market research supervisor job description

How to Be Market Research Supervisor - Job Description, Skills, and Interview Questions

• How to Become
• Job Descriptions
• Skill & Competencies
• Common Tools
• Professional Organizations

Steps How to Become

• Earn a Bachelor’s Degree. To become a market research supervisor, you need to have a bachelor’s degree in a field related to marketing, business, statistics, or economics.
• Gain Relevant Experience. Most employers require market research supervisors to have at least three years of experience in market research. You may want to consider internships or entry-level positions in market research before applying for a supervisory role.
• Get Certified. Many employers prefer candidates who have a professional certification in market research or a related field. Consider taking a certification exam from the Institute for Market Research or the American Marketing Association to demonstrate your knowledge and skills.
• Pursue Advanced Education. Earning an advanced degree, such as a master’s in business administration or market research, can help set you apart from other applicants and open up more opportunities in the field.
• Develop Leadership Skills. As a market research supervisor, you will lead teams of researchers and analysts. Take courses or workshops in project management, communication, and leadership to demonstrate your ability to manage and motivate others.

In order to stay updated and capable as a Research Supervisor, it is essential to stay informed about the latest trends and developments in the research industry. This can be done by regularly reading industry publications, attending conferences and seminars, and networking with other research professionals. Keeping up-to-date with research technologies, methods, and tools is also important in order to stay competitive.

By keeping up with the newest developments, Research Supervisors can ensure their teams and projects are equipped with the most effective research strategies and techniques. staying abreast of changing regulations and policy is essential for research supervisors to ensure compliance and ethical standards are met. staying knowledgeable and informed will help research supervisors maintain their capability and success in the industry.

You may want to check Market Research Coordinator , Market Planning Analyst , and Market Segment Manager for alternative.

Job Description

• Design and implement market research projects.
• Monitor and analyze market trends and results.
• Develop and manage research budgets.
• Develop questionnaires, survey instruments, and other data collection methods.
• Interpret and report survey and market research data.
• Provide strategic direction to research team members.
• Establish market research objectives and plans.
• Liaise with marketing, product, and sales teams to ensure research objectives are met.
• Identify and evaluate new research methods, technologies, and techniques.
• Develop customized databases and reports.
• Monitor industry trends and developments.
• Analyze customer feedback data.
• Prepare presentations, summaries, and other documents to communicate research results.
• Manage external research vendors and other resources.

Skills and Competencies to Have

• Market Research Methodology – Knowledge of the various research methods used to gather market insights.
• Data Analysis – Ability to analyze and interpret market research data.
• Communication Skills – Skill in communicating research results clearly and concisely.
• Project Management – Ability to manage multiple projects simultaneously and meet deadlines.
• Problem Solving – Ability to identify problems and develop creative solutions.
• Strategic Thinking – Ability to identify trends, anticipate customer needs, and develop strategies for success.
• Leadership – Ability to inspire and motivate team members to achieve desired results.
• Interpersonal Skills – Ability to develop strong relationships with stakeholders and customers.
• Budget Management – Skill in managing and allocating market research budget resources.
• Technology Proficiency – Knowledge of market research software and applications.

Good research supervisors are invaluable to any organization because they possess a wide range of skills and knowledge that allow them to effectively carry out research projects. One of the most important skills that they must have is the ability to analyze data. They must be able to interpret the information collected, identify trends and patterns, and create reports that are useful and actionable.

A research supervisor should also be able to communicate their findings clearly and effectively to the rest of the team. Furthermore, they should be able to assess the impact of the research on the organization and make recommendations for how it should be used. This requires strong problem solving and critical thinking skills, as well as the ability to use both qualitative and quantitative methods to draw meaningful conclusions.

Finally, research supervisors must be able to manage their team, delegate tasks, and maintain a good working environment in order to ensure that research projects are completed on time and within budget. All of these skills are essential for a successful research supervisor and are necessary for any organization to make the most of its research projects.

Market Intelligence Specialist , Market Research Scientist , and Market Risk Analyst are related jobs you may like.

Frequent Interview Questions

• How have you managed market research projects in the past?
• What processes and tools do you use to monitor market trends?
• What strategies have you used to collect and analyze customer data?
• How do you evaluate the success of a research project?
• How do you handle conflicting objectives when managing research projects?
• Describe a situation where you had to make quick decisions based on market research data.
• What experience do you have working with external vendors or clients?
• Describe a time when you had to present difficult or unpopular conclusions to stakeholders.
• How have you leveraged technology to enhance the impact of your research?
• What strategies have you employed to ensure that research data is always accurate and up-to-date?

Common Tools in Industry

• Survey Tools. These are software programs designed to create and manage surveys and collect responses from participants. Example: SurveyMonkey.
• Qualitative Research Tools. These are tools used to conduct qualitative research, such as focus groups, interviews, and observations. Example: FocusVision.
• Data Collection Tools. These are programs used to capture and store data from primary or secondary sources. Example: Google Forms.
• Analysis Tools. These are programs used to analyze data and draw insights from it. Example: Excel.
• Reporting Tools. These are programs used to create visual reports that can be shared with other stakeholders. Example: Tableau.

Professional Organizations to Know

• The American Marketing Association (AMA)
• The Marketing Research Association (MRA)
• The Insights Association
• The Qualitative Research Consultants Association (QRCA)
• The Advertising Research Foundation (ARF)
• The European Society for Opinion and Market Research (ESOMAR)
• The International Association for Research Quality Assurance (IARQA)
• The World Association for Public Opinion Research (WAPOR)
• The American Association of Public Opinion Research (AAPOR)
• The Society for Market Research Professionals (SMRP)

We also have Market Research Director , Market Research Executive , and Market Insights Manager jobs reports.

Common Important Terms

• Market Research. The process of gathering and analyzing data about a particular market, such as consumer trends, market size and competitive landscape, to help inform business decisions.
• Market Intelligence. Information about the competitive landscape, customer preferences and market trends that can be used to inform decision-making.
• Primary Research. Data gathered from direct sources, such as surveys and interviews, rather than secondary sources like published reports or online searches.
• Secondary Research. Data collected from published reports and other sources, rather than primary sources.
• Qualitative Research. Research that involves the gathering of subjective data, such as opinions, beliefs, and preferences.
• Quantitative Research. Research that involves the gathering of objective data, such as numbers and percentages.
• Focus Group. A group of people gathered together to discuss a specific topic or product in order to gain insights into consumer behavior.
• Questionnaire. A set of written questions used to gather information from respondents.

Frequently Asked Questions

What are the responsibilities of a market research supervisor.

The primary responsibilities of a Market Research Supervisor include developing and managing market research projects, analyzing data, and providing insights and recommendations to help inform business decisions. They may also be responsible for budgeting, client communication, and sales forecasting.

What qualifications are required for a Market Research Supervisor?

A Market Research Supervisor should have a Bachelor's degree in a related field, such as market research, statistics, economics, or business administration. They should also have extensive experience in market research, as well as strong analytical and problem-solving skills.

How much does a Market Research Supervisor earn?

According to PayScale, the average salary for a Market Research Supervisor is $60,927 per year.

What type of environment does a Market Research Supervisor work in?

Market Research Supervisors typically work in office environments where they can collaborate with other team members and managers. They may also work remotely or in client offices.

What is the job outlook for Market Research Supervisors?

The job outlook for Market Research Supervisors is positive. According to the U.S. Bureau of Labor Statistics, the employment of market research analysts is projected to grow 19 percent from 2019 to 2029, much faster than the average for all occupations.

What are jobs related with Market Research Supervisor?

• Market Resource Manager
• Market Intelligence Analyst
• Market Development Manager
• Market Research Intern
• Market Research Consultant
• Market Access Manager
• Market Pricing Analyst
• Market Research Associate
• Market Account Manager
• Market Research Manager

Web Resources

• Marketing Research, MS | Michigan State University online.msu.edu
• Market Research | Ohio University www.ohio.edu
• What Does a Market Researcher Do? | Become a Market Researcher appliedeconomics.bc.edu

How to Become a Market Research Supervisor

Step 1: Understand the job description and responsibilities of a Market Research Supervisor

What does a market research supervisor do.

