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• What Is a Research Methodology? | Steps & Tips

What Is a Research Methodology? | Steps & Tips

Published on August 25, 2022 by Shona McCombes and Tegan George. Revised on November 20, 2023.

Your research methodology discusses and explains the data collection and analysis methods you used in your research. A key part of your thesis, dissertation , or research paper , the methodology chapter explains what you did and how you did it, allowing readers to evaluate the reliability and validity of your research and your dissertation topic .

It should include:

• The type of research you conducted
• How you collected and analyzed your data
• Any tools or materials you used in the research
• How you mitigated or avoided research biases
• Why you chose these methods
• Your methodology section should generally be written in the past tense .
• Academic style guides in your field may provide detailed guidelines on what to include for different types of studies.
• Your citation style might provide guidelines for your methodology section (e.g., an APA Style methods section ).

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Table of contents

How to write a research methodology, why is a methods section important, step 1: explain your methodological approach, step 2: describe your data collection methods, step 3: describe your analysis method, step 4: evaluate and justify the methodological choices you made, tips for writing a strong methodology chapter, other interesting articles, frequently asked questions about methodology.

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Your methods section is your opportunity to share how you conducted your research and why you chose the methods you chose. It’s also the place to show that your research was rigorously conducted and can be replicated .

It gives your research legitimacy and situates it within your field, and also gives your readers a place to refer to if they have any questions or critiques in other sections.

You can start by introducing your overall approach to your research. You have two options here.

Option 1: Start with your “what”

What research problem or question did you investigate?

• Aim to describe the characteristics of something?
• Explore an under-researched topic?
• Establish a causal relationship?

And what type of data did you need to achieve this aim?

• Quantitative data , qualitative data , or a mix of both?
• Primary data collected yourself, or secondary data collected by someone else?
• Experimental data gathered by controlling and manipulating variables, or descriptive data gathered via observations?

Option 2: Start with your “why”

Depending on your discipline, you can also start with a discussion of the rationale and assumptions underpinning your methodology. In other words, why did you choose these methods for your study?

• Why is this the best way to answer your research question?
• Is this a standard methodology in your field, or does it require justification?
• Were there any ethical considerations involved in your choices?
• What are the criteria for validity and reliability in this type of research ? How did you prevent bias from affecting your data?

Once you have introduced your reader to your methodological approach, you should share full details about your data collection methods .

Quantitative methods

In order to be considered generalizable, you should describe quantitative research methods in enough detail for another researcher to replicate your study.

Here, explain how you operationalized your concepts and measured your variables. Discuss your sampling method or inclusion and exclusion criteria , as well as any tools, procedures, and materials you used to gather your data.

Surveys Describe where, when, and how the survey was conducted.

• How did you design the questionnaire?
• What form did your questions take (e.g., multiple choice, Likert scale )?
• Were your surveys conducted in-person or virtually?
• What sampling method did you use to select participants?
• What was your sample size and response rate?

Experiments Share full details of the tools, techniques, and procedures you used to conduct your experiment.

• How did you design the experiment ?
• How did you recruit participants?
• How did you manipulate and measure the variables ?
• What tools did you use?

Existing data Explain how you gathered and selected the material (such as datasets or archival data) that you used in your analysis.

• Where did you source the material?
• How was the data originally produced?
• What criteria did you use to select material (e.g., date range)?

The survey consisted of 5 multiple-choice questions and 10 questions measured on a 7-point Likert scale.

The goal was to collect survey responses from 350 customers visiting the fitness apparel company’s brick-and-mortar location in Boston on July 4–8, 2022, between 11:00 and 15:00.

Here, a customer was defined as a person who had purchased a product from the company on the day they took the survey. Participants were given 5 minutes to fill in the survey anonymously. In total, 408 customers responded, but not all surveys were fully completed. Due to this, 371 survey results were included in the analysis.

• Information bias
• Omitted variable bias
• Regression to the mean
• Survivorship bias
• Undercoverage bias
• Sampling bias

Qualitative methods

In qualitative research , methods are often more flexible and subjective. For this reason, it’s crucial to robustly explain the methodology choices you made.

Be sure to discuss the criteria you used to select your data, the context in which your research was conducted, and the role you played in collecting your data (e.g., were you an active participant, or a passive observer?)

Interviews or focus groups Describe where, when, and how the interviews were conducted.

• How did you find and select participants?
• How many participants took part?
• What form did the interviews take ( structured , semi-structured , or unstructured )?
• How long were the interviews?
• How were they recorded?

Participant observation Describe where, when, and how you conducted the observation or ethnography .

• What group or community did you observe? How long did you spend there?
• How did you gain access to this group? What role did you play in the community?
• How long did you spend conducting the research? Where was it located?
• How did you record your data (e.g., audiovisual recordings, note-taking)?

Existing data Explain how you selected case study materials for your analysis.

• What type of materials did you analyze?
• How did you select them?

In order to gain better insight into possibilities for future improvement of the fitness store’s product range, semi-structured interviews were conducted with 8 returning customers.

Here, a returning customer was defined as someone who usually bought products at least twice a week from the store.

Surveys were used to select participants. Interviews were conducted in a small office next to the cash register and lasted approximately 20 minutes each. Answers were recorded by note-taking, and seven interviews were also filmed with consent. One interviewee preferred not to be filmed.

• The Hawthorne effect
• Observer bias
• The placebo effect
• Response bias and Nonresponse bias
• The Pygmalion effect
• Recall bias
• Social desirability bias
• Self-selection bias

Mixed methods

Mixed methods research combines quantitative and qualitative approaches. If a standalone quantitative or qualitative study is insufficient to answer your research question, mixed methods may be a good fit for you.

Mixed methods are less common than standalone analyses, largely because they require a great deal of effort to pull off successfully. If you choose to pursue mixed methods, it’s especially important to robustly justify your methods.

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Next, you should indicate how you processed and analyzed your data. Avoid going into too much detail: you should not start introducing or discussing any of your results at this stage.

In quantitative research , your analysis will be based on numbers. In your methods section, you can include:

• How you prepared the data before analyzing it (e.g., checking for missing data , removing outliers , transforming variables)
• Which software you used (e.g., SPSS, Stata or R)
• Which statistical tests you used (e.g., two-tailed t test , simple linear regression )

In qualitative research, your analysis will be based on language, images, and observations (often involving some form of textual analysis ).

Specific methods might include:

• Content analysis : Categorizing and discussing the meaning of words, phrases and sentences
• Thematic analysis : Coding and closely examining the data to identify broad themes and patterns
• Discourse analysis : Studying communication and meaning in relation to their social context

Mixed methods combine the above two research methods, integrating both qualitative and quantitative approaches into one coherent analytical process.

Above all, your methodology section should clearly make the case for why you chose the methods you did. This is especially true if you did not take the most standard approach to your topic. In this case, discuss why other methods were not suitable for your objectives, and show how this approach contributes new knowledge or understanding.

In any case, it should be overwhelmingly clear to your reader that you set yourself up for success in terms of your methodology’s design. Show how your methods should lead to results that are valid and reliable, while leaving the analysis of the meaning, importance, and relevance of your results for your discussion section .

• Quantitative: Lab-based experiments cannot always accurately simulate real-life situations and behaviors, but they are effective for testing causal relationships between variables .
• Qualitative: Unstructured interviews usually produce results that cannot be generalized beyond the sample group , but they provide a more in-depth understanding of participants’ perceptions, motivations, and emotions.
• Mixed methods: Despite issues systematically comparing differing types of data, a solely quantitative study would not sufficiently incorporate the lived experience of each participant, while a solely qualitative study would be insufficiently generalizable.

Remember that your aim is not just to describe your methods, but to show how and why you applied them. Again, it’s critical to demonstrate that your research was rigorously conducted and can be replicated.

1. Focus on your objectives and research questions

The methodology section should clearly show why your methods suit your objectives and convince the reader that you chose the best possible approach to answering your problem statement and research questions .

2. Cite relevant sources

Your methodology can be strengthened by referencing existing research in your field. This can help you to:

• Show that you followed established practice for your type of research
• Discuss how you decided on your approach by evaluating existing research
• Present a novel methodological approach to address a gap in the literature

3. Write for your audience

Consider how much information you need to give, and avoid getting too lengthy. If you are using methods that are standard for your discipline, you probably don’t need to give a lot of background or justification.

Regardless, your methodology should be a clear, well-structured text that makes an argument for your approach, not just a list of technical details and procedures.

If you want to know more about statistics , methodology , or research bias , make sure to check out some of our other articles with explanations and examples.

• Normal distribution
• Measures of central tendency
• Chi square tests
• Confidence interval
• Quartiles & Quantiles

Methodology

• Cluster sampling
• Stratified sampling
• Thematic analysis
• Cohort study
• Peer review
• Ethnography

Research bias

• Implicit bias
• Cognitive bias
• Conformity bias
• Hawthorne effect
• Availability heuristic
• Attrition bias

Methodology refers to the overarching strategy and rationale of your research project . It involves studying the methods used in your field and the theories or principles behind them, in order to develop an approach that matches your objectives.

Methods are the specific tools and procedures you use to collect and analyze data (for example, experiments, surveys , and statistical tests ).

In shorter scientific papers, where the aim is to report the findings of a specific study, you might simply describe what you did in a methods section .

In a longer or more complex research project, such as a thesis or dissertation , you will probably include a methodology section , where you explain your approach to answering the research questions and cite relevant sources to support your choice of methods.

In a scientific paper, the methodology always comes after the introduction and before the results , discussion and conclusion . The same basic structure also applies to a thesis, dissertation , or research proposal .

Depending on the length and type of document, you might also include a literature review or theoretical framework before the methodology.

Quantitative research deals with numbers and statistics, while qualitative research deals with words and meanings.

Quantitative methods allow you to systematically measure variables and test hypotheses . Qualitative methods allow you to explore concepts and experiences in more detail.

Reliability and validity are both about how well a method measures something:

• Reliability refers to the  consistency of a measure (whether the results can be reproduced under the same conditions).
• Validity   refers to the  accuracy of a measure (whether the results really do represent what they are supposed to measure).

If you are doing experimental research, you also have to consider the internal and external validity of your experiment.

A sample is a subset of individuals from a larger population . Sampling means selecting the group that you will actually collect data from in your research. For example, if you are researching the opinions of students in your university, you could survey a sample of 100 students.

In statistics, sampling allows you to test a hypothesis about the characteristics of a population.

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How To Write The Methodology Chapter

The what, why & how explained simply (with examples).

By: Jenna Crossley (PhD) | Reviewed By: Dr. Eunice Rautenbach | September 2021 (Updated April 2023)

So, you’ve pinned down your research topic and undertaken a review of the literature – now it’s time to write up the methodology section of your dissertation, thesis or research paper . But what exactly is the methodology chapter all about – and how do you go about writing one? In this post, we’ll unpack the topic, step by step .

Overview: The Methodology Chapter

• The purpose  of the methodology chapter
• Why you need to craft this chapter (really) well
• How to write and structure the chapter
• Methodology chapter example
• Essential takeaways

What (exactly) is the methodology chapter?

The methodology chapter is where you outline the philosophical underpinnings of your research and outline the specific methodological choices you’ve made. The point of the methodology chapter is to tell the reader exactly how you designed your study and, just as importantly, why you did it this way.

Importantly, this chapter should comprehensively describe and justify all the methodological choices you made in your study. For example, the approach you took to your research (i.e., qualitative, quantitative or mixed), who  you collected data from (i.e., your sampling strategy), how you collected your data and, of course, how you analysed it. If that sounds a little intimidating, don’t worry – we’ll explain all these methodological choices in this post .

Why is the methodology chapter important?

The methodology chapter plays two important roles in your dissertation or thesis:

Firstly, it demonstrates your understanding of research theory, which is what earns you marks. A flawed research design or methodology would mean flawed results. So, this chapter is vital as it allows you to show the marker that you know what you’re doing and that your results are credible .

Secondly, the methodology chapter is what helps to make your study replicable. In other words, it allows other researchers to undertake your study using the same methodological approach, and compare their findings to yours. This is very important within academic research, as each study builds on previous studies.

