be applying there!

Topics to Avoid in Your Essay

• Don't write about general characteristics, such as a school's location (or the weather in that location), reputation, or student body size. For example, anyone applying to the Webb Institute , which has just about 100 students , should by all means talk about having a preference for tiny, close-knit communities. By contrast, schools in sunny climates know that people enjoy good weather, but if you can't connect the outdoors with the college itself, think of something else to say.
• Don't talk about your sports fandom. Saying, "I can see myself in crimson and white/blue and orange/[some color] and [some other color]" is both overused and not a persuasive reason for wanting to go to a particular college. After all, you could cheer for a team without going to the school! Unless you're an athlete, you're an aspiring mascot performer, or you have a truly one-of-a-kind story to tell about your link to the team, opt for a different track.
• Don't copy descriptions from the college's website to tell admissions officers how great their institution is. They don't want to hear praise; they want to hear how you connect with their school. So if something on the college brochure speaks to you, explain why this specific detail matters to you and how your past experiences, academic work, extracurricular interests, or hobbies relate to that detail.
• Don't use college rankings as a reason you want to go to a school. Of course prestige matters, but schools that are ranked right next to each other on the list are at about the same level of prestige. What makes you choose one over the other?
• If you decide to write about a future major, don't just talk about what you want to study and why . Make sure that you also explain why you want to study this thing at this particular school . What do they do differently from other colleges?
• Don't wax poetic about the school's pretty campus. "From the moment I stepped on your campus, I knew it was the place for me" is another cliché—and another way to say basically nothing about why you actually want to go to this particular school. Lots of schools are pretty, and many are pretty in the exact same way.

Pop quiz: This pretty gothic building is on what college campus? Yes, that's right—it could be anywhere.

When you've put together the ideas that will make up your answer to the "why us?" question, it's time to build them into a memorable essay. Here are some tips for doing that successfully:

• Jump right in. The essay is short, so there's no need for an introduction or conclusion. Spend the first paragraph delving into your best one or two reasons for applying. Then, use the second paragraph to go into slightly less detail about reasons 2 (or 3) through 5.
• To thine own self be true. Write in your own voice, and be sincere about what you're saying. Believe me—the reader can tell when you mean it and when you're just blathering!
• Details, details, details. Show the school that you've done your research. Are there any classes, professors, clubs, or activities you're excited about at the school? Be specific (e.g., "I'm fascinated by the work Dr. Jenny Johnson has done with interactive sound installations").
• If you plan on attending if admitted, say so. Colleges care about the numbers of acceptances deeply, so it might help to know you're a sure thing. But don't write this if you don't mean it!
• Don't cut and paste the same essay for every school. At least once, you'll most likely forget to change the school name or some other telling detail. You also don't want to have too much vague, cookie-cutter reasoning, or else you'll start to sound bland and forgettable.

For more tips, check out our step-by-step essay-writing advice .

Avoid cookie-cutter responses to "why this college?" essay prompts. Instead, provide an essay that's personalized to that particular institution.

At this point, it'll be helpful to take a look at a "why us?" essay that works and figure out what the author did to create a meaningful answer to this challenging question.

Here is a "Why Tufts?" essay from James Gregoire '19 for Tufts University :

It was on my official visit with the cross country team that I realized Tufts was the perfect school for me. Our topics of conversation ranged from Asian geography to efficient movement patterns, and everyone spoke enthusiastically about what they were involved in on campus. I really related with the guys I met, and I think they represent the passion that Tufts' students have. I can pursue my dream of being a successful entrepreneur by joining the Tufts Entrepreneurs Society, pursuing an Entrepreneurial Leadership minor, and taking part in an up-and-coming computer science program.

Here are some of the main reasons this essay is so effective:

• Interaction with current students. James writes about hanging out with the cross-country team and sounds excited about meeting them.
• "I'm a great fit." He uses the conversation with the cross-country team members to talk about his own good fit here ("I really related with the guys I met").
• Why the school is special. James also uses the conversation as a way to show that he enjoys the variety of opportunities Tufts offers (their fun conversation covers Asian geography, movement patterns, and other things they "were involved with on campus").
• Taking advantage of this specialness. James doesn't just list things Tufts offers but also explains which of them are of specific value to him. He's interested in being an entrepreneur, so the Tufts Entrepreneurs Society and the Entrepreneurial Leadership courses appeal to him.
• Awareness of what the school is up to. Finally, James shows that he's aware of the latest Tufts developments when he mentions the new computer science program.

The Bottom Line: Writing a Great "Why This College?" Essay

• Proof that you understand what makes this college different and special
• Evidence that you'll be a good fit at this school
• Evidence that this college will, in turn, be a good fit for you

The prompt may be phrased in one of two ways: "Why us?" or "Why you?" But these are sides of the same coin and will be addressed in your essay regardless of the prompt style.

Writing the perfect "why this school?" essay requires you to first research the specific qualities and characteristics of this school that appeal to you. You can find this information by doing any or all of the following:

• Visiting campuses in person or virtually to interact with current students and faculty
• Posing questions to your college interviewer or to representatives at college fairs
• Reading the college's own materials , such as its brochures, official website, alumni magazine, campus newspaper, and social media
• Looking at other websites that talk about the school

To find a topic to write about for your essay, find the three to five things that really speak to you about the school , and then link each of them to yourself, your interests, your goals, or your strengths.

Avoid using clichés that could be true for any school, such as architecture, geography, weather, or sports fandom. Instead, focus on the details that differentiate your intended school from all the others .

What's Next?

Are you also working on your personal statement? If you're using the Common App, check out our complete breakdown of the Common App prompts and learn how to pick the best prompt for you .

If you're applying to a University of California school, we've got an in-depth article on how to write effective UC personal statements .

And if you're submitting ApplyTexas applications, read our helpful guide on how to approach the many different ApplyTexas essay prompts .

Struggling with the college application process as a whole? Our expert guides teach you how to ask for recommendations , how to write about extracurriculars , and how to research colleges .

Anna scored in the 99th percentile on her SATs in high school, and went on to major in English at Princeton and to get her doctorate in English Literature at Columbia. She is passionate about improving student access to higher education.

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• How to Research and Write a “Why This College?” Essay

How to Research and Write a "Why This College?" Essay

Published on September 24, 2021 by Meredith Testa . Revised on June 1, 2023.

As part of the college application process , many colleges ask applicants to include a supplemental essay explaining why they are interested in their school specifically. There’s one absolute must for writing a great answer to this question: do your research .

Admissions officers are looking for applicants to prove that they are knowledgeable and interested in their school in particular. General answers like “I like the location” or “It’s the right size and offers my major” won’t earn you much praise. Admissions officers are far more impressed by students who can take very specific information—the names of certain classes, for example—and connect it to their personal academic interests.

The process of writing a “Why this college?” essay should look something like this:

• Thoroughly research the college
• Connect what you’ve learned through your research to yourself
• Outline and write the essay

Table of contents

How to research a college, plan and write the essay, mistakes to avoid in a “why this college” essay, other interesting articles, frequently asked questions about college application essays.

The first step in the process is by far the most important. Research should be concrete and very specific—the College Board’s “At a Glance” pages or the “About” section of the college website won’t have the information you need. Instead, look deeply into the college website to find information that isn’t so obvious.

The information you come up with should only be applicable to one college—if you could replace the name of one school with another and have the essay still make sense, you’re not being specific enough.

Visit the campus

Most students visit colleges they’re considering before they apply, and those visits can be a great source of information. Not only will you learn information on the tour, but you’ll also connect with a current student—the tour guide. Current students can answer questions about campus life, and mentioning your interactions with students in your essay can help strengthen it.

On your tour, keep an eye out for any information, big or small, about what makes the school unique. Ask your tour guide about what on-campus social events they enjoy or what unusual traditions they’ve taken part in.

If you’re an international student or otherwise unable to travel to the campus, check if there are other opportunities to find out more about the campus, such as virtual tours.

Look for courses and professors that interest you

If you have a major in mind, there will almost certainly be a list of requirements for that major somewhere on the website. Many schools also make their course catalog available on their website, which can be an excellent resource for prospective students.

You should also check the names of professors teaching in the department. Professors’ email addresses will usually be listed on these pages, and you can email them with any specific questions about the program that the admissions office can’t answer.

This process can work even if you aren’t sure what you’d like to major in. Look for classes in any fields that pique your interest. Find programs you might be interested in—such as study abroad or internship programs—and dig for detailed information about them.

To answer the “Why Duke?” supplemental essay question, Ariana looks at Duke’s registrar website, which offers a version of the course catalog online, and searches for courses in linguistics. There are plenty of courses that seem perfect for Ariana: “Spanish in the US,” “Neuroscience and Human Language,” and “Bilingualism” are all great fits with her interests.

Researching other activities

In addition to finding information on the academics of your chosen school, you should also research other aspects of the college. Non-academic motivations probably won’t make up the bulk of your essay, but they can be a great addition.

Student organizations are good to mention, and it’s great to connect with students who participate in organizations you’re interested in prior to writing your essay.

If you’re a student athlete, you will likely meet with the coach for your sport before you apply. Feel free to mention that—and what you discussed with them—in your essay.

You can also mention other unique traditions or quirks of the school that appeal to you. For example, Muhlenberg College prides itself on painting all of the doors on campus red as a sign of welcome; mentioning that in your essay could show that you’re invested in the friendly, communal culture of that school.

Prevent plagiarism. Run a free check.

Once you’ve completed your research, you’re ready to start the writing process. All the general rules of essay writing still apply—you’ll want, for example, to organize your thoughts with an outline before getting started—but keep in mind that many schools want this essay to be short compared to the personal essay.

In your early notes, be sure to include all the possible reasons the school appeals to you. Write down any information you gathered from your research, campus visit, or conversations with faculty or current students, along with anything else that strikes you as relevant. For example, here’s what Ariana’s list of her reasons for applying to Duke might look like.

• Combining linguistics and medicine/healthcare
• Interesting courses: “Neuroscience and Human Language”; “Language, Music, and Dementia”; “Spanish in the US”
• Campus atmosphere: I overheard students discussing their academic interests throughout the day, even at the dining hall. The student body seems passionate and focused on academics.
• Conversation with a student during the tour: Discussed my interest in Spanish/bilingualism with a student who happened to be majoring in Spanish.
• Clubs/activities: Latin American Students Organization and Mi Gente
• VLearn Program: Duke offers students $70 per semester for lunch with a faculty member

Once your list of campus positives is finished, you can move on to writing an outline in which you organize your thoughts. In the outline, be sure to connect your research to yourself. You can do that by detailing a relevant experience, explaining an academic interest, or connecting the research to your personal life.

I have always been interested in language and how it intersects with neuroscience and medicine. Duke’s “Language, Music, and Dementia” class seems tailor-made for me: it’s the exact type of course I’d like to take and would prepare me for a future career in research or medicine, my two academic passions.

Once you’ve outlined your essay, you can write a draft. The word count for these essays is usually lower. Admissions officers don’t spend much time on each application, so be sure not to exceed the word count.

It’s okay for your answer to be short; successful answers to this question at Tufts, for example, range from just 100 words to 250 words .

For a strong essay, avoid being too general or too emotional, and try not to repeat the same points you’ve already made in other parts of your application.

Speaking in generalities

The most common cause of a bad “ Why this college?” essay is the use of generalities. You may have initially been interested in a school because of its size, ranking, reputation, or location, or the availability of your desired majors, but those aren’t specific enough reasons to include in your essay.

Overusing emotive language

It’s great if you “felt at home” on your college visit, but what does that really mean? You can call a college your “dream school,” but that doesn’t really explain what about it appeals to you.

While it’s fine to discuss the emotional reasons you like a specific college, your essay must include specific, concrete reasons why you want to attend.

Rewriting your personal essay or resume

Admissions officers already have your personal essay and resume right in front of them; you don’t need to reiterate what’s in those, especially if it isn’t relevant to the reasons you’ve given.

Rewriting your accomplishments over and over throughout the application can be annoyingly redundant or, worse, come off as boastful.

However, rewriting your personal essay to make it more readable is highly recommended. You can do this quickly with a paraphrasing tool .

If you want to know more about academic writing , effective communication , or parts of speech , make sure to check out some of our other articles with explanations and examples.

Academic writing

• Writing process
• Transition words
• Passive voice
• Paraphrasing

 Communication

• How to end an email
• Ms, mrs, miss
• How to start an email
• I hope this email finds you well
• Hope you are doing well

 Parts of speech

• Personal pronouns
• Conjunctions

Colleges set a “Why this college?” essay because they want to see that you’ve done your research. You must prove that you know what makes the school unique and can connect that to your own personal goals and academic interests.

Campus visits are always helpful, but if you can’t make it in person, the college website will have plenty of information for you to explore. You should look through the course catalog and even reach out to current faculty with any questions about the school.

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How to Write the “Why This College” Essay (With an Example!)

Varonika Ware is a content writer at Scholarships360. Varonika earned her undergraduate degree in Mass Communications at Louisiana State University. During her time at LSU, she worked with the Center of Academic Success to create the weekly Success Sunday newsletter. Varonika also interned at the Louisiana Department of Insurance in the Public Affairs office with some of her graphics appearing in local news articles.

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Bill Jack has over a decade of experience in college admissions and financial aid. Since 2008, he has worked at Colby College, Wesleyan University, University of Maine at Farmington, and Bates College.

