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How to Write an Essay Introduction (with Examples)   

essay introduction

The introduction of an essay plays a critical role in engaging the reader and providing contextual information about the topic. It sets the stage for the rest of the essay, establishes the tone and style, and motivates the reader to continue reading. 

Table of Contents

What is an essay introduction , what to include in an essay introduction, how to create an essay structure , step-by-step process for writing an essay introduction , how to write an introduction paragraph , how to write a hook for your essay , how to include background information , how to write a thesis statement .

  • Argumentative Essay Introduction Example: 
  • Expository Essay Introduction Example 

Literary Analysis Essay Introduction Example

Check and revise – checklist for essay introduction , key takeaways , frequently asked questions .

An introduction is the opening section of an essay, paper, or other written work. It introduces the topic and provides background information, context, and an overview of what the reader can expect from the rest of the work. 1 The key is to be concise and to the point, providing enough information to engage the reader without delving into excessive detail. 

The essay introduction is crucial as it sets the tone for the entire piece and provides the reader with a roadmap of what to expect. Here are key elements to include in your essay introduction: 

  • Hook : Start with an attention-grabbing statement or question to engage the reader. This could be a surprising fact, a relevant quote, or a compelling anecdote. 
  • Background information : Provide context and background information to help the reader understand the topic. This can include historical information, definitions of key terms, or an overview of the current state of affairs related to your topic. 
  • Thesis statement : Clearly state your main argument or position on the topic. Your thesis should be concise and specific, providing a clear direction for your essay. 

Before we get into how to write an essay introduction, we need to know how it is structured. The structure of an essay is crucial for organizing your thoughts and presenting them clearly and logically. It is divided as follows: 2  

  • Introduction:  The introduction should grab the reader’s attention with a hook, provide context, and include a thesis statement that presents the main argument or purpose of the essay.  
  • Body:  The body should consist of focused paragraphs that support your thesis statement using evidence and analysis. Each paragraph should concentrate on a single central idea or argument and provide evidence, examples, or analysis to back it up.  
  • Conclusion:  The conclusion should summarize the main points and restate the thesis differently. End with a final statement that leaves a lasting impression on the reader. Avoid new information or arguments. 

small business essay introduction

Here’s a step-by-step guide on how to write an essay introduction: 

  • Start with a Hook : Begin your introduction paragraph with an attention-grabbing statement, question, quote, or anecdote related to your topic. The hook should pique the reader’s interest and encourage them to continue reading. 
  • Provide Background Information : This helps the reader understand the relevance and importance of the topic. 
  • State Your Thesis Statement : The last sentence is the main argument or point of your essay. It should be clear, concise, and directly address the topic of your essay. 
  • Preview the Main Points : This gives the reader an idea of what to expect and how you will support your thesis. 
  • Keep it Concise and Clear : Avoid going into too much detail or including information not directly relevant to your topic. 
  • Revise : Revise your introduction after you’ve written the rest of your essay to ensure it aligns with your final argument. 

Here’s an example of an essay introduction paragraph about the importance of education: 

Education is often viewed as a fundamental human right and a key social and economic development driver. As Nelson Mandela once famously said, “Education is the most powerful weapon which you can use to change the world.” It is the key to unlocking a wide range of opportunities and benefits for individuals, societies, and nations. In today’s constantly evolving world, education has become even more critical. It has expanded beyond traditional classroom learning to include digital and remote learning, making education more accessible and convenient. This essay will delve into the importance of education in empowering individuals to achieve their dreams, improving societies by promoting social justice and equality, and driving economic growth by developing a skilled workforce and promoting innovation. 

This introduction paragraph example includes a hook (the quote by Nelson Mandela), provides some background information on education, and states the thesis statement (the importance of education). 

This is one of the key steps in how to write an essay introduction. Crafting a compelling hook is vital because it sets the tone for your entire essay and determines whether your readers will stay interested. A good hook draws the reader in and sets the stage for the rest of your essay.  

  • Avoid Dry Fact : Instead of simply stating a bland fact, try to make it engaging and relevant to your topic. For example, if you’re writing about the benefits of exercise, you could start with a startling statistic like, “Did you know that regular exercise can increase your lifespan by up to seven years?” 
  • Avoid Using a Dictionary Definition : While definitions can be informative, they’re not always the most captivating way to start an essay. Instead, try to use a quote, anecdote, or provocative question to pique the reader’s interest. For instance, if you’re writing about freedom, you could begin with a quote from a famous freedom fighter or philosopher. 
  • Do Not Just State a Fact That the Reader Already Knows : This ties back to the first point—your hook should surprise or intrigue the reader. For Here’s an introduction paragraph example, if you’re writing about climate change, you could start with a thought-provoking statement like, “Despite overwhelming evidence, many people still refuse to believe in the reality of climate change.” 

Including background information in the introduction section of your essay is important to provide context and establish the relevance of your topic. When writing the background information, you can follow these steps: 

  • Start with a General Statement:  Begin with a general statement about the topic and gradually narrow it down to your specific focus. For example, when discussing the impact of social media, you can begin by making a broad statement about social media and its widespread use in today’s society, as follows: “Social media has become an integral part of modern life, with billions of users worldwide.” 
  • Define Key Terms : Define any key terms or concepts that may be unfamiliar to your readers but are essential for understanding your argument. 
  • Provide Relevant Statistics:  Use statistics or facts to highlight the significance of the issue you’re discussing. For instance, “According to a report by Statista, the number of social media users is expected to reach 4.41 billion by 2025.” 
  • Discuss the Evolution:  Mention previous research or studies that have been conducted on the topic, especially those that are relevant to your argument. Mention key milestones or developments that have shaped its current impact. You can also outline some of the major effects of social media. For example, you can briefly describe how social media has evolved, including positives such as increased connectivity and issues like cyberbullying and privacy concerns. 
  • Transition to Your Thesis:  Use the background information to lead into your thesis statement, which should clearly state the main argument or purpose of your essay. For example, “Given its pervasive influence, it is crucial to examine the impact of social media on mental health.” 

small business essay introduction

A thesis statement is a concise summary of the main point or claim of an essay, research paper, or other type of academic writing. It appears near the end of the introduction. Here’s how to write a thesis statement: 

  • Identify the topic:  Start by identifying the topic of your essay. For example, if your essay is about the importance of exercise for overall health, your topic is “exercise.” 
  • State your position:  Next, state your position or claim about the topic. This is the main argument or point you want to make. For example, if you believe that regular exercise is crucial for maintaining good health, your position could be: “Regular exercise is essential for maintaining good health.” 
  • Support your position:  Provide a brief overview of the reasons or evidence that support your position. These will be the main points of your essay. For example, if you’re writing an essay about the importance of exercise, you could mention the physical health benefits, mental health benefits, and the role of exercise in disease prevention. 
  • Make it specific:  Ensure your thesis statement clearly states what you will discuss in your essay. For example, instead of saying, “Exercise is good for you,” you could say, “Regular exercise, including cardiovascular and strength training, can improve overall health and reduce the risk of chronic diseases.” 

Examples of essay introduction 

Here are examples of essay introductions for different types of essays: 

Argumentative Essay Introduction Example:  

Topic: Should the voting age be lowered to 16? 

“The question of whether the voting age should be lowered to 16 has sparked nationwide debate. While some argue that 16-year-olds lack the requisite maturity and knowledge to make informed decisions, others argue that doing so would imbue young people with agency and give them a voice in shaping their future.” 

Expository Essay Introduction Example  

Topic: The benefits of regular exercise 

“In today’s fast-paced world, the importance of regular exercise cannot be overstated. From improving physical health to boosting mental well-being, the benefits of exercise are numerous and far-reaching. This essay will examine the various advantages of regular exercise and provide tips on incorporating it into your daily routine.” 

Text: “To Kill a Mockingbird” by Harper Lee 

“Harper Lee’s novel, ‘To Kill a Mockingbird,’ is a timeless classic that explores themes of racism, injustice, and morality in the American South. Through the eyes of young Scout Finch, the reader is taken on a journey that challenges societal norms and forces characters to confront their prejudices. This essay will analyze the novel’s use of symbolism, character development, and narrative structure to uncover its deeper meaning and relevance to contemporary society.” 

  • Engaging and Relevant First Sentence : The opening sentence captures the reader’s attention and relates directly to the topic. 
  • Background Information : Enough background information is introduced to provide context for the thesis statement. 
  • Definition of Important Terms : Key terms or concepts that might be unfamiliar to the audience or are central to the argument are defined. 
  • Clear Thesis Statement : The thesis statement presents the main point or argument of the essay. 
  • Relevance to Main Body : Everything in the introduction directly relates to and sets up the discussion in the main body of the essay. 

small business essay introduction

Writing a strong introduction is crucial for setting the tone and context of your essay. Here are the key takeaways for how to write essay introduction: 3  

  • Hook the Reader : Start with an engaging hook to grab the reader’s attention. This could be a compelling question, a surprising fact, a relevant quote, or an anecdote. 
  • Provide Background : Give a brief overview of the topic, setting the context and stage for the discussion. 
  • Thesis Statement : State your thesis, which is the main argument or point of your essay. It should be concise, clear, and specific. 
  • Preview the Structure : Outline the main points or arguments to help the reader understand the organization of your essay. 
  • Keep it Concise : Avoid including unnecessary details or information not directly related to your thesis. 
  • Revise and Edit : Revise your introduction to ensure clarity, coherence, and relevance. Check for grammar and spelling errors. 
  • Seek Feedback : Get feedback from peers or instructors to improve your introduction further. 

The purpose of an essay introduction is to give an overview of the topic, context, and main ideas of the essay. It is meant to engage the reader, establish the tone for the rest of the essay, and introduce the thesis statement or central argument.  

An essay introduction typically ranges from 5-10% of the total word count. For example, in a 1,000-word essay, the introduction would be roughly 50-100 words. However, the length can vary depending on the complexity of the topic and the overall length of the essay.

An essay introduction is critical in engaging the reader and providing contextual information about the topic. To ensure its effectiveness, consider incorporating these key elements: a compelling hook, background information, a clear thesis statement, an outline of the essay’s scope, a smooth transition to the body, and optional signposting sentences.  

The process of writing an essay introduction is not necessarily straightforward, but there are several strategies that can be employed to achieve this end. When experiencing difficulty initiating the process, consider the following techniques: begin with an anecdote, a quotation, an image, a question, or a startling fact to pique the reader’s interest. It may also be helpful to consider the five W’s of journalism: who, what, when, where, why, and how.   For instance, an anecdotal opening could be structured as follows: “As I ascended the stage, momentarily blinded by the intense lights, I could sense the weight of a hundred eyes upon me, anticipating my next move. The topic of discussion was climate change, a subject I was passionate about, and it was my first public speaking event. Little did I know , that pivotal moment would not only alter my perspective but also chart my life’s course.” 

Crafting a compelling thesis statement for your introduction paragraph is crucial to grab your reader’s attention. To achieve this, avoid using overused phrases such as “In this paper, I will write about” or “I will focus on” as they lack originality. Instead, strive to engage your reader by substantiating your stance or proposition with a “so what” clause. While writing your thesis statement, aim to be precise, succinct, and clear in conveying your main argument.  

To create an effective essay introduction, ensure it is clear, engaging, relevant, and contains a concise thesis statement. It should transition smoothly into the essay and be long enough to cover necessary points but not become overwhelming. Seek feedback from peers or instructors to assess its effectiveness. 

References  

  • Cui, L. (2022). Unit 6 Essay Introduction.  Building Academic Writing Skills . 
  • West, H., Malcolm, G., Keywood, S., & Hill, J. (2019). Writing a successful essay.  Journal of Geography in Higher Education ,  43 (4), 609-617. 
  • Beavers, M. E., Thoune, D. L., & McBeth, M. (2023). Bibliographic Essay: Reading, Researching, Teaching, and Writing with Hooks: A Queer Literacy Sponsorship. College English, 85(3), 230-242. 

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  • How to Cite Social Media Sources in Academic Writing? 
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small business essay introduction

How to Write a Business Essay: an Ultimate Guide

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Writing an essay can be boring. A lot of essays are basically the same thing over and over again. You write an introduction, then you write your supporting paragraphs, and then you create a conclusion. Overall, the process is not a lot of fun, and you can often feel as though you are simply going through the motions for the sake of churning out extra work. But since you have to write an essay, it’s worth considering the many ways that you can make the process faster and easier. In this ultimate guide, we’ll discuss the best way to write a business essay so you can get through the process faster and with relatively little trouble.

A graphic of a man sitting behind a desk, writing, with the title text: "Business Essay Writing Guide"

It might seem obvious, but the first thing you need to do when you write an essay is to read the essay question. You need to be sure you understand each part of the essay question and how the parts of the question work together. You would be surprised how many students only glance at the question and then write a paper that only partially addresses the assignment. You don’t want to lose points because part of your paper isn’t on topic. If you find any parts of the paper that you don’t understand or that require explanation, be sure to contact your instructor for clarification before you start writing.

Read the essay rubric

These days, most essays have a grading rubric included with the question. A grading rubric is like a cheat sheet for writing your essay. When you review the essay rubric, you’ll see exactly how your instructor will grade your paper and what your instructor will be looking for. When you write your paper, you will therefore know exactly what to include and how to write about it in order to maximize your points—and you’ll also see what you can spend less time on because it won’t contribute to your overall grade.

Make friends with your library

Many students automatically turn to search engines like Google in order to research their papers, but this is not the most effective way to find high-quality business sources for your paper. Instead, take advantage of your library’s databases. Your college or university library will likely have dedicated business databases that collect high-quality academic articles on business topics. Using these resources in your paper will make your essay stronger and more effective, and it will put your paper on a solid academic footing.

Compile your sources before you write

Many students use the start-and-stop method to write their papers, composing a sentence or two and then stopping to look up more information in order to keep going. This, however, is an inefficient way to work. A better way is to read through your research sources before you start and copy into a separate file a series of quotations and facts that you might use in your paper, creating in-text citations and reference list entries for each before you start. Doing so will make sure that you don’t have to stop for research and have a ready bank of pre-cited material to work with as you write.

Outline before you write

Outlining is an important skill that will both save you time and improve the quality of your essay. Take time before you write to lay out your paper from beginning to end. Start with your thesis statement and carefully lay out the body paragraphs with a topic sentence, supporting details (including research, quotes, and citations ), and a closing paragraph . Plan your transitions to link paragraphs together. Any amount of outlining can be helpful, but the more effort that you put into outlining at this stage, the easier it will be to write your paper, and the less likely it will be that you get stuck in a tangent that goes nowhere or meander into a point that requires you to change your thesis and revise you whole essay.

Remember to revise and proofread

When you finish the draft of your paper, you aren’t done yet. The first draft is rarely the finished product. You should always set aside time to read your work back and to make revisions to make it clearer. You also need to carefully proofread for mechanical grammar, punctuation, and syntax issues to ensure that your paper is as close to perfect as possible. You don’t want to leave points on the table because your paper had easy to fix minor spelling or grammar errors.