The methodology chapter is also important in that it allows you to identify and discuss any methodological issues or problems you encountered (i.e., research limitations ), and to explain how you mitigated the impacts of these. Every research project has its limitations , so it’s important to acknowledge these openly and highlight your study’s value despite its limitations . Doing so demonstrates your understanding of research design, which will earn you marks. We’ll discuss limitations in a bit more detail later in this post, so stay tuned!

Need a helping hand?

How to write up the methodology chapter

First off, it’s worth noting that the exact structure and contents of the methodology chapter will vary depending on the field of research (e.g., humanities, chemistry or engineering) as well as the university . So, be sure to always check the guidelines provided by your institution for clarity and, if possible, review past dissertations from your university. Here we’re going to discuss a generic structure for a methodology chapter typically found in the sciences.

Before you start writing, it’s always a good idea to draw up a rough outline to guide your writing. Don’t just start writing without knowing what you’ll discuss where. If you do, you’ll likely end up with a disjointed, ill-flowing narrative . You’ll then waste a lot of time rewriting in an attempt to try to stitch all the pieces together. Do yourself a favour and start with the end in mind .

Section 1 – Introduction

As with all chapters in your dissertation or thesis, the methodology chapter should have a brief introduction. In this section, you should remind your readers what the focus of your study is, especially the research aims . As we’ve discussed many times on the blog, your methodology needs to align with your research aims, objectives and research questions. Therefore, it’s useful to frontload this component to remind the reader (and yourself!) what you’re trying to achieve.

In this section, you can also briefly mention how you’ll structure the chapter. This will help orient the reader and provide a bit of a roadmap so that they know what to expect. You don’t need a lot of detail here – just a brief outline will do.

Section 2 – The Methodology

The next section of your chapter is where you’ll present the actual methodology. In this section, you need to detail and justify the key methodological choices you’ve made in a logical, intuitive fashion. Importantly, this is the heart of your methodology chapter, so you need to get specific – don’t hold back on the details here. This is not one of those “less is more” situations.

Let’s take a look at the most common components you’ll likely need to cover. 

Methodological Choice #1 – Research Philosophy

Research philosophy refers to the underlying beliefs (i.e., the worldview) regarding how data about a phenomenon should be gathered , analysed and used . The research philosophy will serve as the core of your study and underpin all of the other research design choices, so it’s critically important that you understand which philosophy you’ll adopt and why you made that choice. If you’re not clear on this, take the time to get clarity before you make any further methodological choices.

While several research philosophies exist, two commonly adopted ones are positivism and interpretivism . These two sit roughly on opposite sides of the research philosophy spectrum.

Positivism states that the researcher can observe reality objectively and that there is only one reality, which exists independently of the observer. As a consequence, it is quite commonly the underlying research philosophy in quantitative studies and is oftentimes the assumed philosophy in the physical sciences.

Contrasted with this, interpretivism , which is often the underlying research philosophy in qualitative studies, assumes that the researcher performs a role in observing the world around them and that reality is unique to each observer . In other words, reality is observed subjectively .

These are just two philosophies (there are many more), but they demonstrate significantly different approaches to research and have a significant impact on all the methodological choices. Therefore, it’s vital that you clearly outline and justify your research philosophy at the beginning of your methodology chapter, as it sets the scene for everything that follows.

Methodological Choice #2 – Research Type

The next thing you would typically discuss in your methodology section is the research type. The starting point for this is to indicate whether the research you conducted is inductive or deductive .

Inductive research takes a bottom-up approach , where the researcher begins with specific observations or data and then draws general conclusions or theories from those observations. Therefore these studies tend to be exploratory in terms of approach.

Conversely , d eductive research takes a top-down approach , where the researcher starts with a theory or hypothesis and then tests it using specific observations or data. Therefore these studies tend to be confirmatory in approach.

Related to this, you’ll need to indicate whether your study adopts a qualitative, quantitative or mixed  approach. As we’ve mentioned, there’s a strong link between this choice and your research philosophy, so make sure that your choices are tightly aligned . When you write this section up, remember to clearly justify your choices, as they form the foundation of your study.

Methodological Choice #3 – Research Strategy

Next, you’ll need to discuss your research strategy (also referred to as a research design ). This methodological choice refers to the broader strategy in terms of how you’ll conduct your research, based on the aims of your study.

Several research strategies exist, including experimental , case studies , ethnography , grounded theory, action research , and phenomenology . Let’s take a look at two of these, experimental and ethnographic, to see how they contrast.

Experimental research makes use of the scientific method , where one group is the control group (in which no variables are manipulated ) and another is the experimental group (in which a specific variable is manipulated). This type of research is undertaken under strict conditions in a controlled, artificial environment (e.g., a laboratory). By having firm control over the environment, experimental research typically allows the researcher to establish causation between variables. Therefore, it can be a good choice if you have research aims that involve identifying causal relationships.

Ethnographic research , on the other hand, involves observing and capturing the experiences and perceptions of participants in their natural environment (for example, at home or in the office). In other words, in an uncontrolled environment.  Naturally, this means that this research strategy would be far less suitable if your research aims involve identifying causation, but it would be very valuable if you’re looking to explore and examine a group culture, for example.

As you can see, the right research strategy will depend largely on your research aims and research questions – in other words, what you’re trying to figure out. Therefore, as with every other methodological choice, it’s essential to justify why you chose the research strategy you did.

Methodological Choice #4 – Time Horizon

The next thing you’ll need to detail in your methodology chapter is the time horizon. There are two options here: cross-sectional and longitudinal . In other words, whether the data for your study were all collected at one point in time (cross-sectional) or at multiple points in time (longitudinal).

The choice you make here depends again on your research aims, objectives and research questions. If, for example, you aim to assess how a specific group of people’s perspectives regarding a topic change over time , you’d likely adopt a longitudinal time horizon.

Another important factor to consider is simply whether you have the time necessary to adopt a longitudinal approach (which could involve collecting data over multiple months or even years). Oftentimes, the time pressures of your degree program will force your hand into adopting a cross-sectional time horizon, so keep this in mind.

Methodological Choice #5 – Sampling Strategy

Next, you’ll need to discuss your sampling strategy . There are two main categories of sampling, probability and non-probability sampling.

Probability sampling involves a random (and therefore representative) selection of participants from a population, whereas non-probability sampling entails selecting participants in a non-random  (and therefore non-representative) manner. For example, selecting participants based on ease of access (this is called a convenience sample).

The right sampling approach depends largely on what you’re trying to achieve in your study. Specifically, whether you trying to develop findings that are generalisable to a population or not. Practicalities and resource constraints also play a large role here, as it can oftentimes be challenging to gain access to a truly random sample. In the video below, we explore some of the most common sampling strategies.

Methodological Choice #6 – Data Collection Method

Next up, you’ll need to explain how you’ll go about collecting the necessary data for your study. Your data collection method (or methods) will depend on the type of data that you plan to collect – in other words, qualitative or quantitative data.

Typically, quantitative research relies on surveys , data generated by lab equipment, analytics software or existing datasets. Qualitative research, on the other hand, often makes use of collection methods such as interviews , focus groups , participant observations, and ethnography.

So, as you can see, there is a tight link between this section and the design choices you outlined in earlier sections. Strong alignment between these sections, as well as your research aims and questions is therefore very important.

Methodological Choice #7 – Data Analysis Methods/Techniques

The final major methodological choice that you need to address is that of analysis techniques . In other words, how you’ll go about analysing your date once you’ve collected it. Here it’s important to be very specific about your analysis methods and/or techniques – don’t leave any room for interpretation. Also, as with all choices in this chapter, you need to justify each choice you make.

What exactly you discuss here will depend largely on the type of study you’re conducting (i.e., qualitative, quantitative, or mixed methods). For qualitative studies, common analysis methods include content analysis , thematic analysis and discourse analysis . In the video below, we explain each of these in plain language.

For quantitative studies, you’ll almost always make use of descriptive statistics , and in many cases, you’ll also use inferential statistical techniques (e.g., correlation and regression analysis). In the video below, we unpack some of the core concepts involved in descriptive and inferential statistics.

In this section of your methodology chapter, it’s also important to discuss how you prepared your data for analysis, and what software you used (if any). For example, quantitative data will often require some initial preparation such as removing duplicates or incomplete responses . Similarly, qualitative data will often require transcription and perhaps even translation. As always, remember to state both what you did and why you did it.

Section 3 – The Methodological Limitations

With the key methodological choices outlined and justified, the next step is to discuss the limitations of your design. No research methodology is perfect – there will always be trade-offs between the “ideal” methodology and what’s practical and viable, given your constraints. Therefore, this section of your methodology chapter is where you’ll discuss the trade-offs you had to make, and why these were justified given the context.

Methodological limitations can vary greatly from study to study, ranging from common issues such as time and budget constraints to issues of sample or selection bias . For example, you may find that you didn’t manage to draw in enough respondents to achieve the desired sample size (and therefore, statistically significant results), or your sample may be skewed heavily towards a certain demographic, thereby negatively impacting representativeness .

In this section, it’s important to be critical of the shortcomings of your study. There’s no use trying to hide them (your marker will be aware of them regardless). By being critical, you’ll demonstrate to your marker that you have a strong understanding of research theory, so don’t be shy here. At the same time, don’t beat your study to death . State the limitations, why these were justified, how you mitigated their impacts to the best degree possible, and how your study still provides value despite these limitations .

Section 4 – Concluding Summary

Finally, it’s time to wrap up the methodology chapter with a brief concluding summary. In this section, you’ll want to concisely summarise what you’ve presented in the chapter. Here, it can be a good idea to use a figure to summarise the key decisions, especially if your university recommends using a specific model (for example, Saunders’ Research Onion ).

Importantly, this section needs to be brief – a paragraph or two maximum (it’s a summary, after all). Also, make sure that when you write up your concluding summary, you include only what you’ve already discussed in your chapter; don’t add any new information.

Methodology Chapter Example

In the video below, we walk you through an example of a high-quality research methodology chapter from a dissertation. We also unpack our free methodology chapter template so that you can see how best to structure your chapter.

Wrapping Up

And there you have it – the methodology chapter in a nutshell. As we’ve mentioned, the exact contents and structure of this chapter can vary between universities , so be sure to check in with your institution before you start writing. If possible, try to find dissertations or theses from former students of your specific degree program – this will give you a strong indication of the expectations and norms when it comes to the methodology chapter (and all the other chapters!).

Also, remember the golden rule of the methodology chapter – justify every choice ! Make sure that you clearly explain the “why” for every “what”, and reference credible methodology textbooks or academic sources to back up your justifications.

If you need a helping hand with your research methodology (or any other component of your research), be sure to check out our private coaching service , where we hold your hand through every step of the research journey. Until next time, good luck!

Psst… there’s more (for free)

This post is part of our dissertation mini-course, which covers everything you need to get started with your dissertation, thesis or research project. 

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• Knowledge Base
• Dissertation
• What Is a Research Methodology? | Steps & Tips

What Is a Research Methodology? | Steps & Tips

Published on 25 February 2019 by Shona McCombes . Revised on 10 October 2022.

Your research methodology discusses and explains the data collection and analysis methods you used in your research. A key part of your thesis, dissertation, or research paper, the methodology chapter explains what you did and how you did it, allowing readers to evaluate the reliability and validity of your research.

It should include:

• The type of research you conducted
• How you collected and analysed your data
• Any tools or materials you used in the research
• Why you chose these methods
• Your methodology section should generally be written in the past tense .
• Academic style guides in your field may provide detailed guidelines on what to include for different types of studies.
• Your citation style might provide guidelines for your methodology section (e.g., an APA Style methods section ).

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How to write a research methodology, why is a methods section important, step 1: explain your methodological approach, step 2: describe your data collection methods, step 3: describe your analysis method, step 4: evaluate and justify the methodological choices you made, tips for writing a strong methodology chapter, frequently asked questions about methodology.

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Your methods section is your opportunity to share how you conducted your research and why you chose the methods you chose. It’s also the place to show that your research was rigorously conducted and can be replicated .