Maria Geiger is Director of Content at Scholarships360. She is a former online educational technology instructor and adjunct writing instructor. In addition to education reform, Maria’s interests include viewpoint diversity, blended/flipped learning, digital communication, and integrating media/web tools into the curriculum to better facilitate student engagement. Maria earned both a B.A. and an M.A. in English Literature from Monmouth University, an M. Ed. in Education from Monmouth University, and a Virtual Online Teaching Certificate (VOLT) from the University of Pennsylvania.

Applying to college is a big decision that brings a lot of excitement and stress. This is especially true when it comes to answering the “why this college” prompt asked by so many colleges. However daunting these prompts might seem, you got this. Keep reading to learn tips and tricks to write your “why this college” essay, and take a look at an example essay!

“Why this college?” essay prompts 

The “Why this college?” essay is probably one of the most common essays you’ll come across during your application process. This is partially because admissions committees want students that’re as interested and passionate about their institution. Some popular colleges that offer “why this college?” prompts include:

• Columbia University : “Why are you interested in attending Columbia University? We encourage you to consider the aspect(s) that you find unique and compelling about Columbia. (150 words or fewer)
• Duke University : “What is your sense of Duke as a university and a community, and why do you consider it a good match for you? If there is something in particular about our offerings that attracts you, feel free to share that as well. (max. 250 words)”
• University of Michigan : “Describe the unique qualities that attract you to the specific undergraduate College or School to which you are applying at the University of Michigan. How would that curriculum support your interests?” (Minimum: 100 words/Maximum: 550 words)

As you can see, all three of the prompts are a variation of the basic “why this college” question. Let’s take a look at a sample response essay written for Columbia University. 

“Why this college?” sample essay

Dear Columbia University, 

This is probably the hundredth essay you’ve read in the sea of applicants, and as you’re likely expecting, I could tell you that I’m different from them all. Though in some ways, I’m the same. Like them, I want to stand on the corner of Broadway and 116th St. and know I chose the perfect school to study literary arts with a focus on fiction writing. 

Even more so, I strive to be one of the Columbia Greats that inspired me to pick up a pen. Though, you shouldn’t want me because I might be the next Allen Ginsberg, but because I plan on being a writer that captures the virtue found in the rye of J.D. Salinger, the watchful gaze of Zora Neale Hurston, and the freshness of my own style. Amongst your walls and tutelage, these literary greats blossomed, as I hope to.

Applicant Name

Why this essay works:

• Starts with a compelling statement to interest the audience
• Answers the “why this college?” question by discussing notable alumni and the arts program
• Uses a unique approach to the prompt question that reflects interest in the major of choice
• Explains why the admissions committee should choose this applicant
• Stays within the word count limit

Also see: How to respond to this year’s Common App essay prompts

Mistakes to avoid when writing a “why this college” essay

Generalizing.

When writing any essay, generalizing usually isn’t the way to go. Readers want to get invested in the story or argument you’re presenting, and the admissions office is no different. Details are a key component of making your essay stand out. 

The admissions committee wants to get to know you and assess how you’ll fit into their institution. No two applicants are the same, and you should strive to prove that through your unique essay. 

Placating the admissions office

It can be easy to fall back on simply telling your college’s admissions committee what they want to hear. However, you shouldn’t just pull facts and figures from the website or quote the college’s brochure. Individualize your essay not only to capture the attention of your reader, but to display interest in your college of choice.

Anyone can put general information in their application, but it takes effort to explain why you want to attend a particular school, how admission would affect your life, and what the school has to gain from your attendance. Think of it as a persuasive essay where you have to back up your argument with details. 

Also see: An insider’s perspective into what goes on in college admissions offices

Tips for writing your essay

Find a connection.

Even before you start writing your essay, figure out the connection between you and your college of choice. 

Is there a particular professor you want to study under? Are you a legacy applicant? Is it the campus of your dreams? Are you excited for a particular program? 

Asking yourself questions like this can help pinpoint what’s motivating you to apply to a university and why they should admit you. Explaining your connection to your school of choice can show the admissions committee that you belong on their campus. 

It will strengthen your application and help you individualize your application. Create an interesting or anecdotal story out of your connection in order to set yourself apart.

Also see: How to write an essay about yourself

Outline and edit

College essays usually range from around 200 – 500 words, which can go by much quicker than you might think. This is why it’s ideal to outline your essay once you’ve decided what to write about. It can be easy to get distracted by the little details, but emphasize the main points that are essential to the story you’re trying to tell the admissions office. 

It’s also a good idea to thoroughly read and edit your essay multiple times. You’ll want to submit the complete and final version of your essay, not something that reads like a rough draft. 

Remember, your parents, advisors, teachers, and peers can be helpful resources during revision. Feedback is an important aspect of the editing process.

Additional resources

Congratulations on starting your applications to college and working so diligently on them! Fortunately, Scholarships360 has even more resources to offer that can help propel your college journey in the right direction. 

• Start choosing your major
• Find the supplemental essay guide for your college
• Learn what “demonstrated interest” means for your application

Frequently asked questions about writing a “why this college” essay

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How To Write The “Why This College” Essay

College admissions officers aren’t just looking for straight As, glowing recommendations , and a slew of extracurricular activities. They are seeking students who want to be on their campus and will start clubs, eat in the quad, and engage with professors.

Before applying to any school, you should be confident that the school has the academic options, co-curricular opportunities, and social climate to make your next four years magical. If you can give a few examples of these things for each of the schools on your list, you are ready to start your “why this college” essay.  

“Why this college” essays are designed for students to demonstrate their interest and passion for the school community they are applying to. It allows admission officers to picture the student on campus.

Colleges have many different ways of asking why you believe their institution is a fit for you. This can range from asking how the college can help you succeed, why you are interested in studying your academic interests at the college, or what most excites you about the school.

Provide specific examples of why you belong there

The best way to answer any form of these questions is through specific, unique examples that clarify your interests in the school. You want to stay away from things that could be found on a school’s brochure or fun facts told on a college tour. Give examples that indicate you have done research on the school and have confidence that it is a fit for you. 

One way to tackle this is by taking detailed looks at a school’s academic options. If you have a niche academic interest that is only offered at a few schools, make sure you let the school know you can’t find this option in other places.

If you are a science student who enjoys a liberal arts approach to education, point out your interest in earning a Bachelor of Arts degree in a subject such as biology or chemistry. You should strive to find unique parts of the school’s academic offering that are for you.

If you have taken previous coursework at the school or attended open lectures, this is a great time to talk about your love of the things you have already seen from the school. These can be things such as discussion-based science classes or opportunities for students to teach as a substitute for traditional elective credits.

For one of my essays, I talked about the offering of an interdisciplinary minor in medicine, literature, and culture taught by graduate school professors to undergraduate students. I discussed my interest in strengthening my writing skills as a pre-med student through assignments outside of lab reports and the benefits of understanding illness from a cultural perspective. I discussed an online class I had taken previously that was similar to the courses offered under the minor to further demonstrate my interest in pursuing it. 

Discuss extracurricular activities you would be involved in

Examining a school’s co-curricular offerings is the next stop for “why this college” essays. Although academics are the main priority for any college student, your co-curricular experiences are what can build your resume and prepare you for a job or graduate school application.

This can be a space to talk about clubs, volunteering opportunities , or on-campus jobs at the school that interest you. This is also a subtle way to show that you are ready to be involved on campus.

My best example of this was discussing the presence of pre-health clubs for minority students run by alumni. Not only was this club a great place for mentoring and networking, but it also could help students find like-minded people on campus with similar backgrounds.

This was important to me since clubs like that were not available at my high school and was something I wanted as a part of my support team throughout college.

Paint the picture 

Lastly, discussing the social climate of a school can be an untraditional approach to explaining why the school is great for you. These can be observations you’ve made such as how the collaborative floors of the library are always filled indicating the presence of teamwork on campus or how you’ve noticed professors eating pizza with students outside the dining hall.

An essay that reflects on these parts of the school’s atmosphere can be just as meaningful as talking about any major or club offered at the school. When visiting a friend of mine who had already started college, one of her professors saw us walking in the quad and asked if I would want to sit in on a class since it fit my academic interest.

After the class, I got to talk to the professor about my passions and hear more about his research. I was amazed by his friendliness and excitement for incoming students. Stories like that can stand out from the typical stories about football games and other school traditions. 

Hopefully this offers you some guidance on tackling your “why this college” essay. Remember, make it specific and link it back to you. Best of luck!

Author: Lauryn Taylor

Hi everyone! I am Lauryn Taylor, a second year student at The University of North Carolina at Chapel Hill studying economics and public policy with a media and journalism minor. I am on the pre-law track with interest in health, education, and media. At school, I am involved with a couple different things including being Vice President of a mental health club and the Student Director of Institutional Research and Assessment. I also work for our Campus Health marketing and engagement team and am the student representative for the Policy Review Committee. I look forward to sharing my journey and being a guide through the your college admissions journey!

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“Why This University?” How to Ace a “Why Us?” Admissions Essay

Last Updated: March 4, 2024 Fact Checked

What is a why this college essay?

• Choosing an Essay Topic

Structuring and Writing Your Essay

What not to do in your essay, expert interview.

This article was co-authored by Alicia Cook and by wikiHow staff writer, Raven Minyard, BA . Alicia Cook is a Professional Writer based in Newark, New Jersey. With over 12 years of experience, Alicia specializes in poetry and uses her platform to advocate for families affected by addiction and to fight for breaking the stigma against addiction and mental illness. She holds a BA in English and Journalism from Georgian Court University and an MBA from Saint Peter’s University. Alicia is a bestselling poet with Andrews McMeel Publishing and her work has been featured in numerous media outlets including the NY Post, CNN, USA Today, the HuffPost, the LA Times, American Songwriter Magazine, and Bustle. She was named by Teen Vogue as one of the 10 social media poets to know and her poetry mixtape, “Stuff I’ve Been Feeling Lately” was a finalist in the 2016 Goodreads Choice Awards. This article has been fact-checked, ensuring the accuracy of any cited facts and confirming the authority of its sources. This article has been viewed 3,649 times.

Many colleges require a “Why this college?” essay to help determine if students would be a good fit for their campus. This essay allows you to explain why you want to attend a specific college or university and persuade their admissions team you’d be a valuable addition to their student body. If you want to ensure your essay is the best it can be, look no further. We’ll walk you through researching, outlining, and writing your “Why this college?” essay, plus give you tips on what NOT to do, so you can wow your dream college.

Things You Should Know

• When writing a “Why this college?” essay, research the college and its unique courses and programs to provide specific details.
• Don’t write about generalizations like the college’s rank, location, or size. Focus on how it supports your academic goals.
• Write about yourself, not just the college. Explain your strengths and interests and how you’re a good fit for the school.

Ask the wikiHow College Coach

• These essays typically have a short word count, though the exact length depends on the school you’re applying to. In general, they fall between 250 and 650 words.

Choosing a Topic for Your Essay

• To get a student’s perspective, read student reviews of the school and the overall campus vibe on college review sites, or reach out to current or former students and ask if they’re open to answering some questions.
• Find expert reviews by reading sources like The Fiske Guide to Colleges by Edward B. Fiske, Colleges That Change Lives by Loren Pope, or The Best 376 Colleges from Princeton University.
• If possible, find a syllabus for a course you’re interested in. This way, you can list specific examples of how taking classes at that college would benefit you when you write your essay.

• Columbia University: “What are your reasons for applying to this particular university? Elaborate on the most significant and compelling aspects of Columbia that resonate with you.”
• University of Michigan: “What are the distinctive qualities that make a certain school or college attractive for you to apply to? How does the curriculum submitted correlate with your interests and plans for the future?”
• University of Pennsylvania: “With regard to the undergraduate school you have chosen, we are curious about how you plan to develop your intellectual interests at our university. Please tell us about your approach to exploring these interests within the university’s environment.”
• University of Central Florida: “What is the main reason for your decision to join UCF? What particular characteristics and qualities would enable you to contribute to our academic community?”

• Write your reasons down in 3 separate columns: what you seek from the college, what the college will give you, and what you bring to its community.
• In general, 70% of your essay should focus on academics, while 30% can focus on extracurriculars.

• The basic strategy: provide 10-15 reasons about why you want to attend the college. Organize them into a few main categories and list specific reasons and details within them.
• The unique reasons strategy: write about 3-5 opportunities that are exclusive to that college and explain how they relate to you personally. Make sure to do your research for this strategy since it requires you to understand the institution’s unique factors.
• The one value strategy: explore 1 core value that you and the college share and expand on that story. This is the most risky approach, as it relies on 1 topic and must be engaging.

• Introduction: Introduce your main goals and the reason behind them. To personalize your essay, include an anecdote about your interests or an experience at the college. Remember to include a thesis statement .
• Body paragraph 1: Write about your first goal and how the college can support it. For example, if you’re interested in math, include details about their math department and specific courses. Be sure to supply supporting evidence.
• Body paragraph 2: Write about your second goal and how the college can support it. For example, if you want to be a journalist, write about their student newspaper or any relevant internship opportunities they offer.
• Body paragraph 3: Write about your third goal and how the college can support it. For example, if community service is important to you, write about specific opportunities and events the college organizes.
• Conclusion: Conclude your essay by reaffirming where you see yourself in the future and how the college can help you get there.

• While you may be interested in a college’s sports teams or traditions, avoid writing about them if they’re well-known and easily researched.