Consider professional writing help

Another great way to get your paper done quickly is to seek out custom professional help from an essay writing service with academic experts. An online writing company such as this can create business papers for college students and deliver them fast. When you utilize professional writing assistance, you can receive a custom-written essay that can serve as a great model to help you understand how a professional would approach your business topic and organize and develop an essay to address your assignment. Using a model such as this can save you time and effort as you work on your own paper, allowing you to focus on the learning process more than the mechanics of academic essay writing.

Join the thousands who have sharpened their business writing skills with our award winning courses.

Copyright © 2024 Businesswritingblog.com.

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  • How to write an essay introduction | 4 steps & examples

How to Write an Essay Introduction | 4 Steps & Examples

Published on February 4, 2019 by Shona McCombes . Revised on July 23, 2023.

A good introduction paragraph is an essential part of any academic essay . It sets up your argument and tells the reader what to expect.

The main goals of an introduction are to:

  • Catch your reader’s attention.
  • Give background on your topic.
  • Present your thesis statement —the central point of your essay.

This introduction example is taken from our interactive essay example on the history of Braille.

The invention of Braille was a major turning point in the history of disability. The writing system of raised dots used by visually impaired people was developed by Louis Braille in nineteenth-century France. In a society that did not value disabled people in general, blindness was particularly stigmatized, and lack of access to reading and writing was a significant barrier to social participation. The idea of tactile reading was not entirely new, but existing methods based on sighted systems were difficult to learn and use. As the first writing system designed for blind people’s needs, Braille was a groundbreaking new accessibility tool. It not only provided practical benefits, but also helped change the cultural status of blindness. This essay begins by discussing the situation of blind people in nineteenth-century Europe. It then describes the invention of Braille and the gradual process of its acceptance within blind education. Subsequently, it explores the wide-ranging effects of this invention on blind people’s social and cultural lives.

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Table of contents

Step 1: hook your reader, step 2: give background information, step 3: present your thesis statement, step 4: map your essay’s structure, step 5: check and revise, more examples of essay introductions, other interesting articles, frequently asked questions about the essay introduction.

Your first sentence sets the tone for the whole essay, so spend some time on writing an effective hook.

Avoid long, dense sentences—start with something clear, concise and catchy that will spark your reader’s curiosity.

The hook should lead the reader into your essay, giving a sense of the topic you’re writing about and why it’s interesting. Avoid overly broad claims or plain statements of fact.

Examples: Writing a good hook

Take a look at these examples of weak hooks and learn how to improve them.

  • Braille was an extremely important invention.
  • The invention of Braille was a major turning point in the history of disability.

The first sentence is a dry fact; the second sentence is more interesting, making a bold claim about exactly  why the topic is important.

  • The internet is defined as “a global computer network providing a variety of information and communication facilities.”
  • The spread of the internet has had a world-changing effect, not least on the world of education.

Avoid using a dictionary definition as your hook, especially if it’s an obvious term that everyone knows. The improved example here is still broad, but it gives us a much clearer sense of what the essay will be about.

  • Mary Shelley’s  Frankenstein is a famous book from the nineteenth century.
  • Mary Shelley’s Frankenstein is often read as a crude cautionary tale about the dangers of scientific advancement.

Instead of just stating a fact that the reader already knows, the improved hook here tells us about the mainstream interpretation of the book, implying that this essay will offer a different interpretation.

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Next, give your reader the context they need to understand your topic and argument. Depending on the subject of your essay, this might include:

  • Historical, geographical, or social context
  • An outline of the debate you’re addressing
  • A summary of relevant theories or research about the topic
  • Definitions of key terms

The information here should be broad but clearly focused and relevant to your argument. Don’t give too much detail—you can mention points that you will return to later, but save your evidence and interpretation for the main body of the essay.

How much space you need for background depends on your topic and the scope of your essay. In our Braille example, we take a few sentences to introduce the topic and sketch the social context that the essay will address:

Now it’s time to narrow your focus and show exactly what you want to say about the topic. This is your thesis statement —a sentence or two that sums up your overall argument.

This is the most important part of your introduction. A  good thesis isn’t just a statement of fact, but a claim that requires evidence and explanation.

The goal is to clearly convey your own position in a debate or your central point about a topic.

Particularly in longer essays, it’s helpful to end the introduction by signposting what will be covered in each part. Keep it concise and give your reader a clear sense of the direction your argument will take.

As you research and write, your argument might change focus or direction as you learn more.

For this reason, it’s often a good idea to wait until later in the writing process before you write the introduction paragraph—it can even be the very last thing you write.

When you’ve finished writing the essay body and conclusion , you should return to the introduction and check that it matches the content of the essay.

It’s especially important to make sure your thesis statement accurately represents what you do in the essay. If your argument has gone in a different direction than planned, tweak your thesis statement to match what you actually say.

To polish your writing, you can use something like a paraphrasing tool .

You can use the checklist below to make sure your introduction does everything it’s supposed to.

Checklist: Essay introduction

My first sentence is engaging and relevant.

I have introduced the topic with necessary background information.

I have defined any important terms.

My thesis statement clearly presents my main point or argument.

Everything in the introduction is relevant to the main body of the essay.

You have a strong introduction - now make sure the rest of your essay is just as good.

  • Argumentative
  • Literary analysis

This introduction to an argumentative essay sets up the debate about the internet and education, and then clearly states the position the essay will argue for.

The spread of the internet has had a world-changing effect, not least on the world of education. The use of the internet in academic contexts is on the rise, and its role in learning is hotly debated. For many teachers who did not grow up with this technology, its effects seem alarming and potentially harmful. This concern, while understandable, is misguided. The negatives of internet use are outweighed by its critical benefits for students and educators—as a uniquely comprehensive and accessible information source; a means of exposure to and engagement with different perspectives; and a highly flexible learning environment.

This introduction to a short expository essay leads into the topic (the invention of the printing press) and states the main point the essay will explain (the effect of this invention on European society).

In many ways, the invention of the printing press marked the end of the Middle Ages. The medieval period in Europe is often remembered as a time of intellectual and political stagnation. Prior to the Renaissance, the average person had very limited access to books and was unlikely to be literate. The invention of the printing press in the 15th century allowed for much less restricted circulation of information in Europe, paving the way for the Reformation.

This introduction to a literary analysis essay , about Mary Shelley’s Frankenstein , starts by describing a simplistic popular view of the story, and then states how the author will give a more complex analysis of the text’s literary devices.

Mary Shelley’s Frankenstein is often read as a crude cautionary tale. Arguably the first science fiction novel, its plot can be read as a warning about the dangers of scientific advancement unrestrained by ethical considerations. In this reading, and in popular culture representations of the character as a “mad scientist”, Victor Frankenstein represents the callous, arrogant ambition of modern science. However, far from providing a stable image of the character, Shelley uses shifting narrative perspectives to gradually transform our impression of Frankenstein, portraying him in an increasingly negative light as the novel goes on. While he initially appears to be a naive but sympathetic idealist, after the creature’s narrative Frankenstein begins to resemble—even in his own telling—the thoughtlessly cruel figure the creature represents him as.

If you want to know more about AI tools , college essays , or fallacies make sure to check out some of our other articles with explanations and examples or go directly to our tools!

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Your essay introduction should include three main things, in this order:

  • An opening hook to catch the reader’s attention.
  • Relevant background information that the reader needs to know.
  • A thesis statement that presents your main point or argument.

The length of each part depends on the length and complexity of your essay .

The “hook” is the first sentence of your essay introduction . It should lead the reader into your essay, giving a sense of why it’s interesting.

To write a good hook, avoid overly broad statements or long, dense sentences. Try to start with something clear, concise and catchy that will spark your reader’s curiosity.

A thesis statement is a sentence that sums up the central point of your paper or essay . Everything else you write should relate to this key idea.

The thesis statement is essential in any academic essay or research paper for two main reasons:

  • It gives your writing direction and focus.
  • It gives the reader a concise summary of your main point.

Without a clear thesis statement, an essay can end up rambling and unfocused, leaving your reader unsure of exactly what you want to say.

The structure of an essay is divided into an introduction that presents your topic and thesis statement , a body containing your in-depth analysis and arguments, and a conclusion wrapping up your ideas.

The structure of the body is flexible, but you should always spend some time thinking about how you can organize your essay to best serve your ideas.

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small business essay introduction

Awesome Guide on How to Write an Essay Introduction

small business essay introduction

'I'd like to recall the day I nearly burned myself in flames in my automobile while going 250 mph and escaping the police'. – Thankfully, we don't have a story like that to relate to, but we bet we piqued your interest.

That's what we refer to as an efficient hook. Fundamentally, it's an attention-grabbing first sentence that piques an audience's interest and encourages them to keep reading. While writing an essay, a strong hook in essay introductions is essential.

Delve into the article if you're wondering how to start an essay with a strong introduction. This is the ultimate guide for writing the parts of a introduction paragraph from our custom dissertation writing service to engage your readers.

Introduction Definition

The introduction paragraph, to put it simply, is the first section of an essay. Thus, when reading your essay, the reader will notice it right away. What is the goal of an opening paragraph? There are two things that an excellent introduction achieves. It initially informs the reader on the subject of your work; in other words, it should describe the essay's topic and provide some background information for its main point. It must also spark readers' interest and persuade them to read the remainder of your article.

To provide you with essay writing services , we only need your paper requirements to create a plagiarism-free paper on time.

How Long Should an Introduction Be

Typically, there are no strict restrictions on how long an opening paragraph should be. Professional essay writers often shape the size of it with the paper's total length in mind. For instance, if you wonder how to make introduction in essay with five paragraphs, keep your introductory sentence brief and fit it inside a single section. But, if you're writing a longer paper, let's say one that's 40 pages, your introduction could need many paragraphs or even be pages long.

Although there are no specific requirements, seasoned writers advise that your introduction paragraph should account for 8% to 9% of your essay's overall word length.

And, if you place an order on our coursework writing services , we will certainly comply with your introduction length requirements.

What Makes a Good Introduction

All of the following criteria should be fulfilled by a strong opening sentence:

  • Start your introduction on an essay with a catchy sentence that draws the reader in.
  • It needs to include baseline information about your subject.
  • This should give readers a sense of the main argument(s) that your essay will address.
  • It must include all necessary information on the setting, locations, and chronological events.
  • By the end of your introduction, make a precise remark that serves as your essay's thesis.

What Are the 3 Parts of an Introduction Paragraph

So, what should be in a introduction paragraph? The introduction format essay has three sections: a hook, connections, and a thesis statement. Let's examine each component in more depth.

What Are the 3 Parts of an Introduction Paragraph

Part 1: Essay Hook

A hook is among the most effective parts of a introduction paragraph to start an essay. A strong hook will always engage the reader in only one sentence. In other words, it is a selling point.

Let's now address the query, 'how to make an essay introduction hook interesting?'. Well, to create a powerful hook, you can employ a variety of techniques:

  • A shocking fact
  • An anecdote 
  • A short summary

And here is what to avoid when using a hook:

  • Dictionary definitions
  • Generalizations
  • Sweeping statements that include words like 'everywhere,' 'always,' etc.

Once you've established a strong hook, you should give a general outline of your major point and some background information on the subject of your paper. If you're unsure how to write an introduction opening, the ideal approach is to describe your issue briefly before directing readers to particular areas. Simply put, you need to give some context before gradually getting more specific with your opinions.

The 5 Types of Hooks for Writing

Apart from the strategies mentioned above, there are even more types of hooks that can be used:

  • A Common Misconception — a good trick, to begin with, to claim that something your readers believe in is false.

Example: 'Although many falsely believe that people working from home are less productive – employees who get such work-life benefits generally work harder.'

  • Statistics — Statistical facts may provide a great hook for argumentative essays and serious subjects focusing on statistics.

Example: 'A recent study showed that people who are satisfied with their work-life balance work 21% harder and are 33% more likely to stay at the same company.'

  • Personal Story — sometimes, personal stories can be an appropriate hook, but only if they fit into a few brief sentences (for example, in narrative essays).

Example: 'When I had my first work-from-home experience, I suddenly realized the importance of having a good work-life balance; I saw plenty of the benefits it can provide.'

  • Scenes — this type of hook requires making the readers imagine the things you are writing about. It is most suitable when used in descriptive and narrative essays.

Example: 'Imagine you could have as much free time as you wish by working or studying from home—and spend more time with your loved ones.'

  • Thesis Statement — when unsure how to do an essay introduction, some writers start directly with their thesis statement. The main trick here is that there is no trick.

Example: 'I strongly believe there is a direct correlation between a healthy work-life balance and productivity in school or at work.'

Part 2: Connections

Give readers a clearer sense of what you will discuss throughout your article once you have given a hook and relevant background information about your essay topic. Briefly mentioning your main points in the same sequence in which you will address them in your body paragraphs can help your readers progressively arrive at your thesis statement.

In this section of your introduction, you should primarily address the following questions:

You may make sure that you are giving your readers all the information they need to understand the subject of your essay by responding to each of these questions in two to three lines. Be careful to make these statements brief and to the point, though.

Your main goal is gradually moving from general to specific facts about your subject or thesis statement. Visualize your introduction as an upside-down triangle to simplify the essay writing process. The attention-grabbing element is at the top of this triangle, followed by a more detailed description of the subject and concluding with a highly precise claim. Here is some quick advice on how to use the 'upside-down triangle' structure to compose an essay introduction:

  • Ensure that each subsequent line in your introduction is more focused and precise. This simple method will help you progressively introduce the main material of your piece to your audience.
  • Consider that you are writing a paper on the value of maintaining a healthy work-life balance. In this situation, you may start with a query like, 'Have you ever considered how a healthy work-life balance can affect other areas of your life?' or a similar hook. Next, you could proceed by giving broad factual information. Finally, you could focus your topic on fitting your thesis statement.

Part 3: The Thesis Statement

If you're unsure of the ideal method to create an introduction, you should be particularly attentive to how you phrase your thesis statement.

The thesis of your work is, without a doubt, the most crucial section. Given that the thesis statement of your piece serves as the foundation for the entire essay, it must be presented in the introduction. A thesis statement provides readers with a brief summary of the article's key point. Your main assertion is what you'll be defending or disputing in the body of your essay. An effective thesis statement is often one sentence long, accurate, exact, unambiguous, and focused. Your thesis should often be provided at the end of your introduction.

Here is an example thesis statement for an essay about the value of a proper work-life balance to help you gain a better understanding of what a good thesis should be:

Thesis Statement Example: 'Creating flexible and pleasant work schedules for employees can help them have a better work-life balance while also increasing overall performance.'