It gives your research legitimacy and situates it within your field, and also gives your readers a place to refer to if they have any questions or critiques in other sections.

You can start by introducing your overall approach to your research. You have two options here.

Option 1: Start with your “what”

What research problem or question did you investigate?

• Aim to describe the characteristics of something?
• Explore an under-researched topic?
• Establish a causal relationship?

And what type of data did you need to achieve this aim?

• Quantitative data , qualitative data , or a mix of both?
• Primary data collected yourself, or secondary data collected by someone else?
• Experimental data gathered by controlling and manipulating variables, or descriptive data gathered via observations?

Option 2: Start with your “why”

Depending on your discipline, you can also start with a discussion of the rationale and assumptions underpinning your methodology. In other words, why did you choose these methods for your study?

• Why is this the best way to answer your research question?
• Is this a standard methodology in your field, or does it require justification?
• Were there any ethical considerations involved in your choices?
• What are the criteria for validity and reliability in this type of research ?

Once you have introduced your reader to your methodological approach, you should share full details about your data collection methods .

Quantitative methods

In order to be considered generalisable, you should describe quantitative research methods in enough detail for another researcher to replicate your study.

Here, explain how you operationalised your concepts and measured your variables. Discuss your sampling method or inclusion/exclusion criteria, as well as any tools, procedures, and materials you used to gather your data.

Surveys Describe where, when, and how the survey was conducted.

• How did you design the questionnaire?
• What form did your questions take (e.g., multiple choice, Likert scale )?
• Were your surveys conducted in-person or virtually?
• What sampling method did you use to select participants?
• What was your sample size and response rate?

Experiments Share full details of the tools, techniques, and procedures you used to conduct your experiment.

• How did you design the experiment ?
• How did you recruit participants?
• How did you manipulate and measure the variables ?
• What tools did you use?

Existing data Explain how you gathered and selected the material (such as datasets or archival data) that you used in your analysis.

• Where did you source the material?
• How was the data originally produced?
• What criteria did you use to select material (e.g., date range)?

The survey consisted of 5 multiple-choice questions and 10 questions measured on a 7-point Likert scale.

The goal was to collect survey responses from 350 customers visiting the fitness apparel company’s brick-and-mortar location in Boston on 4–8 July 2022, between 11:00 and 15:00.

Here, a customer was defined as a person who had purchased a product from the company on the day they took the survey. Participants were given 5 minutes to fill in the survey anonymously. In total, 408 customers responded, but not all surveys were fully completed. Due to this, 371 survey results were included in the analysis.

Qualitative methods

In qualitative research , methods are often more flexible and subjective. For this reason, it’s crucial to robustly explain the methodology choices you made.

Be sure to discuss the criteria you used to select your data, the context in which your research was conducted, and the role you played in collecting your data (e.g., were you an active participant, or a passive observer?)

Interviews or focus groups Describe where, when, and how the interviews were conducted.

• How did you find and select participants?
• How many participants took part?
• What form did the interviews take ( structured , semi-structured , or unstructured )?
• How long were the interviews?
• How were they recorded?

Participant observation Describe where, when, and how you conducted the observation or ethnography .

• What group or community did you observe? How long did you spend there?
• How did you gain access to this group? What role did you play in the community?
• How long did you spend conducting the research? Where was it located?
• How did you record your data (e.g., audiovisual recordings, note-taking)?

Existing data Explain how you selected case study materials for your analysis.

• What type of materials did you analyse?
• How did you select them?

In order to gain better insight into possibilities for future improvement of the fitness shop’s product range, semi-structured interviews were conducted with 8 returning customers.

Here, a returning customer was defined as someone who usually bought products at least twice a week from the store.

Surveys were used to select participants. Interviews were conducted in a small office next to the cash register and lasted approximately 20 minutes each. Answers were recorded by note-taking, and seven interviews were also filmed with consent. One interviewee preferred not to be filmed.

Mixed methods

Mixed methods research combines quantitative and qualitative approaches. If a standalone quantitative or qualitative study is insufficient to answer your research question, mixed methods may be a good fit for you.

Mixed methods are less common than standalone analyses, largely because they require a great deal of effort to pull off successfully. If you choose to pursue mixed methods, it’s especially important to robustly justify your methods here.

Next, you should indicate how you processed and analysed your data. Avoid going into too much detail: you should not start introducing or discussing any of your results at this stage.

In quantitative research , your analysis will be based on numbers. In your methods section, you can include:

• How you prepared the data before analysing it (e.g., checking for missing data , removing outliers , transforming variables)
• Which software you used (e.g., SPSS, Stata or R)
• Which statistical tests you used (e.g., two-tailed t test , simple linear regression )

In qualitative research, your analysis will be based on language, images, and observations (often involving some form of textual analysis ).

Specific methods might include:

• Content analysis : Categorising and discussing the meaning of words, phrases and sentences
• Thematic analysis : Coding and closely examining the data to identify broad themes and patterns
• Discourse analysis : Studying communication and meaning in relation to their social context

Mixed methods combine the above two research methods, integrating both qualitative and quantitative approaches into one coherent analytical process.

Above all, your methodology section should clearly make the case for why you chose the methods you did. This is especially true if you did not take the most standard approach to your topic. In this case, discuss why other methods were not suitable for your objectives, and show how this approach contributes new knowledge or understanding.

In any case, it should be overwhelmingly clear to your reader that you set yourself up for success in terms of your methodology’s design. Show how your methods should lead to results that are valid and reliable, while leaving the analysis of the meaning, importance, and relevance of your results for your discussion section .

• Quantitative: Lab-based experiments cannot always accurately simulate real-life situations and behaviours, but they are effective for testing causal relationships between variables .
• Qualitative: Unstructured interviews usually produce results that cannot be generalised beyond the sample group , but they provide a more in-depth understanding of participants’ perceptions, motivations, and emotions.
• Mixed methods: Despite issues systematically comparing differing types of data, a solely quantitative study would not sufficiently incorporate the lived experience of each participant, while a solely qualitative study would be insufficiently generalisable.

Remember that your aim is not just to describe your methods, but to show how and why you applied them. Again, it’s critical to demonstrate that your research was rigorously conducted and can be replicated.

1. Focus on your objectives and research questions

The methodology section should clearly show why your methods suit your objectives  and convince the reader that you chose the best possible approach to answering your problem statement and research questions .

2. Cite relevant sources

Your methodology can be strengthened by referencing existing research in your field. This can help you to:

• Show that you followed established practice for your type of research
• Discuss how you decided on your approach by evaluating existing research
• Present a novel methodological approach to address a gap in the literature

3. Write for your audience

Consider how much information you need to give, and avoid getting too lengthy. If you are using methods that are standard for your discipline, you probably don’t need to give a lot of background or justification.

Regardless, your methodology should be a clear, well-structured text that makes an argument for your approach, not just a list of technical details and procedures.

Methodology refers to the overarching strategy and rationale of your research. Developing your methodology involves studying the research methods used in your field and the theories or principles that underpin them, in order to choose the approach that best matches your objectives.

Methods are the specific tools and procedures you use to collect and analyse data (e.g. interviews, experiments , surveys , statistical tests ).

In a dissertation or scientific paper, the methodology chapter or methods section comes after the introduction and before the results , discussion and conclusion .

Depending on the length and type of document, you might also include a literature review or theoretical framework before the methodology.

Quantitative research deals with numbers and statistics, while qualitative research deals with words and meanings.

Quantitative methods allow you to test a hypothesis by systematically collecting and analysing data, while qualitative methods allow you to explore ideas and experiences in depth.

A sample is a subset of individuals from a larger population. Sampling means selecting the group that you will actually collect data from in your research.

For example, if you are researching the opinions of students in your university, you could survey a sample of 100 students.

Statistical sampling allows you to test a hypothesis about the characteristics of a population. There are various sampling methods you can use to ensure that your sample is representative of the population as a whole.

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Qualitative Dissertation Methodology A Guide for Research Design and Methods

• Nathan Durdella - California State University, Northridge, USA
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Designing and writing a qualitative dissertation methodology chapter can be done!

Qualitative Dissertation Methodology: A Guide for Research Design and Methods functions as a dissertation advisor to help students construct and write a qualitative methodological framework for their research. Drawing from the challenges author Nathan Durdella has experienced while supervising students, the book breaks down producing the dissertation chapter into smaller pieces and goes through each portion of the methodology process step by step. With a warm and supportive tone, he walks students through the process from the very start, from choosing chairs and developing qualitative support networks to outlining the qualitative chapter and delving into the writing. By the end of the book, students will have completed the most challenging chapter of a qualitative dissertation and laid a strong foundation for the rest of their dissertation work. Corresponding videos featuring the author help concepts come alive for your students. Learn more: Developing Skills in Formulating Qualitative Research Questions Key Skills in Writing a Qualitative Research Proposal

Available with Perusall—an eBook that makes it easier to prepare for class! Perusall is an award-winning eBook platform featuring social annotation tools that allow students and instructors to collaboratively mark up and discuss their SAGE textbook. Backed by research and supported by technological innovations developed at Harvard University, this process of learning through collaborative annotation keeps your students engaged and makes teaching easier and more effective. Learn more .

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The beauty of this text is it demystifies the process of constructing a qualitative dissertation methodology. This is the big hurdle a student must cross to make it to degree completion...Overall the text is a solid all-in-one qualitative research manual for students in applied and social behavioral science fields. And with more pressure being put on institutions to increase their graduation rates, this text could very well help more students earn their doctorate degrees.

KEY FEATURES:

• The book addresses the unique challenges inherent in qualitative research , such as analyzing and interpreting results and ethics and protecting human research participants.
• A section-by-section approach to methodology chapter development allows readers to develop one part of the methodological framework at a time instead focusing on the dissertation as an overwhelming whole.
• Doctoral student examples from real, interdisciplinary dissertations illustrate the variety of traditions and techniques available in qualitative methodology and make a complete dissertation seem attainable.
• “Key Questions to Ask Yourself” and “Questions for Application” ask students to stop and reflect on the concepts in the book and to take what they have learned and apply it to their own research.
• The book follows the timeline of methodology chapter development so readers can organize their work into manageable steps and operate within the conceptual and tactical work of qualitative dissertation methodology writing.
• Templates to draft qualitative dissertation methodology chapter sections and subsections serve as structured guides to frame design and writing.

Sample Materials & Chapters

Chapter 2: Understanding a Dissertation as Qualitative Methodology

Chapter 3: Framing a Dissertation Study Through a Research Tradition

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Tips for a qualitative dissertation

Veronika Williams

17 October 2017

Tips for students

This blog is part of a series for Evidence-Based Health Care MSc students undertaking their dissertations.

Undertaking an MSc dissertation in Evidence-Based Health Care (EBHC) may be your first hands-on experience of doing qualitative research. I chatted to Dr. Veronika Williams, an experienced qualitative researcher, and tutor on the EBHC programme, to find out her top tips for producing a high-quality qualitative EBHC thesis.

1) Make the switch from a quantitative to a qualitative mindset

It’s not just about replacing numbers with words. Doing qualitative research requires you to adopt a different way of seeing and interpreting the world around you. Veronika asks her students to reflect on positivist and interpretivist approaches: If you come from a scientific or medical background, positivism is often the unacknowledged status quo. Be open to considering there are alternative ways to generate and understand knowledge.

2) Reflect on your role

Quantitative research strives to produce “clean” data unbiased by the context in which it was generated.  With qualitative methods, this is neither possible nor desirable.  Students should reflect on how their background and personal views shape the way they collect and analyse their data. This will not only add to the transparency of your work but will also help you interpret your findings.

3)  Don’t forget the theory

Qualitative researchers use theories as a lens through which they understand the world around them. Veronika suggests that students consider the theoretical underpinning to their own research at the earliest stages. You can read an article about why theories are useful in qualitative research  here.

4) Think about depth rather than breadth

Qualitative research is all about developing a deep and insightful understanding of the phenomenon/ concept you are studying. Be realistic about what you can achieve given the time constraints of an MSc.  Veronika suggests that collecting and analysing a smaller dataset well is preferable to producing a superficial, rushed analysis of a larger dataset.