• It’s okay to use the same themes across essays. Just make sure those themes fit the college’s specific prompt and be genuine about why you’re interested in that college.
• Writing a unique essay for each school you apply to helps you avoid unnecessary mistakes like mixing up mascots or accidentally including another college’s name.

• When the prompt asks “why us?”, don’t think of “us” as just the college. Instead, think of it as you AND the college.

Expert Q&A

• When proofreading your essay, scan it for capital letters. Capitalization often signifies you’ve included something specific that the college offers. Thanks Helpful 0 Not Helpful 0
• Read your essay aloud to see if any sections sound clunky or confusing. Thanks Helpful 0 Not Helpful 0

You Might Also Like

Thanks for reading our article! If you’d like to learn more about writing essays, check out our in-depth interview with Alicia Cook .

• ↑ https://www.apguru.com/blog/step-by-step-guide-to-write-a-great-why-this-college-essay
• ↑ https://afsa.org/why-college-essay
• ↑ https://scholarships360.org/college-admissions/why-this-college-essay/
• ↑ https://summer.harvard.edu/blog/12-strategies-to-writing-the-perfect-college-essay/
• ↑ https://greatcollegeadvice.com/blog/how-should-i-write-the-why-do-you-want-to-go-to-our-college-supplemental-essay-the-dos/

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The "Why This College" Supplemental Essay Prompt: 7 Tips for Responding

The “why this college” supplemental essay prompt: 7 tips for responding.

Bonus Material: Download the Supplemental Essay Prompts for the 50 Most Selective Colleges

Many U.S. colleges and universities now require students to answer supplemental essay prompts.

These are in addition to the college essay or personal statement.

A common supplemental essay prompt asks students to reflect on why they’ve chosen to apply to a specific school.

This can be one of the most challenging prompts to respond to! Many of our students turn to us for advice in crafting a compelling and competitive “Why This College” essay.

We’ve compiled that advice in this post.

Readers also get access to our Supplemental Essay Spreadsheet, which includes essay prompts and relevant information for the top 50 selective colleges in the U.S. Grab it now.

Download 50 Supplemental Essay Prompts

Here’s what you’ll find:

• The “Why This College” Supplemental Essay Prompt
• 7 Tips for Responding to this Prompt
• Bonus: PrepMaven’s Supplemental Essay Spreadsheet

1) The “Why This College” Supplemental Essay Prompt

Every college is likely to ask this question differently, but here are some examples of what this prompt might look like:

• How will the University of Michigan’s curriculum support you in pursuing your interests?
• Tell us why you decided to apply to the University of Wisconsin-Madison. 

Word limits are likely to vary with this question. For example, some only give students 50-150 words to respond to the “Why This College” prompt. Others might allow students up to 650 words to respond.

Why do colleges ask this question?

In general, this essay prompt is designed to:

• Give admissions officers more insight into what specifically has attracted you to this school
• Help them figure out if you’re a good fit for their student body
• Provide details about how you might contribute to that college’s communities (academic or otherwise)

You can use the following 7 tips to write a response that ticks all of these boxes (and more).

2) 7 Tips for Responding to the “Why This College” Essay Prompt

1. start by building a must-have list.

If you don’t already have a college must-have list, now is the time to build one.

What is a must-have list? It’s a list of everything you’re looking for in a college. Here’s an example must-have list:

• Study abroad opportunities
• Mid-sized student body
• Proximity to a city
• Excellent career resources
• Strong psychology department
• Undergraduate research opportunities
• Interdisciplinary curriculum
• On-campus housing
• Diverse, spirited student body
• Emphasis on community service

Most students have an idea of what they’re looking for in a college, but might not have these ideas outlined in a coherent list. Building this list, however, will be helpful for creating an outline for your “Why This College” essay response.

Try to be as specific as possible in crafting this list. It doesn’t matter how long it is, either!

2. Compare this list to what a college offers

Now hold up your must-have list to what this college specifically offers. 

If “study abroad opportunities” are at the top of your list, for example, what specific study abroad opportunities does this school offer? If you are eager to participate in undergraduate research, what will that look like on this specific campus?

It can be helpful to build a table for this part. We’ve constructed a sample table based on part of the must-have list above for Tulane University:

3. Be specific

It is vital to cater specifically to the college when crafting your response. This means doing your research so you can mention specific study abroad programs, faculty members, classes, etc.

Compare the two sentences below to see the difference between a general response and a specific one. Notice how the specific sentence also offers information about the student’s own relationship to community service.

Where do you find these specifics? 

You should be able to find all details on that college’s website. If you want more information about something, feel free to email a specific department or staff member.

4. Identify why you want to study a certain subject

Some colleges also require you to describe why you’re interested in a certain major. For this reason, it can be helpful to think about why you want to study a specific subject as you go about your research.

This is also a great chance to provide some backstory or narrative. You might wish to describe how that fourth grade Science Fair, for example, solidified your passion for Physics. Or perhaps your proximity to your local library inspired an interest in community engagement.

Of course, you don’t want to spend too much time providing this backstory. But it can give colleges more insight into you as a scholar and individual, which is always valuable!

5. Use active language 

Some students aren’t sure what language they should use when responding to this prompt. Understandably–it can feel weird to outline everything you love about a school in a professional essay! 

We tell all of our students to use active language when writing this essay. Here are some examples of what we mean:

• I appreciate X College’s emphasis on…
• I look forward to participating in…
• I am intrigued by…
• X College’s urban setting is ideal given my…
• The X Department’s curriculum will best prepare me for…
• X College’s values align with my own…  

6. Lead with your must-haves

A great way to begin the paragraphs in your essay is to lead with your must-haves.

Here’s an example thesis statement that shows this in action:

Given my preference for hands-on learning, a strong Neuroscience Department, and research-based education, I am confident that X College will best prepare me for a career in medicine. 

Notice how this statement leads with what the student is looking for in a college–hands-on learning, a strong Neuroscience Department, and research-based education–and concludes with a gesture to that specific school.

7. Avoid telling the school what it already knows

It’s easy to write what we call “educational statements” that give the school information it likely already knows. 

Here’s an example of one of these statements, which doesn’t tell us anything about the student:

Community service is built into Tulane’s curriculum.

How do you avoid these statements? Make sure they are part of a statement of opinion or interest, as in the following:

I appreciate the fact that community service is built into Tulane’s curriculum and look forward to deepening my relationship to volunteering throughout my academic studies there.

Download the Supplemental Essay Prompts for the 50 Most Selective Colleges

We recommend downloading our Supplemental Essay Spreadsheet, which includes the supplemental essay prompts for the 50 most selective U.S. colleges and universities.

With this spreadsheet, you’ll get:

• The supplemental essay prompt(s) for the most selective 50 U.S. colleges / universities
• Word limits for each prompt
• Application deadlines for each (early and regular)

Download PrepMaven’s Supplemental Essay Spreadsheet

These are only a few of the tips we offer students navigating essay response in their college application journey.

We also encourage students to check out the following posts:

• How to Approach the Common App’s COVID Essay
• 9 Tips for Quickly Improving Your College Essay

Kate is a graduate of Princeton University. Over the last decade, Kate has successfully mentored hundreds of students in all aspects of the college admissions process, including the SAT, ACT, and college application essay.

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37 Unique "Why This College" Essay Examples for Top-20 Colleges

Here's the secret to writing your "Why us?" and "Why this college?" essays:

Admissions officers ask these questions because they want to see if you'll be a good match for their school—both academically, socially, culturally, and otherwise.

Admissions officers are trying to answer these 4 questions about you with this essay:

• Are you genuinely interested in our school? Is there a good chance you'll go here if we accept you?
• Do you have what it takes to be a successful student here? What does this essay reveal about you that we didn't already know ?
• Are you a good fit for our school and the culture? Will you positively contribute to the school if you attend?
• Do you have an idea about what you want your future to look like, and will our school help you fulfill that vision ?

Biggest Mistakes Students Make in "Why This College" Essays

Most students approach these essays with generic answers that focus too heavily on the school itself.

Things like... "I want to go to Yale because it has..."

• "amazing academics"
• "world-class professors"
• "interdisciplinary education"
• "a hands-on approach to learning"

Then, most students throw in a few specific, but generic, qualities about the school, like...

• "I want to research with Professor Chiang about the impact of climate change on population decline"
• "I imagine joining the Yale Debate Team where I could continue my passion for public speaking"
• "I'd love to take ECON 142—Behavioral Economics as I'm interested in the intersection of psychology and economics"

This is generic .

It's super generic because it doesn't tell the admissions officer anything about you .

Anybody could write these things. Admissions officers already know these things about their school.

A Better Approach to "Why This College" Essays

A better approach is to focus on yourself .

Specifically, what's a unique, specific, and interesting idea that you can explore?

Exploring ideas always make for the best essays, because sharing your thoughts is what tells the admissions officer the most about who you are.

A better approach would be something like...

I've always been fascinated with abstraction. Whether within math, physics, or computer science, abstraction is what ties it all together. And at Yale, abstraction isn't an afterthought or begrudging obligation, but it's at the heart of learning. From the Engineering Physics Club, which focuses on abstracting the theoretical physics behind engineering feats and then instantiating those learnings to create new engineering solutions, to the Leitner Observatory, where I could work with astrophysicists and infers vasts amounts of knowledge from seemingly chaotic data, Yale embodies the cycle of learning I've come to love: abstraction and instantiation, understanding the mysteries of the universe and engineering solutions based on them.

So why does this approach work so much better?

• It focuses on an idea : a specific, unique reason that matters to you.
• It's not focused too heavily on the school itself, but rather what you value and how the school can help you fulfill that.
• It connects tangibly to the school's offerings, without just listing generically.

Find an interesting, unique, idea.

It could be...

• "solving systemic problems by taking full accountability"
• "promoting social justice through radical honesty"
• "reducing the latency of communication to deepen our learning experience"

Or any other ideas that matter to you.

Then, connect your idea to the school's offerings.

Any student could also mention the "Engineering Physics Club" or the "Leitner Observatory", but the difference in how you mention these things.

What do these opportunities represent? How do they tie into that idea ?

Now, let's look at some examples of "Why this college?" essays that worked for top-20 schools.

I've gathered 37 "Why us?" essays that range in topics, quality, and schools, so you can see what works and what doesn't.

Let's dive right in.

37 "Why This College" Essay Examples

1. "why northwestern" essay example.

Prompt: "Why Northwestern" Statement:

While other parts of your application give us a sense of who you are, we are also excited to hear more about how you see yourself engaging with the larger Northwestern community.

In 300 words or less, help us understand how you might engage specific resources, opportunities, and/or communities here. We are curious about what these specifics are, as well as how they may enrich your time at Northwestern and beyond. (300 words max)

I love Northwestern’s academic flexibility, including the freedom of the curriculum to explore a variety of fields and the emphasis on cross-department study. Also, the quarter system provides a faster pace of learning and the opportunity to take more classes than a semester school.

Specifically, I am excited by the Spanish and Portuguese department and the classes on Hispanic and Lusophone culture, literature, and phonetics. For example, the accelerated Portuguese program is a perfect way to pick up the language at a faster pace using my prior knowledge of Spanish. I intend to supplement my language acquisition through the study abroad programs offered at the Fundação Getúlio Vargas in Rio de Janeiro or an affiliate program in Santiago, Chile. Additionally, the GESI program in Costa Rica is another intriguing opportunity through its intersectionality. It will allow me to combine a practical application of my language skills with studies in environmental conservation that I find a pressing and interesting issue. As an open-minded learner keen to forge links between academic fields of study, I believe I would be an excellent fit for the program.

I am also interested in Linguistics and pursuing undergraduate research or possibly undertaking the coterminal BA/MA program. The opportunity to link my research to a modern language of choice and investigate, for example, regional variation in Latin American Spanish or how Portuguese loanwords have infiltrated native Amazonian languages sounds fascinating and exciting.

Finally, the unique sense of community at Northwestern captivated me when I visited campus. The residential college system, the school spirit at Wildcat games, and the friendliness of the students I met, one of whom described the school as “the most welcoming place ever”, were all emblematic of this atmosphere for me. I think I will thrive in such a dynamic and inquisitive place.

2. "Why Northwestern?" Essay Example

The only reason I fear going for lunch in a hotel is probably because I wouldn’t choose between fried chicken and roasted meat and so is my dilemma over my college major. The multifaceted whole brain approach at McCormick, however, grants me the perfect opportunity to pursue my interest in Computer Science whilst acquiring the appropriate skills in entrepreneurship to a one day startup as an innovator.

As a NU computer scientist, I particularly look forward to Software Development EECS 473 – NUvention: Web, through which I would not only learn intricacies of Software development, but have related studies in real time software development in relation to market requirements in CS+X that would form a base for a startup. That would also provide a bridge for me to join Prof Todd Warren at Farley Center for Entrepreneurship and Innovation where I would specifically join the NUvention; Web + Media. Through this unparalleled program I would have the intimacy of working in a team with fellow wild cats towards an innovative business project. The results of which will be an introduction to the Northwestern Innovation and New Ventures Office (INVO) through which I look forward to gaining practical exposure in launching businesses to the general public.

Outside McCormick, I would be excited to pursue the Managerial analytics Certificate program at Kellogg to acquire intelligent business management skills, let off steam at SPARK exploring hacks while fostering entrepreneurial habits, and eventually joining preparations for the Benedictine Eagle Invite at the Henry Crown Sport’s Pavilion (SPAC) with the NU track club. I may not the best of singers, but I do have intense phases of music obsessions and where best to let it off than taking non major classes at Bienen and, joining one of the numerous Acapella groups as I await Armadillo day!