Catchy Introductions for Different Essay Types

Although opening paragraphs typically have a fixed form, their language may vary. In terms of academic essays, students are often expected to produce four primary intro to essay examples. They include articles that are analytical, argumentative, personal, and narrative. It is assumed that different information should appear in these beginning paragraphs since the goals of each sort of essay change. A thorough overview of the various paper kinds is provided below, along with some good essay introduction samples from our argumentative essay writers:

Narrative Introduction

  • The writer of a narrative essay must convey a story in this style of writing. Such essays communicate a story, which distinguishes them from other essay types in a big way.
  • Such a paper's hook will often be an enticing glimpse into a specific scene that only loosely links to the thesis statement. Additionally, when writing such an essay, a writer should ensure that every claim included in the introduction relates to some important moments that have significantly impacted the story's outcome.
  • The thesis in narrative writing is usually the theme or main lesson learned from the story.
Narrative introduction example: 'My phone rang, and my mother told me that Dad had suffered a heart attack. I suddenly experienced a sense of being lifted out from under me by this immaculately carpeted flooring. After making it through, Dad left me with a sizable collection of lessons. Here are three principles that I know dad would have wanted me to uphold...'

Still Can't Think of a Perfect Intro?

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Analytical Introduction

  • Analytical essay introduction format is another popular type. In contrast to a narrative paper, an analytical paper seeks to explore an idea and educate the reader about a topic.
  • Three important facts that support the analytical premise should be included in the middle section of the introduction.
  • A well-researched and well-thought-out claim will form a wonderful thesis because the main goal of this paper is to study the topic and educate readers. It's crucial to remember that this assertion shouldn't initially have any real weight. Although it will still be theoretical, it has to be articulated practically.
Analytical introduction example: “... Hence even though presidents, CEOs, and generals still have their daily schedules full of economic crises and military conflicts, on the cosmic scale of history humankind can lift its eyes up and start looking towards new horizons. If we bring famine, plague, and war under control, what will replace them at the top of the human agenda? Like firefighters in a world without fire, so humankind in the twenty-first century needs to ask itself an unprecedented question: what are we going to do with ourselves? What will demand our attention and ingenuity in a healthy, prosperous, and harmonious world? In a healthy, prosperous, and harmonious world, what will demand our attention and ingenuity? This question becomes doubly urgent given the immense new powers that biotechnology and information technology are providing us with. What will we do with all that power? ...” Homo Deus: A Brief History of Tomorrow, Yuval Noah Harari

Persuasive Introduction

  • To persuade readers of anything is the sole goal of persuasive essay writing. This may be accomplished using persuasive strategies like ethos, pathos, and logos.
  • A hook statement for this paper may be anything from a fascinating fact to even comedy. You can use whatever technique you choose. The most crucial advice is to ensure your hook is in line with your thesis and that it can bolster further justifications.
  • Generally speaking, a persuasive essay must include three supporting facts. Hence, to gradually lead readers to the major topic of your paper, add a quick summary of your three arguments in your introduction.
  • Last, the thesis statement should be the main claim you will be disputing in this paper. It should be a brief, carefully thought-out, and confident statement of your essay's major argument.
Persuasive introduction example: 'Recycling waste helps to protect the climate. Besides cleaning the environment, it uses waste materials to create valuable items. Recycling initiatives must be running all around the world. ...'

Personal Introduction

  • The final sort of academic writing that students frequently encounter is a personal essay. In principle, this essay style is creative nonfiction and requires the author to reflect on personal experiences. The goals of such a paper may be to convey a story, discuss the lessons that certain incidents have taught you, etc. This type of writing is unique since it is the most personal.
  • Whatever topic you choose can serve as the hook for such an essay. A pertinent remark, query, joke, or fact about the primary plot or anything else will be acceptable. The backdrop of your narrative should then be briefly explained after that. Lastly, a thesis statement can describe the impact of particular experiences on you and what you learned.
Personal introduction example: 'My parents always pushed me to excel in school and pursue new interests like playing the saxophone and other instruments. I felt obligated to lead my life in a way that met their standards. Success was always expected on the route they had set out for me. Yet eight years after my parents' separation, this course was diverted when my dad relocated to California...'

Tips for Writing a Winning Introduction Paragraph

You now understand how to do introduction and have specific intro example for essays to help you get going. Let's quickly examine what you should and shouldn't do during the writing process.

  • Keep the assignment's purpose in mind when you write your introduction, and ensure it complies with your instructor's requirements.
  • Use a compelling and relevant hook to grab the reader's attention immediately.
  • Make sure your readers understand your perspective to make it apparent.
  • If necessary, establish key terms related to your subject.
  • Show off your expertise on the subject.
  • Provide a symbolic road map to help readers understand what you discuss throughout the post.
  • Be brief; it's recommended that your introduction make up no more than 8 to 9 percent of the entire text (for example, 200 words for a 2500 words essay).
  • Construct a strong thesis statement.
  • Create some intrigue.
  • Make sure there is a clear and smooth transition from your introduction to the body of your piece.
  • If you're looking for a custom writer , request assistance from the EssayPro team. We know how to write a term paper along with many other types of essays.

Don'ts

  • Provide too much background information.
  • Use sentences that are off-topic or unnecessary.
  • Make your opening paragraph excessively long.
  • Keep some information a secret and reveal it later in conclusion.
  • Employ overused phrases or generalizations.
  • Using quotation marks excessively

Now that you know what is in the introduction of an essay, we recommend reading the information on how to critique an article to gain more academic insight.

If you are still struggling with that, keep in mind that you can always send us your request to get professional assistance from our law essay writing service .

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Business Essay Introduction – Everything You Need To Know

Business Essay Introduction

Want to know business essay introduction then you are at the right place. Here we will discuss everything you need to know about business essay introduction. On the other hand, a business essay is a type of writing that presents an argument or analysis related to a specific business topic. It is a critical component of any business curriculum as it helps students develop their analytical and writing skills, which are essential in the business world. A business essay can be written on various topics, including marketing, finance, management, and entrepreneurship, among others.

In this blog, we will discuss the essential elements of a business essay introduction. The introduction is the first part of the essay that the reader encounters. Therefore, it should be engaging, informative, and persuasive. The introduction sets the tone for the rest of the essay and should capture the reader’s attention.

What is a Business Essay and Why is it Important?

Table of Contents

A business essay is an academic or professional piece of writing that discusses a specific aspect of the business world. It may focus on topics such as marketing, finance, management, entrepreneurship, or any other area related to the field of business. Business essays may be assigned as coursework in a business degree program or may be written by professionals for publication in industry-specific journals.

Business essays are important for several reasons. Firstly, they provide a platform for the discussion of critical issues facing the business world. By analyzing and discussing these issues, business essays can help individuals and organizations to develop better strategies and approaches to solving problems.

Secondly, business essays are a valuable tool for education and professional development. They help students and professionals to develop their understanding of complex business concepts and to improve their analytical and writing skills. Through the process of researching and writing a business essay, individuals can develop a deeper understanding of the subject matter and gain new insights into the challenges facing the business world.

Thirdly, business essays are important for thought leadership and innovation. By publishing thought-provoking and insightful essays, business professionals can contribute to the advancement of their field and help to shape the direction of future research and development.

Finally, business essays are important for sharing knowledge and best practices across the business community. By sharing their insights and experiences, business professionals can help others to learn from their successes and failures, and to apply these lessons to their own organizations.

Role of Business Essay Introduction

The introduction is a critical component of any business essay, setting the tone for the rest of the paper and providing the reader with a clear understanding of the purpose and scope of the essay. A good introduction should grab the reader’s attention, provide background information, state the thesis, outline the essay, persuade the reader, explain the importance of the topic, and provide information on the scope of the essay.

In the world of business, effective communication is essential for success. Whether you are communicating with customers, employees, or other stakeholders, the ability to convey your message clearly and concisely is critical. Business essays provide a platform for individuals and organizations to explore and discuss critical issues facing the business world, helping to develop better strategies and approaches to solving problems.

In this essay, we will examine the role of effective communication in the business world and explore the various strategies and tools that individuals and organizations can use to improve their communication skills. We will also discuss the importance of communication in different areas of business, including marketing, management, and entrepreneurship.

Through this analysis, we will demonstrate how effective communication can drive success in the business world, helping organizations to achieve their objectives and compete in a rapidly changing global marketplace. By focusing on the importance of communication in the business context, this essay aims to provide valuable insights and practical strategies for individuals and organizations seeking to improve their communication skills and succeed in the dynamic world of business.

The Importance Of A Business Essay Introduction

The introduction is a crucial part of any essay as it provides the reader with an overview of what to expect in the rest of the paper. A good introduction should:

1. Grab the reader’s attention

The introduction should be engaging and capture the reader’s attention. It should be interesting enough to make the reader want to continue reading the essay.

2. Provide background information

The introduction should provide some background information on the topic. This information helps the reader understand the context of the essay.

3. State the thesis

The introduction should state the thesis or the main argument of the essay. This statement helps the reader understand the purpose of the essay.

4. Outline the structure

The introduction should outline the structure of the essay. This information helps the reader understand the flow of the essay.

5. Persuade the reader

The introduction should be persuasive. It should convince the reader that the essay is worth reading.

Elements Of A Business Essay Introduction

The introduction of a business essay should include the following elements:

1. Attention-grabbing opening sentence

The introduction should start with an attention-grabbing sentence that captures the reader’s attention. This sentence could be a quote, a statistic, or an anecdote related to the topic.

2. Background information

The introduction should provide some background information on the topic. This information could include the history of the topic, current trends, or relevant facts and figures.

3. Thesis statement

The introduction should state the thesis or the main argument of the essay. The thesis statement should be clear and concise.

4. Outline of the essay

The introduction should provide an outline of the essay. This outline could include the main points that will be discussed in the essay.

5. Importance of the topic

The introduction should explain why the topic is important. This explanation could include the relevance of the topic to the business world, the impact of the topic on society, or the significance of the topic to the reader.

6. Scope of the essay

The introduction should also provide information on the scope of the essay. This information could include the specific aspects of the topic that will be discussed in the essay.

  • Business Speech Topics
  • Business Management Books

Examples Of Business Essay Introductions

Example 1: marketing.

Marketing is a critical component of any business strategy. It is the process of identifying and satisfying customer needs through the creation and delivery of value. In today’s competitive business environment, companies that fail to market their products effectively risk losing market share to their competitors. This essay will discuss the importance of marketing in business and the various strategies that companies can use to market their products.

Example 2: Finance

Finance is the backbone of any business. It is the process of managing money and investments to ensure the financial stability and growth of a company. In today’s complex business environment, companies need to have a solid financial strategy to remain competitive. This essay will discuss the role of finance in business and the various financial strategies that companies can use to achieve their financial objectives.

Example 3: Management

Management is the process of planning, organizing, and controlling resources to achieve specific goals. Effective management is critical to the success of any business, as it ensures that the company’s resources are used efficiently and effectively. This essay will discuss the importance of management in business and the various management strategies that companies can use to achieve their objectives. We will also explore the different management styles and their impact on organizational performance.

Example 4: Entrepreneurship

Entrepreneurship is the process of creating, developing, and managing a new business venture. It involves identifying a business opportunity, developing a business plan, and securing the necessary resources to start and grow the business. This essay will discuss the importance of entrepreneurship in the modern business world and the different entrepreneurial strategies that individuals can use to start and grow their businesses. We will also explore the challenges and opportunities that entrepreneurs face in today’s dynamic business environment.

Benefits of Writing a Good Business Introduction

Writing a good business essay introduction has several benefits, including:

1. Capturing the reader’s attention

A well-written introduction grabs the reader’s attention and encourages them to read further. This is especially important in a business context where attention to detail is critical.

2. Communicating the purpose of the essay

The introduction states the main argument or thesis of the essay, giving the reader a clear understanding of what to expect in the rest of the paper.

3. Setting the tone

The introduction sets the tone for the essay, providing a framework for the rest of the writing. This helps the reader to understand the author’s perspective and approach to the topic.

4. Outlining the structure of the essay

The introduction outlines the structure of the essay, providing the reader with a roadmap of the points that will be covered in the paper. This helps the reader to understand the flow of the essay and to follow the argument logically.

5. Providing context

The introduction provides context for the topic, explaining why it is important and relevant to the business world. This helps the reader to understand the significance of the topic and to engage with the content.

6. Persuading the reader

A well-written introduction is persuasive, encouraging the reader to take the author’s perspective seriously and to engage with the content. This is important in a business context, where the ability to persuade others is a key skill.

7. Demonstrating writing skills

Writing a good business essay introduction demonstrates the author’s writing skills, including their ability to organize ideas, use appropriate language, and communicate effectively. This is important in a business context, where clear and concise communication is critical.

In conclusion, the introduction is a critical component of any business essay. It sets the tone for the rest of the essay and should be engaging, informative, and persuasive. A good introduction should grab the reader’s attention, provide background information, state the thesis, outline the essay, persuade the reader, explain the importance of the topic, and provide information on the scope of the essay. By following these guidelines, writers can create effective business essay introductions that will engage their readers and provide them with valuable insights into the topic being discussed.

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Home — Essay Samples — Business — Small Business

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Essays on Small Business

Starting a small business essay topics and outline examples, essay title 1: the entrepreneur's journey: navigating the path to starting a small business.

Thesis Statement: Starting a small business is a multifaceted process that involves careful planning, market research, financial management, and adaptability, and this essay explores the essential steps and considerations for aspiring entrepreneurs.

  • Introduction
  • Identifying the Business Idea and Market Research
  • Business Plan Development and Funding Options
  • Legal and Regulatory Requirements
  • Marketing and Customer Acquisition Strategies
  • Financial Management and Sustainability

Essay Title 2: Overcoming Challenges: Lessons from Successful Small Business Owners

Thesis Statement: Small business success stories provide valuable insights into the challenges faced by entrepreneurs and the strategies they employ to overcome obstacles, demonstrating the resilience and determination required for entrepreneurial ventures.

  • Common Challenges Encountered by Small Business Owners
  • Case Studies of Successful Small Businesses
  • Adaptation, Innovation, and Problem-Solving Strategies
  • Building a Supportive Network and Learning from Failures

Essay Title 3: The Role of Small Businesses in Local Economies and Communities

Thesis Statement: Small businesses play a vital role in driving economic growth, creating job opportunities, and fostering community development, and this essay explores the broader impact of small businesses on local economies.

  • The Economic Contributions of Small Businesses
  • Small Business Growth and Employment Generation
  • Community Engagement and Support
  • Challenges and Opportunities for Small Business Sustainability

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How to Write an Excellent Essay Introduction

How to Write an Excellent Essay Introduction

3-minute read

  • 27th September 2022

Love it or hate it, essay writing is a big part of student life. Writing a great essay might seem like a daunting task, especially when you’re staring at a blank document, but there are formulas you can follow to make sure your paper hits the mark.

When you plan your essays , don’t neglect your introduction! It might seem like a trivial part of the paper, but it can make it or break it. A badly written introduction can leave your reader feeling confused about the topic and what to expect from your essay.

To help your writing reach its full potential, we’ve put together a guide to writing an excellent essay introduction.

How to Write an Essay Introduction

An essay introduction has four main steps:

●  Hook your reader

●  Provide context

●  Present your thesis statement

●  Map your essay

Hook Your Reader

The first part of your introduction should be the hook. This is where you introduce the reader to the topic of the essay. A great hook should be clear, concise, and catchy. It doesn’t need to be long; a hook can be just one sentence.

Provide Context

In this section, introduce your reader to key definitions, ideas, and background information to help them understand your argument.