5) Blur the boundaries between data collection, analysis and writing up

Veronika strongly recommends keeping a research diary or using memos to jot down your ideas as your research progresses. Not only do these add to your audit trail, these entries will help contribute to your first draft and the process of moving towards theoretical thinking. Qualitative researchers move back and forward between their dataset and manuscript as their ideas develop. This enriches their understanding and allows emerging theories to be explored.

6) Move beyond the descriptive

When analysing interviews, for example, it can be tempting to think that having coded your transcripts you are nearly there. This is not the case!  You need to move beyond the descriptive codes to conceptual themes and theoretical thinking in order to produce a high-quality thesis.  Veronika warns against falling into the pitfall of thinking writing up is, “Two interviews said this whilst three interviewees said that”.

7) It’s not just about the average experience

When analysing your data, consider the outliers or negative cases, for example, those that found the intervention unacceptable.  Although in the minority, these respondents will often provide more meaningful insight into the phenomenon or concept you are trying to study.

8) Bounce ideas

Veronika recommends sharing your emerging ideas and findings with someone else, maybe with a different background or perspective. This isn’t about getting to the “right answer” rather it offers you the chance to refine your thinking.  Be sure, though, to fully acknowledge their contribution in your thesis.

9) Be selective

In can be a challenge to meet the dissertation word limit.  It won’t be possible to present all the themes generated by your dataset so focus! Use quotes from across your dataset that best encapsulate the themes you are presenting.  Display additional data in the appendix.  For example, Veronika suggests illustrating how you moved from your coding framework to your themes.

10) Don’t panic!

There will be a stage during analysis and write up when it seems undoable.  Unlike quantitative researchers who begin analysis with a clear plan, qualitative research is more of a journey. Everything will fall into place by the end.  Be sure, though, to allow yourself enough time to make sense of the rich data qualitative research generates.

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What is a theoretical framework?

Developing a theoretical framework for your dissertation is one of the key elements of a qualitative research project. Through writing your literature review, you are likely to have identified either a problem that need ‘fixing’ or a gap that your research may begin to fill.

The theoretical framework is your toolbox . In the toolbox are your handy tools: a set of theories, concepts, ideas and hypotheses that you will use to build a solution to the research problem or gap you have identified.

The methodology is the instruction manual: the procedure and steps you have taken, using your chosen tools, to tackle the research problem.

Why do I need a theoretical framework?

Developing a theoretical framework shows that you have thought critically about the different ways to approach your topic, and that you have made a well-reasoned and evidenced decision about which approach will work best. theoretical frameworks are also necessary for solving complex problems or issues from the literature, showing that you have the skills to think creatively and improvise to answer your research questions. they also allow researchers to establish new theories and approaches, that future research may go on to develop., how do i create a theoretical framework for my dissertation.

First, select your tools. You are likely to need a variety of tools in qualitative research – different theories, models or concepts – to help you tackle different parts of your research question.  

When deciding what tools would be best for the job of answering your research questions or problem, explore what existing research in your area has used. You may find that there is a ‘standard toolbox’ for qualitative research in your field that you can borrow from or apply to your own research.

You will need to justify why your chosen tools are best for the job of answering your research questions, at what stage they are most relevant, and how they relate to each other. Some theories or models will neatly fit together and appear in the toolboxes of other researchers. However, you may wish to incorporate a model or idea that is not typical for your research area – the ‘odd one out’ in your toolbox. If this is the case, make sure you justify and account for why it is useful to you, and look for ways that it can be used in partnership with the other tools you are using.

You should also be honest about limitations, or where you need to improvise (for example, if the ‘right’ tool or approach doesn’t exist in your area).

This video from the Skills Centre includes an overview and example of how you might create a theoretical framework for your dissertation:

How do I choose the 'right' approach?

When designing your framework and choosing what to include, it can often be difficult to know if you’ve chosen the ‘right’ approach for your research questions. One way to check this is to look for consistency between your objectives, the literature in your framework, and your overall ethos for the research. This means ensuring that the literature you have used not only contributes to answering your research objectives, but that you also use theories and models that are true to your beliefs as a researcher.

Reflecting on your values and your overall ambition for the project can be a helpful step in making these decisions, as it can help you to fully connect your methodology and methods to your research aims.

Should I reflect on my position as a researcher?

If you feel your position as a researcher has influenced your choice of methods or procedure in any way, the methodology is a good place to reflect on this.  Positionality  acknowledges that no researcher is entirely objective: we are all, to some extent, influenced by prior learning, experiences, knowledge, and personal biases. This is particularly true in qualitative research or practice-based research, where the student is acting as a researcher in their own workplace, where they are otherwise considered a practitioner/professional. It's also important to reflect on your positionality if you belong to the same community as your participants where this is the grounds for their involvement in the research (ie. you are a mature student interviewing other mature learners about their experences in higher education). 

The following questions can help you to reflect on your positionality and gauge whether this is an important section to include in your dissertation (for some people, this section isn’t necessary or relevant):

• How might my personal history influence how I approach the topic?
• How am I positioned in relation to this knowledge? Am I being influenced by prior learning or knowledge from outside of this course?
• How does my gender/social class/ ethnicity/ culture influence my positioning in relation to this topic?
• Do I share any attributes with my participants? Are we part of a s hared community? How might this have influenced our relationship and my role in interviews/observations?
• Am I invested in the outcomes on a personal level? Who is this research for and who will feel the benefits?

One option for qualitative projects is to write an extended literature review. This type of project does not require you to collect any new data. Instead, you should focus on synthesising a broad range of literature to offer a new perspective on a research problem or question.  

The main difference between an extended literature review and a dissertation where primary data is collected, is in the presentation of the methodology, results and discussion sections. This is because extended literature reviews do not actively involve participants or primary data collection, so there is no need to outline a procedure for data collection (the methodology) or to present and interpret ‘data’ (in the form of interview transcripts, numerical data, observations etc.) You will have much more freedom to decide which sections of the dissertation should be combined, and whether new chapters or sections should be added.

Here is an overview of a common structure for an extended literature review:

Introduction

• Provide background information and context to set the ‘backdrop’ for your project.
• Explain the value and relevance of your research in this context. Outline what do you hope to contribute with your dissertation.
• Clarify a specific area of focus.
• Introduce your research aims (or problem) and objectives.

Literature review

You will need to write a short, overview literature review to introduce the main theories, concepts and key research areas that you will explore in your dissertation. This set of texts – which may be theoretical, research-based, practice-based or policies – form your theoretical framework. In other words, by bringing these texts together in the literature review, you are creating a lens that you can then apply to more focused examples or scenarios in your discussion chapters.

Methodology

As you will not be collecting primary data, your methodology will be quite different from a typical dissertation. You will need to set out the process and procedure you used to find and narrow down your literature. This is also known as a search strategy.

Including your search strategy

A search strategy explains how you have narrowed down your literature to identify key studies and areas of focus. This often takes the form of a search strategy table, included as an appendix at the end of the dissertation. If included, this section takes the place of the traditional 'methodology' section.

If you choose to include a search strategy table, you should also give an overview of your reading process in the main body of the dissertation.  Think of this as a chronology of the practical steps you took and your justification for doing so at each stage, such as:

• Your key terms, alternatives and synonyms, and any terms that you chose to exclude.
• Your choice and combination of databases;
• Your inclusion/exclusion criteria, when they were applied and why. This includes filters such as language of publication, date, and country of origin;
• You should also explain which terms you combined to form search phrases and your use of Boolean searching (AND, OR, NOT);
• Your use of citation searching (selecting articles from the bibliography of a chosen journal article to further your search).
• Your use of any search models, such as PICO and SPIDER to help shape your approach.
• Search strategy template A simple template for recording your literature searching. This can be included as an appendix to show your search strategy.

The discussion section of an extended literature review is the most flexible in terms of structure. Think of this section as a series of short case studies or ‘windows’ on your research. In this section you will apply the theoretical framework you formed in the literature review – a combination of theories, models and ideas that explain your approach to the topic – to a series of different examples and scenarios. These are usually presented as separate discussion ‘chapters’ in the dissertation, in an order that you feel best fits your argument.

Think about an order for these discussion sections or chapters that helps to tell the story of your research. One common approach is to structure these sections by common themes or concepts that help to draw your sources together. You might also opt for a chronological structure if your dissertation aims to show change or development over time. Another option is to deliberately show where there is a lack of chronology or narrative across your case studies, by ordering them in a fragmentary order! You will be able to reflect upon the structure of these chapters elsewhere in the dissertation, explaining and defending your decision in the methodology and conclusion.

A summary of your key findings – what you have concluded from your research, and how far you have been able to successfully answer your research questions.

• Recommendations – for improvements to your own study, for future research in the area, and for your field more widely.
• Emphasise your contributions to knowledge and what you have achieved.

Alternative structure

Depending on your research aims, and whether you are working with a case-study type approach (where each section of the dissertation considers a different example or concept through the lens established in your literature review), you might opt for one of the following structures:

Splitting the literature review across different chapters:

This structure allows you to pull apart the traditional literature review, introducing it little by little with each of your themed chapters. This approach works well for dissertations that attempt to show change or difference over time, as the relevant literature for that section or period can be introduced gradually to the reader.

Whichever structure you opt for, remember to explain and justify your approach. A marker will be interested in why you decided on your chosen structure, what it allows you to achieve/brings to the project and what alternatives you considered and rejected in the planning process. Here are some example sentence starters:

In qualitative studies, your results are often presented alongside the discussion, as it is difficult to include this data in a meaningful way without explanation and interpretation. In the dsicussion section, aim to structure your work thematically, moving through the key concepts or ideas that have emerged from your qualitative data. Use extracts from your data collection - interviews, focus groups, observations - to illustrate where these themes are most prominent, and refer back to the sources from your literature review to help draw conclusions. 

Here's an example of how your data could be presented in paragraph format in this section:

Example from  'Reporting and discussing your findings ', Monash University .

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The methods section describes actions taken to investigate a research problem and the rationale for the application of specific procedures or techniques used to identify, select, process, and analyze information applied to understanding the problem, thereby, allowing the reader to critically evaluate a study’s overall validity and reliability. The methodology section of a research paper answers two main questions: How was the data collected or generated? And, how was it analyzed? The writing should be direct and precise and always written in the past tense.

Kallet, Richard H. "How to Write the Methods Section of a Research Paper." Respiratory Care 49 (October 2004): 1229-1232.

Importance of a Good Methodology Section

You must explain how you obtained and analyzed your results for the following reasons:

• Readers need to know how the data was obtained because the method you chose affects the results and, by extension, how you interpreted their significance in the discussion section of your paper.
• Methodology is crucial for any branch of scholarship because an unreliable method produces unreliable results and, as a consequence, undermines the value of your analysis of the findings.
• In most cases, there are a variety of different methods you can choose to investigate a research problem. The methodology section of your paper should clearly articulate the reasons why you have chosen a particular procedure or technique.
• The reader wants to know that the data was collected or generated in a way that is consistent with accepted practice in the field of study. For example, if you are using a multiple choice questionnaire, readers need to know that it offered your respondents a reasonable range of answers to choose from.
• The method must be appropriate to fulfilling the overall aims of the study. For example, you need to ensure that you have a large enough sample size to be able to generalize and make recommendations based upon the findings.
• The methodology should discuss the problems that were anticipated and the steps you took to prevent them from occurring. For any problems that do arise, you must describe the ways in which they were minimized or why these problems do not impact in any meaningful way your interpretation of the findings.
• In the social and behavioral sciences, it is important to always provide sufficient information to allow other researchers to adopt or replicate your methodology. This information is particularly important when a new method has been developed or an innovative use of an existing method is utilized.

Bem, Daryl J. Writing the Empirical Journal Article. Psychology Writing Center. University of Washington; Denscombe, Martyn. The Good Research Guide: For Small-Scale Social Research Projects . 5th edition. Buckingham, UK: Open University Press, 2014; Lunenburg, Frederick C. Writing a Successful Thesis or Dissertation: Tips and Strategies for Students in the Social and Behavioral Sciences . Thousand Oaks, CA: Corwin Press, 2008.