3. "Why Northwestern?" Essay Example

Why Northwestern? Because this introduction was so difficult to write; because I cannot possibly summarize these reasons in one introductory sentence. Simply put, my interests span across a wide range, and Northwestern has a place for them all.

As an enthusiastic programmer and advocate for positive minority representation in the media, I hope to combine both these interests and conduct research on the influence of media on society. To my delight as a prospective communications major, the School of Communication's research labs showcase project topics ranging from the depiction of STEM in media to improving digital communication. I look forward to taking advantage of the high-quality research, internship and even career opportunities offered to explore my ideas.

My multiple passions keep me creative and energetic, and I plan to continue pursuing them at Northwestern. With years of editing and writing experience for school publications under my belt, for instance, I hope to join the staff of Helicon and North by Northwestern . Last but not least is the constant school spirit and sense of inclusion present within campus. During my campus tour, each tour guide seemed genuinely excited to introduce prospective students to the school. As my particular tour guide described the quarter system and tradition of guarding and painting the rock with passion in her eyes, I knew that only at Northwestern could I find students as enthusiastic about the school itself as they are about their majors. I also spotted many students of color while visiting; as an Asian woman, Northwestern's focus on diversifying reassures me that not only will I not be judged for my background, but that I will get to meet students of all ethnicities and cultures.

College is a time of self-discovery, and I firmly believe I can see my dreams become reality at Northwestern.

4. "Why Northwestern?" Essay Example

I felt the cold sheets beneath me and the beeping sounds of a monitor next to my bed, my chest moving up and down and my body sinking into the mattress. I opened my eyes and was greeted with a plastic surgeon holding the cyst that was once in the corner of my eye. Medicine, I decided, was my destiny.

Flash forward to 8th grade, the year I decided to read 100 books. Emerson, John Green, Ernest Cline--you name the author, I read them. I became instantly inspired to learn to write like the wonderful authors I had read. So, writing, I decided (maybe), was my destiny.

Wait--or was it medicine? Well, perhaps it can be both.

The thing I find most striking about Northwestern is its emphasis on the word “AND.” Northwestern students can love computer science AND music theory, poetry AND Latin History, journalism AND business--I can love science AND English. At Northwestern, my interests would not be hindered by strict and unwavering guidelines. Rather, they could be effortlessly streamlined and integrated into one another. I could go from ​PSYCH 361--Brain Damage and the Mind to ENG 206 - Reading and Writing Poetry to Carol Clayberger’s Lab to continue my extensive research on T-lymphocytes, similar to that I conducted at UPMC. I would be learning each level of the human psyche, communicating my thoughts through writing, and putting them into action through my research.

At Northwestern, I plan to take advantage of the various resources that would enable me to pursue my passions, find new ones, and combine them into one, pulling from both sides of my brain. I know that I am right for Northwestern and Northwestern is right for me because we have a mutual understanding of what education should look like--emphasis on “AND,” not “OR.”

5. "Why Tufts?" Essay Example

Prompt: Which aspects of the Tufts undergraduate experience prompt your application? In short, "Why Tufts?" (150 words max)

The cross-curricular focus and freedom of study at Tufts would allow me to pursue an interdisciplinary major and draw together my love for Spanish, Portuguese, Linguistics, and the natural sciences. This unique ability to design my own major by combining elements from a variety of academic fields definitely excites me. To support this, I intend to participate in the study abroad program in Chile or a civic semester in Urubamba, Peru that will allow me to practice my language skills while also benefitting the local community and gaining an invaluable cultural understanding through intimate homestay experience. Other than the academics, the vibrant community at Tufts also attracts me, with the warm and compassionate students acting as flattering adverts for the school. One student I spoke with described the average Jumbo as “goofy and loving” which I feel accurately matches my own character and outlook.

6. "Why Tulane?" Essay Example

Prompt: Please describe why you are interested in attending Tulane University (optional). (50-800 words)

I need a meaningful education to be a meaningful educator. Tulane is unparalleled in its dedication to development of the students, on a personal and intellectual level. From when I touch the Victory Bell after Convocation all the way to when I say farewell at the Wave Goodbye Party at Commencement, I’ll have changed and grown, both in my mind and in my heart.

Why This Essay Works:

For "Why Us" essays, it's critical that you imagine how you'll be involved on campus. One strategy is to research specific initiatives, events, or programs already taking place. The more unique these are to the school, the better. Then, talk about how your personal interests would make you a perfect fit for participating in these opportunities. Don't reference too many (over 5 is pushing it) in a committal way (i.e. saying "I will do XYZ") because it can seem unrealistic. Instead, focus on a handful that you're most interested in, and then you can reference others as "possible" ways you'd get involved.

For "Why Us?" essays, one of the hardest parts is finding what is super unique about the school that other colleges don't offer. Most colleges have similar research, curriculum, sports, clubs, etc. While those can be good references (if unique to the school), it can sometimes be easier to find unique aspects by focusing on the intangibles: the culture, approach to education, values, character of student body, ideals they uphold, etc. Having a combination of both unique offerings (programs, opportunities, curriculum, etc.) and ways the school is unique in its approach will make for the most compelling reasons for "Why Us?".

What They Might Improve:

Avoid telling admissions officers what they already know about their school. You don't need to repeat the school's history or information about its faculty, unless there is something exceptionally unique about it that you're pointing out. Admissions officers will already know these facts, so instead jump into the "meat" of your point. Focus on the unique aspects that make you interested in the school, rather than the ones that could be said about almost any school.

7. "Why Tulane?" Essay Example

What starts with the letter P and is distinct to Louisiana and not the other forty-nine states? This question stumped my fifth-grade class when our resource teacher was giving a lesson on Louisiana culture. Among hands that threw out guesses, such as ports and Lake Pontchartrain, my minuscule fingers, like unwrapping a Christmas present, unveiled the correct response: parishes. It was this moment that sparked my awakening of Louisiana’s profoundly unique traditions and history, ranging the gamut of culture, such as food, music, and holidays.

From Gumbo to Zydeco to Mardi Gras, these distinctions made Louisiana my home when I emigrated at the age of three from Mexico, which, like Louisiana, shared the status of owning an inimitable culture; from an early age, I took comfort in this common characteristic. Basking in rich traditions, Tulane joins Louisiana and my Hispanic background to form a trio of diversity. With staple practices, such as swinging beads into a tree or Crawfest, Tulane fosters a living and learning experience that is grounded in unparalleled traditions, offering enlightening and invigorating undergraduate opportunities to explore social milestones.

In its liberation from normal college practices, Tulane encourages students to kindle a life that is eccentric but indicative of the individual beliefs of a student. Because of Tulane’s vigorous ties to special traditions, I would be humbled to have Tulane advise me in crafting my art piece adorned with decorations, my life adorned with personal values.

In addition to the customs on Tulane’s campus, another reason I want to attend Tulane is because of the university’s integration with the most vivid city in the United States: New Orleans. Inside this bright, bustling city, Tulane students participate in myriad festivals and celebrations, cultivating a new social perspective. Aside from the social revelations, New Orleans is Tulane’s classroom, inviting students to apply classroom discussions and academic theories to the neurons of interactions between individuals, businesses, agencies, and other entities.

Tulane returns the favor to New Orleans through community service, serving as a catalyst for students to aid a city often decimated by natural or social injustices. Moreover, Tulane emphasizes its commitment to community service throughout its undergraduate population. As a Louisiana resident, I am invested in Louisiana’s unique physique, whether it is being ecstatic for a super bowl win secured by the Saints or being sympathetic to victims of flooding. Heeding the advice of a stockbroker, it is wise to invest in a system that will provide a generous, satisfying return. Therefore, I would like to make an investment of my leadership potential, my academic excellence, my service dedication, and my social experiences into Tulane University. This investment would reap mutualistic rewards because I would be the beneficiary of a robust education and Tulane would be the beneficiary of a loyal student, who is pious to the university’s commitments to diversity, learning, and service.

8. "Why University of Michigan?" Essay Example

Prompt: Describe the unique qualities that attract you to the specific undergraduate College or School (including preferred admission and dual degree programs) to which you are applying at the University of Michigan. How would that curriculum support your interests? (100-550 words)

Growing up, I always pictured myself as a great teacher as an adult. With the second best secondary education program in the country and an emphasis on the liberal arts and undergraduate education, I am confident that U-M will shape me into the great educator I’ve dreamed of becoming since I was a kid.

Hallmarks of a liberal arts education include teamwork, problem-solving, clear writing, and effective communication. These are also skills that any exceptional teacher needs. U-M offers an unparalleled curriculum that prepares students to successfully run classrooms and obtain Provisional Teacher Certifications upon graduation, exposing students to diverse classes and people in Ann Arbor, and providing them with an invaluable liberal arts education along the way.

Being an effective teacher means connecting with and stimulating all students at its core. The liberal arts foundation I will receive in the College of Literature, Sciences, and the Arts (LSA), married with the experiential education and training the School of Education (SoE) will provide, will mold me into that great teacher—a mentor and role model for any student, regardless of creed—I’ve always aspired to become.

The Teacher Education Preferred Admission (TEPA) for incoming freshmen piqued my interest because the program is the crossroad between the liberal arts and teacher education; two components I was looking for in a college. TEPA will allow me to build a strong liberal arts base in LSA my first two years on campus before entering SoE, while also gaining beneficial experiences in the education field early on.

The education-oriented programs WE READ and Students Empowering Education specifically appealed to me because they will bridge my liberal arts education with my anticipated career as a high school English teacher. Similarly, my Spanish classes will have a practical application in the Ann Arbor Language Partnership, a program that immediately interested me as a potential Spanish minor.

During my first two years as a pre-admit, I'll be supported by my TEPA peers and staff, specifically from my SoE personal adviser. TEPA will take the large campus and make it feel smaller, allowing me to form organic connections with like-minded people and groups that can cultivate my interest in education before entering SoE junior year.

I need a meaningful education to be a meaningful educator. Truthfully, I could go to almost any college to become a teacher, but only schools that synthesize in- and out-of-classroom learning like SoE produce great ones. U-M ranking sixth in the country for undergraduate teaching bolstered my interest in the university and confirmed what I already knew: I will receive an education in LSA and SoE that will change who I am as a person and not just a student, and prepare me to provide the same for others as a teacher.

The great educator I’ve always envisioned myself becoming is one that can inspire without bounds. From my time as a student, I’ve come to realize that a truly influential teacher can work with students who have little in common with themselves and still be impactful. LSA's purposeful and broad curriculum, paired with SoE's hands-on courses and fieldwork, and the additional opportunities available through TEPA, will shape me into that life-changing teacher, for any student who walks through my classroom door.

9. "Why University of Michigan?" Essay Example

Growing up in a community that bleeds maize and blue, the community represented by the University of Michigan has always been one that I could see myself representing as both a student and alumni. From football games at the big house to classes at Ross, each and every opportunity available at U of M represents a piece of my life that I hope to continue to incorporate into my life for the rest of my life.

The opportunity to take courses that allow for enriched experiences in developing a real business is one that I intend to be involved in as soon as possible. I will use this type of class as a way to test my skills and learn where I need to become stronger as a leader and student. Watching others equally driven as me, their tactics that are successful and not successful will imprint on how I attack problems in the future and shape my overall leadership style.

By being involved in the Multidisciplinary Action Projects down the road as a graduate student, I hope to learn firsthand what it takes to run and be involved with real businesses. Firsthand exposure is the best way to learn how to solve problems- especially surrounded by peers who are equally as driven and dedicated as I am.

Filled with students striving for nothing but the best they are capable of is a community that I am certain I will enrich and fit into. By sharing ideas and collaborating together instead of against each other, each and every one of us will contribute to the business world as leaders and innovators.

The University of Michigan is a place I can see myself learning and growing as a leader for the next four years as I intend to use all of the tools at my disposal to become a top business person. The opportunities within the school I will be involved in and the peers that I will work beside only enrich the values of what being a Wolverine mean to me.

10. "Why University of Michigan?" Essay Example

The University of Michigan’s College of Engineering has a proactive approach to career path discovery and job search. While I do hope to aspire to a corporate attorney, an engineering degree from the University of Michigan would provide me the advantage of readiness.

U.S News and World Report published an article about challenges law school applicants with STEM degrees face. Number one was the lack of research skills. Michigan Undergraduate Engineering has research opportunities for all undergraduate students. I hope to even take advantage of The College of Engineering (CoE) International Internship Program. The chance to see the world and contribute to the world-class studies conducted by Michigan Engineering students is a unique quality. The article also reported that STEM applicants often lack job experience. Michigan Engineering hosts internship fairs, which even freshman can participate in. By utilizing the opportunity to work in a professional setting, I will be more adapt to presenting myself in a mature and respectable manor in a corporate setting.

Many people are puzzled by my aspirations to become a corporate lawyer with an engineering degree. While I enjoy learning about many areas of study, math and science have always peaked my interest. Like my attraction to law, I am drawn to the definitiveness of engineering specifically. While there is a right and wrong in methods and procedures, there is a chance to be creative; for the end goal is functionality. Law requires critical thinking, problem solving, and the questioning of presented facts and figures. These skills are also encompassed in Michigan Engineering. With a technical understanding of industry and engineering, I will be able to more accurately represent a corporation. Like the professors at Michigan Engineering, I hope to be an expert in my field. At Michigan Engineering, I will be educated by the best of the best. Professors that have been exposed to their fields in every aspect; allowing them to provide the best guidance to students. Instead of just presenting facts and figures in a courtroom, I will be able to understand and explain them.