Present Your Thesis Statement

A thesis statement tells the reader the main point or argument of the essay. This can be just one sentence, or it can be a few sentences.

Map Your Essay

Before you wrap up your essay introduction, map it! This means signposting sections of your essay. The key here is to be concise. The purpose of this part of the introduction is to give your reader a sense of direction.

Here’s an example of an essay introduction:

Hook: Suspense is key for dramatic stories, and Shakespeare is well-known and celebrated for writing suspenseful plays.

Context: While there are many ways in which Shakespeare created suspension for his viewers, two techniques he used effectively were foreshadowing and dramatic irony. Foreshadowing is a literary device that hints at an event or situation that is yet to happen. Dramatic irony is a literary technique, originally used in Greek tragedy, by which the full significance of a character’s words or actions is clear to the audience or reader, although it is unknown to the character.

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Thesis statement: Foreshadowing and dramatic irony are two powerful techniques that Shakespeare used to create suspense in literature. These methods have been used to keep the reader intrigued, excited, or nervous about what is to come in many of his celebrated works.

Essay mapping: In this essay, I will be detailing how Shakespeare uses foreshadowing and dramatic irony to create suspense, with examples from Romeo and Juliet and Othello.

Pro tip: Essays take twists and turns. We recommend changing your introduction as necessary while you write the main text to make sure it fully aligns with your final draft.

Proofread and Editing

Proofreading is an essential part of delivering a great essay. We offer a proofreading and editing service for students and academics that will provide you with expert editors to check your work for any issues with:

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How to Write an Introduction

Matt Ellis

An introduction for an essay or research paper is the first paragraph, which explains the topic and prepares the reader for the rest of the work. Because it’s responsible for both the reader’s first impression and setting the stage for the rest of the work, the introduction paragraph is arguably the most important paragraph in the work. 

Knowing how to write an introduction paragraph is a great skill, not just for writers, but for students and researchers as well. Here, we explain everything you need to know to write the best introduction, such as what to include and a step-by-step process, with some introduction paragraph examples. 

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What is an introduction?

Your introduction is a way of preparing your reader for your paper. As the first paragraph of your writing , it makes the first impression and sets the reader’s expectations for tone, voice, and writing style. More importantly, your introduction provides the necessary background for your reader to understand your paper’s purpose and key points. 

The introduction is also a way to engage and captivate your reader. An interesting, thought-provoking, or generally entertaining introduction makes your reader excited to keep reading—and an eager reader is an attentive reader.  

What to include in an introduction

Introductions generally follow the writing style of the author and the format for the type of paper—for example, opening with a joke is appropriate for some essays, but not research papers . However, no matter what your writing style is or what kind of paper you’re writing, a good introduction includes at least three parts: 

  • A hook to capture the reader’s attention
  • Background for context
  • A clearly defined thesis statement or main point of your paper

How to write a hook

The hook refers to anything that grabs (or “hooks”) your reader’s attention and makes them interested. This could be a mystery, such as posing a question and only answering it at the end of your paper. Or it could be a shocking statistic, something that makes your reader rethink what they thought they knew and become curious for more information. 

Hooks can be even more creative. Some papers start with an analogy or parable to present complicated topics in a way that someone with little experience can understand. Likewise, many writers opt to use personal anecdotes to show a more human side and spark an emotional connection with the reader. 

When all else fails, you can use a poignant quote. If you’re having trouble putting your thoughts into words, maybe one of the great minds from history has already said it well. 

You can read all about how to write a hook here, including more detailed instructions and examples. 

How to add background information

Not every paper requires background knowledge, but sometimes your reader needs to catch up or understand the context before you make your original points. 

If you’re writing about something factual, such as a scientific or historical paper, you may need to provide a small lesson on the basics. For example, if you’re writing about the conflict between ancient Egypt and Nubia, you might want to establish the time period and where each party was located geographically. 

Just don’t give too much away in the introduction. In general, introductions should be short. If your topic requires extensive background to understand, it’s best to dedicate a few paragraphs to this after the introduction. 

How to write a thesis statement

Every good introduction needs a thesis statement , a sentence that plainly and concisely explains the main topic. Thesis statements are often just a brief summary of your entire paper, including your argument or point of view for personal essays. For example, if your paper is about whether viewing violent cartoons impacts real-life violence, your thesis statement could be: 

Despite the rhetoric and finger-pointing, no evidence has connected live-action role-play violence with real-world violence, but there is plenty of evidence for exoneration, as I explain here.  

Learning to write a good thesis statement is an essential writing skill, both in college and the world of work, so it’s worth taking the time to learn. The rule of thumb for thesis statements is not to give everything away all at once. Thesis statements, and more broadly introductions, should be short and to the point, so save the details for the rest of the paper. 

How to write an introduction paragraph in 6 steps

1 decide on the overall tone and formality of your paper.

Often what you’re writing determines the style: The guidelines for how to write an introduction for a report are different from those for how to write an English essay introduction. Even the different types of essays have their own limitations; for example, slang might be acceptable for a personal essay, but not a serious argumentative essay. 

Don’t force yourself to write in a style that’s uncomfortable to you. If you’re not good at making jokes, you don’t need to. As long as your writing is interesting and your points are clear, your readers won’t mind.  

2 Write your thesis statement 

At the beginning of writing a paper, even before writing the research paper outline , you should know what your thesis is. If you haven’t already, now is the time to put that thesis into words by writing your thesis statement. 

Thesis statements are just one sentence, but they are usually the most important sentence in your entire work. When your thesis is clearly defined, your readers will often use it as an anchor to understand the rest of the writing. 

The key to writing a good thesis statement is knowing what to ignore. Your thesis statement should be an overview, not an outline. Save the details, evidence, and personal opinions for the body of the paper. 

If you’re still having trouble, ask yourself how you’d explain this topic to a child. When you’re forced to use small words and simplify complex ideas, your writing comes across more clearly and is easier to understand. This technique also helps you know which details are necessary up front and which can wait until later .

3 Consider what background information your reader needs 

Don’t take your own experience for granted. By this point in the writing process , you’ve probably already finished your research, which means you’re somewhat of an expert on the topic. Think back to what it was like before you learned: What did you wish you had known then? 

Even if your topic is abstract, such as an ethical debate, consider including some context on the debate itself. How long has the ethical debate been happening? Was there a specific event that started it? Information like this can help set the scene so your reader doesn’t feel like they’re missing something. 

4 Think of a good hook

Writing a hook can be the most difficult part of writing an introduction because it calls for some creativity. While the rest of your paper might be presenting fact after fact, the hook in your introduction often requires creating something from nothing. 

Luckily, there are already plenty of tried-and-true strategies for how to start an essay . If you’re not feeling very creative, you can use a method that’s already been proven effective. 

Just remember that the best hooks create an emotional connection—which emotion is up to you and your topic. 

5 Write a rough draft of your introduction without pressure

It’s normal to clam up when writing a rough draft of your introduction. After all, the introduction always comes first, so it’s the first thing you write when you finally begin. 

As explained in our guide to writing a rough draft , the best advice is not to pressure yourself. It’s OK to write something that’s messy—that’s what makes this draft rough . The idea here is to get words on paper that make your point. They don’t have to be the perfect words; that’s what revisions are for. 

At the beginning, just worry about saying what needs to be said. Get down your hook and thesis statement, and background information if necessary, without worrying about how it sounds. You’ll be able to fix the problems later.

6 Revise your introduction after you’ve written your whole paper.

We recommend finishing the first draft of your entire paper before revising the introduction. You may make some changes in your paper’s structure when writing the first draft, and those changes should be reflected in the introduction.

After the first draft, it’s easier to focus on minutiae like word choice and sentence structure, not to mention finding spelling and grammar mistakes.

Introduction for an essay example

While other kids’ memories of circuses are happy and fun, what I recall most from my first time at a circus was feeling sorry for the animals—I can still remember the sadness in their eyes. [HOOK] Although animal rights in the circus have come a long way, their treatment of animals even under the new laws is still cruelty plain and simple. [BACKGROUND] The way circuses abuse animals needs to be abolished immediately, and we need to entirely rethink the way we use animals for entertainment. [THESIS STATEMENT]  

Introduction for a research paper example

What would happen to humanity if everyone just stopped having babies? [HOOK] Although more endemic in some places than others, the global decline in birth rates has become a major issue since the end of the pandemic. [BACKGROUND] My research here shows not only that birth rates are declining all over the world, but also that unless the threats are addressed, these drastic declines will only get worse. [THESIS STATEMENT] 

Introduction FAQs

An introduction is the first paragraph in an essay or research paper. It prepares the reader for what follows. 

What’s the purpose of an introduction?

The goal of the introduction is to both provide the necessary context for the topic so the reader can follow along and also create an emotional connection so the reader wants to keep reading. 

What should an introduction include?

An introduction should include three things: a hook to interest the reader, some background on the topic so the reader can understand it, and a thesis statement that clearly and quickly summarizes your main point. 

small business essay introduction

Enterprise League

Business Tips

Learn how to write a business essay in 7 simple steps, october 07, 2021.

Tips to easily write business essays

Creating business-oriented content which is compelling, persuasive, insightful and well-structured, is not a cakewalk. Moreover, you need to use the appropriate language, present the essay as per the requirement, and offer significant content backed by data-driven ideas. 

A step-by-step guide to teach you how to write a business essay

You may need to write a business essay for your admission to the business school or an essay about time management or you may have to present a detailed report based on a business idea in your company. In any case, the task requires hard work and dedication.

If you don’t have time to learn how to write a business essay, you can always delegate it to a research paper writing service and let professional academic writers take care of it. However, we’ve made the following step-by-step guide to prepare you if you decide to do it yourself.

Start with a thorough analysis of the essay prompt

Now, this can indeed be a tricky one. Be attentive enough to understand what the essay prompt is about. It can either be a discuss-type essay or a case study. Analyze the topic carefully because your entire essay depends on this information. Be mindful of the keywords such as illustrate, compare, criticize, or explain. Decide your approach based on such keywords. 

Your thesis, choice of vocabulary, the structure of the essay, and the concluding thoughts should be in synchroneity with the essay prompt. Do not start composing your essay until and unless you are 100% sure about the given topic. 

Come up with a strong thesis statement

Your thesis decides the fate of the rest of the content. It needs to be powerful and effective. It is the foundation of your essay, and you don’t want to develop your essay on shaky ground, right? 

A thesis statement is a statement that comprises the main theme of your argument and an idea about what your readers can expect from the essay. Remember that a thesis statement acts as the “make or break” point for the essay. 

Come up with an impactful thesis statement, and define it using descriptive words. Be unambiguous. Use your resources, or ask a professional essay writer to do my assignment online if you need some help in writing a compelling thesis statement for your business essay. 

Create a well-structured outline for your essay

Depending on whether it is a case study or a discussion-type essay, you need to write an outline first. Once you are done with the outline, connecting the dots will be much easier. Hence, when learning how to write a business essay, the outline rules are imperative.

For a case-study type essay, you can use the following outline:

  • Introduction
  • Body/Main content
  • Concluding thoughts
  • Bibliography

For a discuss-type essay, the following outline can be effective:

  • List of references

Research, study, repeat

A business essay should not sound like storytelling. You cannot use your fancy and refined vocabulary to increase the word count. Rather, you will need stats, data, and intricate business information to write your business essay. 

So, before you start working on it, make sure you research a lot. Jot down every relevant point, bookmark necessary pages, and spend time studying the topic. Once you are confident enough about the topic, proceed with the essay. You can also speedup your work by using services that write papers for money . It’s a quick and effective way to get things done.

Prepare the first draft

Do not take a risk with your business essay. Because the majority of the time, it is an important determiner of your grades. Adorn your thinking hat, and start writing the essay as thoughts come pouring in. 

Corrections, editing, and omissions can be done later during the proofreading stage. Right now, focus on the first draft. Go with the flow and do not stop, as this is the time you will get the best inputs and ideas for your essay.

Edit and proofread recklessly

And, before adding a conclusion, how to write a business essay guide, as well as any kind of writings, requires proofreading. Now that you have the first draft of your business essay ready, start proofreading. Double-check every word. Read between the lines. Add anything that you feel is relevant and remove everything unnecessary.

Use tools and software to polish the content. Avoid leaving any grammatical errors in the text. Also, remember that plagiarized content can have serious consequences.

Finalize your draft and add a conclusion

After the editing, you can get a printed copy of the draft. Try reading the essay aloud, and pay attention to all the minute details such as language, date, spellings, and punctuations. You should also notice if the flow of the essay is proper. If the flow breaks at any point during the reading aloud session, it should be improved. If everything sounds well, go ahead with it. 

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small business essay introduction

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Essay Introduction Examples

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Written by  Scribendi

Always have a road map for an essay introduction . Having a strong essay introduction structure is critical to a successful paper. It sets the tone for the reader and interests them in your work. It also tells them what the essay is about and why they should read it at all.

It shouldn't leave the reader confused with a cliffhanger at the end. Instead, it should generate interest and guide the reader to Chapter One. Using the right parts of an essay introduction can help with this.

Check out an effective essay introduction structure below. It’s a road map for writing an essay—just like the parts of essay introductions are road maps for readers.

Essay Introduction Structure

Attention-grabbing start

Outline of argument

Thesis statement

Some academics find the beginning the most difficult part of writing an essay , so our editors have created some examples of good essay introductions to guide you. Let's take a look at the samples below to see how the essay introduction structures come together. 

If you are unsure about your paper, our essay editors would love to give you some feedback on how to write an essay introduction. 

[1] According to Paul Ratsmith, the tenuous but nonetheless important relationship between pumpkins and rats is little understood: "While I've always been fascinated by this natural kinship, the connection between pumpkins and rats has been the subject of few, if any, other studies" (2008). [2] Ratsmith has been studying this connection, something he coined "pumpkinology," since the early 1990s. He is most well known for documenting the three years he spent living in the wild among pumpkins and rats. [3] Though it is a topic of little recent interest, the relationship has been noted in several ancient texts and seems to have been well understood by the Romans. Critics of Ratsmith have cited poor science and questionable methodology when dismissing his results, going so far as to call pumpkinology "rubbish" (de Vil, 2009), "stupid" (Claw, 2010), and "quite possibly made up" (Igthorn, 2009). [4] Despite these criticisms, there does appear to be a strong correlation between pumpkin patches and rat populations, with Ratsmith documenting numerous pumpkin–rat colonies across North America, leading to the conclusion that pumpkins and rats are indeed "nature's best friends" (2008).

Let's break down this example of a good essay introduction structure. The beginning hooks our attention from the get-go in section one. This is because it piques our curiosity. What is this strange relationship? Why has no one studied it? Then, section two gives us context for the topic. Ratsmith is an expert in a controversial field: pumpkinology. It's the study of the connection between pumpkins and rats. 

The second half of the paragraph also demonstrates why this is a good essay introduction example. Section three gives us the main argument: the topic is rarely studied because critics think Ratsmith's work is "rubbish," but the relationship between pumpkins and rats has ancient roots. Then section four gives us the thesis statement: Ratsmith's work has some merit.