A Market Research Supervisor supervises activities in the market research department. Ensures appropriate use of analytic techniques to determine demand for products and services. Being a Market Research Supervisor interprets and predicts consumer trends, formulates research and development proposals, and monitors research projects. May require a bachelor's degree. Additionally, Market Research Supervisor typically reports to a manager. The Market Research Supervisor supervises a group of primarily para-professional level staffs. May also be a level above a supervisor within high volume administrative/production environments. Makes day-to-day decisions within or for a group/small department. Has some authority for personnel actions. To be a Market Research Supervisor typically requires 3-5 years experience in the related area as an individual contributor. Thorough knowledge of functional area and department processes.

Instead of blindly developing products, goods, or services, most companies heavily research how those products will fit into the marketplace, and what factors can improve their impact.

To spearhead these efforts, market research supervisors provide guidance and analytical problem-solving skills to research teams.

Read on to learn how these professionals lead their researchers to dig through market data and provide marketing managers with crucial information that drives sales.

While market research supervisors have much in common with market research managers, their position is much more “hands on” with the research team.

The market research supervisor ensures that all team members are following research strategies accurately, and helps develop new research methods to increase effectiveness.

Step 2: Learn best tips to become a Market Research Supervisor

Best tips for those who want to become a market research supervisor.

Here are some tips to become a Market Research Supervisor.

Step 3: View best colleges and universities for Market Research Supervisor

Best colleges and universities for market research supervisor.

• Butler University
• Carroll College
• Cooper Union
• High Point University
• Princeton University
• Providence College

Step 4: Think about whether is it worth to be a Market Research Supervisor

Is being a market research supervisor worth it.

Conduct market research projects from design to analysis to final report independently.

You will be responsible for managing a team of Research Associates in the Research practice and it will provide you the opportunity to help institutional….

Reporting to the Production Manager, as a supervisor in succession you will learn and develop the following.

Manage key FTE/PTE (full-time/ part-time equivalent) research accounts by performing market research data gathering, analysis and report generation.

Step 5: Prepare relevant skills for being a Market Research Supervisor

What skills do you need to be a market research supervisor.

In order to drive yourself and your team to success, in a management position you need to have a broad base of skills.  For success in this position, you effeciency with these skills is key: Competitor Analysis, Demand Forecasting, Market Analysis, Market Research.  For this role, you will need to be adept in with: General Data Analysis Software.  Although every company varies in their requirements, these competencies will help you in this role.

Most companies want their market research supervisors to have previous experience in other research positions before supervising.

This allows supervisors to gain an understanding of research methodology and team management.

Typically, research supervisors obtain between five and seven years of experience before moving up.

Proficient with Excel, PowerPoint, and SPSS/SAS and other related Data analysis software •Working experience with research methodologies of customer satisfaction.

Step 6: View average salary for Market Research Supervisor

How much does a market research supervisor make.

The average salary range for a Market Research Supervisor is from $102,110 to $133,184. The salary will change depending on your location, job level, experience, education, and skills.

Average salary for Market Research Supervisor jobs

• Market Research/Intelligence /Insights Junior Manager
• Market Research Manager
• Market Research Director

Step 7: Find relevant Market Research Supervisor jobs, and apply.

Looking for market research supervisor jobs.

Here are some Market Research Supervisor jobs in the United States.

Step 8: Explore Career Path of Market Research Supervisor

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Market Research Analyst

Job summary:.

The Market Research Analyst will research, compile, and analyze information on products and market conditions to identify potential new markets, sales opportunities, and the most effective methods of marketing specified products.

Supervisory Responsibilities:

Duties/responsibilities:.

• Identifies and defines the objective of an assigned marketing research project; determines the best methods to use to meet those objectives.
• Drafts questionnaires, polls, surveys, and other data collection resources.
• Researches and compiles data related to current product market, customer demographics and interest, and factors influencing product demand; analyzes results to identify ways of maximizing sales and market penetration of current products.
• Compiles data related to competitors products such as pricing, sales, and marketing or distribution methodology.
• Summarizes and analyzes data; makes recommendations related to research findings.
• Reports findings, complete with graphs illustrating data and written text explaining complex findings.
• Identifies potential new products or markets through research.
• Forecasts and tracks industry marketing and sales trends based on collected data.
• Delivers reports and presentations of findings to management and/or executive leadership.
• Performs other related duties as assigned.

Required Skills/Abilities:

• Excellent verbal and written communication skills.
• Excellent organizational skills and attention to detail.
• Superior research and analytical skills.
• Ability to translate complex concepts and methodologies into easily understood language.
• Proficient with Microsoft Office Suite or related software.

Education and Experience:

• Bachelors degree in Marketing Research, Statistics, Math, or related field required; MBA preferred.
• Some related experience preferred.

Physical Requirements:

• Prolonged periods sitting at a desk and working on a computer.
• Must be able to lift up to 15 pounds at times.

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Posted January 22, 2016

Field Supervisor (Market Research) - Quantitative

The Forum Group  | New York, NY, US

Salary: $50,000–$70,000

Market research supplier seeks a Quantitative Field Supervisor. Interact with project team members to ensure timely and efficient execution of studies. Specific responsibilities include: Provide project management support to ensure data collection meets studies objectives. Oversee and coordinate all timelines. Schedule meetings for all assigned studies to ensure project staff understands timelines, responsibilities and study specifications. Involved in quota management and monitor field (progress, incidence, timeline, response rates). Troubleshoot issues with appropriate urgency and negotiate necessary changes. Communicate study progress and discuss issues with researchers. Develop relationships with researchers with minimal help from Field Director to best understand their needs. Estimate costs and time to achieve data collection. Monitor progress, costs and develop recommendations accordingly.

This is a junior to mid level field position and not senior level. Minimum 2 years of field experience required. Ability to handle multiple projects in a fast-paced, deadline-driven environment, as well as the ability to work with all levels of staff and management. Be able to provide fielding expertise on various data collection methods, especially online which is a must and study types.

Please email MS Word attached resume to the attention of Ms. Sunita Manwani. Please note, all inquiries are strictly confidential. Due to client requirements, US citizens and those authorized to work in the US without sponsorship are encouraged to apply; we are not able to sponsor visas at this time. Please note, local area candidates (NY, NJ, CT) only as this is an on-site position.

The Forum Group

This Job board allows companies, organizations and individuals to post marketing research-related post job openings free of charge. Quirk's does not endorse these companies, organizations and individuals and makes no representations, warranties or guarantees as to, and assumes no responsibility for, the content of their postings nor the products or services provided by them. Quirk's expressly disclaims all liability for damages of any kind related to postings.

Ms. Sunita Manwani

[email protected]

What Does a Marketing Supervisor Do?

Find out what a Marketing Supervisor does, how to get this job, salary information, and what it takes to succeed as a Marketing Supervisor.

The Marketing Supervisor plays an integral role in shaping and guiding the strategic direction of marketing efforts within an organization. This position involves overseeing the development and execution of marketing plans, ensuring they align with the company’s goals and objectives. By coordinating with various departments, the Marketing Supervisor ensures that marketing initiatives are effectively communicated and implemented across all channels. Their expertise in market research, campaign management, and analytics allows them to adapt strategies to meet changing market trends and consumer preferences, ultimately aiming to enhance brand awareness and drive business growth. Through leadership and collaboration, the Marketing Supervisor supports their team in achieving targeted outcomes, fostering an environment of creativity and innovation within the marketing department.