11. "Why University of Michigan?" Essay Example

In my junior year microeconomics class, my teacher extensively explored the ways in which people from different socioeconomic classes were affected by our economic system. I was frustrated by the ways our country forces those living in poverty to spend the little money they have on taxable goods. I began to empathize with them. How can people pull themselves out of poverty if their government seems to be working against them? More than anything, I was frustrated that I felt powerless to help them in any way.

Those lessons inspired and motivated me. I had always looked at economics as nothing more than an analysis of business models and resource allocation. I began to see it as a way to fix fundamental problems in our society, from examining the effects of healthcare expansion on crime and poverty rates to studying how shifts in our political climate affect how our country’s financial process will change. I now see economics as a way to help those in need in my country and throughout the world.

I volunteered after school for Representative Dingell and had the opportunity to attend numerous events hosted by the Ford School. Again and again, I was impressed by the extent of the Ford School’s student involvement in critical issues. Through my work with the Congresswoman, I was able to gain a greater understanding of how different groups of people were affected by shifts in political and economic priorities. My goal is to become a civil rights attorney or study economics as a way to promote sustainable growth in developing nations.

I want to begin my studies at the University of Michigan in LSA to gain a foundation in economics and political science-related courses. After my first year, I hope to gain admission to the Ford School. The connections that LSA and Ford have to Poverty Solutions solidified by interest in the University of Michigan. If I attended these schools as an undergraduate student, I would be able to assist with research on the causes and ramifications of poverty. Professor Michael Barr’s research on policy initiatives and our financial system is fascinating from the perspective of a prospective economics major. At the University of Michigan, I would be able to join teams of renowned researchers working toward the betterment of our society and our world.

The range of schools working in connection with Poverty Solutions is evidence of the University’s devotion to civic engagement. I would be able to participate in groundbreaking research regarding issues I am interested in; I would have the ability to study poverty and ways to stunt or alleviate its effects in other countries. As someone hoping to pursue a career in public service, it is truly incredible to have the opportunity to join a research community specifically geared toward solving problems I am passionate about solving.

I want to join the University of Michigan’s legacy of innovators. I want to be part of the LSA community, studying economics and political science. I want to attend the Ford School and understand how policy in America and abroad has an effect on global poverty. I want to be involved with the Poverty Solutions Initiative, conducting groundbreaking research on the ways we can reform our financial system to better serve the lower and middle classes.

12. "Why Oberlin?" Essay Example

Prompt: How did your interest in Oberlin develop and what aspects of our college community most excite you? (250 words max)

“Give Oberlin a look” my father suggested. A school I knew little about. I casually added Oberlin to the long list of schools of which Tufts was perched atop. My father had gone to Tufts and I had convinced myself that I should follow.

Adding Oberlin to my list begat the serendipitous series of events that ultimately saw a fly-in invitation to Oberlin in my email inbox. My father encouraged me to go; “It doesn’t hurt to listen”.

The most influential component of Oberlin were the people. My host, Estrella, like every Oberlin student I met, was generous with her time and her experiences. It wasn’t 24 hours before I could imagine myself laughing with friends at the 10 pm dinner, dozing off on a swing bench in Tappan square, spending late nights at the library in a womb chair, or petting kittens in some little art store. Sharing a day with these people who were clearly in the right place brought some force to my mind that Oberlin was the right place for me. My short trip revealed that Oberlin offered me both the academic rigor I seek and the visceral experience of living in a community of people with broadly varying backgrounds─an experience that I had in this small Ohio town and nowhere else.

I don’t know whose essay I’d be writing right now if this opportunity had never presented itself, but I am very grateful it did.

13. "Why Dartmouth?" Essay Example

Prompt: While arguing a Dartmouth-related case before the U.S. Supreme Court in 1818, Daniel Webster, Class of 1801, delivered this memorable line: “It is, sir,…a small college, and yet there are those who love it!” As you seek admission to the Class of 2026, what aspects of the College’s program, community, or campus environment attract your interest? (100 words max)

I see myself nestled under the wooden arches of Sanborn Library in my Dartmouth EMT jacket too enthralled in my work to notice the snow flurries outside. I'll take a quick study break with some cross-country skiing at the outing club and then take my professor, Dr. Ackerman, out to lunch at the Hanover Inn to talk about her groundbreaking research in vaccine development. After a conversation on protein engineering and immunology, I'll stop by Foco for an infamous chocolate chip cookie with my friends from our unforgettable freshman hiking trip. I know I'm home when I am at Dartmouth.

14. "Why Claremont McKenna?" Essay Example

Prompt: Why do you want to attend CMC? (150-250 words)

I’ve been able to get to know CMC well, since my sister has relished pursuing her undergraduate studies at this amazing school. I’ve visited Claremont many times, and I’m certain this is exactly the school best positioned to both challenge and support me during this critical stage of my education.

The person I aspire to be in the wake of my undergraduate studies is a knowledgeable, accomplished and compassionate leader ready to take over our family business. The privilege of diving into CMC’s unique undergraduate major in Economics will certainly enable me to attain the knowledge I will need. The rigorous classes of the inimitable Finance Sequence will definitely challenge me, but I will savor this. My sister often talks about the exuberance with which professors at the Roberts Day School conduct their classes and I hope to experience this. More specifically, I want to study Financial Economics under Dr. Lisa K. Meulbroek and get an insight into the world of corporate finance by evaluating everything from mergers to investments.

A CMC education also complements my intellectual curiosity, since it would enable me to pursue a second major in Religious Studies. This is immensely important to me since I come from an area where religious tensions are spiraling out of control. In addition, to enable me to develop the hard and soft skills of leadership, CMC offers experiential projects and countless opportunities for me to take on leadership roles in clubs and societies I’m passionate about, like the Blockchain club.

15. "Why Indiana University?" Essay Example

Prompt: Describe your academic and career plans and any special interest (for example, undergraduate research, academic interests, leadership opportunities, etc.) that you are eager to pursue as an undergraduate at Indiana University. Also, if you encountered any unusual circumstances, challenges, or obstacles in pursuit of your education, share those experiences and how you overcame them. (200-400 words)

Walking into school on the first day of my senior year, the excitement about college was evident as I passed through the halls. While many students discussed the local options, the one name I heard that really drew me in was Indiana. Unaware of the tremendous opportunities that would be within my reach as a student there, I began to learn more information through both individual research and from discussion with alumni. This was how I knew Bloomington was the place for me.

Always interested in business, the characteristics of the Kelley School run parallel to those that I value in numerous ways. First, because I have taken Chinese for most of my time as a student, international experience is vital to me. While classroom learning is no doubt helpful, continuing my education of the language within the culture will teach me more meaning to the words that I am speaking. Tying in with business, it also will give me leadership experience dealing with planning and collaboration around the globe.

The collaborative community is another aspect of Indiana that I truly appreciate. Dating back to the first group activities I worked on at school, I have always appreciated the helpfulness in working with my peers rather than against them. Working with others to solve problems is not only how I have accomplished so many of my goals, but also how I have made some of my closest friends. Additionally, I will utilize this emphasis of collaboration with my professors at the Kelley School as a way to enrich what I have learned in their classrooms.

While in collaboration with my classmates, friends, and professors, I will begin connecting myself with the future alumna- and eventually become one down the road. Since the Kelley School has the largest alumni population of any other business school, the community I am entering into is sure to be influential in the future. This opportunity to enter this prestigious group will open up doors and give me access to some of the top people in business today.

I cannot wait to be a part of the community within the Kelley School: for not just the next four years of my life, but the rest of my life.

16. "Why New York University (NYU)?" Essay Example

Prompt: Why NYU?

We would like to know more about your interest in NYU. What motivated you to apply to NYU? Why have you applied or expressed interest in a particular campus, school, college, program, and or area of study? If you have applied to more than one, please also tell us why you are interested in these additional areas of study or campuses. We want to understand - Why NYU? (400 words max)

Living in a suburb my whole life, I've always felt as if I lived in a two-dimensional plane. I can go left, right, forward, and backward.

In a suburb, however, it is nearly impossible to get any meaningful altitude. Upon visiting New York City during the summer before my senior year, however, I found myself gazing up at the skyscrapers soaring high above me. I've always loved the views mountains and buildings; both from above and below. I also have spent time studying Mandarin, and Shanghai would offer a unique opportunity to further my linguistic studies while engaging in cultural immersion.

Beyond settings, NYU has the capacity and the resources available for me to engage in research in quantum computation. Playing video games got me into math and science beyond just playing with my calculator as a baby. There were practical applications of the numbers, and I wanted to understand how it all worked in order to get the best equipment and maximize ammo efficiency. I would watch "Mythbusters" and try to come up with my own hypothesis and see if it matched their conclusion.

In 8th grade, I figured out that I loved science along with math, but I didn't exactly know what science I loved. At the time I was in "physical science" and I did enjoy the class a lot, but I always thought of physics as "speed distance time" triangles which were no fun at all. I was convinced to take AP Physics in my junior year with my friends, and I loved it. It was almost every week we would learn something that completely altered my perception of the universe.

Once I learned about quantum physics and how it basically destroys our understanding of everything, I knew I wanted to pursue it further, and be at the forefront of quantum research.

At NYU, not only can I take courses to learn about the subject, but I can also participate in research through the "Center for Quantum Phenomena". Taking advanced courses and conducting research in a new setting, such as New York or Shanghai, can offer me a new perspective and a breath of fresh air. Conversely, I can help over NYU a new perspective on critical thinking and problem-solving. I chose to apply to NYU because NYU is fit for me, and I am fit for NYU.

17. "Why University of Michigan?" Essay Example

Riding the elevator to the seventh floor of Haven Hall, my heart was practically leaping out of my chest. I was meeting with Dr. Jenna Bednar of the College of Literature, Science, and the Arts Department of Political Science, and as I recalled her credentials- B.A. in Political Science from Michigan, M.A. and PhD in Political Science from Stanford- I felt increasingly out of place. As a junior in high school with limited political experience, I am grateful that she agreed to take time out of her day to meet with me and answer my numerous questions about LSA, Michigan, and political theory.

Upon entering her office, my eyes were drawn to bookshelves full of political literature, from the classics like De Tocqueville and Locke (which I read in a summer college program in 2017), to her own recently published work, The Robust Federation. Encouraged by her broad smile and having just completed an official campus tour, I launched into my questions. Dr. Bednar described the connections she and her students have made at Michigan, through LSA and in general.

This revealed to me that the faculty would take a personal interest in my academic career. We discussed the average class size in LSA and the Department of Political Science, her academic background, and how to survive Michigan winters. Dr. Bednar then brought my attention to the benefits that LSA Political Science gives its students.

For example, as head of the Michigan in Washington program, Dr. Bednar's passion for both political science and education was evident as she introduced me to one of Michigan's most influential academic programs. Although I hail from two miles outside the D.C. border, I aspire to participate in the Michigan in Washington program, to build on my internship of the past year with my delegate to the Maryland General Assembly.

Under his guidance, I conducted nationwide policy research, attended civic association meetings and development forums, and traveled to our state capitol to watch the legislative process unfold. Consequently, an internship at the federal level is my logical next step toward building the foundations of a political career.

Dr. Bednar, upon hearing about my internship with my delegate, suggested that I think about the Undergraduate Research Opportunity Program. I believe that this research program offers a unique means of building my understanding of political science. I am eager to apply to the UROP program in hopes of furthering my research skills within the complex political landscape of today. Furthermore, the variety of courses that I can explore as a political science major is remarkable: from "Sports, Politics, and Society", to "Nations and Nationalism," the scope of topics will keep me engaged.

When I sat down with Dr. Bednar, I expected a five-minute chat; I received forty-five minutes of helpful advice, political theorizing, and well wishes. Leaving her office, I felt energized and ready to dive into LSA Political Science right there. Her demeanor helped to build my confidence to boldly seek connections in my search for knowledge. I saw the Michigan difference firsthand, from various undergraduate opportunities for political science, to a universal love for the school from students and faculty alike.

18. "Why University of Michigan?" Essay Example

My favorite class in high school was also my hardest. It was World Culture/World Literature, an hour and a half each day of seeing history, art, and literature not as separate entities but as intricately connected, one incomplete without the other. I learned to see humanism in Greek sculpture, religious propaganda in the chiaroscuro of Baroque paintings, disillusionment in modern art. Although seemingly unrelated to my STEM-leaning interests, the analytical skills I learned there would prove invaluable in neuroscience research. Connecting electroencephalography results to mechanisms for chronic pain relief wasn’t all too different from drawing links between historical movements and paintings; both required an intimate knowledge of background information and a willingness to take risks, to see new relationships and forge unprecedented connections.

LSA embodies precisely this mentality, fostering interdisciplinary learning and problem-solving. With classes like “Health, Biology, and Society: What is Cancer?”, bridging humanistic and biological approaches to disease, and graduation requirements ranging from Natural Sciences to Race and Ethnicity, LSA prepares students for the real world, where problems necessitate not just single-minded expertise but also a diverse understanding of other factors involved. My internship experience only confirmed the practicality of this perspective; we used mindfulness meditation alongside spinal cord stimulation technologies to treat chronic pain.