The parts of an essay introduction help us chart a course through the topic. We know the paper will take us on a journey. It's all because the author practiced how to write an essay introduction. 

Let’s take a look at another example of a good essay introduction.

[1] Societies have long believed that if a black cat crosses one's path, one might have bad luck—but it wasn't until King Charles I's black cat died that the ruler's bad luck began (Pemberton, 2018). [2] Indeed, for centuries, black cats have been seen as the familiars of witches—as demonic associates of Satan who disrespect authority (Yuko, 2021). Yet, they have also been associated with good luck, from England's rulers to long-distance sailors (Cole, 2021). [3] This essay shows how outdated the bad luck superstition really is. It provides a comprehensive history of the belief and then provides proof that this superstition has no place in today's modern society. [4] It argues that despite the prevailing belief that animals cause bad luck, black cats often bring what seems to be "good luck" and deserve a new reputation.

This example of a good essay introduction pulls us in right away. This is because section one provides an interesting fact about King Charles I. What is the story there, and what bad luck did he experience after his cat passed away? Then, section two provides us with general information about the current status of black cats. We understand the context of the essay and why the topic is controversial.

Section three then gives us a road map that leads us through the main arguments. Finally, section four gives us the essay's thesis: "black cats often bring what seems to be 'good luck' and deserve a new reputation."

Still feeling unsure about how to write an essay introduction? Here's another example using the essay introduction structure we discussed earlier.

[1] When the Lutz family moved into a new house in Amityville, New York, they found themselves terrorized by a vengeful ghost (Labianca, 2021). Since then, their famous tale has been debunked by scientists and the family themselves (Smith, 2005). [2] Yet ghost stories have gripped human consciousness for centuries (History, 2009). Scientists, researchers, and theorists alike have argued whether ghosts are simply figments of the imagination or real things that go bump in the night. In considering this question, many scientists have stated that ghosts may actually exist. [3] Lindley (2017) believes the answer may be in the quantum world, which "just doesn’t work the way the world around us works," but "we don’t really have the concepts to deal with it." Scientific studies on the existence of ghosts date back hundreds of years (History, 2009), and technology has undergone a vast evolution since then (Lamey, 2018). State-of-the-art tools and concepts can now reveal more about ghosts than we've ever known (Kane, 2015). [4] This essay uses these tools to provide definitive proof of the existence of ghosts in the quantum realm. 

This example of a good essay introduction uses a slightly different strategy than the others. To hook the reader, it begins with an interesting anecdote related to the topic. That pulls us in, making us wonder what really happened to the Lutzs. Then, section two provides us with some background information about the topic to help us understand. Many people believe ghosts aren't real, but some scientists think they are.

This immediately flows into section three, which charts a course through the main arguments the essay will make. Finally, it ends with the essay's thesis: there is definitive proof of the existence of ghosts in the quantum realm. It all works because the author used the parts of an essay introduction well.

For attention-grabbing introductions, an understanding of essay introduction structure and how to write an essay introduction is required.

Our essay introduction examples showing the parts of an essay introduction will help you craft the beginning paragraph you need to start your writing journey on the right foot.

If you'd like more personalized attention to your essay, consider sending it for Essay Editing by Scribendi. We can help you ensure that your essay starts off strong.

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  • Jul 6, 2023

A Comprehensive Guide to Writing a Business Studies Essay with Examples

Introduction.

small business essay introduction

Writing a business studies essay may seem a daunting task, especially if you're new to the field. The complex concepts, frameworks, and jargon used in business studies often intimidate students. However, with the right approach and structure, you can craft an impressive essay that clearly communicates your argument. Here's a step-by-step guide on how to write a business studies essay, featuring examples to illustrate each step.

I. Introduction

The introduction serves as the roadmap for your essay, providing the reader with a snapshot of what to expect. It typically consists of three parts

a hook, an overview of the topic, and a thesis statement.

Start your essay with an interesting fact or statistic to capture your reader's attention. For instance, if you're writing an essay about digital marketing, your hook could be something like

"With over 4.66 billion active internet users worldwide, the digital marketplace is a field that businesses can't afford to ignore."

Overview of the Topic

Following the hook, provide some background information about the business topic. For the digital marketing example, you might explain what digital marketing is and why it has become essential in today's business world.

Thesis Statement

Finally, present your thesis statement, which is the main argument or point your essay will address. an example could be.

"Despite the evident benefits, many businesses still struggle to implement effective digital marketing strategies; this essay will explore the reasons behind these challenges and propose potential solutions."

II. Contextual Background (Optional)

The contextual background provides an industry overview, discusses key trends, and describes the topic's relevance. For instance, in the digital marketing essay, you could discuss how the industry has evolved over the years, identify the trends shaping the current digital marketing landscape, and explain why it's crucial to businesses today.

III. Main Body

The main body is where you present your arguments, each in its own paragraph. This typically includes a topic sentence, explanation, evidence, and a link back to the thesis.

Main Point 1

The topic sentence for the first argument in our digital marketing essay could be.

"Lack of technical knowledge is a significant barrier to implementing effective digital marketing strategies." You'd then explain this point in detail, highlighting relevant theories and models. For evidence, you might cite research studies showing how technical skills gaps affect businesses' digital marketing efforts. Finally, link this back to your thesis by stating how this supports your argument about the challenges businesses face in digital marketing.

Repeat this structure for your other main points. For example, your next points might discuss lack of understanding of digital marketing strategy and inadequate budget allocation.

IV. Counter Argument (If Necessary)

In some cases, you might need to address a counter argument. This involves stating the counter argument, and then providing your rebuttal. For instance, a counter argument to your digital marketing essay could be that

"Even small businesses with limited resources have successfully implemented digital marketing strategies."

You could rebut this by explaining that while this is true, such success often hinges on strategic use of limited resources, which again requires a deep understanding of digital marketing.

V. Conclusion

The conclusion summarises your main points, restates your thesis in light of your arguments, discusses implications, and leaves the reader with a final thought. For the digital marketing essay, you might summarise by saying,

"Technical knowledge, strategic understanding, and adequate budget allocation are key hurdles to effective digital marketing."

Restate your thesis and then discuss the implications of your findings, like the need for businesses to invest in training and strategy development.

You could leave your reader with a question to ponder, such as

"As digital marketing continues to evolve, how can businesses ensure they stay ahead of the curve?"

VI. References

Every academic essay must include references. These are all the sources you've cited in your essay, listed according to the citation style specified by your professor or institution. For example, using the APA style, a reference entry might look like this

"Kumar, V., & Rajan, B. (2012). Social coupons as a marketing strategy a multifaceted perspective. Journal of the Academy of Marketing Science, 40(1), 120-136."

VII. Appendix (If Necessary)

The appendix is where you include any additional information, charts, diagrams, or tables that support your essay but couldn't be included in the main body. For instance, you might include detailed statistical data or a complex digital marketing framework that you discussed briefly in your essay.

Writing a business studies essay involves careful planning, critical thinking, and clear communication. It's about presenting your arguments coherently and convincingly, supported by evidence from reputable sources. With practice and adherence to the structure presented in this guide, you'll be well-equipped to produce high-quality business studies essays.

Remember, this guide provides a general structure for writing a business studies essay. Your essay's specific requirements may vary depending on the assignment instructions or the preferences of your professor or institution. Always make sure you fully understand the assignment requirements before you start writing.

Part 2: How to Write Business Studies Essays at A-Level

Tips with examples.

Mastering essay writing at A-Level for business studies requires understanding key concepts, effective planning, and good writing skills. Here are some helpful tips and examples.

1. Understand the Question

Start by carefully reading and understanding the essay question. It could be asking you to analyze, evaluate, discuss, or compare. Knowing exactly what is expected helps guide your research and writing. For example, if you are asked to 'Evaluate the effectiveness of market segmentation as a marketing strategy,' your essay should not only explain what market segmentation is, but also assess its strengths, weaknesses, and overall effectiveness as a marketing strategy.

2. Plan Your Essay

Before you start writing, draft a plan outlining your main points. This should include your introduction, main body points, counter-arguments (if necessary), and conclusion.

3. Use a Clear Structure

Each paragraph should focus on one main point, and follow the PEEL structure (Point, Explanation, Evidence, Link).

State the main idea of the paragraph. E.g.,

"Market segmentation allows companies to target specific customer groups."

Explanation

Elaborate on your point using relevant theories or concepts. E.g.,

"This is based on the concept that different customer groups have different needs and preferences..."

Back up your point with evidence, such as case studies, statistics, or quotes. E.g.,

"A report by McKinsey found that companies using advanced segmentation strategies have grown their market share by 10%..."

Connect your point back to the essay question or your thesis. E.g.,

"Thus, market segmentation can be an effective strategy for businesses seeking to increase market share."

4. Use Real Business Examples

A-Level business studies essays often require real-world examples to demonstrate understanding of concepts and theories. If your essay topic is about corporate social responsibility (CSR), for instance, you could cite companies known for their CSR efforts, like Patagonia or Ben & Jerry's.

5. Be Critical

A-Level essays need to show critical thinking, not just summarizing information. This could mean assessing the pros and cons of a business strategy, analyzing a business model's implications, or evaluating a theory's relevance.

6. Practice Conciseness

Business studies value clarity and conciseness. Avoid jargon and overly complex sentences. Make your points as clear and straightforward as possible.

7. Proofread

Always proofread your essay before submission. Check for grammatical errors, unclear sentences, and ensure all your points clearly relate to the essay question.

Here's an extract from an A-Level business studies essay to illustrate

"A key strength of market segmentation is its potential to enhance a company's competitive advantage (Point). By tailoring products or services to specific customer groups, companies can better meet customers' unique needs and wants, thus differentiating themselves from competitors (Explanation). For example, Nike has successfully used geographic segmentation to create sports apparel that suits different climates, gaining a significant competitive advantage in the global sportswear market (Evidence). Therefore, market segmentation can play a vital role in strengthening a company's position in the marketplace (Link)."

In this example, the student follows the PEEL structure, uses a real business example (Nike), and links the point back to the thesis. By following these tips and examples, you can improve your A-Level business studies essay writing skills.

Part 3: How to Write Business Studies Essays at O-Level and GCSE

Writing business studies essays at O-Level and GCSE can be challenging, but with the right strategy and approach, you can excel. Here are some tips, with examples and essay extracts, to help you.

The first step is to understand the question. Is it asking you to explain, describe, or discuss a certain topic? Make sure you understand what's expected before you start writing. For example, if the question asks you to 'Discuss the role of communication in effective management,' your essay should address the various ways communication contributes to successful management.

Plan your essay by noting down your key points, evidence to support these points, and how they all link to the essay question. This will help keep your essay organized and focused.

A well-structured essay typically includes an introduction, main body, and conclusion. The PEEL structure (Point, Explanation, Evidence, Link) is particularly useful for the main body of the essay

Start with the main point or idea of the paragraph. E.g., "Effective communication aids in conflict resolution within an organization."

Expand on your point with further explanation or detail. E.g., "When team members can express their views openly and leaders listen, conflicts can be resolved more smoothly..."

Use evidence to back up your point. This can be from case studies, statistics, or relevant examples. E.g., "A study by CMI found that companies with open communication policies have significantly lower rates of internal conflict..."

Finally, link your point back to the essay question or your overall argument. E.g., "Therefore, effective communication is integral to successful management."

4. Use Business Terminology

Using appropriate business terminology shows your understanding of the subject. For instance, terms like 'market share', 'return on investment', or 'organizational culture' can enhance your essay's credibility.

5. Include Real-World Examples

Real-world business examples can strengthen your arguments and demonstrate your understanding of how business concepts apply in practice. For instance, if your essay is about innovation, you could mention companies like Apple or Tesla.

Clarity and conciseness are important in business studies. Avoid unnecessary jargon and aim for clear, straightforward sentences.

Always proofread your essay before submitting it. Check for grammatical errors and ensure that your points are clearly presented and logically connected.

Here's an extract from an O-Level/GCSE business studies essay for illustration

"One major advantage of effective communication is it facilitates decision-making within an organization (Point). Clear and open communication allows for the easy flow of information, ensuring everyone understands their roles and responsibilities, and what is expected of them (Explanation). For example, Google's practice of holding regular 'TGIF' meetings, where executives answer employee questions, has been credited for fostering transparency and aiding decision-making processes (Evidence). Thus, communication is a critical tool for effective management, impacting key areas like decision-making (Link)."

This example follows the PEEL structure, includes a real-world business example (Google), and links the point back to the overall essay topic. By using these tips and examples, you can enhance your O-Level and GCSE business studies essay writing skills.

Evaluate the impact of digital technology on the marketing strategies of modern businesses

Introduction The integration of digital technology in the business world has dramatically altered the landscape of marketing. Today's businesses need to engage with customers not only in physical stores but also online. This essay will evaluate the impact of digital technologies, including social media, SEO, and Big Data, on marketing strategies of modern businesses. Body Paragraph 1: Social Media Digital technology has introduced a variety of social media platforms such as Facebook, Instagram, and LinkedIn, which have significantly influenced marketing strategies. Social media allows businesses to reach a global audience at lower costs compared to traditional advertising methods. For instance, Coca-Cola's "Share a Coke" campaign, primarily driven through social media, resulted in a 2% increase in U.S. sales, demonstrating the power of social media in driving brand engagement. Paragraph 2: SEO Search engine optimization (SEO) is another digital technology that shapes contemporary marketing strategies. SEO involves improving a website’s visibility on search engines like Google, which can significantly enhance a business's online presence. An example is Airbnb, which used SEO to increase its visibility, contributing to a 153% increase in organic traffic to their site within a year. Paragraph 3: Big Data Big Data is changing the way businesses understand and engage with their customers. By collecting and analyzing large amounts of customer data, businesses can create personalized marketing strategies. Amazon, for instance, uses Big Data to provide personalized product recommendations, contributing to a significant portion of its revenues. Counter-argument: The Challenges Despite the benefits, digital technology also presents challenges. Privacy concerns are increasingly prevalent, with businesses needing to balance effective marketing with respecting consumer privacy. For example, Facebook has faced backlash and legal challenges for its use of personal data in targeted advertising. Moreover, the digital marketing landscape is highly competitive, and businesses must continuously innovate to stay ahead. Conclusion In conclusion, digital technology has a profound impact on modern marketing strategies. It provides businesses with powerful tools to reach and understand their customers better. However, these tools also come with challenges, such as privacy issues and intense competition. Thus, businesses must navigate these issues carefully while leveraging digital technologies to optimize their marketing strategies. References [Here you would include a list of all the sources you used in your essay, in the appropriate citation style] Note: The references are not included in this example, but in a real essay, you would need to cite all the sources of your information.
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Business Essay Examples

Cathy A.

13 Business Essay Examples for Students

14 min read

Published on: May 1, 2023

Last updated on: Jan 30, 2024

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Are you struggling to figure out the structure, research, or data required to make your essay stand out? Or frustrated by the lack of inspiration and ideas for your essay?

But don't give up yet! We have a powerful solution that will make your essay writing a breeze. Our list of business essay examples is here to help! 