Marketing Supervisor Job Duties

• Develop and implement comprehensive marketing strategies to create awareness of the company’s business activities.
• Supervise the department’s daily workflow, assign project workload, and monitor deadlines and budgets.
• Analyze market trends and competitors’ activities to identify opportunities and key issues.
• Oversee social media marketing strategy and content marketing.
• Coordinate with the sales team to develop marketing campaigns for new products or services.
• Organize and oversee advertising/communication campaigns (social media, TV, etc.), exhibitions, and promotional events.
• Prepare detailed reports on the effectiveness of marketing campaigns using analytics and metrics.
• Negotiate with media agencies and secure agreements on the production of promotional materials.

Marketing Supervisor Salary & Outlook

A Marketing Supervisor’s salary is influenced by factors such as industry sector (e.g., tech vs. non-profit), company size, years of experience, specific marketing skills (digital marketing, SEO, analytics), and the scope of their responsibilities (team size, budget management). Performance outcomes and the ability to drive revenue growth also significantly impact earnings.

• Median Annual Salary: $65,625 ($31.55/hour)
• Top 10% Annual Salary: $122,000 ($58.65/hour)

The employment of marketing supervisors is expected to grow faster than average over the next decade.

This growth is driven by the escalating need for businesses to stand out in a saturated market, necessitating skilled Marketing Supervisors to strategize and oversee comprehensive, innovative campaigns across digital and traditional platforms, thus enhancing brand visibility and consumer engagement in a competitive landscape.

Marketing Supervisor Job Requirements

Education: A Marketing Supervisor typically holds a Bachelor’s degree in Marketing, Business Administration, or a related field, with many advancing to a Master’s or Professional degree for higher competency. Essential coursework includes marketing principles, market research, digital marketing, consumer behavior, and strategic planning. Specializations in social media, SEO, and analytics are increasingly favored. Advanced degrees may focus on leadership, global marketing strategies, or specialized market sectors to equip candidates for supervisory roles.

Experience: Marketing Supervisors typically emerge from a rich background in marketing roles, having progressively taken on more responsibility. Their journey often includes hands-on experience in campaign management, market research, and digital marketing strategies. Successful candidates usually have benefited from mentorship and on-the-job training, enhancing their leadership and analytical skills. Many have participated in professional development programs, sharpening their abilities in team management, budget oversight, and strategic planning. This blend of practical experience and targeted training prepares them to effectively oversee marketing teams and projects.

Certifications & Licenses: Certifications and licenses are not typically required for the role of Marketing Supervisor.

Marketing Supervisor Skills

Strategic Planning: Developing long-term objectives and outlining the steps required to reach them enables a Marketing Supervisor to lead their team towards ongoing success and expansion in the market. By examining market trends, competitor actions, and consumer preferences, strategies are crafted to be both innovative and in line with the company’s broad goals.

Market Research Analysis: Investigating consumer behavior, competitive dynamics, and market developments helps in formulating strategies that deeply connect with target audiences, ensuring impactful campaigns that align with business aims. This analytical skill is crucial for informing product development, positioning, and optimizing advertising channels and messaging for enhanced market reach and return on investment.

Brand Management: Establishing and upholding a consistent, appealing brand image that attracts both existing and potential customers is central to this role. It requires a sharp awareness of market trends and consumer desires, strategic decision-making, and collaboration across departments to ensure marketing efforts are cohesive with the brand identity and objectives.

Digital Marketing Analytics: Evaluating trends, customer actions, and campaign outcomes enables data-informed decisions that improve marketing strategies and returns. Utilizing tools and platforms for measuring, managing, and optimizing marketing activities across digital channels is essential for ensuring they meet business goals.

Leadership: Leading a team through the evolving challenges of marketing campaigns demands a blend of strategic insight and the ability to motivate a diverse group of individuals. This capability ensures projects not only achieve their objectives but also cultivate a culture of creativity and innovation, crucial for maintaining a competitive edge.

Cross-Functional Team Coordination: Managing projects that require contributions from design, sales, product development, and other areas ensures marketing initiatives are both groundbreaking and in harmony with the company’s wider aims. This skill is key for connecting various teams, creating a cooperative atmosphere that draws on the unique strengths and insights of each department for outstanding outcomes.

Marketing Supervisor Work Environment

A Marketing Supervisor typically operates in a dynamic office setting, where open spaces foster collaboration among team members. The environment is equipped with the latest digital tools and software to streamline marketing campaigns, from analytics platforms to content creation tools. Work hours may extend beyond the traditional 9-to-5, especially during product launches or campaign peaks, though many companies offer flexibility to accommodate personal schedules.

Dress codes vary, leaning towards business casual to reflect the creative yet professional nature of the role. The culture is often team-oriented, with a strong emphasis on communication and brainstorming sessions, making the social environment vibrant and engaging. Interaction with different departments is frequent, necessitating strong interpersonal skills.

Regarding health and safety, the office is designed to be ergonomic, minimizing physical strain. Noise levels are generally moderate, though can spike during collaborative activities. Companies usually support professional development through workshops and conferences, encouraging continuous learning. Technology plays a central role, necessitating a constant update of skills. Work-life balance is valued, with many organizations offering amenities like on-site cafes or fitness centers to enhance well-being.

Advancement Prospects

A Marketing Supervisor can ascend to roles such as Marketing Manager, Brand Manager, or Digital Marketing Director, focusing on strategic planning and execution. Advancement involves mastering data analysis to understand market trends and consumer behavior, directly impacting campaign success and ROI.

Gaining expertise in digital marketing tools and platforms is crucial, as digital presence becomes increasingly vital for brand visibility and engagement. Leadership skills are also key, as higher positions require managing larger teams and coordinating cross-departmental efforts to align marketing strategies with business goals.

To progress, a Marketing Supervisor should spearhead innovative campaigns that significantly contribute to the company’s growth, showcasing the ability to drive results and lead effectively. This track record of success, combined with a deep understanding of the market and consumer needs, positions them as prime candidates for advancement.

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Market Research Manager

Job description overview.

A Market Research Manager is responsible for gathering, analyzing and interpreting data to help companies make informed decisions. This involves designing and implementing research studies, analyzing market trends and utilizing statistical tools to gather and interpret data. A Market Research Manager job description often includes creating surveys, collecting information on consumer behavior and preferences, and conducting focus groups to better understand target audiences. Additionally, they use software tools and databases to analyze large amounts of data and develop reports with recommendations for companies on how to improve their products or service offerings. A Market Research Manager also collaborates with other teams such as advertising, sales and product development to provide insights that guide future strategies. Strong communication skills, attention to detail, and knowledge of market research methodologies are essential for this role.

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Table of contents, job duties and responsibilities.

• Conducting market research to gather data on target audiences, competition, and trends.
• Analyzing research findings to identify patterns, opportunities, and areas for improvement.
• Using data analysis tools to create reports and presentations to share with stakeholders.
• Collaborating with other teams and departments to ensure research aligns with business goals.
• Developing research plans and budgets to meet specific needs and goals.
• Staying updated on market trends, technologies, and industry developments to inform research strategies.
• Managing relationships with research vendors and consultants.
• Ensuring compliance with industry regulations and ethical guidelines for research.
• Communicating research insights and recommendations to executives and other decision-makers.
• Using research insights to inform marketing strategies, campaigns, and product development.

Experience and Education Requirements

A Market Research Manager is a critical role in the Marketing industry. For this position, both academic education and work experience are necessary. Market Research Managers usually hold a Bachelor's Degree in Marketing, Business Administration, Mathematics, Statistics, or a similar field. Additionally, they need to have experience in the Marketing industry, often in Market Analysis or Research. The experience should cover skills such as research methods, data analysis, and strategic planning. They must also have excellent communication skills, since they will be dealing with clients, colleagues, and senior managers. A typical market research manager works for advertising agencies, consulting firms, or large businesses.