This mindset is not confined to learning inside the classroom. The LSA Opportunity Hub is robust, connecting students to internships at Nike, Forbes, and the US Department of Education, among other places. To intern as a research assistant at Mayo Clinic, to use mathematical models to predict brain tumor growth like current Michigan junior Tatum Doyle would be an unequalled opportunity. Her work in incorporating mathematical concepts in medical research personifies the LSA culture, where problems are best solved holistically. LSA’s interdisciplinary approach does not detract from fostering specialization and excellence in specific fields, but adds; its Biochemistry program promotes innovation and independence in its students and is ranked top in the nation.

I remember boiling down cabbage with my dad to make acid/base indicators. In elementary school, my teacher wrote that I had been spending too much time reading animal books and too little time playing with other kids. I loved (and still love) all things living, often marvelling at the complexity of the animal kingdom, the human body, the organs, and the cells that were the foundation for everything else. The first time I read about the process of translation, of rendering mRNA into proteins, my eyes filled with tears; this is what I wanted to do, to apply the chemistry that had defined my childhood to my love of biology.

LSA shares that passion, dedicating a plethora of resources, both intellectual and material, to its Biochemistry department. With equipment like atomic absorption spectrophotometers, classes in Endocrinology, and distinguished professors, the University of Michigan has everything any biochemistry undergraduate student would need, and much more. To research under a PI like Dr. Kopelman, winner of the J. William Fulbright Research Award, would be a dream fulfilled. His work in employing 5-dimensional chemical imaging to visualize and treat tumors does what LSA does best; it uses an interdisciplinary approach to make academic discoveries both relevant and essential in the real world. It is a culture I would be honored to take part in, should I be accepted.

19. "Why University of Michigan?" Essay Example

Sweat drips down my face onto homework in front of me.

I just got home from a soccer game; I’m not stressed. This is until I realize I still have a plethora of edits to make on my lab report as well as emails to write for an upcoming NHS event. AND I have three tests the next day.

Although stressful, I enjoy every minute of juggling a variety of academics and extracurriculars. I appreciate all the opportunities my high school offers to me and I take advantage of as many as I can handle. Thanks to my involved years of high school, I have received a great education as well as many experiences I would never trade away.

Entering my senior year and researching universities I may want to attend, there is one question which continuously presents itself. What do I want to major in when I get to college? It is a scary question and I have never known the answer. Despite participating in many extracurriculars such as National Honor Society, Science Olympiad, Math Honor Society, and Future Business Leaders of America, I still have no idea what I want to do with my life.

As a student at LSA, I would be able to use the abundance of resources to explore possibilities for life after college. Since I am one of the many college applicants who has not decided upon a major, a large, liberal arts college like LSA is the perfect place for me to discover more about myself, pursue interests, and find my purpose. I have considered medicine, business, economics, and law. The two courses I have enjoyed the most are biomedical sciences and US History. I am truly all over the map!

With so much variety at LSA, I would be able to change majors or take a diverse group of classes so that I could find what I want to study. LSA is unique from its University of Michigan counterparts because it offers a broader range of departments, majors, and courses. The flexibility at LSA would help me discover what I want my life to be like while supporting me through my journey.

Additionally, LSA provides students with multiple opportunities not found anywhere else at University of Michigan. One program that caught my eye was Michigan Learning Communities. This program appeals to me because having the resources of this large university, yet finding a niche in the community to challenge myself and others, can help me grow as a student and a person. Similarly, the Opportunity Hub at LSA jumped out at me as I researched the University and toured the school. I would take full advantage of the great connections the Opportunity Hub provides, as it could help me find an internship or job offer when the perfect time comes. MLCs, the Opportunity Hub, and the many other programs which LSA offers are the main reasons why LSA would be the best college fit for me.

I was initially drawn to the University of Michigan by the beautiful campus, great athletics programs, unmatched prestige, and massive alumni network. However, as I dove deeper, I discovered LSA, a school that can help me realize my purpose and passions while providing a focused learning environment to lead me to a bright future.

20. "Why University of Michigan?" Essay Example

Throughout my college search, I had yet to come across the perfect undergraduate school for my interests. The safe pick was always the standard “College of Arts and Sciences” or its equivalent, with the most varied options for me to craft my experience. Something was different about Michigan. I didn’t need to craft my own academic experience at another university when the perfect one was already designed here: The School of Kinesiology’s Movement Science program.

In my house, we never eat scrambled eggs. We eat denatured albumin and yolk proteins served with a sprinkling of sodium chloride; cooking was chemistry, not just a chore. From a young age, my parents have cultivated a sense of curiosity in me. So when I injured my left wrist in the summer before freshman year, it was so much more than just an injury. I researched more into my growth plate dislocation and radial fracture. I got to see the details of the procedure, the recovery process, and the gradual reversion of my X-rays to a normal wrist image. This fascinating journey got me through an otherwise disappointing summer: no basketball and no french horn.

While the seeds were planted during my injury, they didn’t start blooming until I spent a week shadowing Dr. Kesavan Ramanujan in the Royal United Hospital, Bath, England. I realized that the field of orthopedics was a field where I could visually identify a problem, come up with a solution, implement the solution through operation, and help someone progress to full recovery. The gratification on the doctor’s faces when their recovered patients came back to visit them was infectious. While this trip was my first time staying abroad without my family, the biggest takeaway for me was that I had found a career I was truly interested in.

My volunteer work at the Robert Wood Johnson Hospital Physiotherapy Clinic has only strengthened this notion. While my work as a volunteer may be the more routine tasks: making schedules, doing paperwork, cleaning the beds and the gym, setting up hot packs, cold packs, and stimulation pads, I have learned so much about the subtle details of patient interaction through what I absorb from the physical therapists. Even if a PT is having a bad day, they have taught me how important it is to have a smile on your face for the next patient coming through the doors. They have also taught me how much of an intersection there is between teaching and medicine/therapy.

These experiences draw me to the School of Kinesiology, and specifically the Movement Science program. The opportunity to actively engage with skeletomuscular system studies as opposed to solely classroom learning appeals to me, as do the extensive research opportunities. The specialized IONM Intraoperative Neuromonitoring Program-- the only accredited IONM program in the world-- would give me the chance to engage in an exciting, interdisciplinary curriculum that cannot be found anywhere else.

From scrambled eggs to broken bones; from British adventures to lessons learned in the RWJ clinic. Discovering my passion for orthopedics and movement science has already been an exhilarating ride; yet, these have all been just the beginning steps of my journey. I cannot think of a better place to continue than the University of Michigan.

21. "Why University of Southern California (USC)?" Essay Example

Prompt: Describe how you plan to pursue your academic interests and why you want to explore them at USC specifically. Please feel free to address your first- and second-choice major selections. (250 words max)

All throughout my life, I always loved doing math no matter what the concept. My love for math led to me taking advanced math classes for my grade. I even had to take a bus to a high school when I was in middle school to take an advanced math class. I always knew that I would want to pursue a career dealing with mathematics, but I was not really sure until my junior year. I had not decided what I wanted to be in the future, so my uncle suggested being a CPA, and I looked into it. When I did my research, it interested me as they made a decent amount of money and they worked with numbers.

At USC, I would like to major in accounting and gain the opportunity to possibly receive an internship at one of the big accounting firms in Los Angeles through the networking of USC. If I were able to get an internship, I would be able to gain experience for when I graduate and search for a job. I would also consider going for a Masters of Business Administration as I know that USC has one of the best business programs in the country.

22. "Why University of Southern California (USC)?" Essay Example

I had never considered traveling across the country to pursue an education. In fact, living in Pittsburgh all of my life and growing up with people who are so adamant about staying put, forced me to believe that I too had to box myself into this small, yet evolving city. However, now I can confidently tell my friends and family that I want to travel to California for college (and ignore their odd looks).

What strikes me most about USC is its ability to maintain uniformity despite its diverse student body--in interests, ethnicity, and opinion. There are not many schools where I could be best friends with filmmakers, artists, photographers, chemists, potential CEOs, and writers. Although all of these people are spread across different schools, they still seem to maintain a cultural unity. Being surrounded by such a distinct trojan pride combined with the ambitious atmosphere would be both inspiring and propulsive.

At USC, I would not have to confine to merely one of my interests. I have always had aspirations of becoming a doctor and pursuing neuroscience, but have never felt comfortable ignoring the humanities. As a Trojan, I could pursue research at the Dana and David Dornsife Cognitive Neuroscience Imaging Center or even take part in PIBBS, while also honing my writing skills through the intricate Writing Program.

Much like the students, my interests could somehow be molded into a diverse uniformity, and I could prove my fellow Pittsburghers that perhaps they need to move around more.

23. "Why Cornell?" Essay Example

Prompt: Cornell Engineering celebrates innovative problem solving that helps people, communities…the world. Consider your ideas and aspirations and describe how a Cornell Engineering education would allow you to leverage technological problem-solving to improve the world we live in. (250-650 words)

For "Why Us?" college essays, one of the most important parts is to show ways you imagine being involved on campus. This student does a great job of showing that they've done their research about Cornell, by connecting their passion for studying heart disease to specific initiatives already taking place on campus. Try researching what events, research, or programs are being conducted. By referencing those specifics, you can create convincing reasons of why this school is fit for you.

When discussing your intended area of study, one effective strategy is to identify a problem that you see. This problem can be in the field itself, your community, or the world. Then, you can connect this problem to yourself by showing how you'd want to help solve it. Don't try to tackle it entirely yourself, but show how you'd "take bites" out of this larger problem. It is also important that you identify potential solutions to the problem. You definitely don't (and shouldn't) have all the answers, but what do you see as potential steps for combatting the issue?

Using technical language, such as referencing "semi-elliptical curves" and "modular form" in this essay, will help show your in-depth knowledge and passion. Don't be afraid to use technical jargon like this, and don't worry if admissions officers may not know all the terms. As long as they have context and knowing the terminology isn't critical to understanding your point, including "nerdy" language will make your essay more engaging and demonstrate your intelligence.

If you have personal connections to the school you're applying to (such as legacy, family members who work there, students or faculty you're close with), it can be a good idea to reference those connections. Showing personal connections to the school makes admissions think, "They're already practically one of us!" Just make sure that these connections aren't contrived: only write about them if you have a clear purpose within your essay for introducing them. In this essay, the student references their brother who attended Cornell, but does so in a way that naturally ties into the rest of their reasons for "why Cornell."

24. "Why University of Pennsylvania?" Essay Example

Prompt: Considering the specific undergraduate school you have selected, how will you explore your academic and intellectual interests at the University of Pennsylvania? For students applying to the coordinated dual-degree and specialized programs, please answer these questions in regard to your single-degree school choice; your interest in the coordinated dual-degree or specialized program may be addressed through the program-specific essay. (300-450 words)

As a child the world fascinated me. From questioning the makeup of the dirt I played in, to doubting the existence of gravity as I flew a kite, I was always thinking. Time passed, and my consciousness opened to more, like atoms, the Big Bang Theory, the psychology behind dreams, and the list goes on. Everything fascinated me; curiosity quickly became a part of my character. Some say ignorance is bliss, but I have to disagree. Ignorance is what fuels my curiosity; ignorance is what drives me to discover, learn, and initiate change. Living in a small rural town with my grandmother and disabled father, I have been limited by geography and socioeconomics. A perfect blend of humanities and factualities, the College of Arts and Sciences is an exploratory lab for all I do not know. At Penn, courses from Neurobiology of Learning and Memory to The Sociology of Gender allow me to rid my ignorance one class at a time. The unique and specialized curriculum provides a place to explore whatever I wonder and answer whatever I question. While my grandmother did not have the money for me to attend science camps, to visit museums, or to travel more than a few hours from my home, living in the country always provided me with endless exploration. My interest in trees in particular led me to specialize in the forestry portion of our Envirothon team for four years of high school. The passion I have for biology is second to my interest in helping others. Rural areas of Pennsylvania are in desperate need for physicians, especially in the field of women’s health. My goal is to return to my community and fill that need. As a low income, first-generation student, I have had limited opportunities, but I have seized any that I could and where there were none, I created some. As a seventh grader, I pioneered the colorguard of our newly formed high school marching band. Last year, as captain of 14 twirlers, I took my first plane ride to Disney World where my band performed. This experience taught more than I could ever learn in a classroom. Similarly, there are endless opportunities at Penn, both intra- and extra-curricular, and I plan to take advantage of all that I can to feed my fire.

25. "Why University of Pennsylvania?" Essay Example

This essay does a great job of conveying a thoughtful and candid applicant. Their phrasing, although verbose in some places, comes across genuine because the author walks you through how they learned about the school, what they're looking for in a school, and why the school would offer those specific things. Phrases like "I didn't know if I could honestly see myself studying that" are conversational and natural-sounding, which help create a sincere tone.

By referencing specific programs, like "Penn in Washington" as well as various minors and concentrations, it is clear this student has done their research about the school. One of the most important aspects for a "Why Us" essay is to find specific and unique opportunities and name them in your essay. These could be things like specific professors and their work, campus and its location, interesting classes, unique internship/study-abroad/job programs, special events, and many more. The key is referencing things that are entirely unique to the school and not many other schools too. Avoid broad terms like "renowned faculty" or "interdisciplinary studies" because virtually all colleges offer things like this, and these are some of the most over-used and artificial reasons used in "Why Us" essays.