We have compiled expertly written business essay examples that will illustrate how to write a striking business essay.

With our examples, you'll be able to see how to structure your essay and generate creative ideas for your topic. And our tips will help you make the most of these examples.

So, let's dive in and get ready to learn!

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What is a Business Essay?

A business essay is a type of academic writing that focuses on business-related topics and issues. These essays can cover a wide range of topics such as marketing, finance, management, entrepreneurship, and more.

The importance of business essay lies in presenting a well-researched and informed analysis. To do this effectively, writers need to conduct extensive research and analysis on the topic at hand.

Referring to examples of business essays can help you gain insight into the structure, tone, and content of a well-written essay.

Business Essay Examples For Students

Here is a list of business writing examples

Business Essay Examples Pdf

Business Essay Example Grade 10

Business Essay Example Grade 11

A Level Business Essay Examples

University Business Essay Examples

International Business Essay Examples

Short Essay About Business

College Essay About Starting A Business

Types of Business Essay with Examples

When it comes to business essay writing, there are several different types that you might encounter. 

Here's a brief overview of each type, including their characteristics and an example of each.

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Case Studies

A case study is an in-depth analysis of a specific business situation or problem. It involves extensive research and data analysis to provide recommendations.

Case studies often showcase the application of theory to real-world business scenarios.

Research Papers

Research papers involve a more academic approach to business writing. They typically require an extensive literature review, data analysis, and original research. 

Business research papers aim to contribute new knowledge to the field of business. These often involve a hypothesis or research question.

Argumentative Essays

Argumentative business essays aim to persuade the reader to adopt a particular point of view or take a specific action. They present an argument and use evidence and logic to support their claims. 

Argumentative essays can address various business topics such as management practices, ethical issues, or market trends.

White Papers

A white paper is a document that provides a detailed explanation of a particular issue or problem, often with recommendations or solutions. 

White papers are typically used to educate stakeholders about a specific topic. These are often used in the business-to-business (B2B) context.

Comparative Essays 

Comparative business essays compare and contrast two or more topics or ideas. They typically analyze the similarities and differences between the topics to evaluate their pros and cons. 

Comparative essays can focus on various aspects such as products, companies, markets, or strategies.

How to Structure Your Business Essays

As you begin writing your business essay, it's important to structure it in a clear and organized way. 

Here's a step-by-step guide with business essay samples to help you do just that:

Executive Summary

The executive summary is a brief overview of your entire essay. It should summarize your main points and highlight your recommendations. 

This section should be written after completing the essay, as it gives a clear picture of what the essay covers. 

Here is how you start a business essay sample:

Introduction

The introduction sets the stage for the rest of the essay. It should introduce the topic, provide background information, and explain the purpose of the essay. 

Here is a business essay introduction example:

Industry Analysis

In this section, you'll conduct a thorough analysis of the industry in which the business operates. You should examine factors such as competition, market trends, and customer behavior. 

Here is a sample industry analysis

Key Issues or Problems

This section should identify the main issues or problems faced by the business. You should provide evidence to support your claims and analyze the impact of these issues. 

Here is an example paragraph:

Solutions or Recommendation

Here, you'll provide solutions or recommendations to address the issues identified in the previous section. Your solutions should be well-supported and feasible. 

For instance:

Implementation Plan

For this part, you'll outline a plan for implementing the solutions or recommendations you've proposed. This is sort of a description of the business model you suggest. 

This section should be detailed and include specific action steps. 

For example:

Finally, you'll wrap up your essay by summarizing your main points and reiterating your recommendations. 

This section should be clear, concise, and impactful. 

By following this structure, your business essay will be well-organized, coherent, and easy to follow for your readers.

Tips for Using Business Essay Examples Effectively

Now that you have quite a few business essay examples at hand, you should know how to use them effectively:

  • Use them as a guide, not a template : While it's great to learn from examples, you should never copy them outright. Instead, use them as a starting point for your own research and writing.
  • Analyze the strengths and weaknesses of the essay : Take note of what works well in the example essay, as well as any areas that could be improved. This will help you understand how to make your own essay even better.
  • Use them to inform your own research and writing : Pay attention to the research methods, sources, and evidence used in the example essay. This can give you ideas for your own research and help you strengthen your arguments.
  • Avoid plagiarism and ensure proper citation: Whenever you use ideas or information from an example, make sure to cite your sources. This will help you avoid plagiarism and maintain academic integrity.

You now have a plenty of business essay examples on different topics to help you get started!

By following our tips and studying the sample essays, you can confidently write your own essays that are clear, concise, and impactful. 

However, if you still find yourself struggling with your business essays, just reach out to our professional business essay writing service . 

We have the best online essay writing service and are ready to provide you a high-quality business. Our writing service has subject specialist writers who can tackle any business essay topic.  

So why wait? Contact us today and let our AI essay writer take your business essays to the next level!

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It’s the roadmap to your essay, it’s the forecast for your argument, it’s...your introduction paragraph, and writing one can feel pretty intimidating. The introduction paragraph is a part of just about every kind of academic writing , from persuasive essays to research papers. But that doesn’t mean writing one is easy!

If trying to write an intro paragraph makes you feel like a Muggle trying to do magic, trust us: you aren’t alone. But there are some tips and tricks that can make the process easier—and that’s where we come in.

In this article, we’re going to explain how to write a captivating intro paragraph by covering the following info:  

  • A discussion of what an introduction paragraph is and its purpose in an essay
  • An overview of the most effective introduction paragraph format, with explanations of the three main parts of an intro paragraph
  • An analysis of real intro paragraph examples, with a discussion of what works and what doesn’t
  • A list of four top tips on how to write an introduction paragraph

Are you ready? Let’s begin!

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What Is an Introduction Paragraph? 

An introduction paragraph is the first paragraph of an essay , paper, or other type of academic writing. Argumentative essays , book reports, research papers, and even personal  essays are common types of writing that require an introduction paragraph. Whether you’re writing a research paper for a science course or an argumentative essay for English class , you’re going to have to write an intro paragraph. 

So what’s the purpose of an intro paragraph? As a reader’s first impression of your essay, the intro paragraph should introduce the topic of your paper. 

Your introduction will also state any claims, questions, or issues that your paper will focus on. This is commonly known as your paper’s thesis . This condenses the overall point of your paper into one or two short sentences that your reader can come back and reference later.

But intro paragraphs need to do a bit more than just introduce your topic. An intro paragraph is also supposed to grab your reader’s attention. The intro paragraph is your chance to provide just enough info and intrigue to make your reader say, “Hey, this topic sounds interesting. I think I’ll keep reading this essay!” That can help your essay stand out from the crowd.

In most cases, an intro paragraph will be relatively short. A good intro will be clear, brief, purposeful, and focused. While there are some exceptions to this rule, it’s common for intro paragraphs to consist of three to five sentences . 

Effectively introducing your essay’s topic, purpose, and getting your reader invested in your essay sounds like a lot to ask from one little paragraph, huh? In the next section, we’ll demystify the intro paragraph format by breaking it down into its core parts . When you learn how to approach each part of an intro, writing one won’t seem so scary!

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Once you figure out the three parts of an intro paragraph, writing one will be a piece of cake!

The 3 Main Parts of an Intro Paragraph

In general, an intro paragraph is going to have three main parts: a hook, context, and a thesis statement . Each of these pieces of the intro plays a key role in acquainting the reader with the topic and purpose of your essay. 

Below, we’ll explain how to start an introduction paragraph by writing an effective hook, providing context, and crafting a thesis statement. When you put these elements together, you’ll have an intro paragraph that does a great job of making a great first impression on your audience!

Intro Paragraph Part 1: The Hook

When it comes to how to start an introduction paragraph, o ne of the most common approaches is to start with something called a hook. 

What does hook mean here, though? Think of it this way: it’s like when you start a new Netflix series: you look up a few hours (and a few episodes) later and you say, “Whoa. I guess I must be hooked on this show!” 

That’s how the hook is supposed to work in an intro paragrap h: it should get your reader interested enough that they don’t want to press the proverbial “pause” button while they’re reading it . In other words, a hook is designed to grab your reader’s attention and keep them reading your essay! 

This means that the hook comes first in the intro paragraph format—it’ll be the opening sentence of your intro. 

It’s important to realize  that there are many different ways to write a good hook. But generally speaking, hooks must include these two things: what your topic is, and the angle you’re taking on that topic in your essay. 

One approach to writing a hook that works is starting with a general, but interesting, statement on your topic. In this type of hook, you’re trying to provide a broad introduction to your topic and your angle on the topic in an engaging way . 

For example, if you’re writing an essay about the role of the government in the American healthcare system, your hook might look something like this: 

There's a growing movement to require that the federal government provide affordable, effective healthcare for all Americans. 

This hook introduces the essay topic in a broad way (government and healthcare) by presenting a general statement on the topic. But the assumption presented in the hook can also be seen as controversial, which gets readers interested in learning more about what the writer—and the essay—has to say.

In other words, the statement above fulfills the goals of a good hook: it’s intriguing and provides a general introduction to the essay topic.

Intro Paragraph Part 2: Context

Once you’ve provided an attention-grabbing hook, you’ll want to give more context about your essay topic. Context refers to additional details that reveal the specific focus of your paper. So, whereas the hook provides a general introduction to your topic, context starts helping readers understand what exactly you’re going to be writing about

You can include anywhere from one to several sentences of context in your intro, depending on your teacher’s expectations, the length of your paper, and complexity of your topic. In these context-providing sentences, you want to begin narrowing the focus of your intro. You can do this by describing a specific issue or question about your topic that you’ll address in your essay. It also helps readers start to understand why the topic you’re writing about matters and why they should read about it. 

So, what counts as context for an intro paragraph? Context can be any important details or descriptions that provide background on existing perspectives, common cultural attitudes, or a specific situation or controversy relating to your essay topic. The context you include should acquaint your reader with the issues, questions, or events that motivated you to write an essay on your topic...and that your reader should know in order to understand your thesis. 

For instance, if you’re writing an essay analyzing the consequences of sexism in Hollywood, the context you include after your hook might make reference to the #metoo and #timesup movements that have generated public support for victims of sexual harassment. 

The key takeaway here is that context establishes why you’re addressing your topic and what makes it important. It also sets you up for success on the final piece of an intro paragraph: the thesis statement.

Elle Woods' statement offers a specific point of view on the topic of murder...which means it could serve as a pretty decent thesis statement!

Intro Paragraph Part 3: The Thesis

The final key part of how to write an intro paragraph is the thesis statement. The thesis statement is the backbone of your introduction: it conveys your argument or point of view on your topic in a clear, concise, and compelling way . The thesis is usually the last sentence of your intro paragraph. 

Whether it’s making a claim, outlining key points, or stating a hypothesis, your thesis statement will tell your reader exactly what idea(s) are going to be addressed in your essay. A good thesis statement will be clear, straightforward, and highlight the overall point you’re trying to make.

Some instructors also ask students to include an essay map as part of their thesis. An essay map is a section that outlines the major topics a paper will address. So for instance, say you’re writing a paper that argues for the importance of public transport in rural communities. Your thesis and essay map might look like this: 

Having public transport in rural communities helps people improve their economic situation by giving them reliable transportation to their job, reducing the amount of money they spend on gas, and providing new and unionized work .

The underlined section is the essay map because it touches on the three big things the writer will talk about later. It literally maps out the rest of the essay!

So let’s review: Your thesis takes the idea you’ve introduced in your hook and context and wraps it up. Think of it like a television episode: the hook sets the scene by presenting a general statement and/or interesting idea that sucks you in. The context advances the plot by describing the topic in more detail and helping readers understand why the topic is important. And finally, the thesis statement provides the climax by telling the reader what you have to say about the topic. 

The thesis statement is the most important part of the intro. Without it, your reader won’t know what the purpose of your essay is! And for a piece of writing to be effective, it needs to have a clear purpose. Your thesis statement conveys that purpose , so it’s important to put careful thought into writing a clear and compelling thesis statement. 

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How To Write an Introduction Paragraph: Example and Analysis

Now that we’ve provided an intro paragraph outline and have explained the three key parts of an intro paragraph, let’s take a look at an intro paragraph in action.

To show you how an intro paragraph works, we’ve included a sample introduction paragraph below, followed by an analysis of its strengths and weaknesses.

Example of Introduction Paragraph

While college students in the U.S. are struggling with how to pay for college, there is another surprising demographic that’s affected by the pressure to pay for college: families and parents. In the face of tuition price tags that total more than $100,000 (as a low estimate), families must make difficult decisions about how to save for their children’s college education. Charting a feasible path to saving for college is further complicated by the FAFSA’s estimates for an “Expected Family Contribution”—an amount of money that is rarely feasible for most American families. Due to these challenging financial circumstances and cultural pressure to give one’s children the best possible chance of success in adulthood, many families are going into serious debt to pay for their children’s college education. The U.S. government should move toward bearing more of the financial burden of college education. 

Example of Introduction Paragraph: Analysis

Before we dive into analyzing the strengths and weaknesses of this example intro paragraph, let’s establish the essay topic. The sample intro indicates that t he essay topic will focus on one specific issue: who should cover the cost of college education in the U.S., and why. Both the hook and the context help us identify the topic, while the thesis in the last sentence tells us why this topic matters to the writer—they think the U.S. Government needs to help finance college education. This is also the writer’s argument, which they’ll cover in the body of their essay. 

Now that we’ve identified the essay topic presented in the sample intro, let’s dig into some analysis. To pin down its strengths and weaknesses, we’re going to use the following three questions to guide our example of introduction paragraph analysis: 

  • Does this intro provide an attention-grabbing opening sentence that conveys the essay topic? 
  • Does this intro provide relevant, engaging context about the essay topic? 
  • Does this intro provide a thesis statement that establishes the writer’s point of view on the topic and what specific aspects of the issue the essay will address? 

Now, let’s use the questions above to analyze the strengths and weaknesses of this sample intro paragraph. 

Does the Intro Have a Good Hook? 

First, the intro starts out with an attention-grabbing hook . The writer starts by presenting  an assumption (that the U.S. federal government bears most of the financial burden of college education), which makes the topic relatable to a wide audience of readers. Also note that the hook relates to the general topic of the essay, which is the high cost of college education. 

The hook then takes a surprising turn by presenting a counterclaim : that American families, rather than students, feel the true burden of paying for college. Some readers will have a strong emotional reaction to this provocative counterclaim, which will make them want to keep reading! As such, this intro provides an effective opening sentence that conveys the essay topic. 

Does the Intro Give Context?

T he second, third, and fourth sentences of the intro provide contextual details that reveal the specific focus of the writer’s paper . Remember: the context helps readers start to zoom in on what the paper will focus on, and what aspect of the general topic (college costs) will be discussed later on. 

The context in this intro reveals the intent and direction of the paper by explaining why the issue of families financing college is important. In other words, the context helps readers understand why this issue matters , and what aspects of this issue will be addressed in the paper.  

To provide effective context, the writer refers to issues (the exorbitant cost of college and high levels of family debt) that have received a lot of recent scholarly and media attention. These sentences of context also elaborate on the interesting perspective included in the hook: that American families are most affected by college costs.