Salary Range

If you're wondering about Market Research Manager salary range, it varies depending on the location, experience, and company size. In the United States, the expected salary range for a Market Research Manager is between $65,000 to $120,000 per year, with an average salary of $90,000. However, this salary can increase up to $140,000 or more for senior-level managers in larger organizations. 

In other countries, such as Canada and the United Kingdom, the salary range is quite similar to the United States, with an average of $70,000 to $100,000 per year. In Australia, a Market Research Manager can expect to make around AU$100,00 per year.

According to Glassdoor, the average base pay for Market Research Manager is $76,066 per year, while Indeed suggests the average salary is $92,042 per year. 

• Glassdoor: https://www.glassdoor.com/Salaries/market-research-manager-salary-SRCH_KO0,24.htm
• Indeed: https://www.indeed.com/career/market-research-manager/salaries
• Payscale: https://www.payscale.com/research/US/Job=Market Research Manager/Salary

Career Outlook

A career as a Market Research Manager in the marketing industry is a promising one. The market research industry in the US is projected to grow by 18.9% between 2020 and 2028, according to the Bureau of Labor Statistics. This is due to the increasing need for businesses to understand their customers and make informed decisions. Market Research Managers analyze market trends, gather data and create reports that help businesses make informed decisions. They also help in developing marketing strategies for businesses. Thus, they play a critical role in the success of any business. As technology advances, there will be even more opportunities for those in the market research field. Therefore, it is a growing field with plenty of room for advancement.

Frequently Asked Questions (FAQ)

Q: What does a Market Research Manager do?

A: A Market Research Manager is responsible for planning, coordinating, and executing research activities to gather and analyze data on markets, competitors, and consumer demographics.

Q: What skills do Market Research Managers need?

A: Market Research Managers need to have excellent analytical skills, be detail-oriented, and have strong communication and collaboration abilities. They also require knowledge of statistics and research methodologies.

Q: What tools do Market Research Managers use?

A: Market Research Managers use a range of tools, including surveys, focus groups, data mining, and statistical analysis software, to collect and analyze data. They also utilize CRM tools to manage and analyze customer data.

Q: What industries employ Market Research Managers?

A: Market Research Managers can find work in a variety of industries, including consumer goods, technology, healthcare, and finance. Any industry that relies on understanding consumer behavior and competitive landscapes would require the services of a Market Research Manager.

Q: What qualifications do Market Research Managers need?

A: Most companies require a bachelor's degree in marketing, business, or a related field, along with several years of experience in market research. A master's degree in marketing or research can provide a competitive edge. Strong leadership and project management skills are also important.

Job Descriptions:

Social media specialist/manager, seo strategist, digital marketing analyst, product marketing manager, brand analyst/strategist.

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Table of Contents

Marketing supervisor responsibilities, marketing supervisor requirements, salary ranges for a marketing supervisor, similar roles to a marketing supervisor , get more marketing supervisor job description inspiration, marketing supervisor job description template.

We are looking for a Marketing Supervisor to coordinate and implement our marketing initiatives and campaigns throughout the organization. You will work closely with our sales department on developing sales plans and meeting the organization’s objectives. 

Our new Marketing Supervisor will play a crucial role in expanding our brand and delivering strategic solutions for marketing activities. 

If you see yourself in this role, we invite you to send us your application and join our successful team of professionals. 

• Planning and organizing marketing efforts to help grow our business and brand
• Supervising the marketing team’s collaboration with project owners to create marketing and sales messages
• Recognizing growing markets and market changes to stay on top of the competition 
• Managing projects and overseeing the implementation of everyday tasks, such as the organization and assessment of marketing campaigns
• Participating in recruiting marketing team members, setting marketing and sales strategic goals, training and supervision of marketing and sales representatives
• Generate sustainable and manageable workload and organize tasks to align diverse marketing efforts and activities with the company objectives  
• Bachelor’s degree in Marketing, Communications, Advertising, Business, or a related field 
• 3+ years of experience in coordinating projects and people in Marketing or Sales
• Experience in working with Customer Relationship Management (CRM) solutions is preferable 
• Strong understanding of business and industry
• Outstanding people management, communication, training, computer, and technical skills
• Demonstrated ability to manage marketing processes from start to finish
• Capability to work under pressure and in a fast-paced environment with diverse stakeholders  
• Ability to attend virtual and occasional physical events, including webinars, trade shows, and fairs 

When preparing the financial offer for your future Marketing Supervisor , you need to take into account that salaries might vary based on numerous criteria, including your prospective applicant’s location, qualification, and experience. 

To get a better image of what figure you could expect to earmark for the role of a Marketing Supervisor , take a look at the average annual salaries across the USA, according to Glassdoor :

When creating a job description for a Marketing Supervisor , you need to be precise and concise if you would like to attract talented professionals and, at the same time, deter unsuitable candidates from applying. 

You should also be aware of various job titles used by different companies for the same role or similar ones, including a Supervising Marketing Manager, Marketing Manager , or Marketing Communications Specialist . 

If a Marketing Supervisor is not what you are seeking for your marketing team, check out the following table with job description templates for similar roles:  

• Chief Marketing Officer  
• Marketing Chief of Staff
• Chief Sales and Marketing Officer
• Chief Brand Officer
• Digital Media Supervisor
• Senior Marketing Manager
• Product Marketing Manager
• Partner Marketing Manager
• International Marketing Manager
• Performance Marketing Manager
• Marketing Manager for B2B businesses
• Senior Content Marketing Manager

To customize your job advertisement and present your organization to Marketing Supervisor candidates in the best possible way, you should check out how other companies do it. 

Here is a list of some good job description examples you could use to tailor your ad and make it stand out:

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Research Senior Supervisor

How to apply.

A cover letter is required for consideration for this position and should be attached as the first page of your resume. The cover letter should address your specific interest in the position and outline skills and experience that directly relate to this position.

A successful candidate will manage multifaceted research projects within Ob/Gyn onWHARD team. Project oversight includes personnel and project management to ensure successful completion of studies, supporting review and evaluation of results, and vaccine support initiatives, in addition to supporting with manuscript and abstract writing and presentation of results at national conferences.

Mission Statement

Michigan Medicine improves the health of patients, populations and communities through excellence in education, patient care, community service, research and technology development, and through leadership activities in Michigan, nationally and internationally.  Our mission is guided by our Strategic Principles and has three critical components; patient care, education and research that together enhance our contribution to society.