This essay has many moments of repetition that are unnecessary. In general, avoid repeating your ideas and when editing, ask yourself of each sentence: does this add something distinctly new and important to my essay? There are two common mistakes that often create repetition: prefacing your ideas and summarizing your ideas. Unlike academic writing, you don't need to "prepare" the reader for what you're going to say, and you don't need to conclude it with a summary. By doing so, you only create unnecessary repetition and take up words which could otherwise be used to include new specific details or ideas.

This essay spends nearly half of its words explaining the "interdisciplinary" opportunities at UPenn. However, this reason is quite superficial and not at all unique to Penn, as almost all colleges offer some sort of interdisciplinary study (i.e. combining your interests or studying multiple fields). Talking about "interdisciplinary study" is one of the most common reasons students use in their "Why Us" essay, and it often comes across as generic and unoriginal. Instead, look for offerings that no other (or very few other) schools provide. Narrow down your reasons "why" to make them more specific to the school, even if they are smaller scale. You can mention things like "interdisciplinary studies" or "diverse student body" briefly as a reason why, but don't make them one of your primary reasons why, unless you have something particularly unique about it.

26. "Why Tufts University?" Essay Example

Prompt: Why Tufts? (100 words max)

What struck me most about Tufts was not only the warm, open, and energetic atmosphere, but also the students’ willingness to be walking contradictions. With the ExCollege ​encouraging interdisciplinary education through ​classes like ​EXP-0058-PS Health, Communication & Society, it is easy to be contradictory.

During my visit, I met Biological Poets, Singing Physicists, and Mathematical Artists. I know that Tufts is right for me because it preaches everything I believe about synergistic learning. Being a contradiction my entire life--the scientific, mathematically inclined, yet literature obsessed barista--it was comforting to find a community of people identical to and completely different from me.

27. "Why Tufts University?" Essay Example

Prompt: Which aspects of Tufts’ curriculum or undergraduate experience prompt your application? (100 words max)

Touring a college is not always enough to get a sense of what the college is like. But, I had the unique opportunity to meet with Professor Dennis Rasmussen and discuss Political Science at Tufts. He talked to me about the unique opportunities which Tufts students have, from the fantastic study abroad opportunities to a senior thesis which lets you dip your feet into research before moving onto higher education. The combination of Professor Rasmussen’s thoughtfulness and the school’s academic prowess proved to me that Tufts is the place to be.

28. "Why Northwestern?" Essay Example

Think Purple: Aspiring journalist dreams of being a Wildcat F​iled under ​A​dmissions​, ​Top Stories

After brochure browsing, website wandering, and campus canvassing what felt like hundreds of different schools, it took Daisy Conant exactly 32 seconds on the Northwestern University campus to realize she had found the one.

“Northwestern is undefinable in the best way, an addicting hub of intellectuality, creativity, and school spirit - something especially appealing to a football lover,” laughed Conant. “But what excites me most about NU is the opportunity to study at the Medill School of Journalism.”

A writer with hopes of becoming a foreign correspondent, Conant has always been drawn to people and their stories, especially those completely unfamiliar to herself and her experiences. Once learning she could start on day one at Medill acquiring investigative journalism experience writing an enterprise story and end on day 600 with a journalism residency and international experience already under her belt, she was hooked.

“Conducting groundbreaking research on the socioeconomic disparities in the CPS system for the Medill Justice Project, spending a semester abroad reporting on cultural crisis in Greece, interning at the Post - at Medill, my options are boundless,” remarked Conant. “I could explore the world of print news writing in-focuses for the Daily Northwestern, dabble in magazine editing laying out spreads for North by Northwestern, even try my hand at broadcast reporting for WNUR.”

A journalist at heart, Conant is fascinated with the intersections of other disciplines. As an NU student she would be free to engage her passions for international studies and business through outside concentrations in addition to investigative journalism, uncovering the adventures (and discovering the tenacious Wildcats) that lie between Evanston and the shores of Lake Michigan. “My story is just beginning,” said Conant. “And Northwestern is the perfect lede.”

29. "Why Notre Dame?" Essay Example

Prompt: What excites you about the University of Notre Dame that makes it stand out from other institutions? (200 words max)

Lou Holtz once said, “You don't go to Notre Dame to learn something; you go to Notre Dame to be somebody.” While I can hardly tell the difference between a linebacker, quarterback and fullback, I know that the advice from the former football coach rings true. Notre Dame will not only provide me with a wonderful education, but will equip me with the tools to pursue a career in government.

Notre Dame’s emphasis on a practical political science education is what first drew me in. The emphasis on equipping students with the ability to do research through the Research Apprenticeship Course and the ability to complete a thesis allow for an undergraduate to get hands-on experience in helping contribute to the body of knowledge in political science.

Further, the ability to obtain internships, especially with the U.S. Department of State and the City of Chicago Law Division emphasize the experiential learning I hoped for. Real-world experience will empower me to solve real-world problems and enter the workforce.

While I may never understand football, with a Notre Dame education I know I will learn to understand political science deeply and be equipped for a successful future.

30. "Why Notre Dame?" Essay Example

When I attended a Notre Dame information session, the admission representative, Zach, told us wonderful stories about campus life. One thing that especially stuck out to me was how diverse Notre Dame is. It was intriguing to think that I could sit down at a lunch table and there would be someone there from Hong Kong, Germany, and Korea. This nurtures my love of cultures different from my own. Also, I’ve spent my whole life in Kansas City, which is roughly 8 hours away from Indiana.

The idea of leaving everything that I’ve grown so familiar with frightens me. A family friend who attends Notre Dame says that you form a close bond with the people in your dorm, but it extends beyond that because it’s like everyone at Notre Dame is family. Even the Alumni stay involved long after they’ve graduated. People are proud to have graduated from Notre Dame, leading me to believe that when you attend Notre Dame, you become a family for life. Notre Dame has a history and legacy of greatness, and I would love to be a part of a school that changes lives like that.

31. "Why Ithaca College?" Essay Example

Prompt: Please tell us why you selected this specific academic program and what other academic programs interest you. (10-200 words)

Recording devices have been banned from the courtroom of the Supreme Court Building since 1946. Therefore, when the Court makes a landmark decision, interns must hand-deliver paper copies of the ruling to news organizations.

The interns often pair running shoes with their business attire, for the quarter-mile sprint from the Court building to the area where networks ​await.

When I first saw photographs of “The Running of the Interns”, I wanted nothing more than to ​be​ one of those people. I wanted to feel my running shoes beating against the sidewalks, to feel sweat staining my suit.

Why did this tradition attract me to journalism? Because it reminded me that the news is a race, a constantly-changing collection of stories shaping social and political development.

The opportunity to contribute to that collection is why, beyond Ithaca’s journalism program, I’m also interested in the College’s minors in Politics and Writing.

I think all of this desire to be part of a story defines what it means to be a journalist, a writer: When I become a journalism major at Ithaca College, and, later, perhaps a running intern, I get to be a contender in the race to change the world.

32. "Why Rice University?" Essay Example

Prompt: How did you first learn about Rice University, and what motivated you to apply? (250 words max)

I live in Ponchatoula, but I am from New Orleans. Most of my family is from there, including my parents, and as a result, I have grown up in a food-loving household. My parents and I decided to take a foodie vacation to Houston since we heard about how amazing the food is there. My mom suggested I research the schools in Houston so I could visit one while we were there. I will admit that I chose Rice simply because it was the highest-ranking school according to a quick Google search. I didn't do any further research.

However, as soon as I stepped through the Sallyport, my nonchalance faded, and I was entranced.

The beauty of the school was nearly enough for me to apply, but I was intrigued when my tour guide spoke about the importance of liberal arts at Rice because I have never been in an environment that held such respect for them. I also loved the housing system of Rice. It reminded me of the houses in Hogwarts from Harry Potter! I felt incredibly welcomed at Rice; I was pleasantly surprised when I asked the tour guide if I could visit the Shepherd School of Music by myself since it wasn't included in the tour, and she told me "of course." As I stepped through the unlocked doors and strolled through the maroon floors of the Shepherd School of Music, I didn't hesitate to inform my parents of my new dream school.

33. "Why University of Wisconsin-Madison?" Essay Example

Prompt: Tell us why you decided to apply to the University of Wisconsin-Madison. In addition, please include why you are interested in studying the major(s) you have selected. If you selected undecided please describe your areas of possible academic interest. (80-650 words)

This essay uses a lot of a great, specific references about UW Madison that show that the author has done their research and know the school well. Your reasons for applying in these "Why Us?" essays should be as specific as possible. This essay uses references to specific professors and their work, lab equipment ("biolayer interferometry"), courses, and features about campus. All of this works to create a compelling reason why this student would be a good fit, while also demonstrating strong interest in the school. When writing "Why Us" essays, doing your research to find unique and specific aspects is most important.

Even for "Why Us?" essays that don't explicitly ask you to write about your major, referencing your intended major is often a strong reason "why." By connecting what you want to study with what the school offers, you can show how your studies would be made even better. Admissions officers are trying to imagine how you'd fit into campus, so try showing them how you'd be engaged in the specific department. Researching the department is also a good idea, as often times it is easier to find unique qualities about a department (like "Biochemistry department") than it is to find about the school as a whole.

This essay starts off with a somewhat unserious introduction, referencing Wisconsin's reputation for cheese-making. Although this is casual and humorous, it serves as an engaging introduction into their main ideas about what the school offers. Using humor can show your personality, while also making it more fun for admissions officers to read. They'll be more likely to find your essay likable if you can include small moments of lightheartedness. This student also shows their personality through interjecting their thoughts (like this is doing here) using parentheses, which works to bring the reader into your thought process.

In this intro, the author sets up three points that they use as criteria for what they want in a school. However, this ultimately ends up creating unnecessary repetition because they later they discuss each of those points in detail. In general, avoid prefacing your ideas or thoughts. That is, you don't have to "prepare" or "introduce" what you're about to say to the reader. Instead, it is usually more compelling to just start with those juicy details rather than setting them up.

34. "Why Cornell University?" Essay Example

Prompt: Describe two or three of your current intellectual interests and why they are exciting to you. Why will Cornell's College of Arts and Sciences be the right environment in which to pursue your interests? (650 words max)

35. "Why Brown University?" Essay Example

Prompt: Why Brown, and why the Brown Curriculum? (200 words max)

I believe any college should equip you with tools as you embark upon your journey. Brown provides the necessary. That is what the capstone experience does (not to mention the importance of internships given to Brown Students). You can never know everything about anything. But quench the questions is exactly what the Capstone Experience fosters.

The Open Curriculum was obviously the first thing that caught my eye. In school, you are sometimes forced to take the subjects you don’t like. College shouldn’t be the same. It is supposed to be a fresh start and that is exactly why you should be allowed to take the courses that appeal to you. Here is where the S/NC option was interesting. Only if you know perspectives from all subjects, can you determine a solution; S/NC promotes this. Group Independent Study Projects is also unique. Getting into the course is something hard. But creating your own course is amusing.

I would love to be a part of The Society of Women Engineers because I had to fight with my own family to study Computer Science in the United States. If it means providing the help for people I wish I'd got, never better.

36. "Why UPenn?" Essay Example

Prompt: How will you explore your intellectual and academic interests at the University of Pennsylvania? Please answer this question given the specific undergraduate school to which you are applying. (650 words max)

37. "Why Carnegie Mellon University (CMU)?" Essay Example

Prompt: Why Carnegie Mellon? (650 words max)

With a strong background in computer science and communications, I hope to incorporate both into a future career of building data systems, conducting research, and consulting for organizations that serve underrepresented citizens.

Specific details and anecdotes will almost always be more compelling than less specific ones. In this essay, the student does a great job of including specific, "nerdy" details, such as "an association test between melanoma associated variants and survival outcome." These details demonstrate your in-depth knowledge of an area and make your essay more engaging.

This essay does a fantastic job of addressing real-world problems and emphasizing the "bigger picture" impact of their studies. Rather than just explaining what they want to study, this student explains how their education will help them have an impact on the world. Make an argument for what problems you see in the world and how you could potentially help solve them.

For "Why Us?" college essays, one of the most important parts is to reference unique aspects to the school. Almost all colleges have strong academics, great faculty, etc. So instead of referencing those points, reference what makes the school unique and different. In this essay, the student talks about "CMU's Technology Consulting in the Global Community" program, which is both highly specific to CMU and relevant to their own interests.

In general, you should avoid simply listing your achievements. This student has many remarkable activities and experiences, but it comes across less interesting because the first half of the essay is simply describing these accomplishments.

For "Why Us?" essays, it is also a good idea to reference the values the school represents. Each school has a different "culture" and type of student body, and admissions wants to know how you will fit in.

What You Can Learn From These "Why This College" Essay Examples

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How to Crack the "Why This School?" College Essay: 5 Tips for Success

A Dartmouth College graduate and admissions coach shares a five-step plan for tackling the most generic yet tricky college essay prompt: "Why this school?" Learn how to make your candidacy stand out to the admissions committee.

By  Celeste G.

Posted November 21, 2023

College Application Week (June 24-27)

Monday, june 24.

10:00 PM UTC · 60 minutes

“Why Dartmouth?”, “Why Princeton?”, “Tell us why you want to come to our school in 100 words or less.”

If you’re applying to college this year, odds are you’ve probably had to answer one of these questions on each one of your applications. Showing how ‘sold’ you are on a particular school can be tricky. While you don’t want to come across as overly generic, there’s also a fear that omitting the most well-known aspects of the particular college could show that you haven’t done your research.