Structure and Writing Style

I.  Groups of Research Methods

There are two main groups of research methods in the social sciences:

• The e mpirical-analytical group approaches the study of social sciences in a similar manner that researchers study the natural sciences . This type of research focuses on objective knowledge, research questions that can be answered yes or no, and operational definitions of variables to be measured. The empirical-analytical group employs deductive reasoning that uses existing theory as a foundation for formulating hypotheses that need to be tested. This approach is focused on explanation.
• The i nterpretative group of methods is focused on understanding phenomenon in a comprehensive, holistic way . Interpretive methods focus on analytically disclosing the meaning-making practices of human subjects [the why, how, or by what means people do what they do], while showing how those practices arrange so that it can be used to generate observable outcomes. Interpretive methods allow you to recognize your connection to the phenomena under investigation. However, the interpretative group requires careful examination of variables because it focuses more on subjective knowledge.

II.  Content

The introduction to your methodology section should begin by restating the research problem and underlying assumptions underpinning your study. This is followed by situating the methods you used to gather, analyze, and process information within the overall “tradition” of your field of study and within the particular research design you have chosen to study the problem. If the method you choose lies outside of the tradition of your field [i.e., your review of the literature demonstrates that the method is not commonly used], provide a justification for how your choice of methods specifically addresses the research problem in ways that have not been utilized in prior studies.

The remainder of your methodology section should describe the following:

• Decisions made in selecting the data you have analyzed or, in the case of qualitative research, the subjects and research setting you have examined,
• Tools and methods used to identify and collect information, and how you identified relevant variables,
• The ways in which you processed the data and the procedures you used to analyze that data, and
• The specific research tools or strategies that you utilized to study the underlying hypothesis and research questions.

In addition, an effectively written methodology section should:

• Introduce the overall methodological approach for investigating your research problem . Is your study qualitative or quantitative or a combination of both (mixed method)? Are you going to take a special approach, such as action research, or a more neutral stance?
• Indicate how the approach fits the overall research design . Your methods for gathering data should have a clear connection to your research problem. In other words, make sure that your methods will actually address the problem. One of the most common deficiencies found in research papers is that the proposed methodology is not suitable to achieving the stated objective of your paper.
• Describe the specific methods of data collection you are going to use , such as, surveys, interviews, questionnaires, observation, archival research. If you are analyzing existing data, such as a data set or archival documents, describe how it was originally created or gathered and by whom. Also be sure to explain how older data is still relevant to investigating the current research problem.
• Explain how you intend to analyze your results . Will you use statistical analysis? Will you use specific theoretical perspectives to help you analyze a text or explain observed behaviors? Describe how you plan to obtain an accurate assessment of relationships, patterns, trends, distributions, and possible contradictions found in the data.
• Provide background and a rationale for methodologies that are unfamiliar for your readers . Very often in the social sciences, research problems and the methods for investigating them require more explanation/rationale than widely accepted rules governing the natural and physical sciences. Be clear and concise in your explanation.
• Provide a justification for subject selection and sampling procedure . For instance, if you propose to conduct interviews, how do you intend to select the sample population? If you are analyzing texts, which texts have you chosen, and why? If you are using statistics, why is this set of data being used? If other data sources exist, explain why the data you chose is most appropriate to addressing the research problem.
• Provide a justification for case study selection . A common method of analyzing research problems in the social sciences is to analyze specific cases. These can be a person, place, event, phenomenon, or other type of subject of analysis that are either examined as a singular topic of in-depth investigation or multiple topics of investigation studied for the purpose of comparing or contrasting findings. In either method, you should explain why a case or cases were chosen and how they specifically relate to the research problem.
• Describe potential limitations . Are there any practical limitations that could affect your data collection? How will you attempt to control for potential confounding variables and errors? If your methodology may lead to problems you can anticipate, state this openly and show why pursuing this methodology outweighs the risk of these problems cropping up.

NOTE :   Once you have written all of the elements of the methods section, subsequent revisions should focus on how to present those elements as clearly and as logically as possibly. The description of how you prepared to study the research problem, how you gathered the data, and the protocol for analyzing the data should be organized chronologically. For clarity, when a large amount of detail must be presented, information should be presented in sub-sections according to topic. If necessary, consider using appendices for raw data.

ANOTHER NOTE : If you are conducting a qualitative analysis of a research problem , the methodology section generally requires a more elaborate description of the methods used as well as an explanation of the processes applied to gathering and analyzing of data than is generally required for studies using quantitative methods. Because you are the primary instrument for generating the data [e.g., through interviews or observations], the process for collecting that data has a significantly greater impact on producing the findings. Therefore, qualitative research requires a more detailed description of the methods used.

YET ANOTHER NOTE :   If your study involves interviews, observations, or other qualitative techniques involving human subjects , you may be required to obtain approval from the university's Office for the Protection of Research Subjects before beginning your research. This is not a common procedure for most undergraduate level student research assignments. However, i f your professor states you need approval, you must include a statement in your methods section that you received official endorsement and adequate informed consent from the office and that there was a clear assessment and minimization of risks to participants and to the university. This statement informs the reader that your study was conducted in an ethical and responsible manner. In some cases, the approval notice is included as an appendix to your paper.

III.  Problems to Avoid

Irrelevant Detail The methodology section of your paper should be thorough but concise. Do not provide any background information that does not directly help the reader understand why a particular method was chosen, how the data was gathered or obtained, and how the data was analyzed in relation to the research problem [note: analyzed, not interpreted! Save how you interpreted the findings for the discussion section]. With this in mind, the page length of your methods section will generally be less than any other section of your paper except the conclusion.

Unnecessary Explanation of Basic Procedures Remember that you are not writing a how-to guide about a particular method. You should make the assumption that readers possess a basic understanding of how to investigate the research problem on their own and, therefore, you do not have to go into great detail about specific methodological procedures. The focus should be on how you applied a method , not on the mechanics of doing a method. An exception to this rule is if you select an unconventional methodological approach; if this is the case, be sure to explain why this approach was chosen and how it enhances the overall process of discovery.

Problem Blindness It is almost a given that you will encounter problems when collecting or generating your data, or, gaps will exist in existing data or archival materials. Do not ignore these problems or pretend they did not occur. Often, documenting how you overcame obstacles can form an interesting part of the methodology. It demonstrates to the reader that you can provide a cogent rationale for the decisions you made to minimize the impact of any problems that arose.

Literature Review Just as the literature review section of your paper provides an overview of sources you have examined while researching a particular topic, the methodology section should cite any sources that informed your choice and application of a particular method [i.e., the choice of a survey should include any citations to the works you used to help construct the survey].

It’s More than Sources of Information! A description of a research study's method should not be confused with a description of the sources of information. Such a list of sources is useful in and of itself, especially if it is accompanied by an explanation about the selection and use of the sources. The description of the project's methodology complements a list of sources in that it sets forth the organization and interpretation of information emanating from those sources.

Azevedo, L.F. et al. "How to Write a Scientific Paper: Writing the Methods Section." Revista Portuguesa de Pneumologia 17 (2011): 232-238; Blair Lorrie. “Choosing a Methodology.” In Writing a Graduate Thesis or Dissertation , Teaching Writing Series. (Rotterdam: Sense Publishers 2016), pp. 49-72; Butin, Dan W. The Education Dissertation A Guide for Practitioner Scholars . Thousand Oaks, CA: Corwin, 2010; Carter, Susan. Structuring Your Research Thesis . New York: Palgrave Macmillan, 2012; Kallet, Richard H. “How to Write the Methods Section of a Research Paper.” Respiratory Care 49 (October 2004):1229-1232; Lunenburg, Frederick C. Writing a Successful Thesis or Dissertation: Tips and Strategies for Students in the Social and Behavioral Sciences . Thousand Oaks, CA: Corwin Press, 2008. Methods Section. The Writer’s Handbook. Writing Center. University of Wisconsin, Madison; Rudestam, Kjell Erik and Rae R. Newton. “The Method Chapter: Describing Your Research Plan.” In Surviving Your Dissertation: A Comprehensive Guide to Content and Process . (Thousand Oaks, Sage Publications, 2015), pp. 87-115; What is Interpretive Research. Institute of Public and International Affairs, University of Utah; Writing the Experimental Report: Methods, Results, and Discussion. The Writing Lab and The OWL. Purdue University; Methods and Materials. The Structure, Format, Content, and Style of a Journal-Style Scientific Paper. Department of Biology. Bates College.

Writing Tip

Statistical Designs and Tests? Do Not Fear Them!

Don't avoid using a quantitative approach to analyzing your research problem just because you fear the idea of applying statistical designs and tests. A qualitative approach, such as conducting interviews or content analysis of archival texts, can yield exciting new insights about a research problem, but it should not be undertaken simply because you have a disdain for running a simple regression. A well designed quantitative research study can often be accomplished in very clear and direct ways, whereas, a similar study of a qualitative nature usually requires considerable time to analyze large volumes of data and a tremendous burden to create new paths for analysis where previously no path associated with your research problem had existed.

To locate data and statistics, GO HERE .

Another Writing Tip

Knowing the Relationship Between Theories and Methods

There can be multiple meaning associated with the term "theories" and the term "methods" in social sciences research. A helpful way to delineate between them is to understand "theories" as representing different ways of characterizing the social world when you research it and "methods" as representing different ways of generating and analyzing data about that social world. Framed in this way, all empirical social sciences research involves theories and methods, whether they are stated explicitly or not. However, while theories and methods are often related, it is important that, as a researcher, you deliberately separate them in order to avoid your theories playing a disproportionate role in shaping what outcomes your chosen methods produce.

Introspectively engage in an ongoing dialectic between the application of theories and methods to help enable you to use the outcomes from your methods to interrogate and develop new theories, or ways of framing conceptually the research problem. This is how scholarship grows and branches out into new intellectual territory.

Reynolds, R. Larry. Ways of Knowing. Alternative Microeconomics . Part 1, Chapter 3. Boise State University; The Theory-Method Relationship. S-Cool Revision. United Kingdom.

Yet Another Writing Tip

Methods and the Methodology

Do not confuse the terms "methods" and "methodology." As Schneider notes, a method refers to the technical steps taken to do research . Descriptions of methods usually include defining and stating why you have chosen specific techniques to investigate a research problem, followed by an outline of the procedures you used to systematically select, gather, and process the data [remember to always save the interpretation of data for the discussion section of your paper].

The methodology refers to a discussion of the underlying reasoning why particular methods were used . This discussion includes describing the theoretical concepts that inform the choice of methods to be applied, placing the choice of methods within the more general nature of academic work, and reviewing its relevance to examining the research problem. The methodology section also includes a thorough review of the methods other scholars have used to study the topic.

Bryman, Alan. "Of Methods and Methodology." Qualitative Research in Organizations and Management: An International Journal 3 (2008): 159-168; Schneider, Florian. “What's in a Methodology: The Difference between Method, Methodology, and Theory…and How to Get the Balance Right?” PoliticsEastAsia.com. Chinese Department, University of Leiden, Netherlands.

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Writing a Methodology for your Dissertation | Complete Guide & Steps

What is a methodology.

The methodology is perhaps the most challenging and laborious part of the dissertation . Essentially, the methodology helps in understanding the broad, philosophical approach behind the methods of research you chose to employ in your study. The research methodology elaborates on the ‘how’ part of your research.

This means that your methodology chapter should clearly state whether you chose to use quantitative or qualitative data collection techniques or a mix of both.

Your research methodology should explain the following:

• What was the purpose of your research?
• What type of research method was used?
• What were the data-collecting methods?
• How did you analyse the data?
• What kind of resources were used in your research?
• Why did you choose these methods?

You will be required to provide justifications as to why you preferred a certain method over the others. If you are trying to figure out exactly how to write methodology or the structure of a methodology for a dissertation, this article will point you in the right direction.

Students must be sure of why they chose a certain research method over another. “I figured out” or “In my opinion” statements will not be an acceptable justification. So, you will need to come up with concrete academic reasons for your selection of research methods.