Responsibilities*

Administrative Oversight

• Responsible for administrative, management, operational and financial oversight for Dr. Erica Marsh's research portfolio.
• Set operational objectives and plan and organize task/work, staff, and resources to ensure objectives are met successfully.
• Work with the PI and pre/post award specialists to monitor budget.
• Actively track budget and spending to ensure expenses are allocable, reasonable, and justifiable. Manage allocation to sub-awards and manage/track work output related to the sub-award projects.
• Review monthly spending analysis and design and implement strategic solutions to budgetary issues. Strategize grant spending across multiple awards and ensure expenses are allocated appropriately.
• Actively manage grant proposal needs for portions of submissions; strategize with Erica Marsh, MD, on grant proposal and budget development to ensure appropriate budget are allocated based on expected expenses.
• Lead the completion of non-competing renewals.
• Gather data for, write and disseminate data safety monitoring reports.
• Authored/drafted multiple RPPRs and annual reports for submission.
• Represent the PI as communications are required with study sponsors.
• Actively represent PI at National Steering Committee and other stakeholder meetings
• Oversee the management of studies with study coordinators; guide and mentor coordinators to manage small research projects, and portions of large research projects.
• Actively direct and manage workflow
• Act as a liaison between subjects, investigators, other departments, sponsors and community shareholders
• Represent PI in her absence in stakeholder meetings; ensure all high level decisions are made after input/consultation and approval from PI and other stakeholders
• Represent the PI and institutional interest in all third party audits of studies.
• Work with sponsors and study staff to develop any necessary corrective action work plans as follow up to monitor findings.
• Ensure study compliance with federal and institutional guidelines
• Ensure strict adherence to federal and institutional guidelines and regulations governing research studies. Stay updated with any changes in policies or protocols, promptly implementing necessary adjustments within the study framework to maintain compliance.
• Submit, monitor and track NIH-supported publications to PubMed Central in compliance with the NIH mandate.
• Work with designated department staff, to track and assure that all relevant studies are registered and compliant with Clinicaltrials.gov mandate
• Oversee/manage CT.gov and ASSIST submissions.   Draft/author annual report sections for PI review.   Ensure annual reports are submitted in a timely manner.
• Oversee or manage IRB application depending on project, complexity, urgency, budget, billing calendars, and priority, etc.
• Responsible for the oversight of all activities related to IRB (AEs, ORIOs, amendments, SCRs)
• Oversee all submissions, and direct IRB application writeup for submissions where needed.
• Develop and implement strategic staffing plans to align with research objectives, ensuring optimal utilization of existing staff and identifying gaps in resources.
• Manage research staff recruitment, scheduling, performance, and work assignments.
• Oversee new employee training and oversight of the day-to-day supervision of study team members.
• Partner with project managers to coordinate and delegate work among research assistants and students.   
• Plan and organize work tasks and deliverable to ensure gaps in resources do not negatively impact required outcomes.
• Organize and conduct employee training sessions, focusing on providing essential skills and knowledge required for project-related tasks.
• Provide ongoing supervision to the study team, ensuring alignment with project goals and objectives.
• Monitor staff performance through regular evaluations, implement improvement plans where necessary, and conduct periodic performance reviews to gauge progress.
• Offer comprehensive management support to a large study team, facilitating effective communication, team collaboration, and task prioritization.
• Foster a positive and productive work environment, encouraging innovation and dedication among team members. Adapted multiple staffing strategies as needed to address evolving research requirements and challenges.

Establish Operational Objectives and Assignments

• Collaborate closely with the Principal Investigator (PI) to identify and actualize outreach opportunities, focusing on enhancing collaboration and expanding professional networks.
• Actively engage in building relationships with relevant stakeholders, both within and outside the institution, to promote the research program's objectives.
• Promote a culture of innovation by fostering new research and administrative ideas. Encourage a creative and forward-thinking environment within the team, stimulating ideation and exploration of novel approaches to research projects and administrative processes.
• Strategically plan for growth and development of the research program, envisioning future milestones and setting clear objectives.
• Conduct thorough analyses of current research initiatives, identifying areas for improvement and expansion. Develop comprehensive strategic plans that align with the program's long-term goals and objectives.
• Exercise oversight in the recruitment process for all projects, actively participating and providing input in the development of study recruitment and retention plans.
• Collaborate with project teams to enhance recruitment strategies, leveraging insights and best practices to attract diverse and qualified participants. Provide guidance and support to project managers and coordinators, ensuring recruitment efforts align with the program's overall objectives and timelines.

Required Qualifications*

• Bachelor's degree or equivalent combination of education and experience are required.
• At least five years of progressively responsible research experience is required
• Must have at least 5 years of leadership experience including direct supervision.
• Previous experience in Women's Health is required.
• Must have demonstrated experience working with a wide variety of stakeholders.
• Experience working in complex organizations is required.

Desired Qualifications*

• Master's degree
• 10 or more years of research experience

Background Screening

Michigan Medicine conducts background screening and pre-employment drug testing on job candidates upon acceptance of a contingent job offer and may use a third party administrator to conduct background screenings.  Background screenings are performed in compliance with the Fair Credit Report Act. Pre-employment drug testing applies to all selected candidates, including new or additional faculty and staff appointments, as well as transfers from other U-M campuses.

Application Deadline

Job openings are posted for a minimum of seven calendar days.  The review and selection process may begin as early as the eighth day after posting. This opening may be removed from posting boards and filled anytime after the minimum posting period has ended.

U-M EEO/AA Statement

The University of Michigan is an equal opportunity/affirmative action employer.

How to Write a Marketing Manager Job Description: Important Skills and Role Responsibilities

No matter your industry, there are similar requirements and responsibilities that link all marketing managers together. In order to write a stellar marketing manager job description , you’ll need to know common career paths, role expectations and the tools they use to succeed. We’ll cover all that in this article.

Table of Contents

• What Does a Marketing Manager Do?

Marketing Manager Skills and Responsibilities

Marketing manager salary information, marketing manager job description template.

• Five Marketing Manager Job Description Examples

Access our entire library of templates for your open roles.

What Does a Marketing Manager Do?

Marketing managers are responsible for creating content that attracts target personas and converts leads into customers. In order to gain the skill set needed to succeed in this role, marketing managers typically have prior experience in an entry-level marketing job, such as a marketing coordinator, marketing specialist, content marketer or a similar role.

What Is a Marketing Manager?

Additionally, marketing managers may have a bachelor’s degree in marketing, business management, communications or the equivalent in experience. Depending on the role, marketing managers may require a master’s degree or the equivalent in experience. It can also be helpful to seek out applicants who are familiar with using a few types of marketing tools, such as:

• Customer Relationship Management (CRM) Tools
• Search Engine Optimization (SEO) Tools
• Data and Analytics Reporting Tools
• Social Media Tools
• Content Creation Tools
• Email Marketing Tools
• Lead Generation and Capture Tools
• Marketing Automation Tools

Marketing managers are often responsible for managing all or many of the marketing channels utilized at a company, including but not limited to print and digital media campaigns, email marketing, social media marketing, content marketing, webinars, events and more.

Top Marketing Manager Skills

• Able to manage marketing campaigns
• Capable of coordinating email and social media marketing strategy
• Well-versed in a variety of content creation tools
• Identifying marketing qualified leads
• Monitoring and analyzing data related to lead generation
• Willing to collaborate with other teams

A large part of their role involves collaborating with the sales team to ensure marketing qualified leads (MQL) are funneled to the sales team based on defined target personas. The better marketing managers are at identifying MQLs, the more efficient the sales team can be at identifying sales qualified leads and converting them to customers.

Content Marketing Tools

Many marketing managers need to be well-versed in a variety of content creation from short social media content to long-form eBooks and webinars so that they can tailor their strategies to better attract different audiences. 

• Google Docs

Social Media Marketing Tools

At larger companies, there may be more specialized roles for different channels, like a social media marketer and an email marketing specialist, who may report to the marketing manager or director. That’s why having a marketing manager who knows how to use these common social media marketing tools can be a boon:

• Sprout Social

Search Engine Optimization Tools

To continuously improve their strategies, they need to be skilled in monitoring and analyzing data related to lead generation, engagement, funnel tracking and automation to name a few. In order to help marketing managers optimize their efforts, there are a variety of online tools and automation platforms like these search engine optimization tools:

• Google Analytics
• Google Search Console
• Screaming Frog

Including salary information on job descriptions helps candidates determine whether or not a role is within their salary expectations, saving you time reviewing applications that won't work out in the end.

To give you a better idea of what marketing managers expect to make, we’ve included average salary information from seven major hiring markets in the United States . To further your research, click on the links below.

• Austin, TX: $97,309
• Boston, MA: $95,212
• Chicago, IL: $92,931
• Colorado: $80,498
• Los Angeles, CA: $97,430
• New York, NY: $99,266
• Seattle, WA: $89,550

Cross market average salary for a marketing manager: $89,112

We’ve created a customizable marketing manager job description template for you to take with you and tailor to represent your specific role.

Again, please make sure to alter this template to better reflect the responsibilities and requirements of your team and incorporate some personality. 

Company Bio

Use this section to provide a high level overview of your company, culture, perks and benefits, career development opportunities and anything else that will get candidates excited about your company .