Does the Intro Have a Thesis? 

Finally, this intro provides a thesis statement that conveys the writer’s point of view on the issue of financing college education. This writer believes that the U.S. government should do more to pay for students’ college educations. 

However, the thesis statement doesn’t give us any details about why the writer has made this claim or why this will help American families . There isn’t an essay map that helps readers understand what points the writer will make in the essay.

To revise this thesis statement so that it establishes the specific aspects of the topic that the essay will address, the writer could add the following to the beginning of the thesis statement:

The U.S. government should take on more of the financial burden of college education because other countries have shown this can improve education rates while reducing levels of familial poverty.

Check out the new section in bold. Not only does it clarify that the writer is talking about the pressure put on families, it touches on the big topics the writer will address in the paper: improving education rates and reduction of poverty. So not only do we have a clearer argumentative statement in this thesis, we also have an essay map!  

So, let’s recap our analysis. This sample intro paragraph does an effective job of providing an engaging hook and relatable, interesting context, but the thesis statement needs some work ! As you write your own intro paragraphs, you might consider using the questions above to evaluate and revise your work. Doing this will help ensure you’ve covered all of your bases and written an intro that your readers will find interesting!

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4 Tips for How To Write an Introduction Paragraph

Now that we’ve gone over an example of introduction paragraph analysis, let’s talk about how to write an introduction paragraph of your own. Keep reading for four tips for writing a successful intro paragraph for any essay. 

Tip 1: Analyze Your Essay Prompt

If you’re having trouble with how to start an introduction paragraph, analyze your essay prompt! Most teachers give you some kind of assignment sheet, formal instructions, or prompt to set the expectations for an essay they’ve assigned, right? Those instructions can help guide you as you write your intro paragraph!

Because they’ll be reading and responding to your essay, you want to make sure you meet your teacher’s expectations for an intro paragraph . For instance, if they’ve provided specific instructions about how long the intro should be or where the thesis statement should be located, be sure to follow them!

The type of paper you’re writing can give you clues as to how to approach your intro as well. If you’re writing a research paper, your professor might expect you to provide a research question or state a hypothesis in your intro. If you’re writing an argumentative essay, you’ll need to make sure your intro overviews the context surrounding your argument and your thesis statement includes a clear, defensible claim. 

Using the parameters set out by your instructor and assignment sheet can put some easy-to-follow boundaries in place for things like your intro’s length, structure, and content. Following these guidelines can free you up to focus on other aspects of your intro... like coming up with an exciting hook and conveying your point of view on your topic!

Tip 2: Narrow Your Topic

You can’t write an intro paragraph without first identifying your topic. To make your intro as effective as possible, you need to define the parameters of your topic clearly—and you need to be specific. 

For example, let’s say you want to write about college football. “NCAA football” is too broad of a topic for a paper. There is a lot to talk about in terms of college football! It would be tough to write an intro paragraph that’s focused, purposeful, and engaging on this topic. In fact, if you did try to address this whole topic, you’d probably end up writing a book!

Instead, you should narrow broad topics to  identify a specific question, claim, or issue pertaining to some aspect of NCAA football for your intro to be effective. So, for instance, you could frame your topic as, “How can college professors better support NCAA football players in academics?” This focused topic pertaining to NCAA football would give you a more manageable angle to discuss in your paper.

So before you think about writing your intro, ask yourself: Is my essay topic specific, focused, and logical? Does it convey an issue or question that I can explore over the course of several pages? Once you’ve established a good topic, you’ll have the foundation you need to write an effective intro paragraph . 

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Once you've figured out your topic, it's time to hit the books!

Tip 3: Do Your Research

This tip is tightly intertwined with the one above, and it’s crucial to writing a good intro: do your research! And, guess what? This tip applies to all papers—even ones that aren’t technically research papers. 

Here’s why you need to do some research: getting the lay of the land on what others have said about your topic—whether that’s scholars and researchers or the mass media— will help you narrow your topic, write an engaging hook, and provide relatable context. 

You don't want to sit down to write your intro without a solid understanding of the different perspectives on your topic. Whether those are the perspectives of experts or the general public, these points of view will help you write your intro in a way that is intriguing and compelling for your audience of readers. 

Tip 4: Write Multiple Drafts

Some say to write your intro first; others say write it last. The truth is, there isn’t a right or wrong time to write your intro—but you do need to have enough time to write multiple drafts . 

Oftentimes, your professor will ask you to write multiple drafts of your paper, which gives you a built-in way to make sure you revise your intro. Another approach you could take is to write out a rough draft of your intro before you begin writing your essay, then revise it multiple times as you draft out your paper. 

Here’s why this approach can work: as you write your paper, you’ll probably come up with new insights on your topic that you didn’t have right from the start. You can use these “light bulb” moments to reevaluate your intro and make revisions that keep it in line with your developing essay draft. 

Once you’ve written your entire essay, consider going back and revising your intro again . You can ask yourself these questions as you evaluate your intro: 

  • Is my hook still relevant to the way I’ve approached the topic in my essay?
  • Do I provide enough appropriate context to introduce my essay? 
  • Now that my essay is written, does my thesis statement still accurately reflect the point of view that I present in my essay?

Using these questions as a guide and putting your intro through multiple revisions will help ensure that you’ve written the best intro for the final draft of your essay. Also, revising your writing is always a good thing to do—and this applies to your intro, too!

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What's Next?

Your college essays also need great intro paragraphs. Here’s a guide that focuses on how to write the perfect intro for your admissions essays. 

Of course, the intro is just one part of your college essay . This article will teach you how to write a college essay that makes admissions counselors sit up and take notice.

Are you trying to write an analytical essay? Our step-by-step guide can help you knock it out of the park.

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Ashley Sufflé Robinson has a Ph.D. in 19th Century English Literature. As a content writer for PrepScholar, Ashley is passionate about giving college-bound students the in-depth information they need to get into the school of their dreams.

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How to Write a Business Introduction

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Introductions are an important and useful part of a company's marketing communication or public relations program. You see them whenever a company needs to introduce itself or new products to potential customers. Other occasions include introducing a new executive to shareholders and customers or announcing a new location for the business. Businesses send notices or letters of introduction through the mail or using email newsletters or website articles.

Introducing a Company

When introducing a new business to potential customers, be sure to send a complete message. Emphasize the name and address of the business. Tell the reader how it started and what products or services it offers. Stress the benefits of using the products or services.

If there is an opening event, invite the recipient to attend. Ask the recipient to become a customer by signing up for a discount card or taking advantage of a special offer. Tell how to learn more about the new company and close by expressing hope that the person will become a customer.

Introducing a New Product or Service

A special letter, email or message on a company's website can alert customers to a new product or service. Thank the recipient for being a customer and introduce the product or service. Describe the product or service and, if possible, enclose images that might help the customer understand what the company is offering.

If there is a promotional offer, tell the customer about it and inform him how to learn more. Remind the customer how valuable he is to your business and say that you hope he will try the new product or service.

Introducing a New Executive

Whenever an executive joins a company at a high level, it's appropriate to introduce her to shareholders and customers. The message should let the recipient feel good in the knowledge that the company is growing and upgrading. Inform the recipients about the person's business experience, educational background, if appropriate, and her responsibilities at the company. Tell recipients how this addition to upper management will be good for the company.

Introducing a New Location

Turn a routine notice of change of address into a public relations message. If your business is moving to more spacious facilities – new retail space or a new office building – contact your customers and other business associates. Introduce the new location by giving the street address and new phone numbers if applicable, and include photos.

Point out the features of the location that will enable you to improve the experiences of employees, visitors or shoppers. These might include more parking spaces and room for expansion.

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Charles Crawford, a former commercial banker, has been a business writer in New York since 1990. He has produced marketing materials for an executive outplacement firm, written the quarterly newsletter of a medical nonprofit organization and created financing proposals/business plans. Crawford holds a Bachelor of Arts in English and a Master of Science in international affairs from Florida State University.

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Exploring Business Careers

Team rubicon: disaster relief and a sense of purpose.

Accounting for a substantial amount of economic activity in the United States, not-for-profits are an undeniable force in the business world, even though their focus on goals other than profit falls outside the traditional model of a for-profit business. But it is this shift away from a focus on profit that allows them to pursue missions of social improvement and contributions to society as a whole. To be truly effective in a not-for-profit organization, a person must share the organization’s vision.

The vision for Team Rubicon was shaped by its cofounders, Jake Wood and William McNulty, who saw the devastation caused by the Haiti earthquake in 2010 and sprang into action. Both marines, Wood and McNulty knew they could do something to help in this devastating and chaotic situation. Within 24 hours, they enlisted the help of six other military veterans and first responders, gathered donations and supplies from friends and family, and made their way to Haiti to help with disaster relief, and Team Rubicon was born.

The organization gets its name from the Rubicon, a river in northern Italy that Julius Caesar and his troops crossed on their epic march to Rome, with the river marking the point of no return. The name underscores the cofounders’ experiences during the Haitian disaster, where despite advice from government officials and other aid organizations not to proceed, their small team crossed into Haiti from the Dominican Republic carrying crucial gear and medical supplies to thousands of earthquake victims.

Seven years later, Team Rubicon ’s mission is twofold: to pair the skills and experiences of military veterans with first responders to hit the ground running in any type of disaster and to provide a sense of community and accomplishment to veterans who have served their country proudly but may be struggling as a result of their war experiences.

According to the organization’s mission statement, Team Rubicon seeks to provide veterans three things they sometimes lose after leaving the military: a purpose, gained through disaster relief; a sense of community, built by serving with others; and a feeling of self-worth from recognizing the impact one individual can make when dealing with natural disasters.

Headquartered in the Los Angeles area, Team Rubicon is staffed by more than 60 employees who work in 10 regions around the country, along with more than 40,000 volunteers ready to deploy within 24 hours. Similar to company operations in for-profit organizations, staff positions at Team Rubicon include regional administrators; field operations (including membership and training); marketing, communications, and social media; fundraising and partnership development; finance and accounting; and people operations.

Team Rubicon ’s staff members bring professional and/or military experience to their daily jobs, but they all share the organization’s vision. Many staff members started as volunteers for Team Rubicon while working in for-profit careers, while others took advantage of the organization’s strong internship program to become familiar with its mission and focus on disaster relief.

In 2016, Team Rubicon trained 8,000 military veterans and first responders in disaster relief and responded to 46 disasters, which required more than 85,000 volunteer hours. In addition to donations from individuals and corporations, Team Rubicon relies on its partnerships with other organizations, such as Southwest Airlines, which supplies hundreds of free plane tickets each year to fly volunteers to disaster sites.

Team Rubicon actively engages its nationwide community at every level of the organization, from volunteer to board member, and every step of its operation: from training to planning to implementation to seeking donations and volunteers to help with any type of disaster relief. Over the past several years, Team Rubicon has been recognized as one of the top nonprofits to work for by The NonProfit Times , based on employee surveys and business partners’ input about the organization’s work environment.

The not-for-profit world may not be for everyone, but if its growth is any indication within the overall economy, it does appeal to many. With a resolve to assist those in need, including both disaster victims and returning military personnel, Team Rubicon offers opportunities for those interested in nonprofit careers as well as those passionate about helping others.

Sources: Company website, “Our Mission” and “Staff & Board,” https://teamrubiconusa.org, accessed May 29, 2017; Mark Hrywna, “2017 NPT Best Nonprofits to Work,” The NonProfit Times, http://thenonprofittimes.com, accessed May 27, 2017; Mark Hrywna, “2016 NPT Best Nonprofits to Work,” The NonProfit Times, http://thenonprofittimes.com, accessed May 27, 2017; Kyle Dickman, “The Future of Disaster Relief Isn’t the Red Cross,” Outside, https://www.outsideonline.com, August 25, 2016.

This module provides the basic structures upon which the business world is built: how it is organized, what outside forces influence it, and where it is heading. It also explores how the world’s economies and governments shape economic activity. Each day in the United States, thousands of new businesses are born. Only a rare few will become the next Apple , Google , or Amazon . Unfortunately, many others will never see their first anniversary. The survivors are those that understand that change is the one constant in the business environment. Those organizations pay attention to the business environment in which they operate and the trends that affect all businesses and then successfully adapt to those trends. In this module, we will meet many businesses, both large and small, profit and not-for-profit, that prosper because they track trends and use them to identify potential opportunities. This ability to manage change is a critical factor in separating the success stories from the tales of business failure.

We begin our study of business by introducing you to the primary functions of a business, the relationship between risk and profits, and the importance of not-for-profit organizations. We’ll also examine the major components of the business environment and how changing demographic, social, political and legal, and competitive factors affect all business organizations. Next, we’ll explore how economies provide jobs for workers and also compete with other businesses to create and deliver products to consumers. You will also learn how governments attempt to influence economic activity through policies such as lowering or raising taxes. Next, we discuss how supply and demand determine prices for goods and services. Finally, we conclude by examining key trends in the business environment, economic systems, and the competitive environment.

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Starting a Small Business and Planning Essay

Introduction, executive summary, company summary, market analysis summary, implementation summary, financial plan, works cited.

Small businesses are all around us. Day in day out people are always coming up with business ideas aimed at helping people in one way or the other with the ultimate goal being financial sustenance. When starting a small business there are different approaches that can be taken, one can choose to start out using their own finances or use the popular approach of writing a business proposal asking for funding to start up the business. This paper will present a business proposal for a business idea of my choice giving a detailed summary of the business and its requirements.

Go Green International is a company dealing in producing environmental friendly products. In view of the current change of worldly climate as a result of pollution to the environment it is of interest to start companies that produce entirely environmental friendly products for the safety of the planet and thus ensure longevity of the living species in it. It is of absolute interest for the world to arrest the pollution crisis early enough if plans to save this planet will reap any fruits. The idea of having environmentally friendly products has thus led to the birth of this company.

The company is entirely owned by Fred Davis who plans to hire four other employees to be directors in charge of different departments. Mr Davis will be handling all employee issues which include hiring and firing, training of staff, staff problems as well as salary determination. Later on as the company grows and expands in stature more employees are expected to be hired into the different departments of the company. Mr Davis plans to recruit and train all new employees on their job expectations which will in turn ensure absolute productivity from the employees.

Go Green International will be involved in a myriad of environmental friendly products. It will channel maximum attention on producing bio-degradable bags which will be used for product packaging especially in industries and shopping areas. It will also channel its attention in awareness campaigns aimed at enlightening the general public on the importance of taking care of the environment. In its expansion program in a few years the company plans to venture in farming where it plans to channel all efforts towards green or organic farming. This is where farming is practised with minimised use of chemicals. The key purpose of this is to discourage the use chemicals buy farmers which destroy the ground.

Go Green International chiefly targets the 100% of shoppers in the society. Everybody at whichever time has purchased something from some outlet that required to be wrapped in a bag. Seeing this dire need for bags within our society it shows that the market for business for this company is green with expectations. The other target market as mentioned earlier is the farming industry which also affects 100% of the population as everybody eats. These two ventures serve to show the high degree of success for this company.