What are the Standard Contents of a Research Methodology?

The methodology generally acts as a guideline or plan for exactly how you intend to carry out your research. This is especially true for students who must submit their methodology chapter before carrying out the research.

Your methodology should link back to the literature review and clearly state why you chose certain data collection and analysis methods for your research/dissertation project.

The methodology chapter consists of the following:

• Research Design
• Philosophical Approach
• Data Collection Methods
• Research Limitations
• Ethical Considerations (If Any)
• Data Analysis Methods

For those who are submitting their dissertation as a single paper, their methodology should also touch on any modifications they had to make as their work progressed.

However, it is essential to provide academic justifications for all choices made by the researcher.

How to Choose your Dissertation Methodology and Research Design?

The theme of your research methodology chapter should be related to your literature review and research question (s).

You can visit your college or university library to find textbooks and articles that provide information about the commonly employed research methods .

An intensive reading of such books can help you devise your research philosophy and choose the appropriate methods. Any limitations or weaknesses of your chosen research approach should also be explained, as well as the strategies to overcome them.

To research well, you should read well! Read as many research articles (from reputed journals) as you can. Seeing how other researchers use methods in their studies and why will help you justify, in the long run, your own research method(s).

Regardless of the chosen research approach, you will find researchers who either support it or don’t. Use the arguments for and against articulated in the literature to clarify why you decided to choose the selected research design and why the research limitations are irrelevant to your research.

How to Structure your Dissertation Methodology?

The typical structure of the methodology chapter is as follows:

• Research Design And Strategy
• Methods Of Data Collection And Data Analysis
• Ethical Considerations, Reliability , Limitations And Generalisability

In research jargon, generalisability is termed external validity . It means how generalisable your research findings are to other contexts, places, times, people, etc. External validity is expected to be significantly high, especially in quantitative studies.

According to USC-Research Guides (2017) , a research design’s primary function is to enable the researcher to answer the research questions through evidence effectively. Generally, this section will shed light on how you collected your data.

The researcher will have to justify their choice of data collection methods, such as the one that was reviewed, the use of data tools (interviews, phone surveys, questionnaires, observation, online surveys , etc.) and the like.

Moreover, data sampling choice should also be clearly explained with a focus on how you chose the ethnicity, group, profession and age of the participants.

• What type of questions do you intend to ask the respondents?
• How will they help to answer your research questions ?
• How will they help to test the hypothesis of the dissertation?

It is recommended to prepare these questions at the start of your research. You should develop your research problem and questions. This approach can allow the room to change or modify research questions if your data collection methods do not give the desired results.

It’s a good practice to keep referring to your research questions whilst planning or writing the research design section. This will help your reader recall what the research is about; why you have done what you did. Even though this technique is recommended to be applied at the start of every section within a dissertation, it’s especially beneficial in the methodology section.

In short, you will need to make sure that the data you are going to collect relates to the topic you are exploring. The complexity and length of the research design section will vary depending on your academic subject and the scope of your research, but a well-written research design will have the following characteristics:

• It sheds light on alternative research design options and justifies why your chosen design is the best to address the research problem.
• Clearly specifies the research questions that the research aims to address or the hypothesis to validate.
• Explain how the collected data will help address the research problem and discusses your research methodology to collect the data.

Philosophical Approach Behind Writing a Methodology

This will discuss your chosen philosophy to strengthen your research and the research model. Commonly employed philosophies in academia are

• Interpretivism,
• Positivism/Post-Positivism
• Constructivism

There are several other research philosophies that you could adopt.

The choice of philosophy will depend on many factors, including your academic subject and the type and complexity of the research study. Regardless of which philosophy is used, you will be required to make different assumptions about the world.

Once you have chosen your research philosophy, the next step will describe your research context to answer all the questions, including when, where, why, how and what of your research.

Essentially, as a researcher, you will be required to decide whether you will be using a qualitative method, a quantitative method or a mix of both.

Did you know?

Using both qualitative and quantitative methods leads to the use of a mixed-methods approach. This approach also goes by another seldom-used name: eclectic approach.

The process of data collection is different for each method. Typically, you would want to decide whether you will adopt the positivist approach, defining your hypothesis and testing it against reality.

If this is the case, you will be required to take the quantitative approach, collecting numerical data at a large scale (from 30 or more respondents) and testing your hypotheses with this data.

Collecting data from at least 30 respondents/participants ensures reliable statistical analysis . This is especially true for quantitative studies. If the data contains less than 30 responses, it won’t be enough to carry out reliable statistical analyses on such data.

The other option for you would be to base your research on a qualitative approach, which will point you in a direction where you will be investigating broader areas by identifying people’s emotions and perceptions of a subject.

With a qualitative approach, you will have to collect responses from respondents and look at them in all their richness to develop theories about the field you are exploring.

Finally, you can also use a mix of qualitative and quantitative methods (which is becoming increasingly popular among researchers these days). This method is beneficial if you are interested in putting quantitative data into a real-world context or reflecting different perspectives on a subject.

Research philosophy in the ‘research onion.’

Methods of Data Collection and Data Analysis

This section will require you to clearly specify how you gathered the data and briefly discuss the tools you used to analyse it. For example, you may choose to conduct surveys and/or interviews as part of the data collection process.

Similarly, if you used software such as Excel or SPSS to process the data , you will have to justify your software choice. In this section of your methodology chapter , you will also have to explain how you arrived at your findings and how reliable they are.

It is important to note that your readers or supervisor would want to see a correlation between your findings and the hypothesis/research questions you based your study on at the very beginning.

Your supervisor or dissertation research assistant can play a key role in helping you write the methodology chapter according to established research standards. So, keep your supervisor in the loop to get their contributions and recommendations throughout the process.

In this section, you should briefly describe the methods you’ve used to analyse the data you’ve collected.

Qualitative Methods

The qualitative method includes analysing language, images, audio, videos, or any textual data (textual analysis). The following types of methods are used in textual analysis .

Discourse analysis:

Discourse analysis is an essential aspect of studying a language and its uses in day-to-day life.

Content analysis:

It is a method of studying and retrieving meaningful information from documents Thematic analysis:

It’s a method of identifying patterns of themes in the collected information, such as face-to-face interviews, texts, and transcripts.

Example: After collecting the data, it was checked thoroughly to find the missing information. The interviews were transcribed, and textual analysis was conducted. The repetitions of the text, types of colours displayed, and the tone of the speakers was measured.

Quantitative Methods

Quantitative data analysis is used for analysing numerical data. Include the following points:

• The methods of preparing data before analysing it.
• Which statistical test you have used? (one-ended test, two-ended test)
• The type of software you’ve used.

Ethical Considerations, Reliability and Limitations of a Dissertation Methodology

Other important sections of your methodology are:

Ethical Considerations

Always consider how your research will influence other individuals who are beyond the scope of the study. This is especially true for human subjects. As a researcher, you are always expected to make sure that your research and ideas do not harm anyone in any way.Discussion concerning data protection, data handling and data confidentiality will also be included in this brief segment.

• How did you ensure your participants’/respondents’ anonymity and/or confidentiality?
• Did you remove any identifiable markers after conducting the study (post-test stage) so that readers wouldn’t be able to guess the identity of the participant/respondent?
• Was personal information collected according to the purpose of the research? (For instance, asking respondents their age when it wasn’t even relevant in the study). All such ethical considerations need to be mentioned.

Even though there is no established rule to include ethical considerations and limitations within the methodology section, it’s generally recommended to include it in this section, as it makes more sense than including it, say, after the discussions section or within the conclusion.

This is mainly because limitations almost always occur in the methodology stage of research. And ethical considerations need to be taken while sampling, an important aspect of the research methodology.

Here are some examples of ethical issues that you should be mindful of

• Does your research involve participants recalling episodes of suffering and pain?
• Are you trying to find answers to questions considered culturally sensitive either by participants or the readers?
• Are your research, analysis and findings based on a specific location or a group of people?

All such issues should be categorically addressed and a justification provided for your chosen research methodology by highlighting the study’s benefits.

Reliability

Is your research study and findings reliable for other researchers in your field of work? To establish yourself as a reliable researcher, your study should be both authentic and reliable.

Reliability means the extent to which your research can yield similar results if it was replicated in another setting, at a different time, or under different circumstances. If replication occurs and different findings come to light, your (original) research would be deemed unreliable.

Limitations

Good dissertation writers will always acknowledge the limitations of their research study. Limitations in data sampling can decrease your results’ reliability.

A classic example of research limitation is collecting responses from people of a certain age group when you could have targeted a more representative cross-section of the population.Be humble and admit to your own study’s limitations. Doing so makes your referees, editors, supervisors, readers and anyone else involved in the research enterprise aware that you were also aware of the things that limited your study.

Limitations are NOT the same as implications. Sometimes, the two can be confused. Limitations lead to implications, that is, due to a certain factor being absent in the study (limitation) for instance, future research could be carried out in a setting where that factor is present (implication).

Dissertation Methodology Example

At this point, you might have a basic understanding of how to craft a well-written, organised, accurate methodology section for your dissertation. An example might help bring all the aforementioned points home. Here is a dissertation methodology example in pdf to better understand how to write methodology for a dissertation.

Sample Dissertation Methodology

Does your Research Methodology Have the Following?

• Great Research/Sources
• Perfect Language
• Accurate Sources

If not, we can help. Our panel of experts makes sure to keep the 3 pillars of Research Methodology strong.

Types of Methodologies

A scientific or lab-based study.

A methodology section for a scientific study will need to elaborate on reproducibility and meticulousness more than anything else. If your methods have obvious flaws, the readers are not going to be impressed. Therefore, it is important to ensure that your chosen research methodology is vigorous in nature.

Any information related to the procedure, setup and equipment should be clearly stated so other researchers in your field of study can work with the same method in the future if needed.

Variables that are likely to falsify your data must be taken into the equation to avoid ambiguities. It is recommended to present a comprehensive strategy to deal with these variables when gathering and analysing the data and drawing conclusions.

Statistical models employed as part of your scientific study will have to be justified, and so your methodology should include details of those statistical models.

Another scholar in the future might use any aspect of your methodology as the starting point for their research. For example, they might base their research on your methodology but analyse the data using other statistical models. Hence, this is something you should be mindful of.

Behavioural or Social Sciences-Based Dissertation

Like scientific or lab-based research, a behavioural and social sciences methodology needs to be built along the same lines. The chosen methodology should demonstrate reproducibility and firmness so other scholars can use your whole dissertation methodology or a part of it based on their research needs.

But there are additional issues that the researcher must take into consideration when working with human subjects. As a starting point, you will need to decide whether your analysis will be based on qualitative data, quantitative data or mixed-method of research, where qualitative data is used to provide contextual background to quantitative data or the other way around.

Here are some questions for you to consider:

• Will you observe the participants undertaking some activity, ask them to fill out a questionnaire, or record their responses during the interviews ?
• Will you base your research on existing evidence and datasets and avoid working with human subjects?
• What are the length, width, and reach of your data? Define its scope.
• Is the data highly explicit to the location or cultural setting you carried your study in, or can it be generalised to other situations and frameworks (reliability)? What are your reasons and justifications?

While you will be required to demonstrate that you have taken care of the above questions, it is equally important to make sure that you address your research study’s ethical issues side-by-side.

Of course, the first step in that regard will be to obtain formal approval for your research design from the ethics bodies (such as IRBs – institutional review boards), but still, there will be many more issues that could trigger a sense of grief and discomfort among some of the readers.

Humanities and Arts Dissertation Project

The rigour and dependability of the methods of research employed remain undisputed and unquestionable for humanities and arts-based dissertations as well. However, the way you convince your readers of your dissertation’s thoroughness is slightly different.

Unlike social science dissertation or a scientific study, the methodology of dissertations in arts and humanities subjects needs to be directly linked to the literature review regardless of how innovative your dissertation’s topic might be.

For example, you could demonstrate the relationship between A and B to discover a new theoretical background or use existing theories in a new framework.