Responsibilities

• Set annual and quarterly marketing goals and monitor performance of lead generation, funnel performance, meetings booked, engagement, product launches and automation.
• Own all marketing channels, including email campaigns, social media, SEO, pay-per-click, events, PR, webinars, product releases and inbound/outbound marketing strategies.  
• Align sales and marketing goals to create accurate target personas, build prospect lists and segment audiences.
• Establish and allocate a marketing budget and resources to different channels based on performance metrics.
• Continuously track lead flow to ensure Sales channels are managed and customer success remains top priority.
• Create stellar short and long-form marketing content from emails to social media campaigns, webinars, articles and eBooks.
• Build relationships with other marketing professionals in the industry and continue learning about industry trends.
• Collaborate with internal Marketing, Sales, Operations, Content and Design teams and report directly to the Marketing Director.

Requirements

• X years experience in demand generation, account-based marketing, field marketing or digital marketing.
• X years experience in a leadership position managing other employees.
• Bachelor’s or Master’s degree in marketing, business management, communications (or similar degree) or the equivalent in experience. 
• Experience with inbound, digital or content marketing creating long and short-form copy for websites, white papers, social and digital assets.
• Ability to analyze data and present it in simple terms to stakeholders.
• Strong communications skills in writing, speaking and presenting. 
• Knowledge of [insert your tools or platforms].

Include a portfolio of successful events, webinars, social media campaigns, email campaigns, etc.

Five Marketing Manager Job Description Examples

Now that you know what to look for in a marketing manager, let’s see how a few companies put that information into cohesive job descriptions. You’ll notice we’ve redacted some information to respect the privacy of the companies that originally posted them.

1. Marketing Manager, Account Based Marketing

This role is responsible for planning, organizing and executing programs that generate new prospects and advance existing opportunities for the sales team within specific, targeted accounts and contacts. They will act as a liaison between marketing and sales teams to develop 1:1, and 1: few tactics designed to penetrate targeted accounts.

The ABM manager leads and builds marketing plans consisting of multi-touch, multi-dimensional programs including both inbound and outbound tactics as well as managing third-party vendors to meet pipeline requirements of account segments. You should be creative, client-focused, innovative and dedicated.

• Work with Demand Gen Director to develop, implement and scale target account strategy to support account-based selling.
• Develop and implement pipeline generation and acceleration programs for specific, targeted accounts and contacts jointly with sales.
• Create annual and quarterly marketing plans and targets for targeted sales accounts and contacts that focus on new logos and accelerate existing opportunities.
• Interface with sales to determine sales enablement needs, and work with product marketing to develop tools, programs in a box, training and content.
• Evaluate, select and manage vendors that contribute to local demand creation programs including [redacted].
• Communicate and educate the sales team on plans and outcomes.
• Design & execute 1:1, 1: few, and broad-based marketing initiatives to meet pipeline requirements of varied account segments.
• Track lead flow to ensure the appropriate sales channels are following up on marketing in a timely manner.
• Develop and maintain comprehensive account profiles and target personas; oversee a database of named contacts to align marketing and sales in defining the target audience required to achieve account goals.
• Identify opportunities to improve marketing effectiveness through better audience segmentation, marketing techniques, and processes.
• Minimum of 2 years experience in a B2B demand generation, ABM or field marketing role.
• Bachelor’s degree.
• Proven track record executing innovative and multi-part event and demand generation programs.
• Attention to detail and discipline to follow established policies and processes.
• Proven track record with account-based marketing programs and large account selling teams.
• Solid experience creating and executing integrated marketing campaigns using tactics that include live events, webinars, digital advertising and social networking.

2. Senior Marketing Manager, Go-to-Market Strategy

This role will develop and execute a go-to-market strategy aligned with practice goals. You will be responsible for managing day-to-day activities associated with creating high-end thought leadership, including white papers, articles, speaking events, case studies and videos, event management and logistics for tradeshows and conferences as well as internally hosted client events, and creating messaging that highlight our differentiators and tell our story.

We are looking for someone that brings passion and new ideas to the table, understands the value of ROI and how to measure the impact of marketing, and is a strategic business partner willing to work across all levels to achieve goals. This position will work closely with members of the marketing, business development, [redacted], and leadership teams.

• Conduct market research and competitor analysis to help inform practice strategy.
• Design and execute our go-to-market strategy across all target audiences [redacted].
• Research, evaluate, and build business cases around new marketing opportunities.
• Manage marketing execution for the firm’s [redacted] practice, including thought leadership, events and tradeshows, business development support and marketing campaigns.
• Manage content creation across all categories – blogs, white papers, case studies, videos, etc. including writing content on behalf of our leaders.
• Interest and availability to attend [redacted] events.
• Assist with internal and external marketing communications.
• Partner with leadership to execute pre- and post-event outreach for events and develop targeted campaigns
• Measure, analyze, and report on ROI across marketing campaigns and initiatives.
• Manage ongoing [redacted] marketing budget
• Lead client nurturing campaigns to stay top of mind [redacted].
• Partner with leadership on marketing [redacted] assets through innovative marketing techniques and programs.

Qualifications

• Bachelor’s degree in business, communications, marketing/advertising (or related field of study) required.
• 10 years of integrated B2B marketing experience, preferably [redacted].
• Strong writing and editing skills as well as verbal communication skills.
• Proficient in Microsoft Office Suite software
• Experience working under tight deadlines and a fast-paced environment.
• Ability to manage projects from conception through completion.
• Ability to work both independently and within a team environment.
• Very organized and ability to manage time, relationships, schedule multiple meetings, and stay on top of multiple communications.
• Strong analytical skills, ability to solve problems, and attention to detail are key.
• Client-facing experience a plus.

3. Senior Marketing Manager

We are looking for a Marketing Manager who will be responsible for developing, executing, and overseeing our overall brand and marketing strategy, including tactical implementation. This is a hands-on position that will develop with multi-channel, multi-touch, marketing programs, including email campaigns, social media, conferences and events, PR releases, website and inbound strategies.

We are searching for someone who can share our story through compelling content and drive pipeline growth. The ideal candidate thinks strategically while getting into the weeds and brings a positive energy to the team. This person should build a marketing strategy to meet our company goals while launching into execution. 

• Planning, development and execution of strategic marketing initiatives to build pipeline and drive revenue for enterprise and consumer business.
• Manage digital marketing campaigns and vendors through a variety of channels, including but not limited to, web, SEO, pay-per-click, social and email.
• Develop and execute a PR and thought leadership strategy in both existing and new markets.
• Execute tactical marketing efforts that support overall strategy, such as writing, editing, building frameworks for new strategies.
• Oversee all conference/event marketing strategy and tactical implementation of pre, post, and onsite marketing involvement.
• Work with enterprise and consumer teams to segment audiences for tailored communication.
• Create, measure, track and analyze marketing campaigns to understand customer behavior and overall marketing success.
• Manage campaign budgets and vendor relationships.
• Identify and manage third-party suppliers.

Preferred Experience

• 6+ years marketing experience with emphasis on digital marketing.
• 2+ years of proven leadership experience.
• Driven and motivated to work in [redacted].
• Interest in taking bootcamp yourself to gain technical skills and better understand the [redacted] industry.
• In-depth experience in planning and executing marketing programs, including email campaigns, social media, conferences and events, PR releases, website, and inbound strategies.
• Aptitude in current digital marketing technologies and best practices in optimization for digital channels.
• Strong understanding of lead generation best practices.
• Website management experience; Webflow and HTML experience a plus.
• Experience or quick to adapt with Hubspot and Salesforce.
• Experience working under tight deadlines and in a fast-paced environment.
• Strong project management, communication, organization and collaboration skills.
• Driven and motivated to help grow a start-up in a team-centered environment.
• Bachelor’s Degree in Marketing or related discipline.
• Legally eligible to work in the United States.

4.   Marketing Manager, Demand Generation

We are looking for a demand gen marketer to join our team. At [redacted], we’re all about driving results and creating experiences that surprise and delight our future and existing customers. If you’re a marketer who loves demand gen funnels, understands the customer journey and uses both sides of your brain to create creative campaigns that grab people’s attention and get them to take action.