Go Green International does realise the level of competition in the market is very high and to beat this the company plans to provide a competitive edge to its competitors by first of all producing top quality products which will be by far better than what the average customer is accustomed to at the moment. It is also in the company’s strategy to beat competition in the pedigree of customer service. The company plans to invest heavily in customer education which will lead to the customer gaining interest in the company’s products.

The company being a product based company does require a huge budget plan in order to roll out. Below is a tabulated sheet of the focusted financial requirements of the company at the start stage (first five months):

This table represents the focusted expenditure as per with calculations based on the orders that have been currently allocated to the company already.

With the necessary financial aid given to the company and the budget analysis detailed above from the company it is without a doubt that Go Green International should be the best investment venture for a potential investor looking for grime returns from their investment. The company displays only the green light for success and the idea of it being an environmental friendly venture means that it is a company that is future oriented as environmental conservation is a forever ordeal.

Sample Business Plans. B.Plans. 1996. Web.

Small Business ideas. Small Business Notes, n.d. Web.

U.S Small Business Administration. Sba.gov, n.d. Web.

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Small Business, Essay Example

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In order to create a successful small business, it is important to not only develop a plan but to begin by choosing a business venture that will be successful over the course of time.  Fabric coating is a sensitive process that hundreds of clothing companies use within the technology of designing their myriad fabrics.  It has become highly demanded in most countries modern economies that seek advanced, multiple uses for clothing and other garments.  Fabric coating is the high-tech coating technology for garments involved attaching a layer of protective coating on the surface of fabrics and also around the fibers so as to enhance the functional value of garments, such as wrinkle resistance, soil release, stain repellence, flame retardance, fade resistance, and moisture and odor control.  Through this process, fabric coating has created technologically-advanced clothing, purses, footwear, and even camping equipment to help add to the multiple uses that the consumer population demand.  Therefore, the proposed business venture would create a fabric company that utilizes the fabric coating process to produce environmentally friendly, sustainable and durable.

First of all, the task lies in choosing the most appropriate level of business that will not only provide the best tax benefits but also enable the company to be financially successful from an accounting perspective as well.  An S-corporation is one of the first choices for a small business venture.  First of all, the corporation must be a small business.  The corporation must also be a domestic corporation, have no more than 100 shareholders, include only eligible shareholders, have only one class of stock and must not be an ineligible corporation (BizFilings, n.d.).  These requirements must be met in order for a corporation to apply for S-corporation status.

A sole proprietorship is a business that is owned and usually operated by one person.  Advantages of a sole proprietorship are that they are easy to start up or close down, individuals have a sense of pride of ownership; the individual retains all profits and has flexibility of being their own boss without having any special taxes.  Disadvantages of a sole proprietorship are that they have unlimited liability, a lack of continuity, lack of money, limited management skills, and difficulty in hiring employees.

C-Corporations are slightly different and provide their own benefits.  According to IRS Publication 538, C Corporations are able to choose any month end for their tax year (ObliviousInvestor, 2010).  However, S Corporations, Partnerships, and LLCs are required to use a calendar year.  If the companies meet specific requirements, they may be able to file on the fiscal year as opposed to the typical calendar year.  However, almost all of these other forms of businesses must file on a calendar year basis.  This provides greater variance for the C-Corporation in order to choose the appropriate tax year that provides the best tax benefits possible.

A general partnership is a co-owned business by two or more general partners who are each liable for everything the business does.  Depending on the number of owners, the partnership may have unlimited liability, similar to that of a sole proprietorship.  A partnership can also be more appealing to a customer because of the multiple talents and managerial skills of the owners that are running the company (ObliviousInvestor.com, 2010).  Partnerships usually reduce or completely eliminate the lack of money, managerial skills and difficulty in hiring employees that are all disadvantages of a sole proprietorship.

BizFilings.com (n.d.). S corporation vs. c corporation: a comparison . Retrieved from http://www.bizfilings.com/learn/s-corporation-vs-c-corporation.aspx

ObliviousInvestor.com (2010). Llc vs. s-corp vs. c-corp (the 3-minute version) . Retrieved from http://www.obliviousinvestor.com/llc-vs-s-corp-vs-c-corp/

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Resources and Knowledge for the Small Business CEO

Essay on starting a small business.

Starting a small business is the best way to gain freedom. Although this statement is disputable, it has sense.

Why do people decide to become entrepreneurs? They are longing for independence. Small business helps one manage his time in the way he wants. He can produce the goods and services he likes. Finally, he is able to try to be responsible and creative.

Small business owner

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Small business is very important for the economy of every state. Small entrepreneurs contribute into the state budget a lot. It is possible to say that the complex of small and middle firms provides the country with the same profit as big business does. In simple words, a prosperous state cannot survive without small business. It is impossible to defeat poverty without small business. Thus, if you have any genuine and uncommon ideas concerning the production of useful goods and services, establish your own small firm.

Table of Contents

Starting up is not easy

Starting a small business is not an easy thing. Whether you’re doing something as simple as business paper writing as a business or as grand as running a construction company building skyscrapers, you should be psychologically and financially prepared to numerous challenges. Moreover, it is vital to know something about business, management and marketing.

To begin with, you should educate yourself about the business and market. Learn from reputable education websites. You can take Research Prospect as an excellent example of educational websites as its visual appearance is fantastic. It has simplicity, informational content, responsiveness, and a proper Content Management System. You can read an excellent article written by Research prospect professional editors on how to write an essay here:  https://www.researchprospect.com/how-to-write-an-essay/

You should also study the market in order to learn about the goods and services that are required by consumers. This factor is the crucial one. When you discover that people demand an item but no one has produced it yet, you have the best chances to conquer the chosen sector of the market. Secondly, you ought to think about the price and quality of your product.

There are two options. The foremost one is the production of high-quality and expensive goods that will serve long. The second option is related to consumerism. You produce poor-quality cheap goods and attract clients with the help of the lowest prices.

Sad to say but it is difficult to choose the best option. Many people are ready to pay a lot to possess a quality item. Others avoid paying a lot and prefer cheap products. If you need title cash now to start your business, consider applying for a title loan.

Create a business plan

Then, you should create your own business plan that will contain the entire information about the functioning of your firm. Think about the target groups of customers, production, logistics, storage and retail.

Apparently, you should produce and store your goods somewhere. Then, you will meet with such issues as revenue and expense. You will need to hire a few employees to run your business rewardingly. Without doubt, you will have to be selective, demanding and attentive in order to recruit the right people into your firm. Finally, you will meet the problem of rent, taxation, etc. A firm resembles a household. You should pay attention to the slightest problem, question and misunderstanding if you want to increase your income and develop your small firm into something bigger.

The ups and downs

As might be expected, starting a small business has many advantages and disadvantages. The most solid strong side is independence. You do not have to work for someone else. You work for your own profit. You possess the freedom of choice and actions. If you are not respected and appreciated at work, you can embody your original and amusing ideas in your own business.

Ambitious people always try to start a small business if they receive such an opportunity. You do not need to listen to the instructions and threats of your boss when you are late. At long last, you will earn more money. You are the boss and the entire profit is yours.

Nevertheless, there are many factors that cause problems to a novice entrepreneur. You should remember that independence is also responsibility. You are responsible for your firm, its prosperity and the wellbeing of your employees. Furthermore, you are responsible for the health and life of your customers who consume your products.

You are expected to know how to develop and improve your small company beneficially. You should know how to behave in case of crisis and unpredictable situations. You should be ready to wake up at night and spend the whole day at your firm in order to settle down all urgent problems and conflicts between employees. You should be a teacher, psychologist and negotiator who is able to resolve conflicts and motivate his staff practically.

You have a great opportunity to share your experience in creating and managing your business, shoot and edit a video using ad maker  in which you can talk about the difficulties and successes that you have experienced. Perhaps this will be useful for people who also want to open their own business.

Starting a small business is a challenging but beneficial idea. You are able to establish you own store, café, restaurant or bakery and embody your offbeat and splendid ideas there. On the other hand, you should be ready to resist numerous challenges and work hard for the protection and development of your business.

This business related essay is sponsored by the following writing company: https://papersmart.net .

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  1. Small Business Introduction Examples

    2. Be honest with your target audience. When introducing your small business, honesty is essential. If you over-inflate or misrepresent what you're about, it will catch up with you eventually. It's important to have respect for your customer and target audience and to make sure your introduction, while presenting your business in the best ...

  2. How to Write a Business Essay: A Comprehensive Guide

    Business Essay Introduction Example. Here's an example of an introduction for an essay titled "The Rise of E-commerce: Shaping the Future of Retail": The retail landscape is undergoing a seismic shift as e-commerce continues to redefine the way consumers shop. In this essay, we explore the profound implications of this digital ...

  3. Small Business: Features and Development Essay (Article)

    The first feature of small business is that it is small in size. It has very few employees and the operations are also few. The other feature of small business is that it is unincorporated. Unincorporated business is that which has no legal separation from its owners. Berman states that a small scale supermarket is a good example of a small ...

  4. How to Write an Essay Introduction (with Examples)

    Here are the key takeaways for how to write essay introduction: 3. Hook the Reader: Start with an engaging hook to grab the reader's attention. This could be a compelling question, a surprising fact, a relevant quote, or an anecdote. Provide Background: Give a brief overview of the topic, setting the context and stage for the discussion.

  5. How to Write a Business Essay: an Ultimate Guide

    Take time before you write to lay out your paper from beginning to end. Start with your thesis statement and carefully lay out the body paragraphs with a topic sentence, supporting details (including research, quotes, and citations ), and a closing paragraph. Plan your transitions to link paragraphs together.

  6. How to Write an Essay Introduction

    Table of contents. Step 1: Hook your reader. Step 2: Give background information. Step 3: Present your thesis statement. Step 4: Map your essay's structure. Step 5: Check and revise. More examples of essay introductions. Other interesting articles. Frequently asked questions about the essay introduction.

  7. How to Write an Essay Introduction: Structure, Tips, Guide

    Be brief; it's recommended that your introduction make up no more than 8 to 9 percent of the entire text (for example, 200 words for a 2500 words essay). Construct a strong thesis statement. Create some intrigue. Make sure there is a clear and smooth transition from your introduction to the body of your piece.

  8. Business Essay Introduction

    The Importance Of A Business Essay Introduction. The introduction is a crucial part of any essay as it provides the reader with an overview of what to expect in the rest of the paper. A good introduction should: 1. Grab the reader's attention. The introduction should be engaging and capture the reader's attention.

  9. Essays on Small Business

    Essay Title 1: The Entrepreneur's Journey: Navigating the Path to Starting a Small Business. Thesis Statement: Starting a small business is a multifaceted process that involves careful planning, market research, financial management, and adaptability, and this essay explores the essential steps and considerations for aspiring entrepreneurs ...

  10. How to Write an Excellent Essay Introduction

    A thesis statement tells the reader the main point or argument of the essay. This can be just one sentence, or it can be a few sentences. Map Your Essay. Before you wrap up your essay introduction, map it! This means signposting sections of your essay. The key here is to be concise. The purpose of this part of the introduction is to give your ...

  11. How to Write an Introduction, With Examples

    Every good introduction needs a thesis statement, a sentence that plainly and concisely explains the main topic. Thesis statements are often just a brief summary of your entire paper, including your argument or point of view for personal essays. For example, if your paper is about whether viewing violent cartoons impacts real-life violence ...

  12. Learn how to write a business essay in 7 simple steps

    Prepare the first draft. Do not take a risk with your business essay. Because the majority of the time, it is an important determiner of your grades. Adorn your thinking hat, and start writing the essay as thoughts come pouring in. Corrections, editing, and omissions can be done later during the proofreading stage.

  13. Essay Introduction Examples

    Example 3. [1] When the Lutz family moved into a new house in Amityville, New York, they found themselves terrorized by a vengeful ghost (Labianca, 2021). Since then, their famous tale has been debunked by scientists and the family themselves (Smith, 2005). [2]

  14. A Comprehensive Guide to Writing a Business Studies Essay with Examples

    Introduction Writing a business studies essay may seem a daunting task, especially if you're new to the field. The complex concepts, frameworks, and jargon used in business studies often intimidate students. However, with the right approach and structure, you can craft an impressive essay that clearly communicates your argument. Here's a step-by-step guide on how to write a business studies ...

  15. Best Business Essay Examples for Inspiration

    Click to get FREE 10+ downloadable business essay examples to learn business essay writing. Also find tips and sources for using examples effectively. ... and other expenses. This can be especially beneficial for small businesses or startups that are operating on a tight budget. ... Here is a business essay introduction example:

  16. How to Write an Introduction Paragraph in 3 Steps

    Intro Paragraph Part 3: The Thesis. The final key part of how to write an intro paragraph is the thesis statement. The thesis statement is the backbone of your introduction: it conveys your argument or point of view on your topic in a clear, concise, and compelling way. The thesis is usually the last sentence of your intro paragraph.

  17. How to Write a Business Introduction

    Introducing a Company. When introducing a new business to potential customers, be sure to send a complete message. Emphasize the name and address of the business. Tell the reader how it started ...

  18. Ch. 1 Introduction

    Introduction; 5.1 Entrepreneurship Today; 5.2 Characteristics of Successful Entrepreneurs; 5.3 Small Business: Driving America's Growth; 5.4 Ready, Set, Start Your Own Business; 5.5 Managing a Small Business; 5.6 Small Business, Large Impact; 5.7 The Small Business Administration; 5.8 Trends in Entrepreneurship and Small-Business Ownership; Key Terms; Summary of Learning Outcomes

  19. Starting a Business Essay

    The method involves simply adding up the value of benefits and then dividing with the costs involved in order to know how long it should take before the business breaks even (Nas, 1996). Example: A business man is deciding whether to start a business of importing French beans from Africa.

  20. Small Business Essays

    The sole proprietorship is the easiest and most basic form of business ownership. It is owned and run by one individual, which is the proprietor. The individual is entitled to all profits and is responsible for all the business's. Get Access. Free Essay: Numerous large businesses that are operating today were once started as small businesses.

  21. Starting a Small Business and Planning

    When starting a small business there are different approaches that can be taken, one can choose to start out using their own finances or use the popular approach of writing a business proposal asking for funding to start up the business. This paper will present a business proposal for a business idea of my choice giving a detailed summary of ...

  22. Small Business, Essay Example

    An S-corporation is one of the first choices for a small business venture. First of all, the corporation must be a small business. The corporation must also be a domestic corporation, have no more than 100 shareholders, include only eligible shareholders, have only one class of stock and must not be an ineligible corporation (BizFilings, n.d ...

  23. Essay on Starting a Small Business

    Small business is very important for the economy of every state. Small entrepreneurs contribute into the state budget a lot. It is possible to say that the complex of small and middle firms provides the country with the same profit as big business does. In simple words, a prosperous state cannot survive without small business.

  24. 'As transparent as a brick wall': British firms fight back against

    The Observer Small business 'As transparent as a brick wall': British firms fight back against 'Business Improvement Districts' The schemes must be voted on before introduction, but some ...