The methodology section of humanities and arts-based dissertations is less complex, so there might be no need to justify it in detail. Students can achieve a seamless transition from the literature review to the analysis section.

However, like with every other type of research methodology, it is important to provide a detailed justification of your chosen methodology and relate it to the research problem.

Failing to do so could leave some readers unconvinced of your theoretical foundations’ suitability, which could potentially jeopardise your whole research.

Make sure that you are paying attention to and giving enough information about the social and historical background of the theoretical frameworks your research methodology is based on. This is especially important if there is an essential difference of opinion between your research and the research done on the subject in the past.

A justification of why opposing schools of thought disagree and why you still went ahead to use aspects of these schools of thought in your methodology should be clearly presented for the readers to understand how they would support your readings.

A Dissertation in Creative Arts

Some degree programs in the arts allow students to undertake a portfolio of artworks or creative writing rather than produce an extended dissertation research project.However, in practice, your creative research will be required to be submitted along with a comprehensive evaluative paper, including background information and an explanation that hypothesises your innovative exercise.

While this might seem like an easy thing to do, critical evaluation of someone’s work is highly complex and notorious in nature. This further reinforces the argument of developing a rigorous methodology and adhering to it.

As a scholar, you will be expected to showcase the ability to critically analyse your methodology and show that you are capable of critically evaluating your own creative work.Such an approach will help you justify your method of creating the work, which will give the readers the impression that your research is grounded in theory.

What to Avoid in Methodology?

All chapters of a dissertation paper are interconnected. This means that there will undoubtedly be some information that would overlap between the different chapters of the dissertation .

For example, some of the text material may seem appropriate to both the literature review and methodology sections; you might even end up moving information from pillar to post between different chapters as you edit and improve your dissertation .

However, make sure that you are not making the following a part of your dissertation methodology, even though it may seem appropriate to fit them in there:

A Long Review of Methods Employed by Previous Researchers

It might seem relevant to include details of the models your dissertation methodology is based on. However, a detailed review of models and precedents used by other scholars and theorists will better fit in the literature review chapter, which you can link back to. This will help the readers understand why you decided to go in favour of or against a certain tactic.

Unnecessary Details Readers Might Not be Interested In

There is absolutely no need to provide extensive details of things like lab equipment and experiment procedures. Having such information in the methodology chapter would discourage some readers who might not be interested in your equipment, setup, lab environment, etc.

Your aim as the author of the document will be to retain the readers’ interest and make the methodology chapter as readable as possible.

While it is important to get all the information relating to how others can reproduce your experiment, it is equally important to ensure your methodology section isn’t unnecessarily long. Again, additional information is better to be placed within the appendices chapter.

The methodology is not the section to provide raw data, even if you are only discussing the data collection process. All such information should be moved to the appendices section.

Even if you feel some finding or numerical data is crucial to be presented within the methodology section, you can, at most, make brief comments about such data. Its discussion, however, is only allowed in the discussions section .

What Makes your Methodology Stand Out?

The factors which can determine if your dissertation methodology is ‘great’ depend on many factors, including the level of study you are currently enrolled in.

Undergraduate dissertations are, of course, less complex and less demanding. At most universities in the UK, undergraduate students are required to exhibit the ability to conduct thorough research as they engage for the first time with theoretical and conceptual frameworks in their chosen research area.

As an undergraduate student, you will be expected to showcase the capacity to reproduce what you have learnt from theorists in your academic subject, transform your leanings into a methodology that would help you address the research problem, and test the research hypothesis, as mentioned in the introduction chapter.

A great undergraduate-level dissertation will incorporate different schools of thought and make a valuable contribution to existing knowledge. However, in general, undergraduate-level dissertations’ focus should be to show thorough desk-based and independent research skills.

Postgraduate dissertation papers are much more compound and challenging because they are expected to make a substantial contribution to existing knowledge.

Depending on the academic institute, some postgraduate students are even required to develop a project published by leading academic journals as an approval of their research skills.

It is important to recognise the importance of a postgraduate dissertation towards building your professional career, especially if your work is considered impactful in your area of study and receives citations from multiple scholars, enhancing your reputation in academic communities.

Even if some academics cite your literature review and conclusion in their own work, it is a well-known fact that your methodology framework will result in many more citations regardless of your academic subject.

Other scholars and researchers in your area of study are likely to give much more value to a well-crafted methodology, especially one they can use as the starting point for their own research.

Of course, they can alter, refine and enhance your methodology in one way or another. They can even apply your methodological framework to a new data set or apply it in a completely new situation that is irrelevant to your work.

Finally, postgraduate dissertations are expected to be highly convincing and demonstrate in-depth engagement. They should be reproducible and show rigour, so the findings and conclusions can be regarded as authentic and reliable among scientific and academic communities.

The methodology is the door to success when it comes to dissertation projects. An original methodology that takes into consideration all aspects of research is likely to have an impact on the field of study.

As a postgraduate student, you should ask yourself, Is my dissertation methodology reproducible and transferable? Producing a methodology that others can reproduce in the future is as important as answering research questions .

The methodology chapter can either make or break the grade of your research/dissertation paper. It’s one of the research elements that leave a memorable impression on your readers. So, it would help if you took your time when it comes to choosing the right design and philosophical approach for your research.

Always use authentic academic sources and discuss your plans in detail with your supervisor if you believe your research design or approach has flaws in it.

Did this article help you learn how to write a dissertation methodology and how to structure a dissertation methodology? Let us know in your comments.

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Dissertations 4: methodology: methods.

• Introduction & Philosophy
• Methodology

Primary & Secondary Sources, Primary & Secondary Data

When describing your research methods, you can start by stating what kind of secondary and, if applicable, primary sources you used in your research. Explain why you chose such sources, how well they served your research, and identify possible issues encountered using these sources.  

Definitions  

There is some confusion on the use of the terms primary and secondary sources, and primary and secondary data. The confusion is also due to disciplinary differences (Lombard 2010). Whilst you are advised to consult the research methods literature in your field, we can generalise as follows:  

Secondary sources 

Secondary sources normally include the literature (books and articles) with the experts' findings, analysis and discussions on a certain topic (Cottrell, 2014, p123). Secondary sources often interpret primary sources.  

Primary sources 

Primary sources are "first-hand" information such as raw data, statistics, interviews, surveys, law statutes and law cases. Even literary texts, pictures and films can be primary sources if they are the object of research (rather than, for example, documentaries reporting on something else, in which case they would be secondary sources). The distinction between primary and secondary sources sometimes lies on the use you make of them (Cottrell, 2014, p123). 

Primary data 

Primary data are data (primary sources) you directly obtained through your empirical work (Saunders, Lewis and Thornhill 2015, p316). 

Secondary data 

Secondary data are data (primary sources) that were originally collected by someone else (Saunders, Lewis and Thornhill 2015, p316).   

Comparison between primary and secondary data   

Use  

Virtually all research will use secondary sources, at least as background information. 

Often, especially at the postgraduate level, it will also use primary sources - secondary and/or primary data. The engagement with primary sources is generally appreciated, as less reliant on others' interpretations, and closer to 'facts'. 

The use of primary data, as opposed to secondary data, demonstrates the researcher's effort to do empirical work and find evidence to answer her specific research question and fulfill her specific research objectives. Thus, primary data contribute to the originality of the research.    

Ultimately, you should state in this section of the methodology: 

What sources and data you are using and why (how are they going to help you answer the research question and/or test the hypothesis. 

If using primary data, why you employed certain strategies to collect them. 

What the advantages and disadvantages of your strategies to collect the data (also refer to the research in you field and research methods literature). 

Quantitative, Qualitative & Mixed Methods

The methodology chapter should reference your use of quantitative research, qualitative research and/or mixed methods. The following is a description of each along with their advantages and disadvantages. 

Quantitative research 

Quantitative research uses numerical data (quantities) deriving, for example, from experiments, closed questions in surveys, questionnaires, structured interviews or published data sets (Cottrell, 2014, p93). It normally processes and analyses this data using quantitative analysis techniques like tables, graphs and statistics to explore, present and examine relationships and trends within the data (Saunders, Lewis and Thornhill, 2015, p496). 

Qualitative research  

Qualitative research is generally undertaken to study human behaviour and psyche. It uses methods like in-depth case studies, open-ended survey questions, unstructured interviews, focus groups, or unstructured observations (Cottrell, 2014, p93). The nature of the data is subjective, and also the analysis of the researcher involves a degree of subjective interpretation. Subjectivity can be controlled for in the research design, or has to be acknowledged as a feature of the research. Subject-specific books on (qualitative) research methods offer guidance on such research designs.  

Mixed methods 

Mixed-method approaches combine both qualitative and quantitative methods, and therefore combine the strengths of both types of research. Mixed methods have gained popularity in recent years.  

When undertaking mixed-methods research you can collect the qualitative and quantitative data either concurrently or sequentially. If sequentially, you can for example, start with a few semi-structured interviews, providing qualitative insights, and then design a questionnaire to obtain quantitative evidence that your qualitative findings can also apply to a wider population (Specht, 2019, p138). 

Ultimately, your methodology chapter should state: 

Whether you used quantitative research, qualitative research or mixed methods. 

Why you chose such methods (and refer to research method sources). 

Why you rejected other methods. 

How well the method served your research. 

The problems or limitations you encountered. 

Doug Specht, Senior Lecturer at the Westminster School of Media and Communication, explains mixed methods research in the following video:

LinkedIn Learning Video on Academic Research Foundations: Quantitative

The video covers the characteristics of quantitative research, and explains how to approach different parts of the research process, such as creating a solid research question and developing a literature review. He goes over the elements of a study, explains how to collect and analyze data, and shows how to present your data in written and numeric form.

Link to quantitative research video

Some Types of Methods

There are several methods you can use to get primary data. To reiterate, the choice of the methods should depend on your research question/hypothesis. 

Whatever methods you will use, you will need to consider: 

why did you choose one technique over another? What were the advantages and disadvantages of the technique you chose? 

what was the size of your sample? Who made up your sample? How did you select your sample population? Why did you choose that particular sampling strategy?) 

ethical considerations (see also tab...)  

safety considerations  

validity  

feasibility  

recording  

procedure of the research (see box procedural method...).  

Check Stella Cottrell's book  Dissertations and Project Reports: A Step by Step Guide  for some succinct yet comprehensive information on most methods (the following account draws mostly on her work). Check a research methods book in your discipline for more specific guidance.  

Experiments 

Experiments are useful to investigate cause and effect, when the variables can be tightly controlled. They can test a theory or hypothesis in controlled conditions. Experiments do not prove or disprove an hypothesis, instead they support or not support an hypothesis. When using the empirical and inductive method it is not possible to achieve conclusive results. The results may only be valid until falsified by other experiments and observations. 

For more information on Scientific Method, click here . 

Observations 

Observational methods are useful for in-depth analyses of behaviours in people, animals, organisations, events or phenomena. They can test a theory or products in real life or simulated settings. They generally a qualitative research method.  

Questionnaires and surveys 

Questionnaires and surveys are useful to gain opinions, attitudes, preferences, understandings on certain matters. They can provide quantitative data that can be collated systematically; qualitative data, if they include opportunities for open-ended responses; or both qualitative and quantitative elements. 

Interviews  

Interviews are useful to gain rich, qualitative information about individuals' experiences, attitudes or perspectives. With interviews you can follow up immediately on responses for clarification or further details. There are three main types of interviews: structured (following a strict pattern of questions, which expect short answers), semi-structured (following a list of questions, with the opportunity to follow up the answers with improvised questions), and unstructured (following a short list of broad questions, where the respondent can lead more the conversation) (Specht, 2019, p142). 

This short video on qualitative interviews discusses best practices and covers qualitative interview design, preparation and data collection methods. 

Focus groups   

In this case, a group of people (normally, 4-12) is gathered for an interview where the interviewer asks questions to such group of participants. Group interactions and discussions can be highly productive, but the researcher has to beware of the group effect, whereby certain participants and views dominate the interview (Saunders, Lewis and Thornhill 2015, p419). The researcher can try to minimise this by encouraging involvement of all participants and promoting a multiplicity of views. 