At the same time you should also enjoy digging deep into data to understand the impact of each campaign. In this role you will be measured for success based on three metrics, net new contacts added, and number of engaged existing contacts and number of meetings booked for our sales team as a result of your campaigns.

What You’ll Be Doing

• Develop compelling multi-channel marketing programs to support the demand generation needs of our sales team.
• Create and optimize Marketo nurture streams based upon areas of interest indicated by web behavior as well as where our next customers are on their customer journey.
• Develop, execute, promote and produce strong webinar campaigns that resonate with our audience and drive registrants, attendees and on-demand consumption.
• Broadcast our product team’s newest innovations to generate demand within our prospect database and within the marketing and sales market.
• Establish intimate knowledge or our database of marketing leads to uncover where opportunities for engagement exist within the database.
• Understand where marketing and sales professionals are getting their information today and build partnerships, co-marketing, and sponsorship opportunities to run campaigns that capture new leads into the database.
• Measure and analyze dashboards to understand where opportunities for further optimization and engagement exists.

What Type of Skills You’ll Need

• Solid knowledge of demand generation funnels and tactics used at each stage within the funnel.
• Experience using Marketo, Salesforce, Google Analytics a plus.
• Strong written and verbal communication skills.
• High energy and a positive attitude.

5.  Marketing Manager, Global Campaigns

The campaigns manager is responsible for driving integrated global marketing campaigns that support the entire buyer’s journey including top of funnel, mid funnel and upsell / cross sell programs. The qualified candidate will be a driven and engaged marketer with a successful track record of developing global campaigns through an omni-channel, needs-based, and highly personalized approach. They will be highly skilled at program management and hold best-practices in campaign execution.

What We Want You to Do

• Planning with key marketing leaders across Product Marketing, Geo Mktg, Digital, Content, Design, Communications, Customer Marketing and Sales Development.
• Develop a campaign plan including goals, objectives, target audience/personas, messages, tactics, key partners, and asset requirements - across the entire buyer’s journey.
• Create and oversee the campaign calendar.
• Yearly, quarterly and periodic plan reviews and updates as needed.
• Program manages deliverables and activities for our integrated marketing campaigns.
• Drives development of key assets including whitepapers, website content, online assets, event kits, etc.
• Regularly drives meetings with virtual global key execution stakeholders across Field Marketing, Digital, Sales Development, Communications, Customer Marketing, Content and Design to ensure activities are being executed and provide updates on assets being delivered, and in planned.
• Coordination with key strategic partners for activities and content development.

Reporting and Optimization

• Establish goals and KPIs for campaigns based on historical or projected results, and tie back actual performance and revenue impact.
• Track and report out results across the entire buyer’s journey.
• Tracks DB health and growth for key personas.
• Test and optimize messaging and assets.

Basic Qualifications

• Experience driving global persona campaigns that support the entire buyer’s journey – omni-channel, personalization, needs-driven.
• 3-5+ years of marketing experience at a B2B company, preferably in [redacted].
• Bachelor degree in business or related field.
• Experience supporting events, trade shows, digital / online and sales development.

Preferred Qualifications

• Experience working cross functionally with key groups such as product marketing, field marketing, digital marketing, communications, sales, finance, etc.
• Marketing a [redacted] product.
• Knowledge and experience marketing to [redacted] personas.

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Marketing Supervisor Job Description

Marketing supervisor duties & responsibilities.

To write an effective marketing supervisor job description, begin by listing detailed duties, responsibilities and expectations. We have included marketing supervisor job description templates that you can modify and use.

Sample responsibilities for this position include:

Marketing Supervisor Qualifications

Qualifications for a job description may include education, certification, and experience.

Licensing or Certifications for Marketing Supervisor

List any licenses or certifications required by the position: CXM, PMP, SNS, CPR, TIPS, SAFE, SERV, SEM, SEO, AED

Education for Marketing Supervisor

Typically a job would require a certain level of education.

Employers hiring for the marketing supervisor job most commonly would prefer for their future employee to have a relevant degree such as Bachelor's and University Degree in Management, Marketing, Business, Education, Communications, Engineering, MBA, Statistics, Economics, Mathematics

Skills for Marketing Supervisor

Desired skills for marketing supervisor include:

Desired experience for marketing supervisor includes:

Marketing Supervisor Examples

• Microsoft Word (.docx) .DOCX
• PDF Document (.pdf) .PDF
• Image File (.png) .PNG
• Collect and analyze market trends from macro economy, customer and competition perspectives
• Lead, organize and participate marketing excellence projects
• Respond to and resolve customer concerns (surveys)
• Develop channel or shopper merchandising and promotion strategies
• Responsible for the development of merchandising and space plans and category analysis
• Markets the organisation’s products
• Designs, develops and implements communication programs to advertise the organisation’s products using media (TV, radio, print, direct mail, the Internet), events, and sales promotions
• Develops and evaluates pricing strategies and structures
• Implement activation plan for trade/campaigns/product launches on the approved marketing strategies and to ensure execution excellence
• Liaise with vendors and manage the production of all marketing communication materials (including ATL and BTL)
• Motivates others to achieve excellence
• Demonstrates initiative by leading or contributing to special projects and process improvement needs throughout the year
• Create a strategic link between the work of the team and the goals of the organization
• Share feedback on the staff member’s performance – focusing on issues or achievements, tracking of program profit goals and current quarter initiatives
• Implement a range of monitoring methods which enable you to measure actual performance against the agreed objectives or standards
• Hold review meetings with each member of your staff
• Identify, procure, and make payments for all offsite CMP Department locations
• Responsible for tracking all vendor payments and setting up new contracts
• Prepares all CMP and In-House Department reporting
• Partner with Program Managers to effectively implement new corporate programs, business rule changes and other compliance related policies
• Develop a streamlined and consistent reporting process to track site and guest guide performance
• Communicate all CMP and In House Operations business changes and new programs with marketing teams
• Partner with Internal Business Partners on In House Marketing audits and analytics
• Partner with brand & legal for all submissions and collateral needs and implement consistency for all brands
• Oversee all marketing administration staff along with control/manifest departments (Responsible for answering all incoming calls, data entry, and reporting
• Works with sales team to create and executive marketing strategy and help to develop business outcome
• Comprehensive knowledge of ad technologies and research techniques (how they work, and how to troubleshoot)
• Analytic insight to identify and solve client's business, marketing and technology problems
• Building and growing effective teams through collaboration and successful conflict resolution
• Process Management with ability to multi task and prioritize
• Demonstrate business maturity in daily interaction with clients, peers, and leadership
• Strong technical aptitude and in support of Marketing Cloud application and solutions
• Coordinate with Stakeholder Relationships team regarding external events
• Recommend, manage and maintain business development software systems for use with branding, marketing campaigns and other marketing and communication activities
• Manage the confirmation, reconciliation, settlement and financial summary of the physical and financial transactions by which Natural gas, Y-grade liquids, purity NGL’s and condensate are bought, sold, transported, stored and delivered
• Ensure timely & accurate payment to suppliers (transportation, gathering, processing, purchases)
• Ensure timely & accurate sales invoices are presented to external parties and the timely collection of cash
• Maintain open and aged marketing accounting AR & AP balances
• Provide the Production Revenue accounting team with a monthly sales distribution in order to process the current month revenue and provide the appropriate accounting to the partners & land owners through the revenue accounting system
• Workings very closely with the Supervisor of Production Revenue Accounting reconcile any volume or value variances that may occur between the two teams
• Provide a monthly Transportation and Marketing Income report to the planning and financial reporting teams
• Reconcile marketing sales and intercompany balances with related parties
• Dependable, motivated, self-starter, with the ability to direct work efforts independently
• Strong business acumen and ability to thrive in a diverse and fast paced global structure
• 1 year of leadership, supervisory or management experience
• 2 years of experience managing local marketing efforts to include events, media campaigns and sponsorship activities
• Previous experience managing several national brands
• Great attitude, great ideas and a motivator
• Prepares all CMP reporting
• Communicate all CMP business changes and new programs with marketing teams
• Partner with Internal Business Partners on CMP audits and analytics
• Supports Director of Marketing, CMP Manager & Supervisors
• Hiring, on-boarding and training for all Marketing Coordinators
• Development and documentation of Standard Operating Processes for consistency across customers and categories
• Monitor workloads and resources, develop and execute flex plans to insure Tasks are completed on a timely basis
• Develop tracking and reporting on data integrity, including executing RCCM’s as needed
• Identify and champion continuous improvement opportunities to improve efficiencies
• Develop and execute the marketing communication plans aligned with divisional marketing plans
• Demonstrated achievement in producing results
• Creative, hands-on and a team player
• Bilingual preferred (verbal and written)
• Valid California driver’s license, vehicle for transportation with proof of insurance for frequent driving around assigned geographic area
• Minimum 4 to 6 years of applied marketing experience including some supervisory experience
• Two years experience in accounts payable/receivable
• May develop and coordinate multimedia package-letters, brochures, video, and displays for particular assignments
• Reviews literature, previous marketing materials used, and gathers materials on competitive products in the field
• Supports the marketing function through analytics and insights
• Develops project plans and executes them to complete meaningful research, analysis and conclusions based on marketing data
• Cultivates data sources including data warehouse, analytics platform, other backend systems agencies
• Organizes, ingests and relates these disparate data sources in Business Intelligence tools for analysis
• Produces analysis, reporting, visualizations and insights based on the data
• Provides monthly results and insights reports to senior leaders and regional stakeholders
• Provides status reports for upcoming programs and campaigns
• Supports the organization through standard reporting and dashboards that would include standard web and campaign measures
• Working knowledge of InDesign and Wordpress
• Master’s degree in marketing and communications or related field
• Intercultural awareness – second language ability advantageous
• Ability to copyedit, write press releases, and other PR texts
• Minimum of 3 years professional experience in Digital Marketing Analytics or Marketing Automation Systems
• A minimum of one (1) year of experience in the call center/marketing/timeshare field required