When I wrote my “Why Dartmouth?” essay back in the fall of 2018, I remember feeling a deep sense of conflict over whether I should touch on Dartmouth’s academic caliber or center my short response around a club I had heard about that I thought captured Dartmouth’s sense of community well. My internal dialogue went something like this:

“I’m sort of interested in Econ and I know Dartmouth has a strong department, but, since it’s such a popular major, everyone’s going to write about that. I’ll look like every other applicant if I make that the subject. But if I don’t write about Econ and focus on the Diner Tour club instead – which does sound super cool and something I think I could spin a good metaphor out of – are they going to think I don’t care about school? That I’m just interested in coming to Dartmouth to join a club that travels to local diners every Thursday morning?”

To spare you the suspense, I chose Diner Tour over Econ. To this day I still believe that it was the strongest essay in my application, even though it was only 100 words. Below is the five-step approach that I used to craft that essay and the process that has helped many of my clients tackle this short-form beast.

1. Leave out academics.

This one might be the most controversial, but I truly believe that the 100-word “Why” essay is not the place to talk about what you want to major in. The rest of your application – including your grades, courses, extracurriculars, recommendations, longer-form essays, and the Common App section where you specifically select what you want to study – should paint a clear enough picture to infer that. If that’s not the case, it may be a good idea to review how your application reads as a whole.

2. Write about something specific that genuinely caught your interest.

My first piece of advice to students is to think back to your campus tour or even just the first time you browsed the school’s website. Is there anything that stood out? Perhaps a particular physical spot, activity, club, tradition, or even a short interaction between students that you witnessed? Drill down on something specific, even if you don’t know why exactly it spoke to you yet. You can figure that out as you write!

3. Make use of the metaphor.

This is the part where you tie your specific small nugget to what attracts you to the school in general. In my case, I saw Diner Tour club as a microcosmic example of Dartmouth's strong ties both internally and with the local New Hampshire community. It doesn’t need to fit strictly under the definition of metaphor; simply aim to use a small example to illustrate a larger point.

4. Make it personal.

Adding a little bit of personality is always important. While it can be tricky in such a short form, even including just a sentence about why your chosen person/place/thing from Step 2 stood out to you can bring a lot to the table. This may take some reflection and is even something you may want to go back and add at the very end of your writing process. Coming back to my example, I linked Diner Tour to my family’s weekend trips to our local diner called The “G-Lodge” and how this specific club at Dartmouth stood out to me as a potential space to create a home away from home.

5. Show what you can bring.

Again, even if only briefly, it’s important to include a mention of what you can bring to X College, especially after spending a whole 80+ words talking about what it can offer you. This doesn’t need to be something all that profound, just a brief reminder that admitting you would be a mutually beneficial transaction. In my essay, I simply mentioned that, by joining Diner Tour club, I would be contributing to the Dartmouth values of keeping a close-knit community and carrying on tradition. I also noted that, based on some of the community engagement initiatives I had seen back at home at the G-Lodge, I could bring new ideas to the club of ways to support local restaurant businesses in the Hanover area.

While there’s no hard and fast framework for creating the perfect essay, I’ve found this template particularly useful for the tricky “Why [X College]” question type. It’s important to note that your individual case may be different. Perhaps writing about a specific academic program does make sense in the context of your application, but I encourage you to try this method and enjoy the reflective process that it encourages.

Celeste G. graduated from Dartmouth College with a degree in Economics and English before joining Bain Capital as a Global Research Associate. She brings differentiated, meaningful insight to the often life-changing process that is navigating college admissions, and would love to help you stand out to the AdCom of your dream school. Book a FREE intro call with Celeste G. today!

Read these next:

• How to Write an Amazing College Essay
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Essay writing advice: "why x university" essays.

As an admissions counselor and UChicago alumna, one of my favorite things to do is talk about the university and all it has to offer! One of the easiest ways for students to let me know they are just as excited as I am about UChicago is through the first required essay of their UChicago application, what we in College Admissions call the “Why UChicago?” essay. As you are beginning your college application process, you may notice that many of the schools you interested in have a similar “Why X University?” prompt. I wanted to provide some tips as you begin writing these essays and familiarizing yourself more with different colleges and what they have to offer. 

Be specific! Off the bat, this is the best way to let the person who is reading your application know that you are excited about their school. I recommend that students employ something called the White-Out Test after they have finished writing their “Why X University?” essay. To use this test, read through your finished essay and “white-out” any mentions of a school’s name. If it’s still clear which school you’re talking about, congratulations! You have passed the White-Out Test. If you can’t narrow down what university you are talking about, go back through your essay and make it more specific. Maybe instead of just mentioning a university being in a large, urban city, you could mention the specific neighborhood the university is in and how that will promote your growth and education. Instead of talking about the unique education provided by an institution, maybe you could mention particular majors or classes and why you are excited about them. Overall, the White-Out Test is a great way to check if your “Why X University?” essay is specific enough! 

Avoid just listing out different things available at a particular school. While creating a list of different clubs, classes, professors, or other offerings at a particular school may be a great way to begin outlining your “Why X University?” essay, oftentimes the most memorable “Why UChicago?” essays take a more creative approach. Some of my favorite and most memorable essays I have read included a letter to UChicago from a secret admirer, an essay written from the prospective of the ivy on campus, and an essay that explored all of the implications of the question “Why?” and how UChicago was the best place to get those questions answered. It was immediately clear to me that these students both knew what UChicago had to offer them and, more importantly, that they understood UChicago’s spirit and our foundational ideals of intellectually inquiry and curiosity. Writing this essay in a unique format can help you stand out in a sea of applicants! 

Talk to current students to help better understand a college’s environment. There is no better way to learn about a university than through students that currently attend. While lots of information is available online through course catalogs, information sessions, and a university’s website, talking to current students can provide a unique perspective into everyday life, what courses are most popular, and some great student groups. Conversations you have with current students can be great to highlight in your “Why X University?” essay. Students are readily available to speak to current students either online through email or in-person once campus tours start back up. Reach out to  [email protected]  to chat with a current UChicago student and get any of your questions answered (and check out what other schools may offer to connect with current students)! 

Don’t use templates. While it can be very tempting to use a template when you are writing your “Why X University?” essays, it is pretty easy for an admissions counselor to spot when you are just changing the university’s name in an essay. Each school you are applying to is unique and offers its students different things, so make sure that your essays are also unique and highlight those different offerings! 

Proofread before you hit submit! Because you won’t be using templates to write your “Why X University?” essays, you can avoid the dreaded situation of submitting an essay to a university with a different university’s name in it. However, it is still important to proofread to double and triple check that you are not making any grammatical or spelling errors and that your essay flows. Oftentimes when I want to get a paper proofread, I will pass it off to a trusted friend to get another set of eyes on it. Getting someone else’s perspective will help with catching any major errors as well as making sure that your point is coming across clearly and concisely! 

While everyone’s “Why X University?” essay is going to be unique and tailored to their personal interests, this list of tips should be a good way to get started thinking about what you want to write and how you want to write it. Best of luck to everyone writing these essays and make sure to reach out to  [email protected]  if you have any questions. Now get writing! 

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Perhaps one of the most difficult essays to write when applying to colleges is the “Why X School?” Essay.  Odds are, you don’t have distinct reasons to want to attend X and you haven’t even set foot on the campus.  How can you possibly convince a college you want to attend when you yourself don’t even know?  The first thing to note is that you’re not answering why you want to attend a school; rather, you are answering why you are a good fit for the school (and by implication if you’re a good fit then likely you should want to attend).  The specific way to tackle the prompt varies with the word limit essay:

Essays Shorter Than 250 Words

If you only have 250 or fewer words to work with, you have to be short and to the point.  One way to write your essay is to find a unique characteristic or essence of the school that sets it apart from others.  For example: UChicago has a market-oriented economics curriculum, NYU has one of the most diverse student bodies in the country, and Tufts is extremely artsy with an eclectic range of activities. Then, your task is to show how your personality matches the unique characteristics of the school.  For example: you may vociferously devour The Economist in your free time, have lived in 20 different countries, or are unable to choose between your cultural cooking classes and the debate club.

Alternatively, you may focus on a certain school’s customs or a particular theme that the school emphasizes continuously and discuss how the theme aligns with your particular academic or extracurricular interests.  For example, Penn stresses the importance of an interdisciplinary education, so a great response would focus on one’s desire to study both management and international relations and the intersection between the two.

Keys for Short Responses: Do simply not name-drop professors or research unless you have demonstrated significant and impressive accomplishments in the same field as that of the research.  You must also explain how you plan on working with/learning from the professor or conducting research in a particular field.

Essays Longer Than 250 Words

For longer essays, you can first expand upon any technique used in a shorter essay.  For example, in a short essay you may only be able to convey that NYU’s diversity aligns with your background and career interests.  However in a longer essay, you can expand upon that idea and further describe how you plan to engage with NYU’s diversity, how you will fit in the school.  Draw more specifically on what you’ve done or experienced so far in high school as support.

Alternatively, you can respond to a longer essay by using a vehicle as a base for your response.  An example of this is to describe a particular scene or characteristic part of a school to frame a discussion about fitting in with the institution.  You don’t even need to have visited a school to correctly do this.  For example: For Penn, you could use observations of students walking down Locust Walk as a vehicle for discussing some academic or social aspect of Penn such as Penn students being “more social” than those at other schools.  Of course, it’s always good to qualify your observations and perhaps reflect on more sides of a school.  With the Penn example, you should also note that Penn students strike a balance between being academic and social (lest you become construed as misrepresenting the school).

Keys for Long Responses: Don’t get caught up in describing some particular aspect of a school to stretch out the essay.  The admissions officers don’t need you to educate them about their own institution.  Instead, your goal is to focus on your fit with that aspect, something the admissions officers have not yet experienced.

Want help with your college essays to improve your admissions chances? Sign up for your free CollegeVine account and get access to our essay guides and courses. You can also get your essay peer-reviewed and improve your own writing skills by reviewing other students’ essays.

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Tips for Tackling the “Why X College” Essay

The supplemental essays get a bad rap. First of all, there tends to be a lot of them. And they pile up in a seemingly insurmountable heap of need-to-do writing on top of the already stressful academic load that comes with fall semester, senior year. 

Though they can feel overwhelming, your supplements don’t have to be impossibly stressful. They’re actually a great opportunity to showcase different facets of your experiences, and the “Why x?” essay offers a unique means of expressing your enthusiasm for a particular school’s programs. 

Here, ESM’s Essay Coaching Team offers 4 tips to ensure you’re approaching this important question with confidence and style. 

1. Be specific and dive deep 

Now’s the time to really utilize those researching skills you’ve been developing and explore the school’s myriad opportunities. Look through the school and department you’re applying to; find professors and classes that speak to your interests and goals. 

Consider study abroad opportunities, internships, work-study opportunities, undergraduate research, publications you can get involved with—anything unique to that school that you’d take advantage of as a student. As a general rule, if you’re writing something that could easily be said about another university, it’s not specific enough to include.      ‍

2. It’s not you, it’s me 

Even though you’re using this essay to talk about the school’s offerings, you should focus on why you’re a good fit for those offerings . How do your goals and interests align with the opportunities? Which of your past experiences can you build upon in this next phase of your journey? 

3. Think “vibe”

Finding your “best fit” school certainly goes beyond academic opportunity: the community, ethos, and feeling of the school contribute to the why behind your application. Try to consider these factors when writing your essay, too. 

What’s the school’s mission statement, and how does it align with your own values? What kinds of opportunities for engagement on-campus are especially exciting to you? If you visited, do you have a memory or an interaction that you feel particularly showcases why you loved the school? This is also where factors like school size, athletics, alumni conversations and anecdotes,  and service opportunities come in. 

4. Avoid the no no’s: 

There are certain common pitfalls we want to avoid as we approach this essay. 

This happens quite a bit, especially when we’re writing about our first choice school. You’ll need to temper your language to be thoughtfully enthusiastic, not melodramatically obsessed. 

For example: “It’s always been my dream to attend X, and I absolutely can’t imagine going anywhere else but this incredibly amazing school.” 

Even though we can see you’re excited, this sentence actually doesn’t tell us anything about you or the school! 

The best way to effectively convey your interest is to focus on meaningfully addressing steps 1-3 to show the school how excited you are and demonstrate why you’re a strong candidate for admission. 

For example: “An ESMU education—one brimming with possibility and collaboration—would mold me into a civically-engaged, well-rounded global citizen and an agent for change.”

Students often fall victim to the location-obsessed essay. Think: “It’s always been my dream to attend college in New York City!!” Of course location plays a huge role in where you choose to attend school, and it’s definitely worth mentioning, but the focus of your essay should be on the school’s specific and unique opportunities , not solely on the coolness of the city in which it's located. 

There’s a “but”: if there are program-driven interactions with the city (your Art History program has an internship partnership with the Met, for example), then discuss those! This is a case in which the location of the school becomes integral to its offerings. 

Family Ties

There’s nothing wrong with wanting to go to college where your mom/dad/brother/grandpa went. And there’s absolutely nothing wrong with having a sentence or two about tailgating memories with your family or your mom’s rich account of her student experience contributing to your love of the school. However, we definitely want to avoid a “Why X?” essay that focuses entirely on another family member’s nostalgia. You—your goals, interests, quirks, and personality and how they fit with the school’s ethos—should be the focus of this essay.

Ultimately, this essay is your chance to apply who you are to what you want to do at a specific school. Don’t be afraid to bring your personality into it—to consider quirky clubs and classes that speak to your passions—and celebrate your authentic goals!      

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