This video focuses on strategies for conducting research using focus groups.  

Check out the guidance on online focus groups by Aliaksandr Herasimenka, which is attached at the bottom of this text box. 

Case study 

Case studies are often a convenient way to narrow the focus of your research by studying how a theory or literature fares with regard to a specific person, group, organisation, event or other type of entity or phenomenon you identify. Case studies can be researched using other methods, including those described in this section. Case studies give in-depth insights on the particular reality that has been examined, but may not be representative of what happens in general, they may not be generalisable, and may not be relevant to other contexts. These limitations have to be acknowledged by the researcher.     

Content analysis 

Content analysis consists in the study of words or images within a text. In its broad definition, texts include books, articles, essays, historical documents, speeches, conversations, advertising, interviews, social media posts, films, theatre, paintings or other visuals. Content analysis can be quantitative (e.g. word frequency) or qualitative (e.g. analysing intention and implications of the communication). It can detect propaganda, identify intentions of writers, and can see differences in types of communication (Specht, 2019, p146). Check this page on collecting, cleaning and visualising Twitter data.

Extra links and resources:  

Research Methods  

A clear and comprehensive overview of research methods by Emerald Publishing. It includes: crowdsourcing as a research tool; mixed methods research; case study; discourse analysis; ground theory; repertory grid; ethnographic method and participant observation; interviews; focus group; action research; analysis of qualitative data; survey design; questionnaires; statistics; experiments; empirical research; literature review; secondary data and archival materials; data collection. 

Doing your dissertation during the COVID-19 pandemic  

Resources providing guidance on doing dissertation research during the pandemic: Online research methods; Secondary data sources; Webinars, conferences and podcasts; 

• Virtual Focus Groups Guidance on managing virtual focus groups

5 Minute Methods Videos

The following are a series of useful videos that introduce research methods in five minutes. These resources have been produced by lecturers and students with the University of Westminster's School of Media and Communication. 

Case Study Research

Research Ethics

Quantitative Content Analysis 

Sequential Analysis 

Qualitative Content Analysis 

Thematic Analysis 

Social Media Research 

Mixed Method Research 

Procedural Method

In this part, provide an accurate, detailed account of the methods and procedures that were used in the study or the experiment (if applicable!). 

Include specifics about participants, sample, materials, design and methods. 

If the research involves human subjects, then include a detailed description of who and how many participated along with how the participants were selected.  

Describe all materials used for the study, including equipment, written materials and testing instruments. 

Identify the study's design and any variables or controls employed. 

Write out the steps in the order that they were completed. 

Indicate what participants were asked to do, how measurements were taken and any calculations made to raw data collected. 

Specify statistical techniques applied to the data to reach your conclusions. 

Provide evidence that you incorporated rigor into your research. This is the quality of being thorough and accurate and considers the logic behind your research design. 

Highlight any drawbacks that may have limited your ability to conduct your research thoroughly. 

You have to provide details to allow others to replicate the experiment and/or verify the data, to test the validity of the research. 

Bibliography

Cottrell, S. (2014). Dissertations and project reports: a step by step guide. Hampshire, England: Palgrave Macmillan.

Lombard, E. (2010). Primary and secondary sources.  The Journal of Academic Librarianship , 36(3), 250-253

Saunders, M.N.K., Lewis, P. and Thornhill, A. (2015).  Research Methods for Business Students.  New York: Pearson Education. 

Specht, D. (2019).  The Media And Communications Study Skills Student Guide . London: University of Westminster Press.  

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What Is a Dissertation Methodology?

How to choose your methodology, final thoughts, how to write your dissertation methodology.

Updated September 30, 2021

Due to the complexities of the different research methods, writing your dissertation methodology can often be the most challenging and time-consuming part of your postgraduate dissertation .

This article focuses on the importance of writing a good PhD or master's dissertation methodology – and how to achieve this.

A postgraduate dissertation (or thesis) is usually formed of several detailed sections, including:

Abstract – A summary of your research topic.

Introduction – Provides background information on your topic, putting it into context. You will also confirm the main focus of your study, explain why it will add value to your area of interest and specify your key objectives.

Literature Review – A critical review of literature that relates to your chosen research topic. You will also need to identify which gap in the literature your study aims to address.

Methodology – Focuses on the research methods used within your research.

Results – Used to report on your main findings and how these relate to your research question.

Conclusion – Used to confirm the answer to your main research question, reflect on the research process and offer recommendations on future research.

The dissertation methodology forms the skeleton of any research project. It provides the reader with a clear outline of the methods you decided to use when carrying out your research.

By studying your dissertation methodology, the reader will be able to assess your research in terms of its validity and reliability.

In line with the outline given above, the methodology chapter usually appears after the literature review . Your methodology should be closely linked to the research that you conducted as part of this review, as well as the questions you aim to answer through your research and analysis.

Taking the time to find out about the different types of research available to you will allow you to identify any potential drawbacks to the method you have chosen to use. You should then be able to make allowances or adjustments to address these when it comes to carrying out your research.

Choosing your methodology will largely depend on the discipline of the qualification you are studying for and the question your dissertation will seek to answer. In most cases, you will use quantitative or qualitative research methods, although some projects will benefit from using a combination of both.

Quantitative research methods are used to gather numerical information. This research method is particularly useful if you are seeking to count, categorise, measure or identify patterns in data. To collect quantitative data, you might choose to conduct experiments, tests or surveys.

Qualitative research methods are used to gather non-statistical data. Instead of using numbers to create charts or graphs, you will need to categorise the information according to identifiers. This research method is most useful if you are seeking to develop a hypothesis. To collect qualitative data, you might choose to conduct focus groups, interviews or observations.

What to Include in Your Dissertation Methodology

Below is a dissertation methodology example to show you what information to include:

You will need to reiterate your research topic or question and give an overview of how you plan to investigate this. If there were any ethical or philosophical considerations to be made, give details.

For example, you may have sought informed consent from the people taking part in interviews or surveys.

Outline of the Methods Chosen

Confirm whether you have chosen to use quantitative research, qualitative research or a combination of both.

When choosing between qualitative and quantitative research methods, you will need to carry out initial literature and textbook research to establish the standard research methods that are normally used within your chosen area of research.

If you are not sure where to start, you could visit the library at your college or university and ask one of the librarians to help you to identify the most relevant texts.

Explanation of the Methods Chosen

Explain your rationale for selecting your chosen research methods. You should also give an overview of why these were more appropriate than using another research method.

Think about where and when the research took place and who was involved. For example, this might include information on the venue used for interviews or focus groups, dates and timescales, and whether participants were part of a particular demographic group.

Here are some examples of the type of information you may wish to include:

Qualitative Research Methods

Personal observations – Where and when did you conduct the observations? Who did you observe? Were they part of a particular community or group? How long did each observation take? How did you record your findings – did you collect audio recordings, video footage or written observations?

Focus groups – Where and when did the focus group take place? Who was involved? How were they selected? How many people took part? Were the questions asked structured, unstructured or semi-structured? Remember to include a copy of the questions that were used as an appendix.

Interviews – Where and when did the interviews take place? Who took part? How did you select the participants? What type of questions did you ask? How did you record your findings? Remember to include a copy of the questions that were used as an appendix.

The researcher’s objective was to find out customer perceptions on improving the product range currently offered by Company Y. Semi-structured interviews were held with 15 returning customers from the key target demographic for Company Y (18- to 35-year-olds). For research purposes, a returning customer was defined as somebody who purchased products from Company Y at least two times per week during the past three months. The interviews were held in an office in the staff area of the retail premises. Each interview lasted approximately 25 minutes. Responses were recorded through note-taking as none of the respondents wished to give their consent to be filmed.

Quantitative Research Methods

Existing information or data – What were the sources of the material used? How did you select material? Did you only use data published within a particular time frame?

Experiments – What tools or equipment did you use? What techniques were required? Note that when conducting experiments, it is particularly important to provide enough information to allow another researcher to conduct the experiment and obtain the same results.

Surveys – Were respondents asked to answer multiple-choice questions or complete free-text fields? How many questions were used? How long were people given to answer all of the questions? What were the demographics of the participants? Remember to include a copy of the survey in the appendices.

The survey was made up of 10 multiple-choice questions and 5 questions to be rated using a 5-point Lickert scale. The objective was to have 250 customers of Company Z complete the survey at the Company Z HQ between 1st and 5th February 2019, between the hours of 12 p.m. and 5 p.m. For research purposes, a customer was defined as any person who had purchased a product from Company Z during 2018. Customers completing the survey were allowed a maximum of 10 minutes to answer all of the questions. 200 customers responded, however not all of the surveys were completed in full, so only 150 survey results were able to be used in the data analysis.

How Was the Data Analysed?

If you have chosen to use quantitative research methods, you will need to prepare the data before analysing it – for example, you will need to check for variables, missing data and outliers. If you have used computer software to aid with analysis, information on this should also be included.

For qualitative data, you will need to categorise and code the ideas and themes that are identified from the raw data. You may also need to use techniques such as narrative analysis or discourse analysis to interpret the meaning behind responses given.

What Materials and Equipment Were Used During the Research?

This could include anything from laboratory equipment used in a scientific experiment to computer software used to analyse the results.

Were There Any Hurdles or Difficulties Faced During the Research?

If so, what were they and how did you manage to overcome them? This could be anything from difficulties in finding participants, problems obtaining consent or a shortage of the required resources needed to conduct a scientific experiment.

This paragraph should be used to evaluate the research you have conducted and justify your reasons for choosing this approach.

You do not need to go into great detail, as you will present and discuss your results in-depth within your dissertation’s ‘Results’ section.

You will need to briefly explain whether your results were conclusive, whether there were any variables and whether your choice of methodology was effective in practice.

Tips for Writing Your Dissertation Methodology

The objective for the methodology is not only to describe the methods that you used for your research. You will also need to demonstrate why you chose to use them and how you applied them.

The key point is to show that your research was conducted meticulously.

Try to keep your writing style concise and clear; this will ensure that it is easy for the reader to understand and digest.

Here are five top tips to consider when writing your dissertation methodology:

1. Look at Other Methodology Sections

Ask your supervisor to provide you with a few different examples of previously written dissertations. Reading through methodologies that have been written by past students will give you a good idea of what your finished methodology section should look like.

2. Plan Your Structure

Whichever research methods you have chosen to use, your dissertation methodology should be a clearly structured, well written section that gives a strong and justified argument for your chosen research methods.

You may wish to use headings such as:

• Research methods
• Explanation of research methods chosen
• Data analysis and references

Once you have drafted an outline, ask your supervisor for advice on whether there is anything you have missed and whether your structure looks logical.

3. Consider Your Audience

When writing your methodology, have regard for the people who are likely to be reading it. For example, if you have chosen to use research methods that are commonly chosen within your area of research or discipline, there is no need to give a great deal of justification or background information.

If you decide to use a less popular approach, it is advisable to give much more detailed information on how and why you chose to use this method.

4. Remain Focused on Your Aims and Research Questions

Your dissertation methodology should give a clear indication as to why the research methods you have chosen are suitable for the aims of your research.

When writing your dissertation methodology, ensure that you link your research choices back to the overall aims and objectives of your dissertation. To help you to remain focused, it can be helpful to include a clear definition of the question you are aiming to answer at the start of your methodology section.

5. Refer to Any Obstacles or Difficulties That You Dealt With

If you faced any problems during the data collection or analysis phases, use the methodology section to talk about what you did to address these issues and minimise the impact.

Whether you are completing a PhD or master's degree, writing your thesis or dissertation methodology is often considered to be the most difficult and time-consuming part of completing your major research project.

The key to success when writing a methodology section is to have a clear structure. Remember, the purpose of the methodology section of your research project is to ensure that the reader has a full understanding of the methods you have chosen.

You should use your methodology section to provide clear justification as to why you have chosen a particular research method instead of other potential methods. Avoid referring to your personal opinions, thoughts or interests within your methodology; keep the information that you include factual and ensure that everything is backed up by appropriate academic references.

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Or explore the Postgraduate / PHD sections.