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Site Shift Supervisor

Essential Duties and Responsibilities: 

• Responsible for the oversight of all Energy and Utilities operations personnel to ensure the safe and efficient operation of all plants and utilities during the off-hours.
• Under minimum supervision the SSS is responsible for ensuring the safe and efficient operation of all utility services, regular inspections (rounds) of utility plants, certain buildings, air handlers, and specialized equipment for the entire site.
• Responds to all emergencies, alarms and unusual conditions related issues to Energy and Utilities plant equipment, site air handlers, building automation systems, and services related to onsite non-emergency conditions.
• In the event of emergency situations such as equipment malfunction, water main breaks, sanitary blockages, or power outages, takes appropriate action to prevent damage and notifies responsible utility supervisor or Utilities Manager.
• Performs all telephone emergency work call-ins (ECI) for all bargaining unit personnel during the off hours and coordinates required associated paperwork with the Facility Operations Center.
• Oversees, directs, assigns, and coordinates work of CCWF operations personnel including work assignments and training of staff during the non-day shifts, weekends, and holidays.
• Acts as primary contact with Laboratory Protection personnel during emergencies, outages, etc.
• Directs response to emergency situations to include emergency shutdown procedures.
• Acts as primary contact with Staff Services personnel for all BNL employees, guests, and on-site residents.
• Oversees the repair or maintenance of equipment in a safe and conscientious manner following safety rules, procedures, such as confined space, lock-out/tag-out, etc.
• Maintain records, electronic logs, and paper logbooks, of rounds and inspections performed.
• Generates work orders in the Maximo work order system.
• Assist the Central Chilled Water Facility Supervisor in routine maintenance and repairs as necessary to keep the plant operating at optimal efficiency.
• Assist in the daily, weekly, monthly, quarterly, and annual planned maintenance on equipment located in utility plants.
• Assist in maintaining a high level of housekeeping, inventory, and maintenance of tools and equipment in all utility plants.
• Assists the Energy & Utilities Manager in special projects or tasks as assigned.

Required Knowledge, Skills, and Abilities:

• Requires five (5) years related experience in the applicable construction and maintenance trades and some broad utilities or large facility experience.
• Requires experience coordinating and directing the work of staff, including assignments, scheduling, and work planning.
• Requires some experience in any of the following: operation and maintenance of chillers, cooling towers, air handlers, boilers, pumps, air compressors, electrical systems, water distribution & treatment systems, and control systems.
• Must have a working knowledge of computers and software applications i.e., Microsoft suite, Maximo.
• Strong communication skills interacting at multiple levels including trades, customers, and team members.
• Ability to read and understand underground utility maps.
• Required to come in during the day on occasion to attend training classes, special meetings/events, and perform medical physicals.
• Must be willing to work on a flexible shift schedule and be capable of covering an incidental, or prolonged shift with minimal notice, i.e., Lab closures due to snow events.
• Must have a valid NYS Driver’s license.

Preferred Knowledge, Skills, and Abilities:

Experience and familiarity with the following:

• Knowledge of NFPA 70 – National Electrical Code
• EPA 608 Universal HVAC technician Certification
• Experience working in a collective bargaining union environment

Environmental, Safety, and Health, Considerations:

• ,Standing, bending, and lifting, up to 30 lbs.
• Ability to work in confined spaces.
• Ability to climb fixed and portable ladders and work at heights up to 30 feet.
• Work outdoors/cold environments.
• Work in warm environments.
• Ability to act as a primary authorized employee for Lock-out/Tag-out.
• Ability to wear proper PPE such as safety glasses, safety shoes, and hearing protection.
• Domestic travel may be required on occasion for training purposes.

At Brookhaven National Laboratory we believe that a comprehensive employee benefits program is an important and meaningful part of the compensation employees receive. Our benefits program includes, but is not limited to:

• Medical, Dental, and Vision Care Plans
• Flexible Spending Accounts
• Paid Time-off and Leave Programs (vacation, holidays, sick leave, paid parental leave)
• Lab-funded Retirement Plan
• 401(k) Plan
• Flexible Work Arrangements
• Tuition Assistance, Training and Professional Development Programs
• Employee Fitness/Wellness & Recreation:  Gym/Basketball Courts, Weight Room, Fitness Classes, Indoor Pool, Tennis Courts, Sports Clubs/Activities (Basketball, Ping Pong, Softball, Tennis)

Brookhaven Laboratory is committed to providing fair, equitable and competitive compensation. The full salary range for this position is $ 97,300- $115,900 / year. Salary offers will be commensurate with the final candidate’s qualification, education and experience and considered with the internal peer group.

Brookhaven employees are subject to restrictions related to participation in Foreign Government Talent Recruitment Programs, as defined and detailed in United States Department of Energy Order 486.1A. You will be asked to disclose any such participation at the time of hire for review by Brookhaven. The full text of the Order may be found at: https://www.directives.doe.gov/directives-documents/400-series/0486.1-BOrder-a/@@images/file

Equal Opportunity/Affirmative Action Employer

Brookhaven Science Associates is an equal opportunity employer that values inclusion and diversity at our Lab. We are committed to ensuring that all qualified applicants receive consideration for employment and will not be discriminated against on the basis of race, color, religion, sex, sexual orientation, gender identity, national origin, age, status as a veteran, disability or any other federal, state or local protected class. BSA takes affirmative action in support of its policy and to advance in employment individuals who are minorities, women, protected veterans, and individuals with disabilities. We ensure that individuals with disabilities are provided reasonable accommodation to participate in the job application or interview process, to perform essential job functions, and to receive other benefits and privileges of employment. Please contact us to request accommodation.

*VEVRAA Federal Contractor

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